Top Free Sales Analytics Software

Check out our list of free Sales Analytics Software. Products featured on this list are the ones that offer a free trial version. As with most free versions, there are limitations, typically time or features.

If you'd like to see more products and to evaluate additional feature options, compare all Sales Analytics Software to ensure you get the right product.

Top 10 Free Sales Analytics Software in 2021

  • HubSpot Sales Hub
  • XANT Playbooks
  • Looker
  • Aviso
  • ActiveCampaign
  • Groove
  • Freshworks CRM
  • Veloxy
  • QuotaPath
  • Zoho

View Free Sales Analytics Software

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
Results: 35
(6,757)4.3 out of 5
Entry Level Price:$0

Supercharge your sales process with Sales Hub, a powerful and easy-to-use sales CRM that includes sales engagement tools, configure-price-quote (CPQ) functionality, and robust sales analytics for growing teams. Sales Hub is built on the HubSpot CRM platform where customer data, tools, and teams come together to create a single source-of-truth for unprecedented sales rep efficiency. When using the full CRM platform, reps can get richer insights, warmer leads, and aligned enablement materials to

Shiran S.
Easy to use & reduces admin for salespeople and gives robust reporting on sales activity. Read review
(571)4.5 out of 5
Optimized for quick response

Accelerate your company’s revenue with XANT Playbooks, the smartest sales engagement platform. With Playbooks, sales professionals increase productivity, optimize customer interactions, and connect to the right buyers. Playbooks goes beyond a traditional sales auto dialer or sequencer. It doesn’t just help your team do more, it helps them do more of the right things. Reps are provided with additional contacts and recommendations of who, when, and how to reach out—making their efforts more eff

This is exactly the right solution for an IS team. This gives us a chance to target appropriately and intelligently while ensuring prompt follow... Read review
Vance B.
Collective intelligence! Stay organized and hyper-focused. Read review
(929)4.4 out of 5

Looker is reinventing business intelligence for the modern company. Looker works the way the web does: browser-based, its unique modeling language lets any employee leverage the work of your best data analysts. Operating 100% in-database, Looker capitalizes on the newest, fastest analytic databases—to get real results, in real time.

Teitur H.
As the main developer of the system at my company I appreciate how it supports many best practices and provides excellent documentation, such as... Read review
Looker's semantic mode, easy integrations with external applications and monthly product feature releases. Read review
(219)4.1 out of 5
Optimized for quick response

Aviso AI is an integrated revenue platform for sales organizations. Leaders, managers, and reps all benefit from using this opportunity management, forecasting, deal collaboration, and conversational intelligence tool. With Aviso, sales teams can set goals, unify forecasts, guide deals, and course correct for success. In the era of Virtual Selling, sales teams deserve a platform that can enable their success working remotely. Powered by cutting edge machine learning and a deep time series databa

Aviso is great for forecasting needs. The program is user-friendly, Customer Support is helpful in providing support and training, and there is a... Read review
Ashish S.
Aviso provides a simple interface which all consumers in the sales management and our groups can quickly access. Users will easily see the state of... Read review
(6,868)4.6 out of 5
Optimized for quick response
Entry Level Price:$9 Per Month - Paid Yearly

ActiveCampaign's category-defining Customer Experience Automation (CXA) Platform helps over 130,000 businesses in 170 countries meaningfully engage with their customers. The platform gives businesses of all sizes access to hundreds of pre-built automations that combine email marketing, marketing automation, CRM, and machine learning for powerful segmentation and personalization across social, email, messaging, chat, and text. Over 70% of ActiveCampaign's customers use its 300+ integrations inclu

I like how powerful and fully featured ActiveCampaign is. There are a wide variety of ways we can communicate with customers and use automations... Read review
We use AC to do A/B testing of email marketing, do micro-segmentation, drip campaigns, and blast messages. AC is easy to use, powerful, and intuitive. Read review
(1,326)4.7 out of 5
Optimized for quick response

Groove is the leading sales engagement platform for enterprises using Salesforce, specializing in ease-of-use, ease-of-administration, and cross-team collaboration. Built for the needs of full-cycle sellers, Groove automates non-sales activities so that pre- and post-sales reps can spend more time building relationships and generating revenue. On average, Groove gives revenue teams 20% of their time back to focus on higher-value activities. Groove’s Salesforce-native architecture can be customiz

Sarah M.
Working in Customer Success, I don't use Groove's full functionality, but the simplicity of setting up email templates, and meeting scheduler I can... Read review
Groove is the perfect platform for any sales specialist, since its system is very good to increase sales productively through large marketing... Read review
(883)4.6 out of 5
Entry Level Price:$0 per user per month

Built on the next-generation customer engagement platform, Freshworks CRM helps break internal silos and deliver personalized experiences across marketing and sales. The AI-powered CRM enables sales and marketing professionals to better understand customers with the right customer insights at the right time across each touchpoint. The CRM includes salesforce automation, marketing automation, chat, and telephony all in one solution. Freshworks CRM Sales Cloud is a complete end-to-end solution f

It allows you to send email marketing campaigns so you can complete all operations through one system. Separate prospects from customers to ensure... Read review
Daniel S.
It has provided us with many functions and applications that do not require all applications to be purchased individually. At the end of the day we... Read review
(207)4.7 out of 5
Entry Level Price:$49 user / month

Veloxy is a revenue growth system that multiplies and accelerates your selling activities while eliminating non-selling activities that cost you time and money. It's one integrated sales platform that gives your essential sales capabilities — sales engagement, sales enablement, sales productivity, and Salesforce adoption — a single touchpoint across all devices to help you close more deals and generate more leads. 1,000's of field sales reps, inside sales reps, and sales managers are transform

Veloxy has been a huge time saver for me on many aspects. So many benefits. Automatically logging calls and emails, quick access to my leads and... Read review
Kaitlin K.
I no longer have to spend hours looking for leads and generating a pipeline outside of Salesforce. Now I can simply walk out of a meeting and be... Read review
(105)4.8 out of 5
Optimized for quick response
Entry Level Price:$30 Per User Per Month

QuotaPath is a commission tracking tool built by salespeople for salespeople. We’re automating commissions and increasing understanding of complex comp plans to fuel a more efficient and accurate sales process for teams. With real-time data syncs and personalized dashboards, reps and leaders gain a deeper understanding of their earnings and quota attainment. Forecasting makes it easy to see potential earnings from pipeline deals so reps know where to focus efforts. Unlike enterprise and other s

Julian F.
Really effective features at a fraction of the cost that have helped us manage sales performance in a major way. Read review
Vince M.
As a salesperson, of course, I am motivated by money. But without a tool like QuotaPath it’s nearly impossible to understand exactly how much I’m... Read review
(1,835)4.0 out of 5
Optimized for quick response

Zoho CRM is a cloud-based, integrated customer relationship management platform that caters to the needs of businesses and industries of all sizes and types. Over 150,000 businesses across the world use Zoho CRM to build lasting customer relationships and maximize team productivity. Our expanded omnichannel support for phone, email, live chat, social media, and in-person meetings make Zoho CRM the most tightly integrated system in the market. Zoho's AI-powered sales assistant, Zia, provides adva

I’d say I like the cost for Zoho the best. Read review
It helps to give multi-channel customer support via phone, live chat, email and social media. Zoho Crm provides high level automation, it is highly... Read review
(74)4.2 out of 5
Entry Level Price:$29 Per User / Per Month is an agnostic revenue data platform that helps B2B sales organizations scale by capturing and delivering intelligent sales data and analytics to the entire revenue stack. helps B2B sales organizations scale by delivering intelligent sales analytics to their CRM and BI tools. We capture email and calendar data from sales reps and cross-reference their CRM data to deliver predictive insights about their pipelines, behavior and customer interactions. These ins

Amanda W.
This tool helps us understand our pipeline, act on high priority items in the sales cycle, understand what is going on in our business, and if that... Read review
Ability to review the data flow from the Office graph. Emails, meetings and phone calls give great data to match against time at stage and... Read review
(47)4.4 out of 5

Datahug is a sales optimization solution that enables sales teams to increase sales velocity, reduce pipeline risk and abolish forecast calls by capturing and analyzing all of your sales activity automatically from email, calendar, and CRM. Leading companies like Optimizely, Coupa, Instructure, Lyft and Nitro use Datahug to forecast with 95% accuracy and increase win rates by an average of 21%.

Justin P.
A lot of the best reporting you can get from a CRM like Salesforce actually requires a lot of manual data entry by sales reps, but the opportunity... Read review
(401)4.3 out of 5
Entry Level Price:$19 / month per user

Zendesk Sell (formerly Base) is sales force automation software to enhance productivity, processes, and pipeline visibility for sales teams. Legacy sales management tools are often clunky and difficult to use, but Zendesk Sell is simple and designed to keep reps selling. Sell eliminates the friction from deal updates so reps and management are always able to access, analyze, and collaborate on relevant deal data.

Nick A.
Once you're familiar with the interface, it works quite well. The data exports are easy to use. Read review
Todd M.
Decent product. Highly customizable. iOS app map function is useful. Read review
(31)4.2 out of 5
Entry Level Price:$14.95 per user, per month

Remarkably simple, powerful and affordable, Azurepath's automation and ease-of-use stand apart in a market full of over-priced sales CRMs showing their age. At a flat price of only $14.95 after a free trial, Azurepath has the best feature to price ratio in the industry. Get started immediately by dragging and dropping any contact or lead list into Azurepath and let it track activity, keep leads current, generate reports and forecasts, and create critical insights automatically and in real-time.

As a contractor, I have grown accustomed to using Salesforce. But most recently I used AzurePath and found that it was much easier to navigate and... Read review
Rodrigo G.
Support was great. They helped me import my data from to get started and quickly responded to a few questions I had during my trial... Read review
(35)4.6 out of 5

BoostUp helps companies improve efficiency, predictability, and growth across the entire sales process to achieve revenue excellence. BoostUp provides revenue teams complete visibility and transparency into their business and sales process, drives process excellence, and identifies risk and opportunity in the pipeline while improving forecasting rigor and accuracy. This drives team efficiency, leads to a high-performing sales team, and boosts sales execution and revenue. Sales, operations, a

Support - BoostUp team is really knowledgable and goes above and beyond to help customize our experience. Read review
The ability to adjust forecasts and make forecasts based on the data available, with a combination of data and intuition on the way the funnel is... Read review
(214)4.4 out of 5
Optimized for quick response

What is Revenue Grid? Revenue Grid is an AI Guided Selling platform that nudges sales teams with step-by-step guidance towards actions that bring the best results, shows deals at risk, and prioritizes tactics with the greatest impact. Revenue Grid helps sales teams sell more by providing: Guided selling - Reduce human error and increase sales velocity with guiding Signals based on AI suggestions and your team’s own playbook Pipeline Visibility - See the health of every deal at a glance

Maintaining records becomes a breeze (Contacts, Opportunities) Lots of configuration possible in settings Read review
Ease of use - just a couple clicks and I'm synchronized! I also appreciate the email tracking. Read review
(24)4.5 out of 5
Entry Level Price:$ 35 per month

iSEEit is the official MEDDIC app on Operationalize MEDDIC in Drive your sales and qualification process directly with this native Salesforce app. It is Lightning ready and works also on Classic & Salesforce1

Adolf P.
The clear user interface that combines appealing design with access to powerful functions, which at least I enjoy each time I use it. Additionally... Read review
Rick S.
I like the simple checkbox method of tracking progress of qualifiers for each of the MEDDIC steps. Read review
(20)4.3 out of 5
Entry Level Price:$49 per user, per month

Intuitive intelligence

Robert F.
I like Funnelsource for it's ease of use, it's ease to configure, the ability to pull data directly from Salesforce, and the ability to display... Read review
Thompson W.
I like that there is a separate tab within my Salesforce browser window that is alongside the daily SFDC main tabs of reports. Within Funnelsource,... Read review
(182)4.6 out of 5
Entry Level Price:$60 user / month

Creatio is a global software company providing a leading low-code platform for process management and CRM. The company has been highly recognized as a market leader by key industry analysts. Its intelligent products accelerate sales, marketing, service and operations for mid-size and large enterprises. Together with hundreds of partners Creatio operates in 110 countries worldwide. The mission of Creatio is to help companies ACCELERATE! Creatio provides its customers with comprehensive full-f

The UI is modern, user-friendly and is rich with functionality. We have tripled the functions we are using in bpm'online in the last year but I... Read review
- The system allows us to build new business processes and modify existing ones on the fly - Its business process designer and customization... Read review
(6)4.3 out of 5

MoData's AI-powered sales intelligence software delivers: (a) 100s of out-of-the-box Sales KPI charts/reports. (b) Track pipeline changes & Funnel progression. (c) Account Based Sales & Target Account Engagement Tracking. (d) Pipeline Prediction. (e) Forecasting (e) Bundled reporting for common tasks like Board Meeting & One-on-One. (f) Alerts delivered directly to your inbox.

They spend considerable amount of time understanding your needs and requirements and based on the information collected help you build... Read review
As a more 'old school' Sales Director it was difficult for me to work with a lot of data analysis software in order to formulate better sales... Read review
(111)4.2 out of 5
Entry Level Price:$495 per month

Zoho Analytics (formerly, Zoho Reports) is a self-service business intelligence and analytics platform that helps you easily analyze your business data, and create insightful reports and dashboards for informed decision making. It allows you to easily create and share powerful reports in minutes with no IT help.

Who needs spreadsheets? Easy to build & easy to use - Simply drag required fields from related tables to build visually appealing and intelligent... Read review
Melvin L. R.
I like Zoho for how well this tool is implemented with the projects. This tool allows us to provide key reports for management in order to review... Read review
(4)4.8 out of 5
Optimized for quick response

Cien is used by technology sales leaders to understand the cause of low quota attainment. Cien quantifies the intangible factors that prevent reps from achieving their numbers. Using AI, Cien delivers free assessments that typically reveal 20-40% of hidden revenue, even for companies with imperfect CRM data. For a free AI assessment of your sales team, visit "Cien helps sales teams use AI to fix performance, improve motivation and increase sales effectiveness.” / The Huffington Po

- the daily pulse feature is useful and highly addictive, - the true pipeline view let's you see leads and contacts even when you've moved from... Read review
Ed A.
We like that we're able to quickly and easily see all of our open opportunities and more importantly, the ones that are predicted to close this... Read review
(90)4.6 out of 5
Optimized for quick response
Entry Level Price:$30 user/month

Ebsta empowers thousands of companies to drive customer engagement at scale with a suite of customer intelligence & sales enablement tools for Salesforce. ✓ Unlock your company network ✓ Create personalised workflows and cadences ✓ Track engagement in real-time ✓ Score customer engagement and identify those that need attention ✓ Measure team activity and performance ✓ Seamlessly integrate with your CRM, emails and calendars Get in touch to find out how we can help your company with driving

John D.
It works like magic... all relevant emails, even ones that were directly to or from the person are attached Read review
Michelle H.
Linked my emails to salesforce easily and could easily pull up email templates Read review
(49)4.5 out of 5
Optimized for quick response
Entry Level Price:$50 per user/per month

Ebsta's Revenue Intelligence Platform helps B2B sales teams build better relationships to drive predictable revenue growth. With Ebsta, Sales Teams can now : ✓ Improve Sales Forecasting by proactively identifying opportunities at risk ✓ Have better visibility of your pipeline with accurate, up-to-date insights. ✓ Quickly spot the opportunities that have low engagement and need attention. ✓ Monitor activity levels and their effectiveness to help your team close more deals. ✓ Ensure relationship

Will R.
I know all our data and info is up to date, and can run reports on the data in Salesforce knowing what our sales teams have been up to etc. We have... Read review
Asher O.
It scans highlighted text to determine if prospects are already in Salesforce, making it easier to search for leads on all platforms. We're also... Read review
(91)4.6 out of 5

Klenty is a Sales Engagement Platform powering Sales teams to create a repeatable sales outreach process, accelerate every rep into Execution Rockstars, and crush quota everyday. With Klenty, unlock the fastest way to generate 3X Sales Meetings with lesser efforts while staying relevant to all the prospects. No doubt you've seen a lot of cookie-cutter Sales Engagement Platforms. Here's why Klenty's different. It lets you: -- Visualize clear plans of action for every prospect. -- Focus on cri

I know Klenty has training videos and will walk me through everything but, I am stubborn and what to teach myself by trial and error. The Support... Read review
James A.
The customer support is excellent. The platform is extremely flexible in it's features. They are always updating their features. They literally... Read review
(3)5.0 out of 5
Entry Level Price:$50/seat

SalesChoice is the easiest and most comprehensive AI insights platform for sales analytics that has won over 17 industry leadership awards and promises to end revenue uncertainty and sales inefficiency for B2B sales teams. - The easiest to use: Game-changing insights appear in your CRM, right in your reps’ and managers’ existing views. They are so clear and easy to see they require absolutely no training. - The most comprehensive: Only SalesChoice reveals all the essential views and next-step b

Dr. Allan Kevin F.
Amazing product and very intuitive . It has great visualizations that guide you towards your best deals and avoid deals that will waste... Read review
Shawn W.
I like that I can parse the data as a team or individually I like that it helps drive data quality and is easy measurable It has helped with my... Read review
(2)5.0 out of 5

The Most Intuitive & Collaborative Sales Acceleration Platform on The Market

Jen G.
Hard to call out what I like best because this tool is truly awesome for sales. It helps in prospecting... - SO MUCH easier and faster to add... Read review
(3)4.8 out of 5

Orgzit provides the power of enterprise CRM with the flexibility of Excel. Orgzit is an all-in-one sales system for manufacturer reps and distributors. It helps streamline Sales, Quotation, Service, and Finance by helping you move from scattered spreadsheets to a single centralized application.

Orgzit has powerful dashboard that helps you track multiple and complex processes easily. The easy to use interface let you track down each... Read review
Orgzit is fairly easy to use and their dashboard is really good. It's a highly customizable system and that helps you and your team to be more... Read review
(2)5.0 out of 5

100% Cloud-Based Dialer & Lead Management Technology - Empower Your Telemarketing Teams with an Industry-Leading 10X More Conversations! Try us for 7 days FREE and see immediate results: No pause when connecting a call, unlimited dial-out lines, seamless integration with your current CRM, powerful workflow automation, and much more! Whether you are a company of 1, or a team of 100+, Sales Sling will elevate your telemarketing game like never before.

The amount of information I can add to a given deal is relevant and being able to add notes helps as well. Great peer to peer usability for... Read review
The software is very easy to use by everyone... Read review
(3)4.5 out of 5

The Vertify Revenue Operations Intelligence (ROI) platform turns disparate data into intelligent answers for every revenue team. With Vertify, take control of your future with next best action knowledge to better shape your strategy, allowing for improved execution, revenue and plan predictability, and next-level revenue growth. That’s ROI. Answer questions like: Marketing: - Which campaigns, by product are working and which are not working? - Am I targeting the right prospect? - Can I fill m

I liked having contact with such a personable technician. Amanda is super helpful in the fact she knows her stuff, and doesnt mind me asking a... Read review
The people. Vertify has made it a point to up their game and provide knowledgeable and creative account managers to assist with integrations. These... Read review

Learn More About Sales Analytics Software

What is Sales Analytics Software?

Sales analytics software estimates the likelihood of sales outcomes using algorithms based on existing CRM software data. In other words, sales analytics tools are meant to simplify sales forecasting and present predictive sales data in the form of statistical datasets and reports. Data is collected, modeled, analyzed, and then deployed within the tool in a readable manner that sales teams can filter and analyze. One of the major perks of sales analytics software is the ability to automate sales pipeline pattern tracking, eliminating the time-consuming task of tracking this data manually via spreadsheets. In terms of forecasting, teams can analyze pipeline activity over a period of time and compare multiple forecast models without the hassle of manually building a report.

Key Benefits of Sales Analytics Software

  • View sales data in a variety of different ways
  • Improve sales forecasting
  • Evaluate sales performance more precisely
  • Identify challenges encountered by your sales team
  • Manage your sales pipeline and solve problems before they arise

Why Use Sales Analytics Software?

This type of tool ultimately helps sales teams make more successful decisions. It also helps teams analyze their overall sales process and recognize better sales opportunities. Compiled datasets can be used to examine pipeline insights in an effort to understand where sales are being lost, which industries generate the most success, and which sales tactics are most effective. While this feature is the lifeblood of the tool, there are a few other reasons to implement a sales analytics software:

More quick wins — Sales analytics help visualize sales projects and cross-selling opportunities that are considered easy to win based on forecasting patterns and pipeline location. This data helps sales teams prioritize projects that are most likely to make it through to the end of the pipeline and ultimately become a customer. The datasets also visualize the potential for risky sales, allowing managers to spend more time planning and analyzing the correct pathway to a win.

Team analytics — Not only do sales analytics tools help visualize sales data, but they also measure team analytics. Sales managers are able to keep track of the progress and performance of each sales team member, easily identifying the most successful team members and the efficiency of the team overall. Sales gamification software can typically be integrated with sales analytics software for additional team motivation.

Integrations — Sales analytics solutions easily integrate with other types of sales software offerings. By integrating with other sales software tools, you will also likely be able to simplify the workflow of your sales team. Rather than having several different tools open at a time, all of the information from all of your software will be accessible from one spot.

Who Uses Sales Analytics Software?

Sales analytics software is, unsurprisingly, a big asset to sales teams as a whole. Depending on the department, the tool is helpful in a variety of ways:

Sales representatives — Sales teams use sales analytics tools for forecasting sales outcomes, which efficiently helps with prioritizing easy versus difficult sales projects and helps measure the potential of closing sales.

Sales operations — Sales representatives often use sales analytics on their own, but sales operations teams help representatives filter and understand the effectiveness of particular datasets and help convey project success, where needed. The goal of sales operations teams is to help representatives focus on selling, so operations teams typically handle the project management and training with the tool depending on the experience representatives have with understanding the datasets involved.

Sales managers — Sales managers are able to keep track of the progress and performance of each sales team member, easily identifying the most successful team members and the efficiency of the team overall.

Sales Analytics Software Features

Dashboards — Sales analytics tools differ in the type and customizability of their dashboards. Some products offer dashboards that are highly dynamic, allowing you to view data in a large number of ways by segmenting information. Others have dashboards that are more static, so sales teams cannot customize them. These options are often less expensive and typically easier for sales representatives to manage.

Forecasting analytics — Forecasting analytics alleviates human error by automating forecasting predictions and eliminating the need for modeling manually via spreadsheets. The forecasting features provide informative datasets in a visual format to help sales teams predict sales outcomes.

Mobile capabilities — Sales teams, especially outside sales teams, are often on the go and rely on mobile phones to take care of a lot of their sales functions. Many solutions offer dataset visualization across multiple platforms, including mobile.

Lead analytics — A beneficial use for sales analytics software is predictive lead scoring, which identifies trends in the customer pipeline and uses these trends to predict how far along a lead is in the pipeline. This allows sales teams to qualify and prioritize opportunities based on which leads are most likely to close. This feature works similarly, and can be integrated with, sales intelligence software.