Best Customer Journey Mapping Tools - Page 2

How Many Customer Journey Mapping Tools Products Does G2 Track?

Total Products under this Category: 106

Category Stats (Sep 2026)

  • Average Rating: 4.53/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Pushwoosh (+0.3%) - Among all products in this category, Pushwoosh recorded the largest rating increase compared to last month

Last updated: September 05, 2026

How Does G2 Rank Customer Journey Mapping Tools Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 45,900+ Authentic Reviews
  • 106+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Customer Journey Mapping Tools

G2 Grid® for Customer Journey Mapping Tools plotting products by satisfaction and market presence

Highlighted products: Miro, Lucid Visual Collaboration Suite, Agentforce Marketing (formerly Salesforce Marketing Cloud), CleverTap, Contentsquare, Glassbox, MoEngage, and Quadient Inspire.

Underlying data: [Grid® JSON](https://www.g2.com/categories/customer-journey-mapping/grids.json?focus%5B%5D=miro&focus%5B%5D=lucid-software-inc-lucid-visual-collaboration-suite&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud&focus%5B%5D=clevertap&focus%5B%5D=contentsquare&focus%5B%5D=glassbox&focus%5B%5D=moengage&focus%5B%5D=quadient-inspire)

SketchWow

SketchWow provides (non creative types) a fun way to quickly condense and communicate your ideas, concepts and stories (in a simple and casual way) using a fresh & engaging, hand drawn look. No dull diagrams here. Choose from hundreds of shapes and icons and dozens of beautiful templates. Or use AI to do the heavy lifting for you. Add animation, present your ideas, export to a variety of file formats. Next time you want to explain anything visually, brainstorm or map out your thoughts, make it memorable... give SketchWow a try. SketchWow is loved by Small Business, Enterprise, I/T, Educators, Marketers, Designers, Creators, Agencies, Coaches/Consultants from across the world.

Average Rating: 4.8/5.0

Total Reviews: 354

How Do G2 Users Rate SketchWow?

  • Ease of Admin: 9.4/10 (Category avg: 8.7/10)
  • Multiple Personas: 6.6/10 (Category avg: 8.4/10)
  • Customizable Templates: 9.1/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 3.8/10 (Category avg: 10/10)

Who Is the Company Behind SketchWow?

Who Uses This Product?

  • Who Uses This: Owner, CEO
  • Top Industries: Consulting, Marketing and Advertising
  • Company Size: 86% Small, 9% Medium

What Do G2 Reviewers Say About SketchWow?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of SketchWow, finding it simple to create engaging presentations quickly.
  • Users love the variety of templates in SketchWow, allowing for quick, creative, and professional results effortlessly.
  • Users love the easy creation process in SketchWow, making design accessible for everyone, regardless of skill level.
  • Users love the engaging presentation style of SketchWow, finding it simple and fun to create visuals effortlessly.
  • Users value the powerful templates and tools of SketchWow, enabling even non-creatives to design stunning graphics easily.
Cons
  • Users note a steep learning curve with SketchWow, making initial use challenging but ultimately rewarding.
  • Users face a steep learning curve initially with SketchWow, making creative use challenging until familiarized.
  • Users are frustrated by the missing features, including unreliable GIF outputs and challenges in presentation mode.
  • Users express concern over limited templates, seeking more variety and customization options for enhanced creativity.
  • Users face a lack of templates, requiring repetitive setup of brand elements with each design, limiting efficiency.

What Are Recent G2 Reviews of SketchWow?

Pushwoosh

Pushwoosh, a trusted omnichannel customer engagement platform for mobile growth, is utilized by over 80,000 businesses globally across diverse industries, including India Today, Media24, Payit, Gismart, Alinma Bank, Bladestorm, and justDice. Effortlessly engage with your customer base through Pushwoosh, leveraging multiple channels like mobile and web push notifications, in-app messages, emails, WhatsApp, and SMS for seamless communication. Stay in touch with your customers at every stage of their lifecycle, from day 1 to lifetime. Keep them coming to your app or website regularly with triggered and scheduled campaigns — enjoy related long-term benefits such as higher retention and revenue. - Elevate customer engagement with tailored push notifications, emails, in-app messages, SMS, and WhatsApp. - Target specific audiences with behavior-triggered campaigns to boost retention rates and enhance customer lifetime value. - Streamline campaign management through segmentation, automation, and optimization tools offered by Pushwoosh. Utilize data-driven analytics provided by Pushwoosh to gain valuable insights via visual dashboards and comprehensive reporting features. Optimize your campaigns by A/B/n testing different variations and improving performance. Benefit from swift integration and onboarding processes, with SDK integration typically completed within hours and full setup within a month. Integrate seamlessly with third-party services such as Amplitude, Google Analytics, Mixpanel, Adjust, Twilio, mParticle, Make, Piano, Tealium, and others to centralize data and enhance functionality for a holistic customer view. Prioritize data security for enterprise compliance and end users’ safety and receive top-notch 24/7 customer support, backed by 5-star reviews. Maximize revenue growth and key app metrics accessing enterprise-grade features starting at $0 per month.

Average Rating: 4.4/5.0

Total Reviews: 49

How Do G2 Users Rate Pushwoosh?

  • Ease of Admin: 8.3/10 (Category avg: 8.7/10)
  • Multiple Personas: 7.5/10 (Category avg: 8.4/10)
  • Customizable Templates: 8.3/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 1.7/10 (Category avg: 10/10)

Who Is the Company Behind Pushwoosh?

  • Seller: Pushwoosh
  • Year Founded: 2014
  • HQ Location: Rockville, MD
  • Twitter: @Pushwoosh
    893 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    48 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 57% Small, 33% Medium

What Do G2 Reviewers Say About Pushwoosh?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Pushwoosh, making campaign designs and customer journey tracking simple and effective.
  • Users value the quick and responsive customer support from Pushwoosh, enhancing their overall experience and satisfaction.
  • Users value the automation capabilities of Pushwoosh, enabling hassle-free payment management and personalized communication.
  • Users value the easy journey creation tools in Pushwoosh, leading to personalized and engaging email communications.
  • Users value the easy integration of Pushwoosh, appreciating its simplicity and comprehensive functionality for diverse needs.
Cons
  • Users find the reporting issues in Pushwoosh inadequate and suggest improvements for better analytics and insights.
  • Users find the dashboard issues frustrating, particularly with slow loading times and limited reporting options.
  • Users suggest enhancements, particularly for analytics and documentation improvements, to better utilize Pushwoosh's capabilities.
  • Users find the admin UI unintuitive, with hidden features and a lack of polished reports, complicating usage.
  • Users experience notification delays with Pushwoosh, impacting timely message reception and report generation.

What Are Recent G2 Reviews of Pushwoosh?

What Are G2 Users Discussing About Pushwoosh?

Custify

Custify is the customer success platform designed to help SaaS businesses reduce churn, boost customer lifetime value, and deliver world-class customer experiences. With an intuitive interface and powerful features, Custify empowers Customer Success teams to manage every aspect of the customer journey—from seamless onboarding to proactive renewal and expansion—using real-time health scores, automated alerts, and predictive analytics. Custify integrates data across your entire tech stack, providing a centralized, single source of truth for each customer. This allows teams to quickly spot churn risks, capitalize on upsell opportunities, and deliver personalized customer interactions at scale. With automated workflows, customizable playbooks, and intelligent segmentation, Custify streamlines routine tasks, enabling your team to focus on building relationships and driving customer success outcomes that matter. Setting up Custify is a breeze with our concierge onboarding service, ensuring you’re up and running in hours—not weeks. Our platform integrates effortlessly with your CRM, support systems, and other essential tools, giving you unmatched visibility and collaboration across teams. Custify’s powerful analytics and customizable dashboards make it easy to monitor key metrics, track customer health, and measure the success of your initiatives. Join leading SaaS companies that trust Custify to optimize their Customer Success operations and drive sustainable growth. Deliver exceptional customer experiences, reduce churn, and maximize customer lifetime value with the best Customer Success platform for your SaaS business. Book a demo today to see how Custify transforms your customer success strategy at scale.

Average Rating: 4.7/5.0

Total Reviews: 524

How Do G2 Users Rate Custify?

  • Ease of Admin: 9.0/10 (Category avg: 8.7/10)
  • Multiple Personas: 8.5/10 (Category avg: 8.4/10)
  • Customizable Templates: 9.3/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Custify?

  • Seller: Custify
  • Year Founded: 2017
  • HQ Location: Bucharest, Romania
  • Twitter: @CustifySRL
    628 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    43 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Customer Success Manager, CSM
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 62% Small, 33% Medium

What Do G2 Reviewers Say About Custify?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Custify, benefiting from intuitive features that streamline customer management.
  • Users value the responsive customer support of Custify, always available to provide assistance and guidance.
  • Users find Custify to be intuitive and easy to use, making it accessible for all departments and individuals.
  • Users value the versatile integration options of Custify, enhancing adaptability and collaboration across teams and tools.
  • Users value the robust automation features of Custify, streamlining tasks and enhancing customer success strategies.
Cons
  • Users note the missing features in Custify, highlighting issues with tracking, communication, and documentation.
  • Users find the email functionality lacking with limited reporting and improvement needed in tracking features.
  • Users find limited customization options frustrating, affecting their ability to tailor the interface to their needs.
  • Users note the steep learning curve for Custify, with setup and UI improvements often proving challenging.
  • Users find Custify to be not intuitive, struggling with an outdated UI and complex settings that hinder usability.

What Are Recent G2 Reviews of Custify?

What Are G2 Users Discussing About Custify?

Cxomni

𝗰𝘅𝗼𝗺𝗻𝗶: 𝗧𝗵𝗲 𝗟𝗲𝗮𝗱𝗶𝗻𝗴 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗣𝗹𝗮𝘁𝗳𝗼𝗿𝗺 cxomni is the leading Customer Journey Management platform that empowers organizations to optimize customer experiences through advanced journey mapping, real-time analytics, and AI-powered insights. It combines Customer Journey Mapping and Journey Analytics into a single, powerful solution. 𝗧𝗿𝘂𝘀𝘁𝗲𝗱 𝗯𝘆 𝗚𝗹𝗼𝗯𝗮𝗹 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 𝗶𝗻 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 cxomni is trusted by some of the world’s largest organizations, including: 𝗩𝗼𝗹𝗸𝘀𝘄𝗮𝗴𝗲𝗻, 𝗜𝗸𝗲𝗮, 𝗚𝗲𝗻𝗲𝗿𝗮𝗹𝗶, 𝗥𝗼𝗰𝗵𝗲, 𝗪𝗼𝗿𝗹𝗱𝗽𝗮𝘆, 𝗮𝗻𝗱 𝗺𝗮𝗻𝘆 𝗺𝗼𝗿𝗲. These global brands rely on cxomni to manage, analyze, and improve every step of the customer journey. 𝗞𝗲𝘆 𝗙𝗲𝗮𝘁𝘂𝗿𝗲𝘀 𝗼𝗳 𝘁𝗵𝗲 𝗰𝘅𝗼𝗺𝗻𝗶 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗦𝗼𝗳𝘁𝘄𝗮𝗿𝗲 • 𝗔𝗱𝘃𝗮𝗻𝗰𝗲𝗱 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 𝗠𝗮𝗽𝗽𝗶𝗻𝗴 & 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Visualize end-to-end customer journeys with in-depth mapping tools.   • 𝗝𝗼𝘂𝗿𝗻𝗲𝘆 𝗔𝗻𝗮𝗹𝘆𝘁𝗶𝗰𝘀 𝗗𝗮𝘀𝗵𝗯𝗼𝗮𝗿𝗱: Track and measure every customer touchpoint to identify drop-offs, bottlenecks, and conversion opportunities.   • 𝗔𝗜-𝗣𝗼𝘄𝗲𝗿𝗲𝗱 𝗜𝗻𝘀𝗶𝗴𝗵𝘁𝘀: Leverage AI and machine learning for sentiment analysis, predictive journey insights, and pain-point detection.   • 𝗥𝗲𝗮𝗹-𝗧𝗶𝗺𝗲 𝗙𝗲𝗲𝗱𝗯𝗮𝗰𝗸 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻: Connect data from CRMs, social media, and customer surveys to generate holistic journey views.   • 𝗖𝗼𝗹𝗹𝗮𝗯𝗼𝗿𝗮𝘁𝗶𝗼𝗻 & 𝗔𝗹𝗶𝗴𝗻𝗺𝗲𝗻𝘁 𝗧𝗼𝗼𝗹𝘀: Enable cross-functional teams to work seamlessly with shared dashboards and centralized customer data. 𝗕𝗲𝗻𝗲𝗳𝗶𝘁𝘀 𝗼𝗳 𝗨𝘀𝗶𝗻𝗴 𝗰𝘅𝗼𝗺𝗻𝗶   • 𝗜𝗺𝗽𝗿𝗼𝘃𝗲 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗦𝗮𝘁𝗶𝘀𝗳𝗮𝗰𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗟𝗼𝘆𝗮𝗹𝘁𝘆 with real-time, data-driven improvements.   • 𝗕𝗼𝗼𝘀𝘁 𝗞𝗲𝘆 𝗠𝗲𝘁𝗿𝗶𝗰𝘀 like 𝗡𝗣𝗦, 𝗖𝗦𝗔𝗧, and 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗟𝗶𝗳𝗲𝘁𝗶𝗺𝗲 𝗩𝗮𝗹𝘂𝗲 through intelligent journey optimization.   • 𝗜𝗻𝗰𝗿𝗲𝗮𝘀𝗲 𝗢𝗽𝗲𝗿𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆 using AI to streamline customer-facing processes and identify automation opportunities. 𝗪𝗵𝘆 𝗖𝗵𝗼𝗼𝘀𝗲 𝗰𝘅𝗼𝗺𝗻𝗶 𝗳𝗼𝗿 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁? Trusted by global enterprises, cxomni delivers a 𝗰𝗼𝗺𝗽𝗿𝗲𝗵𝗲𝗻𝘀𝗶𝘃𝗲 𝗷𝗼𝘂𝗿𝗻𝗲𝘆 𝗺𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻 built to align customer expectations with business outcomes. With a 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿-𝗰𝗲𝗻𝘁𝗿𝗶𝗰 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺, 𝗰𝘂𝘁𝘁𝗶𝗻𝗴-𝗲𝗱𝗴𝗲 𝘁𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝘆, and deep analytics capabilities, cxomni helps brands drive engagement, retention, and growth.

Average Rating: 4.8/5.0

Total Reviews: 14

How Do G2 Users Rate Cxomni?

  • Ease of Admin: 8.0/10 (Category avg: 8.7/10)
  • Multiple Personas: 8.8/10 (Category avg: 8.4/10)
  • Customizable Templates: 8.6/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Cxomni?

  • Seller: Cxomni
  • Year Founded: 2014
  • HQ Location: Munich, Bavaria
  • LinkedIn® Page: de.linkedin.com
    13 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 40% Large, 40% Small

What Do G2 Reviewers Say About Cxomni?

AI-generated summary from verified user reviews

Pros
  • Users value the end-to-end journey management of Cxomni, benefiting from real-time data connection and AI support.
  • Users commend the excellent customer support from Cxomni, facilitating seamless implementation and journey management.
  • Users love the AI integration in Cxomni, enhancing customer journey management and providing valuable insights efficiently.
  • Users value the seamless team collaboration in Cxomni, enhancing workflow efficiency and customer journey management.
  • Users value the automation capabilities of Cxomni, enhancing efficiency in managing customer journeys seamlessly.
Cons
  • Users find difficult navigation in Cxomni, making the onboarding process time-consuming despite helpful support resources.
  • Users experience search functionality issues with Cxomni, particularly when looking for complementary products using images.
  • Users experience filtering issues when searching for complementary products, leading to ineffective results and frustration.
  • Users find the learning curve steep with Cxomni but appreciate the supportive resources and helpful team.

What Are Recent G2 Reviews of Cxomni?

What Are G2 Users Discussing About Cxomni?

Plotline

Plotline is an engagement platform for consumer app companies. Product and marketing teams can configure highly customizable in-app journeys with drag-and-drop nudges, in-app stories, games, rewards, and surveys to improve feature adoption and drive conversions. No engineering or app releases needed.

Average Rating: 4.6/5.0

Total Reviews: 40

How Do G2 Users Rate Plotline?

  • Ease of Admin: 9.5/10 (Category avg: 8.7/10)
  • Multiple Personas: 9.7/10 (Category avg: 8.4/10)
  • Customizable Templates: 9.7/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Plotline?

  • Seller: Plotline
  • Year Founded: 2022
  • HQ Location: Salt Lake City, Utah
  • LinkedIn® Page: www.linkedin.com
    29 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Financial Services, Computer Software
  • Company Size: 59% Medium, 39% Small

What Do G2 Reviewers Say About Plotline?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use in Plotline, which simplifies campaign design and enhances user interaction seamlessly.
  • Users value the real-time engagement features of Plotline, enhancing user interaction through contextual in-app nudges.
  • Users value the personalization options in Plotline, enabling context-rich engagement through targeted in-app nudges.
  • Users value Plotline's intuitive design and flexibility, enabling hassle-free and effective campaign management.
  • Users value the low latency in campaign launches, facilitating impressive real-time engagement and interaction opportunities.
Cons
  • Users experience occasional minor bugs with Plotline, but the support team promptly resolves them, minimizing disruption.
  • Users notice occasional software bugs, though the Plotline team is quick to resolve them, minimizing disruption.
  • Users feel the dashboard issues hinder usability and desire more frequent updates for a better experience.
  • Users note a lack of missing features, impacting transparency and desiring more analytical options for better insights.
  • Users report occasional software glitches, but the quick support team resolves these issues efficiently.

What Are Recent G2 Reviews of Plotline?

Treasure Data Customer Data Platform

Treasure AI moves marketing and data teams beyond legacy martech SaaS toward autonomous, ROI-driven AI agents that operate continuously, while keeping the human in the loop. With built-in governance, Treasure AI is powered by an always-up-to-date understanding of each customer for AI to act on. The result is always-on marketing execution that compounds over time: smarter engagement, stronger retention, and measurable growth. Treasure AI’s agentic experience platform is available across web, mobile, and desktop — bringing your customer intelligence to every workflow, wherever your team works.

Average Rating: 4.5/5.0

Total Reviews: 158

How Do G2 Users Rate Treasure Data Customer Data Platform?

  • Ease of Admin: 8.4/10 (Category avg: 8.7/10)
  • Multiple Personas: 8.1/10 (Category avg: 8.4/10)
  • Customizable Templates: 7.4/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Treasure Data Customer Data Platform?

  • Seller: Treasure AI
  • Company Website:
  • Year Founded: 2011
  • HQ Location: Mountain View, CA
  • Twitter: @treasuredata
    7,887 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    537 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Data Engineer
  • Top Industries: Marketing and Advertising, Food & Beverages
  • Company Size: 39% Large, 36% Medium

What Do G2 Reviewers Say About Treasure Data Customer Data Platform?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Treasure Data CDP, making data integration and insights accessible for all teams.
  • Users value the easy integration of Treasure Data CDP, enabling quick connections with various tools for enhanced insights.
  • Users appreciate the easy integrations of Treasure Data CDP, simplifying data use across teams and enhancing personalization.
  • Customers value the quick and helpful support from Treasure Data, enhancing their overall experience with the platform.
  • Users value the seamless platform integration of Treasure Data CDP, enhancing collaboration and data usability across teams.
Cons
  • Users find the platform not very user-friendly and complex, particularly lacking support for non-technical users.
  • Users find the platform has a steep learning curve, making it challenging for non-technical users to navigate effectively.
  • Users often struggle with the difficult learning process of Treasure Data, finding it complex and time-consuming for new users.
  • Users highlight the poor support services of Treasure Data, noting delays that impact their overall experience.
  • Users find the costs high due to additional addons and complicated pricing structures, making budgeting difficult.

What Are Recent G2 Reviews of Treasure Data Customer Data Platform?

What Are G2 Users Discussing About Treasure Data Customer Data Platform?

Mouseflow

Mouseflow: Affordable Behavioral Analytics for UX Friction & CRO Mouseflow is the intuitive and affordable behavioral analytics platform that cuts the fluff to reveal the truth behind user behavior. We empower businesses with data-driven behavioral analytics, helping brands like eCommerce, SaaS, and enterprise brands understand why visitors are struggling, turning complex data into actionable insights that drive revenue and growth. Since essential tools like heatmaps and friction detection come out-of-the-box, you don't need an engineering degree to get quick value. How Mouseflow Helps You Optimize Faster: We’re here to toughen up your website – and your bottom line. • Automated UX Friction Detection Detect and fix conversion killers automatically with +7 friction events and our Friction Score—focus on changes that truly matter. • Affordable User Journey Mapping Analyze effortlessly how users move from, to, and between any page. Stop struggling to track user paths; we help you give them a shortcut to checkout. • Session Replays that Listen Watch user journeys unfold with session replays to see the truth behind clicks and turn data into powerful solutions. • Heatmaps Built for Scale Get 7 types of heatmaps, generated automatically for every page. This visibility is provided right out-of-the-box. • Conversion Funnels, Forms, & Analytics Pinpoint exact drop-off points using funnels and form analytics to increase conversions. • Real-Time Feedback Campaigns Understand visitor intent by asking the right questions at the right time. • Advanced Filtering, Segmentation, and Customization Advanced filtering and segmentation is available in every plan, supporting your experimentation roadmaps with the precision you need. Mouseflow is trusted by 210,000+ teams to analyze millions of visitor sessions, unlocking the fastest path to growth. We believe in making analytics approachable and fun, packed with “aha” moments. Are you ready to reveal the truth behind your user experience?

Average Rating: 4.6/5.0

Total Reviews: 689

How Do G2 Users Rate Mouseflow?

  • Ease of Admin: 9.0/10 (Category avg: 8.7/10)
  • Multiple Personas: 7.7/10 (Category avg: 8.4/10)
  • Customizable Templates: 7.6/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Mouseflow?

  • Seller: Mouseflow
  • Company Website:
  • Year Founded: 2010
  • HQ Location: Copenhagen, Denmark
  • Twitter: @mouseflow
    1,736 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    57 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO, Owner
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 68% Small, 23% Medium

What Do G2 Reviewers Say About Mouseflow?

AI-generated summary from verified user reviews

Pros
  • Users find Mouseflow's ease of use invaluable for gaining quick insights and enhancing marketing strategies.
  • Users value the clear insights from heatmaps and session replays, enhancing engagement and improving marketing strategies.
  • Users love the insightful heatmaps that enhance understanding of user behavior, helping improve site engagement and conversions.
  • Users find the easy setup of Mouseflow enables efficient tracking and enhances data collection for optimizing their websites.
  • Users praise Mouseflow for its session replay feature, allowing comprehensive tracking of customer journeys and user behavior.
Cons
  • Users find the missing features in Mouseflow hinder its usability, especially with outdated plugins and limited options.
  • Users experience data inaccuracies with Mouseflow, as loading times are slow and interactions often misrepresent actual behavior.
  • Users report filtering issues in Mouseflow, making it challenging to locate relevant session recordings efficiently.
  • Users find a lack of information on behavior patterns, which complicates their understanding of customer journeys.
  • Users find Mouseflow to be expensive, particularly for small businesses with tight budgets and limited usage.

What Are Recent G2 Reviews of Mouseflow?

What Are G2 Users Discussing About Mouseflow?

Flowmapp

AI-driven platform for planning, pitching and selling websites. 💻 Generate full pack of visuals for a website sales proposal: Brief, Sitemap creation, Content, Wireframes, User Flow, Project costs, Invoice. ⚙️ How to use Flowmapp? — UX & Development — Planning — Team Work — Organize Everything — Create and present hi-fi prototypes — Plan and Store Content — Communicate with the Client — Increase Sales — Work Offline Here is how Flowmapp works → https://www.flowmapp.com/ ⚙️ Examples and demo project: https://bit.ly/flowmapp_sm 👉 Start for free → https://www.flowmapp.com

Average Rating: 4.7/5.0

Total Reviews: 93

How Do G2 Users Rate Flowmapp?

  • Ease of Admin: 9.1/10 (Category avg: 8.7/10)
  • Multiple Personas: 8.3/10 (Category avg: 8.4/10)
  • Customizable Templates: 8.3/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 8.9/10 (Category avg: 10/10)

Who Is the Company Behind Flowmapp?

  • Seller: FlowMapp
  • Year Founded: 2017
  • HQ Location: Belgrade, Serbia
  • Twitter: @flowmapp
    1,569 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    5 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO
  • Top Industries: Design, Computer Software
  • Company Size: 80% Small, 13% Medium

What Do G2 Reviewers Say About Flowmapp?

AI-generated summary from verified user reviews

Pros
  • Users find Flowmapp easy to use and intuitive, enhancing site architecture understanding and workflow efficiency.
  • Users appreciate how Flowmapp offers easy creation of user flows and sitemaps, enhancing their design experience.
  • Users find Flowmapp very intuitive, simplifying site architecture understanding and user flow design effectively.
  • Users value the superb organizational and viewing tools of Flowmapp, enhancing efficiency in website planning and development.
  • Users highlight the easy setup of Flowmapp, making it accessible for beginners and quick to start creating user flows.
Cons
  • Users feel that Flowmapp has limited features, lacking essential export/import options and advanced formatting capabilities.
  • Users find exporting issues frustrating due to lack of features and proper formatting in Flowmapp's current development.
  • Users find the export issues frustrating, particularly with limited formatting options and ongoing development challenges.
  • Users feel that Flowmapp lacks export/import features and proper HTML formatting, limiting its overall utility for teams.
  • Users report bug issues but appreciate the team's commitment to resolving them swiftly and welcoming feedback.

What Are Recent G2 Reviews of Flowmapp?

What Are G2 Users Discussing About Flowmapp?

Usermaven

Usermaven is an AI-powered marketing attribution and product analytics platform for B2B SaaS companies and agencies. It connects every marketing touchpoint to revenue using multi-touch attribution, unified website and product analytics, and CRM data, helping teams see which campaigns, channels, and ads actually drive conversions.

Average Rating: 4.8/5.0

Total Reviews: 95

How Do G2 Users Rate Usermaven?

  • Ease of Admin: 9.5/10 (Category avg: 8.7/10)
  • Multiple Personas: 8.7/10 (Category avg: 8.4/10)
  • Customizable Templates: 7.8/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Usermaven?

  • Seller: Usermaven Inc.
  • Year Founded: 2021
  • HQ Location: Delaware, DE
  • Twitter: @usermaven
    337 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    12 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder, Owner
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 97% Small, 3% Medium

What Do G2 Reviewers Say About Usermaven?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Usermaven, appreciating its simple setup and intuitive data presentation.
  • Users value the actionable insights provided by Usermaven, enabling data-driven decisions that fuel business growth rapidly.
  • Users value the clear and actionable insights from Usermaven, which enhance their decision-making and drive business growth.
  • Users love the clean and user-friendly interface of Usermaven, making data tracking accessible for everyone.
  • Users find the easy setup of Usermaven effortless, enhancing their analytics experience without developer involvement.
Cons
  • Users find the missing features frustrating, particularly the lack of customization and real-time monitoring options.
  • Users find the learning curve steep, wishing for better documentation and tutorials to maximize Usermaven's benefits.
  • Users express dissatisfaction with plan limitations, particularly the restricted access to features in lower-tier subscriptions.
  • Users miss the lack of real-time monitoring for website visitors, feeling it diminishes functionality compared to previous versions.
  • Users face difficult customization with Usermaven, wishing for easier branding options for panels and graphs.

What Are Recent G2 Reviews of Usermaven?

Bento

Bento is an email marketing, marketing automation, and transactional email platform built for teams who take email seriously. It combines the tools you'd normally need three or four separate products for into a single app. Send newsletters, run automated sequences, and handle transactional emails like order confirmations and password resets from one place. The platform is built around powerful automation that doesn't require a PhD to use. Create multi-step sequences with behavioral triggers, segment subscribers based on what they actually do, and personalize content without writing complex logic. Everything from cart abandonment flows to onboarding sequences to win-back campaigns runs from the same workflow builder. Deliverability infrastructure comes standard with Bento. Reputation monitoring, authentication setup, and batching controls are built in rather than sold as expensive add-ons. Poor deliverability means emails land in spam regardless of how much you spend on your platform. Bento treats inbox placement as a core feature, not an afterthought. The pricing model is value-based. You pay for users rather than emails sent This typically works out cheaper for teams with large, high volume lists but we also tend to be cheaper for people coming from competitors too. No hidden fees for deliverability tools or premium support tiers. Bento works best for ecommerce stores, SaaS companies, and digital product creators with 5,000 to 500,000 contacts. It's designed for operators who've outgrown basic tools but don't need enterprise complexity. Developer-friendly APIs and SDKs make integration straightforward for technical teams. SOC-2 compliant, founded in 2019, with a small team of employees across 3 continents.

Average Rating: 4.8/5.0

Total Reviews: 44

How Do G2 Users Rate Bento?

  • Ease of Admin: 9.3/10 (Category avg: 8.7/10)
  • Multiple Personas: 8.6/10 (Category avg: 8.4/10)
  • Customizable Templates: 9.0/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 3.3/10 (Category avg: 10/10)

Who Is the Company Behind Bento?

  • Seller: Bentonow
  • Year Founded: 2017
  • HQ Location: Sydney, AU
  • Twitter: @bento
    4,615 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    7 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Founder
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 91% Small, 5% Medium

What Do G2 Reviewers Say About Bento?

AI-generated summary from verified user reviews

Pros
  • Users praise Bento for its exceptional customer support, highlighting responsiveness and knowledge that enhance the overall experience.
  • Users love the intuitive email management of Bento, which simplifies tasks and enhances overall efficiency in their workflows.
  • Users love the affordable and flexible email marketing solutions offered by Bento, enhancing their marketing experiences significantly.
  • Users love the comprehensive feature set of Bento, enhancing deliverability and user engagement effortlessly.
  • Users love the intuitive and user-friendly design of Bento, making their workflows seamless and efficient.
Cons
  • Users find the learning curve steeper than other solutions, yet acknowledge the comprehensive features and supportive help available.
  • Users find Bento's interface not intuitive, requiring a significant learning curve for those less technically inclined.
  • Users find the steep learning curve of Bento challenging, but appreciate the ongoing improvements and support from the team.
  • Users warn that technical expertise is required for Bento, making it challenging for beginners to navigate effectively.

What Are Recent G2 Reviews of Bento?

Upland Adestra

Upland Adestra is a multi-channel marketing automation platform that engages audiences through advanced segmentation, AI-powered personalized content, and award-winning expertise. Adestra drives inbox placements and nurtures subscribers across email and mobile, seamlessly guiding them through their journey towards conversion. Many of our customers, including several of the world’s largest and most email-oriented companies, have drastically improved their email marketing performance through powerful technology and award-winning support. Be it Adestra’s intuitive automation program builder, our easy-to-use email editor, or the digital marketing experts guiding you along the way, you’re never far from your next great email marketing campaign.

Average Rating: 4.4/5.0

Total Reviews: 97

How Do G2 Users Rate Upland Adestra?

  • Ease of Admin: 8.7/10 (Category avg: 8.7/10)
  • Multiple Personas: 7.8/10 (Category avg: 8.4/10)
  • Customizable Templates: 9.2/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Upland Adestra?

  • Seller: Upland Software
  • Year Founded: 2010
  • HQ Location: Austin, TX
  • LinkedIn® Page: www.linkedin.com
    802 employees on LinkedIn®
  • Ownership: NASDAQ:UPLD
  • Total Revenue (USD mm): $291

Who Uses This Product?

  • Top Industries: Marketing and Advertising, Internet
  • Company Size: 50% Small, 43% Medium

What Do G2 Reviewers Say About Upland Adestra?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of automation in Upland Adestra, streamlining personalized email campaigns while ensuring strong deliverability.
  • Users appreciate the automation and personalization capabilities of Upland Adestra, making email campaigns effortless and effective.
  • Users love the ease of use of Upland Adestra, making campaign creation and management effortless and efficient.
  • Users value the powerful segmentation and automation features of Upland Adestra for personalized email campaigns at scale.
  • Users value the customizable workflows and tools for improving email deliverability offered by Upland Adestra.
Cons
  • Users highlight a lack of guidance, making it challenging for beginners to navigate and utilize features effectively.
  • Users find a steep learning curve with Upland Adestra, noting outdated features and complicated task execution.
  • Users find Upland Adestra's complexity challenging due to its steep learning curve and outdated features.
  • Users find the lack of an undo button in the email editor to be a minor yet frustrating editing issue.
  • Users find the lack of an undo button in the email editor frustrating, complicating the email creation process.

What Are Recent G2 Reviews of Upland Adestra?

What Are G2 Users Discussing About Upland Adestra?

Indeemo

AI-Powered, In-the-Moment Video Research: Indeemo is an end-to-end platform that helps MR, UX, and CX teams capture real-world insights through video, making it easier to understand people, products, and experiences—at scale. Our platform combines in-app recruitment, incentive payments, an intuitive researcher dashboard with mobile apps that make it simple for participants to share videos, images, screen recordings, and text in any context at any time. Researchers can conduct 1:1 interviews and moderated usability testing or import video via our integrations with Zoom, MS Teams or Google Meet. POWERFUL AI-POWERED INSIGHTS Indeemo's advanced AI tools transcribe, translate, and analyze research content in 30+ languages, helping researchers surface insights faster. The intuitive Reels editor makes it easy to trim and organize key video moments. Research Methodologies we support: Discovery & Exploratory Research - Diary Studies - Mobile & Digital Ethnography - User Personas Journey Research - Journey Mapping - Service Safaris - Path to Purchase - Buyer Decision Journeys Mixed Method Research - Pre-tasking for Interviews / Focus Groups - Bringing Segmentations & Personas to Life with Video Usability & Experience Research - Product Testing / IHUTs - Shopper, Customer & Employee Experience BUILT FOR COLLABORATION Indeemo’s self-service dashboard enables researchers, designers, and product teams to quickly collect, analyze, and share insights. AI-powered search, keyword analysis, automated transcription and optical character recognition AI makes it easy to find key moments. Multiple user roles (Researcher, Recruiter, Observer) ensure the entire organization can connect with customers and build empathy. FLEXIBLE & SECURE We are ISO27001 and HIPAA certified, ensuring enterprise-grade security for global brands, consultancies, startups, and government clients.

Average Rating: 4.7/5.0

Total Reviews: 75

How Do G2 Users Rate Indeemo?

  • Ease of Admin: 9.3/10 (Category avg: 8.7/10)
  • Multiple Personas: 7.8/10 (Category avg: 8.4/10)
  • Customizable Templates: 8.5/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 9.2/10 (Category avg: 10/10)

Who Is the Company Behind Indeemo?

  • Seller: Indeemo
  • Year Founded: 2016
  • HQ Location: Cork, Cork
  • Twitter: @indeemo
    212 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    28 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Market Research, Research
  • Company Size: 49% Small, 27% Large

What Do G2 Reviewers Say About Indeemo?

AI-generated summary from verified user reviews

Pros
  • Users find Indeemo easy to use, with a quick setup process and responsive support enhancing their experience.
  • Users praise the fantastic customer support from Indeemo, ensuring help is available for all their needs.
  • Users find Indeemo's user-friendly interface essential for capturing real-time consumer insights effortlessly and effectively.
  • Users praise Indeemo for its intuitive participant engagement, enhancing research with easy navigation and multimedia content collection.
  • Users find Indeemo's analysis efficiency exceptional, enabling rapid insights and seamless reporting, enhancing overall research productivity.
Cons
  • Users desire more missing features in Indeemo, such as advanced reporting and child-friendly design options.
  • Users feel that the feature limitations of Indeemo hinder advanced functionality and reporting capabilities.
  • Users find the filtering process cumbersome, leading to frustrations with navigating and analyzing data effectively.
  • Users find the manual processes in Indeemo cumbersome, especially with participant invitations and data entry requirements.
  • Users find Indeemo's interface not user-friendly, noting challenges with signing in and filtering results effectively.

What Are Recent G2 Reviews of Indeemo?

What Are G2 Users Discussing About Indeemo?

Spotler Activate

Spotler Activate is a dynamic Customer Data Platform (CDP) designed to empower businesses to create hyper-personalised customer journeys and high-impact campaigns across multiple channels. By seamlessly merging web visitor data with existing customer information, Spotler Activate provides a 360-degree view of each customer, building comprehensive profiles that allow for tailored, data-driven marketing efforts. The platform's journey builder offers a user-friendly drag-and-drop editor, enabling marketers to create and optimise campaigns with conditional triggers and real-time integrations effortlessly. With powerful personalisation features, Spotler Activate can adapt to individual customer preferences and purchasing stages, enhancing the shopping experience by displaying real-time, relevant product recommendations across webshops, emails, and other digital touchpoints. A/B testing and segmentation tools are embedded within Spotler Activate, allowing businesses to refine their personalisation strategies continually. The platform also supports robust audience segmentation with its Audience Builder tool, utilising diverse variables to target precise customer segments effectively. Spotler Activate boosts customer engagement by synchronising messaging across multiple channels, providing real-time persuasive elements, like purchase urgency cues, and enabling automated A/B tests to determine the best-performing content variations. Spotler Activate integrates smoothly with popular software, including e-commerce solutions like Magento and PrestaShop, and supports APIs and web push notifications, enhancing its functionality. Businesses can leverage lifecycle management, RFM modelling, and a meta conversions API for comprehensive campaign insights and strategic decision-making. With Spotler's support services, users benefit from comprehensive training and expert assistance to maximise the platform's potential. Spotler Activate is ideal for marketers aiming to elevate personalisation, drive conversions, and build stronger customer loyalty through data-driven, automated marketing strategies.

Average Rating: 4.5/5.0

Total Reviews: 15

How Do G2 Users Rate Spotler Activate?

  • Ease of Admin: 10.0/10 (Category avg: 8.7/10)
  • Multiple Personas: 8.7/10 (Category avg: 8.4/10)
  • Customizable Templates: 8.3/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Spotler Activate?

  • Seller: Spotler Group
  • Year Founded: 2001
  • HQ Location: Rotterdam, South Holland, Netherlands
  • LinkedIn® Page: www.linkedin.com
    186 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Retail
  • Company Size: 53% Small, 40% Medium

What Are Recent G2 Reviews of Spotler Activate?

What Are G2 Users Discussing About Spotler Activate?

Act-On

Act-On Software is a Marketing Automation Platform that provides solutions to empower marketers to engage marketing targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can dream big and build smart, effective marketing automation programs to grow their businesses and generate higher customer lifetime value – all with the fastest time-to-value. Get a Demo: https://act-on.com/demo/ Act-On empowers marketers to: • Grow and expand their businesses at scale through B2B demand generation, B2C sales and transactions, and customer marketing features. Orchestrate and optimize the entire customer journey — from awareness to advocacy — by building continuous, customized engagement that transforms visitors into prospects, prospects into qualified leads, and qualified leads into lifetime customers. • Deliver exceptional brand experiences throughout the customer lifecycle by automating buying journeys, personalizing communications and campaigns, and improving brand affinity and loyalty. Leverage Act-On’s automated capabilities to attract new prospects, engage your contacts, and guide leads toward more frequent and more lucrative purchasing decisions. • Drive measurable product adoption and customer retention through executing comprehensive onboarding and training programs, product adoption and customer retention strategies, and new products and services promotions. From new contacts to loyal partners, you can use Act-On to engage your audience, turn them into brand ambassadors, and keep them coming back for more. With interactive and dynamic reporting and analytics to assess, showcase, and improve performance, the Act-On Platform is designed to deliver growth marketing value for businesses and marketers of any size, shape, location, and scale. Platform features include: • Automated and adaptable buying journeys • Deep integrations with leading CRM systems and web conferencing • Website visitor engagement tracking and intent reporting • Dynamic lead scoring, segmenting, and nurturing • Social media listening, prospecting, publishing, and advocacy • Easy-to-design web forms, landing pages, and email templates • Event-triggered and transactional emailing • Active contact-based pricing for actual usage billing We get marketing. We understand your challenges. And we’re here to help you excel with every customer and every campaign.

Average Rating: 4.1/5.0

Total Reviews: 1,030

How Do G2 Users Rate Act-On?

  • Ease of Admin: 8.2/10 (Category avg: 8.7/10)
  • Multiple Personas: 8.6/10 (Category avg: 8.4/10)
  • Customizable Templates: 8.2/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Act-On?

  • Seller: Act-On Software
  • Company Website:
  • Year Founded: 2008
  • HQ Location: Portland, OR
  • Twitter: @ActOnSoftware
    32,069 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    197 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Marketing Manager, Marketing Specialist
  • Top Industries: Marketing and Advertising, Computer Software
  • Company Size: 49% Medium, 39% Small

What Do G2 Reviewers Say About Act-On?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Act-On, highlighting its intuitive interface and stress-free setup for marketing automation.
  • Users praise the excellent customer support of Act-On, highlighting their responsiveness and helpfulness in addressing concerns.
  • Users value the user-friendly email design tools in Act-On, enhancing efficiency and support responsiveness.
  • Users value the automation capabilities of Act-On, enhancing efficiency and streamlining communication with powerful integrations.
  • Users find the user-friendly email builder of Act-On invaluable for creating customizable, high-volume emails easily.
Cons
  • Users report missing features in Act-On, particularly with analytics and CRM integration, affecting usability and targeting.
  • Users find the learning curve challenging, especially due to the interface and implementation complexities.
  • Users face email issues with Act-On, including difficulties with the email visual interface and scheduling features.
  • Users find Act-On to have a not intuitive interface, causing challenges during implementation and usability.
  • Users note the limited features of Act-On, wishing for faster updates and enhancements compared to competitors.

What Are Recent G2 Reviews of Act-On?

Mural

Mural is a visual collaboration platform specifically designed to enhance the productivity and effectiveness of go-to-market (GTM) teams. As an interactive workspace, Mural enables teams to create persistent visbility that builds alignment, while leveraging human-centered AI that accelerates teams to reach their outcomes faster. Whether it's building better products more in line with customer demand, creating more seamless marketing campaigns that drive pipeline, or collaborative selling motions that close deals faster, teams are using Mural to drive revenue growth more intelligently. The primary target audiences for Mural all have their hand in go-to-market motions, including product management & engineering teams, sales, marketing, and customer success teams. These teams often face challenges aligning their efforts and communicating effectively, hindering their ability to respond to market demands quickly enough to gain a competitive advantage. Within Mural, teams can leverage tools and expert-designed methods that increase their speed: to visualize their ideas, share insights, and collaborate in real time, regardless of their physical location. Key features of Mural include customizable templates by role or function, diagramming tools, intelligent workflows and methods, and AI infused throughout to help teams move faster from ideation to execution. The platform supports integrations with other popular software, including Salesforce, Microsoft, and Jira, enabling seamless workflows and reducing swivel-chair between systems. With Mural, teams can build a strategic visual layer that helps them calibrate decisions and actions and creates visibility so people stay informed without accessing multiple systems. Additionally, Mural's AI capabilities help teams identify patterns and insights from their collaborative sessions, further enriching the decision-making process. By providing a robust visual collaboration environment, Mural stands out in its category as a solution that not only enhances productivity but also fosters a deeper connection among team members. This unique approach to collaboration enables organizations to adapt quickly to changing market dynamics and customer needs, ultimately driving better outcomes and sustained growth.

Average Rating: 4.6/5.0

Total Reviews: 1,419

How Do G2 Users Rate Mural?

  • Ease of Admin: 8.6/10 (Category avg: 8.7/10)
  • Multiple Personas: 6.9/10 (Category avg: 8.4/10)
  • Customizable Templates: 7.8/10 (Category avg: 8.6/10)
  • What is your organization's estimated ROI on the product (payback period in months)?: 10/10 (Category avg: 10/10)

Who Is the Company Behind Mural?

  • Seller: Mural
  • Company Website:
  • Year Founded: 2011
  • HQ Location: San Francisco, California
  • Twitter: @MURAL
    13,596 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    561 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: UX Designer, Product Manager
  • Top Industries: Information Technology and Services, Management Consulting
  • Company Size: 44% Large, 35% Small

What Do G2 Reviewers Say About Mural?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of Mural, enhancing collaboration and making onboarding quick and intuitive.
  • Users value the seamless team collaboration in Mural, enhancing routine meetings and brainstorming experiences effortlessly.
  • Users find Mural's time-saving templates invaluable for enhancing collaboration and streamlining their workflow effectively.
  • Users value the ease of collaboration with Mural, enhancing team meetings and brainstorming sessions effectively.
  • Users love the real-time collaboration in Mural, enhancing teamwork and making meetings dynamic and productive.
Cons
  • Users experience slow performance with Mural, especially when processing large files and during collaborative sessions.
  • Users experience slow loading times, especially with larger files, impacting the overall performance during collaboration.
  • Users note performance issues with Mural, especially when handling large files or during simultaneous editing sessions.
  • Users find Mural's limited features lacking compared to competitors, impacting usability and performance for advanced tasks.
  • Users find Mural's diagramming features lacking, limiting its usefulness for creating structured visuals and organization.

What Are Recent G2 Reviews of Mural?

What Are G2 Users Discussing About Mural?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated April 10, 2026