--- title: Informatica Customer 360 Reviews meta\_title: 'Informatica Customer 360 Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 10 reviews by the users' company size, role or industry to find out how Informatica Customer 360 works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 10 scale: '5' date\_modified: '2026-07-12' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Informatica Customer 360 Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Informatica Customer 360 but has limited features. Are you part of the Informatica Customer 360 team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! End-to-end customer information management for a single, trusted source of business-critical data to fuel analytics and operations. * * * Seller [Informatica](https://www.g2.com/sellers/informatica) Discussions [Informatica Customer 360 Community](https://www.g2.com/products/informatica-customer-360/discuss) Overview by Sudipta Datta (Product Marketing Manager at Informatica) Show More ## Top-Rated Alternatives [ ![Salesforce Data 360 (formerly Data Cloud)](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Salesforce Data 360 (formerly Data Cloud)") Salesforce Data 360 (formerly Data Cloud) 4.3/5(319) ](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews) [ ![Bloomreach](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bloomreach") Bloomreach 4.6/5(775) ](https://www.g2.com/products/bloomreach-bloomreach/reviews) [ ![Tealium](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tealium") Tealium 4.3/5(479) ](https://www.g2.com/products/tealium-2026-07-21/reviews) [ View All Alternatives ](https://www.g2.com/products/informatica-customer-360/competitors/alternatives) ## User Insights Average based on 10 real user reviews. [Log in to unlock pricing and user insights](/login) S Sahil . Enterprise (\> 1000 emp.) 7/27/2023 Business partner of the seller or seller's competitor, not included in G2 scores. "overall good experienced" 4.5/5 What do you like best about Informatica Customer 360? In my company, we are using this for long very simple to use as GUI is perfect. Its a cloud bases for separate servers are not required. Large sets of data can be processed easily. The support teams are also really helpful in case of any technical or nontechnical queries. Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? little difficult to troubleshoot in some complex queries and timings. Run only the selected step option Structured Parser is also one of the issues found with it Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? Management of the Large set of data from the Cloud and with easy we have integrate this and its user friendly so that everyone can easily use it which is the best thing from our prospect Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") CC Verified User in Computer Software Mid-Market (51-1000 emp.) 5/23/2023 "Data Management Consultant - Data Quality & MDM" 5/5 What do you like best about Informatica Customer 360? Informatica tools are well-integrated and easy to learn/implement. I have extensive experience with Informatica Data Quality. Informatica Customer 360 is a robust and fully featured solution for my MDM customers. Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? At the moment, I cannot think of any downsides to this solution. Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? All my clients are interested in having a better understanding of their customers. Informatica tools allow data to be cleansed, enriched and mastered to provide insights, better outcomes and increased profitability. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Partik A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Partik A.") PA Partik A. Technical Project Manager Enterprise (\> 1000 emp.) 7/19/2022 "Best tool for single view of customer's profile having all of their available details integrated!" 5/5 What do you like best about Informatica Customer 360? Data mastering for each customer with clean, consistent, and complete information. Potentially easy to integrate, onboarding the new customers. Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? There is nothing to be disliked about it Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? Integration capabilities. Data mastering for each customer with hierarchy. Review collected by and hosted on G2.com. Show More 7/27/2022 Validated ReviewerIncentivizedSource: G2 invite ![Gaurav S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Gaurav S.") GS Gaurav S. Data Science Manager, Applied Intelligence Enterprise (\> 1000 emp.) 7/27/2022 "Nice setup" 3/5 What do you like best about Informatica Customer 360? User interface and CDP is most awsome feature Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? Deployment & scheduling of jobs is not very easy. Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? 1200+ business intelligence reports being served to 10K+ employees in Bank Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite MN Mathias N. Junior Business Analyst Mid-Market (51-1000 emp.) 12/20/2020 "360° vision for customer business data management" 4.5/5 What do you like best about Informatica Customer 360? With Informática customer 360, we have been able to improve the services of our company and design other products adapted to our clients. It has really been a quite complete and amazing program, because of its ability to collect data that serves as information to know our customers better, so that we can guarantee a positive shopping experience. And what we like best is the organization in which this data is collected, since we can filter and order it, by dry, taste and customer preferences, which turns out to be a valuable and advanced opportunity that will allow us to grow over the competition. Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? It is difficult for us to mention any negative characteristic about this incredible software, since since we have been using it, it has notably revolutionized our work and our growth, we have been able to improve our service to the client, as well as to improve the products, besides generating ideas for the creation of new products, reason why to indicate some negative aspect is impossible to us, because until the moment it has marked a before and an after in our organization, facilitating us hours of work. Review collected by and hosted on G2.com. Recommendations to others considering Informatica Customer 360: Customer 360 Computing, is a powerful tool that cannot be missing in every company that wants to position itself as a leader in its market niche, so we recommend it if you want to know more about their customers, and is in search of continuous improvement of their products or services, as it will help manage and collect large masses of data and customers so you can expand the possibilities of achieving more sales, set ambitious goals and achieve them, and can achieve exponential growth and positive for the company. Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? Defining sales strategies, designing new products, knowing the feedback of our services, and knowing our customers better, has been one of the many notable improvements that we have been able to observe since we used computer customer 360, in addition to being able to manage an unlimited number of contacts and collect strategic information, thanks to its artificial intelligence that makes this work easy, we have undoubtedly been able to reduce the search for information door to door and invest this time in creating and improving our products and services. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite HP Hamilton P. Mid-Market (51-1000 emp.) 12/8/2020 "Extraordinary application for system supervision." 4.5/5 What do you like best about Informatica Customer 360? Customer 360 Computing is a powerful tool for managing user or customer data by quantity which we find surprising and very helpful in our company, as we can have a greater accuracy when knowing our customers, so that we can improve the quality of our products and services, while creating a better customer experience. Using these tools does not guarantee that we are one step ahead of the competition since collecting data and keeping it organized by gender, taste and customer preferences, represents an incredible opportunity for our sales. Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? Since this tool has been used in our company, we have not been able to find any flaw that we dislike, on the contrary it has been very beneficial for sales management and development of new opportunities. Review collected by and hosted on G2.com. Recommendations to others considering Informatica Customer 360: Informática Customer 360, is an infallible software for those companies that want to reach their maximum potential and gain the trust of their customers, so we recommend it for the results it offers and the way it facilitates the collection and organization of data thanks to its artificial intelligence. Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? Having the greatest knowledge of our customers, has been one of the most remarkable benefits since we have been using Informática Customer 360, sales have increased and our services have improved, so it has been a key to the proper functioning of our work. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite JP James P. Software Engineer Mid-Market (51-1000 emp.) 11/21/2020 "Informática Customer 360, software for the agile management of customer data" 4.5/5 What do you like best about Informatica Customer 360? Informatica Customer 360, is the ideal tool to consolidate all the organization's customer data, and make it available to employees, fresh and secure reliable data that allows the viability of new businesses and the consolidation of current ones, it is truly impressive how its artificial intelligence works which greatly facilitates the organization of all this data, even making possible the creation of rules, configurations in short allowing it to be highly customizable to the needs of the organization. Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? Informática Customer 360, is a software that has fulfilled all the expectations placed on it, and for the moment we have not perceived any inconvenience with it. Review collected by and hosted on G2.com. Recommendations to others considering Informatica Customer 360: Customer 360 Computing is a tool that undoubtedly adds value to any organization because it facilitates and improves the management of customer data intelligently and automatically, employees can focus on providing products and solutions that can have a greater scope and impact on customers. Informática Customer 360 stands out for its automatic functionalities that provide a practical agility to the organization that implements it, favoring better management times and a significant decrease in reprocessing, which undoubtedly affects the operational continuity of the organization. Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? The information and database of our clients was very basic and dispersed, which made it difficult to notice important or relevant data that could be helpful in a negotiation or in the offer of additional services for our clients and with Informatica Customer 360 it was possible to achieve a better optimization of said data. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Praveen A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Praveen A.") PA Praveen A. Engineer - Chapter Lead Small-Business (50 or fewer emp.) 9/23/2021 "Awesome cloud oriented customer relationship tracking framework. A good 360 degree view." 4.5/5 What do you like best about Informatica Customer 360? Data governance, data catalog, and data privacy and protection under every Customer 360 initiative Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? Reporting can be much better with tools like Tableau. Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? I have not started completely using it for my business. It's still under review. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Dheeraj L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dheeraj L.") DL Dheeraj L. Manager Business Intelligence, Data Analytics, Customer Data Management Enterprise (\> 1000 emp.) 8/25/2021 Business partner of the seller or seller's competitor, not included in G2 scores. "i had awesome experience using informatica to manage Customer Hierarchy , it is so easy to use" 4.5/5 What do you like best about Informatica Customer 360? UI, easy Hierarchy Management, value of money Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? faced slowness when merging & unmerging CUstomes Review collected by and hosted on G2.com. Recommendations to others considering Informatica Customer 360: if you have Huge Customer Data BAse and looking for the solution to manage your customer, go for it Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? Clean Customer Hierarchy, which helped to profile customer data easily Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Dairy](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Dairy") CD Verified User in Dairy Enterprise (\> 1000 emp.) 9/22/2021 "Informatica 360 review" 3/5 What do you like best about Informatica Customer 360? It's simple to use by tech and non technical folks. Review collected by and hosted on G2.com. What do you dislike about Informatica Customer 360? It doesn't have all feature currently, it needs upgradation to new version. Review collected by and hosted on G2.com. Recommendations to others considering Informatica Customer 360: One must try this. Review collected by and hosted on G2.com. What problems is Informatica Customer 360 solving and how is that benefiting you? Integration of different data sources Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ##### Pricing Pricing details for this product isn’t currently available. Visit the vendor’s website to learn more. [ View More Pricing Information ](https://www.g2.com/products/informatica-customer-360/pricing) Informatica Customer 360 Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3535f71b2a0f16cb37247f249d1d534c/salesforce-data-360-formerly-data-cloud.jpeg "Product Avatar Image") Salesforce Data 360... 4.3/5(319) [ Compare Now ](https://www.g2.com/compare/informatica-customer-360-vs-salesforce-data-360-formerly-data-cloud) ##### Categories on G2 [Customer Data Platform (CDP)](https://www.g2.com/categories/customer-data-platform-cdp)[Master Data Management (MDM)](https://www.g2.com/categories/master-data-management-mdm) ##### Explore More [Top-rated continuous delivery platforms for large teams](https://www.g2.com/discussions/top-rated-continuous-delivery-platforms-for-large-teams)[What is the best recruiting automation tool for high-volume hiring?](https://www.g2.com/discussions/what-is-the-best-recruiting-automation-tool-for-high-volume-hiring)[Which AI video generation platform offers the fastest rendering?](https://www.g2.com/discussions/which-ai-video-generation-platform-offers-the-fastest-rendering) [What are the most trusted insurance policy administration systems by policy administrators at insurance carriers based on user reviews?](https://www.g2.com/discussions/what-are-the-most-trusted-insurance-policy-administration-systems-by-policy-administrators-at-insurance-carriers-based-on-user-reviews)[What are the most trusted Autodesk Construction Cloud integration partners by project managers across construction and architecture teams based on user reviews?](https://www.g2.com/discussions/what-are-the-most-trusted-autodesk-construction-cloud-integration-partners-by-project-managers-across-construction-and-architecture-teams-based-on-user-reviews)[What's the best event networking and matchmaking software that keeps event wall features intuitive for non-technical organizers?](https://www.g2.com/discussions/what-s-the-best-event-networking-and-matchmaking-software-that-keeps-event-wall-features-intuitive-for-non-technical-organizers) [Show MoreShow Less](javascript:void(0);)