--- title: Frontify Reviews meta\_title: 'Frontify Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 216 reviews by the users' company size, role or industry to find out how Frontify works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 216 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Content Management url: https://www.g2.com/categories/content-management ---

# Frontify Reviews & Product Details

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Frontify is a brand-building platform where a user-friendly DAM meets customized portals. With Frontify, you can: - Give context to your assets, enabling everyone to use them correctly. - Simplify how you organize and share your assets, allowing anyone to discover and contribute. - Launch on-brand campaigns at scale across global and local teams, leveraging existing assets and proving ROI. - Connect, modify and customize for a truly personalized end to end experience. Book a demo to see why Frontify has been listed on both G2's Best Software Awards and The Forrester Wave™.

* * *

Product Website
Frontify
Seller
[Frontify AG](https://www.g2.com/sellers/frontify-ag)
Discussions
[Frontify Community](https://www.g2.com/products/frontify/discuss)
Languages Supported

German, English, French, Dutch

Solution Type

All-in-One

Overview by
Chris Hannon

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## Value at a Glance

Averages based on real user reviews.

### Time to Implement

3 months

[
View More Pricing Information
](https://www.g2.com/products/frontify/pricing)

## Frontify Integrations
(37)

What do users say about integrations?

Verified by Frontify

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Adobe Experience Manager

](https://www.g2.com/products/adobe-experience-manager/reviews)[

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Adobe Express

](https://www.g2.com/products/adobe-express/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Adobe XD

](https://www.g2.com/products/adobe-xd/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Bloomreach

](https://www.g2.com/products/bloomreach-bloomreach/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Canva

](https://www.g2.com/products/canva/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

CELUM

](https://www.g2.com/products/celum/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Ciloo

](https://www.g2.com/products/ciloo/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Contentful

](https://www.g2.com/products/contentful/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Contentstack

](https://www.g2.com/products/contentstack/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

DatoCMS

](https://www.g2.com/products/datocms/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Drupal

](https://www.g2.com/products/drupal/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

EMPOWER suite

](https://www.g2.com/products/empower-suite/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Figma

](https://www.g2.com/products/figma/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Highspot

](https://www.g2.com/products/highspot/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Loom

](https://www.g2.com/products/atlassian-loom/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Magnolia

](https://www.g2.com/products/magnolia/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Microsoft Copilot Studio

](https://www.g2.com/products/microsoft-microsoft-copilot-studio/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Miro

](https://www.g2.com/products/miro/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

monday CRM

](https://www.g2.com/products/monday-crm/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Okta

](https://www.g2.com/products/okta/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

OneLogin

](https://www.g2.com/products/onelogin/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Optimizely Content Management System

](https://www.g2.com/products/optimizely-content-management-system/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Prepr CMS

](https://www.g2.com/products/prepr-cms/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Sitecore

](https://www.g2.com/products/sourceved-consultancy-services-sitecore/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Sked Social

](https://www.g2.com/products/sked-social/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Sketch

](https://www.g2.com/products/sketch/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Slack

](https://www.g2.com/products/slack/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Storyblok

](https://www.g2.com/products/storyblok/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Storybook

](https://www.g2.com/products/storybook/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Storyteq

](https://www.g2.com/products/storyteq/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Templafy

](https://www.g2.com/products/templafy/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

TYPO3

](https://www.g2.com/products/typo3/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Vimeo

](https://www.g2.com/products/vimeo/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Webflow

](https://www.g2.com/products/webflow/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

WordPress.com

](https://www.g2.com/products/wordpress-com/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Wrike

](https://www.g2.com/products/wrike/reviews)[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

Zapier

](https://www.g2.com/products/zapier/reviews)

Show More

JT

Jakob T.

Director of Creative Services

Mid-Market (51-1000 emp.)

2/3/2025

"Bad user experience. Great customer service."

2.5/5

What do you like best about Frontify?

The business case it valuable - being able to manage and distribute brand assets. As a one source of truth, it is an important tool for keeping brand consistency.

Also, Review collected by and hosted on G2.com.

What do you dislike about Frontify?

The user experience and the page builder in general is horrible.

For instance, font-sizes in the menu and the logo size is not set globally - you actually have to set it for each page. Imaging the amount of time it takes to update a menu for multiple pages. Review collected by and hosted on G2.com.

What problems is Frontify solving and how is that benefiting you?

Sharing the right files with the right people. In a M365 environment putting files in the hands of the right people is hard. Epsecially out side the organisation. Using something like Frontify is a great tool for Marketing teams. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Verified User in Graphic Design](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Graphic Design")
AG

Verified User in Graphic Design

Small-Business (50 or fewer emp.)

5/19/2023

"Capable but costly"

3/5

What do you like best about Frontify?

Frontify is a very capable platform for sharing your brand guidelines. The possibilities of linking to internal pages and assets from media libraries makes it quite powerful. Especially their logo library is handy. Review collected by and hosted on G2.com.

What do you dislike about Frontify?

It's quite a costly platform. Some functionalities would be more logical to have in every tier of their subscribtions, instead of haveing to upgrade (like the logo library). Review collected by and hosted on G2.com.

What problems is Frontify solving and how is that benefiting you?

We used to supply customers with a brandbook in PDF form. The problem with that is once it's sent out you have no control over it anymore. With every update there's a rather large chance that people are using an outdated version of it. The use of an online brand portal solves that. Review collected by and hosted on G2.com.

Show More

Response from Max Bailey of Frontify

[Editedit](https://www.g2.com/survey_responses/frontify-review-8113687/official_response/edit)

Thank you for sharing your input. We're glad you appreciate Frontify's guidelines, logo library and inter-linking capabilities 🙌 We understand the importance of providing our services at an accessible cost, and will continue to look for ways to make this possible. Thank you for your business and for taking the time to share your experience. - Max from Frontify

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Michele R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Michele R.")
MR

Michele R.

Manager

Small-Business (50 or fewer emp.)

11/25/2019

"Great but way too expensive- Not good if you have multiple brands"

2.5/5

What do you like best about Frontify?

Frontify is very straight forward and easy to navigate. It was simple to upload and organize my logo, colors, typography, images, etc. I like that I can upload the .psd and .ai files into Frontify and they will show up as the images themselves. This way, my designers can see everything in frontify without having to download and open the files. At the same time, I only have to upload one file as opposed to uploading the JPG of the file for preview + the actual .ai or .psd file for the designer to download. Review collected by and hosted on G2.com.

What do you dislike about Frontify?

I disklike the fact that I can't add my other brands quickly and easily. I emailed support and they said I'd have to create separate Frontify accounts for each of my brands- no discount offered. Way too expensive for us. Review collected by and hosted on G2.com.

What problems is Frontify solving and how is that benefiting you?

I'm quickly and easily able to have all of my branding and files in one place. It makes it much easier. Review collected by and hosted on G2.com.

Show More

Response from Chris Hannon of Frontify

[Editedit](https://www.g2.com/survey_responses/frontify-review-3748452/official_response/edit)

Hi Michele, thanks for your feedback! We're excited to hear that you're seeing the benefits of a centralized brand home. Regarding multiple brands, you're correct. We only offer unlimited brand guidelines for our Enterprise plan. You can see our feature breakdown on our pricing page.

[See how Frontify improved](https://www.frontify.com/en/pricing/essentials/)

Current UserValidated ReviewerIncentivizedSource: G2 invite

## Questions about Frontify? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Frontify
](https://www.g2.com/products/frontify/discussions/new)

 ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet")
G2

Verified User in Internet
•
Last activity over 6 years ago

Does it take a long time to get set up?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/setting-it-up)

 ![Verified User in Internet](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Internet")
G2

Verified User in Internet
•
Last activity over 6 years ago

Is Frontify just for huge companies?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/company-size-c80f4977-18d7-46d8-90b5-8e376f47d68b)

[
View all Discussions
](https://www.g2.com/products/frontify/discuss)

## Pricing Insights

Averages based on real user reviews.

### Time to Implement

3 months

### Return on Investment

20 months

### Average Discount

8%

### Perceived Cost

$$$$$

[
View More Pricing Information
](https://www.g2.com/products/frontify/pricing)

## How much does Frontify cost?

Data powered by [BetterCloud](https://www.bettercloud.com).

Estimated Price

### $$k - $$k

Per Year

Based on data from 4 purchases.

Get Price Estimate

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##### 
##### Frontify Features

Interface and Performance

Import/Export

Organizational Interface

Search

Asset Management

File Types

Metadata

File Transformation

Media Types

Video

Images

Administration

Workflow Management

User, Role, and Access Management

Brand Portal

[
View More Features
](https://www.g2.com/products/frontify/features)

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](https://www.g2.com/products/canto/reviews)

[
View All Alternatives
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