Mouseflow Pricing Overview

Yes. According to G2 data, Mouseflow offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features.

According to G2 data, Mouseflow pricing in 2026 starts at €25.00 and can reach $319.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the Mouseflow's official pricing page for the most current details.

According to G2 reviewers, Mouseflow's pricing is best suited for small businesses and mid-market companies focused on conversion rate optimization and UX improvement. Small business reviewers frequently praise the Essential and Advanced tiers for delivering actionable insights at accessible price points. Marketing agencies managing multiple client websites tend to gravitate toward Premium for its multi-project support and API access. G2 reviews of Mouseflow indicate that industries like financial services, e-commerce, apparel, and marketing and advertising are among the most active adopters. Enterprise-level organizations with high traffic volumes and compliance needs are best served by Mouseflow's Enterprise tier, which includes SSO, custom privacy settings, and dedicated support.

Mouseflow's Free Forever plan is limited to one website project, one conversion funnel, one month of data retention, and basic heatmaps including click, scroll, and geo views. G2 reviewers note that while the free tier is useful for initial exploration, it lacks critical features needed for ongoing optimization. Mouseflow's paid plans starting at €25/month extend data retention to three months and unlock more projects. Higher tiers like Advanced at €109/month add feedback surveys, attention heatmaps, friction insights, and additional funnels. The Premium tier at $319/month introduces form analytics, data export, and API access. Enterprise adds SSO, journey analytics, and a dedicated Customer Success Manager.

G2 reviewers present a mixed but generally positive picture of Mouseflow's value. Many small business and mid-market users praise the price-to-feature ratio, with phrases like "fair price," "reasonably priced," and "best value" appearing frequently. G2 reviews of Mouseflow highlight that it bundles session replay, heatmaps, funnels, and form analytics at a cost that beats competitors like Hotjar. However, a recurring concern is the credit-based recording system, which can become expensive for high-traffic sites. Some G2 reviewers mention that pricing scales up quickly, and the jumps between tiers feel steep. One reviewer explicitly switched from Hotjar to Mouseflow citing better value, while others compare it unfavorably to free alternatives like Microsoft Clarity.