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Compare Brandfolder and Frontify 
Featured Products
At a Glance
Market Segments
Mid-Market (48.4% of reviews)
Enterprise (39.6% of reviews)
Entry-Level Pricing
Get a Free Quote https://brandfolder.com/quote
No pricing available
Brandfolder
Star Rating
(1,422)4.4 out of 5
Market Segments
Mid-Market (48.4% of reviews)
Pros & Cons
Entry-Level Pricing
Get a Free Quote https://brandfolder.com/quote
Learn more about BrandfolderFrontify
Star Rating
(206)4.5 out of 5
Market Segments
Enterprise (39.6% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about FrontifySummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Brandfolder excels in overall user satisfaction, reflected in its higher G2 Score compared to Frontify. Users appreciate its ability to quickly access and download assets, with one stating, "It's my go-to place to quickly find the latest images, templates, and brand guidelines."
- According to verified reviews, Brandfolder has a significantly larger number of reviews, indicating a broader user base and more reliable feedback. With 1,365 reviews compared to Frontify's 203, users feel more confident in the insights shared about Brandfolder's performance.
- Users say that Brandfolder's ease of use is a standout feature, with many highlighting its intuitive search capabilities. One user mentioned, "I find it easy to search and get the latest iteration of forms, documents, and images to utilize," showcasing its effectiveness in daily operations.
- Reviewers mention that while Frontify offers a robust brand hub experience, it may not match the same level of user satisfaction as Brandfolder. Users appreciate Frontify's clean interface and centralized design systems, but some feel that it lacks the same ease of access to assets as Brandfolder.
- G2 reviewers highlight the quality of support for Frontify, which scores higher than Brandfolder in this area. Users commend Frontify for its strong brand guidance and support, stating it helps keep their brand relevant and effective, making it a valuable partner for brand management.
- According to recent feedback, Brandfolder's scalable cloud storage and digital asset management features are praised for ensuring brand consistency. Users note that having a single source for all assets is crucial, with one stating, "It offers awesome features for digital asset management ensuring we have a single source where all our assets can be accessed."
Pricing
Entry-Level Pricing
Brandfolder
Enterprise
Get a Free Quote
https://brandfolder.com/quote
Brandfolder is the world’s most powerfully simple digital asset management platform for storing, sharing, and showcasing assets.
- Manage one brand or 50 from a single dashboard
- Define privacy and permission settings for your Brandfolder
- Visual Platform: A Single Source for Brand Assets
Frontify
No pricing availableFree Trial
Brandfolder
Free Trial is available
Frontify
No trial information availableRatings
Meets Requirements
8.9
1,178
8.6
170
Ease of Use
8.9
1,189
8.8
171
Ease of Setup
8.2
530
8.6
133
Ease of Admin
8.5
496
8.5
133
Quality of Support
8.8
852
9.3
160
Has the product been a good partner in doing business?
8.7
487
9.3
125
Product Direction (% positive)
8.3
1,152
8.8
159
Features by Category
Interface and Performance
8.8
855
|
Verified
8.3
92
|
Verified
8.6
902
|
Verified
8.5
92
|
Verified
8.3
930
|
Verified
8.0
96
|
Verified
8.7
945
|
Verified
8.4
99
|
Verified
7.4
298
7.8
67
Asset Management
9.1
898
|
Verified
8.7
107
|
Verified
8.6
691
|
Verified
8.4
90
|
Verified
8.5
659
|
Verified
8.0
80
|
Verified
8.5
611
|
Verified
8.0
76
|
Verified
8.6
573
|
Verified
8.3
71
|
Verified
8.1
418
|
Verified
7.7
49
8.3
458
|
Verified
8.5
66
|
Verified
8.4
364
9.3
92
Media Types
8.6
697
|
Verified
8.0
76
|
Verified
8.5
530
|
Verified
8.1
55
|
Verified
9.4
952
|
Verified
9.0
100
|
Verified
Administration
8.4
647
|
Verified
8.1
77
|
Verified
8.7
765
|
Verified
8.5
101
|
Verified
8.8
786
|
Verified
9.1
100
|
Verified
7.9
561
|
Verified
7.4
68
|
Verified
7.9
486
|
Verified
7.3
50
Agentic AI - Digital Asset Management
5.8
44
Not enough data
Authoring Tools
Not enough data
8.1
24
Not enough data
Feature Not Available
Not enough data
7.3
14
Not enough data
6.9
15
Agentic AI - Creative Management Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Testing Tools
Not enough data
7.3
15
Not enough data
6.7
11
Publishing Tools
Not enough data
6.2
10
Not enough data
5.9
11
Not enough data
5.7
10
Performance Tracking
Not enough data
8.1
53
Not enough data
7.7
44
Not enough data
7.6
43
Functionality
Not enough data
7.8
43
Not enough data
7.6
39
Not enough data
8.2
43
Not enough data
8.0
47
Editing
5.7
131
5.7
32
7.1
133
6.5
34
5.4
128
4.8
32
5.7
125
5.9
32
Search
7.5
134
7.1
34
7.9
133
7.0
32
6.6
136
7.0
34
6.7
128
7.1
34
Permissions
7.7
131
7.5
31
8.1
132
7.9
36
7.9
129
8.5
36
Platform
7.4
130
8.6
37
7.9
131
7.9
36
6.7
126
6.8
36
Agentic AI - Brand Asset Management
5.4
19
Not enough data
5.3
19
Not enough data
5.3
19
Not enough data
5.2
18
Not enough data
5.1
18
Not enough data
5.6
18
Not enough data
Categories
Categories
Shared Categories
Brandfolder and Frontify are categorized as Digital Asset Management and Brand Asset Management
Unique Categories
Brandfolder has no unique categories
Frontify is categorized as Design Systems and Creative Management Platforms
Reviews
Reviewers' Company Size
Brandfolder
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Frontify
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
8.0%
Food & Beverages
6.2%
Non-Profit Organization Management
6.0%
Consumer Goods
5.7%
Computer Software
5.4%
Other
68.7%
Marketing and Advertising
9.9%
Information Technology and Services
7.4%
Financial Services
7.4%
Computer Software
6.9%
Graphic Design
5.4%
Other
62.9%
Discussions
How secure is Brandfolder?
1 Comment
PA
At Brandfolder, the security of your brand assets is our highest priority. Our engineering team uses the best tools and practices available to build and...Read more
What features are available on the Brandfolder Enterprise plan?
1 Comment
PA
Enterprise users can enjoy a range of premium features for securely organizing and sharing brand assets, including:
* Up to Unlimited users
* Up to...Read more
How long does it take to setup Brandfolder?
1 Comment
PA
Brandfolder is proud to provide a simple, user-friendly interface that is easy to learn and implement into organizations of any size. Our digital asset...Read more
Can I invite other stakeholders to my projects?
1 Comment
Official Response from Frontify
You can invite different stakeholders, both internal and external, to work on, review, and approve your projects.Read more
Is there any SSO?
1 Comment
Official Response from Frontify
SSO is available for Business and Enterprise Accounts and can be activated for a one-time setup fee. Make sure that your system supports the SAML 2.0...Read more
Is it only possible to use photos, or can we use different formats?
1 Comment
Official Response from Frontify
In Frontify, you can upload all kinds of media. We also support a wide range of file formats like TIFF, PDF, PSD, AI and color formats like CMYK, RAL or...Read more
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