Best Mobile App Analytics Tools
Mobile app analytics tools enables companies to track activity related to in-app sessions and user behavior. These products help measure mobile app opens and downloads, as well as locate user exit points, track the amount of time spent in an app, and construct funnels to track user activity. This software can report on this data in a variety of ways, such as real-time usage, trends over time, location segmentation, and device or operating system attributes. Data can be used by marketing teams to understand regional popularity or demographic analysis. Sales and other departments can also utilize data provided through mobile app analytics products.
While some mobile app analytics products solely address app analytics, others can be used for both app and digital analytics. Mobile app analytics are also popular with mobile game developers, specifically for those looking for a Unity analytics solution.
To qualify for inclusion in the Mobile App Analytics category, a product must:
Best Mobile App Analytics Tools At A Glance
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- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Improve the customer experience with digital analytics for your website or mobile app — for free. Google Analytics gives companies rich insights about their websites, their audiences and their digit
- Owner
- Marketing Manager
- Marketing and Advertising
- Information Technology and Services
- 60% Small-Business
- 29% Mid-Market
31,524,859 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Amplitude is a digital analytics platform designed to assist users in understanding and personalizing their digital products while optimizing the business value derived from product innovation. It ser
- Product Manager
- Software Engineer
- Computer Software
- Information Technology and Services
- 46% Mid-Market
- 32% Small-Business
21,871 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy p
- Product Manager
- Marketing Manager
- Marketing and Advertising
- Financial Services
- 44% Mid-Market
- 30% Enterprise
12,592 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Adjust is a mobile measurement partner (MMP) used by more than 300,000 apps to accurately measure performance, optimize campaigns, and confidently grow their app businesses. As a comprehensive suite f
- UA Marketing
- Growth Manager
- Marketing and Advertising
- Computer Games
- 46% Mid-Market
- 32% Small-Business
7,409 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Glassbox is a customer intelligence and digital experience analytics platform designed to help enterprises understand, optimize, and enhance the customer experience and digital accessibility of their
- Digital Analyst
- Product Owner
- Financial Services
- Insurance
- 77% Enterprise
- 18% Mid-Market
1,823 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services. From di
- Data Analyst
- Analyst
- Marketing and Advertising
- Information Technology and Services
- 43% Enterprise
- 29% Mid-Market
958,655 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The
- Product Manager
- Marketing Manager
- Financial Services
- Information Technology and Services
- 53% Mid-Market
- 29% Small-Business
21,778 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Singular is the only end-to-end marketing attribution and analytics platform that uncovers true ROI across all marketing channels. We transform complex marketing data into actionable insights by unify
- User Acquisition Manager
- Marketing Manager
- Computer Games
- Marketing and Advertising
- 52% Mid-Market
- 28% Small-Business
1,267 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
AppMetrica is an affordable and reliable (yes, it is possible) all-in-one mobile app analytics tool that provides a comprehensive analysis of your mobile app user behavior, in-app revenue, mobile acqu
- Computer Games
- Information Technology and Services
- 61% Small-Business
- 30% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Mixpanel is the decision analytics platform built for fast-moving teams. By combining intuitive self-serve reporting, enterprise-ready scale, and seamless integrations with your data stack, Mixpanel h
- Product Manager
- Software Engineer
- Computer Software
- Information Technology and Services
- 53% Small-Business
- 37% Mid-Market
23,080 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
PostHog is the open-source, all-in-one platform that helps engineers build better products. We enable software teams to capture events, perform analytics, record user sessions, conduct experiments
- Software Engineer
- Founder
- Computer Software
- Information Technology and Services
- 78% Small-Business
- 16% Mid-Market
18,272 Twitter followers
- Overview
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- User Satisfaction
- Seller Details
With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o
- Marketing Manager
- Digital Marketing Manager
- Financial Services
- Insurance
- 48% Mid-Market
- 34% Enterprise
1,842 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Pendo helps you deliver better software experiences for happier and more productive users and employees. Pendo helps product teams ask and answer questions like: What features are customers or employe
- Product Manager
- Senior Product Manager
- Computer Software
- Information Technology and Services
- 62% Mid-Market
- 19% Enterprise
20,091 Twitter followers
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Adapty helps mobile developers analyze and grow in-app subscriptions, integrate in-app purchases within a few hours, and run monetization experiments faster and cheaper. - Test prices of in-app purch
- CEO
- Co-Founder
- Computer Software
- Health, Wellness and Fitness
- 90% Small-Business
- 7% Mid-Market
- Overview
- Pros and Cons
- User Satisfaction
- Seller Details
Google Analytics 360 was built with large organizations in mind, with data that’s accurate, integrated, actionable, and fully supported by our expert account management and training teams. The Premium
- Owner
- Manager
- Marketing and Advertising
- Information Technology and Services
- 51% Small-Business
- 31% Mid-Market
31,524,859 Twitter followers
