# Plotline Reviews **Vendor:** Plotline **Category:** [Mobile Marketing Software](https://www.g2.com/categories/mobile-marketing) **Average Rating:** 4.6/5.0 **Total Reviews:** 40 ## About Plotline Plotline is an engagement platform for consumer app companies. Product and marketing teams can configure highly customizable in-app journeys with drag-and-drop nudges, in-app stories, games, rewards, and surveys to improve feature adoption and drive conversions. No engineering or app releases needed. ## Plotline Pros & Cons **What users like:** - Users find the **ease of use** of Plotline remarkable, enhancing campaign design and user engagement effortlessly. (13 reviews) - Users value the **diverse UI modules and low latency** , significantly enhancing real-time engagement and interaction. (9 reviews) - Users value the **personalization options** in Plotline, enhancing engagement through tailored in-app experiences. (8 reviews) - Users value the **remarkable ease of designing campaigns** and the platform's low latency for real-time engagement. (7 reviews) - Users value the **variety of UI modules and low latency** that significantly enhances user engagement and interaction. (7 reviews) - Users commend the **ease of creating flows and studies** , enhancing their campaign management and analytics experience. (7 reviews) - Customer Support (6 reviews) - Users commend the **ease of campaign creation** in Plotline, enhancing real-time user engagement and support. (5 reviews) - Helpful (5 reviews) - Easy Creation (4 reviews) **What users dislike:** - Users experience **occasional minor bugs** in Plotline, but the support team's quick responses help mitigate disruptions. (4 reviews) - Users report **occasional minor bugs** in Plotline, but the support team effectively resolves issues quickly. (4 reviews) - Users find the **dashboard issues** frustrating, citing the need for better UI and improved response times. (3 reviews) - Users note a lack of **missing features** that hinders experience, though improvements have been made over time. (3 reviews) - Users report **software glitches** that can disrupt functionality, though support quickly resolves these minor issues. (3 reviews) - Users experience **minor bugs** in Plotline, but the support team is quick to provide resolutions. (2 reviews) - Poor Customer Support (2 reviews) - Poor Management (2 reviews) - Users feel the **campaign summary page lacks detail** , hindering quick insights despite overall satisfaction with the product. (1 reviews) - Campaign Management (1 reviews) ## Plotline Reviews ### 1. Streamlines User Guidance with Responsive Campaigns **Rating:** 4.5/5.0 stars **Reviewed by:** Konidena V. | Quality Assurance Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** April 29, 2026 **What do you like best about Plotline?** I like how Plotline provides an in-app guide that helps users understand new features without needing to refer to external help articles. The integration with our backend makes it easy to test features based on the user ID, which is helpful for the QA team. I also appreciate the responsiveness when designing a campaign, as it easily adapts to all screen sizes. The control over campaigns and the analysis chart allow for quick user awareness without requiring significant frontend changes. Additionally, the ease of use and access were significant factors in choosing Plotline over Braze. **What do you dislike about Plotline?** The time to get updated is a bit more when we enable a campaign for the user. It takes a bit of time to see the campaign. This is the only thing I feel needs a bit of improvement. **What problems is Plotline solving and how is that benefiting you?** Plotline serves as an in-app guide, eliminating the need to navigate to external help articles when new features are added, providing quick user awareness without major front-end changes. It integrates well with our backend for testing, and its responsive design adapts easily across screen sizes. ### 2. Very poor Product **Rating:** 1.0/5.0 stars **Reviewed by:** Sanket B. | Growth Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 17, 2025 **What do you like best about Plotline?** It was easy to use, UI was somehow better but not too much **What do you dislike about Plotline?** It consumes a lot of users device battery **What problems is Plotline solving and how is that benefiting you?** Before Plotline, making even small UX or communication tweaks required engineering bandwidth and app releases, which slowed us down. With Plotline, we’re able to quickly deploy nudges, banners, and in-app messages to the right cohorts—especially during onboarding, feature launches, or drop-off points, user research. It’s helped us increase feature adoption, understand user behavior better, and test different approaches without waiting for a full release cycle. This agility has really boosted our ability to run fast growth experiments and improve retention without putting pressure on the dev team. ### 3. Powerful and easy to use, and open for QoL changes. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** August 04, 2025 **What do you like best about Plotline?** Plotline is really powerful when working with users and it does so effortlessly. The way it can seamlessly integrate with the app and helps target user campaigns as well as to attain customer feedback is quite effective, especially when it's used on a daily level like we do. The team is also open to feedback and does implement them fairly quickly when the issues/suggestions are brought to light. **What do you dislike about Plotline?** Less transparency in certain features does impair the experience slightly and a few initial customer support interactions did leave a sour taste but they have improved greatly on that aspect as well. **What problems is Plotline solving and how is that benefiting you?** Helping in user education and redirection to features that we want them to see, as well as driving users to experiments that are being conducted to form a considerable base, if low. ### 4. Plotlines helps us run engagement campaigns for our app **Rating:** 5.0/5.0 stars **Reviewed by:** Muskan R. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 29, 2023 **What do you like best about Plotline?** Plotline helps us target the right users and show them an in-app campaign as soon as they do any action, which helps us increase activation and retention metrics. **What do you dislike about Plotline?** The platform does require some initial handholding, but once you understand how to use it, it becomes really powerful. **What problems is Plotline solving and how is that benefiting you?** All brands are doing push notifications, emails, SMS, but those channels are becoming crowded. We turned to in-app engagement to drive the next level of growth. Using Plotline, we’ve seen very high impact on our target metrics. ### 5. Helpful tool and proactive team. **Rating:** 5.0/5.0 stars **Reviewed by:** Reynold M. | Senior Executive Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** September 02, 2025 **What do you like best about Plotline?** Easy to use. Can duplicate things quickly, save efforts for real time coms. **What do you dislike about Plotline?** As of yet, everything is on track. The team is quite interactive. **What problems is Plotline solving and how is that benefiting you?** We're able to communicate with a large set of user base accross city within minutes. Esp when there is a disruption, Public Service Announcement helps. ### 6. Plotline review **Rating:** 5.0/5.0 stars **Reviewed by:** Saurabh Y. | Associate Growth Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 29, 2025 **What do you like best about Plotline?** The tooltips are so helpful. They help to highlight things so much better **What do you dislike about Plotline?** Sometimes the cohorting and testing takes time **What problems is Plotline solving and how is that benefiting you?** Increasing adoption and thus the CTR of specific features ### 7. Awesome product and great support **Rating:** 5.0/5.0 stars **Reviewed by:** Akshay D. | Growth Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** September 17, 2025 **What do you like best about Plotline?** Greate flexibility and very prompt response from support. Easy to use and train to any new resourse **What do you dislike about Plotline?** Dashboard UI can be improvised and update frequency can be increased **What problems is Plotline solving and how is that benefiting you?** Plotline is solving our big problem of getting anything added in the app without any intervention of tech and withour any release. ### 8. Excellent team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** August 18, 2025 **What do you like best about Plotline?** Good product platform with an excellent team behind it. **What do you dislike about Plotline?** The platform is still evolving and needs more polish on the dashboard. **What problems is Plotline solving and how is that benefiting you?** The framework allows quick in-app communication deployment. ### 9. Helped substantially improve in-app engagement, messaging, and growth objectives **Rating:** 4.5/5.0 stars **Reviewed by:** Aditya B. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 26, 2024 **What do you like best about Plotline?** The ability to design and deploy a variety of in-app campaigns (stories, spotlights, coachmarks, tooltips, in-app videos) without any engineering effort is phenomenal. TAT for these via Plotline has been cut down to a few minutes vs a few days if done via development. **What do you dislike about Plotline?** There can be more customisation options for in-app elements. The dashboard is a little slow to use and can be improved. **What problems is Plotline solving and how is that benefiting you?** - Improving funnel conversions and reducing drop offs via in app interventions and nudges - Reducing bandwidth usage of developers by allowing a no-code way to run these in-app nudges on a day to day basis - Allowing easier data collection in-app with surveys - Deploy unique engagement tools such as stories, banners, etc. in app without dev effort ### 10. Dynamic App Updates Made Easy **Rating:** 4.5/5.0 stars **Reviewed by:** Yathansh G. | Senior Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** April 04, 2024 **What do you like best about Plotline?** Plotline allows us to dynamically change our app's content without needing new app releases or heavy engineering work. **What do you dislike about Plotline?** Occasionally, we encounter minor bugs, but the Plotline team is always quick to resolve them. **What problems is Plotline solving and how is that benefiting you?** We're now able to make quick, effective changes to our app's interface and content, bypassing the lengthy app release process and reducing engineering workload. ### 11. This tool works wonders for engaging users within the app and analyzing their behavior. **Rating:** 4.5/5.0 stars **Reviewed by:** Kushagra S. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 03, 2024 **What do you like best about Plotline?** Plotline is super user-friendly for beginners, but if you're keen on getting into the nitty-gritty details, it's got you covered! It's really thorough when it comes to analytics, and the best part? It's lightning fast. We use it daily, and one of the standout features is their ongoing support - they're always there to help us fine-tune our setup! **What do you dislike about Plotline?** So far, we haven't found anything to dislike. It's really cool how they keep making it better and adding new stuff all the time. **What problems is Plotline solving and how is that benefiting you?** With Plotline, we can talk to our users directly using in-app messages and surveys. It's awesome for reaching out to specific users while they're in the app. ### 12. Plotline has been an effective tool for enhancing our in-app engagement **Rating:** 5.0/5.0 stars **Reviewed by:** Aryendra S. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 06, 2024 **What do you like best about Plotline?** I appreciate the ease of designing campaigns and the platform's quick response time in launching these campaigns, making real-time engagement possible. **What do you dislike about Plotline?** Sometimes, the campaign summary page could be more detailed, and while there are occasional minor bugs, the support team is prompt in addressing them. **What problems is Plotline solving and how is that benefiting you?** Plotline helps in improving user activation and feature adoption, which has been instrumental in boosting our app's user engagement and conversion rates. ### 13. Simplified Campaign Creation, Impressive ROI **Rating:** 5.0/5.0 stars **Reviewed by:** Anil J. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 10, 2024 **What do you like best about Plotline?** The ease of designing campaigns and using the platform is remarkable. **What do you dislike about Plotline?** The dashboard's response time can be optimized for a smoother experience. **What problems is Plotline solving and how is that benefiting you?** Plotline has streamlined our campaign-building process, significantly boosting our return on investment by engaging users more effectively within the app ### 14. Plotline has significantly simplified our in-app engagement. **Rating:** 4.5/5.0 stars **Reviewed by:** Tapas S. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2024 **What do you like best about Plotline?** I'm particularly impressed by the low latency in campaign launches and the comprehensive analytics that help us fine-tune our strategies. **What do you dislike about Plotline?** While Plotline is great, I believe the campaign summary page could be more detailed for quicker insights. **What problems is Plotline solving and how is that benefiting you?** Plotline has significantly improved our feature adoption and user activation rates by providing engaging in-app experiences, leading to better user retention and conversion metrics. ### 15. User-friendly engagement platform with great support **Rating:** 5.0/5.0 stars **Reviewed by:** S Manasa M. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 26, 2024 **What do you like best about Plotline?** The customer support is top-notch, always ready to assist and provide innovative campaign ideas. **What do you dislike about Plotline?** The summary page of campaigns could see some improvements for better at-a-glance insights. **What problems is Plotline solving and how is that benefiting you?** It has helped the overall growth of our in-app metrics. ### 16. Plotline serves! **Rating:** 5.0/5.0 stars **Reviewed by:** Bhaskar S. | Product Lead, Small-Business (50 or fewer emp.) **Reviewed Date:** March 21, 2024 **What do you like best about Plotline?** I appreciate Plotline's intuitive design capabilities and the variety of UI modules, which allow for creative and effective campaign designs without any hassle. **What do you dislike about Plotline?** There are occasional minor bugs, but the Plotline team is always quick to address and resolve these issues, ensuring minimal disruption. **What problems is Plotline solving and how is that benefiting you?** Plotline solves the challenge of engaging users effectively within the app. It boosts feature adoption and user activation, leading to better monetization and conversion rates. ### 17. Every Marketing & Growth team’s dream tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** March 31, 2024 **What do you like best about Plotline?** The variety of different UI modules (nudges, widgets, gamification elements) available for creating in-app experiences has opened up new avenues for user engagement for us. **What do you dislike about Plotline?** Looking forward to more regular updates on new features, but the current pace is still quite good. **What problems is Plotline solving and how is that benefiting you?** Plotline has solved our challenge in keeping users engaged with fresh content, directly impacting our user retention positively. ### 18. User Engagement Made Easy **Rating:** 4.5/5.0 stars **Reviewed by:** Avijit J. | Senior Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** April 03, 2024 **What do you like best about Plotline?** The utilization and integration of this tool for enhancing user engagement and promoting initiatives have significantly decreased reliance on the core development team. It provides various nudges, in-app notifications, and survey variations. Additionally, their product and development team promptly responds to any inquiries or feedback. **What do you dislike about Plotline?** Can allow more customizations on the existing set of assets. **What problems is Plotline solving and how is that benefiting you?** Retention, Activation, Onboarding ### 19. Effective In-App Engagement with Plotline **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer & Network Security | Mid-Market (51-1000 emp.) **Reviewed Date:** March 25, 2024 **What do you like best about Plotline?** The ease of designing and launching in-app campaigns is my favorite feature. **What do you dislike about Plotline?** Sometimes, I feel updates and new features are not communicated as effectively as they could be, but the team is improving this with in-app and email updates. **What problems is Plotline solving and how is that benefiting you?** Plotline is great for boosting feature adoption and user activation. Its tools help us engage users more meaningfully, directly impacting our monetization efforts. ### 20. In-app messages are 100% native to the app **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Banking | Mid-Market (51-1000 emp.) **Reviewed Date:** March 28, 2024 **What do you like best about Plotline?** The ease of designing campaigns and using the platform is remarkable. I like the feature of global cool-off period so much **What do you dislike about Plotline?** As of now, there is nothing like that But more features could be added in future **What problems is Plotline solving and how is that benefiting you?** It streamlines the in-app communication for the app by boosting the required north star metrics ### 21. I'm impressed with the varient of UI libraries available with Plotline **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Mid-Market (51-1000 emp.) **Reviewed Date:** March 22, 2024 **What do you like best about Plotline?** I really appreciate the platform's diverse range of UI modules and the low latency in campaign triggers, which enhances user interaction **What do you dislike about Plotline?** Minor bugs occasionally appear, but Plotline's support team is impressively quick in resolving them **What problems is Plotline solving and how is that benefiting you?** Plotline tackles the challenge of user engagement and activation, aiding in improved feature adoption and increasing our conversion rates effectively ### 22. Very good experience. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** March 22, 2024 **What do you like best about Plotline?** The variety of UI templates available on Plotline is a great advantage! They're constantly innovating and adding new features that make it even more useful. **What do you dislike about Plotline?** There is nothing I dislike about the product! **What problems is Plotline solving and how is that benefiting you?** Plotline has significantly improved our feature adoption and user activation rates by enabling timely and engaging communication within our app. ### 23. Easy to use in-app engagement tool **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** March 26, 2024 **What do you like best about Plotline?** The ability to rapidly launch campaigns in our app without needing coding expertise, saving both time and engineering costs. **What do you dislike about Plotline?** Minor bugs are present, but the Plotline team works rapidly to resolve them, ensuring smooth operation. **What problems is Plotline solving and how is that benefiting you?** By enabling quick, personalized in-app user research campaigns, Plotline has dramatically increased our click-through rates ### 24. Plotline offers a user-friendly interface for creating engaging in-app experiences. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** March 05, 2024 **What do you like best about Plotline?** I love the diversity of UI modules Plotline provides, making it incredibly easy to design and deploy interactive campaigns. **What do you dislike about Plotline?** The campaign summary page could be more detailed for better insights, but it’s a minor issue compared to the overall functionality. **What problems is Plotline solving and how is that benefiting you?** Plotline effectively boosts our app’s user engagement and feature adoption, simplifying the process of creating and analyzing in-app campaigns. ### 25. Rapid app experimentation made easy with Plotline **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.) **Reviewed Date:** April 16, 2024 **What do you like best about Plotline?** The possibility to rapidly experiment in our app keeps the content dynamic and highly engaging for users. **What do you dislike about Plotline?** Some features are confusing in the dashboard. But Plotline’s team there any time for support. **What problems is Plotline solving and how is that benefiting you?** Improving user engagement ### 26. In-app experimentation made easy with Plotline **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Internet | Mid-Market (51-1000 emp.) **Reviewed Date:** March 26, 2024 **What do you like best about Plotline?** The ability to rapidly experiment with different engagement strategies within our app is a standout feature, offering great flexibility. **What do you dislike about Plotline?** More diverse analytical features would be appreciated for deeper insights. **What problems is Plotline solving and how is that benefiting you?** Rapidly decreased the time to go live, enabling us to execute multiple experiments inside our app. ### 27. Easy to use in-app engagement tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** March 26, 2024 **What do you like best about Plotline?** The ability to place the in-app nudges in any section of our app is something I find incredibly useful, as it allows us to reach users contextually. **What do you dislike about Plotline?** Certain elements can break at times, but a rare problem **What problems is Plotline solving and how is that benefiting you?** Conversions, Feature Discovery & Feature adoption ### 28. Innovative In-App Campaigns Made Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Param S. | Program Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2024 **What do you like best about Plotline?** Great customer support from Plotline, always ready to assist and provide guidance for our campaign strategies. **What do you dislike about Plotline?** More detailed tutorials for new features would be beneficial, although customer support is always helpful. **What problems is Plotline solving and how is that benefiting you?** Activation, Re-engagement. ### 29. Top-notch Personalized Experiences Using Plotline **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** March 29, 2024 **What do you like best about Plotline?** The ability to deploy new in-app messages without requiring app updates significantly drives growth. **What do you dislike about Plotline?** Sometimes we feel we don't get updated about new updates in the best way - but the team is now trying to communicate new launches to us with in-app and email channels. **What problems is Plotline solving and how is that benefiting you?** User feedback, Feature adoption, Monetization inside the app ### 30. Intuitive and effective in-app engagement tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** March 26, 2024 **What do you like best about Plotline?** The low latency between event trigger and campaign launch is impressive, enabling real-time user engagement. **What do you dislike about Plotline?** So far, I have no dislikes regarding Plotline **What problems is Plotline solving and how is that benefiting you?** Our dependency on our in-house development team has been reduced by using Plotline’s no-code dashboard. ### 31. Quickly validate hypotheses on users/features and easily set up continuous impact. **Rating:** 5.0/5.0 stars **Reviewed by:** Jozzire L. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 19, 2023 **What do you like best about Plotline?** - Both surveys and nudges - Easy integration and getting started - Works well with existing data analytics stack - Fast setup and analysis - Competitive pricing - Good set of templates for nudges. Good UI **What do you dislike about Plotline?** - While they do have a good library of design components, they could potentially offer more customization capabilities and a wider library. - Can integrate basic A/B testing across different nudge types and journeys based on a common goal. **What problems is Plotline solving and how is that benefiting you?** Onboarding users to new features User Research ### 32. Plotline is user friendly with a great support team **Rating:** 5.0/5.0 stars **Reviewed by:** Ankita K. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 31, 2023 **What do you like best about Plotline?** The outstanding support I have received. The support team is always quick to respond and is truthful in their communications. The platform is also easy to use and has powerful targeting designs available for running in-app campaigns. **What do you dislike about Plotline?** No dislikes so far. Super impressed that they continually improve and keep adding new features. **What problems is Plotline solving and how is that benefiting you?** Plotline helps us run in-app campaigns (different kinds of in-app messages, surveys, etc) for a particular user segment. We can target users with granularity and show them different kinds of UI elements all configurable from the Plotline dashboard. ### 33. Easy to use and very prompt team **Rating:** 4.5/5.0 stars **Reviewed by:** Sargam G. | Mid-Market (51-1000 emp.) **Reviewed Date:** June 07, 2023 **What do you like best about Plotline?** The software is easy to learn and use. The team is accommodating and quick to resolve any issues. **What do you dislike about Plotline?** Not enough customisation available to make the designs look more in-line with the brand **What problems is Plotline solving and how is that benefiting you?** Plotline is helping us create end-to-end customer journeys to help us activate our users and also target specific users for other marketing actvities ### 34. Plotline makes implementation fast and easy **Rating:** 4.5/5.0 stars **Reviewed by:** Maunica K. | Mid-Market (51-1000 emp.) **Reviewed Date:** June 08, 2023 **What do you like best about Plotline?** It is intuitive and easy to understand. Implementing anything on the plotline is seamless. **What do you dislike about Plotline?** The instrumentation seems faulty, and the numbers (or data) on the impact for some of the flows/surveys we run are hard to monitor. **What problems is Plotline solving and how is that benefiting you?** Showing tooltips, running survey is now simpler. ### 35. Overall an easy to use software. **Rating:** 4.0/5.0 stars **Reviewed by:** Aman K. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2023 **What do you like best about Plotline?** Learning the software is quite easy and the UI is user-friendly. **What do you dislike about Plotline?** There are some issues like flows not reaching all users but the support staff is really reliable. The issues get debugged quickly. **What problems is Plotline solving and how is that benefiting you?** Plotline helps our users to have an easy onboarding. ### 36. In-app campaigns are excellent. **Rating:** 5.0/5.0 stars **Reviewed by:** Srinivas M. | Small-Business (50 or fewer emp.) **Reviewed Date:** March 31, 2023 **What do you like best about Plotline?** The flexibility to build in-app campaigns. CleverTap, Moengage, and other such tools don’t provide us with the flexibility that Plotline does to run such in-app campaigns. **What do you dislike about Plotline?** Some feature requests in the pipeline, but overall been a great tool. **What problems is Plotline solving and how is that benefiting you?** Plotline helps us communicate with our users through in-app messages and surveys within the app. It's great to target users within the app. ### 37. Plotline is the best tool we have used for in-app engagement. **Rating:** 4.5/5.0 stars **Reviewed by:** Rupal S. | Mid-Market (51-1000 emp.) **Reviewed Date:** March 29, 2023 **What do you like best about Plotline?** Ability to add deep customization on design. Ability to guide users towards the desired behaviour. **What do you dislike about Plotline?** Some features were initially not available, but they've made it available now. **What problems is Plotline solving and how is that benefiting you?** Plotline helps us to solve the problem of improving the engagement time on the app. This saves a lot of development effort from our engineering team. ### 38. Plotline is great for in-app engagement! **Rating:** 4.5/5.0 stars **Reviewed by:** Sakshi S. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2023 **What do you like best about Plotline?** Easy to implement In App nudges and studies for better user engagement and surveys data collection **What do you dislike about Plotline?** Nothing much - a small bug here and there but the team is super responsive and gets them fixed in no time. **What problems is Plotline solving and how is that benefiting you?** Helps direct the user to targeted flows providing direction on the app, helps gain valuable insights in case of flow drop-offs ### 39. User friendly UI and super helpful team **Rating:** 4.5/5.0 stars **Reviewed by:** Akshika V. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 05, 2023 **What do you like best about Plotline?** Contextual surveys for the win. Super easy method to create surveys **What do you dislike about Plotline?** Nothing is wrong ,its a perfect feature that needs to now start planning for scale **What problems is Plotline solving and how is that benefiting you?** Getting real-time contextual insights that helps identify new insights ### 40. Works as advertised, amazing product! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.) **Reviewed Date:** May 25, 2023 **What do you like best about Plotline?** The ease of creating flows and studies. Works like a charm! **What do you dislike about Plotline?** Nothing that I can think of, it's an awesome product. **What problems is Plotline solving and how is that benefiting you?** We use plotline for NPS and user surveys along with some of the cool features like in-app nudges and PIP. - [View Plotline pricing details and edition comparison](https://www.g2.com/products/plotline/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+12%3A33%3A27+-0500&secure%5Bsession_id%5D=2e38c96e-6393-4a90-af69-47d6a4aa6681&secure%5Btoken%5D=86171ec7db82c7d0bbe815dd84eac1abbc66e20318b9d3c46864c09cf5a91fe3&format=llm_user) ## Plotline Integrations - [CleverTap](https://www.g2.com/products/clevertap/reviews) ## Plotline Features **User Response Methods** - Survey - Video Snippets - Video Interview - Photo Submission - Text/Notes **User Analysis** - Survey Implementation - Data Analysis **Segmentation** - A/B Testing - Customer Profiles **Platform Basics** - Templates - Exporting - Multi-user Access and Collaboration - Multiple Personas - Data Analytics **Computing** - WYSIWYG - AI/Machine Learning - Little to No Coding **Analysis** - Application Attribution - Campaign Analysis - Uninstall Tracking - Custom Dashboards **Participant Selection** - In-App - In-Store - On-Site - Recruitment Pool **User Support** - User Segmentation - Multi-Language Support - Behavior-responsive Messaging **Targeting** - Behavioral Targeting - Contextual Targeting **Experimental Design** - Multivariate testing capacities - Concurrent Testing - Mobile Testing **Agentic AI - Customer Journey Mapping** - Autonomous Task Execution **Campaigns** - Proximity Marketing - Push Notifications - Bulk SMS - Two-Way Text Messaging - Email Campaigns - Audience Segmentation **Insights** - Analytics - Collaboration - Sorting **Walkthrough Type** - Audio-visual Walkthroughs - Text Bubble Walkthroughs **Triggered Content** - Geofencing - Triggered Emails - Triggered Messages **Analytics** - Reporting and Analytics - Heatmaps **Engagement** - Coupons and Promotions **Personalized Content** - Recommendation Engine - Personalized Discounts - Website Personalization **Generative AI** - AI Text Summarization **Platform Basics - Digital Adoption Platform** - Integration - Communications **Agentic AI - A/B Testing** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Platform** - Optimization - Integrations - Mobile Marketing - Internationalization **Analytics - Digital Adoption Platform** - Analytics **Agentic AI - Personalization Engines** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Functions - Digital Adoption Platform** - Customer self-service - In-app guidance **Agentic AI - Mobile Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Digital Adoption Platform** - Adaptive Learning **Variation Testing** - A/B Testing - WYSIWYG Editor - Conversion Goal - Percentage of Traffic - Confidence Level - Multivariant Testing **Reporting** - Segmentation - Reports and Dashboards **Personalization** - Standard Targeting - Custom Targeting - Data Segmentation **Administration** - API / Integrations - QA Testing - Performance and Reliability - User, Role, and Access Management ## Top Plotline Alternatives - [CleverTap](https://www.g2.com/products/clevertap/reviews) - 4.6/5.0 (629 reviews) - [MoEngage](https://www.g2.com/products/moengage/reviews) - 4.5/5.0 (508 reviews) - [VWO Testing](https://www.g2.com/products/wingify-vwo-testing/reviews) - 4.4/5.0 (913 reviews)