Top Free Social Media Management Software
Check out our list of free Social Media Management Software. Products featured on this list are the ones that offer a free trial version. As with most free versions, there are limitations, typically time or features.
If you'd like to see more products and to evaluate additional feature options, compare all Social Media Management Software to ensure you get the right product.
Top 10 Free Social Media Management Software in 2021
- Hootsuite
- HubSpot Marketing Hub
- Zoho Social
- Sprout Social
- Buffer
- Sendible
- Agorapulse
- Loomly
- eclincher
- Fanbooster
View Free Social Media Management Software
Hootsuite is the global leader in social media management. With over 200,000 paid accounts and millions of users, Hootsuite powers social media for brands and organizations around the world, from the smallest businesses to the largest enterprises. Hootsuite’s unparalleled expertise in social selling, social customer care, and social media management empowers organizations to strategically grow their brands, businesses, and customer relationships with social. Hootsuite Academy, the industry-lea
The job is tough for modern marketers. Either you’re juggling various point solutions, or you’re stuck with tools that are powerful yet impossible to use. This means scattered customer data, lackluster marketing, and too much time spent fussing with software. But it doesn’t have to be that way. With Marketing Hub, all your marketing tools and data are on one easy-to-use, powerful platform. You’ll save valuable time and get all the context you need to provide a personalized experience that attra
Zoho Social is a complete social media management platform for businesses & agencies. It helps you schedule posts, monitor mentions, create custom dashboards, and more. Zoho Social is from Zoho.com—a suite of 40+ products trusted by over 40 Million users. It includes a powerful set of features—such as, the Publishing Calendar, Bulk Scheduler, and Repeat Post—to empower you with all the social media publishing tools that your business needs. The monitoring capabilities help you track releva
Sprout Social’s all-in-one social management solution empowers our customers to do more with their social media strategy. Better connect with audiences, streamline publishing workflows, collaborate in real time and turn social data into meaningful insights—at scale.
Buffer is an intuitive, streamlined social media management platform trusted by brands, businesses, agencies, and individuals to help drive meaningful engagement and results on social media. We have a suite of products for publishing, engagement, analytics, and team collaboration (Publish, Reply, and Analyze). Our products are carefully considered and highly refined in order to help social media marketers and teams work more efficiently and effectively. Buffer is a team of real people, aligned
Sendible is the leading social media management platform for agencies looking to manage social media more effectively for their clients. The Sendible platform brings all your social networks together into a centralised hub and is the easiest way to execute a winning social media strategy for multiple brands at scale. Positioned as a productivity tool for agencies, you can be certain that your team will save hours of time! With powerful social media engagement, monitoring, publishing, lead gen
Stay organized, save time, and easily manage your social media with Agorapulse’s inbox, publishing, reporting, monitoring, and team collaboration tools. Agorapulse currently supports Facebook, Twitter, Instagram, LinkedIn, and YouTube. Here are six features that customers love most about Agorapulse: 1 - Unified social inbox lets you easily manage all your incoming social media messages, comments, and reviews in one place. 2 - Intuitive publishing allows you to plan, collaborate, and schedule c
Loomly is the Brand Success Platform that helps marketing teams manage every aspect of their communication on social media: - Manage your brand assets in Library. - Fuel your storytelling with Post Ideas. - Polish your content with Post Optimization Tips. - Control your brand messaging with Post Mockups & Approval Workflows. - Reach your audience with Native Scheduling, Post Targeting & Sponsoring (Social Ads Manager coming soon). - Engage with your community through Interactions. - Meas
eclincher platform is built for companies who are looking for an intuitive yet powerful solution to manage their brand reach, reputation and growth online. Popular features include: suggested content & free media assets, live inbox to interact across all channels / message types, post editing, scheduler & visual calendar, post boost, monitoring with live feeds, smart queues & auto posting, analytics & reports, team collaboration & workflows, mobile app. And, a 24/7 support th
Fanbooster is part of the Traject suite of digital marketing tools built for agencies, enterprises, and in-house marketers. Featuring advanced scheduling, social monitoring, sophisticated analytics, one-click reporting, and more — Fanbooster by Traject helps you manage social media for your business or for your clients. Get started by signing up for a 14-day free trial today!
Powerful content marketing and social media management platform for publishers, brands, agencies, and startups who want to share the best content consistently and increase their reach. ContentStudio has all the tools you need to centralize your content marketing operations for all of your social and blogging channels. Finally, there's a tool that helps you discover trending content, plan & collaborate with your team/clients, schedule content, create white-label reports with meaningful ana
Free system for managing social networks and messaging apps. Distinctive features from other services for scheduled posting: the freemium model, the lack of tariff plans and a fundamentally new approach to values for users. With no time limits or limits on the number of users.
Statusbrew is a Social Media Management platform that enables everyone to discover and engage with their audiences. Trusted by over 16 million users worldwide, Statusbrew bridges the gap between businesses and customers while making it convenient for Enterprises, Agencies, SMBs & Individuals of every scale to be most efficient with their Social Media Management. Stay in full control of all your social profiles on Twitter, Instagram, Facebook and LinkedIn with the complete suite of Social Me
The perfect tool for presenting social media content to clients. HeyOrca is an online social media planner built for marketing agencies to cut delays in client approvals and eliminate redundant tasks. Why HeyOrca? 1. Streamline Client Approvals 2. Manage All Clients in One Place Key Features - Accounts Organization - Social Media Planning - Internal Collaboration - Client Approvals - Direct Publishing - Performance Analytics Imagine social media approvals without spreadsheets. Visit us at w
Planable is the command center of social media campaigns, bringing all of your people and content in the same place. It's a platform that allows agencies, social media managers, freelancers, marketing and communication teams worldwide to create social media campaigns and exchange feedback in the most visual way. We built Planable to bring team members, clients and social content on the same page for better, faster brand storytelling. As of now with Planable you can have: - Your social conte
Vendasta provides an end-to-end ecommerce platform to 40,000+ partners who sell digital products and services to more than four million small and medium businesses (SMBs) worldwide. These partners include marketing agencies, independent software vendors (ISVs), and media companies. The Vendasta Platform allows these groups to easily adopt new solutions from a marketplace of cloud-based technologies that they can sell under their own brand to their SMB customers. The platform provides AI-driven
SocialPilot is a social media marketing automation tool that helps you in scheduling and analyzing your social media marketing activities and thereby increasing your social media efficiency and reach. 1) You can connect over 9 social media networks like Facebook, Twitter, Instagram, Google My Business, LinkedIn, Pinterest, Tumblr, TikTok and VK with SocialPilot. 2) Share as many as 500 posts and connect over 100 profiles with just one SocialPilot account. 3) Manage your social media conversatio
Tailwind is the complete Pinterest & Instagram marketing toolkit for bloggers, eCommerce and other businesses of all sizes. Schedule posts at the best times, create beautiful pins faster than ever, discover content, monitor conversations, amplify your reach, and measure results all with one tool.
PromoRepublic is a social media marketing solution with content distribution workflows for small businesses, agencies, franchise and multi-location brands. With our intelligent products, you can easily distribute editable content, schedule it based on AI, manage multiple clients or locations, run local ads, and stay on top of the results.
Semrush is an online visibility management and content marketing SaaS platform that enables businesses to optimize their online presence across all key channels. Semrush data and insights are trusted by 6,000,000 marketing professionals and over 1000 top media outlets worldwide. With more than 50 tools within the software, data for more than 140 countries, integration with Google and task management platforms, Semrush is now must-have software for digital marketing teams across the world.
Clarabridge Engage, formerly CX Social, enables brands to provide the best customer experience possible by listening, connecting, engaging and helping their customers via digital and social channels. By ingesting data from sources such as Facebook, Twitter, Instagram, SMS, Email, WeChat, forums, blogs, and messaging apps like WhatsApp, Engage analyzes conversations using Clarabridge’s best-in-class text analytics engine. With Engage, companies can leverage a single solution to read and respond t
Crowdfire is the super smart Social Media Manager that’s helping you grow online everyday. Save tons of time by managing all your social accounts from one place. Let Crowdfire do the hard work of finding and sharing content, so you have more time to focus on things you do best! Crowdfire works with Facebook, Instagram, YouTube, Twitter, Pinterest, LinkedIn, Wordpress, Etsy, Shopify, Medium, 500px, Vimeo and many more platforms. What can Crowdfire do for you? - Analyse your Social accounts, do
Onlypult is a platform to work with social media that allows to manage multiple accounts, post photos and videos instantly and on the day and at the time you want. Using Onlypult you can also work with comments.
Socialbakers is the first AI-powered social media marketing suite for brands and agencies of all sizes. We empower our clients with the largest dataset in the industry and advanced tools for easy and successful top of the funnel marketing: Content Intelligence Create content that gets people talking by analyzing engagement across social. From content creation to execution - work smarter and faster. Social Media Management Use AI to optimize how you manage social media. Find the right influenc
The world’s most important companies use Dash Hudson to create and share photos and videos that people care about. Dash Hudson takes it to the next level by empowering brands to predict the performance of photos and videos, analyze trends, and accelerate brand growth across key visual marketing and e-commerce channels.
Social media planner Kontentino enables marketing teams to seamlessly collaborate when creating and approving social media content/ads. Kontentino saves 40% of the time spent on operational tasks. As a significant result, the quality of content improves and mistakes or fails are avoided when publishing social content/ads. Moreover, the analytics section puts data in context so social media managers are able to better understand the performance of the posts/ads when reporting to clients.
Commun.it - Community Management for Twitter that Makes a Difference! Commun.it dramatically improve the way you build relationships and discover leads on Twitter! It helps you to build meaningful, personal relationships through social media while focusing on your highest-value relationships (influencers, supporters, most engaged members,promising new leads...). This helps you to grow engagements, discover new leads and influential followers and build real connections that help you reach your
SocialBee offers Social Media Management Tools, Training, and Teams to help you get More Leads with Less Effort. Today we're happy to have 17K+ App Customers and over 1M posts being shared per month through our App. We're here to help you put your Social Media on autopilot, saving you up to 10 hours per week. Let's #BeeBetter, together!
Centralize your social strategy. CoSchedule's Social Organizer is social media management software to plan, publish, automate, engage, and measure. Social Organizer gives you the tools to: - Reduce the repetitive busywork of social media. Templatize your social schedule to create and publish more messages in less time. - Automatically set it and forget it. Intelligently share messages at the perfect time to increase reach and engagement. - Monitor social conversations. Connect with your audie
MeetEdgar is the premier social media management tool for small businesses and entrepreneurs. MeetEdgar provides an effective way of scheduling and organizing content to automate publishing. With our automation features, we automatically generate social media updates for your content and post them even when you get to the end of your content queue. The time has finally come and we’re so excited to share that MeetEdgar now supports Instagram! Starting today, users can now schedule content in the
Social Media Management Software Features
Social media management tools help users manage and automate processes related to social media accounts across a variety of platforms. These tools provide a number of features to simplify social media practices by organizing content, scheduling actions, planning campaigns, and archiving posts.
Managing multiple accounts — This may seem obvious, but the overwhelming majority of social media management product reviewers said managing multiple accounts was the largest business problem solved. These tools allow users to consolidate accounts across multiple platforms into a single, centralized location where dashboards will display information and allow users to post to one or many accounts. The tools often provide administrative features to assure your account information is up to date, profiles are fully customized, and campaigns are organized.
Centralized social accounts can simplify efforts to outpace the ever-evolving social media market. When new platforms become relevant, many social media management products will adapt and integrate. This helps users stay ahead of the curve when working tirelessly to increase brand awareness and customer engagement through social media practices. It is also significantly simpler to navigate through and manage accounts when posting on behalf of clients or separate company departments.
Scheduling and automating social activity — Users repeatedly mentioned the benefits of scheduling multiple social media campaigns through one medium. Social media management software gives users the ability to schedule posts months in advance. When social media managers have surplus content, they can schedule posts accordingly to ensure they share as much content as possible.
Users can also maximize social reach through best practices. They can identify optimal times of day and days of the week, then schedule posts accordingly. Teams can plan in advance to publish timely posts related to holidays and events. Some teams may publish a weekly summary or monthly update. Social media management tools give users the ability to schedule timely posts, increasing relevance, awareness, and interaction.
Engaging with customers on social media — The simplified process of publishing content has given users increased time to engage with customers, according to reviewers. When users spend less time planning and scheduling social media posts, they are able to focus more on interaction. Many reviewers connected their improved social engagement to growth and brand awareness. Users said their increased engagement connected directly to producing a more active community.
Many social media management platforms provide users with alerts when customers engage with their content. This eases the process of responding to negative reviews, thanking people for positive feedback, and assisting with technical support. Companies can use negative customer experience stories to improve their own product and improve that specific person’s experience. Positive feedback can be captured, shared, or retweeted as free marketing content. Social media is also often one of the first mediums by which people attempt to contact companies. Social media management tools allow companies to respond more quickly and often.
Reporting relevant data — Another benefit of social media management software is the ability to create reports that analyze best practices. Not all products contain reporting and social analytics features, but ones that do save users a significant amount of time that would otherwise be spent analyzing effectiveness. Depending on the product’s reporting features, users can analyze specific variables such as demographics, locations, and trends.
Reporting tools can also be used to produce content for demonstrations with teammates, partners, or prospective clients. Companies can demonstrate empirical evidence to explain their social media practices and their effectiveness. Reports can show trends over time and which variables had the most significant impact. Many tools can often archive content as well to create a database of existing content, prior posts, and past campaigns.
Social Marketing Features
Social ads — Amplify brand and community stories, reach customers by social profile and activity, and optimize social ad campaigns in real time.
Social sharing — Add intelligent social share buttons to your campaigns and content. Track who is sharing your content and driving conversions.
Social campaigns — Schedule automated posts to one or more social accounts, use or integrate with URL shortening services, and measure likes, comments, replies, and retweets.
Social engagement — Social apps including polls, sweepstakes, and referral programs can enhance audience engagement on your website, landing pages, Facebook pages, and emails.
Social analytics — Uncovers customer sentiment and identifies trends to better accommodate customers.