--- title: HighLevel Reviews meta_title: 'HighLevel Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 654 reviews by the users' company size, role or industry to find out how HighLevel works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 654 scale: '5' date_modified: '2026-10-20' parent_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools ---

HighLevel Reviews & Product Details

Pricing

Pricing provided by HighLevel.

Starter

$97.00
Per Month
AI Workflows

See how people combine HighLevel with AI tools to solve real work problems. Each Blueprint is a reusable, step-by-step workflow you can adapt for your team.

Blueprint · Sales
Qualify, Nurture, and Book Leads from Facebook Ads Automatically

Skip the qualification forms that make prospects feel screened and instead guide them through natural conversation to book only ready leads, freeing you from hours of manual sorting. Multiple ad campaigns funnel into one system that routes qualified prospects through tailored nurture sequences and books calendar slots automatically.

Tools used:
Try the workflow
Blueprint · Sales
Route Leads to the Right Brand With One Chatbot That Reads Intent, Not the Website

Stop losing cross-brand leads that die because customers ask about the wrong company's product on the wrong website. One intelligent chatbot reads what visitors actually want and routes their inquiries to the correct brand's pipeline with full context intact.

Try the workflow

HighLevel Reviews (654)

View 2 Video Reviews
Reviews

HighLevel Reviews (654)

View 2 Video Reviews
4.6
654 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise HighLevel for its all-in-one capabilities that streamline various marketing and CRM functions, making it easier to manage tasks and automate workflows. The platform's flexibility and customization options allow businesses to tailor it to their specific needs, enhancing overall efficiency. However, many note a common limitation in the steep learning curve associated with its extensive features.

Pros & Cons

Generated from real user reviews
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SATYAM S.
SS
SATYAM S.
Performance Marketing, PPC, SEO & Lead Generation Specialist
Small-Business (50 or fewer emp.)
"Seamless Dashboard, Effortless Automation"
5/5
What do you like best about HighLevel?

I find HighLevel to be really great for managing everything from one dashboard, which includes my payments and outreach setup. The ease of building websites, stores, or funnels, and having numerous funnels working is something I really appreciate. Hosting is very easy, making organization simple. I mainly use HighLevel for my funnel, and having it live there is fantastic. The automation capabilities, like WhatsApp, SMS, or email automations, are extremely easy to set up and use. The billing process is straightforward too. I enjoy the very easy dashboard and clean navigation; it makes finding settings straightforward. Additionally, setup with HighLevel was flawless, as everything is accessible once you have access to the account. I can start creating funnels, automations, and have everything in the same dashboard. Pricing is also flawless. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

Nothing really Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks for your feedback Satyam! Love the term "the all-rounder"! We've got some great updates rolling out to Website builder soon that you're going to love. We're also rolling out the ability for third-party developers to build plugins for the website builder similar to Wordpress. Stay tuned!

Sebastian P.
SP
Sebastian P.
General Manager
Small-Business (50 or fewer emp.)
"Effective Automation, Confusing Interface"
3.5/5
What do you like best about HighLevel?

I like using HighLevel because it allows me to automate various marketing workflows for clients, which helps us do more with less. The integration with WhatsApp is good and easy to use. Additionally, I value that HighLevel has many settings and integrations, although what I use the most are the workflows. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

I believe that HighLevel could greatly improve its interface. With so many functions, it is sometimes confusing to know how to get to what you need to execute. I think the user experience is what needs the most improvement. Also, I don't like that besides paying for the plan, there are many additional costs you also have to cover, it seems like they are always looking for ways to get more money out of you. Review collected by and hosted on G2.com.

Response from Jonathan Evans of HighLevel

Thank you for your review Sebastian! We really appreciate it!

Stephen C.
SC
Stephen C.
Small-Business (50 or fewer emp.)
"Scales with Ease, Ideal for Agencies"
4.5/5
What do you like best about HighLevel?

I like that HighLevel is always adding new features, which is great since I pay a flat fee and can have unlimited subaccounts and white label it as my own software. This setup helps me generate monthly recurring revenue and manage over 100 clients from one dashboard, charging each of them a monthly fee. The initial setup was also really easy. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

The AI studio is powerful but a bit raw. The UI/UX requires improvement, and the reporting and analytics need work. Email deliverability and setup are also areas that could be better. The mobile experience in web builders and the general client experience could be cleaner. Review collected by and hosted on G2.com.

Response from Jonathan Evans of HighLevel

Hi there, thank you for sharing such a detailed review—we really appreciate it!

It’s great to hear that HighLevel is helping you scale your agency, manage a large client base, and build recurring revenue with ease. We’re especially glad the flexibility with sub-accounts and white labeling has been valuable for your business.

We also appreciate your honest feedback around AI Studio, UI/UX, reporting, and deliverability. These are areas we’re actively improving, and insights like yours help guide those enhancements.

Thanks again for your support—we’re excited to continue growing alongside you!

Verified User in Professional Training & Coaching
AP
Verified User in Professional Training & Coaching
Small-Business (50 or fewer emp.)
"Easy Multi-Site Hosting and Client White Labeling in One Account"
5/5
What do you like best about HighLevel?

It allows you to host multiple websites in one account and to white label websites for clients. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

It was a little tricky to get my first website homepage set up but I figured it out. Review collected by and hosted on G2.com.

Response from Sithun KK of HighLevel

Thank you for sharing your experience! We’re glad HighLevel helps you manage multiple websites in one place, white-label them for your clients, and connect with leads more easily as you grow your business.

Verified User in Staffing and Recruiting
GS
Verified User in Staffing and Recruiting
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"All-in-One Dashboard That Covers Everything You Need to Get Started"
4.5/5
What do you like best about HighLevel?

It's all in one, I can access different aspects of my business in one dashboard- not the best tools but everything I needed to get started. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

The keyboard shortcuts optimization and some of the editing features inconsistently popping up with hover. Review collected by and hosted on G2.com.

Response from Sithun KK of HighLevel

Thank you for sharing your experience! We’re glad HighLevel’s all-in-one dashboard gives you a convenient way to manage different aspects of your business and get started with the tools you need.

Joseph S. K.
JK
Joseph S. K.
Chief Technical Officer and Director of SEO Operations
Small-Business (50 or fewer emp.)
"The most amazing all-in-one White Label CRM solution for Agencies!"
5/5
What do you like best about HighLevel?

I like that I can "white label" the CRM to be our own and also get other solutions to bolt right in and service our clients and customers in a seamless platform. It's absolutely amazing at omnichannel integration and it keeps getting better from here with blogging and multi-payment invoicing! Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

There isn't much to dislike other than features missing that are "on the way." It is just a matter of time for these features to be there. Review collected by and hosted on G2.com.

Response from Jonathan Evans of HighLevel

Hi Joseph, thank you so much for your continued support and for updating your review—we truly appreciate it!

It’s great to hear that HighLevel has been helping you deliver a seamless, white-labeled experience for your clients and that features like omnichannel communication and integrations are making an impact. We’re always working to expand the platform, so your patience as new features roll out means a lot.

Thanks again for being part of the HighLevel community—we’re excited to keep growing with you!

AP
Aditya P.
Data Analyst
Mid-Market (51-1000 emp.)
"Streamlined CRM for Lead Management and Automation"
5/5
What do you like best about HighLevel?

I like how HighLevel combines CRM, automation, and marketing tools into one platform, which saves a lot of time. The platform helps manage leads, automate tasks, and keep all client interactions organized in one place. The initial setup was fairly straightforward, and once everything was configured, it was easy to start the day. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

This platform has a lot of features, so the learning can feel a bit steep at first. Features like workflow automation and funnel setup can take some time to learn, more guidance and onboarding tips would make the process smoother for new users. Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks for the review Aditya! Glad to hear HighLevel has helped simplify your CRM, automation, and lead management workflows. Also appreciate the feedback on the learning curve and are continuously improving onboarding to make getting started even easier. Thanks for being part of the HighLevel community!

António M.
AM
António M.
Founder & Physiotherapist
Small-Business (50 or fewer emp.)
"Useful Features, but UI/UX and Configuration Need Improvement"
3/5
What do you like best about HighLevel?

I like the Social Planner, the AI Chat, the AI Voice, the Referral Programs, and the Gift Cards on HighLevel. Creating, teaching, and incorporating the AI Chat into the available channels is very easy, quick, and very effective. I also appreciate the centralization provided by HighLevel, where everything essential is on a single platform. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

The website builder is terrible. The UI and UX are very complicated and there is a tendency to have everything without basic things working 100%. The calendars are a nightmare. The design capabilities of the website builder are far from advanced and the editing is very outdated. The interface is confusing and very cluttered, in addition to unclear informative tooltips. The initial setup of HighLevel was very complicated. Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks for the review António! Glad to hear you're liking so much of the platform, and we hear you loud and clear on the constructive feedback. Hopefully you saw that we dropped the new AI Builder in Labs last week, which is a quantum leap forward when it comes to building Sites, Funnels, Forms, Surveys and more to come 👍

Benjamin V.
BV
Benjamin V.
Permitting administrative
Small-Business (50 or fewer emp.)
"Versatile Platform Connecting Social Media and Client Management"
4.5/5
What do you like best about HighLevel?

I like how easy HighLevel is to use and how the different modules are readily available. The texting, voice calls, and documentation links are particularly handy. The way everything interconnects with social media is fantastic. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

I think there could be a better understanding of databases. For example, when I try to configure pipelines or set up automation, it doesn't always work well. Also, keeping track of invoices or other information is not as good as it could be. I wish it were more like Asana, Zoho or Salesforce in that regard. The initial setup was fairly easy but needed a lot of tweaking to get everything to function perfectly for the tasks. Review collected by and hosted on G2.com.

Response from Jonathan Evans of HighLevel

Thank you for taking the time to share your feedback—we really appreciate it.

We’re glad you’re enjoying the platform’s ease of use and connectivity, and we also value your input on areas like automation and database management. Your insights help us continue to improve.

If you ever need help optimizing your setup, feel free to reach out—we’re here for you.

Corpuz B.
CB
Corpuz B.
Mid-Market (51-1000 emp.)
"All-in-One Solution with Room for Email Improvement"
4/5
What do you like best about HighLevel?

I like that HighLevel acts as a single, unified platform that consolidates nearly all of our sales and marketing workflows into one place. I also love how flexible and customizable the funnels and workflows are. We can build highly tailored automation for lead nurturing, client onboarding, follow-ups, and retention without needing coding skills. The visual workflow builder is intuitive but powerful, so we can adapt quickly for different industries or client types. Review collected by and hosted on G2.com.

What do you dislike about HighLevel?

I find the email deliverability and local delivery options to be not as strong as specialized tools. For German and EU businesses, compliance with GDPR and local email practices is critical. We’ve noticed slightly lower deliverability compared to dedicated tools, and some region-specific settings feel like an afterthought rather than fully integrated. The initial setup of HighLevel was functional but definitely came with a steep learning curve, especially for our team focused on B2B use in Germany. Review collected by and hosted on G2.com.

Response from Chase Buckner of HighLevel

Thanks for the thoughtful review Corpuz! Glad to hear you've been able to consolidate and streamline so much of your business with HighLevel. On the email deliverability front, definitely book some time with our team to ensure your configuration is fully optimized. With the flexibility we provide, custom sending domains, dedicated IPs, etc., you should be able to get better stats than ever before!

Questions about HighLevel? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Bryce B.
BB
Bryce Baughman
•
Last activity 3 months ago

HighLevel feels full of glitches and bugs for me, how are you getting it stable?

GU
Guest User

Do you recommend HighLevel for marketing automation, and what features do you find most effective?

0 Upvotes
0
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Pricing Options

Pricing provided by HighLevel.

Starter

$97.00
Per Month

Agency Unlimited

$297.00
Per Month
HighLevel Comparisons
HighLevel Features
Customization
Workflow Capability
User, Role, and Access Management
Contact & Account Management
Opportunity & Pipeline Mgmt.
Task / Activity Management
Email Marketing
Campaign Management
Lead Management
Call Center Features