Infobip Reviews & Product Details

Infobip Overview

What is Infobip?

Infobip is a global leader in omnichannel communication, helping brands to create meaningful relationships with their customers, at scale. Our communications platform is powering a broad range of solutions, messaging channels, and tools for advanced customer engagement, security, authentication, support, and retention.

Infobip Details
Website
Languages Supported
English, French, Hungarian, Italian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish, Chinese (Simplified)

Seller Details
Seller
Infobip
Company Website
Year Founded
2006
HQ Location
London, England
Twitter
@Infobip
19,901 Twitter followers
LinkedIn® Page
www.linkedin.com
2,362 employees on LinkedIn®
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Infobip Reviews

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CRM analyst
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The percentage of SMS delivery is normally higher than 97% and very fast and what's most important: they have direct phone lines which generates trust for our company. They assign you an Account manager who answers your questions at all times. Also, friendly platform and good fare. Review collected by and hosted on G2.com.

What do you dislike?

The data they provide could be more complete, also, they should help us generate a funnel or attribution model to understand how many users reached the final purchase. We had to do this ourselves in the company. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

I really trust and recomend this platform for SMS purposes, if you are considering other suppliers ask if they have direct phone lines and unique code for your company (they may have better prices but messages take longer to be delivered). Nothing else to add. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

All related to CRM communications, promotional, relational and data authentication,. The biggest benefit is that SMS has a better conversion than push notifications so it became our main communication channel Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Hi Natalia, thank you so much for writing this review!

Project Involvements
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

Innovation and user friendly interfaces and documentation. Easy on boarding of clients, clear reporting and billing.

Account manager is always available to assist with issues or even drafting of tenders.

Communication of possible outages is on time and always clear. Review collected by and hosted on G2.com.

What do you dislike?

The cost of support is on the high side, even though it is always available. The fact that there is no local support. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Expect a one stop shop for all your communications needs, be it social media, voice or SMS. Unparalleled innovation Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Enterprise communication made easy with Infobip products. We have benefited as an MNO through monetization of SMS , a technology which was considered dead. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the rating, it really means a lot to us!

OrientaSex Helpline Coordinator
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The platform is easy to use, the statistics are adequate and above all its practicality to connect from any PC without presenting intermittence. Review collected by and hosted on G2.com.

What do you dislike?

What you can improve is using colors to identify different functions within the platform. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Service with high standards of security, reliability and service.

Technical support attention is efficient and immediate.

Without intermittences, which allows operation without interruptions to your customers.

Do not hesitate! Infobip is your best option. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We were able to extend our service nationwide, having real-time and easily accessible contact with our clients, through an institutional account verified by WhatsApp. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Hi Nancy, thank you for the great review, we really appreciate it! :)

Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Application is easy to use. Sending SMS blasts and importing audiences is also very easy. Review collected by and hosted on G2.com.

What do you dislike?

The choice of words for the menu name is a bit confusing, like the "moment" menu which means to create a new campaign, why isn't it called a campaign? Beside that the menu name and the url for those menu is different, the menu name is "moment" but the url name is "https://portal.infobip.com/communications/".

The date format keep changing and confusing. In communications dashboard section, Initial campaign setting, and the campaign preview before sending, format date is different, why not use this date format: day-month-year (5-Ags-20)?

It would be great if you could add the delivery date and time for the campaigns that have already been sent as well in the communications dashboard.

Top Up process that not automatic making it less convenient for users.

Approval template for WA blast is still manual, hope there will be improvement, so we can request WA approval template in Infobip dashboard, and get the status response from the dashboard too. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Sending SMS and WA Blast campaign Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the review! We'll forward your suggestions to our colleagues. :)

Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Easy to use and options to be integrated with other tools which makes sending messages easier based on user activities and triggers. Works like a CRM tool and have a good interface. Overall smooth experience and the tools is quite stable. We have alerts in place to inform us if things are wrong at any time and support is available most of the times to resolve the queries and look into issues. Review collected by and hosted on G2.com.

What do you dislike?

The pricing is a bit high and it adds up very quickly. It could be customised depending on the number of features a customer is using or could be packaged in a better way. Also, not all data is available for extraction, there are some restrictions in place in terms of what types of data and how much data can be extracted which can be improved easily. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Good tool for sending communications to customers. It has good reporting for tracking the sends and performance of campaigns. Can export data with minimum effort and user logs are available. Easy to use and WhatsApp integration is good. The overall system is reliable and can be used to send customised campaigns to customers. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We use Infobip for sending campaigns to reach customers over SMS and WhatsApp. The graphs and reports available in Infobip look quite nice and are easy to understand. You can switch between types of charts and it is overall very informative. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the review!

Coordenador de TI | Gestor de Produto
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Very stable technical platform with agile and objective support. Review collected by and hosted on G2.com.

What do you dislike?

On certain occasions the answers I need do not receive in the time necessary to serve the end customer. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Infobip is a company committed to its partners, where it uses good technology, has good performance and good relationships with partners. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Currently I use the SMS service with high volume, where the performance and stability of the services are very good. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the review Daniel, we're glad to hear you're happy with our service. :)

Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Since we are company that provides Concierge Service (LLC InFocus), we work with clients all over the world and therefore we need high-quality coverage for 100% delivery of each SMS and Viber message. Thanks to Infobip, we can send a message to any corner of the world and of course we could be sure that the client will receive it. If technical problems arise, technical support of Infobip will promptly solve them and help you if you are doing something wrong.

The InfoBip personal account itself is very convenient and understandable for any user. Very often we need to inform customers about the connected service, and automated mailing helps us in this matter. We can choose a convenient type of mailing for ourselves - regular SMS, messages to Viber, or cascade mailing to both channels.

For our business, mailing reports are important, where all the details are indicated: date, time, cost, delivery result - we always know the costs and can calculate the budget in advance.

Infobip provides different types of reports, and a personal manager will advise on any question that interests you. Review collected by and hosted on G2.com.

What do you dislike?

So far, no shortcomings have been found. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We solve with Infobip the next problems:

- inform customers about the activated service;

- send to the customers code to verify their phone number in chat-bot;

- send promotions from partners;

- send a digest of events in each country;

- calculate our costs thanks to reports. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Hi Natalie, thank you for taking your time to review us! We're happy to hear you're satisfied with our service and that you found our platform easy to use.

Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Attending queries with faster solutions. Review collected by and hosted on G2.com.

What do you dislike?

Super admin need more control to manage. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Excellent service and support to fulfill our business requirements in timely manner. Professionalism, accompanied with the accurate flow of information was impeccable. It's very pleasure to work such teams loaded with new technologies. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Solving all technical/operational queries that belongs to SMS, PUSH & WhatsApp. The team is very supportive with hands on experience and they always ready to help without any hesitation. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the review! We're glad to hear you like working with our team

AI
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Infobip offers competitive pricing which is especially important given that SMS is such a commoditized product. We work with a large number of vendors, and Infobip consistently offers some of the most competitive rates among all the options we have. I'm always happy with their support as well, with both the business and technical account managers being quick to respond to any issues. They're also great at being proactive in their services as well, sometimes flagging behaviour before we catch it on our end. The online portal is also one of the betters ones I've used, allowing me to diagnose basic issues quickly without having to go through a technical account manager. They've also got a competitive voice product as well. Review collected by and hosted on G2.com.

What do you dislike?

I understand that Infobip has carrier exclusive firewall deals set up in ID which seems to have kicked off a pattern of price hikes across the region. While it's certainly not my place to argue the merits and demerits of such an approach in general, I do know that this has resulted in higher prices for us as a customer which is certainly not a good thing for us. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Our main use case for Infobip is to send authentication SMSes and to some degree, Voice OTPs as well which does allow us to mitigate some of the problems of rising A2P SMS pricing. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for taking a time to write a review! We're glad to hear you're happy with our support and with our portal. If you have any questions or doubts about pricing, feel free to ask your account manager and he or she will be happy to help!

Digital Marketing Executive
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Infobip customer service team is outstanding. They are always happy to help, explain everything and find solutions whenever we need. Moreover, their tool is quite easy to use and understandable for any user. Review collected by and hosted on G2.com.

What do you dislike?

No drawbacks have been found so far. It would be great if we could have a preview on Viber messages before we send out to customers. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Problems: so far NO.

Benefits: SMS OTPs without any difficulties Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the review, we're happy to hear you enjoy working with our customer service team.

Country Manager
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Cost effective. Multiple solutions provided. Good support team. Review collected by and hosted on G2.com.

What do you dislike?

SMS to less popular networks has glitches. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

-lowering cost for SMS to customers and drivers.

-enabling our CS to able to work remotely with their voice solutions

- aligned with our company's direction of automation Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the review!

Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Account manager one of the best

Product have a good advantages Review collected by and hosted on G2.com.

What do you dislike?

Product is not very flexible as we want to but its ok, need just a little bit more time to set up Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Communication w our customers and partners. We increased our conversions and made a more simple sign up in our service Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for your review! We're happy to hear you're getting along well with your account manager. :)

Fondateur
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

API is clear and simple.

The service is reliable. Review collected by and hosted on G2.com.

What do you dislike?

All they want is to make more money and they don't really care about their existing customers if they don't send millions of email per months.

The quality of service and business relationship has really declined lately for small users like ourselves.

They now ask for a yearly subscription of 1200€ just to have access to their service (sms costs are on top of that)

I've received this notice on july 30th and have till august 6th to decide or we have 30 days to switch provider.

That is what I call really unfair business practice. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Only consider it if you are a large company. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I use it to send marketing SMS, connected to our marketing software through API. Review collected by and hosted on G2.com.

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Response from Elizabeta Stamenkovic of Infobip

Thank you for your review Fabien! Currently, we are in the phase of moving to the SaaS model of business, which will help us speed up the starting process with our clients, offer flexible plans for big and small businesses and be more accessible, in general. Currently, we're in the transition phase and we're sorry to hear you don't find it suitable for your business at the moment. If you decide to end our partnership we'll respect your decision, but if you decide to give us a chance, your account manager will make sure this transition goes smoothly and to find the best deal for your business. If you have any additional questions regarding our new business model feel free to contact your account manager.

AR
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

Dashboard is easy to use and automated reports really help us in gathering data and monitoring results. Review collected by and hosted on G2.com.

What do you dislike?

the only thing that's challenging is we dont have a preview of the actual message on how it will look like when sent to users. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

One stop shop for digital communication channels. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Infobip is helping us to improve our customer database engagement. This helped us a lot in reaching our market with a different channel during this time of pandemic since most of our stores have closed and not fully operating. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for your review!

Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Opportunity to pick data from file; flexible email templates Review collected by and hosted on G2.com.

What do you dislike?

Not found. All services of Infobip we use are high quality services Review collected by and hosted on G2.com.

Recommendations to others considering the product:

the system is worth trying Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Infobip helps to personalize information for our clients; comunicate with customers with minimal costs Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for taking your time and leaving a review, it means a lot to us. It's good to hear you found our flexible email templates useful, we really like that feature ourselves. :)

Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Easy to use . Able to generate reports at anytime. Review collected by and hosted on G2.com.

What do you dislike?

There is no features that we dislike. We are ok with Infobip platform. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Problems : sms not delivered. need to reply on vendor to generate report.

Benefits : Transparent to use Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for your review!

AR
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Service and availability of team whenever there are system issues Review collected by and hosted on G2.com.

What do you dislike?

i did not find any downside when dealing with Infobip Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

we are able to exchange and communicate better with our customers and ease of convenience when you are writing messages on whats app through desktop

the messages are also stored and they can be retrieved with mobile number of customer to see their past response

while the agent is on dialer and get a message from customer it makes it easy to type and send a response to the customer Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the review, it's great to hear you liked our service.

Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

account manger support is good, follow up also good Review collected by and hosted on G2.com.

What do you dislike?

Lack of empathy by certain execs to the issue you are experiencing. more concerned re politically correct than actually understanding customer issue or complaint. Small and large customers get completely different treatment. Don't see long term partnership with customer Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Ensure they can deliver to the country you are targeting and fully understand what routes they are offering. This is not made clear when negotiating services from them. Only becomes clear once you are having delivery issues Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

B2C and B2B communications for multiple applications Review collected by and hosted on G2.com.

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Response from Elizabeta Stamenkovic of Infobip

Thank you for your review, James! We will make sure to forward your feedback to our colleagues.

Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

They are working closely with partners which is not the same with Twilio and DidLogic.

The service works pretty well.

The prices are good. Review collected by and hosted on G2.com.

What do you dislike?

The web portal is not great. Recently I couldn't find how to change my current credit card to a new one and had to talk to support to do that. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We send authentication SMS Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the review!

Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Reliable platform to send SMS for our customers. Review collected by and hosted on G2.com.

What do you dislike?

No significant deficiencies were found. Sometimes SMS delivery fail to individual operators, and do not automatically switch to alternative channels. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Sending authentication SMS, OTP delivery. B2C communications for multiple applications. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Hi Igor, thank you for taking your time and writing this review! We're happy to hear you're satisfied with our SMS service. :)

AC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Infobip es una herramienta que ofrece servicios digitales que se acoplan e integran a diferentes herramientas de negocio y permite llevar a cabo procesos a bajo costo. Review collected by and hosted on G2.com.

What do you dislike?

El servicio de Click to Call no funciona de manera adecuada debido a saturaciones en sus canales de voz. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Herramienta amigable de fácil administración Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Integraciones amigables.

Documentación en línea que permite acoplar de manera fácil los sistemas.

Los beneficios que tenemos

Apertura de nuestro portafolio de negocios.

Disminución en Coste. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Gracias escribir una reseña, ¡Apreciamos mucho el tiempo que nos ha dedicado!

AI
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

Friendly user platform. . Review collected by and hosted on G2.com.

What do you dislike?

Service degradation. , Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Automation and better deliverability in our communications. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for your feedback!

Senior Carrier Relations Manager | DID | SIP Trunking
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from the seller
What do you like best?

High quality of service, great Account Manager support Review collected by and hosted on G2.com.

What do you dislike?

The issue with price list updates as our expectation is receive any price list update in standard Excel format Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Infobip is our one of the TOP suppliers for our retail SMS traffic termination. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for the kind words, Alexander! We'll definitely look into your suggestion regarding price lists.

AF
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

- nice support from Indonesian team

- fast response when we need to topup soon as possible Review collected by and hosted on G2.com.

What do you dislike?

need to topup, I think the best method to subscribe SMS platform is using direct debit from Credit Card. I understood that our transaction should be huge to use direct debit. But, sometimes we forget do manual topup, if we using manual topup method Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

send OTP using SMS Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for your review! We're happy to hear you like our Indonesian team and their fast response time. :)

UF
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Solid platform to send SMS for our customers. Reliable and easy to use. Review collected by and hosted on G2.com.

What do you dislike?

More tutorials and tips on how to get the most of the platform would be nice to have, as there are many way we can incorporate SMS into our business. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

They seem to have a robust API and we plan to dig in to integrate with our system in the future. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We needed a stress-free platform for our Marketing SMS. Infobip delivered it. Review collected by and hosted on G2.com.

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Response from Kristina Oćićek of Infobip

Thank you for your review and suggestions! We definitely plan to include more how-to's in the future and we hope you'll find them useful. :)