Best Enterprise Sales Analytics Software

How Many Sales Analytics Software Products Does G2 Track?

Total Products under this Category: 207

Category Stats (Sep 2026)

  • Average Rating: 4.48/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: QuotaPath (+0.29%) - Among all products in this category, QuotaPath recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Sales Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 124,200+ Authentic Reviews
  • 207+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Sales Analytics Software

G2 Grid® for Sales Analytics Software plotting products by satisfaction and market presence

Highlighted products: Agentforce Sales (formerly Salesforce Sales Cloud), Gong, Salesloft, SAP Sales Cloud, CaptivateIQ, HubSpot Sales Hub, Dynamics 365 Sales, and Substrata.

Underlying data: [Grid® JSON](https://www.g2.com/categories/sales-analytics/grids.json?focus%5B%5D=agentforce-sales-formerly-salesforce-sales-cloud&focus%5B%5D=gong&focus%5B%5D=salesloft&focus%5B%5D=sap-sap-sales-cloud&focus%5B%5D=captivateiq&focus%5B%5D=hubspot-sales-hub&focus%5B%5D=dynamics-365-sales&focus%5B%5D=substrata-substrata&segment=enterprise)

Agentforce Sales (formerly Salesforce Sales Cloud)

Agentforce Sales (formerly Salesforce Sales Cloud) is a software designed to accelerate revenue growth by unifying human sellers and AI agents at every step of the sales cycle. The software provides pipeline development, buyer engagement, and revenue intelligence by leveraging AI agents, automation, and an integrated growth platform. It automates sales workflows and reduces manual effort across data management, analytics, and team productivity tasks. Agentforce Sales addresses fragmented sales execution by connecting revenue lifecycle management, CPQ, sales performance management, and partner relationship management in one platform. The software supports use cases including AI-powered sales engagement, forecast accuracy, and partner channel management across mid-market and enterprise organizations.

Average Rating: 4.4/5.0

Total Reviews: 26,114

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How Do G2 Users Rate Agentforce Sales (formerly Salesforce Sales Cloud)?

  • Has the product been a good partner in doing business?: 8.4/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.6/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.6/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.7/10 (Category avg: 8.7/10)

Who Is the Company Behind Agentforce Sales (formerly Salesforce Sales Cloud)?

  • Seller: Salesforce
  • Company Website:
  • Year Founded: 1999
  • HQ Location: San Francisco, CA
  • Twitter: @salesforce
    579,511 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    89,711 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Account Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 45% Medium, 34% Large

What Do G2 Reviewers Say About Agentforce Sales (formerly Salesforce Sales Cloud)?

AI-generated summary from verified user reviews

Pros
  • Users find the ease of use in Agentforce Sales invaluable for managing customer data and improving productivity.
  • Users value the straightforward flow and comprehensive visibility of Agentforce Sales, enhancing team collaboration and insight.
  • Users value the 360-degree view of customer information, enhancing lead follow-up and closing processes efficiently.
  • Users value the centralized customer data of Salesforce Sales Cloud, enhancing insights and streamlining sales workflows efficiently.
  • Users appreciate the seamless integration capabilities of Agentforce Sales, enhancing workflow and connecting with internal systems effortlessly.
Cons
  • Users find the steep learning curve daunting, struggling with complex setups and mobile UX challenges.
  • Users find limitations in package options and struggle with navigation and security complexities in Agentforce Sales.
  • Users find the complexity of Agentforce Sales to be overwhelming, especially with deep configurations and numerous options.
  • Users find the product expensive and suggest improving cost-effectiveness for better business adaptability.
  • Users find the limited features of Agentforce Sales require time and expertise for effective customization and reporting.

What Are Recent G2 Reviews of Agentforce Sales (formerly Salesforce Sales Cloud)?

What Are G2 Users Discussing About Agentforce Sales (formerly Salesforce Sales Cloud)?

Gong

Gong is a software designed to transform how revenue teams win by unifying data, insights, and workflows into a single operating system for sales execution. The software provides deep customer and team understanding, automated workflow execution, and deal intelligence by leveraging the Gong Revenue Graph, AI-powered intelligence, and specialized agents. It automates critical sales workflows and reduces manual effort involved in note-taking, lead generation, and deal tracking. Gong addresses fragmented revenue operations by observing, guiding, and acting alongside sales teams within one trusted platform. The software supports use cases including pipeline management, sales coaching, and revenue forecasting for more than 5,000 companies worldwide, including LinkedIn, Shopify, Slack, and Twilio.

Average Rating: 4.7/5.0

Total Reviews: 6,544

How Do G2 Users Rate Gong?

  • Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.6/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.4/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.9/10 (Category avg: 8.7/10)

Who Is the Company Behind Gong?

  • Seller: Gong
  • Company Website:
  • Year Founded: 2015
  • HQ Location: San Francisco, California
  • Twitter: @Gong_io
    7,641 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    2,963 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Customer Success Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 69% Medium, 18% Large

What Do G2 Reviewers Say About Gong?

AI-generated summary from verified user reviews

Pros
  • Users find Gong's AI capabilities invaluable for saving time and enhancing productivity through efficient communication insights.
  • Users value the ease of use of Gong, finding it intuitive for analyzing sales calls and opportunities.
  • Users appreciate the call recording and AI note-taking features of Gong, enhancing productivity and improving sales strategies.
  • Users appreciate the accuracy of Gong, noting its ability to maintain call control and summarize discussions effectively.
  • Users appreciate the intuitive AI-driven insights of Gong, which significantly enhance sales efficiency and pipeline management.
Cons
  • Users experience call tracking issues with Gong, noting difficulties in accessing and locating previous calls.
  • Users report recording issues with Gong, including missed connections and difficulties in retrieving past calls.
  • Users find the AI inaccuracy frustrating, impacting efficiency and the relevance of insights provided by Gong.
  • Users note the limitations of AI functionality, which can affect accuracy and real-time integration in Gong.
  • Users note the missing features in Gong, particularly the lack of real-time AI coaching and limited search filters.

What Are Recent G2 Reviews of Gong?

What Are G2 Users Discussing About Gong?

Salesloft

Salesloft is a software designed to help revenue organizations move beyond fragmented sales applications and drive predictable, scalable growth through a unified AI-powered platform. The software provides deal data signal capture, pipeline risk identification, forecast management, and aligned sales execution by leveraging tailor-built AI that creates context and drives action across sales teams. It automates proactive outreach and follow-up workflows and reduces hours lost to siloed insights and disconnected sales processes. Salesloft addresses misaligned revenue execution and unpredictable forecasting by giving sales teams shared understanding and faster decision-making within a single system. The software supports use cases including sales engagement, pipeline management, and enterprise-scale revenue execution for customers such as Adobe, 3M, IBM, and Zoom.

Average Rating: 4.5/5.0

Total Reviews: 9,621

How Do G2 Users Rate Salesloft?

  • Has the product been a good partner in doing business?: 9.1/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.4/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.3/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.7/10 (Category avg: 8.7/10)

Who Is the Company Behind Salesloft?

  • Seller: Salesloft
  • Company Website:
  • Year Founded: 2011
  • HQ Location: Atlanta, GA
  • Twitter: @Salesloft
    18,437 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,098 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Sales Development Representative
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 51% Medium, 32% Large

What Do G2 Reviewers Say About Salesloft?

AI-generated summary from verified user reviews

Pros
  • Users find the ease of use in Salesloft invaluable for efficient contact management and outreach.
  • Users appreciate the powerful automation features of Salesloft, greatly enhancing their sales engagement and productivity.
  • Users find Salesloft's helpful functionalities in call tracking and customizable cadences instrumental for efficient contact management.
  • Users value the seamless automation features in Salesloft, making call tracking and email campaigns effortless.
  • Users value the time-saving features of Salesloft, enhancing efficiency in managing outreach and prospecting activities.
Cons
  • Users find missing features like domain rotation and improved text formatting hinder their email effectiveness in Salesloft.
  • Users face call issues with Salesloft, experiencing difficulties with app alignment and support consistency during usage.
  • Users often face integration issues with Salesloft, particularly with platforms like HubSpot, affecting overall effectiveness.
  • Users note the limited features compared to competitors, impacting their overall experience and efficiency with Salesloft.
  • Users face a steep learning curve with Salesloft, making it challenging for newcomers to navigate effectively.

What Are Recent G2 Reviews of Salesloft?

What Are G2 Users Discussing About Salesloft?

SAP Sales Cloud

SAP Sales Cloud is a software designed to make intelligent selling simple by connecting data, processes, and people within a unified sales automation and CRM platform. The software provides intelligent recommendations, sales engagement optimization, and adaptive process management by leveraging SAP's integrated data and insight capabilities. It automates sales guidance workflows and reduces guesswork by surfacing actionable recommendations that help sellers focus on the right opportunities. SAP Sales Cloud addresses disconnected data and inconsistent sales execution by uniting people, processes, and systems to drive revenue and customer loyalty. The software supports use cases including enterprise sales process optimization, opportunity management, and adapting to shifting market requirements across mid-market and enterprise organizations.

Average Rating: 4.2/5.0

Total Reviews: 889

How Do G2 Users Rate SAP Sales Cloud?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.6/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.9/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 9.0/10 (Category avg: 8.7/10)

Who Is the Company Behind SAP Sales Cloud?

  • Seller: SAP
  • Company Website:
  • Year Founded: 1972
  • HQ Location: Walldorf
  • Twitter: @SAP
    297,052 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    149,349 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Consultant, Associate Consultant
  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 45% Large, 36% Medium

What Do G2 Reviewers Say About SAP Sales Cloud?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use of SAP Sales Cloud, which enhances performance and streamlines their sales processes.
  • Users appreciate the seamless integrations of SAP Sales Cloud, enabling effective usage with other SAP software for enhanced sales management.
  • Users appreciate the seamless integration of SAP Sales Cloud with other SAP products, enhancing their sales processes effectively.
  • Users value the effective lead management capabilities of SAP Sales Cloud, enhancing sales productivity and customer insights.
  • Users value the detailed analytics of SAP Sales Cloud, which simplifies decision-making and enhances sales performance.
Cons
  • Users find the learning curve steep, facing challenges with setup and navigation that hinder user experience.
  • Users face challenges with limited customization in SAP Sales Cloud, impacting efficiency and usability for sales tasks.
  • Users face complexity issues with SAP Sales Cloud, hindering ease of use and requiring extensive training for adoption.
  • Users find SAP Sales Cloud not intuitive, experiencing a steep learning curve and occasional performance lags.
  • Users find the implementation costs to be expensive, raising the overall price beyond many competitors.

What Are Recent G2 Reviews of SAP Sales Cloud?

What Are G2 Users Discussing About SAP Sales Cloud?

CaptivateIQ

CaptivateIQ is a software designed to bring quota, territory, headcount, and compensation planning into a single AI-powered workspace for modern revenue teams. The software provides incentive compensation management, sales planning, performance tracking, and real-time what-if scenario modeling by leveraging SmartGrid, a proprietary no-code modeling engine with a familiar spreadsheet-like interface. It automates commission calculations, approval workflows, and plan iteration and reduces errors and rework associated with legacy SPM tools and manual spreadsheets. CaptivateIQ addresses the misalignment between sales strategy and incentive execution by connecting planning, measurement, and payout in one shared source of truth for RevOps, Finance, and Sales teams. The software supports use cases including capacity planning, earnings visibility for sales reps, and enterprise-grade reporting for more than 800 companies, including Boston Scientific, Datadog, and 6sense.

Average Rating: 4.7/5.0

Total Reviews: 3,411

How Do G2 Users Rate CaptivateIQ?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.4/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.0/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.4/10 (Category avg: 8.7/10)

Who Is the Company Behind CaptivateIQ?

  • Seller: CaptivateIQ
  • Company Website:
  • Year Founded: 2017
  • HQ Location: San Francisco, California
  • Twitter: @CaptivateIq
    606 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    282 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Account Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 68% Medium, 26% Large

What Do G2 Reviewers Say About CaptivateIQ?

AI-generated summary from verified user reviews

Pros
  • Users find CaptivateIQ to be easy to use for tracking commissions and checking payouts efficiently.
  • Users find CaptivateIQ super easy to use, simplifying commission tracking and making it hassle-free for everyone.
  • Users appreciate the ease of use of CaptivateIQ, facilitating error checking and transparent commission tracking.
  • Users value the accurate data presentation of CaptivateIQ, enabling quick access to commission details and payouts.
  • Users find CaptivateIQ's intuitive interface highly efficient, making incentive compensation management simple and user-friendly.
Cons
  • Users find the learning curve challenging, often needing assistance to navigate CaptivateIQ's complex reporting and customization features.
  • Users feel the absence of key features, such as an app, tax calculator, and a consistent UI experience.
  • Users find reporting issues cumbersome and time-consuming, often needing support to create straightforward reports.
  • Users experience a difficult learning curve with CaptivateIQ, particularly when configuring dashboards and understanding pricing.
  • Users report experiencing slow loading times for data refreshes and payout reviews, impacting their overall experience.

What Are Recent G2 Reviews of CaptivateIQ?

What Are G2 Users Discussing About CaptivateIQ?

HubSpot Sales Hub

HubSpot Sales Hub is a software designed to help growing sales teams close deals faster by combining sales engagement tools, AI-powered productivity features, and workflow automation in a unified platform. The software provides email tracking, meeting scheduling, document sharing, and AI-driven next-action suggestions by leveraging the HubSpot Smart CRM as a single source of customer data. It automates routine sales processes and reduces administrative friction caused by manual coordination and fragmented customer information. HubSpot Sales Hub addresses inefficient deal velocity and incomplete buyer context by connecting communication history, marketing interactions, and service data in one shared system. The software supports use cases ranging from small business prospecting to enterprise pipeline management, with fast onboarding, flexible scaling, and unified reporting for sales leaders.

Average Rating: 4.4/5.0

Total Reviews: 13,670

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How Do G2 Users Rate HubSpot Sales Hub?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.4/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.2/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.6/10 (Category avg: 8.7/10)

Who Is the Company Behind HubSpot Sales Hub?

  • Seller: HubSpot
  • Company Website:
  • Year Founded: 2006
  • HQ Location: Cambridge, Massachusetts, United States
  • Twitter: @HubSpot
    784,270 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    17,628 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Business Development Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 60% Small, 35% Medium

What Do G2 Reviewers Say About HubSpot Sales Hub?

AI-generated summary from verified user reviews

Pros
  • Users value the intuitive ease of use of HubSpot Sales Hub, appreciating its streamlined organization and integrations.
  • Users appreciate the customizability and user-friendly interface of HubSpot Sales Hub, enhancing their sales management experience.
  • Users value the comprehensive visibility of HubSpot Sales Hub for managing sales efforts and forecasting effectively.
  • Users value the excellent lead management provided by HubSpot Sales Hub, enhancing organization and efficiency significantly.
  • Users value the intuitive interface of HubSpot Sales Hub, which simplifies navigation and enhances productivity.
Cons
  • Users find missing features in HubSpot Sales Hub, including limited lead creation and incomplete mobile app functionality.
  • Users find the limited features of HubSpot Sales Hub, like dashboard limitations and mobile app functionality, frustrating.
  • Users face a large learning curve, finding the system confusing without extensive training on contacts versus leads.
  • Users find HubSpot Sales Hub to be expensive, especially as costs increase and bugs persist affecting usage.
  • Users find HubSpot Sales Hub significantly limited in customization, hindering efficient outreach and task management.

What Are Recent G2 Reviews of HubSpot Sales Hub?

What Are G2 Users Discussing About HubSpot Sales Hub?

Dynamics 365 Sales

Microsoft Dynamics CRM is our customer relationship management (CRM) business solution that drives sales productivity and marketing effectiveness through social insights, business intelligence, and campaign management in the cloud, on-premises, or with a hybrid combination. Customer relationship management (CRM) can help reduce costs and increase profitability by organizing and automating business processes that nurture customer satisfaction and loyalty in the sales, marketing, and customer service fields. CRM solutions can deliver ROI through marketing automation, customer service, and sales force automation. We also offer mobile CRM apps and platforms that enable you to manage your customer relationships on your mobile devices, along with tools that integrate data and reporting from social media directly into your CRM application. With Microsoft Dynamics CRM, you get powerful CRM software delivered on cloud, hosted or on premises. Our CRM Online service providing instant-on anywhere access, predictable pay-as-you-go pricing, and a financially backed service level agreement (SLA).

Average Rating: 3.8/5.0

Total Reviews: 1,464

How Do G2 Users Rate Dynamics 365 Sales?

  • Has the product been a good partner in doing business?: 7.8/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.7/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.7/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.2/10 (Category avg: 8.7/10)

Who Is the Company Behind Dynamics 365 Sales?

  • Seller: Microsoft
  • Year Founded: 1975
  • HQ Location: Redmond, Washington
  • Twitter: @microsoft
    13,091,739 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    232,750 employees on LinkedIn®
  • Ownership: MSFT

Who Uses This Product?

  • Who Uses This: Account Executive, Account Manager
  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 41% Medium, 31% Small

What Do G2 Reviewers Say About Dynamics 365 Sales?

AI-generated summary from verified user reviews

Pros
  • Users find Dynamics 365 Sales to be easy to use, appreciating its intuitive interface and seamless Microsoft integration.
  • Users value the seamless integration of Dynamics 365 Sales with other Microsoft products, enhancing efficiency and productivity.
  • Users appreciate the extreme helpfulness of Dynamics 365 Sales for enhancing efficiency and ensuring effective follow-ups.
  • Users value the unified lead management capabilities of Dynamics 365 Sales, enhancing efficiency and streamlining the sales process.
  • Users highlight the automation of repetitive tasks in Dynamics 365 Sales, significantly enhancing productivity and workflow efficiency.
Cons
  • Users face a steep learning curve with Dynamics 365 Sales, making it challenging for newcomers to navigate effectively.
  • Users find the complexity of Dynamics 365 Sales challenging, citing difficult navigation and steep learning curves for new users.
  • Users find the interface not intuitive at times, leading to a frustrating experience during navigation.
  • Users find the time-consuming setup and complexity of Dynamics 365 Sales challenging, especially for non-technical users.
  • Users find the cluttered interface of Dynamics 365 Sales confusing and hard to navigate, impacting usability.

What Are Recent G2 Reviews of Dynamics 365 Sales?

What Are G2 Users Discussing About Dynamics 365 Sales?

Substrata

Substrata is a software designed to help dealmakers sell smarter and close more deals by uncovering the behavioral dynamics within sales conversations. The software provides analysis of attitudes, emotions, intentions, and power dynamics by leveraging AI-driven behavioral data analysis. It automates the interpretation of client interaction signals and reduces blind spots in understanding buyer intent and social context. Substrata addresses the challenge of hidden deal risk and misread buyer sentiment by surfacing real-time behavioral intelligence for sales professionals. The software supports use cases including opportunity qualification, client conversation analysis, and AI-assisted sales strategy for small and mid-market businesses.

Average Rating: 4.9/5.0

Total Reviews: 1,127

How Do G2 Users Rate Substrata?

  • Has the product been a good partner in doing business?: 9.6/10 (Category avg: 9.2/10)
  • Data Segmentation: 9.4/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 9.4/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 9.4/10 (Category avg: 8.7/10)

Who Is the Company Behind Substrata?

  • Seller: Substrata
  • Company Website:
  • Year Founded: 2020
  • HQ Location: Tel Aviv, Israel
  • Twitter: @SubstrataHQ
    517 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    31 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Sales Development Representative, Project Manager
  • Top Industries: Information Technology and Services, Marketing and Advertising
  • Company Size: 45% Small, 41% Medium

What Do G2 Reviewers Say About Substrata?

AI-generated summary from verified user reviews

Pros
  • Users value the high accuracy of Substrata's insights, enhancing their understanding of clients and improving negotiations.
  • Users value the sophisticated emotional insights of Substrata, enhancing communication and understanding in high-stakes environments.
  • Users appreciate the insightful analysis of Substrata, enhancing understanding of tone and emotions in conversations.
  • Users value Substrata for its actionable insights that enhance communication effectiveness and decision-making confidence.
  • Users value the time-saving features of Substrata, enhancing decision-making efficiency and improving communication effectiveness.
Cons
  • Users face a steep learning curve with Substrata, requiring time and effort to master advanced features.
  • Users find the limited customization options restrict their ability to tailor insights for specific needs and perspectives.
  • Users find the complexity in setup and navigation challenging, hindering their ability to effectively use Substrata.
  • Users find the time-consuming setup and analysis process of Substrata to be a notable challenge.
  • Users find the dashboard overwhelming initially, struggling with complexity and a lack of intuitive features.

What Are Recent G2 Reviews of Substrata?

Looker

Looker is a software designed to enable organizations to explore, query, and act on their data through a self-service and governed business intelligence platform built on Google Cloud. The software provides custom application development with trusted metrics, governed BI reporting, and flexible data modeling by leveraging Google Cloud infrastructure and Looker's semantic modeling layer. It automates data access and metric governance workflows and reduces the engineering overhead associated with inconsistent or siloed analytics environments. Looker addresses the challenge of fragmented, ungoverned data by providing a single trusted modeling layer that can be brought into existing data environments. The software supports use cases including self-service analytics, embedded BI applications, and data engineering efficiency improvements for mid-market and enterprise data and analytics teams.

Average Rating: 4.4/5.0

Total Reviews: 1,589

How Do G2 Users Rate Looker?

  • Has the product been a good partner in doing business?: 8.9/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.7/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.2/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.8/10 (Category avg: 8.7/10)

Who Is the Company Behind Looker?

  • Seller: Google
  • Year Founded: 1998
  • HQ Location: Mountain View, CA
  • Twitter: @google
    31,899,995 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    301,144 employees on LinkedIn®
  • Ownership: NASDAQ:GOOG

Who Uses This Product?

  • Who Uses This: Data Analyst, Data Engineer
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 60% Medium, 20% Large

What Do G2 Reviewers Say About Looker?

AI-generated summary from verified user reviews

Pros
  • Users love the ease of use of Looker, making report creation simple for those with limited technical skills.
  • Users value the dynamic real-time reporting abilities of Looker, enhancing collaboration and decision-making across digital ad platforms.
  • Users love the easy integrations with various data sources, enhancing their analytics experience on Looker.
  • Users appreciate the seamless integrations with platforms like Salesforce, enhancing functionality and user experience in Looker.
  • Users appreciate the dynamic and real-time reporting capabilities of Looker, enhancing data sharing for digital ads.
Cons
  • Users find Looker's steep learning curve challenging, especially with LookML, making onboarding for beginners difficult.
  • Users find the steep learning curve of Looker challenging, especially for those lacking technical expertise.
  • Users experience slow loading times with Looker, particularly when handling larger datasets, complicating dashboard creation.
  • Users often experience slow performance with Looker, particularly during data loading and complex transformations.
  • Users find Looker to have high complexity, struggling with learning curves and limited visuals, affecting overall usability.

What Are Recent G2 Reviews of Looker?

What Are G2 Users Discussing About Looker?

Xactly

Xactly is the AI-first Sales Performance Orchestration platform built for the world’s most ambitious revenue engines. Building on two decades of industry leadership, Xactly is redefining revenue performance by moving beyond manual management to autonomous orchestration. The platform leverages Xactly Intelligence and a fleet of AI Agents to synchronize the full revenue lifecycle, from planning and design to incentives and forecasting. By unifying these critical work streams into one intelligent system, Xactly enables global enterprises to align strategy with execution and scale with absolute conviction. Transform your revenue engine at XactlyCorp.com.

Average Rating: 4.2/5.0

Total Reviews: 1,081

How Do G2 Users Rate Xactly?

  • Has the product been a good partner in doing business?: 8.6/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.1/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.5/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.1/10 (Category avg: 8.7/10)

Who Is the Company Behind Xactly?

  • Seller: Xactly
  • Company Website:
  • Year Founded: 2005
  • HQ Location: San Jose, CA
  • Twitter: @Xactly
    21,081 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    898 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Account Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 56% Large, 37% Medium

What Do G2 Reviewers Say About Xactly?

AI-generated summary from verified user reviews

Pros
  • Users find Xactly to be highly intuitive and efficient, simplifying the commission management process effectively.
  • Users appreciate the powerful calculation capabilities of Xactly for managing complex sales incentives effectively.
  • Users commend Xactly Incent's effective management of complex sales incentive calculations, making it versatile for diverse team needs.
  • Users value the transparent incentive tracking features of Xactly, facilitating easier performance management for sales teams.
  • Users value the fast and accurate compensation calculations of Xactly, enhancing tracking and incentive planning.
Cons
  • Users find Xactly's navigation unintuitive, with clunky features and a confusing new UI that complicates their experience.
  • Users face frustrating slow loading times in Xactly, causing delays in report syncing and hindering productivity.
  • Users experience a steep learning curve with Xactly due to clunky navigation and confusing UI changes.
  • Users find Xactly's interface not user-friendly, making navigation and understanding features challenging for newcomers.
  • Users often find Xactly's poor interface design cumbersome, impacting usability and complicating their experience.

What Are Recent G2 Reviews of Xactly?

What Are G2 Users Discussing About Xactly?

GTM Studio - Powered by ZoomInfo

Chorus by ZoomInfo is a software designed to enhance customer engagement and revenue team performance by capturing and analyzing interactions across phone calls, video meetings, and emails. The software provides automatic transcription, talk-to-listen ratio tracking, competitor mention detection, and deal progression analysis by leveraging AI-powered conversation intelligence. It automates the recording and analysis of every customer interaction and reduces the risk of overlooked details during discovery calls, product demonstrations, and negotiations. Chorus by ZoomInfo addresses inconsistent sales execution and missed coaching opportunities by identifying top-performer behaviors and surfacing at-risk deals from real conversation data. The software supports use cases including sales coaching, CRM-synced deal intelligence, and expansion opportunity identification for mid-market and enterprise sales, customer success, and business development teams.

Average Rating: 4.5/5.0

Total Reviews: 3,395

How Do G2 Users Rate GTM Studio - Powered by ZoomInfo?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.5/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.3/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.7/10 (Category avg: 8.7/10)

Who Is the Company Behind GTM Studio - Powered by ZoomInfo?

  • Seller: ZoomInfo
  • Company Website:
  • Year Founded: 2000
  • HQ Location: Vancouver, WA
  • Twitter: @ZoomInfo
    23,515 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    9,779 employees on LinkedIn®

Who Uses This Product?

  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 63% Medium, 24% Large

What Do G2 Reviewers Say About GTM Studio - Powered by ZoomInfo?

AI-generated summary from verified user reviews

Pros
  • Users value the reliable B2B contact data of GTM Studio, enhancing targeted prospect lists and campaign efficiency.
  • Users value the accuracy of data and intent signals in GTM Studio, enhancing their lead generation and targeting efforts.
  • Users find GTM Studio's ease of use exceptional, streamlining lead enrichment with straightforward features and intuitive navigation.
  • Users value the reliable and accurate B2B contact data from GTM Studio, enhancing campaign effectiveness and targeting precision.
  • Users value the high-quality data from GTM Studio - Powered by ZoomInfo for efficient, targeted outreach campaigns.
Cons
  • Users find the pricing high, making it less accessible for smaller teams with limited budgets.
  • Users find that data inaccuracy affects reliability, with outdated information and missing data for niche roles.
  • Users note that the pricing is high for small teams, making it less accessible for budget-conscious businesses.
  • Users find the learning curve steep, feeling overwhelmed initially due to the platform's complexity and range of features.
  • Users find the platform's complexity overwhelming initially, requiring training and processes for effective use.

What Are Recent G2 Reviews of GTM Studio - Powered by ZoomInfo?

What Are G2 Users Discussing About GTM Studio - Powered by ZoomInfo?

Aviso

Aviso is a leading AI revenue platform, highly regarded by enterprise giants such as Honeywell, Microsoft GitHub, HPE, and Citi for its exceptional ability to close deals, boost revenue growth, and mitigate risks. By merging human expertise with cutting-edge AI, Aviso consistently delivers remarkable results, including a 40% increase in deal win rates, a 15-36% rise in revenue, and 30% savings in CRM expenses. The core strengths of the Aviso AI Platform include: 1) AI-Guided Deal Forecasting 2) Pipeline & Deal Management 3) Relationship & Activity Intelligence 4) Conversational Intelligence 5) Coaching & Enablement 6) NLP Analytics & Reporting 7) Go-To-Market (GTM) Collaboration 8) Sales Engagement 9) Lead Intelligence 10) Customer Success Intelligence Central to Aviso's Generative AI approach is MIKI, the world's first Generative AI Chief of Staff for Revenue Intelligence, designed to boost GTM teams' productivity and save reps up to 15-20 hours/week. MIKI combines Aviso's core AI models with Generative AI to help various GTM personas with Account Research, Sales Planning & Management, Buyer Meeting Preparation, Prospecting, CRM updates Automation, Email follow-ups, and more. Aviso's platform integrates data from its comprehensive databases, CRM systems, and external sources, processed through an advanced AI/ML layer. This sophisticated system, accessible through web and mobile applications, optimizes customer interactions and sales decisions by harnessing MIKI's insights yet preserves the essential human element in these interactions. Aviso's contribution to advancing Generative AI in Revenue Operations has garnered recognition on prominent financial platforms like the NYSE and Nasdaq. Aviso has been making waves across the research landscape with notable mentions in Forrester Research, Constellation Research, and Harvard Business Review. In the G2 Fall 2023 APAC report, Aviso was distinguished in Customer Revenue Optimization and rated as a High Performer in AI Sales Assistants for enterprise and mid-market sectors, in addition to Sales Analytics. Find your Revenue True North with Aviso AI at www.aviso.com.

Average Rating: 4.3/5.0

Total Reviews: 979

How Do G2 Users Rate Aviso?

  • Has the product been a good partner in doing business?: 9.0/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.4/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.2/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.6/10 (Category avg: 8.7/10)

Who Is the Company Behind Aviso?

  • Seller: Aviso, Inc.
  • Company Website:
  • Year Founded: 2014
  • HQ Location: Redwood City, CA
  • Twitter: @AvisoInc
    895 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    379 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Account Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 42% Medium, 42% Large

What Do G2 Reviewers Say About Aviso?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the ease of use with Aviso's intuitive filters and clear dashboards for efficient tracking.
  • Users value the AI prediction feature in Aviso, enhancing clarity and focus during forecasting and performance evaluations.
  • Users appreciate the abundant features of Aviso, facilitating comprehensive and user-friendly sales forecasting.
  • Users value the clean interface and logical organization of Aviso, enhancing navigation and insights for better forecasting.
  • Users value the efficiency of Aviso, streamlining their forecasting and data management for a smoother experience.
Cons
  • Users find the learning curve steep, with difficult initial setup and a lack of visibility into their progress.
  • Users report slow loading times with Aviso, facing frustrating delays of over 10 seconds on each page.
  • Users report inaccurate data from Aviso, particularly concerning salesforce integration and AI forecasts.
  • Users find Aviso lacking key features, such as incomplete forecasting capabilities, which complicate their processes.
  • Users experience slow performance with Aviso, facing lag and long load times that hinder productivity.

What Are Recent G2 Reviews of Aviso?

What Are G2 Users Discussing About Aviso?

Backstory

Backstory (formerly People.ai) is the Revenue Answers Platform for GTM leaders. Revenue leaders ask the same questions every day: Is this deal real? Where's my risk? What do I focus on next? Backstory gives you straight answers - grounded in 100% of actual revenue activity, not CRM guesses. With more than a decade of training AI models on billions of sales interactions, Backstory connects every signal to the right accounts and opportunities and delivers answers where you already work - whether that's your CRM, Claude, Copilot, or other AI tools you already use. With Backstory, you can: - Know which deals are real and which are at risk, without waiting for rep updates - Get forecast answers you can defend, backed by actual activity data - Ask revenue questions directly in the AI tools your team already uses - See exactly what's happening across your pipeline and what to do next Sales leaders from Red Hat, Palo Alto Networks, Iron Mountain, TransUnion, Five9, and Randstad rely on Backstory to drive trillions in pipeline and revenue. Recognized by Gartner and Forrester, the Inc. 5000, Y Combinator Top Companies, and Forbes AI 50. Based in San Francisco and backed by ICONIQ Capital, Andreessen Horowitz, and Lightspeed Venture Partners.

Average Rating: 4.5/5.0

Total Reviews: 607

How Do G2 Users Rate Backstory?

  • Has the product been a good partner in doing business?: 9.4/10 (Category avg: 9.2/10)
  • Data Segmentation: 8.8/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.6/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.9/10 (Category avg: 8.7/10)

Who Is the Company Behind Backstory?

  • Seller: Backstory
  • Company Website:
  • Year Founded: 2016
  • HQ Location: N/A
  • LinkedIn® Page: www.linkedin.com
    99 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Account Executive, Account Manager
  • Top Industries: Computer Software, Information Technology and Services
  • Company Size: 56% Large, 39% Medium

What Do G2 Reviewers Say About Backstory?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the insightful data provided by People.ai, which significantly enhances sales management and decision-making.
  • Users commend the seamless CRM integration of People.ai, enhancing visibility and decision-making across sales activities.
  • Users praise the responsive customer support of People.ai, ensuring seamless integration and outstanding assistance throughout implementation.
  • Users value the customization options in People.ai, enhancing alignment and fostering collaborative integration with existing systems.
  • Users find People.ai easy to use with seamless integration and intuitive features that enhance their sales management experience.

What Are Recent G2 Reviews of Backstory?

What Are G2 Users Discussing About Backstory?

Salesken

Salesken.ai is a Sales AI platform designed to enhance sales team performance while lowering acquisition costs. By offering real-time cues during conversations, the tool empowers sales reps to engage more effectively with customers. Salesken also provides leaders and reps with full visibility into every call through advanced Call Analytics, capturing emotions, objections, intent, and more. Salesken delivers tailored solutions for both Sales Leaders and Reps, driving revenue success through: - Pipeline Management: Accurate forecasts based on deep conversation insights. - Deal Tracking: Instant summaries, identification of BANT gaps, and clear next steps. - Team Coaching: Personalized coaching for each rep and every deal, on demand. - Marketing Insights: Actionable insights extracted from sales conversations. - Quality Assurance: Evaluate 100% of sales calls with AI-driven QA, offering personalized coaching and reducing manual efforts while improving overall sales quality and consistency For Sales Reps, Salesken offers: - Real-Time Cueing: Provides live cues and battle cards to help reps perfect their pitches. - CRM Enrichment: Automates CRM data entry and updates. - Custom Outreach: Simplifies and automates outreach, saving time and increasing efficiency. Salesken is the go to AI for the whole sales team. Book a demo and learn about more features and capabilities.

Average Rating: 4.9/5.0

Total Reviews: 386

How Do G2 Users Rate Salesken?

  • Has the product been a good partner in doing business?: 9.8/10 (Category avg: 9.2/10)
  • Data Segmentation: 9.7/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 9.8/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 9.8/10 (Category avg: 8.7/10)

Who Is the Company Behind Salesken?

  • Seller: Salesken
  • Year Founded: 2018
  • HQ Location: New York, New York
  • Twitter: @SaleskenAi
    117 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    81 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: Sales, Sales Executive
  • Top Industries: Education Management, E-Learning
  • Company Size: 57% Medium, 37% Large

What Do G2 Reviewers Say About Salesken?

AI-generated summary from verified user reviews

Pros
  • Users value the real-time feedback and actionable data from Salesken, significantly enhancing sales team performance and productivity.
  • Users value the real-time feedback from Salesken, significantly enhancing sales team productivity and efficiency.
  • Users appreciate the AI-driven feedback from Salesken, significantly boosting call center productivity and opportunities for success.
  • Users benefit from automated real-time feedback that enhances productivity and efficiency in sales engagements.
  • Users appreciate the efficiency of Salesken, boosting productivity with actionable insights and real-time feedback for sales teams.
Cons
  • Users face call connection issues with Salesken, leading to frustrations during their usage experience.
  • Users desire more customization and reliability with calls, facing issues connecting at times.
  • Users report significant issues with poor transcription, undermining the overall effectiveness of Salesken.
  • Users often experience recording issues with Salesken, particularly difficulties with transcripts and call connectivity.
  • Users often experience accuracy issues with transcripts, which detracts from their overall satisfaction with Salesken.

What Are Recent G2 Reviews of Salesken?

What Are G2 Users Discussing About Salesken?

Creatio

Creatio is an AI CRM and workflow platform where people and AI agents work together -with no limits on users, agents, or scale. Creatio helps midsize and large organizations run customer workflows in the AI era. This innovative platform enables organizations to create and manage workflows effortlessly, allowing users to focus on their core business activities while automating routine tasks. With millions of workflows operating daily, Creatio supports a diverse clientele across 100 countries, emphasizing a commitment to genuine care for its clients and partners. The platform is particularly beneficial for businesses seeking to enhance their operational efficiency without requiring extensive technical expertise. Its target audience includes small to large enterprises across various industries, particularly those looking to leverage technology to improve customer engagement and internal processes. Creatio's offerings cater to a wide range of use cases, from marketing automation and sales management to customer service optimization, making it a versatile solution for businesses aiming to adapt to the evolving market landscape. Key features of Creatio include the Creatio Studio, a no-code platform that allows users to build custom applications and AI agents using intuitive visual designers and natural language processing. This empowers users to create tailored solutions that meet their specific business needs without relying on traditional coding methods. Additionally, the CRM suite integrates embedded AI agents across Creatio Marketing, Sales, and Service, enhancing user experience and providing actionable insights to drive decision-making. Creatio also offers a specialized Financial Services CRM platform and industry-specific workflows across 19 verticals, ensuring that businesses can find solutions that resonate with their unique operational requirements. The availability of a marketplace with various add-ons further extends the platform's capabilities, allowing organizations to customize their experience and enhance functionality as needed. Recognized as a Leader and Strong Performer in prestigious Gartner and Forrester reports, Creatio stands out in its category by combining user-friendly design with powerful automation and AI-driven insights, making it an attractive option for businesses aiming to elevate their customer relationship management efforts. With its headquarters in Boston, MA, and a global presence of 850 employees across ten offices in 25 countries, Creatio has established long-lasting relationships with thousands of customers and over 500 partners worldwide. This extensive network underscores the platform's reliability and commitment to delivering value to its users, positioning Creatio as a trusted partner in the realm of AI agents, CRM, and workflow automation.

Average Rating: 4.6/5.0

Total Reviews: 316

How Do G2 Users Rate Creatio?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 9.2/10)
  • Data Segmentation: 9.0/10 (Category avg: 8.7/10)
  • Opportunity Scoring: 8.8/10 (Category avg: 8.4/10)
  • Interactive Dashboards: 8.6/10 (Category avg: 8.7/10)

Who Is the Company Behind Creatio?

  • Seller: Creatio
  • Company Website:
  • Year Founded: 2014
  • HQ Location: Boston, Massachusetts
  • Twitter: @Creatio_Global
    3,977 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,186 employees on LinkedIn®

Who Uses This Product?

  • Who Uses This: CEO
  • Top Industries: Information Technology and Services, Computer Software
  • Company Size: 43% Small, 42% Medium

What Do G2 Reviewers Say About Creatio?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Creatio, leading to streamlined processes and enhanced efficiency in sales operations.
  • Users value the efficiency of Creatio, enhancing sales operations and minimizing errors through customizable automation.
  • Users praise the high customizability of Creatio, making it easy to adapt the platform to specific needs.
  • Users value the unlimited customization options in Creatio, enabling tailored solutions without requiring developer skills.
  • Users value the extensive customization options of Creatio, enabling tailored solutions even without technical skills.
Cons
  • Users note a significant learning curve with Creatio, requiring training and support for effective setup.
  • Users find missing features in Creatio, such as limited reporting and inefficient contact management, affecting productivity.
  • Users find the limited selection of features in Creatio constraining, despite some useful applications available.
  • Users express frustration over limited customization, noting outdated documentation and unintuitive button placements hinder productivity.
  • Users find the limited app options and lack of customization for service businesses frustrating when using Creatio.

What Are Recent G2 Reviews of Creatio?

What Are G2 Users Discussing About Creatio?

Julie Jung
JJ
Researched and written by Julie Jung
Updated