Sprout Social is an intuitive platform that delivers smarter, faster business impact from social media.. Empower your teams to better connect with audiences, streamline publis
Also listed in Social Media Listening Tools, Social Media Management, Social Media Analytics, Social Customer Service

For me, I really love the unified inbox. I am able to view all of the messages, comments, mentions from Facebook, Instagram, TikTok, LinkedIn, etc. All in real-time, in one spot, so I do not have to switch tabs back and forth. Even though I am currently on the couch, I was able to clear my entire inbox without having to open one single application. I also really love the automation of DMs, because it does handle a lot of the repetitive, FAQ-based messaging I send out, without needing me to babysit it. Honestly, I was very impressed with the social listening feature as well. Review collected by and hosted on G2.com.
Hootsuite is the leader in social media management, trusted by more than 18 million users. With Hootsuite, you can confidently schedule posts, engage in conversations, and tra
Also listed in Social Media Suites, Social Media Listening Tools, Social Media Analytics, Social Media Advertising

Hootsuite is a very user-friendly platform that I've been using for nearly a decade. It has changed quite a bit over the years but has remained consistent at doing the best it can with what API access social platforms provide. The ability to schedule content, plan content out, and view analytics and build reports in a centralized location is immensely valuable and useful for social media teams. Whether social media is 10% of your job or 100% of your job, Hootsuite is a great tool to help you save time and not lose your mind while managing your brand's social presence. Review collected by and hosted on G2.com.
Sell faster, smarter, and more efficiently with AI + Data + CRM. Boost productivity and grow in a whole new way with Sales Cloud.
Also listed in Sales Planning, Business Scheduling, Revenue Operations & Intelligence (RO&I), Conversation Intelligence, Sales Engagement

What I like most about Salesforce Sales Cloud is how it centralizes the entire sales process in one place. It offers clear visibility into leads and opportunities, strong automation that cuts down on manual work, and customizable reports and dashboards that help sales teams make faster, data-driven decisions while improving overall productivity. Review collected by and hosted on G2.com.
AI-powered marketing solutions for multi-location businesses.
Also listed in AI Content Creation Platforms, Multi-Location Marketing Platforms, Store Locator, Local Listing Management, Chatbots

I use SOCi every day for social media posting, analytics, sentiment, and review responses. It's great that it solves scheduling issues across multiple platforms and makes creating graphics easy with Canva. I really like how it's user-friendly and easy to jump into, saving me time by having everything in one centralized dashboard. The integrations are fantastic, allowing me to connect social accounts and use Canva for memorable graphics. The dashboard provides quick insight into our current social presence and allows for quick changes to posting. Review collected by and hosted on G2.com.
Sales Hub is a modern sales software that helps teams build pipeline, accelerate deal velocity, and create stronger customer connections. Powered by HubSpot’s Smart CRM, it co
Also listed in Conversation Intelligence, Business Scheduling, Sales Engagement, AI Sales Assistant, Sales Enablement
I need a quick way to understand what is happening across the team’s pipeline. HubSpot Sales Hub makes that easier because I can open the dashboard and immediately see how many deals are active, which stages they are in, and what activities the reps have completed. Instead of asking everyone for updates, I can review the information directly in the system and get a realistic picture of the week’s progress. Review collected by and hosted on G2.com.
Tracknow is an affiliate software that allows you to connect your E-Commerce website or start your own affiliate marketing platform. Tracknow is a SaaS platform solution that
Also listed in Influencer Marketing Platforms, Partner Ecosystem Platforms
Tracknow is a focused application that gives reliable tracks for conversions, clicks, commissions among others
The software has smooth set up process and most of operations are well automated
Tracknow ensures high flexibility, where things like commissions rules are easily customized
The dashboard offers key metrics like conversions, affiliate performance, among others
Tracknow operates in different business environments and models, offering versatile services across a industries Review collected by and hosted on G2.com.
Pipedrive is a web-based sales CRM software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process so they can focus on se
Also listed in Email Marketing, Sales Analytics, Sales Performance Management, Email Tracking, Online Form Builder

The software interface design is really good. That's what drew us to it in the first place. Review collected by and hosted on G2.com.
Close is an all-in-one sales CRM designed to increase sales productivity for sales teams. With built-in calling, email, SMS, and more, sales teams are able to close more deals
Also listed in Customer Communications Management, SMS Marketing, Sales Engagement, AI Sales Assistant, Outbound Call Tracking

Close helps me keep track of patient enquiries and pending replies in one place. I manage diet consultations at a clinic and also get health-related messages online, so it is useful to see who contacted me and what needs to be done next. Earlier, I used to note things in different places and sometimes forgot to reply on time.
I was able to start using Close without much effort. I added new enquiries, wrote short notes about the patient’s concern, and sent messages from the same screen. This saved time because I did not have to switch between different apps. I usually check it once or twice a day to see what is pending.
For my work, I only need simple things like keeping notes, setting reminders, and replying to messages. Close covers these needs well and helps me manage clinic communication in a more organised way without making the process complicated. Review collected by and hosted on G2.com.
CRMOne is a comprehensive customer relationship management (CRM) software designed to streamline business operations and enhance customer interactions. It offers a user-friend
Also listed in Business Scheduling, Website Builder
CRMOne offers a clean and user-friendly interface that makes it easy to manage leads and customer data in one place. The customizable workflows and organized dashboards help sales teams stay aligned and work more efficiently, while the support team is responsive whenever assistance is needed. Review collected by and hosted on G2.com.
Vista Social is a modern all-in-one social management solution that empowers agencies and brand owners to do more with their social media strategy. Feature include a best-in-
Also listed in Employee Advocacy, Social Media Analytics, Social Media Management, Social Media Listening Tools, Social Media Advertising

I manage a few client accounts plus my own account as a freelancer, and before Vista Social I was constantly bouncing between apps just to keep up with messages and scheduling
The interface is quite easy to navigate and it feels structured in a way that I can actually stay on top of it without losing my mind. You really don’t need tutorials to get going, which is great coz some tools can feel complicated, if I’m being honest. The DMs, comments across all the social accounts appear in real time making it easy to get a bird's eye view on everything.
The social listening feature surprised me the most though. I wasn't expecting it at this price point, usually that's locked for much more expensive tools. Their report feature is a hero for me - its super clean and easy to customise your reports + it also gives you recommendations which I love! Review collected by and hosted on G2.com.
Marketing automation software to help you attract the right audience, convert more visitors into customers, and run complete inbound marketing campaigns at scale — all on one
Also listed in Account-Based Orchestration Platforms, Pop-Up Builder, Conversational Marketing, Customer Journey Analytics, Account-Based Analytics
I like how intuitive it is while still being really powerful. You don’t need to be a marketing ops expert to launch campaigns, build workflows, or track performance. At the same time, the data is there whenever you want to dig deeper, and honestly, the automation saves a ton of time. Once everything is set up properly, it genuinely feels like the platform is doing part of the work for you. Review collected by and hosted on G2.com.
Drive rapid revenue growth through successful affiliate, creator, and referral partnerships—all from one comprehensive platform. impact.com connects you with 250K+ vetted part
Also listed in Influencer Marketing Platforms, Customer Advocacy, Partner Relationship Management (PRM), Partner Ecosystem Platforms, Attribution

What I like the best about Impact is the tracking & reporting functions of platform. This platform offers data that is very detailed in time and depth, providing insights about partnerships and performance of campaigns. Also, the reports focus on particular metrics easily, which enhances strategy improvement + The automation capabilities remove much of the burden involved including contract management and payment. In general, this tool is very well suited for enhancing performance and increasing the effectiveness of affiliate. Review collected by and hosted on G2.com.
Founded in 2004, Facebook's mission is to make the world more open and connected. People use Facebook to stay connected with friends and family, to discover what's going on in

What I like about Facebook is its ability to meet people where they already are. Groups are powerful for building real community and trust, not just reach. The ad platform is still one of the most practical tools for targeting the right audience without overcomplicating things. Marketplace is underrated and effective for local sales and quick demand testing. Facebook may not be flashy, but it’s reliable, versatile, and still delivers results when used strategically.
At Paper Hustle Co, we value tools that work—and Facebook continues to earn its place Review collected by and hosted on G2.com.
Insense is a creative platform that connects a global community of 35k+ video creators with brands to generate custom content at scale.
Also listed in User-Generated Content, Influencer Marketing Platforms
I really appreciate that Insense offers payouts without additional fees, which makes the collaboration process more creator-friendly. I also love that payments are handled through the platform even if the brand becomes unresponsive, so I always feel protected and confident that my work will be compensated. The interface is easy to navigate, and it’s simple to find campaign opportunities that match my niche. Review collected by and hosted on G2.com.
Birdeye is the #1 agentic marketing platform for multi-location brands, trusted by over 200,000 businesses to deliver measurable growth with AI. With Birdeye, brands harness t
Also listed in SEO Tools, Chatbots, Social Media Suites, AI Agents For Business Operations, Marketing Automation

We really like how easy Birdeye is to use, especially for managing and responding to reviews. The ability to push consistent business information across multiple websites is also a major value for us. Birdeye’s customer service has been excellent, and they consistently work to make sure things are done correctly. Overall, the platform brings together ease of use, strong support, and several genuinely useful features. We had it up and running in about two weeks, and we use Birdeye every day. Review collected by and hosted on G2.com.
Is your way to dig every corner of the internet to find all the relevant mentions about anyone or anything.
Also listed in Brand Intelligence

I really like the email digests. I’m super busy running the shop and I don't always have time to log into a "dashboard". Getting a clean email every morning that says "Hey, 5 people mentioned your bakery today" is perfect. It even found a TikTok where someone was showing off our sourdough and it went semi-viral! I would have totally missed that and lost the chance to comment and thank them if it wasnt for the alerts. It makes me feel like I actually have a PR team even though it’s just me and a laptop. Review collected by and hosted on G2.com.
ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaign
Also listed in Pop-Up Builder, CRM, WhatsApp Marketing, Email Template Builder, SMS Marketing

The implementation of AI tools has further improved the platform, notifying you from the start what improvements and optimizations you can make and what you are doing well. Review collected by and hosted on G2.com.
Captiv8 is the largest AI-Powered Branded Content Platform, connecting brands to digital influencers and creators to tell powerful stories. Marketers leverage the platform to
Also listed in Affiliate Marketing

I find Captiv8 incredibly helpful for managing influencer campaigns, especially when communication with multiple influencers is challenging. It simplifies the entire process from search to payment, which means I don't have to track emails to know the stage we're at with an influencer. This platform allows me to execute campaigns quickly and is particularly beneficial for ad-hoc campaigns. It also helps me track progress in one place, which is a big time-saver. Review collected by and hosted on G2.com.
A platform for Brands that are looking to connect with Influencers, Creators and Ambassadors. Afluencer has verified social media, follower and engagement info. Post your
Also listed in Media and Influencer Targeting
From signup to collaboration, everything on Afluencer feels professional and well-organized. The dashboard is clean, and the support team is responsive. It’s a reliable place to build long-term influencer partnerships. Review collected by and hosted on G2.com.
Simple All-in-One Marketing Software. With awesome software tools backed by a dedicated support team to make every part of your marketing more effective.
Also listed in Online Form Builder, Landing Page Builders, A/B Testing, Email Tracking, CRM
EngageBay helps me keep day-to-day communication and contact management under control. I mainly use it to organize contacts, keep track of conversations, and schedule follow-ups so nothing falls through the cracks. The system feels stable and predictable, which makes it easy to rely on for regular work. Once everything is set up, I don’t feel like I have to constantly manage it. Information stays updated, and the communication history is easy to access whenever I need it. Review collected by and hosted on G2.com.