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HighLevel vs HubSpot Sales Hub Comparison - What are their main differences? 
Featured Products
At a Glance
Market Segments
Small-Business (95.8% of reviews)
Small-Business (60.9% of reviews)
Entry-Level Pricing
$97.00 Per Month
$0.00
HighLevel
Star Rating
(574)4.6 out of 5
Market Segments
Small-Business (95.8% of reviews)
Pros & Cons
Entry-Level Pricing
$97.00 Per Month
Free Trial is available
Browse all 2 pricing plansHubSpot Sales Hub
Star Rating
(13,421)4.4 out of 5
Market Segments
Small-Business (60.9% of reviews)
Pros & Cons
Entry-Level Pricing
$0.00
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that HighLevel excels in its AI Text Generation feature, receiving a score of 9.1, which reviewers say significantly enhances their content creation process compared to HubSpot Sales Hub's score of 7.5.
- Reviewers mention that HighLevel's Opportunity & Pipeline Management is rated at 8.9, indicating a robust capability for tracking sales opportunities, while HubSpot Sales Hub follows closely with a score of 8.5, suggesting both platforms are strong but HighLevel has a slight edge.
- G2 users highlight that HighLevel's Email Marketing feature scores 8.7, which is competitive with HubSpot Sales Hub's 8.8; however, users on G2 note that HighLevel offers more customizable templates that enhance user engagement.
- Users say that HighLevel's Workflow Capability is rated at 8.7, which reviewers mention allows for more complex automation compared to HubSpot Sales Hub's 8.3, making it a better choice for businesses needing intricate workflows.
- Reviewers mention that HighLevel's Customer Support Portal scores 8.4, which is slightly higher than HubSpot Sales Hub's 8.3, indicating that users find HighLevel's support resources more accessible and effective.
- Users report that HighLevel's integration capabilities, particularly in Data Import & Export Tools, score 8.5, which is higher than HubSpot Sales Hub's 8.4, suggesting that HighLevel provides a more seamless experience for data management.
Pricing
Entry-Level Pricing
HighLevel
Starter
$97.00
Per Month
All the tools you need to grow your businesses online with unlimited Users, unlimited Contacts, and a suite of AI tools!
- CRM
- Email & SMS Marketing
- Funnel & Website Builders
HubSpot Sales Hub
Free HubSpot CRM
$0.00
A foundational CRM that helps businesses organize their interactions, and create great experiences for their customers.
- Contact management
- Contact website activity
- Companies
Free Trial
HighLevel
Free Trial is available
HubSpot Sales Hub
Free Trial is available
Ratings
Meets Requirements
8.8
182
8.6
9,790
Ease of Use
7.8
518
8.7
10,676
Ease of Setup
7.4
309
8.4
4,650
Ease of Admin
8.2
132
8.6
3,128
Quality of Support
8.2
177
8.6
8,815
Has the product been a good partner in doing business?
8.7
126
8.7
3,081
Product Direction (% positive)
9.0
179
8.7
9,370
Features by Category
Sales Force Automation
8.7
106
8.7
6057
|
Verified
Feature Not Available
Feature Not Available
9.0
110
8.5
5915
|
Verified
8.4
107
8.5
6100
|
Verified
7.5
83
7.8
4197
|
Verified
8.8
96
8.5
5061
|
Verified
8.3
82
7.8
3254
|
Verified
7.9
80
7.8
3159
|
Verified
8.1
87
8.2
2453
Marketing Automation
8.9
105
8.7
5385
|
Verified
9.1
103
8.5
5050
|
Verified
9.0
106
8.7
5200
|
Verified
8.3
96
8.1
4438
|
Verified
Customer Support
8.0
91
8.3
3632
|
Verified
Feature Not Available
8.1
2461
Feature Not Available
8.4
3294
|
Verified
8.2
94
8.0
3276
|
Verified
8.2
90
8.3
3509
|
Verified
Reporting & Analytics
8.3
94
8.2
5768
|
Verified
8.3
102
8.4
6111
|
Verified
Feature Not Available
8.0
4284
|
Verified
Mobile & Social
8.1
88
8.0
3803
|
Verified
8.3
101
8.1
2456
|
Verified
7.8
89
7.7
4124
|
Verified
Platform
8.6
104
8.1
2906
|
Verified
8.9
102
8.3
2527
|
Verified
8.6
97
8.5
2978
|
Verified
8.0
85
8.1
2280
|
Verified
Feature Not Available
7.5
1974
8.3
81
8.0
2573
|
Verified
8.5
98
8.6
2978
|
Verified
7.8
82
8.0
1663
Integration
8.5
85
8.4
2264
|
Verified
8.2
91
8.2
2368
|
Verified
8.1
78
8.1
2227
|
Verified
Generative AI
8.3
60
7.4
677
Agentic AI - CRM
7.8
22
7.1
214
8.5
22
7.2
212
8.9
22
7.3
210
8.3
21
7.1
213
8.6
22
7.0
212
8.4
21
7.1
212
8.3
21
7.2
212
Email Marketing
8.9
90
Not enough data
8.7
86
Not enough data
8.4
83
Not enough data
8.7
88
Not enough data
Online Marketing
8.8
91
Not enough data
8.7
79
Not enough data
8.5
78
Not enough data
8.3
86
Not enough data
Feature Not Available
Not enough data
Lead Management
8.8
77
Not enough data
8.5
69
Not enough data
8.7
75
Not enough data
8.3
74
Not enough data
8.7
82
Not enough data
8.1
74
Not enough data
8.8
77
Not enough data
9.1
81
Not enough data
Campaign Management
Feature Not Available
Not enough data
8.4
76
Not enough data
8.8
88
Not enough data
Feature Not Available
Not enough data
Social
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.5
76
Not enough data
Feature Not Available
Not enough data
8.5
78
Not enough data
Reporting & Analytics
8.8
86
Not enough data
8.5
79
Not enough data
8.4
78
Not enough data
8.4
76
Not enough data
Feature Not Available
Not enough data
Platform
8.6
82
Not enough data
8.8
84
Not enough data
8.7
83
Not enough data
8.0
63
Not enough data
Feature Not Available
Not enough data
8.5
74
Not enough data
Feature Not Available
Not enough data
Agentic AI - Marketing Automation
7.9
13
Not enough data
8.2
13
Not enough data
8.2
13
Not enough data
7.6
12
Not enough data
7.9
12
Not enough data
8.1
12
Not enough data
Integration
8.4
75
Not enough data
8.2
77
Not enough data
8.4
72
Not enough data
Messenger
9.2
6
Not enough data
7.7
5
Not enough data
8.6
6
Not enough data
8.3
5
Not enough data
Channels
9.4
6
Not enough data
9.4
6
Not enough data
9.4
6
Not enough data
7.5
6
Not enough data
6.7
5
Not enough data
Customers
8.9
6
Not enough data
8.9
6
Not enough data
8.9
6
Not enough data
9.2
6
Not enough data
8.9
6
Not enough data
Agentic AI - Conversational Marketing
6.3
5
Not enough data
6.3
5
Not enough data
7.0
5
Not enough data
Not enough data
Not enough data
6.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Generation
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Lead Facilitation
Not enough data
8.4
528
Not enough data
8.6
625
Not enough data
8.8
652
Not enough data
8.9
659
Organization
Not enough data
9.0
681
Not enough data
8.8
667
Not enough data
8.7
605
Performance Analysis
Not enough data
8.3
559
Not enough data
8.8
668
Sales Analysis
Not enough data
8.5
563
Not enough data
8.7
620
Generative AI
Not enough data
8.2
158
Not enough data
8.3
158
Agentic AI - AI Sales Assistant
Not enough data
7.9
22
Not enough data
8.1
21
Not enough data
8.1
22
Not enough data
8.1
22
Not enough data
8.2
22
Not enough data
8.2
22
Not enough data
8.4
22
Integrated Workflows
Not enough data
8.8
1633
Not enough data
9.0
1680
Not enough data
8.3
1441
Not enough data
8.2
1340
Not enough data
8.8
1526
Not enough data
8.7
1386
Not enough data
8.6
1307
Repeatability and Reportability
Not enough data
8.6
1481
Not enough data
8.7
1550
Not enough data
8.6
1521
Not enough data
8.1
1397
Not enough data
Feature Not Available
AI and Automation
Not enough data
8.2
1247
Not enough data
8.1
1215
Not enough data
8.2
1206
Not enough data
7.8
1086
Not enough data
7.7
1033
Generative AI
Not enough data
7.4
497
Agentic AI - Sales Engagement
Not enough data
7.0
181
Not enough data
7.2
182
Not enough data
7.2
183
Not enough data
7.3
182
Not enough data
7.2
183
Not enough data
7.2
183
Not enough data
7.2
184
Call Analytics
Not enough data
8.2
302
Not enough data
8.0
270
Not enough data
8.0
279
Not enough data
Feature Not Available
Agent Performance Management
Not enough data
Feature Not Available
Not enough data
7.5
244
Not enough data
7.7
254
Generative AI
Not enough data
7.7
113
Agentic AI - Conversation Intelligence
Not enough data
7.5
26
Not enough data
7.6
26
Not enough data
7.8
26
Not enough data
7.4
26
Not enough data
7.8
25
Not enough data
7.4
25
Not enough data
7.5
25
Text Messaging
9.1
60
Not enough data
9.4
60
Not enough data
9.2
57
Not enough data
9.1
60
Not enough data
Feature Not Available
Not enough data
8.6
53
Not enough data
8.8
57
Not enough data
8.7
58
Not enough data
SMS Platform
8.8
57
Not enough data
9.2
62
Not enough data
9.1
62
Not enough data
7.1
47
Not enough data
8.1
46
Not enough data
8.6
55
Not enough data
Agentic AI - SMS Marketing
7.4
9
Not enough data
8.3
9
Not enough data
8.7
9
Not enough data
8.0
9
Not enough data
7.7
8
Not enough data
8.1
8
Not enough data
Channels
8.2
10
Not enough data
7.4
9
Not enough data
7.4
9
Not enough data
Design
8.3
9
Not enough data
7.5
10
Not enough data
9.0
10
Not enough data
8.0
9
Not enough data
9.3
9
Not enough data
Generative AI
8.2
10
Not enough data
8.1
9
Not enough data
Responses
9.2
8
8.3
10
9.4
8
8.5
10
7.5
8
7.7
10
Automation - AI Agents
8.8
8
8.9
9
9.2
8
9.1
9
9.2
8
8.7
9
8.5
8
8.5
9
9.2
8
8.8
8
Platform
8.8
8
8.2
10
9.2
8
8.3
10
9.2
8
8.9
9
Autonomy - AI Agents
8.1
8
7.8
9
8.8
8
7.8
9
8.3
8
8.0
9
8.3
8
7.6
9
Generative AI
8.5
8
9.1
9
8.5
8
9.1
9
Responses
9.5
7
Not enough data
7.3
5
Not enough data
9.5
7
Not enough data
9.5
7
Not enough data
9.5
7
Not enough data
Platform
8.6
7
Not enough data
9.3
7
Not enough data
8.6
7
Not enough data
8.6
7
Not enough data
8.3
7
Not enough data
9.5
7
Not enough data
9.5
7
Not enough data
Generative AI
8.6
7
Not enough data
8.3
6
Not enough data
Conversational Platform
9.7
6
Not enough data
9.7
6
Not enough data
9.7
6
Not enough data
9.7
6
Not enough data
Support Automation
9.7
6
Not enough data
9.7
6
Not enough data
9.7
6
Not enough data
9.7
6
Not enough data
Generative AI
9.7
6
Not enough data
9.7
6
Not enough data
Integrations
Not enough data
8.3
525
Not enough data
9.0
721
Not enough data
8.3
590
Not enough data
8.4
579
Not enough data
7.7
490
Branding & Customizatio
Not enough data
8.6
630
Not enough data
8.7
650
Not enough data
8.4
572
Automatic Rules & Configurations
Not enough data
8.7
624
Not enough data
8.9
633
Not enough data
8.5
590
Agentic AI - Business Scheduling
Not enough data
7.7
48
Not enough data
7.7
48
Generative AI
8.6
6
Not enough data
8.9
6
Not enough data
8.6
6
Not enough data
Communication
9.3
7
Not enough data
8.1
6
Not enough data
9.7
6
Not enough data
9.4
6
Not enough data
7.2
6
Not enough data
Internal Use
8.3
10
Not enough data
7.2
6
Not enough data
7.8
6
Not enough data
9.2
6
Not enough data
7.3
5
Not enough data
9.3
7
Not enough data
Platform Basics - VoIP Providers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Basic Communication
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - VoIP Providers
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Access
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advanced Features
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Visitor Identification
Not enough data
6.0
17
Agentic AI - Sales Performance Management
Not enough data
6.7
81
Not enough data
6.8
81
Not enough data
6.6
81
Incentives
Not enough data
7.9
771
Not enough data
8.1
848
|
Verified
Not enough data
7.5
719
|
Verified
Not enough data
8.3
944
Personalization
Not enough data
8.4
969
Not enough data
8.5
1099
|
Verified
Not enough data
8.8
1197
|
Verified
Not enough data
8.5
989
|
Verified
Administrative
Not enough data
8.6
1023
|
Verified
Not enough data
8.4
903
|
Verified
Not enough data
8.3
859
Agentic AI - Email Tracking
Not enough data
6.9
119
Not enough data
6.9
119
Not enough data
7.0
119
Not enough data
6.9
119
Not enough data
6.9
118
Not enough data
6.8
119
Not enough data
7.0
120
Analytics
Not enough data
8.7
2096
Not enough data
8.8
2084
Not enough data
Feature Not Available
Customizations
Not enough data
8.8
2136
Not enough data
8.9
2135
Not enough data
8.8
2230
Not enough data
Feature Not Available
Not enough data
8.9
2208
Generative AI
Not enough data
7.5
487
Agentic AI - Sales Analytics
Not enough data
7.0
105
Not enough data
7.1
103
Not enough data
7.3
101
Not enough data
7.3
103
Not enough data
7.2
102
Data Sourcing
Not enough data
8.3
1354
Not enough data
8.4
1424
Not enough data
8.2
1292
Not enough data
8.6
1543
Not enough data
8.4
1387
Predictive Analytics
Not enough data
8.1
1346
Not enough data
8.2
1304
Not enough data
7.8
1132
Not enough data
7.9
1263
Sales Management
Not enough data
8.8
1553
Not enough data
7.9
1245
Not enough data
8.4
1408
Not enough data
8.9
1619
Agentic AI - Outbound Call Tracking
Not enough data
7.5
65
Not enough data
7.2
63
Calling
Not enough data
8.6
1195
Not enough data
8.1
987
Not enough data
8.6
1155
Not enough data
8.7
1186
Not enough data
7.9
72
Contacts
Not enough data
8.7
1261
Not enough data
8.4
1103
Not enough data
8.6
1163
Insights
Not enough data
9.0
1350
Not enough data
8.7
1191
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.4
1095
Not enough data
7.6
68
Agentic AI - Sales Enablement
Not enough data
7.1
65
Not enough data
7.1
64
Not enough data
7.0
63
Content Management
Not enough data
8.4
805
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
814
Not enough data
8.4
800
Analytics
Not enough data
8.4
884
Not enough data
8.5
885
Not enough data
8.4
829
Not enough data
8.3
803
Learning Management - Sales Enablement
Not enough data
7.5
40
Not enough data
7.4
39
Not enough data
7.8
41
Revenue Enablement - Sales Enablement
Not enough data
7.4
39
Not enough data
7.2
39
Not enough data
7.5
40
Relationship Management - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Follow up Automation - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Document Management - Insurance CRM
Not enough data
Not enough data
Integrations & Reports - Insurance CRM
Not enough data
Not enough data
Not enough data
Not enough data
Consumer Intelligence
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Reporting
8.6
37
Not enough data
7.7
36
Not enough data
8.6
42
Not enough data
Media Monitoring
Feature Not Available
Not enough data
8.5
45
Not enough data
Feature Not Available
Not enough data
In-House Management
8.2
38
Not enough data
8.5
39
Not enough data
Generative AI
9.1
30
Not enough data
Agentic AI - Online Reputation Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Customizations
8.8
50
Not enough data
9.3
52
Not enough data
8.8
43
Not enough data
9.2
46
Not enough data
Growth
Feature Not Available
Not enough data
8.5
48
Not enough data
9.5
46
Not enough data
7.9
48
Not enough data
8.3
45
Not enough data
Content
9.1
50
Not enough data
8.8
47
Not enough data
8.9
45
Not enough data
8.5
39
Not enough data
Support
8.4
45
Not enough data
Agentic AI - AI Agents
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
HighLevel and HubSpot Sales Hub are categorized as CRM and AI Agents For Business Operations
Unique Categories
HighLevel is categorized as Marketing Automation, SMS Marketing, Conversational Marketing, Shared Inbox, Online Reputation Management, VoIP Providers, Customer Communications Management, Chatbots, Website Builder, Live Chat, and Conversational Support
HubSpot Sales Hub is categorized as Conversation Intelligence, Business Scheduling, Sales Engagement, AI Sales Assistant, Sales Enablement, Outbound Call Tracking, Sales Analytics, Visitor Identification, Email Tracking, Sales Performance Management, and Insurance CRM
Reviews
Reviewers' Company Size
HighLevel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
HubSpot Sales Hub
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
43.9%
Consulting
9.7%
Real Estate
5.1%
Professional Training & Coaching
4.4%
Health, Wellness and Fitness
4.4%
Other
32.5%
Computer Software
15.9%
Information Technology and Services
12.2%
Marketing and Advertising
9.9%
Financial Services
4.3%
Education Management
3.2%
Other
54.6%
Alternatives
Discussions
What is high level app?
2 Comments
MB
HighLevel as several mobile app options. You can contract with HighLevel to have them build your own branded app or you can use their Grey Labeled app called...Read more
Why less options for funnel and website section?
1 Comment
ST
Hey there!
Thank you for the question.
I am Head of Product Management at highLevel.
We would love to hear about more options that you want on...Read more
Can I automate multiple scheduled sales email sends based on the suggested optimized send times?
6 Comments
JF
Yes, you can schedule automated emails at suggested optimized times. You can send single emails or sequences.Read more
Will Hubspot connect well with variety of accounting softwares?
5 Comments
CM
There aren’t any native integrations that I’m aware of. There are a few you can set up through Zapier. A word of caution: HubSpot isn’t currently compliant...Read more
Is there any way to email and add a call task on the same day in sequences?
4 Comments
KH
yes you can use sequences for email and then make a workflow for adding task same day .Read more
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