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All Braze Discussions
G2
Pinned by G2 as a common question
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How are you handling Braze’s learning curve and onboarding new marketers without losing weeks of productivity?
Each time I or a teammate ramps up in Braze, it feels like we lose a big chunk of time just getting to “basic comfort.” Between learning a new syntax, understanding segments and custom events, and figuring out where key tools like dashboards or conversions live, I often have to dig through a lot... Read more
G2
Pinned by G2 as a common question
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How do you deal with Braze’s pricing complexity and the surprise costs that come with growth?
As our usage has scaled, I have found it hard to predict what Braze will actually cost a few months out. The mix of base packages, add‑ons, and limits like segment extensions or data windows means I often have to double‑check whether a seemingly simple idea will bump us into a more expensive... Read more
G2
Pinned by G2 as a common question
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Does anyone else struggle with the lack of autosave and occasional glitches when building canvases and messages?
When I am building a complex canvas or email, I constantly worry about losing work. A stray browser back button, a tab refresh, or a small glitch can wipe out a bunch of recent edits if I have not manually saved every few minutes. I have also hit moments where I cannot easily drag and select... Read more
G2
Pinned by G2 as a common question
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What tricks are you using to stay organized amid hundreds of canvases, campaigns, and templates?
As our programs have scaled, I feel like I’m spending more time hunting for things in Braze than actually building them. We have a growing list of canvases across regions, tests that only ran for a few days, and old campaigns that still sit next to live ones. Managing templates across channels... Read more
G2
Pinned by G2 as a common question
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Reporting gaps and clunky dashboards are turning campaign reviews into manual spreadsheet work
I rely on Braze to understand how my campaigns and canvases are performing, but the reporting and dashboards feel like a constant hurdle. Basic questions like “How did this canvas perform by country or language?” end up in manual exports and spreadsheet pivots. Some metrics expire after a while,... Read more
G2
Verified User
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How are other companies targeting advanced audiences (target users tab in Braze)?
By advanced audiences, I'm referring to multiple properties to one event. Our team configured a webhook that combines 2 common properties to select events to empower somewhat more granular audiences. We also used to leverage the Amplitude cohort sync that was directly integrated with Braze,... Read more
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