  # Best Display Advertising Software - Page 4

  *By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)*

   Display advertising software helps companies advertise on a wide range of websites. Display advertising products allow advertisers to buy, manage, and place display advertisements on websites, including banner, overlay, and rich media ads. Display advertising is typically managed by a company’s marketing team or a third-party ad agency to drive both brand awareness and direct response initiatives. Display advertising software provides advertisers with the broadest reach comparative to other advertising channels, as it is among the most common form of online advertising. Display advertising functionality may be offered through a best-of-breed product, but is more commonly offered as part of a [cross-channel advertising platform](https://www.g2.com/categories/cross-channel-advertising), which includes additional channel functionality across [search](https://www.g2.com/categories/search-advertising), [mobile](https://www.g2.com/categories/mobile-advertising), [social media](https://www.g2.com/categories/social-media-advertising), or [video](https://www.g2.com/categories/video-advertising). Display advertising products may also function as a [demand side platform (DSP)](https://www.g2.com/categories/demand-side-platform) to serve ads in real time through a process called real-time bidding (RTB). Display advertising products are paralleled by [publisher ad management](https://www.g2.com/categories/publisher-ad-management) products, including publisher ad servers and [supply side platforms (SSP)](https://www.g2.com/categories/supply-side-platform-ssp), that allow website owners to create and sell ad inventory on their websites.

To qualify for inclusion in the Display Advertising category, a product must:

- Offer tools for uploading or creating display ads such as banners, overlays, or rich media ads
- Be able to buy and serve display ads to websites via ad networks, ad exchanges, or directly with website publishers
- Provide workflows for effectively managing and trafficking ads within the platform
- Track key success metrics reach, conversions, and ROAS




  
## How Many Display Advertising Software Products Does G2 Track?
**Total Products under this Category:** 225

### Category Stats (May 2026)
- **Average Rating**: 4.21/5 (↓0.01 vs Apr 2026)
- **New Reviews This Quarter**: 161
- **Buyer Segments**: Small-Business 50% │ Mid-Market 44% │ Enterprise 6%
- **Top Trending Product**: El Toro Ad Tech (+0.036)
*Last updated: May 18, 2026*

  
## How Does G2 Rank Display Advertising Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 15,600+ Authentic Reviews
- 225+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

  
## Which Display Advertising Software Is Best for Your Use Case?

- **Leader:** [StackAdapt](https://www.g2.com/products/stackadapt/reviews)
- **Highest Performer:** [Connect](https://www.g2.com/products/bridge-connect/reviews)
- **Easiest to Use:** [StackAdapt](https://www.g2.com/products/stackadapt/reviews)
- **Top Trending:** [Fluency](https://www.g2.com/products/fluency-fluency/reviews)
- **Best Free Software:** [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews)

  
---

**Sponsored**

### Teikametrics

Teikametrics is an AI-powered retail marketplace optimization platform designed to help users drive profitable growth across major online marketplaces such as Amazon, Walmart, and TikTok Shop. This innovative solution leverages advanced technology to streamline various aspects of marketplace management, enabling brands and agencies to make informed decisions quickly and efficiently. The platform is particularly beneficial for e-commerce businesses looking to enhance their performance in competitive retail environments. Teikametrics caters to a diverse target audience, including brands, agencies, and sellers who require a comprehensive solution to manage advertising, product listings, inventory, and performance analytics. By integrating these critical components into a single operating system, Teikametrics eliminates the need for multiple disconnected tools, allowing users to focus on growth and profitability. At the heart of Teikametrics is ARI, the proprietary and patent-pending Generative AI engine. ARI distinguishes itself by connecting various optimization levers that directly influence profitability. This includes real-time adjustments to advertising strategies based on margin, demand, and inventory levels, ensuring that marketing efforts are always aligned with business objectives. Additionally, the platform continuously optimizes product listings for both organic and paid performance, enhancing visibility and driving sales. Teikametrics also offers robust inventory forecasting capabilities, which help prevent wasted spending and stock-outs, ultimately leading to a more efficient allocation of resources. The platform transforms raw marketplace data into actionable insights, providing users with clear, decision-ready recommendations that facilitate strategic planning. This level of automation is particularly advantageous for high-volume, high-complexity workflows that would typically require large teams, enabling users to scale operations more effectively. In summary, Teikametrics is purpose-built for retail marketplaces, distinguishing itself from generic advertising technology or business intelligence software. By automating complex processes and integrating essential functions, the platform empowers users to operate more efficiently and achieve sustainable growth in an increasingly competitive landscape.



[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&amp;secure%5Bad_slot%5D=category_product_list&amp;secure%5Bcategory_id%5D=277&amp;secure%5Bdisplayable_resource_id%5D=277&amp;secure%5Bdisplayable_resource_type%5D=Category&amp;secure%5Bmedium%5D=sponsored&amp;secure%5Bplacement_reason%5D=page_category&amp;secure%5Bplacement_resource_ids%5D%5B%5D=277&amp;secure%5Bprioritized%5D=false&amp;secure%5Bproduct_id%5D=47039&amp;secure%5Bresource_id%5D=277&amp;secure%5Bresource_type%5D=Category&amp;secure%5Bsource_type%5D=category_page&amp;secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdisplay-advertising%2Fsmall-business&amp;secure%5Btoken%5D=3adbb91059ceaeb66f22aace84551255b5e66b0b8cbfe66e0938e31df63d4df5&amp;secure%5Burl%5D=https%3A%2F%2Fwww.teikametrics.com%2Fplatform%2F%3Futm_source%3Dg2%26utm_medium%3Dppc_g2%26utm_campaign%3Dg2_clicks%26utm_content%3DARI&amp;secure%5Burl_type%5D=custom_url)

---

  ## What Are the Top-Rated Display Advertising Software Products in 2026?
### 1. [GroundTruth Ads Manager](https://www.g2.com/products/groundtruth-ads-manager/reviews)
  GroundTruth Ads Manager is an easy-to-use, self-serve omnichannel ad platform. Built on top of GroundTruth&#39;s MRC accredited location data suite, the platform helps you target and message your audiences to drive outcomes that matter: Boost brand awareness, drive online and. in-store visits, and increase sales to your business all through the click of a few buttons. Plus, you can serve these ads on mobile, desktop, or connected TV. • No IO contract required. • No minimum spend. • Real-time reporting on actual visits.


  **Average Rating:** 3.9/5.0
  **Total Reviews:** 10
**How Do G2 Users Rate GroundTruth Ads Manager?**

- **Close Ecosystem API:** 7.8/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.5/10)
- **Display Functionality:** 7.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.1/10 (Category avg: 8.2/10)

**Who Is the Company Behind GroundTruth Ads Manager?**

- **Seller:** [GroundTruth](https://www.g2.com/sellers/groundtruth)
- **Year Founded:** 2009
- **HQ Location:** New York, US
- **Twitter:** @groundtruthco (3,536 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/18109829 (386 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Marketing and Advertising
  - **Company Size:** 64% Mid-Market, 36% Small-Business


### 2. [ONE by AOL: Advertisers](https://www.g2.com/products/one-by-aol-advertisers/reviews)
  ONE by AOL is an open, versatile product suite designed to meet the unique needs of every advertiser. Advertisers have full control of their own data, with the ability to choose plug-in modules to meet specific needs. This unified approach to data and technology increases efficiency, reduces waste, improves performance and drives real results.


  **Average Rating:** 4.4/5.0
  **Total Reviews:** 7
**How Do G2 Users Rate ONE by AOL: Advertisers?**

- **Close Ecosystem API:** 8.3/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.5/10)
- **Display Functionality:** 8.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.8/10 (Category avg: 8.2/10)

**Who Is the Company Behind ONE by AOL: Advertisers?**

- **Seller:** [ADTECH](https://www.g2.com/sellers/adtech)
- **Year Founded:** 1998
- **HQ Location:** Dreieich, DE
- **Twitter:** @ADTECHAdServer (1,432 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/233052/ (212 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 43% Small-Business, 29% Mid-Market


### 3. [El Toro Ad Tech](https://www.g2.com/products/el-toro-ad-tech/reviews)
  El Toro provides the certainty marketers need. We are a premier hyper-targeted marketing and audience platform that eliminates the guesswork of digital advertising. By leveraging our patented technology to connect Mobile Advertising IDs (MAIDs) and IP addresses to physical households, we turn raw data into a measurable competitive advantage. Our Technology While traditional digital advertising relies on cookies and probabilistic modeling, El Toro operates on deterministic data. Our process maps digital identities to physical addresses with unparalleled accuracy, allowing brands to engage their most valuable audiences at the household level. Household Verification: We move beyond &quot;look-alike&quot; audiences to target specific, verified locations, ensuring your spend is never wasted on bots or irrelevant traffic. Matchback Analysis: We provide the industry’s most transparent attribution. By comparing your actual sales data against our targeted lists, our Matchback Analysis reveals the direct impact of your campaign on your bottom line. Future-Proof Targeting: Our 1-to-1 targeting methodology does not rely on cookies, making El Toro a stable, long-term solution for the modern privacy landscape. Who We Empower El Toro is the trusted partner for Digital Marketing Agencies and sophisticated brands across high-stakes industries, including Automotive, Higher Education, Financial Services, ISPs, and Home Services. We don&#39;t just help you reach an audience; we help you understand exactly who they are and how they convert. Transition from speculative marketing to data-driven precision with El Toro.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 14
**How Do G2 Users Rate El Toro Ad Tech?**

- **Has the product been a good partner in doing business?:** 5.6/10 (Category avg: 8.5/10)

**Who Is the Company Behind El Toro Ad Tech?**

- **Seller:** [El Toro](https://www.g2.com/sellers/el-toro)
- **Company Website:** https://www.eltoro.com
- **Year Founded:** 2013
- **HQ Location:** Louisville, KY
- **Twitter:** @ElToroDotCom (3,840 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/3611318 (168 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Marketing and Advertising
  - **Company Size:** 73% Small-Business, 27% Mid-Market


### 4. [RichAds](https://www.g2.com/products/richads/reviews)
  RichAds is a self-serve advertising platform where scale meets performance. Our advertising formats: push, pops, in-page, calendar, direct click, google uac. RichAds offers 5B impressions daily in 200+ countries all over the world. Why choose RichAds? • 5B+ impressions per day for the perfect scaling • Top verticals: gambling, betting, crypto, dating, antivirus, cleaners, VPN, and more • Premium sources with incredibly high conversion rates • Expert support (ready-made whitelists, custom creatives for your offers, turn-key ad campaigns) • Target CPA for the best bids and HQ traffic (300% ROI with auto-optimization) • Flagship features: Optimizer, Predictor, Multiformat, Performance mode


  **Average Rating:** 3.6/5.0
  **Total Reviews:** 5
**How Do G2 Users Rate RichAds?**

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.5/10)
- **Display Functionality:** 10.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.2/10)

**Who Is the Company Behind RichAds?**

- **Seller:** [RICHADS LTD](https://www.g2.com/sellers/richads-ltd)
- **Year Founded:** 2018
- **HQ Location:** Limassol, CY
- **LinkedIn® Page:** https://www.linkedin.com/company/richadscom (82 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Small-Business, 33% Mid-Market


### 5. [Sellics](https://www.g2.com/products/sellics/reviews)
  Sellics advertising is now powered by Perpetua. Perpetua provides growth optimization and reporting technology for the world’s smartest eCommerce businesses. Integrations with Amazon, Walmart, Instacart and more ensure brands achieve full-funnel engagement and maximum visibility.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 23
**How Do G2 Users Rate Sellics?**

- **Close Ecosystem API:** 6.7/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.5/10)
- **Display Functionality:** 8.3/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 6.7/10 (Category avg: 8.2/10)

**Who Is the Company Behind Sellics?**

- **Seller:** [Sellics Marketplace Analytics](https://www.g2.com/sellers/sellics-marketplace-analytics)
- **Year Founded:** 2014
- **HQ Location:** Toronto, CA
- **Twitter:** @Sellics_AMZ (1,324 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/perpetua-labs/about/ (88 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Retail
  - **Company Size:** 83% Small-Business, 9% Enterprise


### 6. [UpRival](https://www.g2.com/products/uprival/reviews)
  Helping Ad Networks, Agencies, Advertisers, and Publishers take back control of their advertising.


  **Average Rating:** 4.7/5.0
  **Total Reviews:** 5
**How Do G2 Users Rate UpRival?**

- **Close Ecosystem API:** 7.5/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.5/10)
- **Display Functionality:** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.2/10)

**Who Is the Company Behind UpRival?**

- **Seller:** [UpRival](https://www.g2.com/sellers/uprival)
- **Year Founded:** 2018
- **HQ Location:** Pleasant Grove, US
- **Twitter:** @UpRivalSocial (2 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/uprival/ (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 80% Small-Business, 20% Mid-Market


### 7. [Vertoz](https://www.g2.com/products/vertoz/reviews)
  Vertoz is a programmatic advertising company that offers engaging and innovative advertising and monetization solutions which replaces the traditional methods of media buying and selling of advertisement. Our company’s proprietary technology, advanced capabilities and the programmatic platform is a highly scalable software platform that powers and optimizes the marketplace for the real-time trading of digital advertising inventory between advertisers and publishers. We call our platform as a “Ingenious Plex – The Complete Advertising and Monetization Suite”. Our Ingenious Programmatic Plex, self-serve DSP, gives your business uplift in terms of extended audience reach, optimized campaign delivery, cross platform optimization and the best conversion rates to match your advertising and marketing goals. Connect to our premium publishers, ad-exchanges and SSP’s to serve your ad to the right audience at right time and place. Target the right audience and reconnect with them anywhere. Hence, leverage our superior technology and unique custom models for your campaigns. Reach out to viewers universally with our multi-screen solutions. We ensure your advertising presence is present on all devices and platforms. Vertoz’s dedicated account specialists ensure complete optimization and support, while our experienced Ad Ops team monitors the quality of publisher websites that we partner with. Founded in 2012, Vertoz has offices worldwide with its global headquarter in New York, U.S.A Vertoz also has offices in other locations like San Francisco, London, Dubai, Mumbai &amp; New Delhi.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 7
**How Do G2 Users Rate Vertoz?**

- **Close Ecosystem API:** 8.3/10 (Category avg: 7.9/10)
- **Display Functionality:** 8.3/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.0/10 (Category avg: 8.2/10)

**Who Is the Company Behind Vertoz?**

- **Seller:** [Vertoz](https://www.g2.com/sellers/vertoz)
- **Year Founded:** 2012
- **HQ Location:** Mumbai, IN
- **Twitter:** @vertozgroup (1,492 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/2501416 (298 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 43% Small-Business, 43% Mid-Market


### 8. [Adform Demand Side Platform](https://www.g2.com/products/adform-demand-side-platform/reviews)
  Leverage Adform’s DSP to reach your audience by first-party data, third-party data, ISP, location, behavior, context, device and keywords to connect with the consumers most likely to engage, click or convert – wherever they are in the digital universe. Ideal for medium to large enterprises in local or global markets.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate Adform Demand Side Platform?**

- **Close Ecosystem API:** 5.8/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.5/10)
- **Display Functionality:** 7.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.2/10)

**Who Is the Company Behind Adform Demand Side Platform?**

- **Seller:** [Adform](https://www.g2.com/sellers/adform)
- **Year Founded:** 2002
- **HQ Location:** Copenhagen, Capital Region
- **LinkedIn® Page:** https://www.linkedin.com/company/adform (872 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Small-Business, 50% Mid-Market


### 9. [Connexity Shopping Ad Platform](https://www.g2.com/products/connexity-shopping-ad-platform/reviews)
  Connexity Shopping Ad Platform is a technology and data-driven marketing services company that enables retailers and brands to understand their consumers.


  **Average Rating:** 3.4/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate Connexity Shopping Ad Platform?**

- **Display Functionality:** 0.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 0.0/10 (Category avg: 8.2/10)

**Who Is the Company Behind Connexity Shopping Ad Platform?**

- **Seller:** [Connexity](https://www.g2.com/sellers/connexity)
- **Year Founded:** 1996
- **HQ Location:** Santa Monica, California, United States
- **Twitter:** @ConnexityInc (6 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/connexity (247 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Small-Business, 25% Enterprise


#### What Are Connexity Shopping Ad Platform's Pros and Cons?

**Pros:**

- Client Acquisition (1 reviews)
- Partnership (1 reviews)
- Team Helpfulness (1 reviews)

**Cons:**

- Budget Management (1 reviews)
- Delay Issues (1 reviews)

### 10. [Genius Monkey](https://www.g2.com/products/genius-monkey/reviews)
  DISPLAY, VIDEO, OTT, NATIVE, AUDIO, SOCIAL AND RETARGETING We find the perfect consumer for your brand and deliver your digital ads to all of their devices, using any channels available, as often as necessary until they engage. And we do this in the most cost- effective way possible. It’s programmatic! Reach more people for less with our proven tracking, attribution and optimization. WHAT DOES GENIUS MONKEY DO, AND WHY? It comes down to one thing. We get your brand, product or message in front of more people with the highest propensity to engage as often as possible and in the most cost-effective way. We do this via fully-managed display, social, native, video, over the top / connected TV, and audio/online radio based ads layered with top notch behavioral data across our media agnostic set of partner networks. We work with major brands and agencies all over the country as their trusted source of programmatic based digital advertising. Proven programmatic advertising, evolved. Because of the advanced technology of Genius Monkey’s programmatic marketing, the world of advertising has become a whole new ballgame! You, the advertiser, no longer have to put the word out, hoping that the right person sees or hears it. Thanks to our advanced tracking methods, we know when someone is searching for an item. We can then begin placing ads directly in their path, leading them to where they need to be ... on your site or in your shop! We essentially remove the burden of search from both the marketer and the shopper. That makes us “the perfect matchmaker!”


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate Genius Monkey?**

- **Close Ecosystem API:** 10.0/10 (Category avg: 7.9/10)
- **Display Functionality:** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 10.0/10 (Category avg: 8.2/10)

**Who Is the Company Behind Genius Monkey?**

- **Seller:** [Genius Monkey](https://www.g2.com/sellers/genius-monkey)
- **Year Founded:** 2004
- **HQ Location:** Tempe, US
- **LinkedIn® Page:** https://www.linkedin.com/company/genius-monkey (47 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 25% Enterprise, 25% Mid-Market


#### What Are Genius Monkey's Pros and Cons?

**Pros:**

- Customer Support (2 reviews)
- Team Helpfulness (2 reviews)
- Account Management (1 reviews)
- Advertising (1 reviews)
- Campaign Management (1 reviews)

**Cons:**

- Limited Creativity (1 reviews)
- Limited Reach (1 reviews)
- Video Issues (1 reviews)

### 11. [Martailer](https://www.g2.com/products/martailer/reviews)
  Retail media for e-commerce retailers and marketplaces. Martailer helps retailers and marketplaces increase advertising revenue by creating and automating retail data-based advertising solutions for their vendors, brands, and marketplace sellers. Martailer&#39;s self-service advertising platform is designed to easily create, manage, and analyze retailer data-based advertising campaigns. On-site: - sponsored product ads - banner ads Off-site: - facebook ads - google ads - newsletters - in-store ads Retail data-driven advertising solutions for vendors, brands, and marketplace sellers. Automate marketing co-operations, increase ad revenue, save time and costs.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 4
**How Do G2 Users Rate Martailer?**

- **Close Ecosystem API:** 10.0/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.5/10)
- **Display Functionality:** 8.3/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.2/10)

**Who Is the Company Behind Martailer?**

- **Seller:** [Martailer](https://www.g2.com/sellers/martailer)
- **Year Founded:** 2019
- **HQ Location:** Vilnius, LT
- **LinkedIn® Page:** https://www.linkedin.com/company/42424714 (13 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 50% Small-Business, 50% Mid-Market


### 12. [Mastercard Offers](https://www.g2.com/products/mastercard-offers/reviews)
  Mastercard Offers is a comprehensive solution designed to help merchants achieve their business objectives by managing merchant-funded offers with exceptional ease and efficiency. By leveraging Mastercard&#39;s extensive experience, advanced personalization engine, and flexible capabilities, this dynamic platform operates seamlessly across any payment type and network, providing access to a wide range of distribution channels. Key Features and Functionality: - Pay for Performance: Merchants pay only for results directly attributed to sales, backed by rich analytics that ensure a clear return on ad spend. - Targeted Offer Models: Utilizing advanced AI, merchants can unlock new revenue streams by targeting the right customers and paying solely for actual performance. - Retention Boost: Strategic campaigns are designed to elevate customer retention by rewarding increased spending frequency and managing offers to sustain customer engagement. - Win-Back Strategies: The platform enables merchants to regain lost revenue by strategically re-engaging lapsed customers through dynamic offers. - Efficient Spend Management: With card-linked offers, merchants can maximize marketing impact, confidently set budgets, and demonstrate incremental lift through attributable sales and analytics. Primary Value and User Solutions: Mastercard Offers empowers merchants to drive customer loyalty and increase sales by delivering personalized, merchant-funded offers efficiently. The platform&#39;s end-to-end management capabilities simplify the process of creating and distributing offers, allowing merchants to focus on their core business operations. By providing targeted and performance-based incentives, merchants can attract new customers, retain existing ones, and re-engage those who have lapsed, ultimately enhancing their overall market competitiveness.


  **Average Rating:** 4.6/5.0
  **Total Reviews:** 17
**How Do G2 Users Rate Mastercard Offers?**

- **Close Ecosystem API:** 9.4/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.5/10)
- **Display Functionality:** 9.6/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.8/10 (Category avg: 8.2/10)

**Who Is the Company Behind Mastercard Offers?**

- **Seller:** [Mastercard](https://www.g2.com/sellers/mastercard)
- **Year Founded:** 1966
- **HQ Location:** Purchase, NY
- **Twitter:** @Mastercard (490,015 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/mastercard/ (47,338 employees on LinkedIn®)
- **Ownership:** NYSE - New York Stock Exchange

**Who Uses This Product?**
  - **Company Size:** 65% Small-Business, 29% Mid-Market


#### What Are Mastercard Offers's Pros and Cons?

**Pros:**

- Rewards Program (11 reviews)
- Helpful (10 reviews)
- Ease of Use (8 reviews)
- Rewards (8 reviews)
- Rewards System (8 reviews)

**Cons:**

- Limited Options (5 reviews)
- Cost (2 reviews)
- Expensive (2 reviews)
- Geographical Limitations (2 reviews)
- Limited Features (2 reviews)

### 13. [Omneky](https://www.g2.com/products/omneky/reviews)
  Omneky utilizes state-of-the-art deep learning to personalize advertising creative across all digital channels. Our machine learning algorithms analyze what designs and messaging are resonating with prospective customers and use these insights to generate ads most likely to drive engagement.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 12
**How Do G2 Users Rate Omneky?**

- **Close Ecosystem API:** 10.0/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.5/10)
- **Display Functionality:** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.2/10)

**Who Is the Company Behind Omneky?**

- **Seller:** [Omneky](https://www.g2.com/sellers/omneky)
- **Company Website:** https://www.omneky.com
- **Year Founded:** 2018
- **HQ Location:** San Francisco, US
- **Twitter:** @omneky (16,218 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/omneky/ (31 employees on LinkedIn®)

**Who Uses This Product?**
  - **Top Industries:** Marketing and Advertising
  - **Company Size:** 92% Small-Business, 17% Mid-Market


#### What Are Omneky's Pros and Cons?

**Pros:**

- Content Creation (1 reviews)
- Features (1 reviews)
- Intuitive (1 reviews)
- Results Performance (1 reviews)
- Text Generation (1 reviews)


### 14. [Opera Ads](https://www.g2.com/products/opera-ads/reviews)
  Opera Ads, the advertising platform by global web innovator Opera, powers advertising with extensive reach, user-centric engagement, and dedicated global support. It fuels monetization and user engagement through a comprehensive suite of products that includes Premium Ad Solutions, offering premium placements specific to Opera browsers, a demand-side platform (DSP) and a supply-side platform (SSP). The platform allows advertisers to leverage a vast audience across various channels, all within a brand-safe environment. By prioritizing trust, Opera Ads ensures impactful and transparent advertising experiences. Learn more at http://opera.com/ads.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 16
**How Do G2 Users Rate Opera Ads?**

- **Close Ecosystem API:** 10.0/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.5/10)
- **Display Functionality:** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.2/10 (Category avg: 8.2/10)

**Who Is the Company Behind Opera Ads?**

- **Seller:** [Opera](https://www.g2.com/sellers/opera)
- **Year Founded:** 1995
- **HQ Location:** Oslo, Norway
- **Twitter:** @opera (571,850 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/7327/ (2,404 employees on LinkedIn®)
- **Ownership:** Opera Limited (NASDAQ: OPRA)

**Who Uses This Product?**
  - **Company Size:** 63% Small-Business, 25% Mid-Market


#### What Are Opera Ads's Pros and Cons?

**Pros:**

- Ease of Use (9 reviews)
- Audience Targeting (5 reviews)
- Simple (5 reviews)
- Audience Reach (4 reviews)
- Setup Ease (4 reviews)

**Cons:**

- Limited Audience Reach (3 reviews)
- Limited Reporting (3 reviews)
- Poor Reporting (3 reviews)
- Inaccurate Tracking (2 reviews)
- Inefficient Targeting (2 reviews)

### 15. [Tomi.ai](https://www.g2.com/products/tomi-ai/reviews)
  Tomi.ai is a privacy-friendly website visitor and inbound lead scoring platform that predicts the probability to buy and future revenue for every website visitor and turns these predictions into: - Advertising audiences and synthetic conversions (smart bidding optimization signals) that maximize revenue (not leads) and eliminate wasted marketing spend, - Instant insights into the actual quality of traffic generated by various channels, audiences, and ad creatives, - Lead and prospect scores that help sales teams create more pipeline and close more deals.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 21
**How Do G2 Users Rate Tomi.ai?**

- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.2/10)

**Who Is the Company Behind Tomi.ai?**

- **Seller:** [Tomi.ai](https://www.g2.com/sellers/tomi-ai)
- **Year Founded:** 2020
- **HQ Location:** Sunnyvale, US
- **Twitter:** @MeetTomiAI (23 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/tomi-ai/ (10 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 43% Enterprise, 43% Mid-Market


### 16. [Topple](https://www.g2.com/products/topple/reviews)
  Topple is a self-serve advertising platform that helps brands efficiently reach new audiences of consumers with display and video ads on the sites their customers know, love, and trust. By consolidating the digital advertising supply chain and removing unnecessary intermediaries, Topple helped brands save an average of 64 to 81% on video and display ad CPC&#39;s in Q1 2023. Topple&#39;s digital advertising subscription packages offer marketers the ability to save up to 20% on fixed-bid campaigns while gaining access to the insights and recommendations of Topple&#39;s team of in-house AdOps experts. Find out more wearetopple.com.


  **Average Rating:** 3.8/5.0
  **Total Reviews:** 5
**How Do G2 Users Rate Topple?**

- **Close Ecosystem API:** 7.5/10 (Category avg: 7.9/10)
- **Display Functionality:** 9.4/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.5/10 (Category avg: 8.2/10)

**Who Is the Company Behind Topple?**

- **Seller:** [Topple](https://www.g2.com/sellers/topple)
- **Year Founded:** 2020
- **HQ Location:** Telluride, US
- **LinkedIn® Page:** https://www.linkedin.com/company/toppleads/ (6 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 80% Mid-Market, 20% Small-Business


### 17. [Ad3 Media](https://www.g2.com/products/ad3-ad3-media/reviews)
  Ad3 Media provides a video and display advertising platform with a 100% built-in advertiser demand fill combined with next-generation ad technology.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate Ad3 Media?**

- **Close Ecosystem API:** 8.3/10 (Category avg: 7.9/10)
- **Display Functionality:** 8.3/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.2/10)

**Who Is the Company Behind Ad3 Media?**

- **Seller:** [Ad3](https://www.g2.com/sellers/ad3)
- **Year Founded:** 2017
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/ad3/ (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 33% Enterprise, 33% Mid-Market


### 18. [AdFlight](https://www.g2.com/products/adflight/reviews)
  AdFlight&#39;s ad serving APIs help businesses to quickly build fully-customized Ad Servers for their company. Core elements like campaign management, budget pacing, decisioning, event tracking and reporting are all taken care of. With AdFlight you can build a custom ad server in no time.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate AdFlight?**

- **Close Ecosystem API:** 9.2/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 7.5/10 (Category avg: 8.5/10)
- **Display Functionality:** 8.9/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.2/10)

**Who Is the Company Behind AdFlight?**

- **Seller:** [AdFlight](https://www.g2.com/sellers/adflight)
- **HQ Location:** N/A
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Mid-Market


### 19. [Advanse](https://www.g2.com/products/advanse/reviews)
  The Adaptive Advertising Platform.


  **Average Rating:** 3.3/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate Advanse?**

- **Close Ecosystem API:** 8.3/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.5/10)
- **Display Functionality:** 6.7/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 7.2/10 (Category avg: 8.2/10)

**Who Is the Company Behind Advanse?**

- **Seller:** [Advanse](https://www.g2.com/sellers/advanse)
- **Year Founded:** 2010
- **HQ Location:** N/A
- **Twitter:** @AdvanseAds (24 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/advanse/ (24 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 67% Small-Business, 33% Enterprise


### 20. [Advertise.com](https://www.g2.com/products/advertise-com/reviews)
  Advertise.com is an advertising platform for Contextual PPC, Display, Mobile, Video, and Remarketing traffic, enabling advertisers to reach a wider audience through our exclusive network of publisher properties.


  **Average Rating:** 4.3/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate Advertise.com?**

- **Display Functionality:** 8.3/10 (Category avg: 8.4/10)

**Who Is the Company Behind Advertise.com?**

- **Seller:** [Advertise.com](https://www.g2.com/sellers/advertise-com)
- **Year Founded:** 2001
- **HQ Location:** N/A
- **Twitter:** @advertisedotcom (1,489 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 100% Small-Business


### 21. [AdvertServe](https://www.g2.com/products/advertserve/reviews)
  Complete ad serving platform for web, mobile, and video with dozens of creative formats and real-time reporting.


  **Average Rating:** 5.0/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate AdvertServe?**

- **Display Functionality:** 10.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 10.0/10 (Category avg: 8.2/10)

**Who Is the Company Behind AdvertServe?**

- **Seller:** [Renegade Internet](https://www.g2.com/sellers/renegade-internet)
- **Year Founded:** 2000
- **HQ Location:** New Castle, US
- **Twitter:** @RenegadeBuzz (30 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/advertserve (2 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 67% Mid-Market, 33% Small-Business


### 22. [Contobox](https://www.g2.com/products/contobox/reviews)
  Contobox™ is a leader in eCommerce technology. Brands use the Contobox platform to reach shoppers with convenient, personalized recommendations and messaging that drives sales, across any format or device. Contobox delivers performance with engagement based shopper intelligence, predictive product recommendation, and data driven enhanced creative.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate Contobox?**

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.5/10)
- **Display Functionality:** 9.2/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 9.2/10 (Category avg: 8.2/10)

**Who Is the Company Behind Contobox?**

- **Seller:** [Crucial Interactive](https://www.g2.com/sellers/crucial-interactive)
- **Year Founded:** 2007
- **HQ Location:** Toronto, CA
- **Twitter:** @CrucialInter (410 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/crucial-interactive (7 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 67% Enterprise, 33% Mid-Market


### 23. [Criteo Commerce Max (Retail Media)](https://www.g2.com/products/criteo-commerce-max-retail-media/reviews)
  Criteo’s Commerce Max enables brands and agencies to activate cross-channel retail media campaigns onsite across 200+ global retailers and offsite across thousands of premium publishers with closed loop measurement tied to actual online and in-store sales data. A single point of entry for 200+ retailers, Commerce Max allows advertisers to operate onsite and offsite campaigns within one platform with unified workflows and reporting. Access AI-powered optimization models to maximize revenue while targeting unique retailer audiences. Advanced commerce insights enable brands and agencies to make smarter media and merchandising decisions.


  **Average Rating:** 4.0/5.0
  **Total Reviews:** 18
**How Do G2 Users Rate Criteo Commerce Max (Retail Media)?**

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 10.0/10 (Category avg: 8.2/10)

**Who Is the Company Behind Criteo Commerce Max (Retail Media)?**

- **Seller:** [Criteo](https://www.g2.com/sellers/criteo)
- **HQ Location:** Paris, France
- **Twitter:** @criteo (18,699 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/37209/ (3,903 employees on LinkedIn®)
- **Ownership:** NASDAQ:CRTO
- **Total Revenue (USD mm):** $2,072

**Who Uses This Product?**
  - **Top Industries:** Marketing and Advertising
  - **Company Size:** 39% Small-Business, 33% Mid-Market


### 24. [Stack Overflow Advertising](https://www.g2.com/products/stack-overflow-advertising/reviews)
  Stack Overflow Advertising gives brands a highly relevant and brand safe environment to reach more than 50 million developers and technologists worldwide. Our exclusive targeting is based on real questions and topics, allowing you to reach the right person, with the right message, at the right moment. This unique combination makes us your always on, conversion support strategy. Turn to our experience with the developer and technical community to build an advertising plan that supports your marketing and business goals.


  **Average Rating:** 4.8/5.0
  **Total Reviews:** 3

**Who Is the Company Behind Stack Overflow Advertising?**

- **Seller:** [Stack Overflow](https://www.g2.com/sellers/stack-overflow)
- **Year Founded:** 2008
- **HQ Location:** New York
- **Twitter:** @StackOverflow (256,024 Twitter followers)
- **LinkedIn® Page:** https://www.linkedin.com/company/974353/ (638 employees on LinkedIn®)

**Who Uses This Product?**
  - **Company Size:** 67% Small-Business, 33% Mid-Market


#### What Are Stack Overflow Advertising's Pros and Cons?

**Pros:**

- Information Management (1 reviews)
- Job Opportunities (1 reviews)
- Search Efficiency (1 reviews)

**Cons:**

- Account Issues (1 reviews)

### 25. [VerticalScope](https://www.g2.com/products/verticalscope/reviews)
  VerticalScope is an Internet media company providing detailed coverage &amp; analysis of the Technology, Automotive, &amp; Sports vertical market.


  **Average Rating:** 4.2/5.0
  **Total Reviews:** 3
**How Do G2 Users Rate VerticalScope?**

- **Close Ecosystem API:** 10.0/10 (Category avg: 7.9/10)
- **Display Functionality:** 10.0/10 (Category avg: 8.4/10)
- **Performance and Reliability:** 10.0/10 (Category avg: 8.2/10)

**Who Is the Company Behind VerticalScope?**

- **Seller:** [VerticalScope](https://www.g2.com/sellers/verticalscope)
- **HQ Location:** Toronto, CA
- **LinkedIn® Page:** https://www.linkedin.com/company/verticalscope-inc-/ (165 employees on LinkedIn®)
- **Ownership:** TSE: FORA

**Who Uses This Product?**
  - **Company Size:** 67% Mid-Market, 33% Small-Business


#### What Are VerticalScope's Pros and Cons?

**Pros:**

- Advertising (1 reviews)
- Easy Integrations (1 reviews)
- Targeting (1 reviews)



    ## What Is Display Advertising Software?
  [Digital Advertising Tech](https://www.g2.com/categories/digital-advertising-tech)
  ## What Software Categories Are Similar to Display Advertising Software?
    - [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising)
    - [Video Advertising Software](https://www.g2.com/categories/video-advertising)
    - [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising)

  
    
