- Salesforce Marketing Cloud Engagement is a digital marketing platform designed to deliver personalized, data-driven customer experiences across multiple channels.
- Reviewers like the high level of customizability, robust framework for managing complex marketing data, and the ability to create highly targeted campaigns and deliver personalized communication at scale.
- Reviewers mentioned the user interface is often cumbersome, the total cost of ownership is extremely high, and the platform requires a high level of technical understanding and significant investment.
