Adobe Experience Manager Reviews & Product Details

What I like best about Adobe Experience Manager is how powerful and flexible it is for managing digital content at scale. It makes it easier to create, manage, and deliver content across multiple channels from a single platform. The integration with other Adobe tools is a big advantage, especially when working on end to end digital experiences. I also like the content authoring capabilities, which allow teams to collaborate efficiently and maintain consistency across websites and applications. Review collected by and hosted on G2.com.

What I dislike about Adobe Experience Manager is the complexity involved in setup and maintenance. It has a steep learning curve, especially for new users or smaller teams without dedicated support. Performance can sometimes depend on proper configuration, and customization often requires technical expertise, which can increase implementation time and cost. Review collected by and hosted on G2.com.

I really like the drag-and-drop functionality in the Touch UI. Once our developers set up the components, it’s actually very easy for me to build out landing pages without any need to touch any code. And The Digital Asset Management (DAM) part is also a lifesaver because being able to search for an image and edit its metadata right there saves me a lot of time. And the Versioning system is also very great because if I mess up a page, all I have to do is, roll it back to a previous version in just one click. Review collected by and hosted on G2.com.

The learning curve is serious. It took me a good few weeks to really feel comfortable with the authoring workflow. Also, it can be frustratingly dependent on IT. If I want to change something slightly outside of the pre-set templates, I’m stuck until a developer can build it for me. The authoring interface can also get pretty laggy during peak hours. And those are actually some cons of it. Review collected by and hosted on G2.com.

- Easy page creation that helps in creating Training Modules.

- Allows you to add Images, Videos that improves the overall quality of content.

- Easy to update existing content/Modules that makes the content up to date without much hassle. Review collected by and hosted on G2.com.

- Due to lot of options, a new user can find it little complex to use.

- Probably because of the features AEM has, sometimes it acts slow.

- For making small changes, we have to follow the same steps like we do to create a content and navigate through multiple layers edit/modify. This makes it a bit irritating at times. Review collected by and hosted on G2.com.

I like Adobe Experience Manager for its scalability and the opportunities it unlocks. The integration across all Adobe products is impressive. We use it to develop, stage, and publish content in nine different languages, which helps us personalize content by industry, company, and title. The ability to scale quickly to meet the needs of different target audiences is invaluable. The platform lets business users create content without getting bogged down with complex technology. We also appreciate how we can pull data into Customer Journey Analytics to gain insights and optimize experiences with Adobe Target. Review collected by and hosted on G2.com.

There's a lot of complexity with a platform that's as far-reaching as Adobe Experience Manager. It's more little things like having to refresh a page to get edits to show and other little quirks that you learn to live with after years of using it. Review collected by and hosted on G2.com.

I think that Adobe Experience Manager is a great tool for our organization to automate, review, and approve content and have it published to our site. I'm very excited about the amount of leveraging and better enhanced technology we will be able to utilize with Adobe Experience Manager. It has been essential in keeping us ahead in the game. Adobe Experience Manager helps us edit, review, automate, and publish our brand content and assets, delivering more variety and knowledge to our site visitors. I like that Adobe Experience Manager has made it easier to automate our home site pages with different components and fragments, keeping us up-to-date with consistently changing trends. It has made it easier on our Marketing Ops team with updates and publishing pages that we would like to highlight. It's faster and more innovative for our team and overall. Review collected by and hosted on G2.com.

We would like to have some of the components we use more updated and conjoined. We mostly want to improve our core components, like Title, Text and Image. Having more flexible components that a more diverse style guide would be great improvements. Review collected by and hosted on G2.com.

I really appreciate Adobe Experience Manager for its great user interface and user-friendly drag and drop functionality. I also find it valuable that it integrates well with other platforms such as Marketo and Drift, allowing us to create simple web chat journeys. The switch to Adobe Experience Manager offered better functionality, and it enables us to create simple user journeys without complexity. The initial setup was also great as it fit well with the global setup we had. Review collected by and hosted on G2.com.

The usage of AI at the moment isn’t as good as I'd like. I think it could be better if it integrated with other tools like Claude or ChatGPT, or if it had an AI interface that could recommend or suggest user journey improvements based on what users are currently seeing. Review collected by and hosted on G2.com.

I like how easy it is to search via components in Adobe Experience Manager. This feature helps me cut down time on finding a component I want for a page. I also appreciate the support along with the additional helpful agents for other marketing side items. The software suggests components that would be great for the page, which is really useful. Review collected by and hosted on G2.com.

Some of the components on the authoring side don't work well with the edited ones, and edits sometimes require the page to fully reload to display correctly. Navigating through 8,000 pages is a challenge, and it would be helpful to have a search feature with better parameters to find the correct page. The initial setup was difficult, and the migration was hard. Review collected by and hosted on G2.com.

I like Adobe Experience Manager for its position within the Adobe suite of enterprise products. It offers scalability and performance without the need for backend management. This reduces risk for our company, expands capacity for our engineers, and allows room for growth. The learning curve was fairly low, and the documentation from Experience League has been a great resource, alongside the support from our implementation partner, Syncpoint Digital. The improved workflows help us produce and author content effectively and manage reusable content across multiple locations or sites. Review collected by and hosted on G2.com.

Adobe Experience Manager Forms feel a lot behind in comparison to other AEM products. Forms doesn't currently reference the same CSS as sites, its builder UI doesn't represent our form themes appropriately, and its ease of use struggles in comparison to competitors. Review collected by and hosted on G2.com.

I like that Adobe Experience Manager works great as a content repository, where I can look at past versions of a page from an audit perspective, view link references, and see content hierarchy. It's really helpful to be able to manage the publication of timely content and schedule launches and redesigns. I also appreciate that we can see timestamps of who last modified, published, or scheduled a page, so we can confirm the exact date and time specific content was on the page. It's also nice that this tool allowed us to switch from OpenCms since we needed a robust content management, authoring, and publishing system. Review collected by and hosted on G2.com.

One of the benefits, but a trade-off at the same time is the ability to customize Adobe Experience Manager to your business needs, but with that requires an implementations or dev team. And with the new version to EDS, it requires re-imagining and refactoring everything. Also, the initial setup was difficult. Review collected by and hosted on G2.com.

I like the separation of environments like Dev, Stage, and Prod in Adobe Experience Manager, which is related to the dev pipeline and helps ensure we are deploying good and quality solutions. I also appreciate the multi-region configuration, as it's way easier than on other CMS platforms. This is particularly beneficial as we have a lot of non-American clients. Review collected by and hosted on G2.com.

I believe that on the code aspect, maybe the build could be a bit optimized, since it takes some minutes to finish and proper test. The whole mvn clean install with packages parameters can take so long to build, depending on the project size. It would be nice to have an optimized way to build the whole project. Also, the initial setup was a bit painful due to a lot of dependencies of the project. Review collected by and hosted on G2.com.