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Best Customer Journey Analytics Software for Medium-Sized Businesses

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Products classified in the overall Customer Journey Analytics category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Customer Journey Analytics to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Customer Journey Analytics category.

In addition to qualifying for inclusion in the Customer Journey Analytics Software category, to qualify for inclusion in the Medium-Sized Business Customer Journey Analytics Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business.

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G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

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50 Listings in Customer Journey Analytics Available
(14,294)4.5 out of 5
Optimized for quick response
View top Consulting Services for HubSpot Marketing Hub
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20% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Q4 is make-or-break — and the right tools can be the edge between crushing your goals or missing the mark. In this quick-hit guide, you’ll uncover five high-impact features in Marketing Hub Enterpr

    Users
    • Marketing Manager
    • Marketing Coordinator
    Industries
    • Computer Software
    • Marketing and Advertising
    Market Segment
    • 52% Small-Business
    • 41% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • HubSpot Marketing Hub is a platform designed to streamline sales management processes and provide analytics tools for marketing campaigns.
    • Reviewers like the user-friendly interface, easy navigation system, and the ability to send batch emails to large numbers of customers, as well as the Analyze tab for viewing infographics of important KPIs.
    • Reviewers noted that the system can be slow when running certain reports, updates can cause the system to get stuck, and the user interface is updated frequently which can be disruptive.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • HubSpot Marketing Hub Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    3,010
    Features
    1,371
    Email Marketing
    1,316
    Intuitive
    1,224
    Automation
    1,167
    Cons
    Missing Features
    924
    Learning Curve
    919
    Limited Features
    904
    Expensive
    725
    Complexity
    561
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • HubSpot Marketing Hub features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 9.3
    8.0
    Journey Reporting
    Average: 8.4
    8.2
    Integrations
    Average: 8.4
    7.9
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    HubSpot
    Company Website
    Year Founded
    2006
    HQ Location
    Cambridge, MA
    Twitter
    @HubSpot
    787,233 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    11,595 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Q4 is make-or-break — and the right tools can be the edge between crushing your goals or missing the mark. In this quick-hit guide, you’ll uncover five high-impact features in Marketing Hub Enterpr

Users
  • Marketing Manager
  • Marketing Coordinator
Industries
  • Computer Software
  • Marketing and Advertising
Market Segment
  • 52% Small-Business
  • 41% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • HubSpot Marketing Hub is a platform designed to streamline sales management processes and provide analytics tools for marketing campaigns.
  • Reviewers like the user-friendly interface, easy navigation system, and the ability to send batch emails to large numbers of customers, as well as the Analyze tab for viewing infographics of important KPIs.
  • Reviewers noted that the system can be slow when running certain reports, updates can cause the system to get stuck, and the user interface is updated frequently which can be disruptive.
HubSpot Marketing Hub Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
3,010
Features
1,371
Email Marketing
1,316
Intuitive
1,224
Automation
1,167
Cons
Missing Features
924
Learning Curve
919
Limited Features
904
Expensive
725
Complexity
561
HubSpot Marketing Hub features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.3
8.0
Journey Reporting
Average: 8.4
8.2
Integrations
Average: 8.4
7.9
Trends Reporting
Average: 8.2
Seller Details
Seller
HubSpot
Company Website
Year Founded
2006
HQ Location
Cambridge, MA
Twitter
@HubSpot
787,233 Twitter followers
LinkedIn® Page
www.linkedin.com
11,595 employees on LinkedIn®
(1,251)4.8 out of 5
Optimized for quick response
2nd Easiest To Use in Customer Journey Analytics software
View top Consulting Services for Insider One
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

    Users
    • Digital Marketing Specialist
    • Digital Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 46% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Insider One Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Engagement
    255
    Ease of Use
    243
    Personalization
    211
    Engagement
    210
    Automation
    184
    Cons
    Learning Curve
    96
    Time-Consuming
    44
    Difficult Learning
    41
    Poor Customer Support
    40
    Integration Issues
    39
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Insider One features and usability ratings that predict user satisfaction
    9.5
    Has the product been a good partner in doing business?
    Average: 9.3
    9.4
    Journey Reporting
    Average: 8.4
    9.5
    Integrations
    Average: 8.4
    9.4
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2012
    HQ Location
    Global
    Twitter
    @insiderone
    1 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,549 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Insider One is the #1 platform that brings everything marketing and customer engagement teams need in one place so they can reach their peak potential and become unstoppable. With AI at its core a

Users
  • Digital Marketing Specialist
  • Digital Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 46% Mid-Market
  • 28% Small-Business
Insider One Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Engagement
255
Ease of Use
243
Personalization
211
Engagement
210
Automation
184
Cons
Learning Curve
96
Time-Consuming
44
Difficult Learning
41
Poor Customer Support
40
Integration Issues
39
Insider One features and usability ratings that predict user satisfaction
9.5
Has the product been a good partner in doing business?
Average: 9.3
9.4
Journey Reporting
Average: 8.4
9.5
Integrations
Average: 8.4
9.4
Trends Reporting
Average: 8.2
Seller Details
Company Website
Year Founded
2012
HQ Location
Global
Twitter
@insiderone
1 Twitter followers
LinkedIn® Page
www.linkedin.com
1,549 employees on LinkedIn®

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(1,437)4.5 out of 5
Optimized for quick response
View top Consulting Services for Braze
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from

    Users
    • CRM Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Marketing and Advertising
    Market Segment
    • 56% Mid-Market
    • 25% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Braze Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    386
    Intuitive
    193
    Customer Support
    165
    Features
    150
    Helpful
    150
    Cons
    Missing Features
    152
    Learning Curve
    139
    Limitations
    108
    Limited Features
    88
    Steep Learning Curve
    78
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Braze features and usability ratings that predict user satisfaction
    8.9
    Has the product been a good partner in doing business?
    Average: 9.3
    7.7
    Journey Reporting
    Average: 8.4
    7.6
    Integrations
    Average: 8.4
    7.4
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Braze
    Company Website
    Year Founded
    2011
    HQ Location
    New York
    Twitter
    @Braze
    16,370 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,188 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Braze is a leading customer engagement platform that powers lasting connections between consumers and brands they love. Braze allows any marketer to collect and take action on any amount of data from

Users
  • CRM Manager
  • Marketing Manager
Industries
  • Financial Services
  • Marketing and Advertising
Market Segment
  • 56% Mid-Market
  • 25% Enterprise
Braze Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
386
Intuitive
193
Customer Support
165
Features
150
Helpful
150
Cons
Missing Features
152
Learning Curve
139
Limitations
108
Limited Features
88
Steep Learning Curve
78
Braze features and usability ratings that predict user satisfaction
8.9
Has the product been a good partner in doing business?
Average: 9.3
7.7
Journey Reporting
Average: 8.4
7.6
Integrations
Average: 8.4
7.4
Trends Reporting
Average: 8.2
Seller Details
Seller
Braze
Company Website
Year Founded
2011
HQ Location
New York
Twitter
@Braze
16,370 Twitter followers
LinkedIn® Page
www.linkedin.com
2,188 employees on LinkedIn®
(519)4.5 out of 5
Optimized for quick response
12th Easiest To Use in Customer Journey Analytics software
View top Consulting Services for MoEngage
Save to My Lists
Entry Level Price:Free Upto 10,000 Month...
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Edelweiss, Samsung, McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, OYO, and more.

    Users
    • Product Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Online Media
    Market Segment
    • 55% Mid-Market
    • 24% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • MoEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    58
    Features
    43
    Helpful
    38
    Customer Support
    35
    Analytics
    34
    Cons
    Missing Features
    22
    Learning Curve
    17
    Expensive
    13
    Difficult Learning
    11
    Limitations
    11
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • MoEngage features and usability ratings that predict user satisfaction
    9.2
    Has the product been a good partner in doing business?
    Average: 9.3
    8.8
    Journey Reporting
    Average: 8.4
    8.7
    Integrations
    Average: 8.4
    8.7
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    MoEngage
    Company Website
    Year Founded
    2014
    HQ Location
    San Francisco, California
    Twitter
    @moengage
    2,543 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    873 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MoEngage is an insights-led customer engagement platform trusted by 1,350+ global consumer brands, including Edelweiss, Samsung, McAfee, Flipkart, Domino’s, Nestle, Deutsche Telekom, OYO, and more.

Users
  • Product Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Online Media
Market Segment
  • 55% Mid-Market
  • 24% Small-Business
MoEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
58
Features
43
Helpful
38
Customer Support
35
Analytics
34
Cons
Missing Features
22
Learning Curve
17
Expensive
13
Difficult Learning
11
Limitations
11
MoEngage features and usability ratings that predict user satisfaction
9.2
Has the product been a good partner in doing business?
Average: 9.3
8.8
Journey Reporting
Average: 8.4
8.7
Integrations
Average: 8.4
8.7
Trends Reporting
Average: 8.2
Seller Details
Seller
MoEngage
Company Website
Year Founded
2014
HQ Location
San Francisco, California
Twitter
@moengage
2,543 Twitter followers
LinkedIn® Page
www.linkedin.com
873 employees on LinkedIn®
(728)4.5 out of 5
Optimized for quick response
9th Easiest To Use in Customer Journey Analytics software
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

    Users
    • Product Manager
    • Marketing Manager
    Industries
    • Financial Services
    • Education Management
    Market Segment
    • 56% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • WebEngage Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    149
    Helpful
    92
    Journey Creation
    92
    Customer Support
    88
    Analytics
    85
    Cons
    Missing Features
    56
    Learning Curve
    44
    Slow Performance
    42
    Poor Customer Support
    41
    Limited Features
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • WebEngage features and usability ratings that predict user satisfaction
    8.8
    Has the product been a good partner in doing business?
    Average: 9.3
    8.7
    Journey Reporting
    Average: 8.4
    8.7
    Integrations
    Average: 8.4
    8.4
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    WebEngage
    Company Website
    Year Founded
    2011
    HQ Location
    Mumbai
    Twitter
    @webengage
    5,108 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    386 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

WebEngage is a full-stack Retention OS that simplifies customer engagement for 800+ brands across the globe. The platform enables businesses to build personalized and meaningful relationships with the

Users
  • Product Manager
  • Marketing Manager
Industries
  • Financial Services
  • Education Management
Market Segment
  • 56% Mid-Market
  • 28% Small-Business
WebEngage Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
149
Helpful
92
Journey Creation
92
Customer Support
88
Analytics
85
Cons
Missing Features
56
Learning Curve
44
Slow Performance
42
Poor Customer Support
41
Limited Features
35
WebEngage features and usability ratings that predict user satisfaction
8.8
Has the product been a good partner in doing business?
Average: 9.3
8.7
Journey Reporting
Average: 8.4
8.7
Integrations
Average: 8.4
8.4
Trends Reporting
Average: 8.2
Seller Details
Seller
WebEngage
Company Website
Year Founded
2011
HQ Location
Mumbai
Twitter
@webengage
5,108 Twitter followers
LinkedIn® Page
www.linkedin.com
386 employees on LinkedIn®
(1,137)4.6 out of 5
Optimized for quick response
View top Consulting Services for Klaviyo
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowe

    Users
    • Owner
    • CEO
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 80% Small-Business
    • 17% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Klaviyo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    119
    Email Marketing
    101
    Integrations
    66
    Easy Integration
    62
    Easy Creation
    61
    Cons
    Expensive
    54
    Missing Features
    41
    Learning Curve
    40
    Poor Customer Support
    33
    Limited Features
    29
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Klaviyo features and usability ratings that predict user satisfaction
    9.0
    Has the product been a good partner in doing business?
    Average: 9.3
    8.4
    Journey Reporting
    Average: 8.4
    9.1
    Integrations
    Average: 8.4
    8.2
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Klaviyo
    Company Website
    Year Founded
    2012
    HQ Location
    Boston, Massachusetts
    Twitter
    @klaviyo
    21,729 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    2,866 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Klaviyo is the all-in-one platform that helps B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI , Klaviyo empowe

Users
  • Owner
  • CEO
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 80% Small-Business
  • 17% Mid-Market
Klaviyo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
119
Email Marketing
101
Integrations
66
Easy Integration
62
Easy Creation
61
Cons
Expensive
54
Missing Features
41
Learning Curve
40
Poor Customer Support
33
Limited Features
29
Klaviyo features and usability ratings that predict user satisfaction
9.0
Has the product been a good partner in doing business?
Average: 9.3
8.4
Journey Reporting
Average: 8.4
9.1
Integrations
Average: 8.4
8.2
Trends Reporting
Average: 8.2
Seller Details
Seller
Klaviyo
Company Website
Year Founded
2012
HQ Location
Boston, Massachusetts
Twitter
@klaviyo
21,729 Twitter followers
LinkedIn® Page
www.linkedin.com
2,866 employees on LinkedIn®
(1,536)4.7 out of 5
Optimized for quick response
8th Easiest To Use in Customer Journey Analytics software
View top Consulting Services for ChurnZero
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ChurnZero is the AI platform and partner for customer growth. Customer teams use ChurnZero to drive revenue and retention, work more efficiently, and deliver the best possible customer experience.

    Users
    • Customer Success Manager
    • Director of Customer Success
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 62% Mid-Market
    • 28% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ChurnZero Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    134
    Customer Support
    97
    Helpful
    94
    Automation
    90
    Efficiency
    80
    Cons
    Learning Curve
    51
    Not Intuitive
    38
    Missing Features
    37
    Complexity
    36
    Steep Learning Curve
    31
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ChurnZero features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.3
    8.6
    Journey Reporting
    Average: 8.4
    8.6
    Integrations
    Average: 8.4
    8.5
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    ChurnZero
    Company Website
    Year Founded
    2015
    HQ Location
    Washington, District of Columbia
    Twitter
    @churnzero
    1,842 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    138 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ChurnZero is the AI platform and partner for customer growth. Customer teams use ChurnZero to drive revenue and retention, work more efficiently, and deliver the best possible customer experience.

Users
  • Customer Success Manager
  • Director of Customer Success
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 62% Mid-Market
  • 28% Small-Business
ChurnZero Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
134
Customer Support
97
Helpful
94
Automation
90
Efficiency
80
Cons
Learning Curve
51
Not Intuitive
38
Missing Features
37
Complexity
36
Steep Learning Curve
31
ChurnZero features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.3
8.6
Journey Reporting
Average: 8.4
8.6
Integrations
Average: 8.4
8.5
Trends Reporting
Average: 8.2
Seller Details
Seller
ChurnZero
Company Website
Year Founded
2015
HQ Location
Washington, District of Columbia
Twitter
@churnzero
1,842 Twitter followers
LinkedIn® Page
www.linkedin.com
138 employees on LinkedIn®
(554)4.5 out of 5
Optimized for quick response
7th Easiest To Use in Customer Journey Analytics software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

    Users
    • Marketing Manager
    • Digital Marketing Manager
    Industries
    • Financial Services
    • Insurance
    Market Segment
    • 48% Mid-Market
    • 34% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Netcore Customer Engagement Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    166
    Helpful
    126
    Customer Support
    125
    Customer Engagement
    119
    Engagement
    117
    Cons
    Missing Features
    50
    Slow Performance
    41
    Learning Curve
    37
    Slow Loading
    37
    Limited Features
    32
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.3
    8.7
    Journey Reporting
    Average: 8.4
    8.6
    Integrations
    Average: 8.4
    8.4
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1998
    HQ Location
    Mumbai, Maharashtra
    Twitter
    @netcore_cloud
    1,840 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    1,248 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

With over 25+ years of experience and a global presence across Asia, Europe, and the USA, Netcore is an AI-powered platform designed to transform customer experience and personalization in the world o

Users
  • Marketing Manager
  • Digital Marketing Manager
Industries
  • Financial Services
  • Insurance
Market Segment
  • 48% Mid-Market
  • 34% Enterprise
Netcore Customer Engagement Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
166
Helpful
126
Customer Support
125
Customer Engagement
119
Engagement
117
Cons
Missing Features
50
Slow Performance
41
Learning Curve
37
Slow Loading
37
Limited Features
32
Netcore Customer Engagement Platform features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.3
8.7
Journey Reporting
Average: 8.4
8.6
Integrations
Average: 8.4
8.4
Trends Reporting
Average: 8.2
Seller Details
Company Website
Year Founded
1998
HQ Location
Mumbai, Maharashtra
Twitter
@netcore_cloud
1,840 Twitter followers
LinkedIn® Page
www.linkedin.com
1,248 employees on LinkedIn®
(1,119)4.4 out of 5
Optimized for quick response
6th Easiest To Use in Customer Journey Analytics software
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Entry Level Price:Contact Us
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

    Users
    • Marketing Manager
    • Marketing Executive
    Industries
    • Retail
    • Marketing and Advertising
    Market Segment
    • 45% Mid-Market
    • 40% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dotdigital Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    277
    Customer Support
    245
    Helpful
    207
    Email Marketing
    150
    Features
    148
    Cons
    Missing Features
    85
    Learning Curve
    59
    Limited Features
    58
    Limitations
    47
    Limited Options
    35
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dotdigital features and usability ratings that predict user satisfaction
    8.6
    Has the product been a good partner in doing business?
    Average: 9.3
    8.3
    Journey Reporting
    Average: 8.4
    8.1
    Integrations
    Average: 8.4
    8.0
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1999
    HQ Location
    London Bridge, London
    Twitter
    @dotdigital
    16,018 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    484 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dotdigital is a global customer engagement, marketing automation, and data platform that helps you and your marketing teams create connected, personalized experiences across every channel. You can bri

Users
  • Marketing Manager
  • Marketing Executive
Industries
  • Retail
  • Marketing and Advertising
Market Segment
  • 45% Mid-Market
  • 40% Small-Business
Dotdigital Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
277
Customer Support
245
Helpful
207
Email Marketing
150
Features
148
Cons
Missing Features
85
Learning Curve
59
Limited Features
58
Limitations
47
Limited Options
35
Dotdigital features and usability ratings that predict user satisfaction
8.6
Has the product been a good partner in doing business?
Average: 9.3
8.3
Journey Reporting
Average: 8.4
8.1
Integrations
Average: 8.4
8.0
Trends Reporting
Average: 8.2
Seller Details
Company Website
Year Founded
1999
HQ Location
London Bridge, London
Twitter
@dotdigital
16,018 Twitter followers
LinkedIn® Page
www.linkedin.com
484 employees on LinkedIn®
(122)4.8 out of 5
Optimized for quick response
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Quadient Inspire is a customer experience management (CXM) software portfolio that enables organizations to create personalized, human-centric, relevant customer communications that span the entire cu

    Users
    • Program Coordinator
    • Composition Developer
    Industries
    • Information Technology and Services
    • Banking
    Market Segment
    • 66% Mid-Market
    • 25% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Quadient Inspire Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    28
    Integrations
    13
    Features
    11
    Efficiency
    10
    Intuitive
    10
    Cons
    Expensive
    6
    Learning Curve
    6
    Complexity
    3
    Small Business Challenges
    3
    Unsuitable for Small Businesses
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Quadient Inspire features and usability ratings that predict user satisfaction
    9.3
    Has the product been a good partner in doing business?
    Average: 9.3
    9.6
    Journey Reporting
    Average: 8.4
    9.9
    Integrations
    Average: 8.4
    9.4
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Quadient
    Company Website
    Year Founded
    1924
    HQ Location
    Bagneux, France
    Twitter
    @Quadient
    3,903 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,883 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Quadient Inspire is a customer experience management (CXM) software portfolio that enables organizations to create personalized, human-centric, relevant customer communications that span the entire cu

Users
  • Program Coordinator
  • Composition Developer
Industries
  • Information Technology and Services
  • Banking
Market Segment
  • 66% Mid-Market
  • 25% Enterprise
Quadient Inspire Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
28
Integrations
13
Features
11
Efficiency
10
Intuitive
10
Cons
Expensive
6
Learning Curve
6
Complexity
3
Small Business Challenges
3
Unsuitable for Small Businesses
3
Quadient Inspire features and usability ratings that predict user satisfaction
9.3
Has the product been a good partner in doing business?
Average: 9.3
9.6
Journey Reporting
Average: 8.4
9.9
Integrations
Average: 8.4
9.4
Trends Reporting
Average: 8.2
Seller Details
Seller
Quadient
Company Website
Year Founded
1924
HQ Location
Bagneux, France
Twitter
@Quadient
3,903 Twitter followers
LinkedIn® Page
www.linkedin.com
3,883 employees on LinkedIn®
(183)4.9 out of 5
Optimized for quick response
4th Easiest To Use in Customer Journey Analytics software
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  • Overview
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  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages

    Users
    No information available
    Industries
    • Banking
    • Telecommunications
    Market Segment
    • 39% Enterprise
    • 37% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Evam Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    81
    Helpful
    70
    Intuitive
    55
    Automation
    53
    Customer Support
    50
    Cons
    Learning Curve
    32
    Steep Learning Curve
    16
    Difficult Learning
    15
    Complex Features
    13
    Not Intuitive
    13
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Evam features and usability ratings that predict user satisfaction
    9.8
    Has the product been a good partner in doing business?
    Average: 9.3
    9.8
    Journey Reporting
    Average: 8.4
    9.8
    Integrations
    Average: 8.4
    9.7
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    EVAM
    Company Website
    Year Founded
    2015
    HQ Location
    London
    LinkedIn® Page
    www.linkedin.com
    125 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Evam is a leading technology company that provides comprehensive solutions and products for real-time, cross-channel customer experiences. Our cutting-edge continuous intelligence technology leverages

Users
No information available
Industries
  • Banking
  • Telecommunications
Market Segment
  • 39% Enterprise
  • 37% Mid-Market
Evam Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
81
Helpful
70
Intuitive
55
Automation
53
Customer Support
50
Cons
Learning Curve
32
Steep Learning Curve
16
Difficult Learning
15
Complex Features
13
Not Intuitive
13
Evam features and usability ratings that predict user satisfaction
9.8
Has the product been a good partner in doing business?
Average: 9.3
9.8
Journey Reporting
Average: 8.4
9.8
Integrations
Average: 8.4
9.7
Trends Reporting
Average: 8.2
Seller Details
Seller
EVAM
Company Website
Year Founded
2015
HQ Location
London
LinkedIn® Page
www.linkedin.com
125 employees on LinkedIn®
(235)4.6 out of 5
Optimized for quick response
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Optimove, the creator of Positionless Marketing, frees marketing teams from the limitations of fixed roles, giving every marketer the power to execute any marketing task instantly and independently. P

    Users
    • CRM Manager
    • CRM Specialist
    Industries
    • Gambling & Casinos
    • Marketing and Advertising
    Market Segment
    • 51% Mid-Market
    • 31% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Optimove Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    57
    Customer Support
    52
    Helpful
    41
    Analytics
    40
    Segmentation
    34
    Cons
    Learning Curve
    18
    Slow Performance
    16
    Campaign Issues
    13
    Missing Features
    13
    Slow Loading
    12
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Optimove features and usability ratings that predict user satisfaction
    9.1
    Has the product been a good partner in doing business?
    Average: 9.3
    8.9
    Journey Reporting
    Average: 8.4
    8.4
    Integrations
    Average: 8.4
    8.6
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Optimove
    Company Website
    Year Founded
    2012
    HQ Location
    New York
    Twitter
    @Optimove
    5,515 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    570 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Optimove, the creator of Positionless Marketing, frees marketing teams from the limitations of fixed roles, giving every marketer the power to execute any marketing task instantly and independently. P

Users
  • CRM Manager
  • CRM Specialist
Industries
  • Gambling & Casinos
  • Marketing and Advertising
Market Segment
  • 51% Mid-Market
  • 31% Small-Business
Optimove Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
57
Customer Support
52
Helpful
41
Analytics
40
Segmentation
34
Cons
Learning Curve
18
Slow Performance
16
Campaign Issues
13
Missing Features
13
Slow Loading
12
Optimove features and usability ratings that predict user satisfaction
9.1
Has the product been a good partner in doing business?
Average: 9.3
8.9
Journey Reporting
Average: 8.4
8.4
Integrations
Average: 8.4
8.6
Trends Reporting
Average: 8.2
Seller Details
Seller
Optimove
Company Website
Year Founded
2012
HQ Location
New York
Twitter
@Optimove
5,515 Twitter followers
LinkedIn® Page
www.linkedin.com
570 employees on LinkedIn®
(129)4.3 out of 5
Optimized for quick response
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Adobe Journey Optimizer is a leading customer engagement solution, enabling brands to orchestrate and deliver personalized customer engagement across all channels — including email, web, app, mobile,

    Users
    No information available
    Industries
    • Information Technology and Services
    • Marketing and Advertising
    Market Segment
    • 40% Small-Business
    • 29% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Adobe Journey Optimizer Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    38
    Journey Management
    38
    Personalization Services
    37
    Integrations
    36
    Personalization
    36
    Cons
    Learning Curve
    54
    Steep Learning Curve
    36
    Difficult Learning
    22
    Expensive
    19
    Difficult Setup
    16
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Adobe Journey Optimizer features and usability ratings that predict user satisfaction
    7.9
    Has the product been a good partner in doing business?
    Average: 9.3
    8.5
    Journey Reporting
    Average: 8.4
    8.2
    Integrations
    Average: 8.4
    8.2
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Adobe
    Company Website
    Year Founded
    1982
    HQ Location
    San Jose, CA
    Twitter
    @Adobe
    958,537 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    41,406 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Adobe Journey Optimizer is a leading customer engagement solution, enabling brands to orchestrate and deliver personalized customer engagement across all channels — including email, web, app, mobile,

Users
No information available
Industries
  • Information Technology and Services
  • Marketing and Advertising
Market Segment
  • 40% Small-Business
  • 29% Mid-Market
Adobe Journey Optimizer Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
38
Journey Management
38
Personalization Services
37
Integrations
36
Personalization
36
Cons
Learning Curve
54
Steep Learning Curve
36
Difficult Learning
22
Expensive
19
Difficult Setup
16
Adobe Journey Optimizer features and usability ratings that predict user satisfaction
7.9
Has the product been a good partner in doing business?
Average: 9.3
8.5
Journey Reporting
Average: 8.4
8.2
Integrations
Average: 8.4
8.2
Trends Reporting
Average: 8.2
Seller Details
Seller
Adobe
Company Website
Year Founded
1982
HQ Location
San Jose, CA
Twitter
@Adobe
958,537 Twitter followers
LinkedIn® Page
www.linkedin.com
41,406 employees on LinkedIn®
(1,782)4.5 out of 5
Optimized for quick response
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100% Off
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Managing partnerships across multiple platforms kills efficiency and growth potential. impact.com eliminates this friction with the only comprehensive platform that unifies affiliate, creator, and

    Users
    • CEO
    • Owner
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 67% Small-Business
    • 18% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Impact.com is a platform designed to facilitate affiliate marketing and partnership management, offering features such as tracking performance, monitoring commissions, and connecting with brands.
    • Users frequently mention the platform's ease of use, swift setup process, and its ability to facilitate earning commissions and connecting with brands, enhancing their overall marketing and promotional operations.
    • Reviewers noted issues with the clarity around payment procedures, with reports of confusion, delays, and long wait times to withdraw funds, and some users find the platform difficult to learn, requiring significant training.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • impact.com Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    538
    Features
    311
    Affiliate Marketing
    295
    User Interface
    295
    Helpful
    262
    Cons
    Not Intuitive
    160
    Learning Curve
    158
    Complexity
    145
    Poor Usability
    139
    Technical Issues
    134
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • impact.com features and usability ratings that predict user satisfaction
    8.7
    Has the product been a good partner in doing business?
    Average: 9.3
    7.7
    Journey Reporting
    Average: 8.4
    7.5
    Integrations
    Average: 8.4
    7.7
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Impact
    Company Website
    Year Founded
    2008
    HQ Location
    Santa Barbara, CA
    Twitter
    @impactdotcom
    7,749 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    3,298 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Managing partnerships across multiple platforms kills efficiency and growth potential. impact.com eliminates this friction with the only comprehensive platform that unifies affiliate, creator, and

Users
  • CEO
  • Owner
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 67% Small-Business
  • 18% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Impact.com is a platform designed to facilitate affiliate marketing and partnership management, offering features such as tracking performance, monitoring commissions, and connecting with brands.
  • Users frequently mention the platform's ease of use, swift setup process, and its ability to facilitate earning commissions and connecting with brands, enhancing their overall marketing and promotional operations.
  • Reviewers noted issues with the clarity around payment procedures, with reports of confusion, delays, and long wait times to withdraw funds, and some users find the platform difficult to learn, requiring significant training.
impact.com Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
538
Features
311
Affiliate Marketing
295
User Interface
295
Helpful
262
Cons
Not Intuitive
160
Learning Curve
158
Complexity
145
Poor Usability
139
Technical Issues
134
impact.com features and usability ratings that predict user satisfaction
8.7
Has the product been a good partner in doing business?
Average: 9.3
7.7
Journey Reporting
Average: 8.4
7.5
Integrations
Average: 8.4
7.7
Trends Reporting
Average: 8.2
Seller Details
Seller
Impact
Company Website
Year Founded
2008
HQ Location
Santa Barbara, CA
Twitter
@impactdotcom
7,749 Twitter followers
LinkedIn® Page
www.linkedin.com
3,298 employees on LinkedIn®
(236)4.7 out of 5
Optimized for quick response
14th Easiest To Use in Customer Journey Analytics software
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Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dreamdata is a B2B Activation & Attribution Platform that provides the most complete B2B customer journey map anywhere. This empowers B2B marketing teams to orchestrate smarter GTM plays and me

    Users
    • Head of Marketing
    • CMO
    Industries
    • Computer Software
    • Information Technology and Services
    Market Segment
    • 59% Mid-Market
    • 36% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dreamdata Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Insights
    67
    Analytics
    55
    Attribution Accuracy
    49
    Ease of Use
    46
    Helpful
    44
    Cons
    Learning Curve
    23
    Missing Features
    18
    Inadequate Reporting
    12
    Poor Reporting
    12
    Limitations
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dreamdata features and usability ratings that predict user satisfaction
    9.6
    Has the product been a good partner in doing business?
    Average: 9.3
    9.1
    Journey Reporting
    Average: 8.4
    9.1
    Integrations
    Average: 8.4
    8.7
    Trends Reporting
    Average: 8.2
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2018
    HQ Location
    Copenhagen, Capital Region
    Twitter
    @DreamdataIO
    288 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    63 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dreamdata is a B2B Activation & Attribution Platform that provides the most complete B2B customer journey map anywhere. This empowers B2B marketing teams to orchestrate smarter GTM plays and me

Users
  • Head of Marketing
  • CMO
Industries
  • Computer Software
  • Information Technology and Services
Market Segment
  • 59% Mid-Market
  • 36% Small-Business
Dreamdata Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Insights
67
Analytics
55
Attribution Accuracy
49
Ease of Use
46
Helpful
44
Cons
Learning Curve
23
Missing Features
18
Inadequate Reporting
12
Poor Reporting
12
Limitations
10
Dreamdata features and usability ratings that predict user satisfaction
9.6
Has the product been a good partner in doing business?
Average: 9.3
9.1
Journey Reporting
Average: 8.4
9.1
Integrations
Average: 8.4
8.7
Trends Reporting
Average: 8.2
Seller Details
Company Website
Year Founded
2018
HQ Location
Copenhagen, Capital Region
Twitter
@DreamdataIO
288 Twitter followers
LinkedIn® Page
www.linkedin.com
63 employees on LinkedIn®