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Best Personalization Engines for Medium-Sized Businesses

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall Personalization Engines category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Personalization Engines to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Personalization Engines category.

In addition to qualifying for inclusion in the Personalization Engines category, to qualify for inclusion in the Medium-Sized Business Personalization Engines category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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28 Listings in Personalization Engines Available
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    G2 Score
Insider One
(1,292)4.8 out of 5
Optimized for quick response
1st Easiest To Use in Personalization Engines software
View top Consulting Services for Insider One
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

    Users
    • Digital Marketing Specialist
    • Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 46% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Insider One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    274
    Customer Engagement
    271
    Personalization
    229
    Engagement
    227
    Automation
    200
    Cons
    Learning Curve
    102
    Time-Consuming
    45
    Difficult Learning
    42
    Poor Customer Support
    41
    Integration Issues
    39
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Insider One features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.2
    9.6
    Customer Profiles
    Average: 8.6
    9.6
    Contextual Targeting
    Average: 8.8
    9.6
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Insider One
    Company Website
    Year Founded
    2012
    HQ Location
    Global
    Twitter
    @insiderone
    1 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,531 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

Users
  • Digital Marketing Specialist
  • Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 46% Mid-Market
  • 28% Small-Business
Insider One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
274
Customer Engagement
271
Personalization
229
Engagement
227
Automation
200
Cons
Learning Curve
102
Time-Consuming
45
Difficult Learning
42
Poor Customer Support
41
Integration Issues
39
View All Pros and Cons
Insider One features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.2
9.6
Customer Profiles
Average: 8.6
9.6
Contextual Targeting
Average: 8.8
9.6
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Insider One
Company Website
Year Founded
2012
HQ Location
Global
Twitter
@insiderone
1 Twitter followers
LinkedIn® Page
www.linkedin.com
1,531 employees on LinkedIn®
Braze
(1,478)4.5 out of 5
Optimized for quick response
6th Easiest To Use in Personalization Engines software
View top Consulting Services for Braze
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for

    Users
    • CRM Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Marketing and Advertising
    Market Segment
    • 55% Mid-Market
    • 25% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Braze Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    346
    Intuitive
    177
    Customer Support
    141
    Helpful
    140
    Features
    134
    Cons
    Missing Features
    141
    Learning Curve
    127
    Limitations
    92
    Limited Features
    78
    Steep Learning Curve
    71
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Braze features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Customer Profiles
    Average: 8.6
    8.5
    Contextual Targeting
    Average: 8.8
    8.6
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Braze
    Company Website
    Year Founded
    2011
    HQ Location
    New York
    Twitter
    @Braze
    16,342 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,230 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze helps brands deliver great customer experiences that drive value both for consumers and for

Users
  • CRM Manager
  • Marketing Manager
Industries
  • Financial Services
  • Marketing and Advertising
Market Segment
  • 55% Mid-Market
  • 25% Enterprise
Braze Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
346
Intuitive
177
Customer Support
141
Helpful
140
Features
134
Cons
Missing Features
141
Learning Curve
127
Limitations
92
Limited Features
78
Steep Learning Curve
71
View All Pros and Cons
Braze features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
8.5
Customer Profiles
Average: 8.6
8.5
Contextual Targeting
Average: 8.8
8.6
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Braze
Company Website
Year Founded
2011
HQ Location
New York
Twitter
@Braze
16,342 Twitter followers
LinkedIn® Page
www.linkedin.com
2,230 employees on LinkedIn®
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CleverTap
(637)4.6 out of 5
Optimized for quick response
5th Easiest To Use in Personalization Engines software
View top Consulting Services for CleverTap
Save to My Lists
DealsSpecial offer!
75% Off
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Information Technology and Services
    Market Segment
    • 53% Mid-Market
    • 29% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • CleverTap Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    77
    Analytics
    72
    Ease of Use
    71
    Automation
    57
    Campaign Management
    55
    Cons
    Learning Curve
    36
    Missing Features
    28
    Limitations
    24
    Limited Features
    20
    Expensive
    17
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • CleverTap features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    9.5
    Customer Profiles
    Average: 8.6
    9.3
    Contextual Targeting
    Average: 8.8
    9.4
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    CleverTap
    Company Website
    Year Founded
    2013
    HQ Location
    Mountain View, California
    Twitter
    @CleverTap
    21,756 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    662 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The

Users
  • Product Manager
  • Marketing Manager
Industries
  • Financial Services
  • Information Technology and Services
Market Segment
  • 53% Mid-Market
  • 29% Small-Business
CleverTap Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
77
Analytics
72
Ease of Use
71
Automation
57
Campaign Management
55
Cons
Learning Curve
36
Missing Features
28
Limitations
24
Limited Features
20
Expensive
17
View All Pros and Cons
CleverTap features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
9.5
Customer Profiles
Average: 8.6
9.3
Contextual Targeting
Average: 8.8
9.4
Behavioral Targeting
Average: 8.8
Seller Details
Seller
CleverTap
Company Website
Year Founded
2013
HQ Location
Mountain View, California
Twitter
@CleverTap
21,756 Twitter followers
LinkedIn® Page
www.linkedin.com
662 employees on LinkedIn®
MoEngage
(525)4.5 out of 5
Optimized for quick response
10th Easiest To Use in Personalization Engines software
View top Consulting Services for MoEngage
Save to My Lists
Entry Level Price:Free Upto 10,000 Month...
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Edelweiss, Samsung, McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, OYO, and more.

    Users
    • Product Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Online Media
    Market Segment
    • 55% Mid-Market
    • 24% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • MoEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    61
    Features
    45
    Helpful
    41
    Analytics
    37
    Customer Support
    35
    Cons
    Missing Features
    23
    Learning Curve
    17
    Limitations
    12
    Difficult Learning
    11
    Expensive
    11
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • MoEngage features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.2
    9.2
    Customer Profiles
    Average: 8.6
    8.8
    Contextual Targeting
    Average: 8.8
    9.1
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    MoEngage
    Company Website
    Year Founded
    2014
    HQ Location
    San Francisco, California
    Twitter
    @moengage
    2,553 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    900 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Edelweiss, Samsung, McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, OYO, and more.

Users
  • Product Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Online Media
Market Segment
  • 55% Mid-Market
  • 24% Small-Business
MoEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
61
Features
45
Helpful
41
Analytics
37
Customer Support
35
Cons
Missing Features
23
Learning Curve
17
Limitations
12
Difficult Learning
11
Expensive
11
View All Pros and Cons
MoEngage features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.2
9.2
Customer Profiles
Average: 8.6
8.8
Contextual Targeting
Average: 8.8
9.1
Behavioral Targeting
Average: 8.8
Seller Details
Seller
MoEngage
Company Website
Year Founded
2014
HQ Location
San Francisco, California
Twitter
@moengage
2,553 Twitter followers
LinkedIn® Page
www.linkedin.com
900 employees on LinkedIn®
Adobe Journey Optimizer
(143)4.3 out of 5
Optimized for quick response
View top Consulting Services for Adobe Journey Optimizer
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Journey Optimizer is a leading customer engagement solution, enabling brands to orchestrate and deliver personalized customer engagement across all channels — including email, web, app, mobile,

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 38% Small-Business
    • 30% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Adobe Journey Optimizer Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    55
    Journey Management
    54
    Personalization Services
    51
    Personalization
    50
    Automation
    45
    Cons
    Learning Curve
    71
    Steep Learning Curve
    48
    Difficult Learning
    31
    Complexity
    25
    Expensive
    25
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Adobe Journey Optimizer features and usability ratings that predict user satisfaction
    8.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.9
    Customer Profiles
    Average: 8.6
    8.3
    Contextual Targeting
    Average: 8.8
    8.9
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    957,538 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Journey Optimizer is a leading customer engagement solution, enabling brands to orchestrate and deliver personalized customer engagement across all channels — including email, web, app, mobile,

Users
No information available
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 38% Small-Business
  • 30% Mid-Market
Adobe Journey Optimizer Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
55
Journey Management
54
Personalization Services
51
Personalization
50
Automation
45
Cons
Learning Curve
71
Steep Learning Curve
48
Difficult Learning
31
Complexity
25
Expensive
25
View All Pros and Cons
Adobe Journey Optimizer features and usability ratings that predict user satisfaction
8.0
Has the product been a good partner in doing business?
Average: 9.2
8.9
Customer Profiles
Average: 8.6
8.3
Contextual Targeting
Average: 8.8
8.9
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
957,538 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
Iterable
(766)4.4 out of 5
Optimized for quick response
View top Consulting Services for Iterable
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Iterable is an AI-powered customer communication platform built for moments-based marketing. By combining real-time behavioral data with intelligent automation, Iterable empowers brands to deliver per

    Users
    • Email Marketing Manager
    • CRM Manager
    Industries
    • Marketing and Advertising
    • Health, Wellness and Fitness
    Market Segment
    • 53% Mid-Market
    • 27% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Iterable Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    182
    Customer Support
    116
    Intuitive
    110
    Helpful
    103
    Personalization
    76
    Cons
    Missing Features
    89
    Learning Curve
    78
    Limited Features
    45
    Reporting Issues
    43
    Inadequate Reporting
    42
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Iterable features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Customer Profiles
    Average: 8.6
    8.1
    Contextual Targeting
    Average: 8.8
    8.1
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Iterable
    Company Website
    Year Founded
    2013
    HQ Location
    San Francisco, CA
    Twitter
    @Iterable
    2,606 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    849 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Iterable is an AI-powered customer communication platform built for moments-based marketing. By combining real-time behavioral data with intelligent automation, Iterable empowers brands to deliver per

Users
  • Email Marketing Manager
  • CRM Manager
Industries
  • Marketing and Advertising
  • Health, Wellness and Fitness
Market Segment
  • 53% Mid-Market
  • 27% Small-Business
Iterable Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
182
Customer Support
116
Intuitive
110
Helpful
103
Personalization
76
Cons
Missing Features
89
Learning Curve
78
Limited Features
45
Reporting Issues
43
Inadequate Reporting
42
View All Pros and Cons
Iterable features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.2
8.5
Customer Profiles
Average: 8.6
8.1
Contextual Targeting
Average: 8.8
8.1
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Iterable
Company Website
Year Founded
2013
HQ Location
San Francisco, CA
Twitter
@Iterable
2,606 Twitter followers
LinkedIn® Page
www.linkedin.com
849 employees on LinkedIn®
SAP Emarsys
(551)4.3 out of 5
Optimized for quick response
View top Consulting Services for SAP Emarsys
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SAP Emarsys is the customer engagement solution of Intelligent CX from SAP, empowering businesses to deliver personalized, AI-driven, omnichannel experiences. Built for scalability and extensibili

    Users
    • CRM Manager
    • Digital Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 50% Mid-Market
    • 21% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • SAP Emarsys is a marketing automation platform designed to facilitate the creation and management of personalized customer experiences across various channels, including email and SMS.
    • Users frequently mention the platform's robust automation capabilities, user-friendly interface, and comprehensive analytics as key benefits, along with its ability to streamline email campaign implementations and enhance efficiency in marketing operations.
    • Users mentioned challenges with the initial setup process, a steep learning curve for some advanced features, and occasional issues with customization and integration processes.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • SAP Emarsys Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    74
    Automation
    58
    Features
    57
    Personalization
    46
    Helpful
    45
    Cons
    Learning Curve
    41
    Missing Features
    41
    Difficult Learning
    33
    Not Intuitive
    32
    Complexity
    29
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • SAP Emarsys features and usability ratings that predict user satisfaction
    8.5
    Has the product been a good partner in doing business?
    Average: 9.2
    8.9
    Customer Profiles
    Average: 8.6
    8.3
    Contextual Targeting
    Average: 8.8
    8.7
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    SAP
    Company Website
    Year Founded
    1972
    HQ Location
    Walldorf
    Twitter
    @SAP
    297,317 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    138,451 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SAP Emarsys is the customer engagement solution of Intelligent CX from SAP, empowering businesses to deliver personalized, AI-driven, omnichannel experiences. Built for scalability and extensibili

Users
  • CRM Manager
  • Digital Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 50% Mid-Market
  • 21% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • SAP Emarsys is a marketing automation platform designed to facilitate the creation and management of personalized customer experiences across various channels, including email and SMS.
  • Users frequently mention the platform's robust automation capabilities, user-friendly interface, and comprehensive analytics as key benefits, along with its ability to streamline email campaign implementations and enhance efficiency in marketing operations.
  • Users mentioned challenges with the initial setup process, a steep learning curve for some advanced features, and occasional issues with customization and integration processes.
SAP Emarsys Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
74
Automation
58
Features
57
Personalization
46
Helpful
45
Cons
Learning Curve
41
Missing Features
41
Difficult Learning
33
Not Intuitive
32
Complexity
29
View All Pros and Cons
SAP Emarsys features and usability ratings that predict user satisfaction
8.5
Has the product been a good partner in doing business?
Average: 9.2
8.9
Customer Profiles
Average: 8.6
8.3
Contextual Targeting
Average: 8.8
8.7
Behavioral Targeting
Average: 8.8
Seller Details
Seller
SAP
Company Website
Year Founded
1972
HQ Location
Walldorf
Twitter
@SAP
297,317 Twitter followers
LinkedIn® Page
www.linkedin.com
138,451 employees on LinkedIn®
Bloomreach
(734)4.6 out of 5
Optimized for quick response
12th Easiest To Use in Personalization Engines software
View top Consulting Services for Bloomreach
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From reta

    Users
    • CRM Manager
    • Data Analyst
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 49% Mid-Market
    • 28% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Bloomreach is a platform that manages content and personalizes experiences, offering customizable options and tools for email marketing strategies, omnichannel orchestration, and customer data management.
    • Users like Bloomreach's powerful personalization features, its ability to provide a holistic overview of a customer, and its seamless delivery of personalized product recommendations and search results in real-time.
    • Users experienced a steep learning curve, especially for new users, and found some advanced features complex and challenging to understand, with some reporting that the platform can be slow at times.
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Bloomreach Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    114
    Features
    104
    Helpful
    96
    Customer Support
    91
    Customer Engagement
    77
    Cons
    Learning Curve
    93
    Learning Difficulty
    62
    Missing Features
    57
    Limited Features
    55
    Difficult Learning
    52
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Bloomreach features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    9.4
    Customer Profiles
    Average: 8.6
    8.9
    Contextual Targeting
    Average: 8.8
    9.2
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Bloomreach
    Company Website
    Year Founded
    2009
    HQ Location
    Mountain View, CA
    Twitter
    @bloomreach_tm
    10,419 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,124 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Bloomreach is the agentic platform for personalization. Powering autonomous search, conversational shopping, and autonomous marketing, Bloomreach personalizes the entire customer experience. From reta

Users
  • CRM Manager
  • Data Analyst
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 49% Mid-Market
  • 28% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Bloomreach is a platform that manages content and personalizes experiences, offering customizable options and tools for email marketing strategies, omnichannel orchestration, and customer data management.
  • Users like Bloomreach's powerful personalization features, its ability to provide a holistic overview of a customer, and its seamless delivery of personalized product recommendations and search results in real-time.
  • Users experienced a steep learning curve, especially for new users, and found some advanced features complex and challenging to understand, with some reporting that the platform can be slow at times.
Bloomreach Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
114
Features
104
Helpful
96
Customer Support
91
Customer Engagement
77
Cons
Learning Curve
93
Learning Difficulty
62
Missing Features
57
Limited Features
55
Difficult Learning
52
View All Pros and Cons
Bloomreach features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
9.4
Customer Profiles
Average: 8.6
8.9
Contextual Targeting
Average: 8.8
9.2
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Bloomreach
Company Website
Year Founded
2009
HQ Location
Mountain View, CA
Twitter
@bloomreach_tm
10,419 Twitter followers
LinkedIn® Page
www.linkedin.com
1,124 employees on LinkedIn®
Amplitude Activation
(50)4.3 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Amplitude Activation is a sophisticated analytics solution designed to empower organizations with the ability to personalize user experiences through data-driven insights. By integrating product analy

    Users
    • Product Manager
    Industries
    • Financial Services
    • Information Technology and Services
    Market Segment
    • 62% Mid-Market
    • 24% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Amplitude Activation Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Analytics
    1
    Ease of Use
    1
    Experience
    1
    Segmentation
    1
    Cons
    Complex Reporting
    1
    Difficult Learning
    1
    Learning Curve
    1
    Unsuitable for Small Businesses
    1
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Amplitude Activation features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.2
    Customer Profiles
    Average: 8.6
    8.2
    Contextual Targeting
    Average: 8.8
    8.2
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Amplitude
    Company Website
    Year Founded
    2012
    HQ Location
    San Francisco, CA
    Twitter
    @Amplitude_HQ
    22,072 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    965 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Amplitude Activation is a sophisticated analytics solution designed to empower organizations with the ability to personalize user experiences through data-driven insights. By integrating product analy

Users
  • Product Manager
Industries
  • Financial Services
  • Information Technology and Services
Market Segment
  • 62% Mid-Market
  • 24% Small-Business
Amplitude Activation Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Analytics
1
Ease of Use
1
Experience
1
Segmentation
1
Cons
Complex Reporting
1
Difficult Learning
1
Learning Curve
1
Unsuitable for Small Businesses
1
View All Pros and Cons
Amplitude Activation features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.2
Customer Profiles
Average: 8.6
8.2
Contextual Targeting
Average: 8.8
8.2
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Amplitude
Company Website
Year Founded
2012
HQ Location
San Francisco, CA
Twitter
@Amplitude_HQ
22,072 Twitter followers
LinkedIn® Page
www.linkedin.com
965 employees on LinkedIn®
Coveo
(144)4.3 out of 5
Optimized for quick response
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Coveo brings superior AI-Relevance to every point-of-experience or agent, transforming how enterprises connect with their customers and employees to maximize business outcomes. Relevance is about m

    Users
    No information available
    Industries
    • Retail
    • Telecommunications
    Market Segment
    • 53% Enterprise
    • 38% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Coveo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Search Efficiency
    27
    Ease of Use
    26
    Search Functionality
    19
    Helpful
    18
    Analytics
    17
    Cons
    Learning Curve
    13
    Difficult Learning
    11
    Learning Difficulty
    10
    High Learning Curve
    8
    Poor Customer Support
    8
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Coveo features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Customer Profiles
    Average: 8.6
    8.3
    Contextual Targeting
    Average: 8.8
    8.3
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Coveo Solutions Inc
    Company Website
    Year Founded
    2005
    HQ Location
    Quebec City, Canada
    Twitter
    @coveo
    4,304 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    829 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Coveo brings superior AI-Relevance to every point-of-experience or agent, transforming how enterprises connect with their customers and employees to maximize business outcomes. Relevance is about m

Users
No information available
Industries
  • Retail
  • Telecommunications
Market Segment
  • 53% Enterprise
  • 38% Mid-Market
Coveo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Search Efficiency
27
Ease of Use
26
Search Functionality
19
Helpful
18
Analytics
17
Cons
Learning Curve
13
Difficult Learning
11
Learning Difficulty
10
High Learning Curve
8
Poor Customer Support
8
View All Pros and Cons
Coveo features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.2
8.1
Customer Profiles
Average: 8.6
8.3
Contextual Targeting
Average: 8.8
8.3
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Coveo Solutions Inc
Company Website
Year Founded
2005
HQ Location
Quebec City, Canada
Twitter
@coveo
4,304 Twitter followers
LinkedIn® Page
www.linkedin.com
829 employees on LinkedIn®
Epsilon Messaging
(18)4.4 out of 5
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Use the power of digital messaging to create human connections in the moments that matter

    Users
    No information available
    Industries
    • Information Technology and Services
    Market Segment
    • 56% Mid-Market
    • 22% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Epsilon Messaging features and usability ratings that predict user satisfaction
    10.0
    Has the product been a good partner in doing business?
    Average: 9.2
    8.1
    Customer Profiles
    Average: 8.6
    8.1
    Contextual Targeting
    Average: 8.8
    8.8
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Epsilon
    Year Founded
    1969
    HQ Location
    Irving, TX
    Twitter
    @EpsilonMktg
    6,523 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    10,503 employees on LinkedIn®
    Ownership
    NYSE:ADS
Product Description
How are these determined?Information
This description is provided by the seller.

Use the power of digital messaging to create human connections in the moments that matter

Users
No information available
Industries
  • Information Technology and Services
Market Segment
  • 56% Mid-Market
  • 22% Enterprise
Epsilon Messaging features and usability ratings that predict user satisfaction
10.0
Has the product been a good partner in doing business?
Average: 9.2
8.1
Customer Profiles
Average: 8.6
8.1
Contextual Targeting
Average: 8.8
8.8
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Epsilon
Year Founded
1969
HQ Location
Irving, TX
Twitter
@EpsilonMktg
6,523 Twitter followers
LinkedIn® Page
www.linkedin.com
10,503 employees on LinkedIn®
Ownership
NYSE:ADS
VWO Testing
(926)4.4 out of 5
15th Easiest To Use in Personalization Engines software
View top Consulting Services for VWO Testing
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Running an experimentation program is tricky. Whether your goal is to boost website conversion or improve user experience, there’s just so much you need to do to get things right. That’s why thous

    Users
    • Product Manager
    • Digital Marketing Manager
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 56% Mid-Market
    • 26% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • VWO Testing Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    208
    Customer Support
    174
    A/B Testing
    159
    Easy Setup
    126
    Testing Efficiency
    104
    Cons
    Missing Features
    60
    Limited Features
    58
    Limitations
    55
    Learning Curve
    40
    Testing Difficulties
    36
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • VWO Testing features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.2
    7.9
    Customer Profiles
    Average: 8.6
    8.3
    Contextual Targeting
    Average: 8.8
    8.7
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    VWO by Wingify
    Year Founded
    2010
    HQ Location
    New Delhi
    Twitter
    @wingify
    7,373 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    468 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Running an experimentation program is tricky. Whether your goal is to boost website conversion or improve user experience, there’s just so much you need to do to get things right. That’s why thous

Users
  • Product Manager
  • Digital Marketing Manager
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 56% Mid-Market
  • 26% Small-Business
VWO Testing Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
208
Customer Support
174
A/B Testing
159
Easy Setup
126
Testing Efficiency
104
Cons
Missing Features
60
Limited Features
58
Limitations
55
Learning Curve
40
Testing Difficulties
36
View All Pros and Cons
VWO Testing features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.2
7.9
Customer Profiles
Average: 8.6
8.3
Contextual Targeting
Average: 8.8
8.7
Behavioral Targeting
Average: 8.8
Seller Details
Seller
VWO by Wingify
Year Founded
2010
HQ Location
New Delhi
Twitter
@wingify
7,373 Twitter followers
LinkedIn® Page
www.linkedin.com
468 employees on LinkedIn®
Evam
(193)4.9 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages

    Users
    No information available
    Industries
    • Banking
    • Telecommunications
    Market Segment
    • 37% Enterprise
    • 36% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Evam Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    82
    Helpful
    70
    Intuitive
    55
    Automation
    53
    Flexibility
    51
    Cons
    Learning Curve
    32
    Steep Learning Curve
    16
    Difficult Learning
    15
    Complex Features
    13
    Not Intuitive
    13
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Evam features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.2
    9.9
    Customer Profiles
    Average: 8.6
    9.9
    Contextual Targeting
    Average: 8.8
    9.9
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    EVAM
    Company Website
    Year Founded
    2015
    HQ Location
    London
    LinkedIn® Page
    www.linkedin.com
    138 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages

Users
No information available
Industries
  • Banking
  • Telecommunications
Market Segment
  • 37% Enterprise
  • 36% Mid-Market
Evam Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
82
Helpful
70
Intuitive
55
Automation
53
Flexibility
51
Cons
Learning Curve
32
Steep Learning Curve
16
Difficult Learning
15
Complex Features
13
Not Intuitive
13
View All Pros and Cons
Evam features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.2
9.9
Customer Profiles
Average: 8.6
9.9
Contextual Targeting
Average: 8.8
9.9
Behavioral Targeting
Average: 8.8
Seller Details
Seller
EVAM
Company Website
Year Founded
2015
HQ Location
London
LinkedIn® Page
www.linkedin.com
138 employees on LinkedIn®
Netcore Customer Engagement Platform
(555)4.5 out of 5
Optimized for quick response
11th Easiest To Use in Personalization Engines software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Insurance
    Market Segment
    • 49% Mid-Market
    • 34% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Netcore Customer Engagement Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    170
    Helpful
    126
    Customer Support
    124
    Customer Engagement
    119
    Engagement
    117
    Cons
    Missing Features
    51
    Slow Performance
    44
    Learning Curve
    39
    Slow Loading
    39
    Limited Features
    32
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.2
    8.5
    Customer Profiles
    Average: 8.6
    8.1
    Contextual Targeting
    Average: 8.8
    8.8
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Netcore Private Limited
    Company Website
    Year Founded
    1998
    HQ Location
    Mumbai, Maharashtra
    Twitter
    @netcore_cloud
    1,835 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,253 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Insurance
Market Segment
  • 49% Mid-Market
  • 34% Enterprise
Netcore Customer Engagement Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
170
Helpful
126
Customer Support
124
Customer Engagement
119
Engagement
117
Cons
Missing Features
51
Slow Performance
44
Learning Curve
39
Slow Loading
39
Limited Features
32
View All Pros and Cons
Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.2
8.5
Customer Profiles
Average: 8.6
8.1
Contextual Targeting
Average: 8.8
8.8
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Netcore Private Limited
Company Website
Year Founded
1998
HQ Location
Mumbai, Maharashtra
Twitter
@netcore_cloud
1,835 Twitter followers
LinkedIn® Page
www.linkedin.com
1,253 employees on LinkedIn®
Dotdigital
(1,161)4.4 out of 5
Optimized for quick response
4th Easiest To Use in Personalization Engines software
Save to My Lists
Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
    • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

    Users
    • Marketing Manager
    • Marketing Executive
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 45% Mid-Market
    • 40% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
    • Dotdigital Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    281
    Customer Support
    247
    Helpful
    212
    Features
    152
    Email Marketing
    151
    Cons
    Missing Features
    84
    Learning Curve
    63
    Limited Features
    57
    Limitations
    48
    Limited Options
    36
    View All Pros and Cons
  • User Satisfaction
    Expand/Collapse User Satisfaction
    • Dotdigital features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.2
    9.0
    Customer Profiles
    Average: 8.6
    8.8
    Contextual Targeting
    Average: 8.8
    9.2
    Behavioral Targeting
    Average: 8.8
  • Seller Details
    Expand/Collapse Seller Details
    • Seller Details
    Seller
    Dotdigital
    Company Website
    Year Founded
    1999
    HQ Location
    London Bridge, London
    Twitter
    @dotdigital
    15,966 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    471 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

Users
  • Marketing Manager
  • Marketing Executive
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 45% Mid-Market
  • 40% Small-Business
Dotdigital Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
281
Customer Support
247
Helpful
212
Features
152
Email Marketing
151
Cons
Missing Features
84
Learning Curve
63
Limited Features
57
Limitations
48
Limited Options
36
View All Pros and Cons
Dotdigital features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.2
9.0
Customer Profiles
Average: 8.6
8.8
Contextual Targeting
Average: 8.8
9.2
Behavioral Targeting
Average: 8.8
Seller Details
Seller
Dotdigital
Company Website
Year Founded
1999
HQ Location
London Bridge, London
Twitter
@dotdigital
15,966 Twitter followers
LinkedIn® Page
www.linkedin.com
471 employees on LinkedIn®
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