Adobe Experience Manager Features

Import and export large media files or folders into or from the database quickly and efficiently.

Navigating media collections is logical and elegant with visual file hierarchies and customizable thumbnail/filename display.

Able to search and filter assets by keywords and metadata.

Able to easily preview large image files and video storyboards.

Provides insights into the performance of digital content across its entire lifecycle.

Software supports a wide range of file types.

Automatically adds descriptive metadata like file size and upload date, can extract XMP, IPTC and EXIF metadata, has standard metadata fields like keywords, and allows the definition of custom fields and vocabulary.

Automatically or manually convert files into different sizes or file types within the DAM system.

Keep track of incrementally changing versions of the same asset.

Automatically archive, delete, or revoke access to assets that have reached the end of their life cycle.

Apply visual watermarks to images and video.

Manage the licensing and copyright information for assets within the DAM system.

Houses an organization's brand guidelines in a centralized location within the digital asset management platform

The software is optimized to load, preview, search and edit video media files.

The software is optimized to load, preview, search and edit audio media files.

The software is optimized to load, preview, search and edit image media files.

Create rules that automate processes, such as converting into certain file types or routing projects to certain users for review and approval.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Publish media or media collections to your website or share externally via temporary hyperlink.

Allow creatives to access, edit and upload assets in the DAM system directly from design or photo/audio/video editing software.

Integrate digital assets automatically into marketing workflows and marketing technologies like web content management and e-commerce software.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Ability to control file/folder access by user or group, external sharing permissions, editing policies, device location restrictions, sharing by device, etc.

Abilities to set standards for asset and risk management.

Provides ability to create the reports that meet your business requirements

Drafting and publishing content is intuitive and non-technical.

Formatting content is straight-forward and painless.

Keep track of incrementally changing versions of the same content.

Available gadgets and modules suit the needs of your site and are easily incorperated onto the page.

Can easily institute an approval routing process between authors and editors.

Easily schedule content to be published at a certain time and in a certain order.

System allows the storage and management of rich media files.

Able to search your content based on keyword, metadata, tags, etc.

Content--both published and yet-to-be published--can be intuitively managed, edited, tagged, approved, and stored.

The software provides a wide breadth of free or purchasable site templates that are attractive and suited to your webpages' needs.

Effective mobile templates are available and easily customizable.

Consistent design elements across sites (including personalized brand components) unites webpages into a coherent online presence.

The visual appearance of webpages can be easily customized to fit your site’s needs.

Allows planning and deployment of an overall communications strategy.

Includes or integrates with content creation apps.

Outbound communications are segmented and personalized.

Inbound contacts are identified and handled based on history.

Software verifies compliance with GDPR, CAN-SPAM, and other legal requirements.

The system has a large and interactive community of users.

Pagination, page headers and titles, meta tags and URL structure all contribute well to site SEO.

Able to build out different and multiple taxonomies to store and index content.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.

Provides features to allow scaling for large organizations or an expansive web presence.

Enables users to view and interact with the same content in multiple languages.

Access pre-built and custom reports and dashboards.

Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.

Helps manage ad messaging and ensure standards within digital advertising campaigns.

Contains compliance monitoring for content and/or site layout.

Monitors brand assets to ensure content is consistent with the design of the site.

Pagination, page headers and titles, meta tags and URL structure all contribute well to site SEO.

Allows organizations multi-national organizations to use tool effectively across multiple languages and currencies.

Ensures availability of accessibility tools and provides information on how individuals are using accommodation tools to interact with the site

Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence.

Analyze inbound marketing traffic to identify which campaigns are working best.

Helps users understand audience demographics and evaluate visitor behavior.

Create reports and dashboards to analyze results of campaigns.

Streamlines personalization by integrating customer data repositories into systems that deliver content.

Handles broad-reaching marketing orchestration by pulling customer data from CRMs and other data repositories to deliver content across multiple channels.

Suggested workflows that can be adopted as is or adapted to fit business needs.

System allows the storage and management of rich media files.

Able to create user portals and sites.

Provides drag and drop tools usable by admins with little to no coding experience in order to build applications which automate workflows and business processes.

Provides development environments to allow users to develop applications which automate workflows and business processes with minimal coding.

Customers have a route to update account details, payments and information themselves.

Software incorporates multiple digital communications channels.

Allows incorporation of inbound contacts from non-marketing channels.

Includes physical media (mail, flyers, billboards, etc.) in the channels mix.

Ability to centralize, organize, and store content in a holistic way for easy and timely retrieval throughout the consumer's journey.

Ability to measure the revenue influence and ROI of every piece of content.

Provides users with tools to rebrand users’ content with creative customizations, themes, promotional elements, etc.

Allows users to customize the UGC widget with their own logo and branding

Allows users to display a UGC gallery on their website

Gives users a central place to store and manage UGC through folders, tags, etc.

Integrates with social media platforms to collect customer posts that mention or display a particular brand

Integrates with content creation tools to allow users to edit and customize content

Integrates with marketing automation software to feed content into existing marketing workflows

Integrates with social media platforms to allow brands to reach out directly to users to request rights to reuse their content

Provides personalized onboarding sessions to help brands get started

Provides 24/7 customer support and technical assistance through different channels like email, chat, call, and video

Gives users insights into customer behavior and campagin performance by tracking clicks, views, content metrics, and user sentiments

Enables UGC galleries to intelligently load only when they are ready to be used, reducing overall page weight and improving website performance

Allows users to generate text based on a text prompt.

Condenses long documents or text into a brief summary.

Works across multiple software systems or databases

Engages in human-like conversation for task delegation

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Engages in human-like conversation for task delegation

Makes informed choices based on available data and objectives

Works across multiple software systems or databases

Capability to perform complex tasks without constant human input

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives