[ HighLevel Reviews ](https://www.g2.com/products/highlevel/reviews) [ HighLevel Reviews ](https://www.g2.com/products/highlevel/reviews) # HighLevel Pricing Overview [Editedit](https://my.g2.com/highlevel/pricings) Free Trial ## HighLevel Pricing Key Insights Last updated on Apr 29, 2026 * * * HighLevel offers **2 pricing editions** , starting from **$97** to **$297**. HighLevel pricing tiers are designed to support different usage levels and team sizes. HighLevel also offers a **free trial**. Compare the HighLevel pricing table below to figure out the best fit for your needs. Some plans may require you to contact **HighLevel** for **custom pricing**. * * * Starter — $97 / Per Month Agency Unlimited — $297 / Per Month Rated 4.6 / 5 \*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller. Starter $97.00 Per Month Free Trial All the tools you need to grow your businesses online with unlimited Users, unlimited Contacts, and a suite of AI tools! - CRM - Email & SMS Marketing - Funnel & Website Builders - Workflow Automations Builder - Estimates, Invoicing, and Payments - Social Media Scheduling - Reputation Management - Online Scheduling & Calendars - Pipelines & Opportunity Tracking - AI Employee - And much more! Show More Agency Unlimited $297.00 Per Month Free Trial Unlimited Users, Contacts, and Sub-Accounts with the ability to whitelabel your account with your own branding and login domain. Start with a free 14-day trial! - CRM - Email & SMS Marketing - Funnel & Website Builders - Workflow Automations Builder - Estimates, Invoicing, and Payments - Social Media Scheduling - Reputation Management - Online Scheduling & Calendars - Pipelines & Opportunity Tracking - AI Employee - Unlimited Client Accounts - And much more! Show More CRM with SmartLists, Email, 2-way SMS, Outbound Calling, Call Tracking, Call Recording, Power Dialer, Form Builder, Survey Builder, Funnel Builder, Website Builder, Online Scheduling, Automation Campaigns, Reporting, Webhooks, and more! Pricing information for HighLevel is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase HighLevel must be conducted with the seller. Pricing information was last updated on November 17, 2025 Show More ## HighLevel Pricing FAQs Generated using AI Is HighLevel free, or does it offer a free trial? HighLevel does not offer a permanent free plan, but it does provide a free trial that lets users to test the product before committing to a paid plan. Trial availability and duration may vary, so users should review the seller's official pricing page for the most current details. How much does HighLevel cost in 2026? According to G2 data, HighLevel pricing in 2026 starts at $97.00 and can reach $297.00 depending on the selected plan. Pricing may vary based on billing terms or usage, so users should review the HighLevel's official pricing page for the most current details. Who is HighLevel pricing best suited for? Based on G2 reviewer demographics, HighLevel's pricing is best suited for small business owners and marketing agencies. The vast majority of G2 reviewers identify as small businesses with 50 or fewer employees, spanning industries like marketing and advertising, consulting, real estate, and health and wellness. The $97/month Starter tier suits solo operators and small teams consolidating multiple tools, while the $297/month Agency Unlimited tier is strongly favored by agency owners who need white-labeling and unlimited client sub-accounts. G2 reviewers from mid-market segments also find value, though some note HighLevel's complexity and limited enterprise-grade customization make it less ideal for large organizations with intricate workflow requirements. What are the key differences between the free and paid versions of HighLevel? HighLevel does not offer a permanent free version, but G2's pricing data for HighLevel confirms a 14-day free trial is available, giving prospective users time-limited access to evaluate the platform before committing. The paid Starter plan at $97/month unlocks unlimited users, contacts, CRM, email and SMS marketing, workflow automations, funnel and website builders, social media scheduling, reputation management, and AI tools. HighLevel's Agency Unlimited tier at $297/month adds unlimited sub-accounts and white-label capabilities with custom branding and login domains, which G2 reviewers in marketing agencies specifically highlight as a key differentiator for managing multiple clients under one branded experience. Is HighLevel considered good value for its pricing? G2 reviewers overwhelmingly consider HighLevel exceptional value, with dozens citing it as a cost-effective replacement for multiple separate tools including HubSpot, Mailchimp, Calendly, ClickFunnels, and ActiveCampaign. One G2 reviewer noted eliminating eight other software subscriptions, while another reported saving 75% of onboarding time. The $97/month Starter tier is frequently praised as affordable for small businesses, though a handful of G2 users mention it feels steep for tight budgets or international users facing currency conversion costs. Some reviewers flag growing add-on charges as a concern. Overall, the consensus among G2 users is that HighLevel's pricing delivers strong ROI given its breadth of integrated features. ## Top-Rated Alternatives [ ![Birdeye](https://images.g2crowd.com/uploads/product/hd_favicon/514fe0a03abf96030f2ff069dc84ec93/birdeye.svg "Birdeye") Birdeye 4.7/5(4,205) ](https://www.g2.com/products/birdeye/reviews) [ ![Vendasta AI Platform](https://images.g2crowd.com/uploads/product/hd_favicon/e7d9e1faf02dca42238e56a5f4b12b54/vendasta-ai-platform.svg "Vendasta AI Platform") Vendasta AI Platform 4.5/5(540) ](https://www.g2.com/products/vendasta-ai-platform/reviews) [ ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign") ActiveCampaign 4.4/5(14,780) ](https://www.g2.com/products/activecampaign/reviews) [ View All Alternatives ](https://www.g2.com/products/highlevel/competitors/alternatives) ## HighLevel Pricing Reviews (2) LT Lincoln T. Owner Small-Business (50 or fewer emp.) 12/9/2025 "All-in-One Platform That Simplifies Everything" 5/5 What do you like best about HighLevel? Amazing platform that brings dozens of tools into a single subscription. Review collected by and hosted on G2.com. What do you dislike about HighLevel? It's a little overwhelming to begin with, but once you figure it out, everything makes sense. Review collected by and hosted on G2.com. What problems is HighLevel solving and how is that benefiting you? High level solves problem of websites, CRM, automation, phone call platform, SMS, social media scheduling, email sending, and more. It really does do it all. Review collected by and hosted on G2.com. Show More Response from Jonathan Evans of HighLevel [Editedit](https://www.g2.com/survey_responses/highlevel-review-12064287/official_response/edit) Thank you for the great feedback! We’re glad to hear HighLevel has helped you bring so many tools together into one streamlined platform. We understand that getting started can feel overwhelming, and we’re continuously working to make onboarding and learning even smoother. It’s great to know that once everything clicks, the value of having websites, CRM, automation, calling, SMS, social scheduling, and email all in one place really shines. Thanks for being part of the HighLevel community! Validated ReviewerSource: Organic ![David H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David H.") DH David H. Paid Search Strategist Small-Business (50 or fewer emp.) 10/2/2025 "Highlevel Review 2025" 2.5/5 What do you like best about HighLevel? You can automate follow-ups, onboarding sequences, review requests, pipeline movements, and more Review collected by and hosted on G2.com. What do you dislike about HighLevel? The initial setup and getting “comfortable” can take significant time. For small teams or solo users, that ramp cost is steep. Review collected by and hosted on G2.com. What problems is HighLevel solving and how is that benefiting you? Leads often slipped through the cracks because follow-ups weren’t automated or tracked. Without a centralized system, it was hard to know where each contact was in the pipeline or if anyone followed up. Review collected by and hosted on G2.com. Show More Response from Jonathan Evans of HighLevel [Editedit](https://www.g2.com/survey_responses/highlevel-review-11757944/official_response/edit) Thank you so much for your detailed review! We’re thrilled to hear that HighLevel has helped you automate key workflows like follow-ups, onboarding sequences, review requests, and pipeline management — it’s great to know the platform is helping you stay organized and prevent leads from slipping through the cracks. We completely understand your feedback about the initial setup and learning curve, especially for smaller teams or solo users. We’re continuously improving our onboarding experience, training resources, and guided setup tools to make it faster and easier to get up and running. We’re glad HighLevel is helping you bring structure and visibility to your follow-up process and client pipeline. Thank you for your trust and for being part of the HighLevel community! — The GoHighLevel Team Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise. G2 IconValidated ReviewerIncentivizedSource: G2 invite HighLevel Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_92f791c125019514c13f2138425a640b/hubspot-sales-hub.png "Product Avatar Image") HubSpot Sales Hub 4.4/5(13,909) [ Compare Now ](https://www.g2.com/compare/highlevel-vs-hubspot-sales-hub) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_d9d3ff178178a1f790a9d6114e104471/zoho-crm.png "Product Avatar Image") Zoho 4.1/5(2,948) [ Compare Now ](https://www.g2.com/compare/highlevel-vs-zoho-crm) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_11df00d92568ecc89d4d15e072df8cc6/pipedrive.png "Product Avatar Image") Pipedrive 4.3/5(3,111) [ Compare Now ](https://www.g2.com/compare/highlevel-vs-pipedrive) ##### Categories on G2 [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations)[CRM](https://www.g2.com/categories/crm)[Live Chat](https://www.g2.com/categories/live-chat) [AI Agents For Business Operations](https://www.g2.com/categories/ai-agents-for-business-operations)[CRM](https://www.g2.com/categories/crm)[Live Chat](https://www.g2.com/categories/live-chat)[Website Builder](https://www.g2.com/categories/website-builder)[SMS Marketing](https://www.g2.com/categories/sms-marketing)[Marketing Automation](https://www.g2.com/categories/marketing-automation)[Conversational Marketing](https://www.g2.com/categories/conversational-marketing)[Chatbots](https://www.g2.com/categories/chatbots)[Conversational Support](https://www.g2.com/categories/conversational-support)[VoIP Providers](https://www.g2.com/categories/voip-providers)[Customer Communications Management](https://www.g2.com/categories/customer-communications-management)[Online Reputation Management](https://www.g2.com/categories/online-reputation-management)[Shared Inbox](https://www.g2.com/categories/shared-inbox) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Which HCM software offers the best employee self-service features?](https://www.g2.com/discussions/which-hcm-software-offers-the-best-employee-self-service-features)[What PR analytics tools work for a mid-size company that wants to track brand mentions and earned media without paying for an enterprise monitoring suite?](https://www.g2.com/discussions/what-pr-analytics-tools-work-for-a-mid-size-company-that-wants-to-track-brand-mentions-and-earned-media-without-paying-for-an-enterprise-monitoring-suite)[Which paid search intelligence tools are best for competitive keyword analysis and building a bidding strategy that goes beyond what Google's own planner shows?](https://www.g2.com/discussions/which-paid-search-intelligence-tools-are-best-for-competitive-keyword-analysis-and-building-a-bidding-strategy-that-goes-beyond-what-google-s-own-planner-shows) [What retail media advertising platforms work best for brands also selling on Walmart and Target rather than just Amazon, when you need one tool across multiple retailers?](https://www.g2.com/discussions/what-retail-media-advertising-platforms-work-best-for-brands-also-selling-on-walmart-and-target-rather-than-just-amazon-when-you-need-one-tool-across-multiple-retailers)[What are the top platforms for monitoring and optimizing data pipelines?](https://www.g2.com/discussions/what-are-the-top-platforms-for-monitoring-and-optimizing-data-pipelines)[Pros and Cons Details](https://www.g2.com/products/highlevel/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)