What I like most about Wati is that it makes WhatsApp communication much easier to manage for events. We use it for registration confirmations, reminders, event updates, and follow-ups with attendees. Earlier, many of these messages had to be handled manually, which took a lot of time.

With Wati, we can create templates, manage contacts, and send messages in a more organized way. I also like that the platform gives us better control over our communication instead of managing everything manually. The AI support for reviewing template content is also helpful when preparing templates for submission, especially when we want to make sure the message is suitable as a utility message.

Overall, Wati has made our event-related WhatsApp communication more structured and easier to manage. Review collected by and hosted on G2.com.

One thing I dislike about Wati is that sometimes the template review and approval process can take some time, especially when we are preparing messages for an upcoming event. It would be helpful if the approval process was a little faster and the reason for rejection was more specific, so we can understand exactly what needs to be changed.

I also feel that some notifications or error messages could be clearer. A more detailed explanation of the issue and the next step would make it easier to resolve problems quickly.

These are relatively small issues for us, but improving them would make the overall experience smoother. Review collected by and hosted on G2.com.

The best thing I find useful in Wati is its AI tool. It helps me a lot when I’m working on a new template. For example, when I create a utility template and try to submit it, the Wati AI tool lets me know before submission if it sounds like marketing and suggests that I change it a bit. It even recommends what to change, which is really helpful for me, and that’s the best part. Review collected by and hosted on G2.com.

There isn’t much I dislike about Wati. Sometimes it shows unnecessary toast notifications saying “404 resource not found,” but they only appear for a few seconds or minutes and should be easy to fix quickly. Review collected by and hosted on G2.com.

I really like Wati's advanced integration with Meta, which saves me from worrying about updates, as releases on Wati are very fast. The chat support is very efficient in case any problem arises. The robust API allows me to make any integration to make the use of Wati more complete for my team. Additionally, the price is affordable, allowing us to use Wati without financial difficulties, and the user-friendly interface makes it easy for my team to use. The initial setup was also incredibly easy. Review collected by and hosted on G2.com.

My Wati is slow, they could change the servers. I believe that because my account is on a simple plan and I have few licenses, they leave me in a low-performance shared environment. I hope this will be improved in the future. Review collected by and hosted on G2.com.

Wati has been our messaging platform for over 3 years. What we love most is its integration with our Shopify store and the ability to send automated messages to all our customers with notifications about their orders and shipping updates. Review collected by and hosted on G2.com.

Most of the time, opening the platform takes too long. I think the loading time could be better. On the other hand, they are constantly integrating new features, but almost all new features are only available for higher-value plans, and honestly, the cost is too high for the use we give it. Review collected by and hosted on G2.com.

I really like the WhatsApp integration feature, which helps me create automation sequences and workflows to manage the leads we get from Meta ads. Now, all replies are handled by WATI instead of our team having to manage them manually like before, and no lead follow-up gets missed. That’s been a real game changer for our automobile software company. Review collected by and hosted on G2.com.

The integrations could be simplified a bit. It’s not a major concern for us, but it’s still an area that could be improved. Review collected by and hosted on G2.com.

What I like best about Wati is its seamless integration capabilities and reliable performance. The API integration process is straightforward, which makes it easy to connect with our existing systems and automate workflows. It has helped us improve lead management efficiency and streamline communication. The platform performs consistently well, with quick response times and smooth day-to-day operations. Review collected by and hosted on G2.com.

One area where Wati could improve is in customization flexibility for certain workflows, as some advanced use cases require extra setup. At times, response handling and dashboard navigation can feel a bit limited when managing large volumes of leads. Improving these areas would make the platform even more efficient. Review collected by and hosted on G2.com.

The Wati system is easy to use and to setup Review collected by and hosted on G2.com.

Unfortunately, our experience with WATI has been very disappointing.

Since day one, we experienced functionality issues with WhatsApp calling. When clients called us, we often could not hear them, meaning we had to hang up and call them back every time. This made the calling functionality practically unusable for our business.

We reported the issue more than three times, but instead of receiving proper technical or personal support, we mostly received automated/AI-style responses that did not resolve the problem. For a business communication platform, the lack of effective human support was particularly frustrating.

As the system was not functioning properly for our needs, we requested a refund. This was declined. We had also purchased additional conversation credits and still have approximately USD 50 remaining, but we were informed that this balance would not be refunded either.

Overall, we paid for a service that did not function reliably for us, received inadequate support despite repeatedly reporting the issue, and were unable to recover our remaining credit balance.

Based on our experience, I cannot recommend WATI. Review collected by and hosted on G2.com.

I really like how Wati makes it easy for us to create workflows. It's super convenient because even though there are templates, we can customize them to suit our needs. The ability to connect to other platforms through webhook and API is another feature we appreciate. Wati is also quick to update and adapt to changes, like when WhatsApp introduced business calls, Wati had that feature available really fast compared to the local competitors. I also enjoy the UI/UX of Wati; it's super easy to understand even without a sales representative training you. Additionally, the workflows help us filter out hundreds to thousands of customer inquiries, turning them into more qualified leads, which is really helpful for our business. We also use the broadcast feature extensively, which stands out for us. Review collected by and hosted on G2.com.

I think one thing that I really want to be improved is the dashboard. The analytical dashboard could be better because we heavily use the tagging system, but we can't see that on the analytics channel. It would be beneficial to filter out leads based on tagging and have a custom dashboard for it. So, the dashboard and analytical page are areas that I think could be improved. Review collected by and hosted on G2.com.

What I like best about Wati is that it makes WhatsApp communication much more organized and manageable for our business. Instead of handling customer messages/leads randomly, everything comes into one proper dashboard where our team can track conversations, reply faster, and write notes about each lead. The broadcast and automation features are also useful, especially when we need to send marketing messages, updates, and follow-ups.

What I like best about Wati is that it is easy to connect with HubSpot, Zapier, Google Sheets, and others, and it makes it more practical because leads and customer details can be moved or updated without doing everything manually.

We used the Wati chatbot builder, and it is very easy to create, just drag and drop, add actions, and your chatbot is ready. You will find some chatbots already built in.

In terms of performance, it works well for regular customer communication, broadcasts, and team-based chat handling. We have never faced any lag issues, even when the chat volume is very high.

The pricing also feels reasonable when the business is actively using WhatsApp every day for leads, updates, and customer support.

The latest Instagram automation feature was needed, and we are happy that they have introduced it. It can literally reply to comments, capture leads from the Instagram inbox, and move them into the sales pipeline, making it ideal for high-engagement campaigns.

Talking about Support, Wati provides support through Live chat & Email. The response is fast and reliable every time we have contacted the support team.

Newly introduced AI features like Conversation Summary and CX score are no less than a game-changer in customer support or service. It optimizes the whole process and saves a lot of time for the customer and us in a big way. Review collected by and hosted on G2.com.

The pricing is also slightly higher than that of other vendors working in India, especially when you add WhatsApp conversation charges, platform fees, and user-based costs. Users with low-volume leads may feel it is expensive. Review collected by and hosted on G2.com.

I do not have to spend so much time reviewing each lead, wati does that for me. Another thing I like is the bot, it provides basic and repetitive information and that saves a lot of time. I am learning and appreciating the responder out of office time, I am starting to like this feature. Review collected by and hosted on G2.com.

At this moment, just that I do not have full knowledge of all Wati's potential. Review collected by and hosted on G2.com.