# Best Survey Software - Page 19

*By [Neeraja Prakash](https://research.g2.com/insights/author/neeraja-prakash)*


Survey software allows users to create online surveys, quizzes, polls, and other web forms. These are then distributed to an organization's targeted audience to conduct market research or solicit feedback and opinions. For businesses, survey software products provide insight into participants' opinions of events, projects, customer service, or other aspects of their business. Surveys are most often delivered via email blasts or as pop-ups on a company's site. The [best survey tools](https://learn.g2.com/best-survey-tools) can also be leveraged by non-business entities for personal use or in academia to conduct questionnaire-based research.

While survey software can have significant overlap with [enterprise feedback management software](https://www.g2.com/categories/enterprise-feedback-management) and [experience management software](https://www.g2.com/categories/experience-management), the three categories are mutually exclusive. EFM products are more specific to business use cases and provide relevant features like Net Promoter Score (NPS) calculation and integrations with CRM software compared to products in the Survey category. They also provide more built-in analysis tools, triggers, and post-feedback actions compared to survey products. Products in the Experience Management category build on the core functionality of EFM by adding features that allow businesses to execute closed-loop actions based on received feedback.

Please note: Based on the stacking nature of these groups of products, the Experience Management, Enterprise Feedback Management, and Survey categories are mutually exclusive to provide clarity to the exact feature sets provided by each type of software solution.

To qualify for inclusion in the Survey category, a product must:

- Enable the creation and customization of questions
- Gather, report on, and archive response data
- Be shareable and distributable





## Top Survey Software at a Glance
| # | Product | Rating | Best For | What Users Say |
|---|---------|--------|----------|----------------|
| 1 | [Google Workspace](https://www.g2.com/products/google-workspace/reviews) | 4.6/5.0 (45,602 reviews) | Real-time team survey and document collaboration | "[Seamless Collaboration, Smart AI, and All-in-One Value with Google Workspace](https://www.g2.com/survey_responses/google-workspace-review-12989188)" |
| 2 | [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) | 4.4/5.0 (23,211 reviews) | Fast survey creation and feedback reporting | "[Fast Idea-to-Live Surveys with Smart Logic Branching](https://www.g2.com/survey_responses/surveymonkey-review-12831740)" |
| 3 | [Jotform](https://www.g2.com/products/jotform/reviews) | 4.7/5.0 (5,011 reviews) | Flexible forms with payments and workflows | "[Powerful Yet Intuitive Forms—Jotform Streamlines Our Resident Communication](https://www.g2.com/survey_responses/jotform-review-13039815)" |
| 4 | [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) | 4.4/5.0 (994 reviews) | CRM-connected customer feedback surveys | "[Reliable, Feature-Rich Surveys with Templates, AI Form Creation, and Zoho Integration](https://www.g2.com/survey_responses/zoho-survey-review-12865329)" |
| 5 | [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) | 4.4/5.0 (460 reviews) | Microsoft-native simple surveys and quizzes | "[Simple and Efficient Tool for Surveys and Academic Forms](https://www.g2.com/survey_responses/microsoft-forms-review-12839124)" |
| 6 | [Typeform](https://www.g2.com/products/typeform/reviews) | 4.5/5.0 (976 reviews) | Interactive lead and feedback forms | "[Flexible, Easy-to-Use, Robust, and Fits the Budget](https://www.g2.com/survey_responses/typeform-review-12873950)" |
| 7 | [Microsoft 365](https://www.g2.com/products/microsoft365/reviews) | 4.6/5.0 (5,521 reviews) | Suite-based survey and file workflows | "[All-in-One Office Ecosystem with Reliable Apps and Seamless Collaboration](https://www.g2.com/survey_responses/microsoft-365-review-12834956)" |
| 8 | [QuestionPro](https://www.g2.com/products/questionpro/reviews) | 4.5/5.0 (1,133 reviews) | Advanced research surveys with branching | "[User-Friendly Surveys with AI Templates, Branching Logic, and Powerful Analytics](https://www.g2.com/survey_responses/questionpro-review-12925750)" |
| 9 | [Constant Contact](https://www.g2.com/products/constant-contact/reviews) | 4.1/5.0 (7,213 reviews) | Email campaigns with embedded feedback collection | "[Flexible Email Templates and Insightful Reporting in Constant Contact](https://www.g2.com/survey_responses/constant-contact-review-12837182)" |
| 10 | [Qualtrics Market Research](https://www.g2.com/products/qualtrics-market-research/reviews) | 4.4/5.0 (2,912 reviews) | Research-grade experience feedback analysis | "[Structured Feedback Insights with an Intuitive Survey Builder](https://www.g2.com/survey_responses/qualtrics-market-research-review-12999170)" |


## How Many Survey Software Products Does G2 Track?
**Total Products under this Category:** 551

### Category Stats (Jun 2026)
- **Average Rating**: 4.42/5 (↑0.01 vs May 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product**: ScoreApp (+5.84%) - Among all products in this category, ScoreApp recorded the largest rating increase compared to last month
*Last updated: June 26, 2026*


## How Does G2 Rank Survey Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 152,800+ Authentic Reviews
- 551+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.


## Which Survey Software Is Best for Your Use Case?

- **Leader:** [Google Workspace](https://www.g2.com/products/google-workspace/reviews)
- **Highest Performer:** [Leapsome](https://www.g2.com/products/leapsome/reviews)
- **Easiest to Use:** [Matter](https://www.g2.com/products/matter-app/reviews)
- **Top Trending:** [Tally](https://www.g2.com/products/tally-forms-tally/reviews)
- **Best Free Software:** [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews)


---

**Sponsored**

### Alchemer Survey

Alchemer Survey is a professional survey platform that helps organizations collect feedback, analyze results, and turn insights into action across customer experience, employee engagement, and market research programs. Designed for teams that need more power and flexibility than basic survey tools — without the complexity of enterprise research platforms — Alchemer Survey scales from a single project to organization-wide feedback programs. What is Alchemer Survey used for? Alchemer Survey is used to run customer satisfaction (CSAT) surveys, Net Promoter Score (NPS) programs, market research studies, employee engagement surveys, product feedback loops, and academic or organizational research. It supports both one-off surveys and ongoing, multi-wave feedback programs across industries including technology, healthcare, education, financial services, and retail. Who is Alchemer Survey for? Alchemer Survey is built for researchers, CX professionals, HR teams, marketers, and product managers who need advanced survey logic and reporting without requiring dedicated IT or data science support. It serves organizations of all sizes — from small teams running targeted studies to enterprises managing global, multi-language feedback programs. Key capabilities: - Advanced survey building with branching logic, piping, randomization, and skip patterns — enabling highly tailored respondent experiences - Pre-built templates for common use cases alongside full custom-build options, so teams can launch fast or go deep - Omnichannel distribution via email, web, SMS, embedded links, QR codes, and social media — maximizing reach and response rates - Real-time reporting and analytics with live dashboards, response filtering, cross-tabulation, and exportable reports for easy stakeholder sharing - Multi-language support for global research programs, with role-based permissions to manage access and data governance at scale - Scalable architecture that grows with organizational needs — from a single survey to enterprise-wide feedback operations How does Alchemer Survey compare to other survey platforms? Alchemer Survey sits between simple tools like SurveyMonkey and Google Forms and enterprise platforms like Qualtrics. It offers research-grade features — advanced logic, robust reporting, and flexible distribution — at a price point and implementation complexity accessible to mid-market teams. Organizations that have outgrown basic tools but don't need (or want to pay for) a full enterprise suite consistently cite Alchemer Survey as a preferred alternative. Bottom line: Alchemer Survey gives organizations the tools to ask smarter questions, reach the right audiences, and act on what they learn — whether running a quick pulse survey or a comprehensive global research program.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=28&secure%5Bdisplayable_resource_id%5D=28&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=28&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1627&secure%5Bresource_id%5D=28&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsurvey&secure%5Btoken%5D=fc58c0c726eb650350fb841ca342c6b698acc18f555d493e522a647aa65393a8&secure%5Burl%5D=https%3A%2F%2Fwww.alchemer.com%2Fl%2Falchemer-survey-g2-ppc%2F&secure%5Burl_type%5D=book_demo)

---

## What Are the Top-Rated Survey Software Products in 2026?
### 1. [Feedback Server](https://www.g2.com/products/feedback-server/reviews)
Feedback Server’s designer uses the latest web 2.0 AJAX and asp.net technologies to create surveys quickly with simple drag and drops in a visual WYSIWYG environment.


**Average Rating:** 3.5/5.0
**Total Reviews:** 1

**Who Is the Company Behind Feedback Server?**

- **Seller:** [Data Illusion](https://www.g2.com/sellers/data-illusion)
- **Year Founded:** 2006
- **HQ Location:** Chêne-Bourg, CH
- **LinkedIn® Page:** https://www.linkedin.com/company/data-illusion

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market




#### What Are G2 Users Discussing About Feedback Server?

- [What is Feedback Server used for?](https://www.g2.com/discussions/what-is-feedback-server-used-for)

### 2. [FeedbackSwift](https://www.g2.com/products/feedbackswift/reviews)
FeedbackSwift is a new kid on the SaaS (software as a service) block, released by the Exentrim team. It’s the one that stands out with its white glove service for effortless set-up, a user-friendly interface, and endless customization possibilities. At the moment, its main focus is providing software solutions to businesses that need valuable feedback from their customers.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind FeedbackSwift?**

- **Seller:** [Exentrim](https://www.g2.com/sellers/exentrim)
- **Year Founded:** 2015
- **HQ Location:** Anaheim, US
- **Twitter:** @exentrim (8 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18773756 (6 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Enterprise



#### What Are Recent G2 Reviews of FeedbackSwift?

**"[Very useful platform more than a simply doodle](https://www.g2.com/survey_responses/feedbackswift-review-3574018)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Telecommunications*

[Read full review](https://www.g2.com/survey_responses/feedbackswift-review-3574018)

---


#### What Are G2 Users Discussing About FeedbackSwift?

- [What is FeedbackSwift used for?](https://www.g2.com/discussions/what-is-feedbackswift-used-for)

### 3. [FeedbackWall](https://www.g2.com/products/feedbackwall/reviews)
FeedbackWall is an iOS SDK that lets mobile app developers collect user feedback through in-app surveys without App Store resubmission. Unlike traditional feedback methods (email surveys, feedback portals, App Store reviews), FeedbackWall delivers 15-25% response rates by asking users directly inside your app at the right moment. The key advantage: surveys are fetched server-side, meaning you can create, edit, and update questions instantly without waiting for Apple's review process. Perfect for indie iOS developers and small teams who need to understand why users churn, validate feature ideas, or prioritize their roadmap based on real user data. Built for Swift and SwiftUI apps, FeedbackWall integrates in under 5 minutes via Swift Package Manager. The real-time dashboard shows response analytics, trends, and geographic distribution. Starting at $19/month - significantly more affordable than enterprise alternatives like Survicate ($299+/mo), Sprig ($175+/mo), or Pendo ($1,250+/mo). Ideal for: iOS developers, indie app makers, bootstrapped startups, and product teams building mobile-first experiences.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate FeedbackWall?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind FeedbackWall?**

- **Seller:** [FeedbackWall](https://www.g2.com/sellers/feedbackwall)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of FeedbackWall?

**"[Nice Overall, with Room to Grow](https://www.g2.com/survey_responses/feedbackwall-review-12457344)"**

**Rating:** 5.0/5.0 stars
*— Andrew Beshay Mouse Beshay B.*

[Read full review](https://www.g2.com/survey_responses/feedbackwall-review-12457344)

---



### 4. [Flex](https://www.g2.com/products/flexbloc-flex/reviews)
Is an easy way to collect, aggregate, and prioritize user feedback. Flex is a feedback platform that allows users to get quick answers to their most puzzling questions, and then prioritize that feedback based on usage metrics.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Flex?**

- **Permissions:** 10.0/10 (Category avg: 8.6/10)
- **Question Types:** 8.3/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind Flex?**

- **Seller:** [Flexbloc](https://www.g2.com/sellers/flexbloc)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Flex?

**"[FLEX Review](https://www.g2.com/survey_responses/flex-review-7771604)"**

**Rating:** 5.0/5.0 stars
*— Sahil B.*

[Read full review](https://www.g2.com/survey_responses/flex-review-7771604)

---



### 5. [Form Cue](https://www.g2.com/products/form-cue/reviews)
Form Cue is an AI powered forms platform that turns unstructured answers like text, audio, or video into structured variables and a presentation ready PDF in minutes. Form Cue enables you to capture multimodal responses via text, audio, video, files, etc. It then automatically extracts configured insights like sentiment, scores, key quotes, metrics, or any custom variables you define. Finally, the responses with the extracted insights can be used to generate branded PDF reports with an executive summary, visual analytics, and transcripts with QR-code playback, or they can be exported to CSV or JSON, or posted via REST APIs anywhere you want.


**Average Rating:** 3.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Form Cue?**

- **Permissions:** 10.0/10 (Category avg: 8.6/10)
- **Question Types:** 8.3/10 (Category avg: 8.9/10)
- **Data Exporting:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Form Cue?**

- **Seller:** [White Blink](https://www.g2.com/sellers/white-blink)
- **Year Founded:** 2020
- **HQ Location:** Bangalore, IN
- **LinkedIn® Page:** https://www.linkedin.com/company/whiteblink/ (9 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business


#### What Are Form Cue's Pros and Cons?

**Pros:**

- Ease of Creation (1 reviews)
- Ease of Use (1 reviews)
- Sharing (1 reviews)

**Cons:**

- Expensive (1 reviews)


### What Do G2 Reviewers Say About Form Cue?
*AI-generated summary from verified user reviews*

**Pros:**

- Users appreciate the **ease of creation** with Form Cue, resembling Google Forms for effortless survey making and sharing.
- Users find **FormCue's interface easy to use** , resembling Google Forms, simplifying survey creation and sharing.
- Users appreciate the **easy sharing** capabilities of Form Cue, making survey distribution a breeze.

**Cons:**

- Users feel that the **pricing of Form Cue** is quite high for solo creators, especially when starting out.



### 6. [FormRoyale](https://www.g2.com/products/formroyale/reviews)
FormRoyale is an easy-to-use survey platform designed for teams that want honest feedback and actionable insights without the complexity of enterprise software. Built for HR managers, team leads, and business owners, FormRoyale helps organizations create employee engagement surveys, customer feedback forms, and pulse checks in minutes. With features like anonymous responses, real-time analytics, customizable templates, and unlimited surveys, teams can quickly gather meaningful feedback and make smarter decisions backed by data. The platform focuses on simplicity and speed. Users can launch surveys without technical skills, share them instantly, and monitor results through a clean dashboard with live charts and visual insights. Whether you’re measuring employee satisfaction, improving workplace culture, or collecting customer opinions, FormRoyale makes the entire feedback process seamless and accessible. Unlike traditional survey tools with complicated pricing and feature restrictions, FormRoyale offers one straightforward plan that includes unlimited responses, unlimited surveys, anonymous or named feedback, and access to all future features. With a free 7-day trial and no credit card required, teams can start improving communication and engagement right away.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate FormRoyale?**

- **Question Types:** 10.0/10 (Category avg: 8.9/10)

**Who Is the Company Behind FormRoyale?**

- **Seller:** [FormRoyale](https://www.g2.com/sellers/formroyale)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of FormRoyale?

**"[Incredibly Fast and Super Easy to Use](https://www.g2.com/survey_responses/formroyale-review-12848855)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Consulting*

[Read full review](https://www.g2.com/survey_responses/formroyale-review-12848855)

---



### 7. [Formwize](https://www.g2.com/products/formwize/reviews)
Formwize is a web based application designed to enable anyone to create professional online survey, poll, event, quiz and test forms


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind Formwize?**

- **Seller:** [Formwize](https://www.g2.com/sellers/formwize)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Enterprise



#### What Are Recent G2 Reviews of Formwize?

**"[An excellent tool for gauging opinion and collecting data securely](https://www.g2.com/survey_responses/formwize-review-3655831)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Telecommunications*

[Read full review](https://www.g2.com/survey_responses/formwize-review-3655831)

---



### 8. [Free Suggestion Box](https://www.g2.com/products/free-suggestion-box/reviews)
Free Suggestion Box is an online platform designed to facilitate the collection of anonymous feedback from employees, customers, and stakeholders. By creating digital suggestion boxes, organizations can gather honest insights and ideas without requiring participants to reveal their identities. The platform is user-friendly, requiring no technical setup, and provides tools for managing and reviewing the feedback received. It caters to a variety of settings, including workplaces, schools, and community groups, aiming to foster open communication and improvement through constructive suggestions. Key Features and Functionality: - E-mail Notifications: Receive real-time or summary email alerts when new suggestions are submitted, ensuring timely awareness and response. - Export Suggestions: Easily export collected suggestions to applications like Microsoft Excel or Google Sheets for further analysis and record-keeping. - Public Suggestions: Manage the visibility of submitted suggestions by controlling whether they are accessible to others, promoting transparency or confidentiality as needed. - Polls: Create polls to gather votes on various choices, enabling quick decision-making based on collective input. Primary Value and Problem Solved: Free Suggestion Box addresses the challenge of obtaining candid feedback by providing a secure and anonymous platform for individuals to share their thoughts. This openness encourages more honest and constructive suggestions, leading to improved organizational processes, enhanced employee engagement, and better customer satisfaction. By simplifying the feedback collection process, the platform helps organizations identify areas for improvement and innovation, ultimately fostering a culture of continuous development.


**Average Rating:** 4.5/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Free Suggestion Box?**

- **Permissions:** 10.0/10 (Category avg: 8.6/10)
- **Question Types:** 10.0/10 (Category avg: 8.9/10)
- **Data Exporting:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Free Suggestion Box?**

- **Seller:** [Free Suggestion Box](https://www.g2.com/sellers/free-suggestion-box)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Free Suggestion Box?

**"[Simple and quick](https://www.g2.com/survey_responses/free-suggestion-box-review-8594346)"**

**Rating:** 4.5/5.0 stars
*— Verified User in Computer Software*

[Read full review](https://www.g2.com/survey_responses/free-suggestion-box-review-8594346)

---



### 9. [Gauge](https://www.g2.com/products/gauge-insights-gauge/reviews)
Gauge allows you to instantly research with your target market. Whether you are testing a new product or measuring employee satisfaction, it obtains feedback in minutes.


**Average Rating:** 4.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind Gauge?**

- **Seller:** [Gauge Insights](https://www.g2.com/sellers/gauge-insights)
- **HQ Location:** N/A
- **Twitter:** @gaugeapp (46 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Gauge?

**"[Overall its good but there is a bug on mobile site](https://www.g2.com/survey_responses/gauge-review-3566420)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Computer Software*

[Read full review](https://www.g2.com/survey_responses/gauge-review-3566420)

---



### 10. [Great Place To Work](https://www.g2.com/products/great-place-to-work/reviews)
Great Place To Work is the global authority on workplace culture and high-trust leadership to create and sustain high-performing teams. Globally recognized for its annual Fortune 100 Best Companies To Work For® and World’s Best Workplaces™ Lists, its customers include companies of all sizes and industries worldwide, like DHL, Hilton, Delta Air Lines, and Cisco. Founded in 1992, Great Place To Work offers the data, research, and insights that organizations and their leadership teams rely on to create a consistently and overwhelmingly positive employee experience, resulting in workplace cultures that are proven to drive outstanding business performance. Used by more than 22,000 customers in 180+ countries annually, its proprietary model and Trust Index™ put trust at the center of people strategy and drive measurable business outcomes like retention, agility, productivity, and profitability.


**Average Rating:** 5.0/5.0
**Total Reviews:** 2
**How Do G2 Users Rate Great Place To Work?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Permissions:** 10.0/10 (Category avg: 8.6/10)
- **Question Types:** 10.0/10 (Category avg: 8.9/10)
- **Data Exporting:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Great Place To Work?**

- **Seller:** [Great Place To Work](https://www.g2.com/sellers/great-place-to-work)
- **Year Founded:** 1990
- **HQ Location:** Oakland, US
- **Twitter:** @gptw_us (16,053 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/great-place-to-work-us/ (578 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market


#### What Are Great Place To Work's Pros and Cons?

**Pros:**

- Convenience (1 reviews)
- Customer Support (1 reviews)
- Ease of Understanding (1 reviews)
- Ease of Use (1 reviews)
- Helpful (1 reviews)



### What Do G2 Reviewers Say About Great Place To Work?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find **great convenience** in the user-friendly website and the exceptional support from Jamie Higgins at GPTW.
- Users rave about the **exceptional customer support** from Jamie Higgins, making the onboarding process seamless and enjoyable.
- Users praise the **ease of understanding** with GPTW, highlighting supportive assistance and a user-friendly website experience.
- Users find the **ease of use** of Great Place To Work beneficial, especially with helpful support from the team.
- Users value the **exceptional support** provided by Jamie Higgins, enhancing their onboarding experience with Great Place To Work.


#### What Are Recent G2 Reviews of Great Place To Work?

**"[Great Place for Assistance](https://www.g2.com/survey_responses/great-place-to-work-review-11764354)"**

**Rating:** 5.0/5.0 stars
*— Candace T.*

[Read full review](https://www.g2.com/survey_responses/great-place-to-work-review-11764354)

---

**"[Reliable and trusted brand](https://www.g2.com/survey_responses/great-place-to-work-review-10355445)"**

**Rating:** 5.0/5.0 stars
*— Sherewin O.*

[Read full review](https://www.g2.com/survey_responses/great-place-to-work-review-10355445)

---



### 11. [Hoick - CustomerMX](https://www.g2.com/products/hoick-customermx/reviews)
CustomerMX is software that helps businesses track, respond to, and improve the customer experience. It does this by collecting data from various sources, such as social media, surveys, and customer service interactions. This data is then used to create a comprehensive view of the customer journey, which businesses can use to make informed decisions in real time about how to improve their products, services, and brand.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind Hoick - CustomerMX?**

- **Seller:** [Hoick](https://www.g2.com/sellers/hoick-540d867b-2ad9-4b55-8579-81075bc7c153)
- **Year Founded:** 2020
- **HQ Location:** Dubai, AE
- **Twitter:** @HoickMX (9 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/mxhoick/ (11 employees on LinkedIn®)
- **Ownership:** Private

**Who Uses This Product?**
- **Company Size:** 100% Enterprise



#### What Are Recent G2 Reviews of Hoick - CustomerMX?

**"[good](https://www.g2.com/survey_responses/hoick-customermx-review-11252345)"**

**Rating:** 5.0/5.0 stars
*— Nashra M.*

[Read full review](https://www.g2.com/survey_responses/hoick-customermx-review-11252345)

---



### 12. [iMagic Survey Pro](https://www.g2.com/products/imagic-survey-pro/reviews)
iMagic Survey Designer gives you the tools to understand your customers in a way that has never before been possible. Find out what your customers are really thinking, where they currently are and learn how to satisfy their needs.


**Average Rating:** 4.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind iMagic Survey Pro?**

- **Seller:** [Imagicsurveysoftware](https://www.g2.com/sellers/imagicsurveysoftware)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of iMagic Survey Pro?

**"[Survey solution- Imagic Survey pro](https://www.g2.com/survey_responses/imagic-survey-pro-review-3199683)"**

**Rating:** 4.0/5.0 stars
*— Mohamed S.*

[Read full review](https://www.g2.com/survey_responses/imagic-survey-pro-review-3199683)

---


#### What Are G2 Users Discussing About iMagic Survey Pro?

- [What is iMagic Survey Pro used for?](https://www.g2.com/discussions/what-is-imagic-survey-pro-used-for)

### 13. [Improo.me](https://www.g2.com/products/improo-me/reviews)
Stop losing customers and start listen what they have to say


**Average Rating:** 3.5/5.0
**Total Reviews:** 1

**Who Is the Company Behind Improo.me?**

- **Seller:** [Improo.me](https://www.g2.com/sellers/improo-me)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market





### 14. [inBound](https://www.g2.com/products/inbound/reviews)
inBound is a cloud-based forms, surveys and polls integrated data solution for iOS.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind inBound?**

- **Seller:** [Abbacore](https://www.g2.com/sellers/abbacore)
- **HQ Location:** N/A
- **Twitter:** @inBoundforms (21 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of inBound?

**"[Review for inbound](https://www.g2.com/survey_responses/inbound-review-3090527)"**

**Rating:** 5.0/5.0 stars
*— Babra O.*

[Read full review](https://www.g2.com/survey_responses/inbound-review-3090527)

---



### 15. [IncQuery](https://www.g2.com/products/incquery/reviews)
IncQuery is revolutionizing the way organizations create, launch, and analyze surveys. Our approach lets you focus on your knowledge and expertise while we handle the programming and provide best practices guidance in real time. With IncQuery, you don't need to learn advanced programming, deal with messy Word documents, or wait for iterations. We eliminate the inefficiencies and frustrations that stand between the actionable, accurate, proprietary information you need to make data-driven decisions. Our solution gives you: - Speed to launch - Expert support and guidance - High-quality data - Unparalleled efficiency - Advanced reporting and metrics - Multi-panel support - Customizable data cuts for ready-to-analyze dataset downloads


**Average Rating:** 4.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate IncQuery?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10)
- **Permissions:** 8.3/10 (Category avg: 8.6/10)
- **Question Types:** 8.3/10 (Category avg: 8.9/10)
- **Data Exporting:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind IncQuery?**

- **Seller:** [IncQuery](https://www.g2.com/sellers/incquery)
- **Year Founded:** 2016
- **HQ Location:** Chicago, US
- **LinkedIn® Page:** https://www.linkedin.com/company/incquery/ (65 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Enterprise



#### What Are Recent G2 Reviews of IncQuery?

**"[Good meeting app](https://www.g2.com/survey_responses/incquery-review-8440758)"**

**Rating:** 4.0/5.0 stars
*— Jeetendra R.*

[Read full review](https://www.g2.com/survey_responses/incquery-review-8440758)

---



### 16. [inForm for BlackBerry](https://www.g2.com/products/inform-for-blackberry/reviews)
inForm for BlackBerry allows you to quickly create and distribute Forms, Surveys, Databases, and Micro-Applications for the BlackBerry.


**Average Rating:** 3.5/5.0
**Total Reviews:** 1

**Who Is the Company Behind inForm for BlackBerry?**

- **Seller:** [Skysoft Systems](https://www.g2.com/sellers/skysoft-systems)
- **HQ Location:** Vancouver, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/skysoft-systems/ (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business




#### What Are G2 Users Discussing About inForm for BlackBerry?

- [What is inForm for BlackBerry used for?](https://www.g2.com/discussions/what-is-inform-for-blackberry-used-for)

### 17. [Inqvey](https://www.g2.com/products/inqvey/reviews)
Inqvey is the AI survey platform for faster market research. Skip the panel and get survey results in hours, not weeks, starting at $99. $99 gets you 500 AI-generated respondents, 20 questions, and 4 audience personas. ±2-5pp accuracy validated against human panels. Traditional panels charge $2,000-$25,000 for the same study and take weeks to deliver. How it works: design your survey (B2B or B2C, target audience, geography, questions), AI generates how your target market responds, download analysis-ready CSV with distribution breakdowns and persona cross-tabs. Results in 2-5 hours. Who it's for: product managers, founders, and marketing teams who need fast, affordable directional research for concept validation, message testing, feature prioritization, and competitive analysis across 20 industry verticals.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind Inqvey?**

- **Seller:** [Inqvey](https://www.g2.com/sellers/inqvey)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/inqvey/ (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Inqvey?

**"[Effortless Surveys with Precise Insights](https://www.g2.com/survey_responses/inqvey-review-12949141)"**

**Rating:** 5.0/5.0 stars
*— Jonathan P.*

[Read full review](https://www.g2.com/survey_responses/inqvey-review-12949141)

---



### 18. [Intouch Survey](https://www.g2.com/products/intouch-survey/reviews)
Collect valuable customer feedback from every location to drive improvements


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind Intouch Survey?**

- **Seller:** [Intouch Insight](https://www.g2.com/sellers/intouch-insight-acd0f72a-d1df-4756-bbaa-461f186bee0c)
- **Year Founded:** 1992
- **HQ Location:** Ottawa, CA
- **Twitter:** @intouchinsight (782 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/in-touch-insight-systems/ (163 employees on LinkedIn®)
- **Ownership:** CVE: INX

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market



#### What Are Recent G2 Reviews of Intouch Survey?

**"[Machine Learning is the future and it is all about Intouch Survey](https://www.g2.com/survey_responses/intouch-survey-review-2668868)"**

**Rating:** 5.0/5.0 stars
*— Bibhudutta  P.*

[Read full review](https://www.g2.com/survey_responses/intouch-survey-review-2668868)

---


#### What Are G2 Users Discussing About Intouch Survey?

- [What is Intouch Survey used for?](https://www.g2.com/discussions/what-is-intouch-survey-used-for)

### 19. [IS Pro](https://www.g2.com/products/is-pro/reviews)
IS Pro is a survey software platform purpose-built for research operations with a focus on collaboration, speed, and customization. This all-in-one platform covers scripting (code or drag-and-drop tool), real-time field management (quotas, field metrics, and reports), data exports, live reporting portal (tables, charts), and analytics (weighting, utility modeling, TURF, etc.). Key IS Pro features: - Concurrent editing (multiple programmers in the same survey) - Customizable (HTML, jQuery, CSS, Perl, and more) - Dozens of integrations with panel and technology partners - CheatSweep™ fraud prevention (Integrated Bayesian algorithmic cheating detection) - Global live chat support with extended hours - Robust documentation with code examples, video walkthroughs, and FAQs - Unlimited full-access user seats Our US-based development teams actively work to refine and extend the platform, leveraging the power of transformational technologies (e.g., AI) and adding new functionalities on a regular cadence.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate IS Pro?**

- **Permissions:** 8.3/10 (Category avg: 8.6/10)
- **Question Types:** 8.3/10 (Category avg: 8.9/10)
- **Data Exporting:** 8.3/10 (Category avg: 8.7/10)

**Who Is the Company Behind IS Pro?**

- **Seller:** [IntelliSurvey](https://www.g2.com/sellers/intellisurvey)
- **Year Founded:** 2001
- **HQ Location:** Irvine, US
- **LinkedIn® Page:** https://www.linkedin.com/company/intellisurvey (148 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Mid-Market


#### What Are IS Pro's Pros and Cons?

**Pros:**

- Efficiency (1 reviews)



### What Do G2 Reviewers Say About IS Pro?
*AI-generated summary from verified user reviews*

**Pros:**

- Users praise IS Pro for its **efficiency in delivering complex projects quickly** , enhancing team collaboration and workflow.


#### What Are Recent G2 Reviews of IS Pro?

**"[End User Point of View](https://www.g2.com/survey_responses/is-pro-review-10307843)"**

**Rating:** 5.0/5.0 stars
*— sachin v.*

[Read full review](https://www.g2.com/survey_responses/is-pro-review-10307843)

---



### 20. [Kudvo](https://www.g2.com/products/kudvo-kudvo/reviews)
Kudvo is a secure platform for digital, on-site, and hybrid voting—supporting elections, nominations, resolutions, and surveys with real-time results and seamless participation.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Kudvo?**

- **Permissions:** 8.3/10 (Category avg: 8.6/10)
- **Question Types:** 10.0/10 (Category avg: 8.9/10)
- **Data Exporting:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Kudvo?**

- **Seller:** [Kudvo](https://www.g2.com/sellers/kudvo)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business


#### What Are Kudvo's Pros and Cons?

**Pros:**

- Ease of Use (1 reviews)
- Efficiency (1 reviews)



### What Do G2 Reviewers Say About Kudvo?
*AI-generated summary from verified user reviews*

**Pros:**

- Users value the **ease of use** of Kudvo, allowing for efficient and secure interactions effortlessly.
- Users find Kudvo to be **efficient and user-friendly** , offering a secure and streamlined experience.


#### What Are Recent G2 Reviews of Kudvo?

**"[Nice Online voting tool](https://www.g2.com/survey_responses/kudvo-review-11222952)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Information Technology and Services*

[Read full review](https://www.g2.com/survey_responses/kudvo-review-11222952)

---



### 21. [Live Polls](https://www.g2.com/products/live-polls/reviews)
This is an incredible Google Slides plugin where I create all my presentations and then use the Live Polls plugin to add polls. The votes shown are very clear, this is by far my favorite add-on! I like it some much I am glad that I installed it like period, and this is one of the best instant feedback methods I have ever tried. I love the constant improvements and student paced mode makes it very easy to use the flipped classroom model.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind Live Polls?**

- **Seller:** [Live Polls](https://www.g2.com/sellers/live-polls)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Live Polls?

**"[Very powerful and easy to create live polls.](https://www.g2.com/survey_responses/live-polls-review-7053380)"**

**Rating:** 5.0/5.0 stars
*— pengpeng w.*

[Read full review](https://www.g2.com/survey_responses/live-polls-review-7053380)

---



### 22. [Make Opinion](https://www.g2.com/products/make-opinion/reviews)
Make Opinion is a Berlin-based market research company with a proprietary panel that puts consumer insights directly in the hands of brands and retailers. Through an intuitive platform combining surveys, panels, and data analysis, teams can run their own research projects from start to finish, at the speed and scale their business demands.


**Average Rating:** 4.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Make Opinion?**

- **Permissions:** 8.3/10 (Category avg: 8.6/10)
- **Question Types:** 8.3/10 (Category avg: 8.9/10)
- **Data Exporting:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Make Opinion?**

- **Seller:** [Make Opinion](https://www.g2.com/sellers/make-opinion)
- **HQ Location:** Berlin, DE
- **LinkedIn® Page:** https://www.linkedin.com/company/make-opinion/ (28 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Make Opinion?

**"[user friendly and loving](https://www.g2.com/survey_responses/make-opinion-review-7959310)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Computer Software*

[Read full review](https://www.g2.com/survey_responses/make-opinion-review-7959310)

---



### 23. [Mapster](https://www.g2.com/products/mapster/reviews)
Mapster is a free customer feedback survey tool built for SaaS teams. Collect NPS, CSAT, PMF, and product feedback surveys, then segment every response by user, plan, role, or location. Know exactly who said what, not just aggregate numbers.


**Average Rating:** 5.0/5.0
**Total Reviews:** 1
**How Do G2 Users Rate Mapster?**

- **Permissions:** 10.0/10 (Category avg: 8.6/10)
- **Question Types:** 10.0/10 (Category avg: 8.9/10)
- **Data Exporting:** 10.0/10 (Category avg: 8.7/10)

**Who Is the Company Behind Mapster?**

- **Seller:** [Mapster](https://www.g2.com/sellers/mapster)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/mapster-io/ (1 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Small-Business



#### What Are Recent G2 Reviews of Mapster?

**"[Mapster Makes Organizing My Work Effortless](https://www.g2.com/survey_responses/mapster-review-12656929)"**

**Rating:** 5.0/5.0 stars
*— Molli D.*

[Read full review](https://www.g2.com/survey_responses/mapster-review-12656929)

---



### 24. [methinks](https://www.g2.com/products/methinks/reviews)
methinks.io user testing provides face-to-face interviews in a mobile app. Qualifying testers, surveys, live video interviews, archives, payment, all-in one app


**Average Rating:** 4.6/5.0
**Total Reviews:** 4
**How Do G2 Users Rate methinks?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10)

**Who Is the Company Behind methinks?**

- **Seller:** [methinks](https://www.g2.com/sellers/methinks)
- **Year Founded:** 2015
- **HQ Location:** Mountain View, US
- **Twitter:** @methinks_io (168 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/methinks/ (17 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 75% Small-Business, 25% Mid-Market



#### What Are Recent G2 Reviews of methinks?

**"[Great experience with methinks](https://www.g2.com/survey_responses/methinks-review-4163924)"**

**Rating:** 5.0/5.0 stars
*— Verified User in Information Technology and Services*

[Read full review](https://www.g2.com/survey_responses/methinks-review-4163924)

---

**"[Trustworthy](https://www.g2.com/survey_responses/methinks-review-2505564)"**

**Rating:** 4.0/5.0 stars
*— Zahraa N.*

[Read full review](https://www.g2.com/survey_responses/methinks-review-2505564)

---


#### What Are G2 Users Discussing About methinks?

- [What is methinks used for?](https://www.g2.com/discussions/what-is-methinks-used-for)

### 25. [MetricStream Survey Management](https://www.g2.com/products/metricstream-survey-management/reviews)
MetricStream Survey Management built on the M7 Integrated Risk Platform - intelligent by design, enables a systematic and automated process to manage Governance, Risk, and Compliance surveys for compliance and risk assessments, HR and IT policy awareness, legal attestations, and more. It fosters accountability by streamlining the flow of information and records, as well as documenting attestations and representations at appropriate stages. Moreover, the product’s comprehensive reporting engine aggregates survey data and enables the exploration and evaluation of survey findings that give valuable insights, allowing you to make better informed business decisions


**Average Rating:** 4.0/5.0
**Total Reviews:** 1

**Who Is the Company Behind MetricStream Survey Management?**

- **Seller:** [MetricStream](https://www.g2.com/sellers/metricstream)
- **Year Founded:** 1999
- **HQ Location:** San Jose, CA
- **Twitter:** @MetricStream (4,383 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/metricstream (1,229 employees on LinkedIn®)

**Who Uses This Product?**
- **Company Size:** 100% Enterprise


#### What Are MetricStream Survey Management's Pros and Cons?

**Pros:**

- Ease of Use (1 reviews)



### What Do G2 Reviewers Say About MetricStream Survey Management?
*AI-generated summary from verified user reviews*

**Pros:**

- Users find MetricStream Survey Management to be **very easy to use** , enhancing their productivity during work tasks.


#### What Are Recent G2 Reviews of MetricStream Survey Management?

**"[MetricStream - Best app in my Opionion](https://www.g2.com/survey_responses/metricstream-survey-management-review-4546268)"**

**Rating:** 4.0/5.0 stars
*— Verified User in Market Research*

[Read full review](https://www.g2.com/survey_responses/metricstream-survey-management-review-4546268)

---




## What Is Survey Software?

[Collaboration & Productivity Software](https://www.g2.com/categories/collaboration-productivity)

## What Software Categories Are Similar to Survey Software?

- [Employee Engagement Software](https://www.g2.com/categories/employee-engagement)
- [Online Form Builder Software](https://www.g2.com/categories/online-form-builder)
- [User Research Tools](https://www.g2.com/categories/user-research)


---

## How Do You Choose the Right Survey Software?

### What You Should Know About Survey Software

### What is Survey Software?

Survey software allows users to create various survey types to gather information. These solutions are useful across a wide range of industries and for collecting different sets of information. Businesses can gather customer feedback to inform their product development and marketing strategies. This information can also be used to develop internal employee engagement strategies. Survey software can even be used to poll constituents in a political district. That data is then used to shape campaign strategies. Mobile survey software applications have now expanded the possibilities for use. In short, survey software is a multiuse tool that is limited only by the creativity of its users during deployment.

Key Benefits of Survey Software

- Collect feedback and data efficiently
- Leverage data to develop strategy
- Gain customer insight
- Manage the survey process

### Why Use Survey Software?

Survey software has many different use cases. Businesses may use survey software to shape product development based on customer feedback, and educational institutions use survey software to assess their academic programs and employees. Corporations may use it to solicit feedback from employees, take that feedback, and use it to create an employee engagement strategy. Survey tools can be used during live events and even in the field to collect valuable data.

**Product Development —** Products, be they software products or otherwise, can always improve. Internal product teams are often extremely close to the product they’re developing, so it can be difficult to stay objective and maintain an unbiased perspective when it comes to evaluating potential areas for improvement. Survey software can be used prelaunch to help teams put together a comprehensive, customer-focused product or postlaunch to help product teams tweak the product to improve it.

**Education Program Assessment —** Academic program surveys have long been a part of university-level courses. They give students a voice that can be heard by the administration by producing teacher evaluations. Course evaluations are also given to compile feedback about the actual structure and content of the course itself. The feedback is then used to improve teacher performance and increase the amount of value students are seeing from their courses.

**Employee Feedback —** One of the use cases of survey software is gathering employee feedback. These surveys are often anonymous to solicit the most accurate, unfiltered feedback from employees. Businesses then compile the data gathered from employees during the survey and analyze it. Management and human resources teams then use the insights gained through the analysis of the data to identify employee-highlighted problem areas and put in place active strategies to improve those areas. While survey tools can be used to solicit employee feedback, employee engagement tools contain both survey features and comprehensive tools to address employee concerns and increase engagement levels.

### Who Uses Survey Software?

HR departments, educational institutions (typically universities), product teams, marketers, and researchers all use survey software. Because survey software can be used to structure and distribute surveys in a multitude of ways, the user base is extremely diverse and the use cases varied. Each group uses survey software to gather specific sets of information.

**Marketers —** Marketers use survey software to gauge customer reaction to advertisements and campaigns they produce. They also use these solutions to conduct in-depth market research, laying the groundwork for product development and marketing campaigns by seeing what their target demographic wants and needs.

**Academic Researchers —** Researchers use survey software to collect the data that drives their insights. A lot of academic research, particularly in the social sciences, is conducted using surveys, and survey software is increasingly used to carry out those surveys.

**HR Departments —** Human resources professionals use survey software to carry out employee satisfaction surveys. These surveys typically hit on things like employee happiness, the perceived availability of career advancement opportunities, company culture, and more. Tools, like the net promoter score (NPS), can be tabulated from the answers given to gauge overall employee contentment with their workplace.

**Product Teams —** Product teams can use survey software to solicit customer feedback on their product. They can ask questions about specific features, desired features, and more to improve upon their existing product. This can always be a vital tool but is particularly useful in the initial stages of development.

### Kinds of Survey Software

There are three main types of survey software: telephone, in-person, and web-based. Telephone survey software automates the process of calling people and collecting and recording their answers. Computer-assisted in-person survey software is designed to be used for in-depth answer collection when both parties, interviewer and interviewee are in the same room. There are prompts delivered via the software interface on both sides. Entirely web-based survey software is the most common type and is conducted entirely online.

### Survey Software Features

Survey software often contains, but is not limited to, the following features:

**Survey Builder —** Survey software comes with a feature, often a drag-and-drop tool, that enables users to easily build surveys within the solution. This tool allows users to craft every aspect of the survey, including the form of question, the layout of the survey, and more.

**Survey Template —** Survey solutions typically offer pre-built templates for users to save time when creating surveys. These templates will vary depending on the type of survey being constructed. For example, a survey to gather feedback for academic research will look a lot different from a market research survey put together by a marketing team.

**Multimedia Support —** Certain surveys work better when there is rich media included. Some survey solutions offer the ability to include multimedia like images, videos, and more.

**Analytics —** This feature allows users to gain insights from the data collected within the software. The analytics capabilities within survey software can range from fairly basic to quite complex, with the ability to have different types of weighting, filtering, and multivariable analysis.

**Email Distribution —** Use email to distribute survey questions. This feature may be an integration or just built in to the application itself.

**Mobility —** This feature allows users to distribute surveys via mobile devices, which is an increasingly important feature to have, as people spend more time and conduct more activity on their phones and tablets than ever before.

#### Additional Survey Software Features

**Multilingual Support —** The ability to produce surveys in multiple languages can be vital if conducting international data collection.

**White-Labeling —** This feature allows users to completely brand their surveys with their company or organization logo and feel. The fully branded survey may be helpful in raising brand awareness.

**Answer Scoring —** Survey software can calculate survey scores automatically, which is dependent on the scoring algorithm for each survey. The algorithm sets the weight of different questions to determine the final score.

**Answer Flows —** This feature handles the survey’s reaction to different answers that are given. As users go through the survey, different paths may be taken, depending on their answers to certain questions.

### Trends Related to Survey Software

There are several trends that are currently affecting the survey software market. Some of the major ones include an increase in focus on the customer experience with the product, a paradigm shift to thinking about the customer experience as a whole.

**Customer Experience Ecosystem —** Companies have begun to focus on every single customer touchpoint. Instead of just focusing on surveying for product feedback, companies will use survey tools to gain insights into how customers perceive their support and all of the other interaction points with the company. The multiuse nature of survey software will facilitate the gathering of this data.

**Real User Feedback —** This is an increasingly important aspect of solidifying trust in a customer base. Potential customers want to see real user feedback to verify a product’s qualifications. This feedback is often collected using survey software, which allows customers to air grievances or wholeheartedly endorse products. The important thing here is the transparency that real user reviews allow a company to stamp its product with.

**Multi-Channel Options —** The public is living in different portions of the digital world more and more. The increase in mobile phone usage that accompanied the proliferation of smartphones has driven an increased need for companies to reach customers at different touchpoints. Mobile versions of survey software applications are popping up everywhere, allowing users to gather data from multiple channels. Certain people still prefer phone surveys. Survey software has adapted to cover all available avenues to questioning.

**Artificial Intelligence —** The rise of AI has affected the survey industry, in addition to many others. Applications are now using machine learning to help surveyors engineer new question sets and analyze the data they receive from those they survey. The number of survey solutions that incorporate machine learning and AI in their software should continue to increase going forward.

**Personalized Questions —** Personalized question sets are the new normal. As survey solutions offer increasingly complex survey creation options, including skip logic and varied survey paths dependent on the answers to survey questions, there are more options for surveyors to engineer complicated surveys that will get them valuable data.

**Pulse Surveys —** Pulse surveys are increasing in popularity. These are extremely short surveys, often just a question long, to gauge customer satisfaction. (You may have seen these in retail stores or airports, where the question is often about how your experience was and the possible answers range from a sad face to a smiley face.) Survey software will accomodate more of these pulse surveys going forward.

### Potential Issues with Survey Software

**Subpar Answers —** This is a potential issue that can hamper the data collection process, particularly during anonymous surveys. If someone’s name is not attached to something, they might feel less of an obligation to fill out answers to the extent they otherwise might.

**Survey Question Ambiguity —** This issue is not exclusive to surveys conducted with survey software but is still something to be aware of. If a company wants to use the data gathered by their survey, it should ensure that the open-ended questions are clear and the answers can be standardized. Ambiguities in the questions can lead to bad data, which then defeats the purpose of carrying the survey out in the first place.

**Privacy —** The issue of survey data being exposed is always a concern, so organizations should take extra steps to ensure that the data they collect is being protected.

### Software and Services Related to Survey Software

Survey software often integrates with third-party solutions in [marketing software](https://www.g2.com/categories/marketing) categories.

[**CRM Software**](https://www.g2.com/categories/crm) **—** Survey solutions sometimes integrate with CRM software to provide users with survey data attached to customer profiles.

**Marketing Software —** Survey software also usually interacts with marketing software to provide marketing solutions with access to data that can help shape strategy.

### What are the best software tools for creating professional surveys?

Here are some leading software platforms for creating professional, high-quality surveys with ease:

- [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) offers advanced survey templates and logic features that make it easy to design polished, professional-grade surveys.
- [Qualtrics Strategy & Research](https://www.g2.com/products/qualtrics-strategy-research-formerly-corexm/reviews)provides enterprise-level survey capabilities with deep analytics, ideal for high-stakes research and strategic feedback.
- [Typeform](https://www.g2.com/products/typeform/reviews) creates visually engaging, conversational surveys that feel more interactive and user-friendly for respondents.
- [Jotform](https://www.g2.com/products/jotform/reviews) combines powerful form-building with customizable survey layouts to support professional branding and design flexibility.
- [Zoho Survey](https://www.g2.com/products/zoho-survey/reviews) delivers robust survey tools with multilingual support and analytics, perfect for global teams seeking polished insights.

### What are the most user-friendly survey software tools for small teams?

Here are some of the most user-friendly survey tools ideal for [small teams](https://www.g2.com/categories/survey/small-business) looking to gather quick, actionable insights:

- [Google Workspace (Forms)](https://www.g2.com/products/google-workspace/reviews) is easy to set up and share. Google Forms is ideal for small teams looking to create quick surveys with built-in collaboration.
- [Microsoft Forms](https://www.g2.com/products/microsoft-forms/reviews) offers a clean interface and seamless integration with Microsoft 365, making it a natural fit for small teams already using Office tools.
- [SurveySparrow](https://www.g2.com/products/surveysparrow/reviews) delivers conversational, mobile-friendly surveys with a minimal learning curve—perfect for small teams focused on engagement.
- [Jotform](https://www.g2.com/products/jotform/reviews) provides a drag-and-drop builder with flexible templates, enabling small teams to launch polished surveys without technical skills.
- [Typeform](https://www.g2.com/products/typeform/reviews) features a visually appealing, step-by-step format that enhances the user experience and simplifies data collection for lean teams.



---
## What Are the Most Common Questions About Survey Software?
*AI-generated · Last updated: June  3, 2026*
### Popular survey apps for market research
Based on G2 reviews, these products are often used for market research, customer feedback, and fast survey deployment.

- [SurveyMonkey](https://www.g2.com/products/surveymonkey) — market research with analytics and logic.
- [Jotform](https://www.g2.com/products/jotform) — surveys, registrations, and data collection.
- [Zoho Survey](https://www.g2.com/products/zoho-survey) — customer feedback and real-time reporting.
- [Typeform](https://www.g2.com/products/typeform) — engaging surveys for customer insights.


### Affordable survey platforms with the best features
Based on G2 reviews, buyers often shortlist these products for broad features, straightforward setup, and flexible survey creation.

- [SurveyMonkey](https://www.g2.com/products/surveymonkey) — templates, logic, and reporting tools.
- [Jotform](https://www.g2.com/products/jotform) — forms, approvals, and integrations.
- [Zoho Survey](https://www.g2.com/products/zoho-survey) — easy setup with analytics dashboards.
- [Tally](https://www.g2.com/products/tally-forms-tally) — simple forms with flexible logic.


### Best-rated survey software for customer satisfaction
Based on G2 reviews, these products are commonly used to capture customer satisfaction feedback and review responses clearly.

- [SurveyMonkey](https://www.g2.com/products/surveymonkey) — customer satisfaction and feedback analysis.
- [Jotform](https://www.g2.com/products/jotform) — customer surveys with response dashboards.
- [Zoho Survey](https://www.g2.com/products/zoho-survey) — satisfaction tracking with simple reports.
- [Typeform](https://www.g2.com/products/typeform) — engaging surveys for response quality.


### What should buyers look for in survey software
According to verified users, buyers often focus on ease of use, quick survey setup, response collection, and reporting that makes feedback easy to understand. Reviews frequently mention templates, drag-and-drop builders, conditional logic, and dashboards as the features that save the most time. Many users also value simple sharing options, the ability to reach respondents across email or links, and integrations that reduce manual work. Across recent feedback, buyers also pay attention to customization, analytics depth, and whether the tool fits straightforward feedback collection or more advanced research workflows. Those themes tend to shape shortlists more than broad claims alone.


### How do teams use survey software for customer feedback
According to verified users, teams use survey software to collect structured feedback after product use, service interactions, events, and internal milestones. Recent reviews often mention sending quick surveys through links or email, then reviewing results in dashboards to spot patterns, pain points, and satisfaction trends. Many teams rely on simple workflows that reduce manual follow-up and keep responses in one place for easier analysis. Users also describe using surveys to validate ideas, improve onboarding, understand customer expectations, and inform future decisions. For many organizations, the biggest value is turning scattered opinions into organized insights that are easier to act on quickly.