Interana

3.0
(1)

Interana is the fast and scalable event-based analytics solution to answer critical business questions about how customers behave and products are used.

Work for Interana?

Learning about Interana?

We can help you find the solution that fits you best.

Find the Right Product

Interana Reviews

Chat with a G2 Advisor
Write a Review
Filter Reviews
Filter Reviews
Ratings
Company Size
User Role
For Category
Industry
Showing 1 Interana review
LinkedIn Connections
Interana review by Administrator in Internet
Administrator in Internet
Validated Reviewer
Review Source
content

"Powerful, fast querying of raw data, although with some limitations"

What do you like best?

Interana is *very* fast compared to other BI platforms. It's ideal for event-based data philosophies, where it can chew through billions of raw events in only a few seconds. Its UX is straightforward enough that non-technical users can easily answer relatively complicated questions that would require heavy SQL on other platforms

What do you dislike?

Interana has some limitations. Metrics, cohorts, and funnels are created as per-actor properties, only able to be calculated on your dataset's shard keys. For most implementations, this would be some form of user ID, meaning that most metrics can only be built per-user basis. This does cover most questions, but you wouldn't be able to, for example, build a funnel to follow a given transaction ID from start to finish.

The UI/UX sits in a peculiar gray area where it requires some training and knowledge to use, but is not designed for true powerusers. As an example, the API is usually more difficult than making HTTP requests and scraping results.

What problems are you solving with the product? What benefits have you realized?

Interana has allowed PMs and other non-technical users to find the answers to their own product questions and track their own top-level metrics without needing to muck about in SQL or SQL-adjacent queries.

Sign in to G2 to see what your connections have to say about Interana

What Customer Journey Analytics solution do you use?

Thanks for letting us know!

There are not enough reviews of Interana for G2 to provide buying insight. Below are some alternatives with more reviews:

1
Adobe Campaign Logo
Adobe Campaign
4.0
(269)
New Adobe Campaign, formerly Neolane, lets you orchestrate personalized experiences determined by the customer’s habits and preferences.
2
Woopra Logo
Woopra
4.3
(123)
Woopra is a real-time customer analytics service that delivers a comprehensive view of the customer to help companies create better experiences.
3
Pega Platform Logo
Pega Platform
4.2
(125)
Pega is the only industry-leading platform that allows you to build scalable, enterprise-grade CRM, Digital Process Automation, BPM, Case Management, and AI apps, all on one unified platform.
4
CloudCherry Logo
CloudCherry
4.4
(28)
Cloudcherry is a real-time Customer Experience Analytics product to track & measure Customer Delight
5
Piwik PRO Logo
Piwik PRO
4.6
(22)
Piwik PRO is the only on-premises and cloud analytics suite that allows you to track user behavior even in the most secure areas while staying privacy-compliant. Map the customer journey, create a single customer view and visualize your data by building advanced reports and charts in seconds with Piwik PRO’s simple drag and drop editor.
6
Optimove Logo
Optimove
4.5
(20)
The Optimove CDP autonomously transforms customer data into actionable insights that power thoughtful customer communications, at scale.
7
CAKE Logo
CAKE
4.1
(20)
CAKE provides proprietary cloud-based solutions to collect, attribute and optimize the performance of digital marketing return on investment, in real-time.
8
Auryc Logo
Auryc
4.8
(16)
Seeing is believing. Auryc's visual intelligence platform empowers organizations to create exceptional customer journeys and increase revenue. We can prove it too
9
Salesforce Journey Builder Logo
Salesforce Journey Builder
3.9
(20)
Salesforce Journey Builder delivers cross-channel personalized experiences at every step of the customer lifecycle with B2C journey management.
10
Indicative Logo
Indicative
4.5
(14)
Indicative is a behavioral analytics platform that is specifically designed for growth marketers and product managers to optimize customer engagement, conversion, and retention. They integrate all sources of behavioral data together (e.g. websites, mobile apps, marketing automation platforms, CRM systems, etc), and allow our users to do complex data analysis using drag-and-drop in a web browser - no code or SQL knowledge required.
Show more
Kate from G2

Learning about Interana?

I can help.
* We monitor all Interana reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. Validated reviews require the user to submit a screenshot of the product containing their user ID, in order to verify a user is an actual user of the product.