# Braze vs CleverTap Comparison
---
## AI Generated Summary
- **G2 reviewers report** that CleverTap excels in **ease of use** , with users highlighting its intuitive interface that allows for quick campaign creation and data analysis. One user mentioned, "Creating and sending campaigns feels straightforward and doesn't take much time."
- **Users say** that Braze stands out for its **self-serve capabilities** , enabling users to manage the entire process from design to deployment. This flexibility allows for timely communications, as noted by a reviewer who appreciated being able to handle everything independently.
- **Reviewers mention** that CleverTap's **analytics and engagement integration** is a significant advantage, providing deep insights into user behavior. A user praised the platform for its ability to track events and monitor logs effectively, making it easier to understand user funnels.
- **According to verified reviews** , Braze's **Canvas feature** is particularly praised for its user-friendliness, allowing for the creation of intricate customer journeys. One reviewer noted, "My favourite part of Braze is how easy Canvas is to use," which enhances the overall user experience.
- **G2 reviewers report** that CleverTap offers a **strong support system** , with users rating the quality of support highly. One user mentioned, "The ability to connect with SQL providers like DataBricks through API is a valuable feature," showcasing the platform's versatility.
- **Users say** that while Braze provides powerful customer engagement tools, it sometimes lacks the **ease of setup** that CleverTap offers. A reviewer noted that Braze's setup can be more complex, which may pose challenges for new users looking for a quick start.



---
## Frequently Asked Questions

### What is the difference between CleverTap vs Braze?

CleverTap stands out for its higher Ease of Setup and Quality of Support scores, while Braze is noted for its intuitive interface and broad adoption.

| [CleverTap](https://www.g2.com/products/clevertap/reviews) | [Braze](https://www.g2.com/products/braze/reviews) |
| --- | --- |
| 4.6/5 (670 reviews) | 4.5/5 (1689 reviews) |
| Mid-Market | Mid-Market |
| 8.5 | 7.6 |
| 9.0 | 8.5 |
| Analytics (45 all-time mentions) | Ease of Use (385 all-time mentions) |



### How do the pricing models of CleverTap and Braze compare?

CleverTap is rated higher for value, with reviewers expressing greater satisfaction with its pricing compared to Braze.

- **CleverTap:** Reviewers describe CleverTap as cost-effective and on par with competitors, with several noting its affordability and strong ROI.
- **Braze:** Reviewers frequently cite Braze's pricing model as complex and expensive, mentioning unpredictable costs and add-on fees as pain points.
- **Switching reasons:** Recent reviews mention switching to CleverTap for better value and to Braze for advanced features, but cost is a recurring factor in Braze feedback.



### What are the best alternatives to CleverTap and Braze?

The top 3 alternatives to CleverTap and Braze are Iterable, Netcore Customer Engagement Platform, and MoEngage.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [CleverTap](https://www.g2.com/products/clevertap/reviews) | 4.6/5 (670 reviews) | Mid-Market | Cost-effective, strong ROI | Analytics |
| [Braze](https://www.g2.com/products/braze/reviews) | 4.5/5 (1689 reviews) | Mid-Market | Complex, expensive pricing | Ease of Use |
| [Iterable](https://www.g2.com/products/iterable/reviews) | 4.4/5 (825 reviews) | Mid-Market | — | Personalization |
| [Netcore Customer Engagement Platform](https://www.g2.com/products/netcore-customer-engagement-platform/reviews) | 4.5/5 (568 reviews) | Mid-Market | — | Automation |
| [MoEngage](https://www.g2.com/products/moengage/reviews) | 4.5/5 (525 reviews) | Mid-Market | — | Campaign Management |



### Which Mobile Marketing features should I prioritize when comparing CleverTap and Braze?

Buyers should prioritize Analytics, Personalization, Automation, Campaign Management, and Integrations when comparing CleverTap and Braze.

- **Analytics:** CleverTap (45 all-time mentions), Braze (—)
- **Personalization:** CleverTap (35 all-time mentions), Braze (130 all-time mentions)
- **Automation:** CleverTap (34 all-time mentions), Braze (151 all-time mentions)
- **Campaign Management:** CleverTap (32 all-time mentions), Braze (—)
- **Integrations:** CleverTap (32 all-time mentions), Braze (123 all-time mentions)



### What are the pros and cons of CleverTap vs Braze?

CleverTap's headline strength is analytics and campaign management, while Braze is recognized for its intuitive interface and automation capabilities.

- **CleverTap strengths:** Analytics (45 all-time mentions), Customer Support (45), Ease of Use (38), Personalization (35), Automation (34), Campaign Management (32), Integrations (32), Segmentation (29), Easy Setup (25).
- **CleverTap trade-offs:** Learning curve (29 all-time mentions), complex dashboard for advanced features, occasional reporting inconsistencies, and technical onboarding for some users.
- **Braze strengths:** Ease of Use (385 all-time mentions), Intuitive (189), Automation (151), Customer Support (151), Features (151), Personalization (130), Customer Engagement (129), Integrations (123), Easy Setup (90), Segmentation (86).
- **Braze trade-offs:** Learning curve (159 all-time mentions), missing or limited features (149, 93), limitations (102), complex pricing, and onboarding requiring technical resources.



### Is CleverTap or Braze better for small businesses?

CleverTap is the better fit for small businesses, with reviewers highlighting its ease of use and cost-effectiveness.

- **CleverTap:** Largest reviewer segment is Mid-Market, but recent reviews from small-business users praise its intuitive UI, affordability, and supportive onboarding.
- **Braze:** Largest reviewer segment is Mid-Market, with small-business reviewers noting a steeper learning curve and higher cost as challenges.



### Which Mobile Marketing platform has better integrations?

Braze is favored for integrations, with more reviewer-cited integrations and higher all-time mention counts.

- **CleverTap:** Integrates with Firebase and Databricks, each mentioned in recent reviews.
- **Braze:** Integrates with Snowflake (24 all-time mentions), Shopify (6), and Databricks (2), with reviewers highlighting ease of integration and broad compatibility.



### How do CleverTap and Braze compare on customer support?

CleverTap leads Braze on Quality of Support by a 0.5-point margin, indicating a material advantage.

- **CleverTap:** Reviewers consistently praise dedicated account managers, responsive support, and helpful onboarding, with 45 all-time mentions for Customer Support.
- **Braze:** Reviewers note strong support overall (151 all-time mentions), but mention variability in customer success manager quality and slower response times for complex issues.



### Which is easier to implement, CleverTap or Braze?

CleverTap is easier to implement, with a 0.9-point higher Ease of Setup score than Braze.

- **CleverTap:** Reviewers highlight straightforward onboarding, intuitive UI, and helpful support, though some note a learning curve for advanced features.
- **Braze:** Reviewers describe the initial setup as requiring significant technical involvement, with onboarding and integration often needing support from product and development teams.



### Which product has better Engagement?

Braze has higher reviewer-cited engagement, with 129 all-time mentions for Customer Engagement compared to CleverTap's 20.

- **CleverTap:** Engagement (20 all-time mentions), with reviewers noting improvements in retention and campaign performance.
- **Braze:** Customer Engagement (129 all-time mentions), with reviewers highlighting omnichannel engagement, sophisticated journey-building, and automation as key drivers of user engagement.



| | Braze | CleverTap | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 1,718 | 680 | 
| **Largest Market Segment** | Mid-Market (55.4% of reviews) | Mid-Market (53.1% of reviews) | 
| **Entry Level Price** | Contact Us | Free Trial | 

---
## Top Pros & Cons

### Braze

Pros:
- Ease of Use (385 reviews)
- Intuitive (189 reviews)

Cons:
- Learning Curve (159 reviews)
- Missing Features (149 reviews)

### CleverTap

Pros:
- Analytics (45 reviews)
- Customer Support (45 reviews)

Cons:
- Learning Curve (29 reviews)
- Missing Features (16 reviews)

---
## Ratings Comparison
| Rating | Braze | CleverTap | 
|---|---|---|
  | **Meets Requirements** | 8.5 (1019 reviews) | 8.8 (567 reviews) | 
  | **Ease of Use** | 8.3 (1281 reviews) | 9.0 (572 reviews) | 
  | **Ease of Setup** | 7.6 (753 reviews) | 8.6 (358 reviews) | 
  | **Ease of Admin** | 8.5 (371 reviews) | 9.0 (253 reviews) | 
  | **Quality of Support** | 8.4 (964 reviews) | 9.0 (558 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.9 (379 reviews) | 9.3 (251 reviews) | 
  | **Product Direction (% positive)** | 9.2 (970 reviews) | 9.5 (553 reviews) | 

---
## Pricing

### Braze

#### Entry-Level Pricing

Plan: Braze Go

Price: Contact Us

Description: For early-stage growth teams looking to activate customer data and launch personalized cross-channel messaging.

Key Features:
- Core Braze features &  functionality

[Browse all 4 editions](https://www.g2.com/products/braze/pricing)

#### Free Trial

Yes

### CleverTap

#### Entry-Level Pricing

Plan: Core

Price: Free Trial

Description: CleverAI™ for Assisted Orchestration For Growing teams ready to launch smarter engagement and drive meaningful customer interactions

Key Features:
- > Starter CleverAI™ tokens included
- > On-brand content creation
- > Omnichannel engagement

[Browse all 3 editions](https://www.g2.com/products/clevertap/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Marketing Automation

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.6/10 | 690 |
| **CleverTap** | 8.4/10 | 225 |

#### Email Marketing

| Feature | Braze | CleverTap | 
|---|---|---|
| **Building and Personalizing Emails** | 8.8 (579 reviews) | 9.0 (177 reviews) | 
| **Sending Outbound Emails** | 8.8 (543 reviews) | 8.9 (170 reviews) | 
| **Manage Email Deliverability** | 8.4 (544 reviews) | 9.0 (164 reviews) | 
| **Automated Email Responses** | 8.4 (452 reviews) | 8.8 (153 reviews) | 

#### Online Marketing

| Feature | Braze | CleverTap | 
|---|---|---|
| **Landing Pages and Forms** | 6.9 (356 reviews) | 8.1 (131 reviews) | 
| **Dynamic Content** | 8.4 (489 reviews) | 8.8 (160 reviews) | 
| **A/B Testing** | 8.7 (527 reviews) | 9.1 (173 reviews) | 
| **Mobile Optimized** | 8.4 (492 reviews) | 9.1 (158 reviews) | 
| **Search Tracking and Optimization** | 7.3 (372 reviews) | 8.2 (135 reviews) | 
| **Conversion Rate Optimization** | Not enough data | Not enough data | 
| **Multivariate Testing** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 

#### Lead Management

| Feature | Braze | CleverTap | 
|---|---|---|
| **Marketing Lead Database** | 7.5 (392 reviews) | 8.9 (141 reviews) | 
| **Data Quality Management** | 7.5 (397 reviews) | 8.6 (140 reviews) | 
| **Segmentation** | 8.6 (550 reviews) | 9.2 (179 reviews) | 
| **Lead Scoring and Grading** | 6.8 (324 reviews) | 8.4 (123 reviews) | 
| **Lead Nurturing** | 7.4 (354 reviews) | 8.6 (137 reviews) | 
| **Email Tracking** | 7.5 (382 reviews) | 8.6 (151 reviews) | 
| **Automated Alerts and Tasks** | Feature Not Available | 8.6 (142 reviews) | 
| **CRM Lead Integration** | 7.8 (386 reviews) | 8.8 (139 reviews) | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Social Marketing** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Search Marketing** | Not enough data | Not enough data | 
| **SMS Marketing** | Not enough data | Not enough data | 
| **Website Visitor Tracking** | Not enough data | Not enough data | 

#### Campaign Management

| Feature | Braze | CleverTap | 
|---|---|---|
| **Program Management** | Feature Not Available | 8.8 (149 reviews) | 
| **Event / Webinar Marketing** | Feature Not Available | 8.1 (137 reviews) | 
| **Calendaring** | Feature Not Available | 8.1 (130 reviews) | 
| **Budgeting** | Feature Not Available | 7.8 (125 reviews) | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Workflow Management** | 7.7 (5 reviews) | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 

#### Social

| Feature | Braze | CleverTap | 
|---|---|---|
| **Social Sharing** | 6.7 (326 reviews) | 7.9 (130 reviews) | 
| **Social Campaigns** | Feature Not Available | 7.9 (135 reviews) | 
| **Social Media Engagement** | Feature Not Available | 7.7 (128 reviews) | 
| **Social Media Advertising** | 6.6 (329 reviews) | 8.0 (134 reviews) | 
| **Drip Campaigns** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 

#### Reporting & Analytics

| Feature | Braze | CleverTap | 
|---|---|---|
| **Basic Reporting** | 7.7 (539 reviews) | 9.0 (166 reviews) | 
| **Web Analytics** | Feature Not Available | 8.4 (151 reviews) | 
| **ROI Analytics** | Feature Not Available | 8.4 (148 reviews) | 
| **Revenue Analytics** | 6.6 (399 reviews) | 8.5 (143 reviews) | 
| **SEO / Keyword Analytics** | Feature Not Available | 7.3 (122 reviews) | 
| **Behavior Analytics** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Sales Analytics** | Not enough data | Not enough data | 

#### Platform

| Feature | Braze | CleverTap | 
|---|---|---|
| **Customization ** | 8.3 (460 reviews) | 8.7 (160 reviews) | 
| **Workflow Capability** | Feature Not Available | 8.7 (141 reviews) | 
| **User, Role, and Access Management** | 8.6 (447 reviews) | 9.2 (156 reviews) | 
| **Internationalization** | 7.7 (350 reviews) | 8.3 (122 reviews) | 
| **Sandbox / Test Environments** | 7.7 (401 reviews) | 8.6 (130 reviews) | 
| **Performance and Reliability** | 8.5 (439 reviews) | 8.7 (145 reviews) | 
| **Output Document Generation** | Feature Not Available | 8.5 (123 reviews) | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **List Management** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Automation

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (39 reviews) | 6.9 (9 reviews) | 
| **Multi-step Planning** | 6.6 (37 reviews) | 7.8 (9 reviews) | 
| **Cross-system Integration** | 6.8 (38 reviews) | 7.4 (9 reviews) | 
| **Adaptive Learning** | 6.5 (37 reviews) | 7.6 (9 reviews) | 
| **Proactive Assistance** | 6.4 (37 reviews) | 7.6 (9 reviews) | 
| **Decision Making** | 6.4 (36 reviews) | 7.2 (9 reviews) | 
| **Campaign Planning** | Not enough data | Not enough data | 

#### Integration

| Feature | Braze | CleverTap | 
|---|---|---|
| **Data Import & Export Tools** | 7.9 (455 reviews) | 8.6 (163 reviews) | 
| **Integration APIs** | 8.1 (438 reviews) | 8.5 (155 reviews) | 
| **Breadth of Partner Applications** | 7.9 (394 reviews) | 8.2 (138 reviews) | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Social Promotion** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Live Chat** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Mass Texting** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Automated Scheduling** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Marketing Automation** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Marketing Calendar** | Not enough data | Not enough data | 
| **Customizable CTAs** | Not enough data | Not enough data | 
| **Multi-Channel Communication** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Lead Qualification** | Not enough data | Not enough data | 

### Artificial Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **CleverTap** | N/A | N/A |

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Tagging** | Not enough data | Not enough data | 
| **Natural Language Processing** | Not enough data | Not enough data | 
| **Data Extraction** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Speech Recognition** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Data Storage Management** | Not enough data | Not enough data | 
| **Virtual Personal Assistant (VPA)** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **For eCommerce** | Not enough data | Not enough data | 
| **Role-Based Permissions** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Machine Learning** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Alerts/Escalation** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Mobile App** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **For Sales Teams/Organizations** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Chatbot** | Not enough data | Not enough data | 
| **Workflow Automation** | Not enough data | Not enough data | 

### Mobile App Analytics

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **CleverTap** | 9.0/10 | 250 |

#### User Identification

| Feature | Braze | CleverTap | 
|---|---|---|
| **Demographics** | Not enough data | 8.6 (198 reviews) | 
| **User Segmentation** | Not enough data | 9.2 (213 reviews) | 
| **Geolocation** | Not enough data | 8.6 (183 reviews) | 
| **Predictive Analytics** | Not enough data | Not enough data | 

#### Tracking & Reporting

| Feature | Braze | CleverTap | 
|---|---|---|
| **Custom Event Tracking** | Not enough data | 9.2 (205 reviews) | 
| **Real-Time Insights** | Not enough data | 9.0 (202 reviews) | 
| **Attribution** | Not enough data | 8.7 (182 reviews) | 
| **Activity Dashboard** | Not enough data | 8.8 (212 reviews) | 
| **User Path Tracking** | Not enough data | 8.8 (188 reviews) | 
| **User Activity History** | Not enough data | 9.1 (193 reviews) | 
| **Multi-Channel Attribution** | Not enough data | Not enough data | 
| **In-App Events Tracking** | Not enough data | Not enough data | 

#### Metrics

| Feature | Braze | CleverTap | 
|---|---|---|
| **Engagement** | Not enough data | 9.1 (166 reviews) | 
| **Exit Tracking** | Not enough data | 9.1 (95 reviews) | 
| **Retention** | Not enough data | 9.0 (158 reviews) | 
| **Return** | Not enough data | 9.0 (141 reviews) | 
| **Conversions** | Not enough data | 9.1 (162 reviews) | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Uninstall Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Location Tracking** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **Retention Tracking** | Not enough data | Not enough data | 
| **Visitor Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Revenue Tracking** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Monitoring** | Not enough data | Not enough data | 
| **Push Notifications** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Data Modeling** | Not enough data | Not enough data | 
| **Funnel Analysis** | Not enough data | Not enough data | 
| **For Marketers** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Customer Experience Management** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Alerts/Escalation** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Session Recording** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Root Cause Analysis** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Cohort Analysis** | Not enough data | Not enough data | 
| **Issue Management** | Not enough data | Not enough data | 
| **Compliance Management** | Not enough data | Not enough data | 
| **Heatmaps** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 

### Push Notification

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 8.1/10 | 574 |
| **CleverTap** | 8.5/10 | 287 |

#### Campaigns

| Feature | Braze | CleverTap | 
|---|---|---|
| **Customize** | 8.6 (450 reviews) | 9.0 (241 reviews) | 
| **Scheduling** | 9.0 (487 reviews) | 9.3 (257 reviews) | 
| **Retarget** | 8.6 (444 reviews) | 8.9 (241 reviews) | 
| **Segmentation** | 8.8 (498 reviews) | 9.2 (262 reviews) | 
| **Triggered Notifications** | 9.0 (473 reviews) | 9.3 (245 reviews) | 
| **Customer Segmentation** | Not enough data | Not enough data | 

#### Analytics

| Feature | Braze | CleverTap | 
|---|---|---|
| **Campaign Performance** | 8.2 (498 reviews) | 8.9 (254 reviews) | 
| **Audience Insights** | 7.7 (454 reviews) | 8.8 (238 reviews) | 
| **Drip Campaigns** | Not enough data | Not enough data | 

#### Optimization

| Feature | Braze | CleverTap | 
|---|---|---|
| **A/B Testing** | 8.7 (477 reviews) | 8.9 (242 reviews) | 
| **Personalization** | 8.8 (493 reviews) | 9.0 (246 reviews) | 
| **Rich Notifications** | 8.3 (394 reviews) | 9.0 (238 reviews) | 
| **Integrations** | 8.1 (399 reviews) | 8.7 (218 reviews) | 
| **App Notifications** | Not enough data | Not enough data | 
| **SMS Notifications** | Not enough data | Not enough data | 
| **Web Notifications** | Not enough data | Not enough data | 

#### Agentic AI - Push Notification

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | 6.3 (41 reviews) | 6.5 (8 reviews) | 
| **Adaptive Learning** | 6.6 (41 reviews) | 7.1 (8 reviews) | 
| **Proactive Assistance** | 6.4 (40 reviews) | 6.7 (8 reviews) | 
| **AI/Machine Learning** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Geotargeting** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **Subscriber Management** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Visual Workflow Management** | Not enough data | Not enough data | 
| **Authentication** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Notification Editor** | Not enough data | Not enough data | 
| **Workflow Automation** | Not enough data | Not enough data | 

### Personalization Engines

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.7/10 | 229 |
| **CleverTap** | 9.3/10 | 87 |

#### Segmentation

| Feature | Braze | CleverTap | 
|---|---|---|
| **A/B Testing** | 8.8 (214 reviews) | 9.4 (71 reviews) | 
| **Customer Profiles** | 8.5 (200 reviews) | 9.5 (69 reviews) | 

#### Targeting

| Feature | Braze | CleverTap | 
|---|---|---|
| **Behavioral Targeting** | 8.6 (195 reviews) | 9.5 (67 reviews) | 
| **Contextual Targeting** | 8.5 (178 reviews) | 9.4 (67 reviews) | 

#### Triggered Content

| Feature | Braze | CleverTap | 
|---|---|---|
| **Geofencing** | 7.8 (118 reviews) | 9.3 (58 reviews) | 
| **Triggered Emails** | 9.1 (204 reviews) | 9.4 (68 reviews) | 
| **Triggered Messages** | 9.1 (197 reviews) | 9.4 (68 reviews) | 

#### Personalized Content

| Feature | Braze | CleverTap | 
|---|---|---|
| **Recommendation Engine** | 7.4 (117 reviews) | 9.2 (60 reviews) | 
| **Personalized Discounts** | 7.1 (111 reviews) | 8.5 (59 reviews) | 
| **Website Personalization** | 7.0 (108 reviews) | 9.0 (56 reviews) | 

#### Agentic AI - Personalization Engines

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | 7.0 (9 reviews) | Not enough data | 
| **Cross-system Integration** | 7.0 (10 reviews) | Not enough data | 
| **Adaptive Learning** | 7.5 (10 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.7 (9 reviews) | Not enough data | 
| **Proactive Assistance** | 6.9 (9 reviews) | Not enough data | 
| **Decision Making** | 6.5 (9 reviews) | Not enough data | 

### Email Template Builder

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.2/10 | 151 |
| **CleverTap** | N/A | N/A |

#### Templates

| Feature | Braze | CleverTap | 
|---|---|---|
| **Text and Themes** | 7.8 (128 reviews) | Not enough data | 
| **Stock Images** | Feature Not Available | Not enough data | 
| **Proofing** | 7.5 (125 reviews) | Not enough data | 
| **Mobile Responsive** | 7.9 (130 reviews) | Not enough data | 

#### Edit

| Feature | Braze | CleverTap | 
|---|---|---|
| **Pre-Made** | 7.1 (124 reviews) | Not enough data | 
| **Build** | 8.4 (129 reviews) | Not enough data | 
| **HTML** | 7.9 (128 reviews) | Not enough data | 

#### Logistics

| Feature | Braze | CleverTap | 
|---|---|---|
| **Analytics** | 7.2 (128 reviews) | Not enough data | 
| **Issues** | 7.1 (123 reviews) | Not enough data | 
| **Integrations** | 7.6 (124 reviews) | Not enough data | 
| **Shareable Link** | Feature Not Available | Not enough data | 

#### Generative AI

| Feature | Braze | CleverTap | 
|---|---|---|
| **AI Text Generation** | 6.8 (87 reviews) | Not enough data | 
| **AI Text Summarization** | Feature Not Available | Not enough data | 

#### Agentic AI - Email Template Builder

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | 5.6 (31 reviews) | Not enough data | 
| **Cross-system Integration** | 5.6 (31 reviews) | Not enough data | 

### SMS Marketing

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.7/10 | 80 |
| **CleverTap** | N/A | N/A |

#### Text Messaging

| Feature | Braze | CleverTap | 
|---|---|---|
| **Bulk SMS** | 8.6 (69 reviews) | Not enough data | 
| **Two-Way Text Messaging** | 7.9 (67 reviews) | Not enough data | 
| **Text Scheduler** | 8.7 (68 reviews) | Not enough data | 
| **Automatic Replies** | 8.2 (65 reviews) | Not enough data | 
| **Automatic URL Shortening** | 8.1 (64 reviews) | Not enough data | 
| **MMS Marketing** | 8.1 (65 reviews) | Not enough data | 
| **Personalization** | 8.7 (67 reviews) | Not enough data | 
| **Transactional SMS** | 8.3 (66 reviews) | Not enough data | 
| **Link Shortening** | Not enough data | Not enough data | 
| **SMS Messaging** | Not enough data | Not enough data | 
| **Scheduled Messaging** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **2-Way Messaging** | Not enough data | Not enough data | 

#### SMS Platform

| Feature | Braze | CleverTap | 
|---|---|---|
| **Reporting** | 7.9 (64 reviews) | Not enough data | 
| **Marketing Automation** | 8.5 (63 reviews) | Not enough data | 
| **White Label** | Feature Not Available | Not enough data | 
| **Text-to-Landline** | Feature Not Available | Not enough data | 
| **Short Codes** | 8.4 (63 reviews) | Not enough data | 
| **API Integration** | 7.9 (63 reviews) | Not enough data | 
| **QR Codes** | Not enough data | Not enough data | 

#### Agentic AI - SMS Marketing

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | 6.3 (16 reviews) | Not enough data | 
| **Multi-step Planning** | 6.5 (16 reviews) | Not enough data | 
| **Cross-system Integration** | 6.5 (16 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.8 (16 reviews) | Not enough data | 
| **Proactive Assistance** | 6.6 (16 reviews) | Not enough data | 
| **Decision Making** | 6.4 (16 reviews) | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 

#### AI Automation - SMS Marketing

| Feature | Braze | CleverTap | 
|---|---|---|
| **AI SMS** | Not enough data | Not enough data | 

#### AI Content Generation - SMS Marketing

| Feature | Braze | CleverTap | 
|---|---|---|
| **AI SMS** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 
| **Polls/Voting** | Not enough data | Not enough data | 
| **Compliance Management** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Landing Pages/Web Forms** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Text-to-Win** | Not enough data | Not enough data | 
| **Mobile Coupons** | Not enough data | Not enough data | 
| **Natural Language Processing** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Drip Campaigns** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Mass Texting** | Not enough data | Not enough data | 
| **Interaction Tracking** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Consent Management** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Open Rate Tracking** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Automated Responses** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Templates** | Not enough data | Not enough data | 
| **Survey Builder** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **Mobile Alerts** | Not enough data | Not enough data | 
| **Automated Scheduling** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **MMS** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Mobile Keywords** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Autoresponders** | Not enough data | Not enough data | 
| **Survey/Poll Management** | Not enough data | Not enough data | 

### Customer Journey Mapping

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **CleverTap** | 8.6/10 | 194 |

#### Platform Basics

| Feature | Braze | CleverTap | 
|---|---|---|
| **Customizable Templates** | Not enough data | 8.6 (162 reviews) | 
| **Exporting** | Not enough data | 8.6 (157 reviews) | 
| **Multi-user Access and Collaboration** | Not enough data | 8.9 (152 reviews) | 
| **Multiple Personas** | Not enough data | 8.8 (137 reviews) | 
| **Data Analytics ** | Not enough data | 8.8 (141 reviews) | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Behavioral Analytics** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 

#### Agentic AI - Customer Journey Mapping

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.3 (7 reviews) | 

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Map Creation** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Customer Database** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Data Linking** | Not enough data | Not enough data | 
| **Whiteboard** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Brainstorming** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Surveys & Feedback** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Attribution Modeling** | Not enough data | Not enough data | 
| **Action Management** | Not enough data | Not enough data | 
| **Map Sharing** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Customer Touchpoints** | Not enough data | Not enough data | 
| **Customer Experience Management** | Not enough data | Not enough data | 
| **Diagramming** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Storyboarding** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.4/10 | 120 |
| **CleverTap** | N/A | N/A |

#### Platform Basics

| Feature | Braze | CleverTap | 
|---|---|---|
| **Dynamic Segmentation** | 8.3 (110 reviews) | Not enough data | 
| **Journey Optimization** | 8.5 (108 reviews) | Not enough data | 

#### Platform Data

| Feature | Braze | CleverTap | 
|---|---|---|
| **Journey Reporting** | 7.6 (109 reviews) | Not enough data | 
| **Trends Reporting** | 7.4 (103 reviews) | Not enough data | 
| **Dashboards** | 7.6 (110 reviews) | Not enough data | 
| **Advanced Data Filtering** | 7.5 (107 reviews) | Not enough data | 

#### Platform Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Journey Mapping** | 7.7 (105 reviews) | Not enough data | 
| **Integrations** | 7.6 (105 reviews) | Not enough data | 
| **Automated Alerts** | Feature Not Available | Not enough data | 

#### Agentic AI - Customer Journey Analytics

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (31 reviews) | Not enough data | 
| **Cross-system Integration** | 6.6 (31 reviews) | Not enough data | 
| **Adaptive Learning** | 6.7 (30 reviews) | Not enough data | 
| **Proactive Assistance** | 6.6 (30 reviews) | Not enough data | 

### WhatsApp Marketing

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 8.5/10 | 15 |
| **CleverTap** | 8.5/10 | 35 |

#### WhatsApp Messaging - WhatsApp Marketing

| Feature | Braze | CleverTap | 
|---|---|---|
| **Transactional Messages** | 8.5 (14 reviews) | 8.4 (27 reviews) | 
| **Bulk WhatsApp Messaging** | 9.0 (13 reviews) | 8.9 (32 reviews) | 
| **Conversational Messaging** | 8.5 (13 reviews) | 8.0 (28 reviews) | 
| **Personalization** | 8.9 (12 reviews) | 8.9 (29 reviews) | 
| **Promotional Messages** | 8.6 (12 reviews) | 8.6 (30 reviews) | 
| **Automated Replies** | 8.3 (12 reviews) | 8.6 (29 reviews) | 

#### WhatsApp Business Platform - WhatsApp Marketing

| Feature | Braze | CleverTap | 
|---|---|---|
| **Segmentation** | 8.5 (12 reviews) | 8.5 (30 reviews) | 
| **API Integration** | 8.2 (13 reviews) | 8.6 (28 reviews) | 
| **WhatsApp Commerce** | Feature Not Available | 8.1 (26 reviews) | 
| **Analytics** | 8.2 (13 reviews) | 8.7 (28 reviews) | 

### Personalization

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 6.3/10 | 34 |
| **CleverTap** | N/A | N/A |

#### Agentic AI - Personalization

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | 6.5 (33 reviews) | Not enough data | 
| **Cross-system Integration** | 6.2 (32 reviews) | Not enough data | 
| **Adaptive Learning** | 6.4 (32 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.3 (33 reviews) | Not enough data | 
| **Proactive Assistance** | 6.2 (32 reviews) | Not enough data | 
| **Decision Making** | 6.2 (32 reviews) | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### AI Personalization - Personalization

| Feature | Braze | CleverTap | 
|---|---|---|
| **Predictive Recommendations** | Not enough data | Not enough data | 
| **Audience Segmentation** | Not enough data | Not enough data | 
| **Adaptive Content** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **AI Copilot** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Website Personalization** | Not enough data | Not enough data | 
| **Recommendations** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Content Analytics** | Not enough data | Not enough data | 
| **Behavioral Targeting** | Not enough data | Not enough data | 
| **Account Based Marketing** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Customer Profiles** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Abandoned Cart Saver** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | 
| **Experience Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **WYSIWYG Editor** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 

### RCS Business Messaging

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **CleverTap** | N/A | N/A |

#### Messaging - RCS Business Messaging

| Feature | Braze | CleverTap | 
|---|---|---|
| **Personalization** | Not enough data | Not enough data | 
| **Rich Media** | Not enough data | Not enough data | 
| **Interactive Messages** | Not enough data | Not enough data | 
| **Branded Templates** | Not enough data | Not enough data | 
| **Automation** | Not enough data | Not enough data | 
| **Conversational RCS** | Not enough data | Not enough data | 
| **Transactional RCS** | Not enough data | Not enough data | 
| **Promotional RCS** | Not enough data | Not enough data | 

#### Security / Verification - RCS Business Messaging

| Feature | Braze | CleverTap | 
|---|---|---|
| **Verified Sender** | Not enough data | Not enough data | 
| **Encryption** | Not enough data | Not enough data | 
| **Authentication** | Not enough data | Not enough data | 

#### Analytics / Deliverability - RCS Business Messaging

| Feature | Braze | CleverTap | 
|---|---|---|
| **Read Receipts** | Not enough data | Not enough data | 
| **Analytics** | Not enough data | Not enough data | 
| **SMS Fallback** | Not enough data | Not enough data | 

#### AI - RCS Business Messaging

| Feature | Braze | CleverTap | 
|---|---|---|
| **AI** | Not enough data | Not enough data | 

### AI Marketing Agents

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **CleverTap** | N/A | N/A |

#### Performance Optimization & Learning - AI Marketing Agents

| Feature | Braze | CleverTap | 
|---|---|---|
| **Send-Time Optimization** | Not enough data | Not enough data | 
| **Autonomous A/B Testing** | Not enough data | Not enough data | 

#### Autonomous Campaign Orchestration - AI Marketing Agents 

| Feature | Braze | CleverTap | 
|---|---|---|
| **End-to-End Campaign Execution** | Not enough data | Not enough data | 
| **Goal-Based Campaign Planning** | Not enough data | Not enough data | 
| **Cross-Channel Orchestration** | Not enough data | Not enough data | 
| **Conversational Campaign Setup** | Not enough data | Not enough data | 
| **Real-Time Campaign Adaptation** | Not enough data | Not enough data | 

#### AI Content Generation - AI Marketing Agents 

| Feature | Braze | CleverTap | 
|---|---|---|
| **Dynamic Content Optimization** | Not enough data | Not enough data | 
| **AI Copy Generation** | Not enough data | Not enough data | 
| **Personalized Content Creation** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Ad Optimization** | Not enough data | Not enough data | 

#### Audience Intelligence & Segmentation - AI Marketing Agents 

| Feature | Braze | CleverTap | 
|---|---|---|
| **Predictive Modeling** | Not enough data | Not enough data | 
| **Behavioral Triggering** | Not enough data | Not enough data | 
| **Predictive Audience Segmentation** | Not enough data | Not enough data | 
| **Marketing Automation** | Not enough data | Not enough data | 
| **AI Writing Assistant** | Not enough data | Not enough data | 

#### Integrations & Data Connectivity - AI Marketing Agents 

| Feature | Braze | CleverTap | 
|---|---|---|
| **Event & Data Ingestion** | Not enough data | Not enough data | 
| **CRM & CDP Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Grammar Check** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **For Marketing and Advertising** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Content Ideas** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **SMS Marketing** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Chat/Messaging** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Competitor Monitoring** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Content Marketing** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Behavior Analytics** | Not enough data | Not enough data | 
| **AI/Machine Learning** | Not enough data | Not enough data | 
| **Text Editing** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Natural Language Processing** | Not enough data | Not enough data | 
| **Product Recommendations** | Not enough data | Not enough data | 
| **Tone Selection** | Not enough data | Not enough data | 
| **Chatbot** | Not enough data | Not enough data | 
| **Keyword Research Tools** | Not enough data | Not enough data | 
| **Marketing Management** | Not enough data | Not enough data | 
| **Brand Guidelines** | Not enough data | Not enough data | 
| **Omnichannel Outreach** | Not enough data | Not enough data | 

### Mobile Marketing

| Product | Score | Reviews |
|---|---|---|
| **Braze** | 7.5/10 | 555 |
| **CleverTap** | 8.6/10 | 296 |

#### Analysis

| Feature | Braze | CleverTap | 
|---|---|---|
| **Application Attribution** | 7.5 (381 reviews) | 8.6 (193 reviews) | 
| **Campaign Analysis** | 7.7 (473 reviews) ✓ Verified | 8.9 (245 reviews) ✓ Verified | 
| **Uninstall Tracking** | 7.0 (342 reviews) ✓ Verified | 8.7 (180 reviews) | 
| **Activity Dashboard** | 6.9 (374 reviews) ✓ Verified | 8.9 (181 reviews) | 
| **Multi-Channel Attribution** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 

#### Campaigns

| Feature | Braze | CleverTap | 
|---|---|---|
| **Proximity Marketing** | 7.5 (329 reviews) ✓ Verified | 8.5 (189 reviews) ✓ Verified | 
| **Alerts/Notifications** | 9.0 (466 reviews) ✓ Verified | 9.3 (250 reviews) ✓ Verified | 
| **Bulk SMS** | 7.6 (311 reviews) | 8.8 (191 reviews) | 
| **Two-Way Text Messaging** | 6.6 (232 reviews) | 8.3 (151 reviews) | 
| **Email Campaigns** | 8.9 (446 reviews) ✓ Verified | 9.2 (185 reviews) | 
| **Audience Segmentation** | 8.7 (468 reviews) ✓ Verified | 9.3 (209 reviews) | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Drip Campaigns** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Location-Based Marketing** | Not enough data | Not enough data | 
| **SMS Marketing** | Not enough data | Not enough data | 
| **Real-Time Notifications** | Not enough data | Not enough data | 
| **Mobile Alerts** | Not enough data | Not enough data | 

#### Engagement

| Feature | Braze | CleverTap | 
|---|---|---|
| **Coupons and Promotions** | 7.4 (269 reviews) | 8.6 (166 reviews) | 
| **Social Promotion** | Not enough data | Not enough data | 

#### Platform

| Feature | Braze | CleverTap | 
|---|---|---|
| **Optimization** | 8.3 (390 reviews) | 8.8 (202 reviews) | 
| **Integrations - Mobile Marketing** | 8.2 (370 reviews) ✓ Verified | 8.8 (204 reviews) ✓ Verified | 
| **Internationalization** | 7.9 (323 reviews) | 8.6 (174 reviews) | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Agentic AI - Mobile Marketing

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | 6.8 (44 reviews) | 8.1 (15 reviews) | 
| **Multi-step Planning** | 6.7 (42 reviews) | 8.1 (12 reviews) | 
| **Cross-system Integration** | 6.7 (40 reviews) | 7.5 (12 reviews) | 
| **Adaptive Learning** | 6.6 (40 reviews) | 8.1 (12 reviews) | 
| **Proactive Assistance** | 6.6 (41 reviews) | 8.1 (14 reviews) | 
| **Decision Making** | 6.6 (42 reviews) | 8.2 (14 reviews) | 
| **Campaign Planning** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Visual Analytics** | Not enough data | Not enough data | 
| **Autoresponders** | Not enough data | Not enough data | 
| **Landing Pages/Web Forms** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Text-to-Win** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Contextual Targeting** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Coupons** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 

### Marketing Analytics

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **CleverTap** | 8.4/10 | 304 |

#### Marketing Operations

| Feature | Braze | CleverTap | 
|---|---|---|
| **ROI Tracking** | Not enough data | 8.4 (218 reviews) ✓ Verified | 
| **Data Collection** | Not enough data | 8.8 (249 reviews) ✓ Verified | 
| **Customer Insights** | Not enough data | 8.8 (256 reviews) ✓ Verified | 
| **Multi-User Access** | Not enough data | 9.0 (239 reviews) ✓ Verified | 
| **Spend Management** | Not enough data | 8.1 (101 reviews) | 
| **White Label** | Not enough data | Feature Not Available | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Campaign Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **SEO Management** | Not enough data | Not enough data | 
| **Tag Management** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Click Tracking** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Channel Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 

#### Campaign Activity

| Feature | Braze | CleverTap | 
|---|---|---|
| **Campaign Insights** | Not enough data | 8.9 (264 reviews) ✓ Verified | 
| **Reports and Dashboards** | Not enough data | 8.7 (269 reviews) ✓ Verified | 
| **Campaign Stickiness** | Not enough data | 8.6 (239 reviews) ✓ Verified | 
| **Multichannel Tracking** | Not enough data | 8.8 (236 reviews) ✓ Verified | 
| **Brand Optimization** | Not enough data | 8.6 (223 reviews) ✓ Verified | 
| **Predictive Analytics** | Not enough data | 8.5 (176 reviews) ✓ Verified | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Website Analytics** | Not enough data | Not enough data | 
| **Conversion Rate Optimization** | Not enough data | Not enough data | 
| **Drip Campaigns** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 

#### Agentic AI - Marketing Analytics

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.6 (9 reviews) | 
| **Cross-system Integration** | Not enough data | 7.0 (9 reviews) | 
| **Proactive Assistance** | Not enough data | 7.1 (8 reviews) | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Braze | CleverTap | 
|---|---|---|
| **Event Marketing** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Lead Generation** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Customizable Forms** | Not enough data | Not enough data | 
| **Reporting & Statistics** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Web Forms** | Not enough data | Not enough data | 
| **Lead Capture** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Autoresponders** | Not enough data | Not enough data | 
| **Drag & Drop** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Customizable Fields** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Ad hoc Reporting** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Data Source Connectors** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Multi-Channel Attribution** | Not enough data | Not enough data | 
| **Customer Journey Mapping** | Not enough data | Not enough data | 
| **KPI Monitoring** | Not enough data | Not enough data | 
| **Cohort Analysis** | Not enough data | Not enough data | 

### Mobile Analytics

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **CleverTap** | 9.1/10 | 178 |

#### Metrics

| Feature | Braze | CleverTap | 
|---|---|---|
| **Engagement** | Not enough data | 9.1 (166 reviews) | 
| **Exit Tracking** | Not enough data | 9.1 (95 reviews) | 
| **Retention** | Not enough data | 9.0 (158 reviews) | 
| **Return** | Not enough data | 9.0 (141 reviews) | 
| **Conversions** | Not enough data | 9.1 (162 reviews) | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Uninstall Tracking** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Location Tracking** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **Retention Tracking** | Not enough data | Not enough data | 
| **Visitor Tracking** | Not enough data | Not enough data | 
| **Behavior Tracking** | Not enough data | Not enough data | 
| **Revenue Tracking** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **CleverTap** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | Braze | CleverTap | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Mobile App Optimization

| Product | Score | Reviews |
|---|---|---|
| **Braze** | N/A | N/A |
| **CleverTap** | 9.0/10 | 172 |

#### Variation Testing

| Feature | Braze | CleverTap | 
|---|---|---|
| **A/B Testing** | Not enough data | 9.1 (123 reviews) | 
| **WYSIWYG Editor** | Not enough data | 8.4 (101 reviews) | 
| **Conversion Goal** | Not enough data | 8.9 (103 reviews) | 
| **Percentage of Traffic** | Not enough data | 9.0 (117 reviews) | 
| **Confidence Level** | Not enough data | 9.0 (37 reviews) | 
| **Multivariant Testing** | Not enough data | 9.1 (107 reviews) | 

#### Reporting

| Feature | Braze | CleverTap | 
|---|---|---|
| **Segmentation** | Not enough data | 9.2 (139 reviews) | 
| **Reports and Dashboards** | Not enough data | 9.0 (137 reviews) | 

#### Personalization

| Feature | Braze | CleverTap | 
|---|---|---|
| **Standard Targeting** | Not enough data | 9.0 (123 reviews) | 
| **Custom Targeting** | Not enough data | 9.1 (121 reviews) | 
| **Data Segmentation** | Not enough data | 9.2 (105 reviews) | 

#### Administration

| Feature | Braze | CleverTap | 
|---|---|---|
| **API / Integrations** | Not enough data | 8.8 (131 reviews) | 
| **QA Testing** | Not enough data | 8.5 (46 reviews) | 
| **Performance and Reliability** | Not enough data | 8.9 (137 reviews) | 
| **User, Role, and Access Management** | Not enough data | 9.1 (141 reviews) | 

---
## Categories
**Shared Categories (6):** [AI Marketing Agents Software](https://www.g2.com/categories/ai-marketing-agents), [WhatsApp Marketing Software](https://www.g2.com/categories/whatsapp-marketing), [Personalization Engines](https://www.g2.com/categories/personalization-engines), [Push Notification Software](https://www.g2.com/categories/push-notification), [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing), [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)

**Unique to Braze (5):** [ RCS Business Messaging Software](https://www.g2.com/categories/rcs-business-messaging), [SMS Marketing Software](https://www.g2.com/categories/sms-marketing), [Email Template Builder Software](https://www.g2.com/categories/email-template-builder), [Personalization Software](https://www.g2.com/categories/personalization), [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics)

**Unique to CleverTap (4):** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics), [Mobile App Analytics Tools](https://www.g2.com/categories/mobile-app-analytics), [Mobile App Optimization Software](https://www.g2.com/categories/mobile-app-optimization), [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping)


---
## Reviewer Demographics

### By Company Size

| Segment | Braze | CleverTap | 
|---|---|---|
| **Small-Business** | 16.8% | 27.9% | 
| **Mid-Market** | 55.4% | 53.1% | 
| **Enterprise** | 27.8% | 19.0% | 

### By Industry

#### Braze

- **Financial Services:** 12.6%
- **Marketing and Advertising:** 7.2%
- **Information Technology and Services:** 6.1%
- **Health, Wellness and Fitness:** 6.0%
- **Retail:** 5.5%
- **Food & Beverages:** 5.5%
- **Entertainment:** 4.9%
- **Computer Software:** 3.6%
- **Consumer Goods:** 3.1%
- **Consumer Services:** 2.7%
- **Other:** 42.9%

#### CleverTap

- **Financial Services:** 17.0%
- **Information Technology and Services:** 6.3%
- **Internet:** 5.6%
- **Entertainment:** 5.3%
- **Marketing and Advertising:** 5.1%
- **Retail:** 5.1%
- **Health, Wellness and Fitness:** 4.5%
- **Food & Beverages:** 3.2%
- **Telecommunications:** 3.2%
- **Computer Software:** 2.9%
- **Other:** 41.7%

---
## Alternatives

### Alternatives to Braze

- [Iterable](https://www.g2.com/products/iterable/reviews) — 4.4/5 stars (824 reviews)
- [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) — 4.0/5 stars (4627 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.7/5 stars (1419 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1361 reviews)
- [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) — 4.6/5 stars (798 reviews)
- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (523 reviews)
- [WebEngage](https://www.g2.com/products/webengage/reviews) — 4.5/5 stars (769 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (651 reviews)
- [Dotdigital](https://www.g2.com/products/dotdigital/reviews) — 4.4/5 stars (1242 reviews)
- [Netcore Customer Engagement Platform](https://www.g2.com/products/netcore-customer-engagement-platform/reviews) — 4.5/5 stars (570 reviews)

### Alternatives to CleverTap

- [Netcore Customer Engagement Platform](https://www.g2.com/products/netcore-customer-engagement-platform/reviews) — 4.5/5 stars (570 reviews)
- [MoEngage](https://www.g2.com/products/moengage/reviews) — 4.5/5 stars (523 reviews)
- [WebEngage](https://www.g2.com/products/webengage/reviews) — 4.5/5 stars (769 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.7/5 stars (1419 reviews)
- [Iterable](https://www.g2.com/products/iterable/reviews) — 4.4/5 stars (824 reviews)
- [SAP Engagement Cloud (formerly SAP Emarsys)](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews) — 4.2/5 stars (651 reviews)
- [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) — 4.4/5 stars (14974 reviews)
- [OneSignal](https://www.g2.com/products/onesignal/reviews) — 4.7/5 stars (1235 reviews)
- [AppsFlyer](https://www.g2.com/products/appsflyer/reviews) — 4.5/5 stars (779 reviews)
- [Customer.io](https://www.g2.com/products/customer-io/reviews) — 4.4/5 stars (900 reviews)

---
## Top Discussions

### Braze

No discussions available for this product.

### CleverTap

- Title: [What is the best way for the gaming industry to leverage pre-login and post-login funnels.](https://www.g2.com/discussions/51080-what-is-the-best-way-for-the-gaming-industry-to-leverage-pre-login-and-post-login-funnels) — 5 comments, 2 upvotes
  > **Top comment:** "very nice industry"
- Title: [How do I track uninstallers? Is there a way to find out exactly about my uninstaller base?](https://www.g2.com/discussions/how-do-i-track-uninstallers-is-there-a-way-to-find-out-exactly-about-my-uninstaller-base) — 2 comments, 1 upvote
  > **Top comment:** "You can check App uninstalled from the event under Find People (Segments) . You may have to switch on Uninstall Tracking from the Settings first."
- Title: [Is there a way to have the offer change dynamically pushed out to customers via CleverTap?](https://www.g2.com/discussions/is-there-a-way-to-have-the-offer-change-dynamically-pushed-out-to-customers-via-clevertap) — 1 comment, 1 upvote
  > **Top comment:** "Yes, very much possible. CleverTap can help you serve real-time content based on your offers or user's behavior, through multiple channels of engagement...."
- Title: [How do i make sure that my IGP is continuously shown to the players](https://www.g2.com/discussions/how-do-i-make-sure-that-my-igp-is-continuously-shown-to-the-players) — 1 comment, 1 upvote
  > **Top comment:** "I initially invested a total sum of $95,000 over a period of 18 weeks. My bonus/profit was $170,000, every attempt to make withdrawal failed and I was..."
- Title: [What is the best way to use journeys?](https://www.g2.com/discussions/35497-what-is-the-best-way-to-use-journeys) — 1 comment, 1 upvote
  > **Top comment:** "Catalina, CleverTap Journeys are ideal for engaging users across the lifecycle of your app (including new users). Check this link for few use cases and the..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/braze-vs-clevertap)