# Best Embedded Business Intelligence Software

## How Many Embedded Business Intelligence Software Products Does G2 Track?

**Total Products under this Category:** 175

### Category Stats (Sep 2026)

- **Average Rating:** 4.44/5 (↑0.01 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** ClicData (+1.36%) - Among all products in this category, ClicData recorded the largest rating increase compared to last month

_Last updated: September 01, 2026_

## How Does G2 Rank Embedded Business Intelligence Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 18,200+ Authentic Reviews
- 175+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Embedded Business Intelligence Software
 ![G2 Grid® for Embedded Business Intelligence Software plotting products by satisfaction and market presence](https://www.g2.com/categories/embedded-business-intelligence/grids.png?focus%5B%5D=1213&focus%5B%5D=20158&focus%5B%5D=610&focus%5B%5D=612&focus%5B%5D=162504&focus%5B%5D=998&focus%5B%5D=104521&focus%5B%5D=604)

Highlighted products: Tableau, Amazon Quick, GoodData.AI, IBM Cognos Analytics, Hex, Jaspersoft, Sigma, and Domo.

Underlying data: [Grid® JSON](https://www.g2.com/categories/embedded-business-intelligence/grids.json?focus%5B%5D=tableau&focus%5B%5D=amazon-quick&focus%5B%5D=gooddata-ai&focus%5B%5D=ibm-cognos-analytics&focus%5B%5D=hex-tech-hex&focus%5B%5D=jaspersoft&focus%5B%5D=sigma-computing-sigma&focus%5B%5D=domo)

**Sponsored**

### Zoho Analytics

Zoho Analytics is a GenAI-powered self-service BI and analytics platform that helps businesses collect, prepare, analyze, and present insights from their data, all within minutes. Integrate with 500+ native data sources, like files, feeds, local and cloud databases, cloud storage, and popular business apps. Clean, transform, enrich, and catalog data with our agentic AI-powered, self-service data preparation and management capabilities. Create and manage complex ETL data pipelines using our visual pipeline builder, process stream data for real-time analytics, and set up a strong metrics layer for quality analysis and management. Zoho Analytics comes with 100+ domain-specific prebuilt reports and dashboards, pre-trained NLQ models, intelligently modeled and blended data across business applications, and lots more. Use our intuitive drag-and-drop visualization builder to build insightful and interactive reports and dashboards using a wide variety of visual components, like charts, widgets, pivot tables, tabular views and more. Generate customized reports and dashboards using simple, natural language with our AI-powered conversational agent, Zia. Ask Zia goes beyond basic reporting; it enables users to perform diagnostic analytics, forecast key metrics, and receive intelligent insights and recommendations. Users can assign tasks and trigger actions just by conversing with our agentic AI, Zia, streamlining their workflows and empowering data-driven decisions. Seamlessly embed Ask Zia into your custom or business applications to deliver contextual insights and actions. Enrich your analysis with automated insights by using our NLG-powered narration engine, Zia Insights. With diagnostic analytics for smarter decision-making, Zia Insights takes automated insights to the next level by bubbling up key drivers for particular business tasks. Enumerate complex business scenarios with what-if analyses, forecast KPIs, uncover trends and patterns with advanced analytical capabilities. Leverage cognitive analysis for keyword extraction and sentiment analysis, and more. Evaluate the best ML models with no-code assistance or develop custom models and functions using Python Code Studio. Zoho Analytics comes with pre-packed ML models (AutoML) that allow you to evaluate and pick the best model for your use case. Alternatively custom models and functions using Python Code Studio Embed our full-fledged analytics platform into other software applications. Craft and present immersive data stories through slideshows or purpose-built analytics portals. Collaborate securely through contextual comment threads and real-time messaging. Zoho Analytics has a robust set of APIs that enables elaborate customization and highly extensible low-code and no-code integration with any technology stack. It also offers a high degree of deployment flexibility (private, public, multi-cloud, and on-premises) and platform extensibility (professional services, partner support, and marketplace). Zoho Analytics is modern and scalable, and it can readily match growing data volumes and usage. Its time-tested and accredited enterprise-grade security features and governance framework ensure continuous data management and stewardship. On top of everything else, the TCO for Zoho Analytics—including licensing, implementation, customization, training, and support—is the lowest in our market.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=622&secure%5Bchosen_at%5D=2026-09-01T17%3A32%3A16Z&secure%5Bdisplayable_resource_id%5D=622&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=622&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=3431&secure%5Bresource_id%5D=622&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fembedded-business-intelligence&secure%5Btoken%5D=8c296c860f6c58ee3414a9346795ea530ebc317e0857027f6371b3dfa2dd1077&secure%5Burl%5D=https%3A%2F%2Fwww.zoho.com%2Fanalytics%2Fembedded-analytics.html%3Futm_source%3DG2%26utm_medium%3Dcpc%26utm_campaign%3DEmbedded_BI&secure%5Burl_type%5D=custom_url)

### [Tableau](https://www.g2.com/products/tableau/reviews)

Tableau is the world’s leading AI-powered analytics platform. Whether you are a business user or an analyst, Tableau turns trusted data into actionable insights. With our flexible, interoperable platform, you can: Turn data into action at scale with human and agent collaboration. Tableau Next delivers agentic AI for faster data-insight-action workflows. It surfaces insights, provides proactive recommendations, and helps you take action in the flow of work. Scale data-driven insights with complete operational confidence. Tableau Cloud enables fully managed analytics at scale. It accelerates your time to value and gives you access to the latest AI-powered innovations. Deploy visual, self-service analytics with unmatched control and flexibility. Tableau Server meets your organization's governance and security needs. It provides enterprise-grade, self-service analytics on-premise or in your private cloud.

**Average Rating:** 4.4/5.0

**Total Reviews:** 3,685

#### How Do G2 Users Rate Tableau?

- **Has the product been a good partner in doing business?:** 8.6/10 (Category avg: 8.9/10)
- **Steps to Answer:** 8.3/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.7/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.5/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Tableau?

- **Seller:** [Salesforce](https://www.g2.com/sellers/salesforce)
- **Company Website:** www.salesforce.com
- **Year Founded:** 1999
- **HQ Location:** San Francisco, CA
- **Twitter:** @salesforce  
579,511 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c04f36289ca03aeff007197f1d9e74e925e328ed6bcfaff98911c78b3ab382f7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3185%2F&secure%5Burl_type%5D=linkedin_company_website)  
83,223 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Data Analyst, Business Analyst
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 41% Large, 36% Medium

#### What Do G2 Reviewers Say About Tableau?

_AI-generated summary from verified user reviews_

##### Pros

- Users highlight the **ease of use** of Tableau, simplifying data visualization and integration for effective decision-making.
- Users value the **ease of creating interactive visualizations** with Tableau, simplifying data analysis from multiple sources.
- Users love the **intuitive and powerful visualization** capabilities of Tableau, enabling clear insights from complex data.
- Users appreciate the **ease of use and powerful visualization features** of Tableau, streamlining data presentation and analysis.
- Users find Tableau's **intuitive design** exceptional, enabling effortless data visualization and interactive dashboards for effective reporting.

##### Cons

- Users find the **learning curve steep** , complicating the onboarding process and integration with Salesforce.
- Users find **learning Tableau challenging** , particularly due to its complexity and difficulties in collaboration and calculations.
- Users find Tableau **expensive** , with costs complicating its value in large organizations and advanced functionalities.
- Users experience **slow performance** with large datasets and lengthy data refresh processes, leading to frustration.
- Users find **Tableau's onboarding complex** , making simple tasks unnecessarily complicated and challenging to switch from MS products.

#### What Are Recent G2 Reviews of Tableau?

**["Clear data means quick decisions."](https://www.g2.com/survey_responses/tableau-review-13124621)**

**Rating:** 4.5/5.0 stars

_— Libia B._

[Read full review](https://www.g2.com/survey_responses/tableau-review-13124621)

**["Tableau Turns Operational Data into Clear, Interactive Dashboards"](https://www.g2.com/survey_responses/tableau-review-13340689)**

**Rating:** 4.0/5.0 stars

_— Priyanshu R._

[Read full review](https://www.g2.com/survey_responses/tableau-review-13340689)

#### What Are G2 Users Discussing About Tableau?

- [How are business intelligence professionals using Tableau's latest visualization tools to interpret complex data sets?](https://www.g2.com/discussions/how-are-business-intelligence-professionals-using-tableau-s-latest-visualization-tools-to-interpret-complex-data-sets) - 2 comments
- [What is Salesforce CRM Analytics (formerly Tableau CRM) used for?](https://www.g2.com/discussions/what-is-salesforce-crm-analytics-formerly-tableau-crm-used-for) - 1 comment
- [Do I need Tableau Desktop if I have Tableau Server?](https://www.g2.com/discussions/tableau-do-i-need-tableau-desktop-if-i-have-tableau-server) - 2 comments
- [Do I need Tableau Desktop if I have Tableau Server?](https://www.g2.com/discussions/do-i-need-tableau-desktop-if-i-have-tableau-server) - 2 comments
- [What's New in Tableau Server?](https://www.g2.com/discussions/what-s-new-in-tableau-server) - 1 comment

### [Amazon Quick](https://www.g2.com/products/amazon-quick/reviews)

Amazon QuickSight is a cloud-based unified business intelligence (BI) service at hyperscale. With QuickSight, all users can meet varying analytic needs from the same source of truth through modern interactive dashboards, paginated reports, natural language queries and embedded analytics. With Amazon Q in QuickSight, business analysts and business users can use natural language to build, discover, and share meaningful insights in seconds, turning insights into impact faster. Over 100,000 customers use Amazon QuickSight. Learn more at https://quicksight.aws

**Average Rating:** 4.3/5.0

**Total Reviews:** 677

#### How Do G2 Users Rate Amazon Quick?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10)
- **Steps to Answer:** 8.0/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.2/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Amazon Quick?

- **Seller:** [Amazon Web Services (AWS)](https://www.g2.com/sellers/amazon-web-services-aws-3e93cc28-2e9b-4961-b258-c6ce0feec7dd)
- **Year Founded:** 2006
- **HQ Location:** Seattle, WA
- **Twitter:** @awscloud  
2,232,483 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=072881eee28a2afe24f8d1bda9f20e3e146b9fb4b214f216411ce2ed6898b31e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Famazon-web-services%2F&secure%5Burl_type%5D=linkedin_company_website)  
147,094 employees on LinkedIn®
- **Ownership:** NASDAQ: AMZN

#### Who Uses This Product?

- **Who Uses This:** Data Analyst, Software Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 40% Small, 36% Medium

#### What Do G2 Reviewers Say About Amazon Quick?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **s seamless integration** of Amazon QuickSight with AWS services for effective dashboard creation.
- Users value the **ease of use** of Amazon QuickSight, simplifying the creation of interactive dashboards effortlessly.
- Users highlight the **manual integration ease** of Amazon QuickSight, streamlining data collection and workflow seamlessly with AWS.
- Users value the **fast and intuitive data visualization** features of Amazon QuickSight, enhancing analytical capabilities effortlessly.
- Users value the **intuitive dashboard creation** in Amazon QuickSight, enhancing data accessibility and team collaboration.

##### Cons

- Users find **limited customization** in Amazon QuickSight, impacting advanced analytics and visual flexibility compared to competitors.
- Users find the **learning curve challenging** , requiring prior knowledge for effective use of QuickSight's features.
- Users note the **limited visualization options** in Amazon QuickSight, impacting flexibility and usability for data presentations.
- Users note the **missing features** in QuickSight, especially in customization and advanced visual options compared to competitors.
- Users find the **poor interface design** of Amazon QuickSight hinders usability and complicates access to advanced features.

#### What Are Recent G2 Reviews of Amazon Quick?

**["Streamlined Reporting with Robust Features"](https://www.g2.com/survey_responses/amazon-quick-review-11360363)**

**Rating:** 4.0/5.0 stars

_— Dilip Kumar P._

[Read full review](https://www.g2.com/survey_responses/amazon-quick-review-11360363)

**["Fast, Serverless BI with Seamless AWS Integration"](https://www.g2.com/survey_responses/amazon-quick-review-11692248)**

**Rating:** 4.5/5.0 stars

_— Jawher S._

[Read full review](https://www.g2.com/survey_responses/amazon-quick-review-11692248)

#### What Are G2 Users Discussing About Amazon Quick?

- [What is Amazon QuickSight used for?](https://www.g2.com/discussions/what-is-amazon-quicksight-used-for) - 2 comments, 1 upvote
- [What is new in QuickSight?](https://www.g2.com/discussions/what-is-new-in-quicksight) - 1 comment, 1 upvote
- [Is AWS QuickSight free?](https://www.g2.com/discussions/is-aws-quicksight-free) - 2 comments, 1 upvote
- [How does AWS QuickSight work?](https://www.g2.com/discussions/how-does-aws-quicksight-work) - 2 comments, 1 upvote
- [What is Amazon QuickSight?](https://www.g2.com/discussions/what-is-amazon-quicksight) - 2 comments, 1 upvote

### [GoodData.AI](https://www.g2.com/products/gooddata-ai/reviews)

GoodData is the full-stack, AI-native decision intelligence platform that helps businesses turn data into actionable, enterprise-grade insights. Designed for governed, scalable analytics, GoodData enables organizations to build, operationalize, and embed decisions, workflows, and AI agents directly within products and business workflows. The platform combines Analytics as Code, a governed semantic and metrics layer, APIs, SDKs, and open AI interoperability to help teams create composable analytics and AI experiences across products, workflows, and customer environments. From embedded analytics and dashboards to assistants, AI workflows, and interoperable agents, GoodData gives teams the foundation to move from insight to action with governance, performance, and deployment flexibility built in. Today, GoodData serves over 140,000 companies and 3.2 million users worldwide.

**Average Rating:** 4.3/5.0

**Total Reviews:** 592

#### How Do G2 Users Rate GoodData.AI?

- **Has the product been a good partner in doing business?:** 8.4/10 (Category avg: 8.9/10)
- **Steps to Answer:** 8.3/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.6/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind GoodData.AI?

- **Seller:** [GoodData.AI](https://www.g2.com/sellers/gooddata-ai)
- **Company Website:** www.gooddata.ai
- **Year Founded:** 2007
- **HQ Location:** San Francisco, CA
- **Twitter:** @gooddata  
1 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e5a1c6cbfee9b89e71cb10716afc3c0457a18ef9dc9fabd21bb732987bcd600a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F202760%2F&secure%5Burl_type%5D=linkedin_company_website)  
290 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Data Analyst, Product Manager
- **Top Industries:** Computer Software, Consumer Services
- **Company Size:** 44% Medium, 40% Small

#### What Do G2 Reviewers Say About GoodData.AI?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of GoodData.AI, enabling quick report creation and smooth integration with data systems.
- Users appreciate the **impressive data visualization** features of GoodData.AI, enabling clear insights for all users.
- Users appreciate the **seamless integration** of GoodData.AI with data sources, enhancing efficiency throughout the data lifecycle.
- Users find GoodData.AI **intuitive and easy to use** , enabling quick reporting and data visualization for everyone.
- Users value the **easy integrations** of GoodData.AI, enhancing data analysis and streamlining the product lifecycle.

##### Cons

- Users experience a **steep learning curve** with GoodData, making adaptation to business needs challenging and slow.
- Users find GoodData.AI lacking important **features and documentation** , making it hard to access insights and data.
- Users find the **learning difficulty** with GoodData.AI challenging, particularly in understanding MAQL language and complex data models.
- Users find GoodData.AI's **complexity** challenging, especially during setup and when adapting to changing data structures.
- Users find the **limited customization options** of GoodData.AI hinder their ability to fully tailor visualizations and reports.

#### What Are Recent G2 Reviews of GoodData.AI?

**["Flexible and powerful platform for embedded analytics"](https://www.g2.com/survey_responses/gooddata-ai-review-11210819)**

**Rating:** 4.0/5.0 stars

_— Gina H._

[Read full review](https://www.g2.com/survey_responses/gooddata-ai-review-11210819)

**["Mosaic & Semantic Layer Unite Our Data, Plus Helpful AI Dashboard Suggestions"](https://www.g2.com/survey_responses/gooddata-ai-review-12912613)**

**Rating:** 5.0/5.0 stars

_— Jeff P._

[Read full review](https://www.g2.com/survey_responses/gooddata-ai-review-12912613)

### [IBM Cognos Analytics](https://www.g2.com/products/ibm-cognos-analytics/reviews)

IBM Cognos Analytics is a business intelligence and analytics solution that uses agentic AI to help teams transform trusted data into actionable insights, build governed analytical applications, and make better decisions. Teams can explore data, monitor KPIs, analyze performance, forecast trends, and share insights across the business. The solution is built for business leaders, analysts, report authors, IT teams, and data governance teams that need governed reporting, self-service analytics, data modeling, and flexible deployment options. Common use cases include enterprise reporting, operational reporting, financial reporting, dashboarding, performance management, forecasting, and governed self-service analytics. It supports both centralized BI teams and distributed users who need consistent access to trusted analytics. Key capabilities: 1. Create governed reports and dashboards: Build, schedule, distribute, and manage reports, dashboards, and visualizations for teams, executives, and stakeholders. Support routine reporting, business reviews, and purpose-built analytical applications with consistent information. 2. Explore data with control: Use self-service analytics, certified data models, governed metrics, access controls, and auditability to keep reporting consistent across teams and departments. 3. Analyze and forecast faster: Use natural-language assistance, automated insights, and forecasting to help users understand data faster in supported versions and deployments. 4. Put Reporting Agents to work: Use agentic AI capabilities in supported versions and deployments to find reports, summarize results, share insights, and create or refine reports using natural language. 5. Deploy where the business needs it: Run Cognos Analytics in on-premises, IBM-hosted, hybrid, or certified container environments to align with infrastructure, security, and governance requirements. Cognos Analytics helps organizations reduce repetitive reporting work, improve consistency across metrics and dashboards, and make governed data analytics easier to access across the business.

**Average Rating:** 4.1/5.0

**Total Reviews:** 437

#### How Do G2 Users Rate IBM Cognos Analytics?

- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 8.9/10)
- **Steps to Answer:** 7.6/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.0/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind IBM Cognos Analytics?

- **Seller:** [IBM](https://www.g2.com/sellers/ibm)
- **Company Website:** www.ibm.com
- **Year Founded:** 1911
- **HQ Location:** Armonk, New York, United States
- **Twitter:** @IBMSecurity  
74,660 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=14b544adaece4fdbc987f1d7f7028048c22259946811200cc751263825586af9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1009%2F&secure%5Burl_type%5D=linkedin_company_website)  
328,202 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Analyst
- **Top Industries:** Information Technology and Services, Financial Services
- **Company Size:** 58% Large, 26% Medium

#### What Do G2 Reviewers Say About IBM Cognos Analytics?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of IBM Cognos Analytics, facilitating quick data analysis and visualization.
- Users value the **powerful report generation** capabilities of IBM Cognos Analytics, enhancing their data analysis and reporting processes.
- Users appreciate the **ease of creating complex dashboards** in IBM Cognos Analytics, enabling quick data visualization.
- Users value the **dashboard customization** in Cognos Analytics, making complex data visuals clear and understandable.
- Users appreciate the **data visualization capabilities** of IBM Cognos Analytics, enhancing understanding and insights effortlessly.

##### Cons

- Users find the **learning curve steep** , requiring significant time and training to effectively utilize IBM Cognos Analytics.
- Users find IBM Cognos Analytics **complex to navigate and build reports** , often requiring extensive training for effective use.
- Users find the **complex usage** of IBM Cognos Analytics challenging, especially with report creation and software integration.
- Users find the **learning difficulty** of IBM Cognos Analytics challenging, especially for novices trying to build reports.
- Users find it challenging to locate **historical reports** in IBM Cognos Analytics, particularly novices struggling with the reporting module.

#### What Are Recent G2 Reviews of IBM Cognos Analytics?

**["Powerful Reporting, Less Modern Interface"](https://www.g2.com/survey_responses/ibm-cognos-analytics-review-13048146)**

**Rating:** 4.0/5.0 stars

_— Nunna H._

[Read full review](https://www.g2.com/survey_responses/ibm-cognos-analytics-review-13048146)

**["Powerful, Scalable Analytics with Interactive Dashboards and Strong Governance"](https://www.g2.com/survey_responses/ibm-cognos-analytics-review-12770018)**

**Rating:** 4.0/5.0 stars

_— Arkajit D._

[Read full review](https://www.g2.com/survey_responses/ibm-cognos-analytics-review-12770018)

#### What Are G2 Users Discussing About IBM Cognos Analytics?

- [What is IBM Cognos Analytics with Watson used for?](https://www.g2.com/discussions/what-is-ibm-cognos-analytics-with-watson-used-for) - 1 comment

### [Hex](https://www.g2.com/products/hex-tech-hex/reviews)

Hex is the world’s favorite AI Analytics platform. With Hex, anyone can explore data using natural language, with or without code, all on trusted context, in one AI-powered platform. Get started now \> https://app.hex.tech/signup?source=g2 Get a demo \> https://hex.tech/request-a-demo/?source=g2

**Average Rating:** 4.5/5.0

**Total Reviews:** 403

#### How Do G2 Users Rate Hex?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10)
- **Steps to Answer:** 7.6/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.3/10 (Category avg: 8.8/10)
- **Calculated Fields:** 7.7/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Hex?

- **Seller:** [Hex Tech](https://www.g2.com/sellers/hex-tech)
- **Company Website:** hex.tech
- **Year Founded:** 2019
- **HQ Location:** San Francisco, US
- **Twitter:** @\_hex\_tech  
6,982 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=18531fc4e6d51a8771f4a2f229024fea767874199650a484a62b89cd4abe5f24&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhex-technologies%2F&secure%5Burl_type%5D=linkedin_company_website)  
280 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Data Analyst, Data Scientist
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 53% Medium, 22% Small

#### What Do G2 Reviewers Say About Hex?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Hex to be **user-friendly** , highlighting its seamless integrations and fast implementation as major advantages.
- Users love the **seamless integration of SQL with Python** , enhancing their analytical capabilities in Hex effortlessly.
- Users appreciate the **seamless data management** capabilities of Hex, enabling effortless integration and collaboration.
- Users value the **effortless integration of SQL and Python** in Hex, enhancing data analysis and visualization capabilities.
- Users appreciate the **seamless data analysis and reporting** capabilities of Hex, enhancing collaboration and interactivity.

##### Cons

- Users criticize the **limited features** of Hex, noting insufficient capabilities compared to standard BI tools like Tableau.
- Users find the **missing features** in Hex frustrating, desiring better data visualization and result management capabilities.
- Users find Hex **lacking features** , especially in dashboarding and advanced functionalities that impact usability and efficiency.
- Users experience **slow performance** with Hex, especially within virtual machines and due to limited computational capacity.
- Users often face **data management issues** with kernel failures and GPU integration, complicating their experience with Hex.

#### What Are Recent G2 Reviews of Hex?

**["All-in-One Collaborative Workspace for SQL, Python, and Interactive Dashboards"](https://www.g2.com/survey_responses/hex-review-13125920)**

**Rating:** 4.5/5.0 stars

_— Ravindra N._

[Read full review](https://www.g2.com/survey_responses/hex-review-13125920)

**["Amazing AI and SQL Autocomplete That Speeds Up My Work"](https://www.g2.com/survey_responses/hex-review-12687305)**

**Rating:** 4.0/5.0 stars

_— Paco R._

[Read full review](https://www.g2.com/survey_responses/hex-review-12687305)

#### What Are G2 Users Discussing About Hex?

- [What is Hex Technologies used for?](https://www.g2.com/discussions/what-is-hex-technologies-used-for)

### [Sigma](https://www.g2.com/products/sigma-computing-sigma/reviews)

Sigma is the AI runtime layer for analytics, agents, and apps built on live warehouse data. It is a cloud analytics and business intelligence platform that helps business and technical teams explore live data, build reports and applications, and deploy AI agents directly on a cloud data warehouse, using a familiar spreadsheet interface alongside SQL, Python, and AI. - Analytics: Use Sigma for classic business intelligence workloads like pixel-perfect reporting, embedded analytics, and self-service access to data in an Excel-like interface. Build with AI, spreadsheet functions, SQL, or Python. - Agents: Deploy AI agents that act on live data and run multi-step workflows. Build them with natural language and your choice of enterprise LLM or warehouse AI. - Apps: Build AI Apps for operational work like planning and forecasting, scenario modeling, and approval routing, with writeback and governance automatically configured. Every artifact in Sigma inherits the security, permissions, and row-level access already set in the cloud data warehouse. Because governance is enforced at the source, anything a team builds is IT-approved from the start. Sigma solves a persistent tradeoff in enterprise data work. Business teams typically wait on a central data team to build reports and tools, while ad hoc AI and app-building tools produce work that sits outside IT's control. Sigma removes that tradeoff by keeping analysis, reporting, applications, and agents on live warehouse data under one set of permissions, so non-technical users build what they need while IT keeps a single, auditable system of control. Founded in 2014, Sigma is a privately held company headquartered in San Francisco, with offices in New York, London, and Sydney. More than 2,000 companies trust Sigma, including DoorDash, Blackstone, JPMorgan Chase, and Figma. Sigma is the business intelligence partner of the year for both Snowflake (2023-2026) and Databricks (2025-2026).

**Average Rating:** 4.4/5.0

**Total Reviews:** 544

#### How Do G2 Users Rate Sigma?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10)
- **Steps to Answer:** 8.4/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.6/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.7/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Sigma?

- **Seller:** [Sigma Computing](https://www.g2.com/sellers/sigma-computing)
- **Company Website:** www.sigmacomputing.com
- **Year Founded:** 2014
- **HQ Location:** San Francisco, California
- **Twitter:** @sigmacomputing  
1,556 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=5e14ee06cc1c883d366c909e7de99c7c57ae9e81a07430a53fa07ee0dbfed5f4&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F7801411%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,415 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Data Analyst, Customer Success Manager
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 58% Medium, 21% Large

#### What Do G2 Reviewers Say About Sigma?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Sigma's **ease of use** refreshing, allowing for quick learning and a straightforward setup process.
- Users value the **user-friendly interface** of Sigma, facilitating easy metric management and dashboard creation.
- Users appreciate the **responsive customer support** of Sigma, ensuring quick resolution of issues and helpful follow-ups.
- Users find that Sigma greatly enhances **data handling** , streamlining processing and visualization for daily project tasks.
- Users appreciate how Sigma provides **clear, interactive visuals** for simplifying complex datasets and tracking KPIs.

##### Cons

- Users experience **slow loading times** with Sigma, causing inefficiencies and frustration during use.
- Users experience **slow performance** with Sigma, particularly when handling complex tasks or large datasets, causing frustration.
- Users find the **limited customization** of Sigma's charts and visualizations to be a drawback in their workflow.
- Users experience a **steep learning curve** with Sigma, finding the dashboard building process unintuitive and challenging.
- Users find Sigma lacks **basic features** like custom visualizations and flexible formatting, limiting advanced usage.

#### What Are Recent G2 Reviews of Sigma?

**["Easiest BI Tool: Live Snowflake Data in a Spreadsheet-Like Experience"](https://www.g2.com/survey_responses/sigma-review-12573150)**

**Rating:** 4.0/5.0 stars

_— Keerthan P._

[Read full review](https://www.g2.com/survey_responses/sigma-review-12573150)

**["Sigma unlocks data value for our organization"](https://www.g2.com/survey_responses/sigma-review-10895340)**

**Rating:** 5.0/5.0 stars

_— Austin M._

[Read full review](https://www.g2.com/survey_responses/sigma-review-10895340)

#### What Are G2 Users Discussing About Sigma?

- [What is Sigma used for?](https://www.g2.com/discussions/what-is-sigma-used-for) - 1 comment

### [Jaspersoft](https://www.g2.com/products/jaspersoft/reviews)

Jaspersoft is a reporting and embedded analytics solution that enables flexibility, increases productivity, and gives your business the power to seamlessly integrate data into your applications exactly how you want. Their robust reporting engine allows users to create "pixel-perfect" reports in multiple formats (PDF, Excel, HTML) for scalable distribution. It also can empower business users with ad-hoc reporting capabilities, enabling custom reports and visualizations without extensive technical knowledge. Deployable across on-premises, private, or hybrid cloud environments, and compatible with major providers like AWS, Azure, and Google Cloud, Jaspersoft helps businesses make data-driven decisions. Having a ready-to-use, customizable platform for business intelligence helps reduce the burden on development teams and allows users to easily create, manage, and deliver actionable insights directly within the applications they rely on.

**Average Rating:** 4.1/5.0

**Total Reviews:** 207

#### How Do G2 Users Rate Jaspersoft?

- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.9/10)
- **Steps to Answer:** 7.7/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.2/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.1/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Jaspersoft?

- **Seller:** [Actian Corporation](https://www.g2.com/sellers/actian-corporation)
- **Company Website:** www.actian.com
- **Year Founded:** 1980
- **HQ Location:** Palo Alto, CA
- **Twitter:** @ActianCorp  
2,864 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ca9184082837f2b2ff6ed35b9d3d3d719b907d99d4b27f2e53dc1630e451cebc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2340954%2F&secure%5Burl_type%5D=linkedin_company_website)  
561 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Software Engineer, Senior Software Engineer
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 48% Medium, 31% Large

#### What Do G2 Reviewers Say About Jaspersoft?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **robust reporting capabilities** of Jaspersoft, enhancing flexibility and ease of use for data management.
- Users value the **ease of use** of Jaspersoft, especially in embedding, scheduling, and customizing reports effortlessly.
- Users praise Jaspersoft's **extensive customization options** , enhancing report flexibility and usability across multiple data sources.
- Users commend Jaspersoft for its **reliable performance** , efficiently handling complex data and supporting data-driven decisions.
- Users appreciate the **dashboard customization** capabilities of Jaspersoft, enabling tailored reports and efficient analytics management.

##### Cons

- Users find the **UI outdated** , making it challenging for newcomers to navigate and utilize Jaspersoft effectively.
- Users experience **slow performance** with Jaspersoft when handling large datasets, affecting efficiency during report generation.
- Users face challenges with **large data handling** , experiencing slow query execution and degraded performance on complex datasets.
- Users often struggle with the **steep learning curve** of Jaspersoft, making it difficult for newcomers to utilize effectively.
- Users struggle with the **poor interface design** of Jaspersoft, finding it unintuitive and challenging for report creation.

#### What Are Recent G2 Reviews of Jaspersoft?

**["Centralized Reporting with Domain Flexibility"](https://www.g2.com/survey_responses/jaspersoft-review-11425328)**

**Rating:** 5.0/5.0 stars

_— Verified User in Hospital & Health Care_

[Read full review](https://www.g2.com/survey_responses/jaspersoft-review-11425328)

**["Simple and easy to use reporting plateform"](https://www.g2.com/survey_responses/jaspersoft-review-8723677)**

**Rating:** 4.5/5.0 stars

_— Rohit R._

[Read full review](https://www.g2.com/survey_responses/jaspersoft-review-8723677)

#### What Are G2 Users Discussing About Jaspersoft?

- [What is TIBCO Jaspersoft used for?](https://www.g2.com/discussions/what-is-tibco-jaspersoft-used-for) - 1 comment
- [How do you use Tibco Jaspersoft Studio?](https://www.g2.com/discussions/how-do-you-use-tibco-jaspersoft-studio)
- [Is Tibco jaspersoft free?](https://www.g2.com/discussions/is-tibco-jaspersoft-free)
- [What is jaspersoft used for?](https://www.g2.com/discussions/what-is-jaspersoft-used-for) - 2 comments
- [What is Tibco Jaspersoft?](https://www.g2.com/discussions/what-is-tibco-jaspersoft) - 1 comment

### [Domo](https://www.g2.com/products/domo/reviews)

Domo is the agentic platform for the intelligent enterprise, helping organizations connect, govern, activate, and distribute data and AI across their business. Built for enterprises, Domo works with existing cloud data platforms such as Snowflake, BigQuery, and Databricks to help teams turn governed data into AI-powered agents, apps, workflows, and analytics. Domo is built on three layers. The data foundation connects and governs data across cloud data platforms and business systems. The activation layer enables organizations to build AI agents, apps, workflows, automations, and dashboards on top of that foundation. The distribution layer delivers intelligence where work happens through embedded apps, mobile, dashboards, and AI assistants using Model Context Protocol (MCP). Governance underpins every layer, helping organizations scale AI and data products with security and trust. Key capabilities include: - Connecting and governing data across cloud data platforms and enterprise applications. - Building AI agents, apps, workflows, automations, dashboards, and analytics. - Delivering data and AI through dashboards, embedded apps, AI assistants, and AI agents. - Supporting both low-code and pro-code development for business and technical teams. - Applying governance, security, and access controls across data and AI. Organizations use Domo for AI agents, apps, and workflows, as well as business intelligence, operational analytics, embedded analytics, and executive reporting. By combining governed data, AI activation, app development, and distribution in a single platform, Domo helps organizations build and scale trusted data products across the enterprise.

**Average Rating:** 4.3/5.0

**Total Reviews:** 1,071

#### How Do G2 Users Rate Domo?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Steps to Answer:** 7.9/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.5/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Domo?

- **Seller:** [Domo](https://www.g2.com/sellers/domo)
- **Company Website:** www.domo.com
- **Year Founded:** 2010
- **HQ Location:** American Fork, UT
- **Twitter:** @Domotalk  
63,513 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=930264e423425693f202ced16a30f6d197bcd60a8bf42ced6ba13de91b09312c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F25237%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,288 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Data Analyst, Business Analyst
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 50% Medium, 28% Large

#### What Do G2 Reviewers Say About Domo?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Domo's **ease of use** and intuitive design invaluable for managing data efficiently and effectively.
- Users value the **flexible and user-friendly data visualization** capabilities of Domo, enhancing their data analysis experience significantly.
- Users find Domo's **intuitive design** empowering, facilitating easy access and effective data visualization for all skill levels.
- Users praise Domo for its **easy integrations** , streamlining data management and enhancing real-time collaboration across various platforms.
- Users value Domo's **seamless integration capabilities** , enabling efficient data management and real-time insights from various sources.

##### Cons

- Users find the **learning curve steep** , often needing dedicated resources to manage updates and functionalities effectively.
- Users report **missing features** in Domo, including flexibility in pivot charts and dynamic column options.
- Users face significant **data management issues** with Domo, including unreliable connectors and challenging reporting functionality.
- Users find Domo **expensive** , especially with drastic price increases that strain budgets and erode client trust.
- Users find Domo's **complexity** hinders flexibility and speed in dataset management, making changes challenging and time-consuming.

#### What Are Recent G2 Reviews of Domo?

**["Effortless Live Dashboards and Data Blending with Domo"](https://www.g2.com/survey_responses/domo-review-13093007)**

**Rating:** 5.0/5.0 stars

_— Karthik M._

[Read full review](https://www.g2.com/survey_responses/domo-review-13093007)

**["Domo Turns Disconnected Reports Into a Game-Changing Sales Scorecard"](https://www.g2.com/survey_responses/domo-review-13128007)**

**Rating:** 5.0/5.0 stars

_— Renee G._

[Read full review](https://www.g2.com/survey_responses/domo-review-13128007)

#### What Are G2 Users Discussing About Domo?

- [What is Domo used for?](https://www.g2.com/discussions/what-is-domo-used-for) - 1 comment
- [How much does Domo cost?](https://www.g2.com/discussions/how-much-does-domo-cost)
- [What is Domo data?](https://www.g2.com/discussions/what-is-domo-data)
- [Is Domo any good?](https://www.g2.com/discussions/is-domo-any-good)
- [What does Domo software do?](https://www.g2.com/discussions/what-does-domo-software-do)

### [Google Chart Tools](https://www.g2.com/products/google-chart-tools/reviews)

Interactive Charts and Data Tools.

**Average Rating:** 4.2/5.0

**Total Reviews:** 499

#### How Do G2 Users Rate Google Chart Tools?

- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.9/10)
- **Steps to Answer:** 7.9/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.3/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Google Chart Tools?

- **Seller:** [Google](https://www.g2.com/sellers/google)
- **Year Founded:** 1998
- **HQ Location:** Mountain View, CA
- **Twitter:** @google  
31,899,995 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fe4a5936665c9702418dd53c477fef5a7baea08078bb117ed67e966fc581b9ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1441%2F&secure%5Burl_type%5D=linkedin_company_website)  
341,888 employees on LinkedIn®
- **Ownership:** NASDAQ:GOOG

#### Who Uses This Product?

- **Who Uses This:** Research Assistant, Manager
- **Top Industries:** Higher Education, Education Management
- **Company Size:** 44% Small, 29% Large

#### What Do G2 Reviewers Say About Google Chart Tools?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **effortless transformation of data** into interactive charts with Google Chart Tools' easy integration.
- Users appreciate the **ease of use** of Google Chart Tools, facilitating effortless data visualization with minimal coding.
- Users value the **smooth integrations** of Google Chart Tools, enabling easy data transformation from Google Sheets.
- Users appreciate the **effortless interactivity** of Google Chart Tools, enhancing data presentation with minimal coding required.

##### Cons

- Users find the **limited customization options** of Google Chart Tools frustrating for advanced charting needs.
- Users are frustrated by the **limited features** of Google Chart Tools, impacting advanced customization and chart variety.
- Users are frustrated by the **lack of updates** and limited customization options in Google Chart Tools for advanced scenarios.

#### What Are Recent G2 Reviews of Google Chart Tools?

**["Effortless Data Visualization and Seamless Google Integration"](https://www.g2.com/survey_responses/google-chart-tools-review-12195067)**

**Rating:** 5.0/5.0 stars

_— Tiwari S._

[Read full review](https://www.g2.com/survey_responses/google-chart-tools-review-12195067)

**["Seamless Integration and Easy Creation of Complex Charts"](https://www.g2.com/survey_responses/google-chart-tools-review-12661987)**

**Rating:** 5.0/5.0 stars

_— Millen M._

[Read full review](https://www.g2.com/survey_responses/google-chart-tools-review-12661987)

#### What Are G2 Users Discussing About Google Chart Tools?

- [What is Google Chart Tools used for?](https://www.g2.com/discussions/what-is-google-chart-tools-used-for) - 2 comments, 1 upvote
- [What Google program makes graphs?](https://www.g2.com/discussions/what-google-program-makes-graphs)
- [Is Google Chart open source?](https://www.g2.com/discussions/is-google-chart-open-source)
- [How do I use Google charts?](https://www.g2.com/discussions/how-do-i-use-google-charts)
- [Are Google charts free?](https://www.g2.com/discussions/are-google-charts-free)

### [Looker](https://www.g2.com/products/looker/reviews)

Looker, Google Cloud’s business intelligence platform, enables you to chat with your data. Organizations turn to Looker for self-service and governed BI, to build custom applications with trusted metrics, or to bring Looker modeling to their existing environment. The result is improved data engineering efficiency and true business transformation.

**Average Rating:** 4.4/5.0

**Total Reviews:** 1,592

#### How Do G2 Users Rate Looker?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10)
- **Steps to Answer:** 8.2/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.6/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.4/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Looker?

- **Seller:** [Google](https://www.g2.com/sellers/google)
- **Year Founded:** 1998
- **HQ Location:** Mountain View, CA
- **Twitter:** @google  
31,899,995 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fe4a5936665c9702418dd53c477fef5a7baea08078bb117ed67e966fc581b9ec&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1441%2F&secure%5Burl_type%5D=linkedin_company_website)  
341,888 employees on LinkedIn®
- **Ownership:** NASDAQ:GOOG

#### Who Uses This Product?

- **Who Uses This:** Data Analyst, Data Engineer
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 60% Medium, 20% Large

#### What Do G2 Reviewers Say About Looker?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Looker, making report creation simple for those with limited technical skills.
- Users value the **dynamic real-time reporting** abilities of Looker, enhancing collaboration and decision-making across digital ad platforms.
- Users love the **easy integrations** with various data sources, enhancing their analytics experience on Looker.
- Users appreciate the **seamless integrations** with platforms like Salesforce, enhancing functionality and user experience in Looker.
- Users appreciate the **dynamic and real-time reporting** capabilities of Looker, enhancing data sharing for digital ads.

##### Cons

- Users find Looker's **steep learning curve** challenging, especially with LookML, making onboarding for beginners difficult.
- Users find the **steep learning curve** of Looker challenging, especially for those lacking technical expertise.
- Users experience **slow loading** times with Looker, particularly when handling larger datasets, complicating dashboard creation.
- Users often experience **slow performance** with Looker, particularly during data loading and complex transformations.
- Users find Looker to have **high complexity** , struggling with learning curves and limited visuals, affecting overall usability.

#### What Are Recent G2 Reviews of Looker?

**["Streamlined Institutional Data Management with Looker"](https://www.g2.com/survey_responses/looker-review-13374420)**

**Rating:** 4.0/5.0 stars

_— Amit S._

[Read full review](https://www.g2.com/survey_responses/looker-review-13374420)

**["Interactive Dashboards and Real-Time Insights Shine"](https://www.g2.com/survey_responses/looker-review-12641794)**

**Rating:** 4.0/5.0 stars

_— Jeni J._

[Read full review](https://www.g2.com/survey_responses/looker-review-12641794)

#### What Are G2 Users Discussing About Looker?

- [What is Looker used for?](https://www.g2.com/discussions/what-is-looker-used-for) - 2 comments
- [Why is looker so powerful?](https://www.g2.com/discussions/why-is-looker-so-powerful)
- [Is looker an ETL tool?](https://www.g2.com/discussions/is-looker-an-etl-tool) - 4 comments
- [What is Looker software?](https://www.g2.com/discussions/what-is-looker-software)

### [Yellowfin BI](https://www.g2.com/products/yellowfin-bi/reviews)

Yellowfin is the only analytics suite that successfully combines action based dashboards with industry-leading automated analysis and data storytelling. By delivering the best analytical experience, Yellowfin provides your users with unique ways to engage with and act on their data, and addresses the needs of data analysts, business users, customers and developers who want to build, deploy or use amazing analytical experiences. Analytics for software companies Integrate and embed analytics with a difference into your app, your way \* Replace legacy or home grown reporting tools \* Embed a modern self-service analytics suite \* Deliver an exceptional customer experience Analytics for enterprise Get more value from your data in new and innovative ways \* Migrate from spreadsheets to a modern analytics platform \* Replace legacy BI applications \* Embed analytics into operational workflows Analytical Application Builders Leverage your domain expertise to create data products that delight \* Create unique data driven applications \* Close the loop on analytics \* Deliver insights as a service

**Average Rating:** 4.4/5.0

**Total Reviews:** 419

#### How Do G2 Users Rate Yellowfin BI?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10)
- **Steps to Answer:** 8.0/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.6/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Yellowfin BI?

- **Seller:** [Yellowfin](https://www.g2.com/sellers/yellowfin)
- **Year Founded:** 2003
- **HQ Location:** Austin, Texas
- **Twitter:** @YellowfinBI  
5,783 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=33032d8c5dedebf7f5eb6ce16c77c740fc71507c8ac4b965be708a6eced00b34&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F358856%2F&secure%5Burl_type%5D=linkedin_company_website)  
64 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** General Manager, Business Analyst
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 46% Small, 35% Medium

#### What Do G2 Reviewers Say About Yellowfin BI?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **user-friendly interface** of Yellowfin BI, enabling seamless dashboard creation and data visualization.
- Users value the **user-friendly data visualization** capabilities of Yellowfin BI, enabling easy and effective reporting.
- Users appreciate the **intuitive interface** of Yellowfin BI, enabling quick setup and easy report creation without technical challenges.
- Users praise the **user-friendly interface** of Yellowfin BI, enabling quick dashboard creation and easy data exploration.
- Users value the **quick and easy dashboard customization** of Yellowfin BI, enabling rapid and effective data visualization.

##### Cons

- Users often experience a **steep learning curve** with Yellowfin BI, especially for advanced features and customization.
- Users report challenges with **large data handling** in Yellowfin BI, noting performance slowdowns and lengthy filter refresh times.
- Users experience **slow performance** with large datasets in Yellowfin BI, impacting efficiency and user satisfaction.
- Users often face **performance issues** with Yellowfin BI, including slow loading times for large datasets and complex dashboards.
- Users find **limited customization** in Yellowfin BI, affecting advanced analytics and the ability to create tailored visualizations.

#### What Are Recent G2 Reviews of Yellowfin BI?

**["Yellowfin BI Excels at Data Storytelling, Collaboration, and AI-Assisted Insights"](https://www.g2.com/survey_responses/yellowfin-bi-review-12809222)**

**Rating:** 4.5/5.0 stars

_— Rinalon E._

[Read full review](https://www.g2.com/survey_responses/yellowfin-bi-review-12809222)

**["Brilliant Data Storytelling and Robust Dashboards with Yellowfin BI"](https://www.g2.com/survey_responses/yellowfin-bi-review-12827644)**

**Rating:** 4.5/5.0 stars

_— Luciana S._

[Read full review](https://www.g2.com/survey_responses/yellowfin-bi-review-12827644)

#### What Are G2 Users Discussing About Yellowfin BI?

- [What is Yellowfin BI used for?](https://www.g2.com/discussions/what-is-yellowfin-bi-used-for)
- [What should I look for in a BI tool?](https://www.g2.com/discussions/what-should-i-look-for-in-a-bi-tool)
- [What is the best BI software?](https://www.g2.com/discussions/what-is-the-best-bi-software) - 1 comment
- [What are the benefits of business intelligence?](https://www.g2.com/discussions/what-are-the-benefits-of-business-intelligence)
- [What are the features of Business Intelligence?](https://www.g2.com/discussions/what-are-the-features-of-business-intelligence)

### [Oracle Analytics Cloud](https://www.g2.com/products/oracle-analytics-cloud/reviews)

Oracle Analytics Cloud is a comprehensive cloud analytics platform that empowers you to fundamentally change how you analyze and act on information. Empower leaders, analysts, and IT to access data from wherever they are, even using mobile devices. Oracle Analytics Cloud helps organizations discover unique insights faster with machine learning. With augmented analytics, combine data from across your organization with third-party data and automate important and time-consuming tasks such as data preparation, visualization, forecasting, and reporting.

**Average Rating:** 4.1/5.0

**Total Reviews:** 293

#### How Do G2 Users Rate Oracle Analytics Cloud?

- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 8.9/10)
- **Steps to Answer:** 7.9/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.4/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.2/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Oracle Analytics Cloud?

- **Seller:** [Oracle](https://www.g2.com/sellers/oracle)
- **Year Founded:** 1977
- **HQ Location:** Austin, TX
- **Twitter:** @Oracle  
827,997 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a14fcbcd818b49d781453c19628a9479a70cc1e8e335e54c876392ab5f543da3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1028%2F&secure%5Burl_type%5D=linkedin_company_website)  
208,078 employees on LinkedIn®
- **Ownership:** NYSE:ORCL

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services, Financial Services
- **Company Size:** 61% Large, 28% Medium

#### What Do G2 Reviewers Say About Oracle Analytics Cloud?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **robust self-service analytics tools** of Oracle Analytics Cloud, enabling seamless data exploration and collaboration.
- Users appreciate the **strong data visualization** capabilities of Oracle Analytics Cloud, simplifying analysis for all organizational levels.
- Users appreciate the **intuitive and accessible interface** of Oracle Analytics Cloud, enhancing data exploration across all technical levels.
- Users appreciate the **flexibility** of Oracle Analytics Cloud, enabling fast analysis with minimal technical effort for all users.
- Users praise the **seamless integrations** of Oracle Analytics Cloud, enhancing data management and collaboration across the organization.

##### Cons

- Users often struggle with the **high learning curve** of Oracle Analytics Cloud, making initial adoption challenging for beginners.
- Users find the **complexity** of Oracle Analytics Cloud daunting, especially during initial setup and configuration for new users.
- Users find the **complex usage** of Oracle Analytics Cloud daunting, particularly during initial setup and advanced feature navigation.
- Users find the **limited customization** options inadequate for highly specialized requirements in Oracle Analytics Cloud.
- Users express concern over the **infrequent software updates** that lead to potential security vulnerabilities in Oracle Analytics Cloud.

#### What Are Recent G2 Reviews of Oracle Analytics Cloud?

**["Fast Navigation, Customizable Oracle Analytics Cloud, and Strong Automation"](https://www.g2.com/survey_responses/oracle-analytics-cloud-review-5176664)**

**Rating:** 4.0/5.0 stars

_— Shawn A._

[Read full review](https://www.g2.com/survey_responses/oracle-analytics-cloud-review-5176664)

**["Flexible, Self-Service Dashboards with Smooth Oracle Ecosystem Integration"](https://www.g2.com/survey_responses/oracle-analytics-cloud-review-13381931)**

**Rating:** 4.0/5.0 stars

_— Abdalla F._

[Read full review](https://www.g2.com/survey_responses/oracle-analytics-cloud-review-13381931)

#### What Are G2 Users Discussing About Oracle Analytics Cloud?

- [What is Oracle Analytics Cloud used for?](https://www.g2.com/discussions/what-is-oracle-analytics-cloud-used-for)
- [How do I import an RPD into Oracle Analytics Cloud?](https://www.g2.com/discussions/how-do-i-import-an-rpd-into-oracle-analytics-cloud)
- [What comes out of the box with Oracle Analytics for applications?](https://www.g2.com/discussions/what-comes-out-of-the-box-with-oracle-analytics-for-applications)
- [What's New in Oracle Analytics Cloud?](https://www.g2.com/discussions/what-s-new-in-oracle-analytics-cloud)
- [What is Oracle Analytics Cloud?](https://www.g2.com/discussions/oracle-analytics-cloud-what-is-oracle-analytics-cloud)

### [Sisense](https://www.g2.com/products/sisense/reviews)

Sisense is an API-first analytics platform that modernizes businesses by seamlessly integrating in-context analytics within applications, leading to action-oriented insights that enhance decision intelligence.

**Average Rating:** 4.2/5.0

**Total Reviews:** 987

#### How Do G2 Users Rate Sisense?

- **Has the product been a good partner in doing business?:** 8.7/10 (Category avg: 8.9/10)
- **Steps to Answer:** 7.7/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.3/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Sisense?

- **Seller:** [Sisense, Inc.](https://www.g2.com/sellers/sisense-inc)
- **Company Website:** www.sisense.com
- **Year Founded:** 2004
- **HQ Location:** New York
- **Twitter:** @Sisense  
6,543 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2b7e7179b343ec502e8de8affd12c867bbf2bed15056ba11da8df09ff79586a2&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F148828%2F&secure%5Burl_type%5D=linkedin_company_website)  
534 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Data Analyst, Product Manager
- **Top Industries:** Information Technology and Services, Computer Software
- **Company Size:** 57% Medium, 24% Small

#### What Do G2 Reviewers Say About Sisense?

_AI-generated summary from verified user reviews_

##### Pros

- Users find Sisense's **ease of use** exceptional, facilitating clear data visualization and seamless integration for better insights.
- Users appreciate Sisense's **easy dashboard and widget creation** , enhancing data insights and user-friendly visualizations.
- Users value the **seamless integrations** of Sisense, allowing for efficient data management and user-friendly analytics across platforms.
- Users praise the **amazing customer support** of Sisense, highlighting their quick response and effective assistance.
- Users value the **extensive dashboard customization** in Sisense, enabling tailored data visualization and improved insights.

##### Cons

- Users experience a **steep learning curve** in implementing Sisense, making setup challenging, especially for the less technical.
- Users note the **missing features** in Sisense, including limited query capabilities and insufficient visualization options.
- Users find Sisense **buggy and visually unappealing** , with unreliable customer support and CI/CD issues affecting their operations.
- Users find **dashboard setup tedious** and complicated, requiring extensive technical knowledge and design skills for effective use.
- Users find **limited customization** in Sisense dashboards, making it challenging for non-technical users to optimize their experience.

#### What Are Recent G2 Reviews of Sisense?

**["Customizable Dashboards, but Data Freshness Challenges"](https://www.g2.com/survey_responses/sisense-review-8849455)**

**Rating:** 4.5/5.0 stars

_— Chris P._

[Read full review](https://www.g2.com/survey_responses/sisense-review-8849455)

**["Powerful BI Tool with Flexible Customization"](https://www.g2.com/survey_responses/sisense-review-8044935)**

**Rating:** 5.0/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/sisense-review-8044935)

#### What Are G2 Users Discussing About Sisense?

- [What is Sisense used for?](https://www.g2.com/discussions/sisense-what-is-sisense-used-for) - 1 comment
- [What is Sisense Healthcare Analytics used for?](https://www.g2.com/discussions/what-is-sisense-healthcare-analytics-used-for)
- [What does Sisense cost?](https://www.g2.com/discussions/what-does-sisense-cost)
- [Who uses Sisense?](https://www.g2.com/discussions/who-uses-sisense) - 1 comment
- [What is Sisense used for?](https://www.g2.com/discussions/what-is-sisense-used-for) - 2 comments

### [Strategy One (formerly MicroStrategy ONE)](https://www.g2.com/products/strategy-one-formerly-microstrategy-one/reviews)

🚀 Strategy One – the AI+BI Platform for Enterprise Analytics at Scale What is Strategy One? Strategy One is the enterprise AI + BI platform that powers data-driven decision-making at scale. Built for complex enterprises, it unifies business intelligence, advanced analytics, and governed data modeling into a single, open platform. With native AI-powered workflows, pixel-perfect dashboards, modern self-service tools, and seamless integrations with Excel, Power BI, and Tableau, Strategy One delivers trusted insights wherever decisions are made. Why Strategy One? Unlike fragmented BI stacks or limited legacy tools, Strategy One provides an end-to-end platform with one trusted semantic core. Business users get governed self-service. Analysts get powerful modeling tools. Executives get real-time answers they can trust. And IT retains full control over data access, definitions, and lineage. Whether you’re creating executive dashboards, deploying embedded analytics, scaling AI copilots, or consolidating BI tools—Strategy One meets the moment with: ✅ Cloud-native architecture ✅ Open integrations with 200+ data sources ✅ Enterprise-grade security and governance ✅ Industry-leading performance and scale ✅ Built-in support for AI copilots, agents, and models Strategy One is trusted by global enterprises in banking, retail, healthcare, and government to turn data into decisions—fast, securely, and at scale.

**Average Rating:** 4.2/5.0

**Total Reviews:** 529

#### How Do G2 Users Rate Strategy One (formerly MicroStrategy ONE)?

- **Has the product been a good partner in doing business?:** 7.7/10 (Category avg: 8.9/10)
- **Steps to Answer:** 7.5/10 (Category avg: 8.3/10)
- **Reports Interface:** 8.2/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.0/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Strategy One (formerly MicroStrategy ONE)?

- **Seller:** [Strategy (formerly MicroStrategy)](https://www.g2.com/sellers/strategy-formerly-microstrategy)
- **Company Website:** www.strategy.com
- **Year Founded:** 1989
- **HQ Location:** Tysons Corner, VA
- **Twitter:** @MicroStrategy  
303,456 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8f32382ee6ea0cc02d6dc7c1fe37038f1247aceba92d8d5030350f4ffb1e6c92&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fstrategy%2F&secure%5Burl_type%5D=linkedin_company_website)  
3,457 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Manager, Business Intelligence Developer
- **Top Industries:** Retail, Financial Services
- **Company Size:** 62% Large, 29% Medium

#### What Do G2 Reviewers Say About Strategy One (formerly MicroStrategy ONE)?

_AI-generated summary from verified user reviews_

##### Pros

- Users find the **ease of use** in Strategy One enhances data management and visualization, streamlining their workflow effectively.
- Users value the **commitment to innovation** in Strategy One, enhancing functionality and keeping it ahead of competitors.
- Users find the **easy setup** of Strategy One to be straightforward, enhancing their overall experience with the platform.
- Users appreciate the **customization capabilities** of Strategy One, enabling quick and flexible report and dashboard creation.
- Users value the **flexible dashboard customization** in Strategy One, enabling easy access to comprehensive data insights.

##### Cons

- Users find the **learning difficulty** of Strategy One overwhelming, with notable challenges for both technical and end users.
- Users find the product has a **steep learning curve** , requiring significant training and adjustments to master effectively.
- Users find the **Copilot integration lacking** and face issues with slow service and data management difficulties.
- Users find the **complex usage** of Strategy One challenging, citing a steep learning curve and integration issues with Excel.
- Users find **access restrictions** frustrating, needing the enterprise version for better availability and customization options.

#### What Are Recent G2 Reviews of Strategy One (formerly MicroStrategy ONE)?

**["Scalable, Enterprise-Ready BI with Strong Governance and Reliable Performance"](https://www.g2.com/survey_responses/strategy-one-formerly-microstrategy-one-review-12406962)**

**Rating:** 5.0/5.0 stars

_— Carlos G._

[Read full review](https://www.g2.com/survey_responses/strategy-one-formerly-microstrategy-one-review-12406962)

**["Empowers Data Accessibility, with Minor Transition Hiccups"](https://www.g2.com/survey_responses/strategy-one-formerly-microstrategy-one-review-12417688)**

**Rating:** 4.0/5.0 stars

_— Van V. T._

[Read full review](https://www.g2.com/survey_responses/strategy-one-formerly-microstrategy-one-review-12417688)

#### What Are G2 Users Discussing About Strategy One (formerly MicroStrategy ONE)?

- [What is MicroStrategy used for?](https://www.g2.com/discussions/what-is-microstrategy-used-for)
- [What is the difference between tableau and MicroStrategy?](https://www.g2.com/discussions/what-is-the-difference-between-tableau-and-microstrategy)
- [How much does MicroStrategy cost?](https://www.g2.com/discussions/how-much-does-microstrategy-cost) - 1 comment
- [Why is MicroStrategy used?](https://www.g2.com/discussions/why-is-microstrategy-used)
- [What is MicroStrategy software?](https://www.g2.com/discussions/what-is-microstrategy-software)

### [Reveal](https://www.g2.com/products/reveal-2022-05-24/reviews)

Reveal is a True SDK embedded analytics and business intelligence (BI) platform designed to be integrated natively into existing applications. Unlike iFrame-based or bolt-on BI tools, Reveal is purpose-built for embedding — delivering full analytical functionality inside any app with complete control over UX, branding, and architecture, and no separate licensing, infrastructure overhead, or complex setup. What Reveal does: Reveal enables software teams to add robust analytics and interactive dashboards to their products through a True SDK — meaning analytics run as a native part of your application, not an embedded webpage. End users get a self-service BI experience — including drag-and-drop dashboard creation, conversational AI analytics, data blending, drill-down, predictive analysis, dashboard linking, calculated fields, statistical functions, and interactive chart filtering — all within the host application. Platform and technology support: Reveal integrates with virtually any tech stack via native SDKs for: - Back-end frameworks: .NET Core, Java, Node.js - Front-end frameworks: React, Angular, Vue.js, Blazor, Web Components, jQuery, MVC - Java frameworks: Spring, Tomcat, Apache - Cloud providers: All major providers fully supported - Deployment options: Cloud, private cloud, on-premises, and air-gapped environments - Server operating systems: Windows, Linux, macOS Who it's for: Product and engineering teams building SaaS applications, enterprise software, or internal tools who need to embed analytics natively — without iFrames, redirects, or forcing users into a separate BI platform.

**Average Rating:** 4.6/5.0

**Total Reviews:** 63

#### How Do G2 Users Rate Reveal?

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.9/10)
- **Steps to Answer:** 8.7/10 (Category avg: 8.3/10)
- **Reports Interface:** 9.3/10 (Category avg: 8.8/10)
- **Calculated Fields:** 8.8/10 (Category avg: 8.5/10)

#### Who Is the Company Behind Reveal?

- **Seller:** [Infragistics](https://www.g2.com/sellers/infragistics)
- **Company Website:** www.infragistics.com
- **Year Founded:** 1989
- **HQ Location:** Cranbury, NJ
- **Twitter:** @infragistics  
36,861 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c2809c8bbed8769da1ef9f9ed90d00489a04aded2b61f06fd445132137fc4794&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F16069%2F&secure%5Burl_type%5D=linkedin_company_website)  
184 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 53% Small, 27% Medium

#### What Do G2 Reviewers Say About Reveal?

_AI-generated summary from verified user reviews_

##### Pros

- Users love Reveal's **white-label analytics** , which seamlessly integrate into products, enhancing engagement and reducing developer workload.
- Users value the **flat-rate pricing** of Reveal, which ensures no unexpected costs despite increased usage.
- Users commend Reveal for its **business improvement** , enhancing brand control and self-service analytics for better user engagement.
- Users appreciate the **seamless embedding features** of Reveal, noting reliability and excellent support during integration.
- Users praise the **impressive performance** of Reveal, especially its ability to handle large datasets without lag.

##### Cons

- Users find the **difficult setup** of Reveal necessitates hiring developers, complicating integration with apps significantly.
- Users find the **initial difficulty** in learning the SDK challenging, requiring time for setup and customization.
- Users find the **learning curve steep** for Reveal, requiring effort and testing to achieve desired customizations.
- Users experience **software bugs** in new features, which can disrupt usage despite quick fixes from support.
- Users find **customization difficult** and time-consuming, often requiring extensive testing beyond the provided documentation.

#### What Are Recent G2 Reviews of Reveal?

**["Seamless Embedded BI SDK That Was Easy to Implement"](https://www.g2.com/survey_responses/reveal-review-13188728)**

**Rating:** 5.0/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/reveal-review-13188728)

**["Reveal SDK Gives Us and Our Users Full Control"](https://www.g2.com/survey_responses/reveal-review-13223375)**

**Rating:** 5.0/5.0 stars

_— Verified User in Farming_

[Read full review](https://www.g2.com/survey_responses/reveal-review-13223375)

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[Browse Embedded Business Intelligence Themes](/categories/embedded-business-intelligence/themes)

 ![Bijou Barry](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bijou Barry")
BB

Researched and written by [Bijou Barry](https://research.g2.com/insights/author/bijou-barry)

Updated October 3, 2024

Embedded business intelligence software provides analytics capabilities within the context of a business application. Software developers can use embedded business intelligence tools to quickly incorporate self-service analytics capabilities into business applications. Additionally, some [business intelligence platforms](https://www.g2.com/categories/business-intelligence-platforms) and [self-service business intelligence software](https://www.g2.com/categories/self-service-business-intelligence) provide the ability to embed dashboards into applications used internally by employees, to allow for easier and more convenient analysis. The tools differ in terms of the degree of embeddability and the extent to which end users can customize the analytics and dashboards.

Embedded BI products provide developers with a software development kit for adding analytics functionality to a given application, making it easy to house the analytics inside a proprietary product. While these tools may be sold to enterprise companies to be deployed in internal systems, they are by and large sold to other software companies.

Embedded analytics are intended to be used by the average business user within an application, therefore they commonly offer self-service analysis functionality. However, if the product cannot be used as a standalone self-service business intelligence tool in addition to its embedding capability, it only qualifies for the Embedded Business Intelligence category.

To qualify for inclusion in the Embedded Business Intelligence category, a product must:

- Be able to be sold as an OEM product to other software development companies to be embedded within their application
- Be used by developers to embed analytics capabilities inside a business application
- Consume data from any source
- Allow users to transform data into a useful and relatable model embedded within a business application
- Create reports and visualizations with business utility embedded within a business application

Top Tools at a Glance

| Product | Best for | User Review |
| --- | --- | --- |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_34ebf6dfa7d511442315c3ec17dea9f5/tableau.png "Product Avatar Image")](https://www.g2.com/products/tableau/reviews)[Tableau](https://www.g2.com/products/tableau/reviews)[4.4/5(3,789)](https://www.g2.com/products/tableau/reviews) | Multi-source dashboard embedding inside Salesforce workflows | "Tableau Turns Operational Data into Clear, Interactive Dashboards" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_216cb0c86043deb458f3480253d7d5e9/amazon-quick.jpg "Product Avatar Image")](https://www.g2.com/products/amazon-quick/reviews)[Amazon Quick](https://www.g2.com/products/amazon-quick/reviews)[4.3/5(696)](https://www.g2.com/products/amazon-quick/reviews) | Pay-per-session embedded analytics on AWS pipelines | "Streamlined Reporting with Robust Features" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3b24e394394d1ee05f48b4eb19686309/gooddata-ai.png "Product Avatar Image")](https://www.g2.com/products/gooddata-ai/reviews)[GoodData.AI](https://www.g2.com/products/gooddata-ai/reviews)[4.3/5(618)](https://www.g2.com/products/gooddata-ai/reviews) | White-labeled multi-tenant embedded analytics delivery | "Flexible and powerful platform for embedded analytics" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_24bb2b0b5af8e7d875ea09d767bcb097/ibm-cognos-analytics.jpg "Product Avatar Image")](https://www.g2.com/products/ibm-cognos-analytics/reviews)[IBM Cognos Analytics](https://www.g2.com/products/ibm-cognos-analytics/reviews)[4.1/5(504)](https://www.g2.com/products/ibm-cognos-analytics/reviews) | Governed pixel-perfect reporting inside IBM enterprise ecosystems | "Powerful, Scalable Analytics with Interactive Dashboards and Strong Governance" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8972c9f794d61f19e3a284f9592abb5e/hex-tech-hex.png "Product Avatar Image")](https://www.g2.com/products/hex-tech-hex/reviews)[Hex](https://www.g2.com/products/hex-tech-hex/reviews)[4.5/5(404)](https://www.g2.com/products/hex-tech-hex/reviews) | Code-first notebooks with publishable self-serve apps | "All-in-One Collaborative Workspace for SQL, Python, and Interactive Dashboards" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a4b76c1b797ba2415bf53a6ed03dc372/sigma-computing-sigma.jpg "Product Avatar Image")](https://www.g2.com/products/sigma-computing-sigma/reviews)[Sigma](https://www.g2.com/products/sigma-computing-sigma/reviews)[4.4/5(558)](https://www.g2.com/products/sigma-computing-sigma/reviews) | Snowflake-native embedded analytics with writeback | "Easiest BI Tool: Live Snowflake Data in a Spreadsheet-Like Experience" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5363f169e2259b846db24d9fcd8219ce/jaspersoft.png "Product Avatar Image")](https://www.g2.com/products/jaspersoft/reviews)[Jaspersoft](https://www.g2.com/products/jaspersoft/reviews)[4.1/5(210)](https://www.g2.com/products/jaspersoft/reviews) | Pixel-perfect embedded reporting with scheduled delivery | "Simple and easy to use reporting plateform" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_8ef2fed795a3ce0717d8b4925583871c/domo.jpg "Product Avatar Image")](https://www.g2.com/products/domo/reviews)[Domo](https://www.g2.com/products/domo/reviews)[4.3/5(1,089)](https://www.g2.com/products/domo/reviews) | Multi-source data embedding with no-code ETL | "Domo Turns Disconnected Reports Into a Game-Changing Sales Scorecard" |
| [![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_875175039c275eab2eed735a56ad8cee/google-chart-tools.jpeg "Product Avatar Image")](https://www.g2.com/products/google-chart-tools/reviews)[Google](https://www.g2.com/products/google-chart-tools/reviews)[4.2/5(513)](https://www.g2.com/products/google-chart-tools/reviews) | Google-native embedded charting for web applications | "Effortless Data Visualization and Seamless Google Integration" |

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