Act-On Reviews & Product Details

I like the email builder. It has been updated within the last 2 years to be more mobile friendly, it auto tags for google analytics or analytics platforms. I also like the preview links option it now has and the ability to see dark mode. Customer support is very helpful and they have office hours where you can join and get live help with your account. Review collected by and hosted on G2.com.

Some of the interface is still extremely dated. They are slowly updating it but definitely some of the interface is disjointed when comparing it to the newer features and modern SaaS UI. Review collected by and hosted on G2.com.

I find Act-On easy to use and value the excellent technological support they provide. It allows for efficient distribution of information, which is crucial for our needs. For our purposes, Act-On is an effective resource to interact with our constituents. I also appreciate how the email agent, website visitor, and database features are important tools for Acendas Travel. The initial setup was fairly easy, and I was always able to connect with customer support for any questions. Review collected by and hosted on G2.com.

The layout of the newsletter is not Wysiwyg - What You See Is What You Get -- all the time. I know that might depend more on the Gmail or Outlook platform. Review collected by and hosted on G2.com.

I find Act-On incredibly useful for my email marketing needs, particularly for sending out subleases and sales in commercial real estate. The setup process was straightforward and easy for me, thanks to my graphic design background. One of the standout features is the ability to track who opens my emails and use this information strategically to reach out to brokerages, allowing for more effective business development. The tracking and scoring system provides invaluable insights into our client interactions. Additionally, the automated email features are a game-changer, enabling me to schedule weekly emails in advance, which enhances my productivity. The detailed reports offered by Act-On, including tracking opens, bounces, and clicks, help us extend our business reach and improve client engagement. Integrating Act-On with Outlook for personal emails further expands its utility. Overall, the combination of these features significantly contributes to achieving my business goals and makes Act-On a critical component of our marketing strategy. Review collected by and hosted on G2.com.

I don't dislike anything from Act-on Review collected by and hosted on G2.com.

What I like best about Act-On is how easy it makes marketing automation feel. The platform is super intuitive — you don’t need to be a tech expert to set up campaigns, track performance, or nurture leads. I also love how well it integrates with CRMs and other tools, which really helps keep everything connected and organized. Plus, the reporting features give clear insights that actually help you make smarter decisions. Overall, it just saves a lot of time and makes marketing more efficient. Review collected by and hosted on G2.com.

What I don’t like about Act-On is that it can feel a bit slow at times, especially when working with bigger campaigns or reports. The interface isn’t the most modern-looking either, so it takes a little time to get used to. I also wish the reporting was a bit more flexible and easier to customize. It’s a good tool overall, but it could definitely be smoother and faster in some areas. Review collected by and hosted on G2.com.

Act-On offers a wide array of marketing automation features, including lead scoring, email drip campaigns, landing page creation, and automated workflows. What stands out is the intuitive campaign builder and segmentation capabilities that make targeting specific user groups seamless. Review collected by and hosted on G2.com.

While the platform is feature-rich, the user interface can feel dated and unintuitive at times, especially for new users. Certain tasks, like editing email templates or managing lists, require extra steps that could be more streamlined. Additionally, the reporting dashboard lacks flexibility and advanced customization compared to competitors. Review collected by and hosted on G2.com.

I like using Act-On to advertise my product and reach my target audience. I enjoy the automated engagement programs as they help me get to the customers I want. Honestly speaking, I like everything about Act-On. The setup was stress-free, and it works better for me compared to Business Suite. Review collected by and hosted on G2.com.

Nothing for now Review collected by and hosted on G2.com.

It is a great platform that helps marketing for my business. Review collected by and hosted on G2.com.

It has technical problems sometimes when I create campaigns. Review collected by and hosted on G2.com.

Act on is easily used by average people who don't have technical skill. It combines landing pages , forms , webinars and CRM integration in one place. It saves time and reduces manuall work on email marketing, follow ups and also it can tailor workflows, email and landing pagers to our brand. Review collected by and hosted on G2.com.

As a user i want somewhere improve i.e, outdated user interface, reporting limitations and learning curve for complex workflows and also we are facing occassional bugs. Review collected by and hosted on G2.com.

The design aspect for emails and what you can do with it. Customer support is quick to respond right away. Review collected by and hosted on G2.com.

The glitches that happen pretty often throughout the day can be very frustrating Review collected by and hosted on G2.com.

This tool has not enabled the easy of use while doing Marketing with Automation. The best part is your can generate and track your business leads. A Big Thank You to Act-on Team👍👍 Review collected by and hosted on G2.com.

Should have more customer use case. The tool should have ? Buttons for easy understanding and Navigation. Review collected by and hosted on G2.com.