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Best Communication Platform as a Service (cPaaS) Platforms

Adam Crivello
AC
Researched and written by Adam Crivello

Communication platforms as a service (cPaaS), sometimes referred to as cloud communication platforms, provide tools for mobile developers to connect their mobile apps to a phone’s SMS, voice, and verification features via APIs. Developers use these products to add communication capabilities such as text notifications, user-to-user chatting, and voice connectivity to their applications. Many cPaaS platforms help developers customize how their products interact with these features via documentation around extensibility.

cPaaS allows developers to implement functionality beyond basic communications, such as multi-factor authentication (MFA) via texts and emails. These tools are often associated with VoIP, or voice over internet protocol software, which uses an IP network to transmit phone calls seamlessly without the need to connect to an extra telephone network.

To qualify for inclusion in the Communication Platforms as a Service (cPaaS) category, a product must:

Host APIs allowing developers to integrate communication functionalities in their apps
Provide documentation around API interactions and extensibility
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Best Communication Platform as a Service (cPaaS) Platforms At A Glance

Leader:
Highest Performer:
Easiest to Use:
Top Trending:
Best Free Software:
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Top Trending:
Best Free Software:

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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134 Listings in Communication Platform as a Service (CPaaS) Available
(1,109)4.4 out of 5
Optimized for quick response
5th Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigit

    Users
    • Marketing Manager
    • Marketing Executive
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 45% Mid-Market
    • 41% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dotdigital Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    287
    Customer Support
    255
    Helpful
    213
    Email Marketing
    154
    Features
    151
    Cons
    Missing Features
    88
    Learning Curve
    65
    Limited Features
    61
    Limitations
    51
    Limited Customization
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dotdigital features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 8.8
    8.0
    Ease Of Integration
    Average: 8.6
    8.8
    Professional Support
    Average: 8.5
    8.0
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    London Bridge, London
    Twitter
    @dotdigital
    16,049 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    484 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dotdigital is an all-in-one customer experience and data platform (CXDP) that empowers marketing teams to exceed customer expectations with highly personalized cross-channel journeys. With Dotdigit

Users
  • Marketing Manager
  • Marketing Executive
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 45% Mid-Market
  • 41% Small-Business
Dotdigital Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
287
Customer Support
255
Helpful
213
Email Marketing
154
Features
151
Cons
Missing Features
88
Learning Curve
65
Limited Features
61
Limitations
51
Limited Customization
35
Dotdigital features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 8.8
8.0
Ease Of Integration
Average: 8.6
8.8
Professional Support
Average: 8.5
8.0
Communication Varieties
Average: 8.3
Seller Details
Company Website
Year Founded
1999
HQ Location
London Bridge, London
Twitter
@dotdigital
16,049 Twitter followers
LinkedIn® Page
www.linkedin.com
484 employees on LinkedIn®
(519)4.7 out of 5
Optimized for quick response
3rd Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
Entry Level Price:Pay As You Go
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Telnyx is a next-gen communications and connectivity platform that offers carrier-grade services on a private, global IP network. Our Mission Control portal and API mean you can easily integrate voice

    Users
    • CEO
    • Owner
    Industries
    • Telecommunications
    • Information Technology and Services
    Market Segment
    • 81% Small-Business
    • 16% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Telnyx CPaaS Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    61
    Ease of Use
    51
    Customer Service
    37
    Easy Setup
    33
    Pricing
    33
    Cons
    Complex Processes
    21
    Customer Service
    12
    High Cost
    12
    Poor Documentation
    11
    Poor Customer Support
    9
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Telnyx CPaaS features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 8.8
    8.9
    Ease Of Integration
    Average: 8.6
    8.9
    Professional Support
    Average: 8.5
    9.1
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Telnyx
    Company Website
    Year Founded
    2009
    HQ Location
    600 Congress Avenue 14th Floor Austin, TX 78701
    Twitter
    @telnyx
    4,107 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    302 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Telnyx is a next-gen communications and connectivity platform that offers carrier-grade services on a private, global IP network. Our Mission Control portal and API mean you can easily integrate voice

Users
  • CEO
  • Owner
Industries
  • Telecommunications
  • Information Technology and Services
Market Segment
  • 81% Small-Business
  • 16% Mid-Market
Telnyx CPaaS Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
61
Ease of Use
51
Customer Service
37
Easy Setup
33
Pricing
33
Cons
Complex Processes
21
Customer Service
12
High Cost
12
Poor Documentation
11
Poor Customer Support
9
Telnyx CPaaS features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 8.8
8.9
Ease Of Integration
Average: 8.6
8.9
Professional Support
Average: 8.5
9.1
Communication Varieties
Average: 8.3
Seller Details
Seller
Telnyx
Company Website
Year Founded
2009
HQ Location
600 Congress Avenue 14th Floor Austin, TX 78701
Twitter
@telnyx
4,107 Twitter followers
LinkedIn® Page
www.linkedin.com
302 employees on LinkedIn®

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(423)4.6 out of 5
2nd Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Wati is an end-to-end WhatsApp API solution specifically designed to assist small and medium-sized businesses (SMBs) in enhancing their communication strategies. By leveraging advanced chatbots, APIs,

    Users
    • Founder
    • CEO
    Industries
    • Education Management
    • Information Technology and Services
    Market Segment
    • 77% Small-Business
    • 19% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Wati is a customer engagement platform that integrates with WhatsApp to offer automation, shared team inboxes, and CRM integration for efficient customer communication.
    • Reviewers appreciate Wati's advanced chatbot workflows, personalized broadcasting, and scalability, which have significantly improved their customer communication and marketing efforts.
    • Reviewers mentioned that Wati's customization options for chatbot logic are limited compared to more advanced platforms, the pricing can be steep for small businesses, and the learning curve may be challenging for non-technical users.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Wati Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    130
    Automation
    87
    Customer Support
    75
    Features
    71
    Integrations
    60
    Cons
    Expensive
    47
    Cost
    38
    Pricing Issues
    28
    Messaging Issues
    24
    Missing Features
    24
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Wati features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 8.8
    8.7
    Ease Of Integration
    Average: 8.6
    8.7
    Professional Support
    Average: 8.5
    8.5
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Wati
    Company Website
    Year Founded
    2019
    HQ Location
    Hong Kong, HK
    Twitter
    @Wati_io
    523 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    226 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Wati is an end-to-end WhatsApp API solution specifically designed to assist small and medium-sized businesses (SMBs) in enhancing their communication strategies. By leveraging advanced chatbots, APIs,

Users
  • Founder
  • CEO
Industries
  • Education Management
  • Information Technology and Services
Market Segment
  • 77% Small-Business
  • 19% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Wati is a customer engagement platform that integrates with WhatsApp to offer automation, shared team inboxes, and CRM integration for efficient customer communication.
  • Reviewers appreciate Wati's advanced chatbot workflows, personalized broadcasting, and scalability, which have significantly improved their customer communication and marketing efforts.
  • Reviewers mentioned that Wati's customization options for chatbot logic are limited compared to more advanced platforms, the pricing can be steep for small businesses, and the learning curve may be challenging for non-technical users.
Wati Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
130
Automation
87
Customer Support
75
Features
71
Integrations
60
Cons
Expensive
47
Cost
38
Pricing Issues
28
Messaging Issues
24
Missing Features
24
Wati features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 8.8
8.7
Ease Of Integration
Average: 8.6
8.7
Professional Support
Average: 8.5
8.5
Communication Varieties
Average: 8.3
Seller Details
Seller
Wati
Company Website
Year Founded
2019
HQ Location
Hong Kong, HK
Twitter
@Wati_io
523 Twitter followers
LinkedIn® Page
www.linkedin.com
226 employees on LinkedIn®
(98)4.5 out of 5
10th Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Webex Connect is an enterprise Communications Platform as a Service (CPaaS) that enables rapid automation of multi-channel customer journeys. The platform makes it easy for businesses to interact with

    Users
    No information available
    Industries
    • Information Technology and Services
    • Consumer Services
    Market Segment
    • 43% Mid-Market
    • 38% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Webex Connect Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    26
    Automation
    14
    Easy Integrations
    12
    Easy Setup
    10
    Messaging
    10
    Cons
    Expensive
    7
    Complex Setup
    6
    Difficult Setup
    5
    Integration Issues
    5
    Connectivity Issues
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Webex Connect features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 8.8
    8.7
    Ease Of Integration
    Average: 8.6
    8.8
    Professional Support
    Average: 8.5
    9.1
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Cisco
    Company Website
    Year Founded
    1984
    HQ Location
    San Jose, CA
    Twitter
    @Cisco
    723,927 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    95,148 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Webex Connect is an enterprise Communications Platform as a Service (CPaaS) that enables rapid automation of multi-channel customer journeys. The platform makes it easy for businesses to interact with

Users
No information available
Industries
  • Information Technology and Services
  • Consumer Services
Market Segment
  • 43% Mid-Market
  • 38% Small-Business
Webex Connect Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
26
Automation
14
Easy Integrations
12
Easy Setup
10
Messaging
10
Cons
Expensive
7
Complex Setup
6
Difficult Setup
5
Integration Issues
5
Connectivity Issues
4
Webex Connect features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 8.8
8.7
Ease Of Integration
Average: 8.6
8.8
Professional Support
Average: 8.5
9.1
Communication Varieties
Average: 8.3
Seller Details
Seller
Cisco
Company Website
Year Founded
1984
HQ Location
San Jose, CA
Twitter
@Cisco
723,927 Twitter followers
LinkedIn® Page
www.linkedin.com
95,148 employees on LinkedIn®
(124)4.6 out of 5
Optimized for quick response
6th Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Sendbird is an omnichannel AI agent platform designed to enhance customer experience by facilitating autonomous support and sales conversations. This innovative solution enables businesses to engage w

    Users
    • Student Experience Team Member
    • Product Manager
    Industries
    • Computer Software
    • Health, Wellness and Fitness
    Market Segment
    • 47% Mid-Market
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Sendbird Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    47
    Customer Support
    31
    Features
    24
    Integrations
    21
    Easy Integrations
    20
    Cons
    Expensive
    18
    Cost
    10
    Learning Curve
    10
    Cost Limitations
    9
    Steep Learning Curve
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Sendbird features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 8.8
    8.7
    Ease Of Integration
    Average: 8.6
    9.0
    Professional Support
    Average: 8.5
    8.6
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Sendbird
    Company Website
    Year Founded
    2013
    HQ Location
    San Mateo, California
    Twitter
    @SendBird
    4,822 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    296 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Sendbird is an omnichannel AI agent platform designed to enhance customer experience by facilitating autonomous support and sales conversations. This innovative solution enables businesses to engage w

Users
  • Student Experience Team Member
  • Product Manager
Industries
  • Computer Software
  • Health, Wellness and Fitness
Market Segment
  • 47% Mid-Market
  • 31% Small-Business
Sendbird Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
47
Customer Support
31
Features
24
Integrations
21
Easy Integrations
20
Cons
Expensive
18
Cost
10
Learning Curve
10
Cost Limitations
9
Steep Learning Curve
8
Sendbird features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 8.8
8.7
Ease Of Integration
Average: 8.6
9.0
Professional Support
Average: 8.5
8.6
Communication Varieties
Average: 8.3
Seller Details
Seller
Sendbird
Company Website
Year Founded
2013
HQ Location
San Mateo, California
Twitter
@SendBird
4,822 Twitter followers
LinkedIn® Page
www.linkedin.com
296 employees on LinkedIn®
(396)4.2 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Vonage Communications APIs enable you to transform your customer experiences with programmable video, voice, messaging, and more. With Vonage APIs, growing startups and agile enterprises can build bes

    Users
    • CTO
    • CEO
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 68% Small-Business
    • 23% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Vonage Communications APIs Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    API Integration
    13
    Ease of Use
    13
    API Quality
    11
    Easy Integrations
    9
    Easy Setup
    8
    Cons
    Expensive
    8
    Pricing Issues
    5
    Complex UI
    4
    Not User-Friendly
    4
    Cost Limitations
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Vonage Communications APIs features and usability ratings that predict user satisfaction
    8.4
    Has the product been a good partner in doing business?
    Average: 8.8
    8.7
    Ease Of Integration
    Average: 8.6
    8.3
    Professional Support
    Average: 8.5
    8.9
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Vonage
    Company Website
    Year Founded
    2001
    HQ Location
    Holmdel, NJ
    Twitter
    @Vonage
    11,175 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,761 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Vonage Communications APIs enable you to transform your customer experiences with programmable video, voice, messaging, and more. With Vonage APIs, growing startups and agile enterprises can build bes

Users
  • CTO
  • CEO
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 68% Small-Business
  • 23% Mid-Market
Vonage Communications APIs Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
API Integration
13
Ease of Use
13
API Quality
11
Easy Integrations
9
Easy Setup
8
Cons
Expensive
8
Pricing Issues
5
Complex UI
4
Not User-Friendly
4
Cost Limitations
3
Vonage Communications APIs features and usability ratings that predict user satisfaction
8.4
Has the product been a good partner in doing business?
Average: 8.8
8.7
Ease Of Integration
Average: 8.6
8.3
Professional Support
Average: 8.5
8.9
Communication Varieties
Average: 8.3
Seller Details
Seller
Vonage
Company Website
Year Founded
2001
HQ Location
Holmdel, NJ
Twitter
@Vonage
11,175 Twitter followers
LinkedIn® Page
www.linkedin.com
2,761 employees on LinkedIn®
(467)4.4 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    With Bandwidth, enterprises deliver exceptional communication experiences everywhere. We enable you to integrate voice, messaging, and emergency services into your communications the way you want. O

    Users
    • CEO
    • Owner
    Industries
    • Telecommunications
    • Information Technology and Services
    Market Segment
    • 47% Small-Business
    • 39% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Bandwidth Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    16
    Customer Support
    11
    Customer Service
    8
    Helpfulness
    6
    Staff Support
    6
    Cons
    Complex Processes
    8
    Customer Service
    8
    Messaging Issues
    5
    Poor Customer Support
    4
    Time Constraints
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Bandwidth features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 8.8
    8.1
    Ease Of Integration
    Average: 8.6
    8.4
    Professional Support
    Average: 8.5
    8.1
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Bandwidth
    Company Website
    Year Founded
    1999
    HQ Location
    Raleigh, NC
    Twitter
    @bandwidth
    10,514 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,234 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

With Bandwidth, enterprises deliver exceptional communication experiences everywhere. We enable you to integrate voice, messaging, and emergency services into your communications the way you want. O

Users
  • CEO
  • Owner
Industries
  • Telecommunications
  • Information Technology and Services
Market Segment
  • 47% Small-Business
  • 39% Mid-Market
Bandwidth Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
16
Customer Support
11
Customer Service
8
Helpfulness
6
Staff Support
6
Cons
Complex Processes
8
Customer Service
8
Messaging Issues
5
Poor Customer Support
4
Time Constraints
3
Bandwidth features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 8.8
8.1
Ease Of Integration
Average: 8.6
8.4
Professional Support
Average: 8.5
8.1
Communication Varieties
Average: 8.3
Seller Details
Seller
Bandwidth
Company Website
Year Founded
1999
HQ Location
Raleigh, NC
Twitter
@bandwidth
10,514 Twitter followers
LinkedIn® Page
www.linkedin.com
1,234 employees on LinkedIn®
(617)4.6 out of 5
1st Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Ozonetel is an industry-leading provider of a unified customer experience intelligence (oneCXi) platform that empowers businesses of all sizes to engage, convert, and retain customers at scale. The

    Users
    • Associate
    • Assistant Manager
    Industries
    • Financial Services
    • Hospital & Health Care
    Market Segment
    • 62% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Ozonetel Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    125
    Features
    91
    Call Management
    79
    Call Quality
    64
    Intuitive
    57
    Cons
    Call Issues
    55
    Connection Issues
    49
    Call Connectivity Issues
    37
    Connectivity Issues
    35
    Slow Loading
    27
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Ozonetel features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 8.8
    9.1
    Ease Of Integration
    Average: 8.6
    9.1
    Professional Support
    Average: 8.5
    9.0
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Ozonetel
    Company Website
    Year Founded
    2007
    HQ Location
    San Jose, California
    Twitter
    @Ozonetel
    792 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    362 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Ozonetel is an industry-leading provider of a unified customer experience intelligence (oneCXi) platform that empowers businesses of all sizes to engage, convert, and retain customers at scale. The

Users
  • Associate
  • Assistant Manager
Industries
  • Financial Services
  • Hospital & Health Care
Market Segment
  • 62% Mid-Market
  • 28% Small-Business
Ozonetel Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
125
Features
91
Call Management
79
Call Quality
64
Intuitive
57
Cons
Call Issues
55
Connection Issues
49
Call Connectivity Issues
37
Connectivity Issues
35
Slow Loading
27
Ozonetel features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 8.8
9.1
Ease Of Integration
Average: 8.6
9.1
Professional Support
Average: 8.5
9.0
Communication Varieties
Average: 8.3
Seller Details
Seller
Ozonetel
Company Website
Year Founded
2007
HQ Location
San Jose, California
Twitter
@Ozonetel
792 Twitter followers
LinkedIn® Page
www.linkedin.com
362 employees on LinkedIn®
(747)4.5 out of 5
Optimized for quick response
7th Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
Entry Level Price:Starting at $25.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Plivo is a voice-first AI agent platform designed to streamline multi-channel customer engagement through various communication methods, including phone calls, chat, WhatsApp, SMS, email, and Slack. T

    Users
    • CEO
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 78% Small-Business
    • 17% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Plivo is an API-driven platform that supports messaging and voice services in multiple countries, with a focus on scalability and global coverage.
    • Reviewers appreciate Plivo's competitive pricing, ease of implementation and integration, high reliability, and excellent customer support, as well as its ability to support high-volume messaging with minimal infrastructure requirements.
    • Reviewers experienced issues with Plivo's inconsistent performance, poor communication skills from the support team, sudden price changes, lack of advanced analytics and intuitive interface, and limited support for country-specific messaging regulations.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Plivo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    29
    Customer Support
    19
    API Quality
    16
    Features
    16
    Integrations
    15
    Cons
    Poor Customer Support
    10
    Expensive
    6
    Limited Features
    6
    Messaging Issues
    6
    Call Issues
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Plivo features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 8.8
    9.0
    Ease Of Integration
    Average: 8.6
    8.6
    Professional Support
    Average: 8.5
    8.8
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Plivo
    Company Website
    Year Founded
    2011
    HQ Location
    Austin, TX
    Twitter
    @plivo
    12,695 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    185 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Plivo is a voice-first AI agent platform designed to streamline multi-channel customer engagement through various communication methods, including phone calls, chat, WhatsApp, SMS, email, and Slack. T

Users
  • CEO
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 78% Small-Business
  • 17% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Plivo is an API-driven platform that supports messaging and voice services in multiple countries, with a focus on scalability and global coverage.
  • Reviewers appreciate Plivo's competitive pricing, ease of implementation and integration, high reliability, and excellent customer support, as well as its ability to support high-volume messaging with minimal infrastructure requirements.
  • Reviewers experienced issues with Plivo's inconsistent performance, poor communication skills from the support team, sudden price changes, lack of advanced analytics and intuitive interface, and limited support for country-specific messaging regulations.
Plivo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
29
Customer Support
19
API Quality
16
Features
16
Integrations
15
Cons
Poor Customer Support
10
Expensive
6
Limited Features
6
Messaging Issues
6
Call Issues
5
Plivo features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 8.8
9.0
Ease Of Integration
Average: 8.6
8.6
Professional Support
Average: 8.5
8.8
Communication Varieties
Average: 8.3
Seller Details
Seller
Plivo
Company Website
Year Founded
2011
HQ Location
Austin, TX
Twitter
@plivo
12,695 Twitter followers
LinkedIn® Page
www.linkedin.com
185 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Infobip is a global leader in omnichannel communication, helping brands to create meaningful relationships with their customers, at scale. Our communications platform is powering a broad range of solu

    Users
    No information available
    Industries
    • Financial Services
    • Banking
    Market Segment
    • 45% Mid-Market
    • 36% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Infobip Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    1
    Easy Integrations
    1
    Integrations
    1
    Cons
    Delay Issues
    1
    Delays
    1
    Performance Issues
    1
    Poor Customer Support
    1
    System Delays
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Infobip features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 8.8
    9.3
    Ease Of Integration
    Average: 8.6
    8.6
    Professional Support
    Average: 8.5
    9.3
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Infobip
    Year Founded
    2006
    HQ Location
    London, England
    Twitter
    @Infobip
    34,100 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Infobip is a global leader in omnichannel communication, helping brands to create meaningful relationships with their customers, at scale. Our communications platform is powering a broad range of solu

Users
No information available
Industries
  • Financial Services
  • Banking
Market Segment
  • 45% Mid-Market
  • 36% Small-Business
Infobip Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
1
Easy Integrations
1
Integrations
1
Cons
Delay Issues
1
Delays
1
Performance Issues
1
Poor Customer Support
1
System Delays
1
Infobip features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 8.8
9.3
Ease Of Integration
Average: 8.6
8.6
Professional Support
Average: 8.5
9.3
Communication Varieties
Average: 8.3
Seller Details
Seller
Infobip
Year Founded
2006
HQ Location
London, England
Twitter
@Infobip
34,100 Twitter followers
LinkedIn® Page
www.linkedin.com
3,406 employees on LinkedIn®
(192)4.6 out of 5
13th Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SleekFlow is an agentic AI platform that transforms conversations into sales. Trusted by over 1,500 enterprises across over 80 countries, we unify WhatsApp, Instagram, Messenger, SMS, Website Live

    Users
    • Director
    • Founder
    Industries
    • Retail
    • Education Management
    Market Segment
    • 74% Small-Business
    • 19% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SleekFlow Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    74
    Customer Support
    63
    Features
    35
    Helpful
    33
    Automation
    32
    Cons
    Expensive
    20
    Missing Features
    20
    Messaging Issues
    19
    Poor Customer Support
    18
    Bugs
    17
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SleekFlow features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 8.8
    8.1
    Ease Of Integration
    Average: 8.6
    8.5
    Professional Support
    Average: 8.5
    8.0
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    SleekFlow
    Company Website
    Year Founded
    2019
    HQ Location
    Singapore, SG
    Twitter
    @sleekflow_io
    99 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    193 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SleekFlow is an agentic AI platform that transforms conversations into sales. Trusted by over 1,500 enterprises across over 80 countries, we unify WhatsApp, Instagram, Messenger, SMS, Website Live

Users
  • Director
  • Founder
Industries
  • Retail
  • Education Management
Market Segment
  • 74% Small-Business
  • 19% Mid-Market
SleekFlow Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
74
Customer Support
63
Features
35
Helpful
33
Automation
32
Cons
Expensive
20
Missing Features
20
Messaging Issues
19
Poor Customer Support
18
Bugs
17
SleekFlow features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 8.8
8.1
Ease Of Integration
Average: 8.6
8.5
Professional Support
Average: 8.5
8.0
Communication Varieties
Average: 8.3
Seller Details
Seller
SleekFlow
Company Website
Year Founded
2019
HQ Location
Singapore, SG
Twitter
@sleekflow_io
99 Twitter followers
LinkedIn® Page
www.linkedin.com
193 employees on LinkedIn®
(497)4.2 out of 5
View top Consulting Services for Twilio
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Twilio powers the future of business communications, enabling phones, VoIP, and messaging to be embedded into web, desktop, and mobile software. We take care of the messy telecom hardware and expose a

    Users
    • Senior Software Engineer
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 48% Small-Business
    • 31% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Twilio Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    12
    Easy Integrations
    11
    Integrations
    10
    API Integration
    9
    Easy Communication
    9
    Cons
    Poor Customer Support
    15
    Expensive
    9
    Limited Features
    8
    Difficult Configuration
    6
    Complex Process
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Twilio features and usability ratings that predict user satisfaction
    8.1
    Has the product been a good partner in doing business?
    Average: 8.8
    8.0
    Ease Of Integration
    Average: 8.6
    7.1
    Professional Support
    Average: 8.5
    8.3
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Twilio
    Year Founded
    2008
    HQ Location
    San Francisco, CA
    Twitter
    @twilio
    81,533 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    6,534 employees on LinkedIn®
    Ownership
    NYSE: TWLO
Product Description
How are these determined?Information
This description is provided by the seller.

Twilio powers the future of business communications, enabling phones, VoIP, and messaging to be embedded into web, desktop, and mobile software. We take care of the messy telecom hardware and expose a

Users
  • Senior Software Engineer
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 48% Small-Business
  • 31% Mid-Market
Twilio Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
12
Easy Integrations
11
Integrations
10
API Integration
9
Easy Communication
9
Cons
Poor Customer Support
15
Expensive
9
Limited Features
8
Difficult Configuration
6
Complex Process
5
Twilio features and usability ratings that predict user satisfaction
8.1
Has the product been a good partner in doing business?
Average: 8.8
8.0
Ease Of Integration
Average: 8.6
7.1
Professional Support
Average: 8.5
8.3
Communication Varieties
Average: 8.3
Seller Details
Seller
Twilio
Year Founded
2008
HQ Location
San Francisco, CA
Twitter
@twilio
81,533 Twitter followers
LinkedIn® Page
www.linkedin.com
6,534 employees on LinkedIn®
Ownership
NYSE: TWLO
(112)4.7 out of 5
Optimized for quick response
4th Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
Entry Level Price:Starting at $15.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Squaretalk is a contact center solution platform designed to help users streamline communication with prospects and customers while enhancing sales opportunities and operational growth. This platform

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 59% Small-Business
    • 41% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Squaretalk Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    27
    Features
    18
    Reliability
    18
    Call Quality
    16
    Efficiency
    16
    Cons
    Delays
    5
    Complex Features
    4
    Complexity
    4
    Connection Issues
    4
    Difficult Setup
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Squaretalk features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 8.8
    9.2
    Ease Of Integration
    Average: 8.6
    9.7
    Professional Support
    Average: 8.5
    8.9
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2019
    HQ Location
    Jerusalem
    Twitter
    @SquareTalk
    31 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    64 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Squaretalk is a contact center solution platform designed to help users streamline communication with prospects and customers while enhancing sales opportunities and operational growth. This platform

Users
No information available
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 59% Small-Business
  • 41% Mid-Market
Squaretalk Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
27
Features
18
Reliability
18
Call Quality
16
Efficiency
16
Cons
Delays
5
Complex Features
4
Complexity
4
Connection Issues
4
Difficult Setup
4
Squaretalk features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 8.8
9.2
Ease Of Integration
Average: 8.6
9.7
Professional Support
Average: 8.5
8.9
Communication Varieties
Average: 8.3
Seller Details
Company Website
Year Founded
2019
HQ Location
Jerusalem
Twitter
@SquareTalk
31 Twitter followers
LinkedIn® Page
www.linkedin.com
64 employees on LinkedIn®
(53)4.5 out of 5
14th Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Stream powers real-time communication experiences for billions of end users across multiple industries. Stream's Chat API and SDKs were developed to enable teams to quickly ship a full-featured, hig

    Users
    • Software Engineer
    • CTO
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 64% Small-Business
    • 23% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Stream Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    12
    Customer Support
    10
    Chat Functionality
    6
    Documentation
    6
    Easy Integrations
    6
    Cons
    Expensive
    4
    Limitations
    4
    Cost Limitations
    3
    Limited Customization
    3
    Poor Customer Support
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Stream features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 8.8
    8.6
    Ease Of Integration
    Average: 8.6
    8.6
    Professional Support
    Average: 8.5
    8.7
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Stream
    Year Founded
    2015
    HQ Location
    Boulder, US
    Twitter
    @getstream_io
    12,188 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    285 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Stream powers real-time communication experiences for billions of end users across multiple industries. Stream's Chat API and SDKs were developed to enable teams to quickly ship a full-featured, hig

Users
  • Software Engineer
  • CTO
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 64% Small-Business
  • 23% Mid-Market
Stream Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
12
Customer Support
10
Chat Functionality
6
Documentation
6
Easy Integrations
6
Cons
Expensive
4
Limitations
4
Cost Limitations
3
Limited Customization
3
Poor Customer Support
2
Stream features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 8.8
8.6
Ease Of Integration
Average: 8.6
8.6
Professional Support
Average: 8.5
8.7
Communication Varieties
Average: 8.3
Seller Details
Seller
Stream
Year Founded
2015
HQ Location
Boulder, US
Twitter
@getstream_io
12,188 Twitter followers
LinkedIn® Page
www.linkedin.com
285 employees on LinkedIn®
(41)4.4 out of 5
11th Easiest To Use in Communication Platform as a Service (CPaaS) software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Sinch MessageMedia is a mobile messaging service that helps businesses of all sizes better connect with their customers. Reach them via the channel of their choice and maximize ROI, effortlessly. Send

    Users
    No information available
    Industries
    No information available
    Market Segment
    • 59% Small-Business
    • 34% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Sinch MessageMedia Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    6
    Easy Integrations
    4
    CRM Integration
    3
    Ease of Use
    3
    Business Enhancement
    2
    Cons
    Missing Features
    2
    Aggressive Sales Tactics
    1
    Billing Issues
    1
    Connection Issues
    1
    Delays
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Sinch MessageMedia features and usability ratings that predict user satisfaction
    9.4
    Has the product been a good partner in doing business?
    Average: 8.8
    9.0
    Ease Of Integration
    Average: 8.6
    9.3
    Professional Support
    Average: 8.5
    8.8
    Communication Varieties
    Average: 8.3
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Sinch
    Year Founded
    2008
    HQ Location
    Stockholm, Sweden
    Twitter
    @wearesinch
    3,655 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    4,048 employees on LinkedIn®
    Ownership
    SINCH.ST
Product Description
How are these determined?Information
This description is provided by the seller.

Sinch MessageMedia is a mobile messaging service that helps businesses of all sizes better connect with their customers. Reach them via the channel of their choice and maximize ROI, effortlessly. Send

Users
No information available
Industries
No information available
Market Segment
  • 59% Small-Business
  • 34% Mid-Market
Sinch MessageMedia Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
6
Easy Integrations
4
CRM Integration
3
Ease of Use
3
Business Enhancement
2
Cons
Missing Features
2
Aggressive Sales Tactics
1
Billing Issues
1
Connection Issues
1
Delays
1
Sinch MessageMedia features and usability ratings that predict user satisfaction
9.4
Has the product been a good partner in doing business?
Average: 8.8
9.0
Ease Of Integration
Average: 8.6
9.3
Professional Support
Average: 8.5
8.8
Communication Varieties
Average: 8.3
Seller Details
Seller
Sinch
Year Founded
2008
HQ Location
Stockholm, Sweden
Twitter
@wearesinch
3,655 Twitter followers
LinkedIn® Page
www.linkedin.com
4,048 employees on LinkedIn®
Ownership
SINCH.ST

Learn More About Communication Platform as a Service (cPaaS) Platforms

Communication Platform as a Service (CPaaS) Software: Analyst Takeaways from G2’s Review Data

Communication Platform as a Service, also known as CPaaS software, is a cloud-based platform that helps businesses and users easily integrate real-time communication features into other applications and workflows. CPaaS allows developers and IT professionals to add voice, video, and messaging to their apps by using a cloud-based provider. CPaaS software stands out for how rapidly it’s reshaping how businesses communicate.

From my analysis after reviewing a dataset of 1000s of reviews, CPaaS software is a popular choice for startups and small businesses due to most software of this type offering scalability and ease of integration. Large enterprises also seek to use this software to enhance customer experience and improve internal communication.

What I Often See in CPaaS Software Feedback

Pros: What Users Consistently Appreciate

  • Ease of Use: Users frequently emphasize that CpaaS platforms are intuitive, helping teams get started quickly without deep technical expertise.

“Dotdigital is an intuitive, user-friendly platform that enables marketers of any level of ability to create impactful email campaigns, landing pages and enquiry forms. We love the access available to expert help when needed, and the detailed data reports we can generate following email campaigns.” - Sarah B. Dotdigital Review

  • Seamless Integration:  Many reviews highlight how easily CpaaS APIs plug into existing systems, streamlining deployment and allowing faster time to value.

“I think Dot Digital is a great platform, I have used it across 2 jobs over the last 5 years or so and always found it to be leading ESP. I really enjoy how easy the email builder is to use, creating automations and segments is also really easy and effective. I think the integrations you can make are also great, we recently started using a parent and child account to work with two sister brands and found it really easy to set up, especially with our account manager now on hand to help with any issues. We use Dot Digital every day and have never have serious issues, I have been able to show less experienced colleagues how to use the paltform and get the up to speed very quickly” - James A. Dotdigital Review

  • Reliable Support: Strong customer support shows up repeatedly in positive feedback. Users appreciate responsive teams that can troubleshoot or guide implementation when needed.

“I never had an easy platform to paly around with and guess what you have an API for everything so if you want to automate this, you can do so easily. Their support is perfect as they route your chat to the relevant team and your issues are totally solved and you get an answer at the end with what you are asking for. I'm getting jelous as we need this support in our team as well.” - Mike R. Review

Cons: Where Many Platforms Fall Short

  • Delays and Downtime: A smaller but important set of reviews call out service reliability and latency as pain points, particularly during high-traffic periods.

“Sometimes users have experienced interface freezes or call lags, though these are not frequent. Can disrupt call flow in high-volume environments. The Basic User Interface Design is functional but outdated. It is slow or inconsistent in support at times especially during critical issues.” - Nistha S. Ozonetel Review

  • Support Gaps: While support is often praised, it’s also one of the top complaints—suggesting inconsistency in experiences across vendors or geographies.

“There are areas for improvement. Occasionally, the reimbursement tracking feels a bit slow when syncing with our financial systems, which can delay updates. That said, the customer support team has been responsive and helpful whenever we've faced issues.” - Muhammed W. Pluto Review

  • Unclear Pricing – Users mention they “don’t like” pricing surprises or a lack of transparency in usage-based billing models.

“The pricing structure is complicated, especially when dealing with multiple APIs and international rates.” - Nirav R. Vonage Communications Review

My Expert Takeaway on CPaaS Software in 2025

My takeaway is that the most successful teams using CPaaS software treat it not just as a comms add-on, but as a core layer of customer engagement. Startups, Small businesses, and enterprises often integrate CPaaS into their workflows—support tickets, logistics tracking, or even onboarding flows—where responsiveness is key.

From a metrics standpoint, the average star rating across reviews is a strong 4.48, and the likelihood to recommend averages at 8.97, signaling broad satisfaction. Ease of use (6.31/7) and quality of support (6.32/7) rank high, underscoring the category’s maturity.

Industries like healthcare and fintech, where security and speed are important, are especially heavy adopters. If your team is scaling operations and needs a reliable way to keep customers in the loop, CpaaS deserves serious consideration.

Brittany Guntang

Last updated on May 19, 2025