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Best Customer Journey Mapping Tools for Small Business

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall Customer Journey Mapping category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Customer Journey Mapping to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Customer Journey Mapping category.

In addition to qualifying for inclusion in the Customer Journey Mapping Tools category, to qualify for inclusion in the Small Business Customer Journey Mapping Tools category, a product must have at least 10 reviews left by a reviewer from a small business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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25 Listings in Small Business Customer Journey Mapping Available

(11,494)4.7 out of 5
Optimized for quick response
6th Easiest To Use in Customer Journey Mapping software
View top Consulting Services for Miro
Save to My Lists
100% Off: Free forever
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Miro is the AI Innovation Workspace that brings teams and AI together to plan, co-create, and build the next big thing faster. Cross-functional teams flow from early discovery to final delivery on a s

    Users
    • Product Manager
    • Project Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 40% Small-Business
    • 29% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Miro Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    3,282
    Team Collaboration
    2,676
    Features
    2,037
    Real-time Collaboration
    1,895
    Real-Time Collaboration
    1,817
    Cons
    Missing Features
    1,176
    Limited Features
    825
    Board Management
    796
    Learning Curve
    765
    Slow Loading
    669
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Miro features and usability ratings that predict user satisfaction
    8.6
    Ease of Admin
    Average: 8.7
    8.3
    Multiple Personas
    Average: 8.4
    8.5
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Miro
    Company Website
    Year Founded
    2011
    HQ Location
    San Francisco, California
    Twitter
    @MiroHQ
    38,493 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,376 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Miro is the AI Innovation Workspace that brings teams and AI together to plan, co-create, and build the next big thing faster. Cross-functional teams flow from early discovery to final delivery on a s

Users
  • Product Manager
  • Project Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 40% Small-Business
  • 29% Mid-Market
Miro Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
3,282
Team Collaboration
2,676
Features
2,037
Real-time Collaboration
1,895
Real-Time Collaboration
1,817
Cons
Missing Features
1,176
Limited Features
825
Board Management
796
Learning Curve
765
Slow Loading
669
Miro features and usability ratings that predict user satisfaction
8.6
Ease of Admin
Average: 8.7
8.3
Multiple Personas
Average: 8.4
8.5
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
Miro
Company Website
Year Founded
2011
HQ Location
San Francisco, California
Twitter
@MiroHQ
38,493 Twitter followers
LinkedIn® Page
www.linkedin.com
2,376 employees on LinkedIn®
(7,705)4.5 out of 5
Optimized for quick response
8th Easiest To Use in Customer Journey Mapping software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Lucid is a Work Acceleration Platform powered by visual collaboration. Its enterprise offering is the Lucid Visual Collaboration Suite, which combines Lucidchart for intelligent diagramming and Lucids

    Users
    • Software Engineer
    • Product Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 40% Small-Business
    • 34% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Lucid Visual Collaboration Suite Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    1,449
    Easy Creation
    775
    Team Collaboration
    772
    Real-time Collaboration
    684
    Diagramming
    681
    Cons
    Learning Curve
    419
    Missing Features
    315
    Diagramming Issues
    266
    Limited Features
    250
    Not Intuitive
    240
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Lucid Visual Collaboration Suite features and usability ratings that predict user satisfaction
    9.0
    Ease of Admin
    Average: 8.7
    8.1
    Multiple Personas
    Average: 8.4
    8.7
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2010
    HQ Location
    South Jordan, UT
    Twitter
    @LucidSoftware
    14,625 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,315 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Lucid is a Work Acceleration Platform powered by visual collaboration. Its enterprise offering is the Lucid Visual Collaboration Suite, which combines Lucidchart for intelligent diagramming and Lucids

Users
  • Software Engineer
  • Product Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 40% Small-Business
  • 34% Mid-Market
Lucid Visual Collaboration Suite Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
1,449
Easy Creation
775
Team Collaboration
772
Real-time Collaboration
684
Diagramming
681
Cons
Learning Curve
419
Missing Features
315
Diagramming Issues
266
Limited Features
250
Not Intuitive
240
Lucid Visual Collaboration Suite features and usability ratings that predict user satisfaction
9.0
Ease of Admin
Average: 8.7
8.1
Multiple Personas
Average: 8.4
8.7
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Company Website
Year Founded
2010
HQ Location
South Jordan, UT
Twitter
@LucidSoftware
14,625 Twitter followers
LinkedIn® Page
www.linkedin.com
1,315 employees on LinkedIn®

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(519)4.5 out of 5
Optimized for quick response
12th Easiest To Use in Customer Journey Mapping software
View top Consulting Services for MoEngage
Save to My Lists
Entry Level Price:Free Upto 10,000 Month...
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Edelweiss, Samsung, McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, OYO, and more.

    Users
    • Product Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Online Media
    Market Segment
    • 55% Mid-Market
    • 24% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • MoEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    58
    Features
    43
    Helpful
    38
    Customer Support
    35
    Analytics
    34
    Cons
    Missing Features
    22
    Learning Curve
    17
    Expensive
    13
    Difficult Learning
    11
    Limitations
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • MoEngage features and usability ratings that predict user satisfaction
    8.8
    Ease of Admin
    Average: 8.7
    8.8
    Multiple Personas
    Average: 8.4
    8.9
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    MoEngage
    Company Website
    Year Founded
    2014
    HQ Location
    San Francisco, California
    Twitter
    @moengage
    2,543 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    873 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Edelweiss, Samsung, McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, OYO, and more.

Users
  • Product Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Online Media
Market Segment
  • 55% Mid-Market
  • 24% Small-Business
MoEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
58
Features
43
Helpful
38
Customer Support
35
Analytics
34
Cons
Missing Features
22
Learning Curve
17
Expensive
13
Difficult Learning
11
Limitations
11
MoEngage features and usability ratings that predict user satisfaction
8.8
Ease of Admin
Average: 8.7
8.8
Multiple Personas
Average: 8.4
8.9
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
MoEngage
Company Website
Year Founded
2014
HQ Location
San Francisco, California
Twitter
@moengage
2,543 Twitter followers
LinkedIn® Page
www.linkedin.com
873 employees on LinkedIn®
(2,846)4.1 out of 5
Optimized for quick response
9th Easiest To Use in Customer Journey Mapping software
View top Consulting Services for Zoho CRM
Save to My Lists
50% Off: $7/user/month
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Zoho CRM is a cloud-based 360° customer relationship management tool that caters to business needs of mid-scale businesses to large-scale enterprises. Key features include contact management, sales fu

    Users
    • Owner
    • CEO
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 62% Small-Business
    • 32% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Zoho CRM is a customizable tool that facilitates centralized data management and automation of repetitive tasks, and integrates with other tools in the Zoho ecosystem.
    • Users like the intuitive interface, the ability to customize workflows, and the comprehensive analytics module that aids in decision making.
    • Reviewers noted that some advanced integrations with external platforms can be complicated to set up, certain functions require additional subscriptions, and the system loading speed could be optimized.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Zoho CRM Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    219
    Features
    130
    Integrations
    109
    Lead Management
    95
    Easy Integrations
    88
    Cons
    Learning Curve
    75
    Limited Features
    49
    Integration Issues
    48
    Poor Customer Support
    48
    Slow Loading
    47
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Zoho CRM features and usability ratings that predict user satisfaction
    8.0
    Ease of Admin
    Average: 8.7
    8.3
    Multiple Personas
    Average: 8.4
    8.4
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Zoho
    Company Website
    Year Founded
    1996
    HQ Location
    Austin, TX
    Twitter
    @Zoho
    136,388 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    29,500 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Zoho CRM is a cloud-based 360° customer relationship management tool that caters to business needs of mid-scale businesses to large-scale enterprises. Key features include contact management, sales fu

Users
  • Owner
  • CEO
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 62% Small-Business
  • 32% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Zoho CRM is a customizable tool that facilitates centralized data management and automation of repetitive tasks, and integrates with other tools in the Zoho ecosystem.
  • Users like the intuitive interface, the ability to customize workflows, and the comprehensive analytics module that aids in decision making.
  • Reviewers noted that some advanced integrations with external platforms can be complicated to set up, certain functions require additional subscriptions, and the system loading speed could be optimized.
Zoho CRM Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
219
Features
130
Integrations
109
Lead Management
95
Easy Integrations
88
Cons
Learning Curve
75
Limited Features
49
Integration Issues
48
Poor Customer Support
48
Slow Loading
47
Zoho CRM features and usability ratings that predict user satisfaction
8.0
Ease of Admin
Average: 8.7
8.3
Multiple Personas
Average: 8.4
8.4
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
Zoho
Company Website
Year Founded
1996
HQ Location
Austin, TX
Twitter
@Zoho
136,388 Twitter followers
LinkedIn® Page
www.linkedin.com
29,500 employees on LinkedIn®
(4,432)4.0 out of 5
Optimized for quick response
11th Easiest To Use in Customer Journey Mapping software
View top Consulting Services for Salesforce Marketing Cloud
Save to My Lists
Entry Level Price:Starting at $1,250.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Brands like yours are not only competing for new customers, but they’re also working to stay top of mind for existing customers. To do this, marketers need to think beyond the inbox to meet customers

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 47% Mid-Market
    • 29% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Salesforce Marketing Cloud Engagement is a digital marketing platform designed to deliver personalized, data-driven customer experiences across multiple channels.
    • Reviewers like the high level of customizability, robust framework for managing complex marketing data, and the ability to create highly targeted campaigns and deliver personalized communication at scale.
    • Reviewers mentioned the user interface is often cumbersome, the total cost of ownership is extremely high, and the platform requires a high level of technical understanding and significant investment.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Salesforce Marketing Cloud Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    130
    Automation
    99
    Integrations
    94
    Email Marketing
    79
    Engagement
    74
    Cons
    Learning Curve
    92
    Steep Learning Curve
    76
    Complexity
    71
    Expensive
    55
    Complex Usage
    41
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Salesforce Marketing Cloud features and usability ratings that predict user satisfaction
    7.8
    Ease of Admin
    Average: 8.7
    8.4
    Multiple Personas
    Average: 8.4
    8.3
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    San Francisco, CA
    Twitter
    @salesforce
    578,113 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    86,064 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Brands like yours are not only competing for new customers, but they’re also working to stay top of mind for existing customers. To do this, marketers need to think beyond the inbox to meet customers

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 47% Mid-Market
  • 29% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Salesforce Marketing Cloud Engagement is a digital marketing platform designed to deliver personalized, data-driven customer experiences across multiple channels.
  • Reviewers like the high level of customizability, robust framework for managing complex marketing data, and the ability to create highly targeted campaigns and deliver personalized communication at scale.
  • Reviewers mentioned the user interface is often cumbersome, the total cost of ownership is extremely high, and the platform requires a high level of technical understanding and significant investment.
Salesforce Marketing Cloud Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
130
Automation
99
Integrations
94
Email Marketing
79
Engagement
74
Cons
Learning Curve
92
Steep Learning Curve
76
Complexity
71
Expensive
55
Complex Usage
41
Salesforce Marketing Cloud features and usability ratings that predict user satisfaction
7.8
Ease of Admin
Average: 8.7
8.4
Multiple Personas
Average: 8.4
8.3
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Company Website
Year Founded
1999
HQ Location
San Francisco, CA
Twitter
@salesforce
578,113 Twitter followers
LinkedIn® Page
www.linkedin.com
86,064 employees on LinkedIn®
(349)4.8 out of 5
2nd Easiest To Use in Customer Journey Mapping software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SketchWow provides (non creative types) a fun way to quickly condense and communicate your ideas, concepts and stories (in a simple and casual way) using a fresh & engaging, hand drawn look. No du

    Users
    • Owner
    • CEO
    Industries
    • Consulting
    • Marketing and Advertising
    Market Segment
    • 86% Small-Business
    • 9% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SketchWow Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    138
    Templates
    116
    Easy Creation
    112
    Presentations
    65
    Useful
    63
    Cons
    Learning Curve
    20
    Steep Learning Curve
    19
    Missing Features
    15
    Limited Templates
    9
    Lack of Templates
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SketchWow features and usability ratings that predict user satisfaction
    9.4
    Ease of Admin
    Average: 8.7
    6.6
    Multiple Personas
    Average: 8.4
    9.1
    Templates
    Average: 8.6
    3.9
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    SketchWow
    Year Founded
    2020
    HQ Location
    N/A
    LinkedIn® Page
    www.linkedin.com
    1 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SketchWow provides (non creative types) a fun way to quickly condense and communicate your ideas, concepts and stories (in a simple and casual way) using a fresh & engaging, hand drawn look. No du

Users
  • Owner
  • CEO
Industries
  • Consulting
  • Marketing and Advertising
Market Segment
  • 86% Small-Business
  • 9% Mid-Market
SketchWow Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
138
Templates
116
Easy Creation
112
Presentations
65
Useful
63
Cons
Learning Curve
20
Steep Learning Curve
19
Missing Features
15
Limited Templates
9
Lack of Templates
8
SketchWow features and usability ratings that predict user satisfaction
9.4
Ease of Admin
Average: 8.7
6.6
Multiple Personas
Average: 8.4
9.1
Templates
Average: 8.6
3.9
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
SketchWow
Year Founded
2020
HQ Location
N/A
LinkedIn® Page
www.linkedin.com
1 employees on LinkedIn®
(728)4.5 out of 5
Optimized for quick response
7th Easiest To Use in Customer Journey Mapping software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Education Management
    Market Segment
    • 56% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • WebEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    149
    Helpful
    92
    Journey Creation
    92
    Customer Support
    88
    Analytics
    85
    Cons
    Missing Features
    56
    Learning Curve
    44
    Slow Performance
    42
    Poor Customer Support
    41
    Limited Features
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • WebEngage features and usability ratings that predict user satisfaction
    8.7
    Ease of Admin
    Average: 8.7
    8.2
    Multiple Personas
    Average: 8.4
    8.0
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    WebEngage
    Company Website
    Year Founded
    2011
    HQ Location
    Mumbai
    Twitter
    @webengage
    5,108 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    386 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

Users
  • Product Manager
  • Marketing Manager
Industries
  • Financial Services
  • Education Management
Market Segment
  • 56% Mid-Market
  • 28% Small-Business
WebEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
149
Helpful
92
Journey Creation
92
Customer Support
88
Analytics
85
Cons
Missing Features
56
Learning Curve
44
Slow Performance
42
Poor Customer Support
41
Limited Features
35
WebEngage features and usability ratings that predict user satisfaction
8.7
Ease of Admin
Average: 8.7
8.2
Multiple Personas
Average: 8.4
8.0
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
WebEngage
Company Website
Year Founded
2011
HQ Location
Mumbai
Twitter
@webengage
5,108 Twitter followers
LinkedIn® Page
www.linkedin.com
386 employees on LinkedIn®
(554)4.5 out of 5
Optimized for quick response
4th Easiest To Use in Customer Journey Mapping software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Insurance
    Market Segment
    • 48% Mid-Market
    • 34% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Netcore Customer Engagement Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    166
    Helpful
    126
    Customer Support
    125
    Customer Engagement
    119
    Engagement
    117
    Cons
    Missing Features
    50
    Slow Performance
    41
    Learning Curve
    37
    Slow Loading
    37
    Limited Features
    32
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
    8.9
    Ease of Admin
    Average: 8.7
    8.3
    Multiple Personas
    Average: 8.4
    8.5
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1998
    HQ Location
    Mumbai, Maharashtra
    Twitter
    @netcore_cloud
    1,840 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,248 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Insurance
Market Segment
  • 48% Mid-Market
  • 34% Enterprise
Netcore Customer Engagement Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
166
Helpful
126
Customer Support
125
Customer Engagement
119
Engagement
117
Cons
Missing Features
50
Slow Performance
41
Learning Curve
37
Slow Loading
37
Limited Features
32
Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
8.9
Ease of Admin
Average: 8.7
8.3
Multiple Personas
Average: 8.4
8.5
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Company Website
Year Founded
1998
HQ Location
Mumbai, Maharashtra
Twitter
@netcore_cloud
1,840 Twitter followers
LinkedIn® Page
www.linkedin.com
1,248 employees on LinkedIn®
(632)4.6 out of 5
Optimized for quick response
3rd Easiest To Use in Customer Journey Mapping software
View top Consulting Services for CleverTap
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75% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Information Technology and Services
    Market Segment
    • 53% Mid-Market
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • CleverTap Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    83
    Ease of Use
    78
    Analytics
    76
    Automation
    61
    Campaign Management
    57
    Cons
    Learning Curve
    38
    Missing Features
    28
    Limitations
    26
    Limited Features
    20
    Slow Loading
    20
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CleverTap features and usability ratings that predict user satisfaction
    9.0
    Ease of Admin
    Average: 8.7
    8.8
    Multiple Personas
    Average: 8.4
    8.6
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    CleverTap
    Company Website
    Year Founded
    2013
    HQ Location
    Mountain View, California
    Twitter
    @CleverTap
    21,778 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    660 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

Users
  • Product Manager
  • Marketing Manager
Industries
  • Financial Services
  • Information Technology and Services
Market Segment
  • 53% Mid-Market
  • 29% Small-Business
CleverTap Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
83
Ease of Use
78
Analytics
76
Automation
61
Campaign Management
57
Cons
Learning Curve
38
Missing Features
28
Limitations
26
Limited Features
20
Slow Loading
20
CleverTap features and usability ratings that predict user satisfaction
9.0
Ease of Admin
Average: 8.7
8.8
Multiple Personas
Average: 8.4
8.6
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
CleverTap
Company Website
Year Founded
2013
HQ Location
Mountain View, California
Twitter
@CleverTap
21,778 Twitter followers
LinkedIn® Page
www.linkedin.com
660 employees on LinkedIn®
(1,536)4.7 out of 5
Optimized for quick response
5th Easiest To Use in Customer Journey Mapping software
View top Consulting Services for ChurnZero
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ChurnZero is the AI platform and partner for customer growth. Customer teams use ChurnZero to drive revenue and retention, work more efficiently, and deliver the best possible customer experience.

    Users
    • Customer Success Manager
    • Director of Customer Success
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 62% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ChurnZero Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    134
    Customer Support
    97
    Helpful
    94
    Automation
    90
    Efficiency
    80
    Cons
    Learning Curve
    51
    Not Intuitive
    38
    Missing Features
    37
    Complexity
    36
    Steep Learning Curve
    31
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ChurnZero features and usability ratings that predict user satisfaction
    8.5
    Ease of Admin
    Average: 8.7
    8.3
    Multiple Personas
    Average: 8.4
    8.4
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    ChurnZero
    Company Website
    Year Founded
    2015
    HQ Location
    Washington, District of Columbia
    Twitter
    @churnzero
    1,842 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    138 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ChurnZero is the AI platform and partner for customer growth. Customer teams use ChurnZero to drive revenue and retention, work more efficiently, and deliver the best possible customer experience.

Users
  • Customer Success Manager
  • Director of Customer Success
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 62% Mid-Market
  • 28% Small-Business
ChurnZero Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
134
Customer Support
97
Helpful
94
Automation
90
Efficiency
80
Cons
Learning Curve
51
Not Intuitive
38
Missing Features
37
Complexity
36
Steep Learning Curve
31
ChurnZero features and usability ratings that predict user satisfaction
8.5
Ease of Admin
Average: 8.7
8.3
Multiple Personas
Average: 8.4
8.4
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
ChurnZero
Company Website
Year Founded
2015
HQ Location
Washington, District of Columbia
Twitter
@churnzero
1,842 Twitter followers
LinkedIn® Page
www.linkedin.com
138 employees on LinkedIn®
(883)4.5 out of 5
Optimized for quick response
15th Easiest To Use in Customer Journey Mapping software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Planhat is a customer platform that provides software and services to help organizations grow lifelong customers. Our platform powers sales, service and customer success products that scale with our c

    Users
    • Customer Success Manager
    • Head of Customer Success
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 59% Mid-Market
    • 32% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Planhat Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    240
    Customer Support
    167
    Helpful
    116
    Customization
    114
    Efficiency
    108
    Cons
    Learning Curve
    115
    Complexity
    79
    Steep Learning Curve
    64
    Integration Issues
    62
    Missing Features
    59
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Planhat features and usability ratings that predict user satisfaction
    8.2
    Ease of Admin
    Average: 8.7
    7.7
    Multiple Personas
    Average: 8.4
    8.0
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Planhat
    Company Website
    Year Founded
    2015
    HQ Location
    Stockholm, Stockholm County
    Twitter
    @Planhat
    1,058 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    209 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Planhat is a customer platform that provides software and services to help organizations grow lifelong customers. Our platform powers sales, service and customer success products that scale with our c

Users
  • Customer Success Manager
  • Head of Customer Success
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 59% Mid-Market
  • 32% Small-Business
Planhat Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
240
Customer Support
167
Helpful
116
Customization
114
Efficiency
108
Cons
Learning Curve
115
Complexity
79
Steep Learning Curve
64
Integration Issues
62
Missing Features
59
Planhat features and usability ratings that predict user satisfaction
8.2
Ease of Admin
Average: 8.7
7.7
Multiple Personas
Average: 8.4
8.0
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
Planhat
Company Website
Year Founded
2015
HQ Location
Stockholm, Stockholm County
Twitter
@Planhat
1,058 Twitter followers
LinkedIn® Page
www.linkedin.com
209 employees on LinkedIn®
(491)4.7 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Contentsquare is the AI-powered, all-in-one experience intelligence platform that helps teams understand why customers engage or abandon—and what to do about it. Trusted by 2,000+ enterprise brands

    Users
    • Web Analyst
    • Digital Analyst
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 47% Enterprise
    • 30% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Contentsquare Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Insights
    25
    Analytics
    18
    Ease of Use
    15
    Customer Understanding
    14
    Helpful
    14
    Cons
    Complex Features
    8
    Improvements Needed
    7
    Missing Features
    5
    Complexity
    4
    Confusing Usability
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Contentsquare features and usability ratings that predict user satisfaction
    8.4
    Ease of Admin
    Average: 8.7
    7.9
    Multiple Personas
    Average: 8.4
    8.3
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Paris
    Twitter
    @Contentsquare
    6,613 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,813 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Contentsquare is the AI-powered, all-in-one experience intelligence platform that helps teams understand why customers engage or abandon—and what to do about it. Trusted by 2,000+ enterprise brands

Users
  • Web Analyst
  • Digital Analyst
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 47% Enterprise
  • 30% Mid-Market
Contentsquare Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Insights
25
Analytics
18
Ease of Use
15
Customer Understanding
14
Helpful
14
Cons
Complex Features
8
Improvements Needed
7
Missing Features
5
Complexity
4
Confusing Usability
4
Contentsquare features and usability ratings that predict user satisfaction
8.4
Ease of Admin
Average: 8.7
7.9
Multiple Personas
Average: 8.4
8.3
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Company Website
Year Founded
2012
HQ Location
Paris
Twitter
@Contentsquare
6,613 Twitter followers
LinkedIn® Page
www.linkedin.com
1,813 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SAS Customer Intelligence 360 is a sophisticated Customer Engagement Platform designed to assist marketers in transforming insights into actionable strategies that foster seamless and personalized cus

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Banking
    Market Segment
    • 47% Mid-Market
    • 32% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SAS Customer Intelligence 360 Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    17
    Insights
    17
    Analytics
    13
    Integrations
    11
    Capabilities
    9
    Cons
    Expensive
    14
    Learning Curve
    14
    Integration Issues
    11
    Complexity
    8
    Complex Setup
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SAS Customer Intelligence 360 features and usability ratings that predict user satisfaction
    7.5
    Ease of Admin
    Average: 8.7
    8.3
    Multiple Personas
    Average: 8.4
    8.6
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1976
    HQ Location
    Cary, NC
    Twitter
    @SASsoftware
    61,220 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    18,116 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SAS Customer Intelligence 360 is a sophisticated Customer Engagement Platform designed to assist marketers in transforming insights into actionable strategies that foster seamless and personalized cus

Users
No information available
Industries
  • Marketing and Advertising
  • Banking
Market Segment
  • 47% Mid-Market
  • 32% Enterprise
SAS Customer Intelligence 360 Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
17
Insights
17
Analytics
13
Integrations
11
Capabilities
9
Cons
Expensive
14
Learning Curve
14
Integration Issues
11
Complexity
8
Complex Setup
8
SAS Customer Intelligence 360 features and usability ratings that predict user satisfaction
7.5
Ease of Admin
Average: 8.7
8.3
Multiple Personas
Average: 8.4
8.6
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Company Website
Year Founded
1976
HQ Location
Cary, NC
Twitter
@SASsoftware
61,220 Twitter followers
LinkedIn® Page
www.linkedin.com
18,116 employees on LinkedIn®
(92)4.8 out of 5
14th Easiest To Use in Customer Journey Mapping software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Usermaven is a no-code privacy-friendly analytics tool for marketers, product teams and agencies. It has website analytics, product analytics, funnels, journeys, attribution and a mini CRM called con

    Users
    • Founder
    • Owner
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 97% Small-Business
    • 3% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Usermaven Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    16
    Analytics
    13
    Insights
    12
    Easy Setup
    11
    Intuitive
    10
    Cons
    Missing Features
    6
    Limited Customization
    3
    Limited Features
    3
    Missing Functionality
    3
    Plan Limitations
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Usermaven features and usability ratings that predict user satisfaction
    9.5
    Ease of Admin
    Average: 8.7
    8.5
    Multiple Personas
    Average: 8.4
    7.6
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2021
    HQ Location
    Delaware, DE
    Twitter
    @usermaven
    333 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    11 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Usermaven is a no-code privacy-friendly analytics tool for marketers, product teams and agencies. It has website analytics, product analytics, funnels, journeys, attribution and a mini CRM called con

Users
  • Founder
  • Owner
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 97% Small-Business
  • 3% Mid-Market
Usermaven Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
16
Analytics
13
Insights
12
Easy Setup
11
Intuitive
10
Cons
Missing Features
6
Limited Customization
3
Limited Features
3
Missing Functionality
3
Plan Limitations
3
Usermaven features and usability ratings that predict user satisfaction
9.5
Ease of Admin
Average: 8.7
8.5
Multiple Personas
Average: 8.4
7.6
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Year Founded
2021
HQ Location
Delaware, DE
Twitter
@usermaven
333 Twitter followers
LinkedIn® Page
www.linkedin.com
11 employees on LinkedIn®
(472)4.7 out of 5
10th Easiest To Use in Customer Journey Mapping software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Custify is the customer success platform designed to help SaaS businesses reduce churn, boost customer lifetime value, and deliver world-class customer experiences. With an intuitive interface and pow

    Users
    • Customer Success Manager
    • Senior Customer Success Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 62% Small-Business
    • 33% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Custify Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    110
    Customer Support
    74
    Intuitive
    47
    Automation
    44
    Centralized Information
    40
    Cons
    Missing Features
    26
    Email Functionality
    19
    Limited Customization
    17
    Integration Issues
    13
    Not Intuitive
    13
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Custify features and usability ratings that predict user satisfaction
    9.0
    Ease of Admin
    Average: 8.7
    8.5
    Multiple Personas
    Average: 8.4
    9.3
    Templates
    Average: 8.6
    10.0
    What is your organization's estimated ROI on the product (payback period in months)?
    Average: 10
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Custify
    Year Founded
    2017
    HQ Location
    Bucharest, Romania
    Twitter
    @CustifySRL
    635 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    25 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Custify is the customer success platform designed to help SaaS businesses reduce churn, boost customer lifetime value, and deliver world-class customer experiences. With an intuitive interface and pow

Users
  • Customer Success Manager
  • Senior Customer Success Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 62% Small-Business
  • 33% Mid-Market
Custify Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
110
Customer Support
74
Intuitive
47
Automation
44
Centralized Information
40
Cons
Missing Features
26
Email Functionality
19
Limited Customization
17
Integration Issues
13
Not Intuitive
13
Custify features and usability ratings that predict user satisfaction
9.0
Ease of Admin
Average: 8.7
8.5
Multiple Personas
Average: 8.4
9.3
Templates
Average: 8.6
10.0
What is your organization's estimated ROI on the product (payback period in months)?
Average: 10
Seller Details
Seller
Custify
Year Founded
2017
HQ Location
Bucharest, Romania
Twitter
@CustifySRL
635 Twitter followers
LinkedIn® Page
www.linkedin.com
25 employees on LinkedIn®