Oktopost Reviews & Product Details


What is Oktopost?

Oktopost is the first solution to establish the ROI of social media, bridging the gap between social media and lead generation. Oktopost delivers the true business value of social media, generating new sales and integrating marketing and sales in today's social-centric marketplace. With Oktopost, companies can say for the first time: "This new customer came from this LinkedIn post!" or "This Tweet brought us $XXX in sales!" Oktopost enables users to track closed sales back to the originating social media interaction - whether this is a Tweet, LinkedIn post or Facebook update.

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Oktopost Profile Details

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Languages Supported
Dutch, English, French, German, Japanese, Portuguese, Spanish
Vendor
Oktopost
Company Website
Year Founded
2013
HQ Location
Ramat Gan, Israel
LinkedIn® Page
www.linkedin.com
Employees on LinkedIn®
33
Twitter
@Oktopost
Twitter Followers
4,319
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Companies Using Oktopost

Lenovo
Fujitsu
Acxiom
Panasonic
Amdocs
Hortonworks
MobileIron
Stanford University
Toshiba
Act-On Software
Synopsys
InsideSales.com

Oktopost Reviews

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Marketing Strategist
Staffing and Recruiting
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source
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"Oktopost - a social share tool that WORKS for big accounts!"

What do you like best?

In our company, we manage 11 different brands and we do it all through Oktopost. We've added about 35 profiles between our 11 brands with accounts on Facebook, LinkedIn and Twitter. Creating social media posts and sharing them on all these channels is easier than it ever was on Hootsuite. There are almost no marketing tools out there that accommodate our complex business model, but Oktopost does it with flying colors. It also has great analytics that you can filter to see each brand and each channel, or the overall health of your account. You can see how many posts you sent, how many engagements were created, down to clicks and conversions. You can integrate with Google Analytics to set goals and you can see your top performing posts. Lots of great features. You can even use Oktopost as an internal employee advocacy tool that is really easy to use for your employees to share your company posts - and includes a leaderboard for incentive (though the employee advocacy tool is an extra cost).

What do you dislike?

Our accounts do disconnect quite frequently, and we have to re-connect them to post through Oktopost. I also wish it had Instagram.

Recommendations to others considering the product:

It seems a little pricey at first look but is worth the money and blows competition out of the water when it comes to social media management for large organizations.

What problems are you solving with the product? What benefits have you realized?

Oktopost is great for our social media needs, between posting on our many MANY accounts and giving us analytics on our posts. I also loved the employee advocacy tool when we had it.

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Content Marketing Manager
Computer Software
Mid-Market
(201-500 employees)
Validated Reviewer
Verified Current User
Review Source
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"BEST B2B social listening tool for analytics, reporting, and posting"

What do you like best?

The in-depth reporting is absolutely the best! If you're part of a data-driven marketing team that needs to prove the value of social and track conversions down to the dollar, Oktopost is absolutely the best. Also, the UX/UI is amazing! We do not have a dedicated social media person and the ease of use of this product is a top reason we chose Oktopost.

What do you dislike?

Any needs that haven't been met are usually based on the specific social platform not playing nice with others.

Recommendations to others considering the product:

If you have a social media strategy, and want to truly get something out of it, use Oktopost.

What problems are you solving with the product? What benefits have you realized?

For the first time, we are tracking inbound conversions from social media. Those previously were being attributed to organic or direct traffic, which was taking away from our efforts. Now we can track the customer journey and better understand social engagement with our content. Also, looks like our social engagement is best-in-class...that's been an amazing stat to share with leadership.

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Account-Based Marketing Manager
Computer Software
Mid-Market
(501-1000 employees)
Validated Reviewer
Review Source
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"Great B2B social media management tool "

What do you like best?

I really like managing my social media content in a campaign format. It’s a great collaborative tool that is easy to use (we on boarded in a day!) It is also visually appealing and offers the ability to not only manage our social channels, but also monitor our competitors and industry news, while curating and sharing relevant content in our space. I also like the ability to view analytics on our content by campaign or on the individual post. You can also track your lead gen efforts via social. There are multiple integrations with other systems such as Pardot, Google Analytics, and Salesforce.

What do you dislike?

Some glitches on occasion, but overall a solid tool. I don’t love the social inbox and wish I could see more detail on who is interacting with our content within Oktopost.

What problems are you solving with the product? What benefits have you realized?

We needed a to to help us embark on a social media strategy. We didn’t have much of a plan or strategy to start, so Oktopost helped us get going quickly and easily. Oktopost has helped us manage our social platforms with ease and efficiency.

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A
Mid-Market
(201-500 employees)
Validated Reviewer
Verified Current User
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"Oktopost is a worthwhile social media management tool"

What do you like best?

We enjoy working Oktopost because it's time efficient and easily allows us to collaborate social media initiatives between Corporate and International locations. It's very helpful having all social networks in one place instead of having to switch between each network's page.

What do you dislike?

Dislike the price of Oktopost (pretty expensive, even for just 2 users) and have also found some of the features to be lacking when compared to posting natively in a network. For example, we cannot post multiple photos at the same time to Instagram and it's difficult to find company pages to tag across major social networks.

What problems are you solving with the product? What benefits have you realized?

Using Oktopost, we've been able to collaborate and gather analytics much more easily. This has allowed us to expand our interactions and follow up with social.

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Marketing and Sales Director at Kapturall
Marketing and Advertising
Small-Business
(11-50 employees)
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Verified Current User
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"Oktopost is a must buy for any B2B Social Marketer"

What do you like best?

Awesome Social Media Management tool. Advocacy and Analytics are great, and we are tracking conversions and revenue attribution to social, and loading it directly into our Marketing Automation. Just excellent!

What do you dislike?

I used to miss having a Customer Service function within the tool, but they pretty recently released that service too, so it is pretty much all I need (and more)

Recommendations to others considering the product:

I would clearly give it a go

What problems are you solving with the product? What benefits have you realized?

I wasn't able to truly recognize the impact of social upon our pipeline generation. Now, however, I can track if a Sales Accepted Lead today came to our database after a form fill out really got to know us through a social post in tweeter that one of our advocates sent 2 months ago. We are also doubling social engagement numbers since we are putting Social Advocacy in place.

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Online Marketing Specialist
Computer Software
Mid-Market
(201-500 employees)
Validated Reviewer
Verified Current User
Review Source
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"Easy to Use & Effective"

What do you like best?

Oktopost has all the typical features you would expect to see in a social media management & analytics tool. But the one feature that stands out that has been very useful for my team and I has been the campaign tracking. We are able to tag all related messages to a campaign, see the individual calendar for those messages, and later assess the performance with the campaign analytics tab.

What do you dislike?

I wish there was more app integrations and small features that Hootsuite has, but in the end those are more "nice to have", not make or break it features, and I know that Oktopost is actively improving their platform to satisfy their customers.

What problems are you solving with the product? What benefits have you realized?

One major benefit has been the social conversion tracking. It helps our company measure the impact of social messages and learn more about how social is a part of our marketing funnel.

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Content Strategist
Internet
Small-Business
(11-50 employees)
Validated Reviewer
Verified Current User
Review Source
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"Well-rounded—in experience and service."

What do you like best?

It conglomerates the platforms I'm working on into one space, which is such a headache reliever. They also have some of the best customer service I've experienced from an online vendor in a while. Updates are frequent, questions are answered, and social media is handled. Can't get much better than that!

What do you dislike?

There's not much you can do within the platforms, themselves, from Oktopost, which is kind of a bummer sometimes. I don't really mind it (especially not enough to stop using it), but it'd be cool to be able to go deeper within the program.

Recommendations to others considering the product:

Give it a try! And if you have any questions, reach out to their CS. They're super helpful.

What problems are you solving with the product? What benefits have you realized?

By assembling all the platforms I'm posting and linking to in one space, it minimizes the possibility that I may neglect one or forget something, etc. It's really convenient and makes part of my job a lot easier.

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Social Media Marketing Manager
Internet
Mid-Market
(201-500 employees)
Validated Reviewer
Review Source
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"Excellent Social Media Management Platform"

What do you like best?

Oktopost makes it incredibly easy to schedule, view and analyze social media activity across all major engagement networks. Utilizing the content sourcing tool, along with an intuitive campaign structure, allows the user to fully understand what messaging is working and replicate success. Analytics reports are easy to understand and batch all networks together for a complete view of all activity. The added Marketo integration gives you more insight into what messaging resonates with your prospects and customers, allowing you to tailor the best messages for the highest intent audience.

What do you dislike?

The tagging feature could use some refining - you can tag on a campaign level, but not a post level. This means if a campaign includes many different types of content, you can't split down the analytics to a view that makes sense. However the team is very open to suggestions and incorporate feedback into future releases.

Recommendations to others considering the product:

Make sure your automated marketing systems are included in integrations. Those benefits take Oktopost from a nice management solution to a powerhouse.

What problems are you solving with the product? What benefits have you realized?

Audience targeting, detailed analytics, and consistent access to external content.

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Conferences Marketing Associate
Oil & Energy
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source
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"Second job using this platform!"

What do you like best?

I like how user-friendly Oktopost is. The interface is nice and you can have a multitude of accounts and users.

What do you dislike?

There seems to be a small lag or at least sometimes a not so great response to trying to tag a person/company on social media through Oktopost. I would like to see some improvement there.

Recommendations to others considering the product:

Definitely user-friendly and worth learning to use!

What problems are you solving with the product? What benefits have you realized?

Through Oktopost, my entire organization is able to use the platform and it really makes things easier to be able to see what everyone is posting all in one place.

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Conferences Marketing Associate
Oil & Energy
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source
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"Oktopost improving social media posting and analytics "

What do you like best?

I like that you can differentiate the campaigns by color - my company has many types of group like magazines to conferences and it keeps us in line.

What do you dislike?

That we can not upload videos. only photos, and it would be great to have that capibility.

Recommendations to others considering the product:

Better then sprout social and hootesuite - so if you are wanting to amp up your social efficiency, try okotopost

What problems are you solving with the product? What benefits have you realized?

Posting on different social media accounts and campaigns

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AM
Small-Business
(11-50 employees)
Validated Reviewer
Verified Current User
Review Source
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"Great product for Employee Advocacy"

What do you like best?

I love their calendar and scheduling feature. Each campaign is color coded and you can drag/drop the posts from day to day to fill your schedule. This has been a great product for us for our employee advocacy program. Very easy for our employees to set up and start sharing awesome content.

What do you dislike?

I'd love to see this product develop a stronger listener tool that collects comments/likes from posts not shared through the platform.

Recommendations to others considering the product:

Their customer service is fantastic. You can tell their team wants you to succeed and that really set them apart for me, from the competition

What problems are you solving with the product? What benefits have you realized?

Employee advocacy. Have already seen a huge increase in engagement due to advocacy.

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UC
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source
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"Makes organizing social posts easy and quick"

What do you like best?

I love being able to schedule my company's social media each Monday for the entire week. Also, the content section is a great place for me to find stories to post if we are struggling to find content. I can easily see the streams in each of my platforms so that I know throughout the day what is being posted and when it goes live. Seeing these side by side helps to maintain my online strategy.

What do you dislike?

I dislike the fact that as of now, you can't tag a business or a person on facebook through the application. Also, it would be nice to have the social analytics show up on the calendar so I can see what times of day/days of the week are best for posting right from the calendar.

Recommendations to others considering the product:

Make sure that all of your social platforms integrate well with the software and for what your company needs are related to social media marketing and your digital marketing strategy.

What problems are you solving with the product? What benefits have you realized?

Social advertising and awareness. Also, gaining a loyal following.

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Digital Brand Marketing Specialist
Financial Services
Mid-Market
(201-500 employees)
Validated Reviewer
Verified Current User
Review Source
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"Great product for easy social media scheduling!"

What do you like best?

My favorite feature is the autoposter within the different campaigns. I love being able to create different posts and have the auto poster automatically fill in the gaps. I also love the calendar view for easy visual scheduling.

What do you dislike?

I dislike that all notifications don't trickle directly into Oktopost. I would like to have that be my one platform to operate from. Instead, I have to still go to my separate profiles to view any mentions, likes, comments, messages, etc. I would also LOVE for Oktopost to create a HubSpot integration!

Recommendations to others considering the product:

I feel like I have barely grazed the surface, but I love it. If you are a visual person like I am, I need an easy-to-understand scheduling method, and I've found that with Oktopost. It's easy to use, easy to understand, and great for those smaller businesses who have one person doing all their social. This tool makes it possible!

What problems are you solving with the product? What benefits have you realized?

I save so much time using a program like Oktopost. I am responsible for 7 twitter accounts, in addition to our Google+, LinkedIn, and Facebook page. Having one easy-to-use tool to run all my scheduling is amazing.

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Editorial Assistant
Media Production
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source
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"Oktopost for small B2B"

What do you like best?

I like being able to house all my publishing and listening under one roof. Oktopost also had some link preview editing capabilities before Facebook did. Plus, the Oktopost support staff is great, and I've been consistently impressed with how quickly they roll out great updates.

What do you dislike?

The interface can be difficult to navigate at times, especially for new users. It would also be better if I could engage more within the platform, and interact with Facebook's ad manager (for boosted posts) without leaving Oktopost.

Recommendations to others considering the product:

If you're just starting out looking for a social media management system, and need to learn the ropes, Oktopost is a great place to get started. It'll introduce you to all the key aspects of an SMMS, and help you streamline your workflows, without sacrificing the quality of your content presentation.

What problems are you solving with the product? What benefits have you realized?

Weighty workflows, lack of listening & engagement. We've used the listening streams to greatly improve our Twitter presence, and our relationships with influencers.

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Sr. Marketing Manager, Sales and Marketing Ops at Trueffect
Internet
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source
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"Oktopost makes B2B social easier!"

What do you like best?

There are so many things I like best - where should I start!? First, the ability to schedule posts by campaign make tracking social data super easy. I can quickly track by campaign to see which efforts are producing the best results. Which leads me into the analytics dashboard. It's in an easy-to-read format and gives impactful data from a B2B view point. Other platforms get hung up on impressions and new followers, which are great for B2C companies growing their networks. For B2B, those metrics aren't as important as seeing which messaging is resonating and how many click throughs and conversions we're getting. We have also integrated Oktopost with our Marketo instance and seeing the conversions is a highlight.

And how can I forget the Oktopost board?! Engaging the social army within my organization has been great!

What do you dislike?

I would benefit from the ability to change a posts campaign. There are times when I'm scheduling many posts at once and if I forget to select the campaign, there is no way to change it unless you copy the post, delete it and then repost it - so annoying and not feasible on a large scale.

Another challenge I've seen is in social media monitoring. I would love to get more insight on how I can leverage Oktopost for this because it isn't as intuitive as other platforms I've used.

Recommendations to others considering the product:

It's a great tool that has so many benefits and I can't even begin to list my favorites because there are so many

What problems are you solving with the product? What benefits have you realized?

Having real insight in our social trends allows me to make more informed decisions on the content we're putting out there and how it is resonating with our audience. This valuable information tells a story of the impact social has on our pipeline. More traffic to the website means more leads and we can see how those flow through the funnel.

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Director of Content Marketing
Computer Software
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source
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"So much potential, but not quite strong enough from a UI perspective"

What do you like best?

No one does what Oktopost does. To have a single, flexible portal to manage multiple social accounts and quickly deploy messages is a godsend. I've used HootSuite and it's clear that Oktopost goes beyond a "Twitter-centric" social marketing approach. The conversion tracking (based on a successful landing page campaign) is also very valuable to demonstrate to management the importance of maintaining a social presence.

What do you dislike?

The UI is clunky and immature, particularly the bulk upload function which is super critical for a "low impact" management approach. Workflow is clunky as well.

I was looking to essentially schedule 2 weeks of updates at a time to back fill the occasional news items that happen ad hoc. This process is clumsily realized especially when it comes to uploading Twitter posts. You can do it all in Excel, but you have to constantly remember the strange rules around what characters are allowed (no Unicode or quotes), when to include descriptions and titles (always, even if the documentation says not), and Twitter messages have a completely different set of rules.

While the conversion data is important, it doesn't go far enough only telling you the location of the person converting, not the actual identities.

The social monitoring tools (i.e. comments and responses) is also clunky.

It's also kinda pricey.

Recommendations to others considering the product:

Write down the workflow you need to maintain and do it religiously. Ignore the documentation.

What problems are you solving with the product? What benefits have you realized?

I have been able to maintain an ongoing stream of content and it's great to associate posts with actual campaigns. No other tool does that. It's definitely B2B focused and that's critical.

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Strategic Planner
Design
Small-Business
(2-10 employees)
Validated Reviewer
Verified Current User
Review Source
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"Helpful, beautiful and smart"

What do you like best?

I love the interface, the reporting tool and how easy and transparent it makes my social sharing. I also love that Oktopost are constantly improving the experience, always on the lookout for new features and tweaking existing features. Their customer support is impeccable and the UX is designed smartly, to allow every possible perspective of social sharing. Keep on the good work, guys!

What do you dislike?

Adding other dates for sharing posts could be a bit more elegant.

Recommendations to others considering the product:

Personally, I've tried Hootsuite as well (in additional to Buffer) and Oktopost is by far the most comfortable and wide-ranged tool for social sharing.

What problems are you solving with the product? What benefits have you realized?

Time, time, time. I no longer need to waste time on the different networks, struggling with different and constantly changing interfaces, More importantly - I don't need to be sharing my content on the networks around the clock, at optimal time-per-network. Oktopost takes care of that for me. And the icing on the cake - I've got all my social analytics in one place now, it is SO much easier to calculate ROI and decide where our energy is best spent.

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Digital Marketing Manager
Hospital & Health Care
Enterprise
(1001-5000 employees)
Validated Reviewer
Verified Current User
Review Source
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"User friendly and helpful"

What do you like best?

Easy to use once you figure it out, helps to have all the analytics in one place so it's less manual reporting to pull numbers

What do you dislike?

initial learning curve - wish there was a tutorial or quick overview upon first log-in that explained what each of the tabs contained. Also don't like how you can't assign a scheduled post to a different campaign without completely deleting it and doing a new post from scratch.

What problems are you solving with the product? What benefits have you realized?

It's helped to spread the wealth so to speak among our team members when it comes to getting more people involved in our social actions. Having the conversion tracking as an option will be helpful in the future to convincing executives of the ROI power of social media.

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UH
Enterprise
(1001-5000 employees)
Validated Reviewer
Verified Current User
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"Innovators in Social Media Management"

What do you like best?

I've been working in social media space for about 10 years and have used other products, but this one has been by far the best for my needs in scheduling posts. My favorite part of this tool . . . well there are two, is that it adds on the UTM code for you rather than having to manually create these tactic URLs and that you can manage posts within campaigns. So when you're clients need data for a specific campaign, it's very easy to extract the data rather than trying to merge various sources together and then self identify posts.

In addition to the functionality of the tool, the company itself is constantly asking how to improve the tool and wants to hear from their customer.

What do you dislike?

One thing I don't like about the tool is that I can't export scheduled posts and send to clients. I typically do a screencap.

Recommendations to others considering the product:

There is really no reason not to use Oktopost. It's extremely powerful and has so much potential moving forward.

What problems are you solving with the product? What benefits have you realized?

Oktopost has saved us a great deal of time and resources as compared to the tools we used in the past.

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UC
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
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Business partner of the vendor or vendor's competitor, not included in G2 scores.

"Great social platform! "

What do you like best?

The analytics dashboard for this software is great. It can show as much or as little as you'd like. We also really love the employee advocacy part. It really helps our employees easily share information from our company.

What do you dislike?

I don't like that you can't embed videos through Oktopost.

Recommendations to others considering the product:

Add the ability to embed video from Oktopost to your social media channels. We also get a lot of requests for instagram so the ability for instagram posting would be nice.

What problems are you solving with the product? What benefits have you realized?

We use Oktopost for all of our social media. It's helped us to improve social postings and track what works and what doesn't. We are able to see the best time to post and some of the best verbiage to use that works best.

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Group Marketing Manager
Management Consulting
Mid-Market
(201-500 employees)
Validated Reviewer
Verified Current User
Review Source
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"Excellent, User Friendly and Innovative social media management tool"

What do you like best?

Ease of use, continuous development of new functionality, does what is promises to do, geo targeting functionality, lead integration

What do you dislike?

No able of using different timezones per user, expensive employ advocacy add-on

Recommendations to others considering the product:

If you are looking for a user friendly tool to manage your Social Media campaigns, but you are not willingly to have a long learning curve, implementation cycle, Oktopost is the tool to choose for.

What problems are you solving with the product? What benefits have you realized?

We are a global company, with 7 marketing departments. To align the use of our Social Media campaigns, and at the same time use geo targeting, we use Oktopost. The results are that we can work as a team, but at the same time adjust our communications to our local audiences.

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Email & Content Marketing Manager
Marketing and Advertising
Small-Business
(2-10 employees)
Validated Reviewer
Review Source
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"Love Oktopost for Easy Scheduling, Finding Content and Tracking Conversions"

What do you like best?

My three favorite things about Oktopost are:

1 - The ease of scheduling posts to my various social media platforms

2 - The content feeds which allow me to pick different topics and have content related to those topics displayed so I can share on social media

3 - The conversion tracking, which shows me which content is converting (i.e. people are clicking it and then end up buying from my site) and helps me make better decisions about what content to share in the future to maximize conversions on my site.

What do you dislike?

Just a few features I'd like introduced, such as the ability to change the campaign a message is posted to after I've created the message. Also would like the ability to create okt.to tracking links without having to post to social media.

What problems are you solving with the product? What benefits have you realized?

Saving time by having not having to search all over for content (Oktopost content feeds delivers the content I'm looking for right to my dashboard). Improving conversions by knowing which content converts best and delivering more of that content to my followers.

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II
Mid-Market
(51-200 employees)
Validated Reviewer
Verified Current User
Review Source
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"using oktopost for about 6 months to schedule posts for our company's social media pages"

What do you like best?

The recommendation engine that suggests content to curate, based on previous posts that you've shared. I like how its accuracy increases as you use it.

Also, your customer support is awesome. Jen Gutman has been very helpful, always offering useful advice, responding promptly to my questions and sending me the links to her webinars which I never seem to manage to attend :")

What do you dislike?

The discrepancies in analytics data, between oktopost & each page's built in analytics. Also, it would be great if you could collect more data besides reach and engagement (demographics & more details on behaviour)

Recommendations to others considering the product:

If your business has a small social media team and many pages, groups etc to manage, oktopost is a great idea, saving you a lot of time on content curation, performance tracking and post scheduling.

What problems are you solving with the product? What benefits have you realized?

We haven't been using oktopost to its full potential, because our management decided that, for the time being, we should only share our own content, from our blog & website, and we don’t get to create new articles, case studies etc. very often because we're a bit understaffed for now - our marketing department consist of myself and a part-time designer :) occasionally, my technical colleagues can find the time to write an article, but that still requires some editing / rewriting on my part.

The main benefit we've realized thanks to oktopost was easy post scheduling (this is really useful since i have to juggle multiple marketing roles and end up working weird hours - sometimes i can only find the time for social media at 11 PM - 1 AM so i really need a tool that will post automatically & that can be set to an hour when our audience is actually online) + saving a lot of time with social media management. when we'll be able to share more content, the curation engine will save us even more time that we would have spent researching relevant articles.

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Pardot & Salesforce Consultant
Marketing and Advertising
Validated Reviewer
Review Source
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"Fantastic B2B Social Media Tool!"

What do you like best?

Oktopost aggregates all my B2B social media needs into one platform. I love that I have the ability to set up and track campaigns through the tool, which allows me to apply a content/messaging themed lens across channels. Also, the in-app support function is great, and the team behind it is very responsive and knowledgeable. Overall a great solution for B2B marketers looking to take their social media to the next level!

What do you dislike?

When I first started using Oktopost, I was disappointed that they didn't report on audience size/growth for any of the platforms, but the product team actually ended up building in this functionality this summer. Needless to say I was a very happy camper when they introduced that new feature.

What problems are you solving with the product? What benefits have you realized?

Being able to track campaigns was a really important feature for us when we were evaluating social media solutions. The fact that we can do this in Oktopost is really what makes the tool shine in my opinion. The analytics capabilities of the tool in general just keep getting better and better with each product update, so I don't have to login into 5 different platforms to put together a comprehensive report on how social as a lead gen channel is doing—I have Oktopost for that.

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AM
Mid-Market
(201-500 employees)
Validated Reviewer
Verified Current User
Review Source
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"Great B2B social media tool"

What do you like best?

Ability to calculate ROI and connection with our marketing automation and CRM tools

What do you dislike?

Advocacy features are still young. Doesn't support Instagram or YouTube

Recommendations to others considering the product:

Implementation is difficult especially with tags you need to set on the website,

What problems are you solving with the product? What benefits have you realized?

Employee advocates on social media have increased. We can now connect people in our CRM who have filled in a form on our website from social media post. We can also do this with the retail side of our business.

Oktopost Features

  • Social Measurement
  • Social Reporting
  • Social Listening
  • Social Analytics
  • Social Sharing
  • Social Campaigns

Oktopost User Ratings

8.9
Ease of Use
Average: 8.6*
9.2
Quality of Support
Average: 8.7*
8.6
Ease of Setup
Average: 8.5*
* Social Media Suites Category
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