--- title: AppMetrica Reviews meta\_title: 'AppMetrica Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 46 reviews by the users' company size, role or industry to find out how AppMetrica works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 46 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Mobile Analytics url: https://www.g2.com/categories/mobile-analytics --- ### AppMetrica Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users find AppMetrica's interface **easy to understand** , enabling quick learning and seamless application integration. [(10 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1739608&qs=pros-and-cons#reviews) Users find **easy integrations** with AppMetrica beneficial for tracking user metrics efficiently and effectively. [(9 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1735354&qs=pros-and-cons#reviews) Users appreciate the **easy setup** of AppMetrica, allowing quick integration and straightforward event tracking for mobile apps. [(8 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1739247&qs=pros-and-cons#reviews) Users appreciate the **easy API integrations** in AppMetrica, enabling straightforward event tracking and real-time data insights. [(6 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1735208&qs=pros-and-cons#reviews) Users appreciate the **user-friendly analytics** of AppMetrica, enabling effortless monitoring and insightful decision-making. [(5 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1735471&qs=pros-and-cons#reviews) Users express concern over **missing features** in the mobile app compared to the desktop version, limiting functionality. [(6 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1736979&qs=pros-and-cons#reviews) Users face **reporting issues** with AppMetrica, struggling with limited report management and lack of intuitive UX. [(5 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1737180&qs=pros-and-cons#reviews) Users experience **inadequate reporting** in AppMetrica, facing issues like empty reports and limited customization options. [(4 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1736759&qs=pros-and-cons#reviews) Users face **search difficulties** with empty reports and challenging setup processes, complicating effective data management. [(4 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=2031010&qs=pros-and-cons#reviews) Users experience **inadequate tracking** due to limited features on mobile and lack of ad network integration. [(3 mentions)](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=2030970&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of AppMetrica ##### 1. Ease of Use Users find AppMetrica's interface **easy to understand** , enabling quick learning and seamless application integration. [ See 10 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1739608&qs=pros-and-cons#reviews) See Related User Reviews ![Rojan S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rojan S.") RS Rojan S. Small-Business (50 or fewer emp.) 4.0/5 "Powerful and User-Friendly Mobile Analytics Tool" What do you like about AppMetrica? I’ve been using AppMetrica to track user engagement and app performance, and what I love most is how simple it is to get meaningful insights. Setting AL Anna L. Enterprise (\> 1000 emp.) 4.5/5 "Product manager experience" What do you like about AppMetrica? I personally like the ease of filtration and A/B test functionality, which are crucial in comparison of different user behaviour while implementing ne ##### 2. Easy Integrations Users find **easy integrations** with AppMetrica beneficial for tracking user metrics efficiently and effectively. [ See 9 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1735354&qs=pros-and-cons#reviews) See Related User Reviews ![Александр .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Александр .") А Александр . Small-Business (50 or fewer emp.) 4.5/5 "After about a year of active use" What do you like about AppMetrica? It was really quite easy to integrate AppMetrica into our mobile application. AppMetrica tracks the user, not the specific installation. Even if the u ![Uriel C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Uriel C.") UC Uriel C. Small-Business (50 or fewer emp.) 4.0/5 "Easy and quick to use" What do you like about AppMetrica? Complite solution than is easy to integrate ##### 3. Easy Setup Users appreciate the **easy setup** of AppMetrica, allowing quick integration and straightforward event tracking for mobile apps. [ See 8 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1739247&qs=pros-and-cons#reviews) See Related User Reviews ![Rojan S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rojan S.") RS Rojan S. Small-Business (50 or fewer emp.) 4.0/5 "Powerful and User-Friendly Mobile Analytics Tool" What do you like about AppMetrica? I’ve been using AppMetrica to track user engagement and app performance, and what I love most is how simple it is to get meaningful insights. Setting ![Vyacheslav P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vyacheslav P.") VP Vyacheslav P. Mid-Market (51-1000 emp.) 4.5/5 "Good product for app analytic" What do you like about AppMetrica? An easy way to manage and create different trackers and partners. ##### 4. Integrations Users appreciate the **easy API integrations** in AppMetrica, enabling straightforward event tracking and real-time data insights. [ See 6 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1735208&qs=pros-and-cons#reviews) See Related User Reviews AL Anna L. Enterprise (\> 1000 emp.) 4.5/5 "Product manager experience" What do you like about AppMetrica? I personally like the ease of filtration and A/B test functionality, which are crucial in comparison of different user behaviour while implementing ne ![Uriel C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Uriel C.") UC Uriel C. Small-Business (50 or fewer emp.) 4.0/5 "Easy and quick to use" What do you like about AppMetrica? Complite solution than is easy to integrate ##### 5. Analytics Users appreciate the **user-friendly analytics** of AppMetrica, enabling effortless monitoring and insightful decision-making. [ See 5 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1735471&qs=pros-and-cons#reviews) See Related User Reviews AL Anna L. Enterprise (\> 1000 emp.) 4.5/5 "Product manager experience" What do you like about AppMetrica? I personally like the ease of filtration and A/B test functionality, which are crucial in comparison of different user behaviour while implementing ne ![Emre .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Emre .") E Emre . Small-Business (50 or fewer emp.) 5.0/5 "Detailed statistics and postback on every aspect for the application" What do you like about AppMetrica? With the tracking and postback feature, I collect detailed statistics while advertising my applications. ### 5 Cons or Disadvantages of AppMetrica ##### 1. Missing Features Users express concern over **missing features** in the mobile app compared to the desktop version, limiting functionality. [ See 6 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1736979&qs=pros-and-cons#reviews) See Related User Reviews ![Heather J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Heather J.") HJ Heather J. 0/5 "Poor Experience and Lack of Trust" What do you dislike about AppMetrica? I found the app setup to be very difficult and felt that I was scammed out of $56. I didn't find any benefits from using the app and described the com ![Rojan S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rojan S.") RS Rojan S. Small-Business (50 or fewer emp.) 4.0/5 "Powerful and User-Friendly Mobile Analytics Tool" What do you dislike about AppMetrica? The main downside I’ve noticed is that the mobile app doesn’t have all the features of the desktop version, so sometimes I have to wait to access my c ##### 2. Reporting Issues Users face **reporting issues** with AppMetrica, struggling with limited report management and lack of intuitive UX. [ See 5 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1737180&qs=pros-and-cons#reviews) See Related User Reviews ![Александр .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Александр .") А Александр . Small-Business (50 or fewer emp.) 4.5/5 "After about a year of active use" What do you dislike about AppMetrica? Some of our reports are empty, for example, for Ecommerce and PUSH. It's quite difficult to figure out how to set them up step by step. ![Vyacheslav P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vyacheslav P.") VP Vyacheslav P. Mid-Market (51-1000 emp.) 4.5/5 "Good product for app analytic" What do you dislike about AppMetrica? Poor report management comparing to Yandex.Metrica. No way to create report based on UTM, you can use only first level of utm, e.g. utm\_source. But cl ##### 3. Inadequate Reporting Users experience **inadequate reporting** in AppMetrica, facing issues like empty reports and limited customization options. [ See 4 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=1736759&qs=pros-and-cons#reviews) See Related User Reviews ![Александр .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Александр .") А Александр . Small-Business (50 or fewer emp.) 4.5/5 "After about a year of active use" What do you dislike about AppMetrica? Some of our reports are empty, for example, for Ecommerce and PUSH. It's quite difficult to figure out how to set them up step by step. ![Vyacheslav P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vyacheslav P.") VP Vyacheslav P. Mid-Market (51-1000 emp.) 4.5/5 "Good product for app analytic" What do you dislike about AppMetrica? Poor report management comparing to Yandex.Metrica. No way to create report based on UTM, you can use only first level of utm, e.g. utm\_source. But cl ##### 4. Search Difficulty Users face **search difficulties** with empty reports and challenging setup processes, complicating effective data management. [ See 4 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=2031010&qs=pros-and-cons#reviews) See Related User Reviews ![Александр .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Александр .") А Александр . Small-Business (50 or fewer emp.) 4.5/5 "After about a year of active use" What do you dislike about AppMetrica? Some of our reports are empty, for example, for Ecommerce and PUSH. It's quite difficult to figure out how to set them up step by step. AL Anna L. Enterprise (\> 1000 emp.) 4.5/5 "Product manager experience" What do you dislike about AppMetrica? It would be better to always have a search bar at the top of each page to smoothly find what needed. ##### 5. Inadequate Tracking Users experience **inadequate tracking** due to limited features on mobile and lack of ad network integration. [ See 3 mentions ](https://www.g2.com/products/appmetrica/reviews?filters%5Bsentiment_snippet%5D=2030970&qs=pros-and-cons#reviews) See Related User Reviews ![Rojan S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rojan S.") RS Rojan S. Small-Business (50 or fewer emp.) 4.0/5 "Powerful and User-Friendly Mobile Analytics Tool" What do you dislike about AppMetrica? The main downside I’ve noticed is that the mobile app doesn’t have all the features of the desktop version, so sometimes I have to wait to access my c ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 4.5/5 "Very helpful but needs improvements" What do you dislike about AppMetrica? It doesn't have partnerships with ad networks so we can use custom-created tracker links, it usually doesn't work when you try to pass data to the ad ## Top-Rated Alternatives [ ![AppsFlyer](https://images.g2crowd.com/uploads/product/hd_favicon/11157f7d75709fe06d54eb91a2f45d94/appsflyer.svg "AppsFlyer") AppsFlyer 4.5/5(780) ](https://www.g2.com/products/appsflyer/reviews) [ ![Adjust](https://images.g2crowd.com/uploads/product/hd_favicon/0c3dde1e87f8b5d259edafffc97477af/adjust.svg "Adjust") Adjust 4.7/5(729) ](https://www.g2.com/products/adjust/reviews) [ ![Mixpanel](https://images.g2crowd.com/uploads/product/hd_favicon/a8dfba5627ded732f3d6f4363d5bec06/mixpanel.svg "Mixpanel") Mixpanel 4.5/5(1,371) ](https://www.g2.com/products/mixpanel/reviews) [ View All Alternatives ](https://www.g2.com/products/appmetrica/competitors/alternatives) ![Rojan S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rojan S.") RS Rojan S. Founder Information Technology and Services Small-Business (50 or fewer emp.) 8/21/2025 "Powerful and User-Friendly Mobile Analytics Tool" 4/5 What do you like best about AppMetrica? I’ve been using AppMetrica to track user engagement and app performance, and what I love most is how simple it is to get meaningful insights. Setting up events and monitoring user behavior feels straightforward, even without a dedicated analytics team. Review collected by and hosted on G2.com. What do you dislike about AppMetrica? The main downside I’ve noticed is that the mobile app doesn’t have all the features of the desktop version, so sometimes I have to wait to access my computer. Also, the free plan limits the number of events you can track, which can feel restrictive if your app grows quickly. Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? AppMetrica solves the problem of understanding how users interact with mobile apps in a clear, real-time way. Before using it, I had limited insight into which features were popular, where users were dropping off, or when crashes were occurring. With AppMetrica, I can track events, monitor app performance, and analyze user behavior all in one place. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Heather J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Heather J.") HJ Heather J. 10/12/2025 "Poor Experience and Lack of Trust" 0/5 What do you like best about AppMetrica? Nothing Review collected by and hosted on G2.com. What do you dislike about AppMetrica? I found the app setup to be very difficult and felt that I was scammed out of $56. I didn't find any benefits from using the app and described the company as horrible due to losing money. There are no features or capabilities that I found useful, and I felt like I was just getting robbed. I have not used AppMetrica with any other software, and there is absolutely nothing about it that would make me consider purchasing it again. The only change I would suggest is to get my money back. Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? n/a Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Inna K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Inna K.") IK Inna K. Product Manager Small-Business (50 or fewer emp.) 2/20/2025 "Great product!" 4.5/5 What do you like best about AppMetrica? AppMetrica is a powerful and user-friendly analytics tool that covers all essential metrics for mobile apps. The dashboards are well-structured, visually clear, and provide deep insights without unnecessary complexity. One of the standout features is how easy it is to integrate via API. Setting up event tracking is straightforward, making it simple to monitor user behavior and app performance. The platform offers real-time data updates, which is crucial for making fast, data-driven decisions. Overall, AppMetrica is a solid choice for product managers and marketers who need a reliable, all-in-one analytics solution without excessive setup effort. Review collected by and hosted on G2.com. What do you dislike about AppMetrica? it’s not entirely free—after a certain number of events, you have to pay))) Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? Problems AppMetrica Solves: Tracks user actions and behavior in the app. Shows real-time data to react quickly. Makes event tracking and API setup easy. Helps analyze user retention and marketing performance. Monitors crashes and app stability. How It Benefits Me: Saves time on setup and tracking. Helps improve user experience and retention. Provides clear insights for better decisions. Optimizes marketing spend. Keeps the app running smoothly. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Игорь .](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Игорь .") И Игорь . QA Small-Business (50 or fewer emp.) 2/20/2025 "My experience using AppMetrica for a small application" 4.5/5 What do you like best about AppMetrica? I use appmetrica for my small project and am completely satisfied with it. We use it to analyze data every day. With its help, we collect errors, look for problems with users by creating funnels. Not long ago, we discovered a major problem related to language settings in a region whose language was not tested. One of the big advantages is that it is completely free and solves 95% of our project needs. There is a convenient data export for research. Convenient intuitive interface. Easy implementation. The integration did not cause any difficulties. Support is able to quickly resolve emerging issues. Review collected by and hosted on G2.com. What do you dislike about AppMetrica? There is no integration with some ad networks for tracking. Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? Analytics and error collection in the application Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Pauliane F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pauliane F.") PF Pauliane F. Freelancer Food Production Small-Business (50 or fewer emp.) 10/9/2025 "Analyze" 5/5 What do you like best about AppMetrica? Combine product analysis, marketing (attribution), stability monitoring, and push notifications in one place. Review collected by and hosted on G2.com. What do you dislike about AppMetrica? It is free up to a certain point, then you have to pay. Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? Analysis of revenue (in-app purchases, subscriptions, etc.) and monetization metrics Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 inviteAI Translated ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 2/20/2025 "Cry of the soul" 3.5/5 What do you like best about AppMetrica? So far the best available on the domestic market, but inferior to global competitors. Review collected by and hosted on G2.com. What do you dislike about AppMetrica? Reports that live their own lives! 1. User Acquisition event data differs from Events. 2. The "TOTAL" data differs from the sum of the individual numbers, which is misleading. 3. The downloaded export does not have the structure assembled in the report, but has an arbitrary form. 4. Takes a long time to load data. 5. Agencies do not have the ability to receive traffic data via API. 6. Events are not available to agents by default, there is more event data in it, and advertisers summarize based on the User Acquisition report, which is a direct shave. 7. There is no third level of access rights "Advertiser\>Agency\>Partner". 8. Sampling - a button harmful to health, causing the most frequent disputes over reconciliations - where the numbers are higher, they demand to report. 9. You are "Yandex"! Why such a crude and not user-friendly interface? 10. Agencies do not have the ability to block their traffic by IP/DEVICE/GEO, etc., with a redirect to a stub. 11. There are no AI reports with optimization recommendations or anomaly or pattern detections! My Target has long implemented this, and your Alice is not attached to anything... Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? Just a counter Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller inviteAI Translated ![Danila C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Danila C.") DC Danila C. Head of product (loyalty program & e-com) Enterprise (\> 1000 emp.) 2/20/2025 "The most accessible way to analyze users in a mobile app" 4.5/5 What do you like best about AppMetrica? 1. Easy connection and detailed technical documentation, which allows you to quickly connect the service to the application using ready-made drawings. 2. Intuitive interface. Employees have no difficulty in studying it, generating reports and building funnels. 3. Insights. The platform itself says what you should pay attention to and promptly compare the version difference. 4. Additional information. Yandex provides information that it collects from its services (gender, region, and more), and this allows you not to annoy the user by offering to provide information about yourself. Review collected by and hosted on G2.com. What do you dislike about AppMetrica? 1. It is not possible to send notifications to uploaded audiences by push\_id. There is often a need to use internal analytical resources (separately in the retail area) to form an audience, for example, who took advantage of a certain promotion in an offline store. To send them a push, I had to configure my interface using push\_api. It would be wonderful if it were possible to download push\_ids from the database and send a notification to them, and not just guided by the application data. Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? information about the user's internal activity. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Victor S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Victor S.") VS Victor S. CEO and developer software Small-Business (50 or fewer emp.) 2/20/2025 "Convenient data representation, there is nothing superfluous" 4/5 What do you like best about AppMetrica? Since a beautiful and convenient presentation of data is important to me, I liked AppMetrica. I decided to connect and try it. And now I've been using it for more than six months. What I like most is that the interface is not overloaded and there are no overly complex features. Only the essentials. I can also mention a fairly easy connection. Review collected by and hosted on G2.com. What do you dislike about AppMetrica? Of course, there are disadvantages. For example: click-through and installation schedules do not load periodically. User retention is also not considered accurate, which does not provide a complete and, most importantly, accurate picture of what is happening. Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? Helps you keep track of sales funnel metrics and conversions. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite AL Anna L. Senior Product Manager (head of product division) Enterprise (\> 1000 emp.) 2/24/2025 "Product manager experience" 4.5/5 What do you like best about AppMetrica? I personally like the ease of filtration and A/B test functionality, which are crucial in comparison of different user behaviour while implementing new features. I use it daily for error analytics and usage statistics. It was easy to implement and integrate to our daily work. Customer support is reliable and react to questions fast. Review collected by and hosted on G2.com. What do you dislike about AppMetrica? It would be better to always have a search bar at the top of each page to smoothly find what needed. Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? Analytics of usage - mobile app Errors analytics A/B tests Helps to better understand clients' needs, popularity of features, client activity dynamics Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Vyacheslav P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vyacheslav P.") VP Vyacheslav P. Product Marketing Manager (Discovery) Mid-Market (51-1000 emp.) 2/21/2025 "Good product for app analytic" 4.5/5 What do you like best about AppMetrica? An easy way to manage and create different trackers and partners. Review collected by and hosted on G2.com. What do you dislike about AppMetrica? Poor report management comparing to Yandex.Metrica. No way to create report based on UTM, you can use only first level of utm, e.g. utm\_source. But classical utm\_source={}&utm\_medium={}&utm\_campaign={} won't work. Review collected by and hosted on G2.com. What problems is AppMetrica solving and how is that benefiting you? AppMetrica helps you get information about your users: platfroms, OS etc. Also it's a good way to see whether you trafic source bring installs or not. Review collected by and hosted on G2.com. 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