Quick Actions tab- Where I can manage my social feeds and communities in just a few minutes. Things like, engaging users who replied or took interest in my business, Thank new followers, unfollow inactive and users who are not following me and more.
My Community- Where I can dive deeper, and get insights about the people related to me, connect to new ones, pinpoint and nurture new leads and prospects, monitor specific content items and more.
Scheduling- Enables me to schedule posts in advance (also engagements, such as RT, likes and more), those come in handy when managing a community and growing. Why scheduling matter? Their system, crawls through the social web, and automatically picks the best time to post it, yielding the highest amount of engagements and exposure.
Instagram support- One of the best tools I have found to manage, filter and examine Instgram account, through: High value members identification, Top posts, Unfollowers, followers, Consider to reply and on.
I'm not crazy about their design and UX. Could be improved.
Also, the free plan has too much limitation in my opinion, and should allow for a greater use and experience before purchasing a subscription.
Give it a try. Worked well for me.
The tool, is a major time saver, as well as allowing me to nurture and expending my community. (managing multiple Twitter account, Facebook pages and Instagram accounts for clients)