Social Selling Software

Honestly, at this point, I have had zero issues with Sprout Social. However, I would also say that task management is getting close to being a viable replacement for a project management tool; however, it is lacking some key features such as deadline columns and status fields, which would be wonderful if they were to add them. At this point, I do not see anything that would cause me to leave Sprout Social, but I did feel obligated to mention these issues. Minor complaints. Review collected by and hosted on G2.com.

Prior to using Sprout Social, I was using around 5-6 separate applications for tasks including scheduling, listening, an email inbox management tool, etc. Sprout Social has essentially combined most of those applications into one. The DM automation alone saves me approximately an hour a day from copy/pasting the same reply to the same question repeatedly. For any user who manages multiple clients or accounts, Sprout Social effectively replaces an entire suite of applications you would normally be paying for individually, which adds up quickly. Review collected by and hosted on G2.com.

Nothing. SOCI has proven to have all the functions I currently need. Review collected by and hosted on G2.com.

Digital presence. Review collected by and hosted on G2.com.

As with any third-party product, Hootsuite is at the mercy of Meta, "X" or other platforms willing to share their API. Sometimes things break, and that can get annoying. But the Hootsuite team is helpful and responsive when those situations happen. Review collected by and hosted on G2.com.

Hootsuite is solving the issue of time management for social media managers. The ability to manage multiple things (DMs, comments, content scheduling) in one place is huge! Review collected by and hosted on G2.com.

What I dislike about Salesforce Sales Cloud is that it can feel complex and overwhelming, especially for new users. The initial setup and customization can take a lot of time and often require a fair amount of expertise. On top of that, the licensing costs can be high for small businesses. With so many features available, the interface can also end up feeling cluttered and less intuitive than I’d like. Review collected by and hosted on G2.com.

Salesforce Sales Cloud addresses the issue of scattered customer and sales data by consolidating everything into one centralized system. It lets me track leads, opportunities, and customer interactions in real time. This gives me clearer visibility into the pipeline, cuts down on manual work through automation, and supports faster, data-driven decisions. Overall, it saves time, boosts productivity, and makes the entire sales process more organized and efficient to manage. Review collected by and hosted on G2.com.

I wish there were more native integrations that don't require third-party services like Zapier, especially without additional costs. Being able to integrate directly with marketing channels and other CRM or human management systems without significant costs or third-party involvement would be beneficial. Additionally, setting up the foundation was seamless, but migrating data points using a third party was difficult and costly. Review collected by and hosted on G2.com.

If your team is at capacity and you want to save on time and resources, HubSpot can achieve this. You'll also be able to streamline a lot of processes by using its extensive integration network. Review collected by and hosted on G2.com.

HubSpot Sales Hub integrates marketing channels, eliminating manual data entry. Its automation tools streamline sales processes. The reporting dashboard tracks performance and revenue trends, enhancing efficiency. Review collected by and hosted on G2.com.

Tracknow has multiple features, and they all need some settings that takes time and challenges new users

The knowledge base and documentation for Tracknow are less extensive or comprehensive Review collected by and hosted on G2.com.

Tracknow has automated most of tracking processes, something that makes ensures no mistakes that get to the company

The visibility of every process performance is also well shared by this app, giving a well defined dashboard

The program keeps accurate data in commissions and conversions, bringing the required consistency

All campaigns are well centralized and the management of commissions is made smoother Review collected by and hosted on G2.com.

I don't think there's anything that doesn't work well on Pipedrive. Probably the link with the calendar. I remember there was a time I deleted a task on Pipedrive and it also deleted my calendar event. Although I was able to restore it, maybe there could be a warning before doing that. Review collected by and hosted on G2.com.

I find Pipedrive practical, with a clean interface and simple drag-and-drop feature that makes deal management easy and intuitive, saving time. It's less complicated than other CRMs like Salesforce. Review collected by and hosted on G2.com.

Sometimes updates or changes made in Close dont reflect immediately, so I have to refresh the page to see the latest activity. This can be a little annoying when I’m in a hurry to check if a reply was sent or a note was saved. Also, I feel the notification alerts could be more reliable, because I still end up checking manually to make sure nothing is missed. Review collected by and hosted on G2.com.

Earlier in my daily work, I used to keep enquiry details in my phone notes or try to remember follow-ups in my head. On busy clinic days, a few things would slip through, and I had to double-check messages again and again. With Close, I can quickly see who contacted me, what we discussed earlier, and what I still need to do next, all on one screen. This reduces back-and-forth and saves time during the day. It also helps me keep a simple history of patient communication, so when someone messages again after a few days, I don’t start from zero. At last, it makes handling enquiries feel less messy and more controlled. It gives me a clearer view of pending work without adding extra steps. Review collected by and hosted on G2.com.

The initial setup requires some time, especially for teams that are new to CRM tools Review collected by and hosted on G2.com.

Before using CRMOne, we relied heavily on spreadsheets and disconnected tools, which led to duplicate data, missed follow-ups, and limited visibility into our sales pipeline. Review collected by and hosted on G2.com.

Nothing in particular stands out to me, so far. Review collected by and hosted on G2.com.

It’s made my life easier by streamlining all my work into a single platform, and it helps me spot gaps and opportunities through its analytics and social listening features. The DM automation feature has also significantly reduced the time I spend replying to messages one by one. Review collected by and hosted on G2.com.

As you start pushing HubSpot into more advanced GTM automation use cases, a few limitations become more noticeable.

The workflow engine, while powerful, can become difficult to manage at scale. When you have many automation flows running across different teams, debugging and maintaining them can get complex. Better observability and dependency mapping between workflows would help a lot.

Some of the more advanced capabilities - like custom behavioral scoring, attribution modeling, or deep data transformations - still require workarounds or external tooling.

Pricing can also scale quickly once you start using multiple hubs or need higher contact tiers, which can make experimentation more expensive for growing teams.

Finally, while integrations are generally strong, certain APIs and sync behaviors can sometimes lag or require careful monitoring when you’re running high-volume automation. Review collected by and hosted on G2.com.

HubSpot Marketing Hub helps us centralize our entire go-to-market data and automation layer.

We use it to:

• Manage lifecycle stages across marketing and sales

• Automate lead routing and qualification

• Run campaign attribution and performance reporting

• Trigger workflows based on product, marketing, and enrichment signals

• Sync data across our outbound and enrichment stack

The biggest benefit is operational speed. Instead of building everything from scratch, we can launch and iterate on new growth systems quickly - whether that’s outbound experiments, lead scoring models, or multi-channel campaigns.

It also helps keep marketing and sales aligned because everything runs on the same underlying data model.

For teams building modern GTM engines with automation and multiple tools in the stack, HubSpot acts as a reliable core system that ties everything together. Review collected by and hosted on G2.com.

The only thing I disliked about Impact is when a user is new to the platform, there are several features that are difficult to grasp the way things are configured in the beginning Review collected by and hosted on G2.com.

Impact addresses the issue of partnership management as well as performance measurement in a better way. Prior to using impact, tracking performance was manual effort which was a waste of time, now this platform provides me with reports that allow me to identify the best partners which less hassle. Review collected by and hosted on G2.com.

My primary frustration with the platform is the lack of transparent customer support, particularly regarding ad approvals. While the tools are powerful, the automated flagging system can be a 'black box.' When ads are disapproved without clear clarification, the lack of direct human contact to resolve the issue creates a significant bottleneck for my brand’s growth and consistency. Review collected by and hosted on G2.com.

Facebook helps solve the problem of community fragmentation by offering a single, intuitive place—especially through Groups—where I can engage with niche personal interests that would otherwise be scattered across different spaces. On the professional side, it helps address the “trust gap” by providing a credible framework for building brand authority, enabling me to turn a simple profile into a high-trust digital asset through social proof and consistent engagement. This also streamlines my day-to-day workflow: the seamless integration between Messenger and business tools lets me manage my company’s reputation and my personal connections from a single central hub. In the end, it saves me time and lowers the barrier to entry for new customers by giving me an immediate, recognizable platform for building long-term professional credibility. Review collected by and hosted on G2.com.

Sometimes the creators are not aware of the platform terms of service (e.g. lifetime usage of assets), which can make negotiations awkward. Review collected by and hosted on G2.com.

I use Insense to acquire UGC videos for campaigns. It simplifies finding creators who communicate our product USPs clearly. It streamlines dealing with creators, offers an additional content pipeline, and simplifies payment processes, avoiding lengthy procedures. Review collected by and hosted on G2.com.

I do not have any opportunities to share at this time. When I have needed support or a change in functionality, we have been able to partner for resolution. Review collected by and hosted on G2.com.

With the changes to google rankings and LLM semantic indexing, Birdeye is helping us manage our organic search opportunities to continue to have a healthy top of funnel. We are joint programming to have a healthy outcome driven roadmap for promoting discoverability of our brand(s), locations and managing our reputation. With the amount of locations we have, it is difficult to understand the training and development support that is tailored to each of their needs. With Birdeye we can benchmark across many locations and pinpoint their opportunities to optimize training and guidance. Review collected by and hosted on G2.com.

I can't change the background color to something darker Review collected by and hosted on G2.com.

it's helping me manage my reputation without me having to spend 4 hours a day on social media. I can just "set it and forget it" and only jump in when there is something important to reply to. Review collected by and hosted on G2.com.

The tool has constantly improved, what I don't like is that for changing the payment card you have to wait and there's no option for immediate payment. They do provide support, in your language, but I hope they soon add the option to load or change your card and be able to pay now, which would be a plus, while keeping the automatic processing option, just adding the pay now option. Review collected by and hosted on G2.com.

more diffusion of the tool is needed, I had already heard about it but what I have seen is that business owners or independent entrepreneurs would find the tool useful for their meta ads campaigns and for them to know that they can achieve the benefits, or come up with a basic plan especially for potential client forms on meta and lead automation via email. if they communicate that, there is a better business opportunity, although with limited functions they can attract clients who pay with a subscription like Canva. Review collected by and hosted on G2.com.

I think I would like more segregations in influencer categorization. The platform can get slightly expensive for small agencies or brands and maybe a 'lite' subscription introduction can help really well. Review collected by and hosted on G2.com.

Captiv8 simplifies managing influencer campaigns by streamlining communication and processes from search to payment. It quickly executes campaigns, especially ad-hoc ones, saving me time and helping me track progress effectively. Review collected by and hosted on G2.com.

Some parts of the automation setup took me a little time to understand and a few options are not very obvious at first. But once you get used to it, it works fine. Also their customer support is not technically sound as they lack technical knowledge of the product. Review collected by and hosted on G2.com.

The main benefit for me is staying organized with leads and client communication. I can track interactions and set reminders so I don't miss follow-ups. It has helped me manage things more consistently and the automations made my life easier. Review collected by and hosted on G2.com.

I think no comment for dislikes cause Afluencer is great for UGC also as a beginner Review collected by and hosted on G2.com.

Yes, Afluencer is solving one of the biggest challenges in influencer marketing — finding the right creators quickly and efficiently. Before using Afluencer, it was time-consuming to search for influencers, verify engagement, and manage outreach manually.

The platform simplifies discovery, connects me directly with relevant influencers/brands, and saves a lot of time in the collaboration process. It also helps ensure partnerships are more targeted and authentic, which improves campaign results and ROI.

Overall, it reduces manual work, speeds up campaign execution, and makes influencer marketing much more streamlined and cost-effective. Review collected by and hosted on G2.com.