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Brevo Customer Data Platform

By Brevo

4.6 out of 5 stars

How would you rate your experience with Brevo Customer Data Platform?

Brevo Customer Data Platform Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Brevo Customer Data Platform Integrations

(5)
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Brevo Customer Data Platform Reviews (88)

Reviews

Brevo Customer Data Platform Reviews (88)

4.6
88 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the platform for its ease of use and intuitive interface, making it accessible for both beginners and experienced marketers. The ability to create and manage marketing campaigns efficiently, along with responsive customer support, enhances user satisfaction. However, some users note that the platform can be slow at times, which may affect the overall experience.

Pros & Cons

Generated from real user reviews
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Salima H.
SH
Digital Communication Officer
Mid-Market (51-1000 emp.)
"A complete and intuitive platform for customer data management"
What do you like best about Brevo Customer Data Platform?

The interface is clear and easy to use. The platform effectively centralizes customer data, which allows for better segmentation and personalization of marketing campaigns. The analysis and reporting features are also very useful for tracking performance and optimizing actions. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

The email editor and campaign creator can sometimes be unstable, with some slowness, bugs, or interface freezes when modifying templates. Review collected by and hosted on G2.com.

AP
Comunication manager
Small-Business (50 or fewer emp.)
"Easy to Use Platform with Powerful Capabilities"
What do you like best about Brevo Customer Data Platform?

ease of use, the platform and its capabilities Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

Automation could be even simpler right from the campaign creation campain, for example. Review collected by and hosted on G2.com.

Verified User in Education Management
AE
Small-Business (50 or fewer emp.)
"Unbeatable all-in-one solution for our startup"
What do you like best about Brevo Customer Data Platform?

Brevo checks all the boxes for us. It’s incredibly easy to use and was super quick to implement – we were up and running in no time. The platform offers an impressive range of features, from marketing automation to CRM and segmentation, all seamlessly integrated. We use it daily and keep discovering new possibilities. What really stands out is how often new features are added – it’s clear the product is actively evolving. Also: their customer support is fast, friendly, and actually helpful, which isn’t always a given. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

Some menus could be structured a bit more intuitively – occasionally it takes a few extra clicks to find what you need. Integration with some third-party tools could be a little smoother, but overall, nothing that breaks the experience. Review collected by and hosted on G2.com.

PA
Presse- und Öffentlichkeitsarbeit
Enterprise (> 1000 emp.)
"Quick newsletter creation thanks to flexibly customizable templates"
What do you like best about Brevo Customer Data Platform?

Quick creation of a newsletter

Pre-made templates that can be quickly customized Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

It would be nice if one did not need an individual license for each person. A group license in increments of 5, which is more cost-effective, would be helpful. Review collected by and hosted on G2.com.

LM
Chargée du développement des publics et de la communication
Small-Business (50 or fewer emp.)
"Intuitive platform and highly customizable newsletters"
What do you like best about Brevo Customer Data Platform?

The platform is very easy to use and allows for good customization of newsletters. Adding contacts in bulk using the Excel spreadsheet is also very convenient. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

I have nothing particular to report... Review collected by and hosted on G2.com.

siavash r.
SR
Marketing Specialist
Small-Business (50 or fewer emp.)
"Using Brevo for a Early stage startup"
What do you like best about Brevo Customer Data Platform?

the ease of use and its user experience and how much it is user centric , the number of features are just enough , its not that much simplified that leads to shortage of features and limitation in actions and nat too much complicated that it is hard to understand all features and just give up on hole process .

as a marketing manager my frequency of use of the application should be a lot and a crowd complex UI will distract me and maybe confusing but Brevo is minimal and to the point Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

however the limitation of its free plan is better than its competitors , the fact that they all have Brevo logo and the least amount you need to pay for no logo emails is more than 13 pounds , as a small marketing manager in a small startup I prefer more limited email numbers with no logo , because we want to work on our own branding and our motivation of purchasing pro plan should be growth of our work , at firs stage Brevo help us to grow our business and after we developed our customer base we will start to pay for pro plan Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
AH
Small-Business (50 or fewer emp.)
"User-friendly, quickly integrable, and top-notch customer support!"
What do you like best about Brevo Customer Data Platform?

Easy to use, i.e., high user-friendliness and simplicity in implementation. Customer support responds quickly and competently, i.e., I feel valued and well taken care of as a customer. I use Brevo for my regular newsletters and am very satisfied with it. Furthermore, Brevo can be easily integrated and combined with other tools and platforms. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

The slowness. However, that has improved enormously since the beginning of 2026. Therefore, I have no complaints about it anymore. Review collected by and hosted on G2.com.

Holger D.
HD
Unternehmensinhaber
Small-Business (50 or fewer emp.)
"I want to write email marketing, and it does it well."
What do you like best about Brevo Customer Data Platform?

Good simple design of emails, quite good support from Zapier for synchronization, good statistics Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

I would wish for a completely different handling of the forms, or I haven't understood it ;-). In fact, I limit myself to writing emails without the corresponding automations. Currently, the familiarization is too complex for me. Review collected by and hosted on G2.com.

Calin D.
CD
Freelancer
Small-Business (50 or fewer emp.)
"Great experience with Marketing Automation by Brevo"
What do you like best about Brevo Customer Data Platform?

I use Brevo already from more than 10 years now. Back then, I searched for an email platform and I choose Brevo (former SendinBlue) because it was and still is very easy to use. Surprisingly easy compare to other similar platforms. And, never the less, very intuitive for me. Although it was my first experience with such platforms, I was able, in short time to implement the first features and send the first campaigns. In time Brevo added more and more features such as Conversations, Meetings, Deals or Calls. After Campaigns I discovered the power of Automations feature by Brevo. I use now sending automated emails on a daily basis for my business from more than 5 years. The integration of the requirements for marketing automation was very easy and, not surprisingly, very intuitive. I appreciate very much also the Automation feature were I created a lot of personalized programs to help me send automated emails in various cases for my customers. Because of the ease of use I had to use only twice the customer support and every time it was o good experience because the problems were solved. I will continue to further use Brevo Marketing Automation because it fits very good to my business needs. And because I appreciate very much this ability to make such a comprehensive platform so user friendly. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

With such a big platform as Brevo, it is some how normal to occur also some misfunctions. Sometimes, when I want to refresh the Automation Event Logs List occurs an error page ore the list is not loaded. I must retry to reload the list once or twice in order to get the new entries. This situations occures oft, sometimes once or twice per day. Some minor erros I have also noticed by sending the automated emails, but very rare. Review collected by and hosted on G2.com.

Christophe F.
CF
Chargé de plaidoyer
Small-Business (50 or fewer emp.)
"A readable and intuitive platform"
What do you like best about Brevo Customer Data Platform?

I find that the platform is as good, if not sometimes better, than Mailchimp. Some things are very intuitive and the layout is well-spaced. Review collected by and hosted on G2.com.

What do you dislike about Brevo Customer Data Platform?

It's a shame there isn't a mobile app. Even if only to manage or cancel a scheduled delivery in case of an emergency, for example. Review collected by and hosted on G2.com.

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Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

7 months

Average Discount

6%

Brevo Customer Data Platform Features
Data Import & Export Tools
Integration APIs
Breadth of Partner Applications
Customization
Workflow Capability
User, Role, and Access Management
Building and Personalizing Emails
Sending Outbound Emails
Manage Email Deliverability
Mobile Optimized
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Brevo Customer Data Platform