Amplitude Analytics Pricing Overview

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Starter

Free

Get a taste of Amplitude for individuals, explorers, and early startups. The Starter plan includes:

Plus

Pay As You Go

End-to-end visibility for growing startups and small teams. Everything in Free starter, plus:

Growth

Powerful insights for teams looking to turbocharge their growth. Everything in Plus plan, plus:

Enterprise

Enterprise scale for larger companies with complex needs and controls. Everything in Growth plan, plus:

Whether you’re at a Fortune 500 or a startup, Amplitude can help you build better products.

Amplitude Analytics has 4 pricing editions. Look at different pricing editions below and see what edition and features meet your budget and needs.

Pricing information for Amplitude Analytics is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Amplitude Analytics must be conducted with the seller.

Pricing information was last updated on October 10, 2024

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Amplitude Pricing Reviews

(2)

Verified User in Arts and Crafts

Small-Business (50 or fewer emp.)

10/11/2025

"Amplitude review from a senior product analyst"

5/5

What do you like best about Amplitude Analytics?

Amplitude is definitely the market leader when it comes to product analytics, they have the strongest feature set compared to Posthog, Mixpanel and other players on the market. They have a generous scholarship plan for startups and an affordable Plus plan. Lot of integrations and a user friendly interface. I've been using it almost daily since 2022 and have seen continuous improvements. Love the product and always recommend it to all my clients! They also have awesome community support and events, as well as certification programs. Review collected by and hosted on G2.com.

What do you dislike about Amplitude Analytics?

There is really not much to dislike about Amplitude!!! Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

2/2/2026

"Bad experience"

0/5

What do you like best about Amplitude Analytics?

The intuitive interface makes it easy to build funnels and retention charts without SQL knowledge. I especially like how quickly I can segment users and track their behavior across different touchpoints. The self-serve nature saves our team a lot of time." Review collected by and hosted on G2.com.

What do you dislike about Amplitude Analytics?

The learning curve for advanced features is steeper than expected — some of our team members struggle with building complex cohorts. Also, pricing can escalate quickly as we scale, and the visualization options feel limited compared to dedicated BI tools. Review collected by and hosted on G2.com.

What problems is Amplitude Analytics solving and how is that benefiting you?

Amplitude helps us understand how users actually interact with our product rather than guessing. We've used it to identify drop-off points in our onboarding funnel, which led to a 15% improvement in activation. It also reduced our dependency on the data team — product managers can now pull their own insights, speeding up decision-making significantly. Review collected by and hosted on G2.com.