
I like that I can launch campaigns on my own AND that they are reviewed by my StackAdapt account manager who helps me optimize for best results. Review collected by and hosted on G2.com.
Nothing - this is my favorite digital provider, by far. Review collected by and hosted on G2.com.
My favorite part about StackAdapt is its video advertisement which helps me to deliver best quality content to my customers. It offers me various types if templates due to which I find no hindrance in converting my ideas into reality. Furthermore I can add URLs headlines logos by which my customers can easily understand the product quality. Review collected by and hosted on G2.com.
Sometimes bulky appearance is problem for me due to which it becomes difficult to manage various campaigns. Moreover I think its dashboard needs to be improved. If the interface becomes simpler then users can get more benefits out of it. Review collected by and hosted on G2.com.
Love the managed service option, and the support we get from the whole team. The creative studio has helped us get great looking, unique ads into market without straining our internal resources. Review collected by and hosted on G2.com.
I don't really have any meaningful or helpful criticisms. No complaints. Review collected by and hosted on G2.com.
StackAdapt has always shown a strong performance for conversion campaigns, usually they are in the top or are the top performer for my campaigns. The dashboard makes it super easy to check into how the campaign is running, make updates or grab screen shots. My account managers handle the set up and optimization and I can tell they always have an eye on things since they will regularly email me to ask if they are able to make specific changes to enhance the performance. Review collected by and hosted on G2.com.
The only issue I had was some confusion over a revised booking where my campaign ended up spending over budget as a result. My account managers checked into this right away and issued us a credit for the over run so I would say even though there was a mistake made it was amended immediately and in an extremely satisfactory way. Review collected by and hosted on G2.com.
From the start, the team at StackAdapt has gone above and beyond to help make each and every campaign a success and they have been a TRUE partner. The platform is an absolute dream and StackAdapt is by far my favorite vendor to work with. On top of that the team has helped us build campaigns for clients that have seen such tremendous success and we love going back to our clients with such great news all the time!! The platform is amazing, user friendly, in-depth and customizable – just fantastic! And the post-mortem recap reviews – WOW! Review collected by and hosted on G2.com.
There is not a single thing that I can think of that I don't like about the platform. Review collected by and hosted on G2.com.
The performance is very very good. The platform is excellent and the audience / contextual targeting are the best in the business. Custom segments are wonderful! The team they have put together are excellent. The support is the best I have worked with and we have done business with a number of the other DSP,s in the USA. By the way our business is all USA based and we use StackAdapt.
In particular Ashley Britton our superb support liaison contact and Steve Fogel who heads up our overall interactions with StackAdapt. These two people are world class when it comes to interacting with clients. SA is fortunate to have them on there team. Review collected by and hosted on G2.com.
I can not honestly say I have anything that I really dislike. When you get a team like Steve and Ashley, well you can not complain. Review collected by and hosted on G2.com.
Since working with the team they have been excellent. They were great in getting the campaigns set up, and to a good standard, and have been in close contact since keeping us informed of performance and optimisations.
I have been impressed with their communication, technical expertise, and reporting. We catch-up fortnightly where they share insights from the intervening time.
We decided to move forward with StackAdapt on the merits of our initial discussions, and the targeting capabilities they have when leveraging third party data. Review collected by and hosted on G2.com.
We would love to consider StackAdapt for the future on some potential UK based projects however they don't quite have the expertise here... yet. Review collected by and hosted on G2.com.
Stackadapt is easy to use and has the best customer service of any advertising platform. The ability to find and target specific audiences has been a great tool for every type of client we work with. The customer service and dedicated account managers are great at responding quickly and helping you solve any issues on the platform. Stackadapt also does a great job of listening to its users to improve the platform. I researched DSP's for three months trying to find one that best fit our agency. The switch to Stackadapt has improved our efficiency and digital results. Review collected by and hosted on G2.com.
I don't think there is a thing to dislike about the platform. Even if you have issues, there is a platform course and a dedicated account manager to help guide you through any issue. Review collected by and hosted on G2.com.
Their assigned account managers are the best thing about StackAdapt. I have used many similar software providers and many can be helpful, but StackAdapt tends to go the extra mile.
Before I ever signed up to become a user, I was sent box of chocolates on more than one occasion just to get a meeting with me. My office was very grateful.
Once I got started with one of our clients, they helped us setup so many custom segments so that I could just focus on ad design and messaging. It really saved me a lot of time. Review collected by and hosted on G2.com.
The thing I like least is how difficult it is to create custom segments. There are certain tools you don't even have access to use by yourself. This, of course, is mitigated by your account manager who will do a lot of the heavy lifting for you. It just means you are are at the mercy of their availability. Review collected by and hosted on G2.com.
StackAdapt offers a great omni-channel programmatic DSP with the ability to utilize video, display, native, and connected TV all in one platform with no minimums, great PMP deals, and a plethora of third-party data Review collected by and hosted on G2.com.
User interface can be clunky at times going between Advertisers, Campaign Groups, and Campaigns - could be streamlined significantly Review collected by and hosted on G2.com.
They are a team player, they are hands on with our campaign, they take initiative to recommend optimizations, they provide their reporting every week on time and participate in weekly check in calls. And if during a campaign there was a Stackadapt media tactic that was underperforming, they will recommend alternatives to pause/move money around to better performing tactics. Review collected by and hosted on G2.com.
Some display media partners have a media dashboard available for us to access to get campaign metric info at any give time. That is a nice tool to have. But if I ever need any metric data our Stackadapt reps are able to get me what i need quickly and not really missing the dashboard tool but still nice to have if it was available. Review collected by and hosted on G2.com.
I've only used StackAdapt for Native Ads campaigns so far but what I like the most is definitely its ease of use and accuracy in targeting.
The tool is super easy to manage and understand and if you happen to have any issue, the customer support service will be here to help you.
I really like the "Custom Segment" feature which allows you to target users based on a list of keywords that you can select. Review collected by and hosted on G2.com.
There aren't many things I didn't appreciate. I think the only thing that could have been a hindrance for my company was the minimum amount required to start a campaign, but even on that point the team was flexible. Review collected by and hosted on G2.com.
StackAdapt has made programmatic advertising easily doable and successful for our business. Their customer service and onboarding process was second to none. They got us up and running in no time in an easy, self-service manner but were with us every step of the way when we had questions. The StackAdapt platform is powerful yet easy to use and our account representatives are always there for us when we need assistance. The full-funnel advertising platform is helping us achieve our awareness and lead flow goals regularly while staying within our budget. The platform makes it easy and doable to find new audiences, scale up during higher demand times, and pause when we need to. Review collected by and hosted on G2.com.
Honestly, there hasn't been anything yet that we have disliked. Every time we have an issue, our account reps are immediately there to assist. If there was anything that I could wish were different, is for a little more patience with our account representatives. Often, it feels like we haven't quite got one campaign off and running or we're not yet comfortable with a new to us advertising medium when they're already pitching the next. I do appreciate the information, and often we intend to use it in the future, but it can sometimes feel pushy. Review collected by and hosted on G2.com.
They are easy to work with. Campaign set ups are simple and they offer optimization tips to get the most out of our client's campaigns. I can launch a campaign as soon as one day. I find my self moving clients over to StackAdapt on a monthly basis. They also provide assistance with graphic design which helps our clients have a more professional look in their advertising. They take the time to learn what our client is looking for and helps generate leads for our clients. We are able to track on-site conversions and target those most likely to convert. Review collected by and hosted on G2.com.
It can be difficult to get our account executives on the phone sometimes. However, they are quick to answer emails and will schedule a call if we request it. They are also unclear about how much they charge for each campaign. They provide optimization tips for campaigns every one to two weeks and ideally it would happen more often. The $300 campaign minimum has been a problem at times since we have clients with smaller budgets. Review collected by and hosted on G2.com.
StackAdapt is a great DSP, I use it mostly for connected TV campaigns. The platform layout is very informative and easy to read especially the reporting section.
From my point of view, one of their main differentiators is their customer service, literally, their team will help you build all their campaigns from scratch and will give you tips to improve performance at no extra cost. Review collected by and hosted on G2.com.
Overall I like many aspects of this DSP, but their downside I will say is that they are not fully integrated with Campaign Manager (CM). That being said, it is possible to use Campaign Manager as your 3rd party tracking ad server, but you just need to do a few more steps to set up the integration. Review collected by and hosted on G2.com.
The customer service is top notch. Quick turnaround times, our rep does a great job in getting back to us within a short period of time, and is reachable at all time of the day... further the ease in which we are able to implement and execute the campaign has been far above any other native partners that we have worked with. Review collected by and hosted on G2.com.
Nothing much to dislike, the service has been great, my rep is always reachable and able to pivot quickly to provide us with plans on short notice.
I would however like to see more robust reporting from Stack. As well as more insights to go along reports to provide context to the data would be help greatly. Finally, the lack benchmarks per vertical is a bit disappointing (not major), but being able to compare performance to marketers in the same vertical is key in pitching the success of the campaign among other things. Review collected by and hosted on G2.com.
The customer service that the StackAdapt team provides is incredibly helpful to us. We have direct access to seasoned digital marketing experts who help us with strategy and execution whenever we need it. They also make these collaborations fun!
The user experience of the StackAdapt platform is far superior to any other DSP or native platform that I have used throughout my career. All of the functionality that we depend on the most as an Advertising Agency with a wide range of clients is easy to learn and actually enjoyable to work with. This includes complex targeting, campaign analysis, strategic planning tools, reporting, and the overall organization of clients and campaigns. Review collected by and hosted on G2.com.
It requires some training to get teams up to speed on using the platform, but nowhere near the level of training on other platforms that I have used as the DSP for our advertising agency, this is mainly due to the outstanding UX.
The creative specifications provided for display ads that are not for Native campaigns are vague. Our creative team requires detailed specifications for every deliverable. There is also a manual process for finalizing HTML5 display creative, but the StackAdapt team turns that around immediately so it hasn't caused us any issues yet. Review collected by and hosted on G2.com.
The StackAdapt User Interface is very user friendly with numerous digital channel offerings allow our group to continue to offer the most current and effective digital media solutions to our clients Review collected by and hosted on G2.com.
StackAdapt has recently updated their reporting system which has greatly improved the efficiency of pulling specific campaign metrics, allowing users to clearly define the performance data they wish to display and analyze for campaigns Review collected by and hosted on G2.com.
StackAdapt's account team is actively interested in building a rock solid, full-funnel campaign strategy, and eagerly supports you throughout the campaign activation and reporting process. The platform is fairly intuitive, and is improving over time with a support team that listens to and actually cares about feedback. Some great features that I've seen missing from other DSPs are creative previews from third party tags directly in the upload screen, and landing page speed test. Review collected by and hosted on G2.com.
Certain platform functionalities could be displayed better, such as maps for geos, and function better, like adding multiple zip codes for a geo or multiple sites for a blacklist. Bulk editing across campaigns is a feature that should be built up more strongly, although in discussions with the support team, this is on the roadmap. Review collected by and hosted on G2.com.
The user-friendliness of the platform makes it simple for both beginners and experts to use. On some of the larger DSPs (DV360, TradeDesk, etc.) the options available to advertisers are overwhelming. StackAdapt's platform offers many of these same features but takes you through a setup process which makes it simple to understand. Their reporting platform and insights dashboard provide optimization recommendations as well. It always helps to have the auto-intelligent analysis from the platform as a second opinion when making changes to a campaign. There is also a great feature where that builds creative for your campaigns based on an analysis of your business's URL. It pulls both copy and image recommendations. Working on StackAdapt is a breeze! Review collected by and hosted on G2.com.
If I had to choose anything, it would be that StackAdapt isn't a one stop shop for ALL of our digital needs. That said, I don't work with any partners that are. Perhaps integrations with paid social and search platforms are on the horizon, but for now I am very satisfied with the programmatic display, native, online video, and connected TV offerings the platform currently has. Review collected by and hosted on G2.com.
From day 1 to even 6 months in, the staff at StackAdapt has been some of the most friendly and catering folks I've come across in my 20 year digital marketing career. They're more than willing to set up your campaigns for you, and have a great review process before going live to ensure a perfect launch. Review collected by and hosted on G2.com.
There are many many bells and whistles that accompany a powerful platform, and StackAdapt does not disappoint in this aspect. There is not much to dislike about a platform that has a great staff behind it willing to answer any question or brainstorm how to achieve your goals, and is more than willing to carry your platform improvement suggestions straight to their dev team for consideration. Review collected by and hosted on G2.com.
I really appreciate the breadth of data available in their platform. I am able to confidently find all the audiences we target and add those audiences to our campaigns with ease. The platform is well-designed in a way that makes me feel comfortable without intimidation. That's really important because it allows me to launch and optimize campaigns efficiently. In addition, the account managers are incredibly responsive and involved in the success of our campaigns. They follow up every week with recommendations to optimize the campaigns, which has been helping us succeed much quicker with programmatic. It seems like the amount of services provided at no extra cost is never ending. We couldn't have chosen a better partner to work with. Review collected by and hosted on G2.com.
The only thing I dislike is not knowing the cost to use the service. It's a different business model than what I saw with other programmatic platforms. It's not bad - it would just be nice to know what i'm spending for their service. Regardless of what that price is, I would continue using StackAdapt because the value far exceeds it. Review collected by and hosted on G2.com.