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Best Mobile App Analytics Tools for Small Business

Adam Crivello
AC
Researched and written by Adam Crivello

Products classified in the overall Mobile App Analytics category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Mobile App Analytics to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Mobile App Analytics category.

In addition to qualifying for inclusion in the Mobile App Analytics Tools category, to qualify for inclusion in the Small Business Mobile App Analytics Tools category, a product must have at least 10 reviews left by a reviewer from a small business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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40 Listings in Small Business Mobile App Analytics Available

(6,637)4.5 out of 5
4th Easiest To Use in Mobile App Analytics software
View top Consulting Services for Google Analytics
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Improve the customer experience with digital analytics for your website or mobile app — for free. Google Analytics gives companies rich insights about their websites, their audiences and their digit

    Users
    • Owner
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 60% Small-Business
    • 29% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Google Analytics Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Insights
    180
    Analytics
    147
    Ease of Use
    140
    Easy Integrations
    94
    Data Analysis
    77
    Cons
    Learning Curve
    91
    Learning Difficulty
    60
    Complexity
    58
    Not Intuitive
    49
    Steep Learning Curve
    49
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Google Analytics features and usability ratings that predict user satisfaction
    8.6
    Return
    Average: 8.5
    8.8
    Retention
    Average: 8.5
    8.8
    Engagement
    Average: 8.6
    8.3
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Google
    Year Founded
    1998
    HQ Location
    Mountain View, CA
    Twitter
    @google
    31,586,146 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    325,935 employees on LinkedIn®
    Ownership
    NASDAQ:GOOG
Product Description
How are these determined?Information
This description is provided by the seller.

Improve the customer experience with digital analytics for your website or mobile app — for free. Google Analytics gives companies rich insights about their websites, their audiences and their digit

Users
  • Owner
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 60% Small-Business
  • 29% Mid-Market
Google Analytics Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Insights
180
Analytics
147
Ease of Use
140
Easy Integrations
94
Data Analysis
77
Cons
Learning Curve
91
Learning Difficulty
60
Complexity
58
Not Intuitive
49
Steep Learning Curve
49
Google Analytics features and usability ratings that predict user satisfaction
8.6
Return
Average: 8.5
8.8
Retention
Average: 8.5
8.8
Engagement
Average: 8.6
8.3
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Google
Year Founded
1998
HQ Location
Mountain View, CA
Twitter
@google
31,586,146 Twitter followers
LinkedIn® Page
www.linkedin.com
325,935 employees on LinkedIn®
Ownership
NASDAQ:GOOG
(2,680)4.5 out of 5
Optimized for quick response
10th Easiest To Use in Mobile App Analytics software
View top Consulting Services for Amplitude Analytics
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Amplitude is a digital analytics platform designed to assist users in understanding and personalizing their digital products while optimizing the business value derived from product innovation. It ser

    Users
    • Product Manager
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 46% Mid-Market
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Amplitude Analytics Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Insights
    273
    Ease of Use
    248
    Analytics
    206
    Intuitive
    128
    Reporting
    103
    Cons
    Learning Curve
    118
    Steep Learning Curve
    117
    Complex Features
    54
    Missing Features
    53
    Expensive
    50
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Amplitude Analytics features and usability ratings that predict user satisfaction
    8.3
    Return
    Average: 8.5
    8.4
    Retention
    Average: 8.5
    8.6
    Engagement
    Average: 8.6
    8.7
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Amplitude
    Company Website
    Year Founded
    2012
    HQ Location
    San Francisco, CA
    Twitter
    @Amplitude_HQ
    21,867 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    961 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Amplitude is a digital analytics platform designed to assist users in understanding and personalizing their digital products while optimizing the business value derived from product innovation. It ser

Users
  • Product Manager
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 46% Mid-Market
  • 31% Small-Business
Amplitude Analytics Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Insights
273
Ease of Use
248
Analytics
206
Intuitive
128
Reporting
103
Cons
Learning Curve
118
Steep Learning Curve
117
Complex Features
54
Missing Features
53
Expensive
50
Amplitude Analytics features and usability ratings that predict user satisfaction
8.3
Return
Average: 8.5
8.4
Retention
Average: 8.5
8.6
Engagement
Average: 8.6
8.7
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Amplitude
Company Website
Year Founded
2012
HQ Location
San Francisco, CA
Twitter
@Amplitude_HQ
21,867 Twitter followers
LinkedIn® Page
www.linkedin.com
961 employees on LinkedIn®

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(414)4.5 out of 5
7th Easiest To Use in Mobile App Analytics software
View top Consulting Services for Adjust
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adjust is a mobile measurement partner (MMP) used by more than 300,000 apps to accurately measure performance, optimize campaigns, and confidently grow their app businesses. As a comprehensive suite f

    Users
    • UA Marketing
    • Growth Manager
    Industries
    • Marketing and Advertising
    • Computer Games
    Market Segment
    • 45% Mid-Market
    • 32% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adjust Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    140
    Customer Support
    103
    Insights
    81
    Reporting
    78
    Analytics
    68
    Cons
    Slow Loading
    40
    Complexity
    37
    Expensive
    35
    Slow Performance
    34
    Implementation Complexity
    30
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adjust features and usability ratings that predict user satisfaction
    8.4
    Return
    Average: 8.5
    8.4
    Retention
    Average: 8.5
    8.5
    Engagement
    Average: 8.6
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Berlin, Berlin
    Twitter
    @adjustcom
    7,409 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adjust is a mobile measurement partner (MMP) used by more than 300,000 apps to accurately measure performance, optimize campaigns, and confidently grow their app businesses. As a comprehensive suite f

Users
  • UA Marketing
  • Growth Manager
Industries
  • Marketing and Advertising
  • Computer Games
Market Segment
  • 45% Mid-Market
  • 32% Small-Business
Adjust Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
140
Customer Support
103
Insights
81
Reporting
78
Analytics
68
Cons
Slow Loading
40
Complexity
37
Expensive
35
Slow Performance
34
Implementation Complexity
30
Adjust features and usability ratings that predict user satisfaction
8.4
Return
Average: 8.5
8.4
Retention
Average: 8.5
8.5
Engagement
Average: 8.6
8.9
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Company Website
Year Founded
2012
HQ Location
Berlin, Berlin
Twitter
@adjustcom
7,409 Twitter followers
LinkedIn® Page
www.linkedin.com
406 employees on LinkedIn®
(1,019)4.5 out of 5
6th Easiest To Use in Mobile App Analytics software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    PostHog is the open-source, all-in-one platform that helps engineers build better products. We enable software teams to capture events, perform analytics, record user sessions, conduct experiments

    Users
    • Software Engineer
    • Founder
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 77% Small-Business
    • 16% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • PostHog Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    229
    Easy Setup
    185
    Analytics
    179
    Insights
    151
    Session Recordings
    138
    Cons
    Learning Curve
    115
    Steep Learning Curve
    92
    Complexity
    64
    Confusion
    64
    Missing Features
    64
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • PostHog features and usability ratings that predict user satisfaction
    7.8
    Return
    Average: 8.5
    8.1
    Retention
    Average: 8.5
    8.5
    Engagement
    Average: 8.6
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    PostHog
    Company Website
    Year Founded
    2020
    HQ Location
    San Francisco, US
    Twitter
    @posthog
    18,336 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    124 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

PostHog is the open-source, all-in-one platform that helps engineers build better products. We enable software teams to capture events, perform analytics, record user sessions, conduct experiments

Users
  • Software Engineer
  • Founder
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 77% Small-Business
  • 16% Mid-Market
PostHog Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
229
Easy Setup
185
Analytics
179
Insights
151
Session Recordings
138
Cons
Learning Curve
115
Steep Learning Curve
92
Complexity
64
Confusion
64
Missing Features
64
PostHog features and usability ratings that predict user satisfaction
7.8
Return
Average: 8.5
8.1
Retention
Average: 8.5
8.5
Engagement
Average: 8.6
8.9
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
PostHog
Company Website
Year Founded
2020
HQ Location
San Francisco, US
Twitter
@posthog
18,336 Twitter followers
LinkedIn® Page
www.linkedin.com
124 employees on LinkedIn®
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AppMetrica is an affordable and reliable (yes, it is possible) all-in-one mobile app analytics tool that provides a comprehensive analysis of your mobile app user behavior, in-app revenue, mobile acqu

    Users
    No information available
    Industries
    • Computer Games
    • Information Technology and Services
    Market Segment
    • 61% Small-Business
    • 30% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • AppMetrica Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    14
    Easy Integrations
    10
    Analytics
    9
    Easy Setup
    9
    Integrations
    7
    Cons
    Missing Features
    7
    Reporting Issues
    6
    Inadequate Reporting
    5
    Limited Features
    4
    Poor Reporting
    4
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AppMetrica features and usability ratings that predict user satisfaction
    8.8
    Return
    Average: 8.5
    9.0
    Retention
    Average: 8.5
    8.6
    Engagement
    Average: 8.6
    9.2
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Year Founded
    2004
    HQ Location
    Dubai
    LinkedIn® Page
    www.linkedin.com
    26 employees on LinkedIn®
    Ownership
    AppMetrica
    Total Revenue (USD mm)
    $218,344
Product Description
How are these determined?Information
This description is provided by the seller.

AppMetrica is an affordable and reliable (yes, it is possible) all-in-one mobile app analytics tool that provides a comprehensive analysis of your mobile app user behavior, in-app revenue, mobile acqu

Users
No information available
Industries
  • Computer Games
  • Information Technology and Services
Market Segment
  • 61% Small-Business
  • 30% Mid-Market
AppMetrica Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
14
Easy Integrations
10
Analytics
9
Easy Setup
9
Integrations
7
Cons
Missing Features
7
Reporting Issues
6
Inadequate Reporting
5
Limited Features
4
Poor Reporting
4
AppMetrica features and usability ratings that predict user satisfaction
8.8
Return
Average: 8.5
9.0
Retention
Average: 8.5
8.6
Engagement
Average: 8.6
9.2
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Year Founded
2004
HQ Location
Dubai
LinkedIn® Page
www.linkedin.com
26 employees on LinkedIn®
Ownership
AppMetrica
Total Revenue (USD mm)
$218,344
(246)4.7 out of 5
5th Easiest To Use in Mobile App Analytics software
View top Consulting Services for Adapty.io
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adapty helps mobile developers analyze and grow in-app subscriptions, integrate in-app purchases within a few hours, and run monetization experiments faster and cheaper. - Test prices of in-app purch

    Users
    • CEO
    • Co-Founder
    Industries
    • Computer Software
    • Health, Wellness and Fitness
    Market Segment
    • 89% Small-Business
    • 7% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adapty.io Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    35
    Features
    19
    Paywall Management
    19
    A/B Testing
    17
    Customer Support
    17
    Cons
    Paywall Issues
    11
    Limited Features
    9
    Expensive
    7
    Feature Limitations
    6
    Missing Features
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adapty.io features and usability ratings that predict user satisfaction
    8.7
    Return
    Average: 8.5
    8.8
    Retention
    Average: 8.5
    8.6
    Engagement
    Average: 8.6
    9.4
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adapty.io
    Year Founded
    2020
    HQ Location
    New York, US
    LinkedIn® Page
    www.linkedin.com
    106 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adapty helps mobile developers analyze and grow in-app subscriptions, integrate in-app purchases within a few hours, and run monetization experiments faster and cheaper. - Test prices of in-app purch

Users
  • CEO
  • Co-Founder
Industries
  • Computer Software
  • Health, Wellness and Fitness
Market Segment
  • 89% Small-Business
  • 7% Mid-Market
Adapty.io Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
35
Features
19
Paywall Management
19
A/B Testing
17
Customer Support
17
Cons
Paywall Issues
11
Limited Features
9
Expensive
7
Feature Limitations
6
Missing Features
5
Adapty.io features and usability ratings that predict user satisfaction
8.7
Return
Average: 8.5
8.8
Retention
Average: 8.5
8.6
Engagement
Average: 8.6
9.4
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Adapty.io
Year Founded
2020
HQ Location
New York, US
LinkedIn® Page
www.linkedin.com
106 employees on LinkedIn®
(1,135)4.2 out of 5
Optimized for quick response
View top Consulting Services for Adobe Analytics
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services. From di

    Users
    • Data Analyst
    • Analyst
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 43% Enterprise
    • 29% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adobe Analytics Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Insights
    68
    Analytics
    65
    Ease of Use
    65
    Features
    53
    Reporting
    32
    Cons
    Learning Curve
    37
    Expensive
    20
    Steep Learning Curve
    19
    Slow Performance
    18
    Difficult Learning
    14
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Analytics features and usability ratings that predict user satisfaction
    8.5
    Return
    Average: 8.5
    8.7
    Retention
    Average: 8.5
    9.0
    Engagement
    Average: 8.6
    8.0
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    957,996 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Analytics empowers marketing, product, and business teams with insights to understand their customers and the journeys they take across digital channels, products, content, and services. From di

Users
  • Data Analyst
  • Analyst
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 43% Enterprise
  • 29% Mid-Market
Adobe Analytics Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Insights
68
Analytics
65
Ease of Use
65
Features
53
Reporting
32
Cons
Learning Curve
37
Expensive
20
Steep Learning Curve
19
Slow Performance
18
Difficult Learning
14
Adobe Analytics features and usability ratings that predict user satisfaction
8.5
Return
Average: 8.5
8.7
Retention
Average: 8.5
9.0
Engagement
Average: 8.6
8.0
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
957,996 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
(466)4.5 out of 5
Optimized for quick response
3rd Easiest To Use in Mobile App Analytics software
View top Consulting Services for Singular
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Singular is the only end-to-end marketing attribution and analytics platform that uncovers true ROI across all marketing channels. We transform complex marketing data into actionable insights by unify

    Users
    • User Acquisition Manager
    • Marketing Manager
    Industries
    • Computer Games
    • Marketing and Advertising
    Market Segment
    • 52% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Singular Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    101
    Ease of Use
    67
    Helpful
    48
    Features
    46
    Analytics
    39
    Cons
    Poor UI
    24
    Poor Interface Design
    22
    Limited Features
    19
    Lack of Information
    18
    Data Limitations
    17
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Singular features and usability ratings that predict user satisfaction
    8.3
    Return
    Average: 8.5
    8.2
    Retention
    Average: 8.5
    8.4
    Engagement
    Average: 8.6
    9.2
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Singular
    Company Website
    Year Founded
    2014
    HQ Location
    Palo Alto, California
    Twitter
    @TweetSingular
    1,272 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    359 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Singular is the only end-to-end marketing attribution and analytics platform that uncovers true ROI across all marketing channels. We transform complex marketing data into actionable insights by unify

Users
  • User Acquisition Manager
  • Marketing Manager
Industries
  • Computer Games
  • Marketing and Advertising
Market Segment
  • 52% Mid-Market
  • 27% Small-Business
Singular Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
101
Ease of Use
67
Helpful
48
Features
46
Analytics
39
Cons
Poor UI
24
Poor Interface Design
22
Limited Features
19
Lack of Information
18
Data Limitations
17
Singular features and usability ratings that predict user satisfaction
8.3
Return
Average: 8.5
8.2
Retention
Average: 8.5
8.4
Engagement
Average: 8.6
9.2
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Singular
Company Website
Year Founded
2014
HQ Location
Palo Alto, California
Twitter
@TweetSingular
1,272 Twitter followers
LinkedIn® Page
www.linkedin.com
359 employees on LinkedIn®
(686)4.5 out of 5
Optimized for quick response
9th Easiest To Use in Mobile App Analytics software
View top Consulting Services for AppsFlyer
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy p

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Financial Services
    Market Segment
    • 44% Mid-Market
    • 30% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • AppsFlyer Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Features
    26
    Analytics
    25
    Ease of Use
    21
    Insights
    19
    User Interface
    15
    Cons
    Expensive
    16
    Data Inaccuracy
    14
    Pricing Issues
    9
    Expensive Pricing
    7
    Complexity
    6
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AppsFlyer features and usability ratings that predict user satisfaction
    8.4
    Return
    Average: 8.5
    8.5
    Retention
    Average: 8.5
    8.6
    Engagement
    Average: 8.6
    8.6
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    AppsFlyer
    Company Website
    Year Founded
    2011
    HQ Location
    San Francisco, CA
    Twitter
    @AppsFlyer
    12,591 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,510 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy p

Users
  • Product Manager
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Financial Services
Market Segment
  • 44% Mid-Market
  • 30% Enterprise
AppsFlyer Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Features
26
Analytics
25
Ease of Use
21
Insights
19
User Interface
15
Cons
Expensive
16
Data Inaccuracy
14
Pricing Issues
9
Expensive Pricing
7
Complexity
6
AppsFlyer features and usability ratings that predict user satisfaction
8.4
Return
Average: 8.5
8.5
Retention
Average: 8.5
8.6
Engagement
Average: 8.6
8.6
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
AppsFlyer
Company Website
Year Founded
2011
HQ Location
San Francisco, CA
Twitter
@AppsFlyer
12,591 Twitter followers
LinkedIn® Page
www.linkedin.com
1,510 employees on LinkedIn®
(1,262)4.6 out of 5
Optimized for quick response
8th Easiest To Use in Mobile App Analytics software
View top Consulting Services for Mixpanel
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Mixpanel is the decision analytics platform built for fast-moving teams. By combining intuitive self-serve reporting, enterprise-ready scale, and seamless integrations with your data stack, Mixpanel h

    Users
    • Product Manager
    • Software Engineer
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 53% Small-Business
    • 37% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Mixpanel Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    102
    Insights
    86
    Analytics
    61
    Intuitive
    49
    Reporting
    33
    Cons
    Learning Curve
    39
    Steep Learning Curve
    39
    Difficult Learning
    23
    Complexity
    21
    Event Management
    21
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Mixpanel features and usability ratings that predict user satisfaction
    8.7
    Return
    Average: 8.5
    8.7
    Retention
    Average: 8.5
    9.0
    Engagement
    Average: 8.6
    8.8
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Mixpanel
    Company Website
    Year Founded
    2009
    HQ Location
    San Francisco, CA
    Twitter
    @mixpanel
    23,086 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    549 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Mixpanel is the decision analytics platform built for fast-moving teams. By combining intuitive self-serve reporting, enterprise-ready scale, and seamless integrations with your data stack, Mixpanel h

Users
  • Product Manager
  • Software Engineer
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 53% Small-Business
  • 37% Mid-Market
Mixpanel Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
102
Insights
86
Analytics
61
Intuitive
49
Reporting
33
Cons
Learning Curve
39
Steep Learning Curve
39
Difficult Learning
23
Complexity
21
Event Management
21
Mixpanel features and usability ratings that predict user satisfaction
8.7
Return
Average: 8.5
8.7
Retention
Average: 8.5
9.0
Engagement
Average: 8.6
8.8
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Mixpanel
Company Website
Year Founded
2009
HQ Location
San Francisco, CA
Twitter
@mixpanel
23,086 Twitter followers
LinkedIn® Page
www.linkedin.com
549 employees on LinkedIn®
(595)4.4 out of 5
View top Consulting Services for Google Analytics 360
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Google Analytics 360 is an enterprise-level analytics solution designed to help large organizations gain comprehensive insights into customer behavior across various channels and devices. By consolida

    Users
    • Owner
    • Manager
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 51% Small-Business
    • 31% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Google Analytics 360 Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Insights
    7
    Easy Integrations
    4
    Data Analysis
    3
    Ease of Use
    3
    Reporting
    3
    Cons
    Complex Features
    3
    Complexity
    3
    Learning Curve
    3
    Cluttered Interface
    1
    Complex Setup
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Google Analytics 360 features and usability ratings that predict user satisfaction
    8.5
    Return
    Average: 8.5
    8.6
    Retention
    Average: 8.5
    9.0
    Engagement
    Average: 8.6
    8.4
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Google
    Year Founded
    1998
    HQ Location
    Mountain View, CA
    Twitter
    @google
    31,586,146 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    325,935 employees on LinkedIn®
    Ownership
    NASDAQ:GOOG
Product Description
How are these determined?Information
This description is provided by the seller.

Google Analytics 360 is an enterprise-level analytics solution designed to help large organizations gain comprehensive insights into customer behavior across various channels and devices. By consolida

Users
  • Owner
  • Manager
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 51% Small-Business
  • 31% Mid-Market
Google Analytics 360 Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Insights
7
Easy Integrations
4
Data Analysis
3
Ease of Use
3
Reporting
3
Cons
Complex Features
3
Complexity
3
Learning Curve
3
Cluttered Interface
1
Complex Setup
1
Google Analytics 360 features and usability ratings that predict user satisfaction
8.5
Return
Average: 8.5
8.6
Retention
Average: 8.5
9.0
Engagement
Average: 8.6
8.4
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Google
Year Founded
1998
HQ Location
Mountain View, CA
Twitter
@google
31,586,146 Twitter followers
LinkedIn® Page
www.linkedin.com
325,935 employees on LinkedIn®
Ownership
NASDAQ:GOOG
(635)4.6 out of 5
Optimized for quick response
2nd Easiest To Use in Mobile App Analytics software
View top Consulting Services for CleverTap
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75% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Information Technology and Services
    Market Segment
    • 53% Mid-Market
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • CleverTap Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    77
    Analytics
    72
    Ease of Use
    71
    Automation
    57
    Campaign Management
    55
    Cons
    Learning Curve
    36
    Missing Features
    28
    Limitations
    24
    Limited Features
    20
    Expensive
    17
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • CleverTap features and usability ratings that predict user satisfaction
    9.0
    Return
    Average: 8.5
    8.9
    Retention
    Average: 8.5
    9.1
    Engagement
    Average: 8.6
    9.2
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    CleverTap
    Company Website
    Year Founded
    2013
    HQ Location
    Mountain View, California
    Twitter
    @CleverTap
    21,782 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    662 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

Users
  • Product Manager
  • Marketing Manager
Industries
  • Financial Services
  • Information Technology and Services
Market Segment
  • 53% Mid-Market
  • 29% Small-Business
CleverTap Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
77
Analytics
72
Ease of Use
71
Automation
57
Campaign Management
55
Cons
Learning Curve
36
Missing Features
28
Limitations
24
Limited Features
20
Expensive
17
CleverTap features and usability ratings that predict user satisfaction
9.0
Return
Average: 8.5
8.9
Retention
Average: 8.5
9.1
Engagement
Average: 8.6
9.2
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
CleverTap
Company Website
Year Founded
2013
HQ Location
Mountain View, California
Twitter
@CleverTap
21,782 Twitter followers
LinkedIn® Page
www.linkedin.com
662 employees on LinkedIn®
(199)4.6 out of 5
Optimized for quick response
15th Easiest To Use in Mobile App Analytics software
View top Consulting Services for AppTweak
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AppTweak is an App Store Marketing & Intelligence Platform driven by data science, enabling mobile leaders to optimize their app’s organic and paid performance in the app stores. AppTweak stan

    Users
    • ASO Manager
    Industries
    • Computer Games
    • Marketing and Advertising
    Market Segment
    • 42% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • AppTweak Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    53
    Helpful
    41
    Features
    39
    Insights
    36
    Customer Support
    35
    Cons
    Limited Features
    16
    Data Inaccuracy
    15
    Lack of Information
    11
    Insufficient Data
    10
    Inaccurate Data
    9
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AppTweak features and usability ratings that predict user satisfaction
    6.4
    Return
    Average: 8.5
    6.4
    Retention
    Average: 8.5
    7.4
    Engagement
    Average: 8.6
    9.2
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    AppTweak
    Company Website
    Year Founded
    2014
    HQ Location
    Brussels, Brussels Region
    Twitter
    @AppTweak
    4,450 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    132 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AppTweak is an App Store Marketing & Intelligence Platform driven by data science, enabling mobile leaders to optimize their app’s organic and paid performance in the app stores. AppTweak stan

Users
  • ASO Manager
Industries
  • Computer Games
  • Marketing and Advertising
Market Segment
  • 42% Small-Business
  • 35% Mid-Market
AppTweak Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
53
Helpful
41
Features
39
Insights
36
Customer Support
35
Cons
Limited Features
16
Data Inaccuracy
15
Lack of Information
11
Insufficient Data
10
Inaccurate Data
9
AppTweak features and usability ratings that predict user satisfaction
6.4
Return
Average: 8.5
6.4
Retention
Average: 8.5
7.4
Engagement
Average: 8.6
9.2
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
AppTweak
Company Website
Year Founded
2014
HQ Location
Brussels, Brussels Region
Twitter
@AppTweak
4,450 Twitter followers
LinkedIn® Page
www.linkedin.com
132 employees on LinkedIn®
(195)4.6 out of 5
View top Consulting Services for AppFollow
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    AppFollow makes it easy to understand and elevate your app’s reputation. AppFollow is an integrated service for working with app stores. It includes tools for review management and automation, organi

    Users
    • CEO
    • Social Media Manager
    Industries
    • Information Technology and Services
    • Computer Software
    Market Segment
    • 65% Small-Business
    • 22% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • AppFollow Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Centralized Reviews
    2
    Ease of Use
    2
    Centralized Management
    1
    Platform Quality
    1
    Session Replay
    1
    Cons
    Expensive
    1
    Improvements Needed
    1
    Review Management
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • AppFollow features and usability ratings that predict user satisfaction
    9.2
    Return
    Average: 8.5
    9.2
    Retention
    Average: 8.5
    10.0
    Engagement
    Average: 8.6
    9.1
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    AppFollow
    Year Founded
    2015
    HQ Location
    Helsinki
    Twitter
    @AppFollowIO
    2,960 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    68 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

AppFollow makes it easy to understand and elevate your app’s reputation. AppFollow is an integrated service for working with app stores. It includes tools for review management and automation, organi

Users
  • CEO
  • Social Media Manager
Industries
  • Information Technology and Services
  • Computer Software
Market Segment
  • 65% Small-Business
  • 22% Mid-Market
AppFollow Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Centralized Reviews
2
Ease of Use
2
Centralized Management
1
Platform Quality
1
Session Replay
1
Cons
Expensive
1
Improvements Needed
1
Review Management
1
AppFollow features and usability ratings that predict user satisfaction
9.2
Return
Average: 8.5
9.2
Retention
Average: 8.5
10.0
Engagement
Average: 8.6
9.1
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
AppFollow
Year Founded
2015
HQ Location
Helsinki
Twitter
@AppFollowIO
2,960 Twitter followers
LinkedIn® Page
www.linkedin.com
68 employees on LinkedIn®
(1,559)4.4 out of 5
Optimized for quick response
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Pendo helps you deliver better software experiences for happier and more productive users and employees. Pendo helps product teams ask and answer questions like: What features are customers or employe

    Users
    • Product Manager
    • Customer Success Manager
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 62% Mid-Market
    • 19% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Pendo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    86
    Insights
    77
    Features
    59
    Analytics
    57
    Helpful
    49
    Cons
    Missing Features
    28
    Learning Curve
    26
    Limitations
    25
    Learning Difficulty
    22
    Expensive
    21
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Pendo features and usability ratings that predict user satisfaction
    8.3
    Return
    Average: 8.5
    8.4
    Retention
    Average: 8.5
    8.8
    Engagement
    Average: 8.6
    8.9
    Has the product been a good partner in doing business?
    Average: 9.1
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Pendo.io
    Company Website
    Year Founded
    2013
    HQ Location
    Raleigh, North Carolina
    Twitter
    @pendoio
    20,060 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,049 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Pendo helps you deliver better software experiences for happier and more productive users and employees. Pendo helps product teams ask and answer questions like: What features are customers or employe

Users
  • Product Manager
  • Customer Success Manager
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 62% Mid-Market
  • 19% Enterprise
Pendo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
86
Insights
77
Features
59
Analytics
57
Helpful
49
Cons
Missing Features
28
Learning Curve
26
Limitations
25
Learning Difficulty
22
Expensive
21
Pendo features and usability ratings that predict user satisfaction
8.3
Return
Average: 8.5
8.4
Retention
Average: 8.5
8.8
Engagement
Average: 8.6
8.9
Has the product been a good partner in doing business?
Average: 9.1
Seller Details
Seller
Pendo.io
Company Website
Year Founded
2013
HQ Location
Raleigh, North Carolina
Twitter
@pendoio
20,060 Twitter followers
LinkedIn® Page
www.linkedin.com
1,049 employees on LinkedIn®