G2

Brock F.

Customer Advocacy Manager

Enterprise (> 1000 emp.)

Originally submitted 4/17/2026

"Recognized Market Leader -- and a True Partner!"

5/5

What do you like best about G2 Marketing Solutions?

I like how G2.com is recognized in the market. This makes people feel comfortable and quick to respond to review requests. I also appreciate how thoroughly G2.com has been thought out in terms of what it can do and deliver for customers...and how forward-thinking G2 is (as an example, the AI visibility dashboard has been incredibly helpful). I also feel like my account manager is a true partner, helping me strategize, connect dots, and make the most of my contract. Review collected by and hosted on G2.com.

What do you dislike about G2 Marketing Solutions?

I often think that the quality of reviews that we get aren't as good as the quality of reviews that we get on other sites. And I believe the reason for that is maybe it has something to do with the questions where customers can give just a sentence response and yet still collect the incentive. So, ideally, I would like to see a little attention about the requirements for the reviews and making sure maybe that they have a certain word length or character length. Maybe adjusting the questions so that they are more impactful or require a deeper response. G2 is also incredibly expensive. Review collected by and hosted on G2.com.

What problems is G2 Marketing Solutions solving and how is that benefiting you?

I use G2.com to gather customer sentiment and proof. Its market presence makes customers comfortable and quick to respond, while the easy website layout helps me access tools and resources not available on other sites. G2 also helps us improve AI visibility. I can track where and how my solutions are showing up in the market -- and in relation to our competitors. I also got G2 to partner with me on an automation project, which allows me to connect my org's AI with G2 via an API so that reviews can get responded to more quickly, applying knowledge base articles where applicable and helping us improve GEO results with real customer sentiment cushioned by actual product information. The performance of all these activities is near seamless. Review collected by and hosted on G2.com.