[ PostHog Reviews ](https://www.g2.com/products/posthog/reviews) [ PostHog Reviews ](https://www.g2.com/products/posthog/reviews) # PostHog Pricing Overview [Editedit](https://my.g2.com/posthog/pricings) Free Trial ## PostHog Pricing Key Insights Last updated on Jul 28, 2026 * * * PostHog offers **4 pricing editions** , starting at **$0**. PostHog pricing tiers are designed to support different usage levels and team sizes. PostHog also offers a **free trial**. Compare the PostHog pricing table below to figure out the best fit for your needs. Some plans may require you to contact **PostHog** for **custom pricing**. * * * Product Analytics & Data Stack — $0 / Per Month Experiments & Feature Flags — $0 / Per Month User Surveys & Popups — $0 / Per Month Session Replays — $0 / Per Month Rated 4.5 / 5 \*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller. Product Analytics & Data Stack Starting at $0.00 Per Month Trends, funnels, path analysis + more, with event autocapture, pipelines, data warehouse, APIs all as standard. - First 1 million events/mo free - Funnel Analysis - Graph Analysis - Path Analysis - Retention Analysis - Correlation Analysis - Group Analytics Show More Experiments & Feature Flags Starting at $0.00 Per Month Multivariate flags, user targeting/exclusions, secondary goals and more. - Boolean feature flags - Multivariate feature flags - Multivariate experiments Show More User Surveys & Popups Starting at $0.00 Per Month Build in-app popups with freeform text responses, multiple choice, NPS, ratings, and emoji reactions. Or use the API for complete control. - Multiple choice surveys - Open text surveys - Numerical rating surveys - NPS, CSAT & CES surveys - Targeting by event, flag, or URL Show More Session Replays Starting at $0.00 Per Month Watch people using your product and website with console logs and behavioural bucketing - First 5,000 recordings/mo free - Session Replays - Heatmaps - Console Logs - Playlists - Exportable recordings Show More All PostHog plans are billed based on usage and and include event autocapture, unlimited tracked users and no limits on tracked users or teammates. Hosting is available in the US, or the EU. Pricing information for PostHog is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase PostHog must be conducted with the seller. Pricing information was last updated on October 10, 2024 Show More ## PostHog Pricing FAQs Generated using AI Is PostHog free, or does it offer a free trial? Yes. According to G2 data, PostHog offers a free plan with limited features. Users can upgrade to paid plans for additional capabilities. Visit the seller's official pricing page to compare plan options and features. How much does PostHog cost in 2026? Pricing details for PostHog are not publicly listed. Users should visit the PostHog's official pricing page or contact the vendor directly for current pricing information. Who is PostHog pricing best suited for? PostHog's pricing is best suited for startups, solo founders, and small development teams, a pattern strongly reflected across G2 reviews where the majority of reviewers identify as small businesses with 50 or fewer employees in software, IT services, and SaaS. G2 reviewers in these segments consistently praise the free tier as sufficient for early-stage products and pre-seed fundraising. Developer-led teams across computer software, fintech, health tech, and edtech industries appear most frequently in G2 reviews and extract the highest value. Mid-market software companies also appear regularly in G2 reviews, typically using PostHog to consolidate multiple analytics tools. Non-technical or marketing-only teams may face a steeper learning curve according to several G2 reviewers. What are the key differences between the free and paid versions of PostHog? PostHog's free tier is genuinely comprehensive, covering product analytics, feature flags, experiments, surveys, and session replay with no time limit. G2 reviewers frequently describe the free tier as generous, with 1 million events and 5,000 session recordings per month included at no cost. PostHog's paid plans activate beyond those usage thresholds on a pay-as-you-go basis, meaning costs scale with consumption rather than unlocking gated features. G2 users note that most core functionality is available on the free tier, though some reviewers flag that removing PostHog branding, accessing advanced RBAC, and certain enterprise configurations require paid tiers. Custom enterprise quotes are available for larger-scale needs. Is PostHog considered good value for its pricing? G2 reviewers overwhelmingly consider PostHog exceptional value, with dozens citing it as cheaper than Mixpanel, Amplitude, Hotjar, FullStory, and LogRocket while delivering comparable or superior functionality. The recurring theme across G2 reviews is that PostHog's pricing replaces multiple paid tools simultaneously, covering analytics, session replay, feature flags, experiments, and surveys under one bill. Several G2 reviewers explicitly switched from Google Analytics, Hotjar, and Mixpanel citing cost savings. The main value concerns raised by G2 users include unpredictable usage-based billing at scale, session recording costs accumulating quickly for high-volume apps, and one reviewer noting the first paid tier felt steep for early bootstrapped projects. High ratings paired with these cost notes suggest PostHog delivers strong value, especially pre-scale. ## Top-Rated Alternatives [ ![LaunchDarkly](https://images.g2crowd.com/uploads/product/hd_favicon/e5aaf2adae6668e3a1bcd6c4bac042a5/launchdarkly.svg "LaunchDarkly") LaunchDarkly 4.5/5(795) ](https://www.g2.com/products/launchdarkly/reviews) [ ![Hotjar by Contentsquare](https://images.g2crowd.com/uploads/product/hd_favicon/882f58fdd9f66f7fb6f26e4c3ecabed8/hotjar-by-contentsquare.svg "Hotjar by Contentsquare") Hotjar by Contentsquare 4.3/5(344) ](https://www.g2.com/products/hotjar-by-contentsquare/reviews) [ ![Mixpanel](https://images.g2crowd.com/uploads/product/hd_favicon/a8dfba5627ded732f3d6f4363d5bec06/mixpanel.svg "Mixpanel") Mixpanel 4.5/5(1,371) ](https://www.g2.com/products/mixpanel/reviews) [ View All Alternatives ](https://www.g2.com/products/posthog/competitors/alternatives) ## PostHog Alternatives Pricing The following is a quick overview of editions offered by other [Product Analytics Software](https://www.g2.com/categories/product-analytics) | ![LaunchDarkly](https://images.g2crowd.com/uploads/product/image/small_square/small_square_71db240911029617562d73e3070a29ac/launchdarkly.png) [LaunchDarkly](https://www.g2.com/products/launchdarkly/reviews) ##### Developer | $0.00 | Feature flagging for your passion project. Start for free; pay only when you exceed Developer tier limits - 1 project - 3 environments - 5 service connections per month - 1k contexts per month - 10k experimentation keys per month | | ![Hotjar by Contentsquare](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3409641711f770a43598e0ef6d37e6e1/hotjar-by-contentsquare.png) [Hotjar by Contentsquare](https://www.g2.com/products/hotjar-by-contentsquare/reviews) ##### Free | Free | A simple way to get started - 200k monthly sessions - 1 project - Replays, Heatmaps + Funnels - Error & performance monitoring - Basic surveys - Connect with LLMs (MCP) [Show More](javascript:void(0);) | | ![Mixpanel](https://images.g2crowd.com/uploads/product/image/small_square/small_square_6f919f1812ddc78f50e9c33929ab7beb/mixpanel.png) [Mixpanel](https://www.g2.com/products/mixpanel/reviews) ##### Free | FreePer Year | Essentials to find product-market fit - 1M events / month - All core report types for user journey analysis - Templates to get started quickly - Unlimited integrations & collaborators | Various alternatives pricing & plans Free Trial Pricing information for the above various PostHog alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller. ## PostHog Pricing Reviews (2) ![Tommy G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tommy G.") TG Tommy G. CPO & Co-Founder Small-Business (50 or fewer emp.) 11/17/2025 More Options - "Perfect Analytics Tool with Excellent UX and Fair Pricing" 5/5 What do you like best about PostHog? I truly appreciate PostHog for its strong focus on product analytics, which greatly assists me in making data-driven decisions every day. Its user experience (UX) is impressive, offering a seamless and intuitive interface that simplifies complex tasks and enhances productivity. Additionally, I love that PostHog consolidates many essential products, eliminating the need for multiple vendors and thereby streamlining our workflow. The fair pricing structure is another standout feature, making it an economical choice without compromising on quality. My satisfaction with PostHog is so high that I would rate it an 11 out of 10 in terms of recommending it to friends or colleagues. Review collected by and hosted on G2.com. What do you dislike about PostHog? The initial setup of PostHog was challenging, particularly in setting up the proxy, which proved to be tricky. Review collected by and hosted on G2.com. What problems is PostHog solving and how is that benefiting you? I use PostHog for product analytics, enabling data-driven decisions, with a great UX and fair pricing, providing many needed products without multiple vendors. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller RV Ray V. 11/24/2025 More Options - "Incomplete Documentation, Annoying UI and High Cost Dampen Potential" 2.5/5 What do you like best about PostHog? I appreciate that PostHog meets our basic needs for generating heatmaps. Even though there are not many standout features we need right now, it effectively provides the insights we require about application usage. I value how it enables understanding of which areas of our app are utilized the most, fulfilling its primary purpose efficiently. Review collected by and hosted on G2.com. What do you dislike about PostHog? The integration setup with PostHog was very rough around the edges, which made the initial setup process not easy. There was confusion about whether I could have multiple environments under a single API key. Apparently there was an announcement that you could, but then that was quietly removed. The heatmaps feature being in beta demonstrated some instability or incomplete elements. The dashboard UI included distracting touches like a desktop imitation complete with a screensaver, which I found annoying. The product appeared to be heavily targeted at sales and marketing, but the developer documentation was neither easy to find nor as comprehensive as I would prefer. The projected billing for the first month seemed quite high for what was being offered, causing concern. I figured out in time to turn off autocapture, a feature apparently not necessary for heatmaps, but I'm not sure it'll still be worth the cost Review collected by and hosted on G2.com. What problems is PostHog solving and how is that benefiting you? I use PostHog for generating heatmaps, solving the issue of identifying which areas of the app are utilized. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic PostHog Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c0a65dc26207a41402ce86aadae4cc6a/sentry.png "Product Avatar Image") Sentry 4.5/5(220) [ Compare Now ](https://www.g2.com/compare/posthog-vs-sentry) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3409641711f770a43598e0ef6d37e6e1/hotjar-by-contentsquare.png "Product Avatar Image") Hotjar by Contentsquare 4.3/5(344) [ Compare Now ](https://www.g2.com/compare/hotjar-by-contentsquare-vs-posthog) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_71db240911029617562d73e3070a29ac/launchdarkly.png "Product Avatar Image") LaunchDarkly 4.5/5(792) [ Compare Now ](https://www.g2.com/compare/launchdarkly-vs-posthog) ##### Categories on G2 [ Digital Analytics ](https://www.g2.com/categories/digital-analytics)[ Mobile App Analytics ](https://www.g2.com/categories/mobile-app-analytics)[ Product Analytics ](https://www.g2.com/categories/product-analytics) [ A/B Testing ](https://www.g2.com/categories/a-b-testing-tools)[ Session Replay ](https://www.g2.com/categories/session-replay)[ Feature Management ](https://www.g2.com/categories/feature-management) Show More ##### Explore More [ Leading user research service for software development teams ](https://www.g2.com/discussions/leading-user-research-service-for-software-development-teams)[ What are the best affiliate marketing platforms for a company that wants to launch a partner program quickly without engineering involvement? ](https://www.g2.com/discussions/what-are-the-best-affiliate-marketing-platforms-for-a-company-that-wants-to-launch-a-partner-program-quickly-without-engineering-involvement)[ Which mobile app optimization tool offers the best A/B testing features? ](https://www.g2.com/discussions/which-mobile-app-optimization-tool-offers-the-best-a-b-testing-features) [ Which financial consulting providers deliver strategic guidance backed by data analysis and industry benchmarks? ](https://www.g2.com/discussions/which-financial-consulting-providers-deliver-strategic-guidance-backed-by-data-analysis-and-industry-benchmarks)[ What productivity bot platforms connect well with Microsoft Teams so office teams can automate approvals, notifications and task assignments inside the collaboration tool they already use? ](https://www.g2.com/discussions/what-productivity-bot-platforms-connect-well-with-microsoft-teams-so-office-teams-can-automate-approvals-notifications-and-task-assignments-inside-the-collaboration-tool-they-already-use)[ Pros and Cons Details ](https://www.g2.com/products/posthog/reviews?qs=pros-and-cons) Show More [ Leading user research service for software development teams ](https://www.g2.com/discussions/leading-user-research-service-for-software-development-teams)[ What are the best affiliate marketing platforms for a company that wants to launch a partner program quickly without engineering involvement? ](https://www.g2.com/discussions/what-are-the-best-affiliate-marketing-platforms-for-a-company-that-wants-to-launch-a-partner-program-quickly-without-engineering-involvement)[ Which mobile app optimization tool offers the best A/B testing features? ](https://www.g2.com/discussions/which-mobile-app-optimization-tool-offers-the-best-a-b-testing-features) [ Which financial consulting providers deliver strategic guidance backed by data analysis and industry benchmarks? ](https://www.g2.com/discussions/which-financial-consulting-providers-deliver-strategic-guidance-backed-by-data-analysis-and-industry-benchmarks)[ What productivity bot platforms connect well with Microsoft Teams so office teams can automate approvals, notifications and task assignments inside the collaboration tool they already use? ](https://www.g2.com/discussions/what-productivity-bot-platforms-connect-well-with-microsoft-teams-so-office-teams-can-automate-approvals-notifications-and-task-assignments-inside-the-collaboration-tool-they-already-use)[ Pros and Cons Details ](https://www.g2.com/products/posthog/reviews?qs=pros-and-cons)