Frontify Reviews & Product Details

It’s a very user-friendly platform that’s easy to manage, understand, and update. The learning curve was minimal, and the setup process was very smooth. The Customer Hub and customer support have also been excellent. Whenever I encountered an issue, the team was quick to help and always provided clear, easy-to-understand guidance. Our Key Account Manager has also been very supportive and helpful throughout every meeting. Review collected by and hosted on G2.com.

The analytics side was a little challenging to understand, particularly how site visits and traffic are tracked and calculated. Aside from that, the platform has been great and very easy to use overall. Review collected by and hosted on G2.com.

What I like most about Frontify is how clean and straightforward the layout is. Having used it for about 7-8 months now, it really helps keep all brand assets and guidelines organized in one spot. It saves a lot of time when sharing materials and keeps everything consistent without any hassle. The interface feels very natural to work with day-to-day. Review collected by and hosted on G2.com.

Since it's been a little while since I last used it actively, I'm not fully up to date with the absolute newest updates. However, one minor downside when I was using it more regularly was that getting used to some of the deeper configuration options took a bit of time at first. A few more straightforward introductory guides for those specific settings would make it even better. Review collected by and hosted on G2.com.

I like that Frontify is very user-friendly and easy to use. It eliminates the chaos of outdated files, broken links, and all the PDF brand manuals, which is a huge time saver. I also really appreciate its AI brand assistant, which allows me to get easy and fast results on what changes to make to both my leads and my brand, as well as for the campaigns I'll be using it for. The AI helps streamline the services I provide to clients and assists in developing strategies to approach the current markets. Additionally, the initial setup was rather easy, as our IT department was able to set everything up quickly, and I could enter the environment without any problems. Review collected by and hosted on G2.com.

I find that the time it takes to install and download Frontify on my desktop could be streamlined. It requires too many steps, which can be cumbersome. Also, the templates available within Frontify need more flexibility and customization options. Currently, I'm limited in how much I can personalize them, sometimes to the point where I need to switch to Canva to get the design flexibility I need. Review collected by and hosted on G2.com.

I like that Frontify makes it easy to keep everything in one place. It’s simple to find the right brand assets and guidelines without having to search through different folders or platforms. Review collected by and hosted on G2.com.

What I dislike most so far is the limited flexibility within sections. It would be helpful to create additional subsections within an existing section so more specific information can be grouped where it’s relevant, rather than having it apply more broadly across the page. Review collected by and hosted on G2.com.

I love the simple structure of the content, which makes it easy to consult and helps me find the right information. Frontify allows me to offer a clear, easy-to-use source of truth that is accessible without technical barriers. I also appreciate being able to create assets linked to other tools, like Figma, with permanent synchronization of the latest component versions. The setup was very easy, clear, and succinct. Review collected by and hosted on G2.com.

Nothing comes to mind, I find that Frontify is very well suited to our needs. It is a tool I would gladly recommend to other organizations. Review collected by and hosted on G2.com.

I like having my brand assets, images, and marketing materials in one place. It makes everything more organized and much easier to find, especially when I have a lot of tasks. The brand guidelines and asset management are most useful to me because they help keep everything organized and consistent. Setup was simple with instructions. Review collected by and hosted on G2.com.

I haven’t had the chance to dig into specific issues, but I think Frontify could be easier for new users to navigate, and a quick intro video would help. Review collected by and hosted on G2.com.

I like having all our brand assets and guidelines in one place. It makes it much easier to find what I need and helps keep things consistent across different channels. Review collected by and hosted on G2.com.

Some features can take a little time to get used to, and finding specific assets could be easier when there’s a lot of content to navigate. Overall, it would be helpful if the platform made it even quicker to find what you need. Review collected by and hosted on G2.com.

I like that Frontify keeps everything in one specific place and makes it visual. The guidelines are interactive and easy to use, and I can use customizable templates. I also like the fast search across thousands of assets. It helps me find the approved version of a project instead of guessing, and it’s easy and straightforward to use. The templates and guidelines automate more of the process, so the team can work with them without me being involved. I don’t have to deal with email requests and a filled inbox. I value the DAM, guidelines, templates, and intuitive interface for the team, and I found installation and setup easy. Review collected by and hosted on G2.com.

Sometimes I find the site really laggy. Keyword filtering is kind of limited: search relies on exact matches on tags and general data, so unless everyone tags consistently, some assets get lost. The page builder is a tad rigid. Asset migration was difficult, though I think it would have been with any platform. Review collected by and hosted on G2.com.

The AI powered brand assistance is a great asset that helps teams flag when something doesn’t fit with the wider brand image. I think particularly when people first enter a company this can be a really useful tool. Review collected by and hosted on G2.com.

Can sometimes not be the smoothest interface and easy editing processes. The Initial setup requires a lot of time and effort which can be a deterrent. Review collected by and hosted on G2.com.

It has a sleek design, an intuitive drag-and-drop interface, and a wide range of integrations with the apps we already rely on. I especially appreciate being able to organize and easily search all our brand assets in one place. Review collected by and hosted on G2.com.

This is a DAM that makes the most sense for organizations managing a large volume of assets at scale. It can feel overwhelming at first, particularly for smaller organizations that may not need all the available features. I also encountered some limitations with customization, which made it more difficult to tailor the platform to our specific needs. Review collected by and hosted on G2.com.