# Best Display Advertising Software for Medium-Sized Businesses *By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)* Products classified in the overall Display Advertising category are similar in many regards and help companies of all sizes solve their business problems. However, medium-sized business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Medium-Sized Business Display Advertising to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Medium-Sized Business Display Advertising category. In addition to qualifying for inclusion in the Display Advertising Software category, to qualify for inclusion in the Medium-Sized Business Display Advertising Software category, a product must have at least 10 reviews left by a reviewer from a medium-sized business. ## Top Display Advertising Software at a Glance | # | Product | Rating | Best For | What Users Say | |---|---------|--------|----------|----------------| | 1 | [StackAdapt](https://www.g2.com/products/stackadapt/reviews) | 4.7/5.0 (863 reviews) | Multi-channel programmatic display with white-glove support | "[Amazing Onboarding, Intuitive UI, and Powerful Forecasting](https://www.g2.com/survey_responses/stackadapt-review-12629043)" | | 2 | [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) | 4.4/5.0 (170 reviews) | Omnichannel programmatic buying with supply-agnostic reach | "[More Control and Real-Time Campaign Adjustments with The Trade Desk](https://www.g2.com/survey_responses/the-trade-desk-review-12754603)" | | 3 | [AdRoll](https://www.g2.com/products/adroll/reviews) | 4.1/5.0 (755 reviews) | Cross-channel retargeting with policy-flexible inventory | "[Intuitive Interface and Straightforward Campaign Setup](https://www.g2.com/survey_responses/adroll-review-12697341)" | | 4 | [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) | 4.3/5.0 (646 reviews) | Account-based display advertising with CRM-synced intent targeting | "[User-Friendly List Building, Excellent Media Center, and Fast, Knowledgeable Support](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-12664248)" | | 5 | [Quantcast Platform](https://www.g2.com/products/quantcast-platform/reviews) | 4.2/5.0 (186 reviews) | AI-driven prospecting and cookieless display targeting | "[Extremely Easy to Use, Powerful Audience Insights, and a Super Helpful AI Helper](https://www.g2.com/survey_responses/quantcast-platform-review-12847693)" | | 6 | [LocaliQ](https://www.g2.com/products/localiq/reviews) | 4.5/5.0 (1,048 reviews) | Local display campaigns with managed lead attribution | "[Dependable Marketing Partner with Excellent Communication](https://www.g2.com/survey_responses/localiq-review-12899666)" | | 7 | [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews) | 4.3/5.0 (779 reviews) | AI-scored display creative variation testing | "[AI Precision Boosts Our Ad Campaigns](https://www.g2.com/survey_responses/adcreative-ai-review-11941792)" | | 8 | [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) | 4.2/5.0 (1,392 reviews) | Granular audience targeting for paid social display | "[Strong Targeting and High ROI with Smooth Meta Integrations](https://www.g2.com/survey_responses/facebook-for-business-review-12973164)" | | 9 | [Brave](https://www.g2.com/products/brave/reviews) | 4.6/5.0 (528 reviews) | Privacy-first display advertising with user-rewarded opt-in | "[Finally a browser that doesn't feel like it's spying on you.](https://www.g2.com/survey_responses/brave-review-12970336)" | | 10 | [FCC Ads Manager](https://www.g2.com/products/fcc-ads-manager/reviews) | 4.3/5.0 (68 reviews) | Flipkart-native display and keyword-targeted campaigns | "[Ideal Interface for Ads](https://www.g2.com/survey_responses/fcc-ads-manager-review-8493433)" | --- ## What Are the Most Common Questions About Display Advertising Software? *AI-generated · Last updated: May 26, 2026* ### What display ad software with AI creative generation for teams without a dedicated designer? Based on G2 reviews, buyers looking for display advertising software with AI-assisted creative help often mention tools that reduce manual design work, speed up testing, and support teams without deep creative resources. According to verified users, StackAdapt stands out for its Creative Studio, AI assistant, and support team that helps with assets and campaign setup. G2 reviewers also mention AdRoll for easy campaign creation, AI-assisted setup, and support with HTML or animated ad assets. For more direct creative generation, reviewers highlight AdCreative.ai for quickly producing multiple ad variations and resizing assets for different formats, though some users note they still refine outputs manually. **Here are some of the top-rated products on G2:** - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-12729400) – helps teams launch display campaigns with Creative Studio support, AI-assisted reporting, and easy asset setup - [AdRoll](https://www.g2.com/products/adroll/reviews/adroll-review-12664197) – useful for quick ad setup, retargeting, and creative support for teams without large in-house design resources - [AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews/adcreative-ai-review-12532113) – suited for generating multiple ad concepts and sizes quickly when design bandwidth is limited ### What display advertising platforms with the best audience targeting and retargeting capabilities? Based on G2 reviews, strong audience targeting and retargeting are recurring reasons buyers choose display advertising platforms. According to verified users, StackAdapt is frequently praised for firmographic, ABM, contextual, intent-based, and third-party audience targeting, along with access to multiple channels from one dashboard. G2 reviewers mention The Trade Desk for granular audience setup, real-time optimization, and strong cross-channel targeting control. AdRoll is also repeatedly highlighted for simple but effective retargeting, especially for bringing site visitors back and running targeted campaigns across display and other channels. Reviewers often emphasize that the best fit depends on whether you prioritize advanced segmentation, account-based use cases, or straightforward remarketing execution. ### What display advertising software with the best reviews from digital marketing managers at agencies? Based on G2 reviews, StackAdapt appears most consistently praised by agency-side users for display advertising software. According to verified users at agencies, the platform is valued for intuitive navigation, fast campaign launches, strong support from account teams, and the ability to manage display, native, video, CTV, and other formats from one place. G2 reviewers mention that agency teams especially appreciate forecasting tools, audience segmentation, creative support, and managed-service guidance that feels like an extension of their internal staff. Some reviews note a learning curve, reporting exports, or occasional navigation friction, but overall agency sentiment is especially strong around usability, responsiveness, and campaign performance visibility. ### What is the best display advertising platforms for small marketing agencies managing multiple client campaigns? Based on G2 reviews, StackAdapt is the strongest fit for small marketing agencies managing multiple client campaigns. According to verified users, it helps agencies centralize display and other digital channels in one platform, launch campaigns quickly, and rely on responsive account teams for setup, pacing, and optimization support. G2 reviewers mention that smaller agencies benefit from its intuitive interface, managed-service help, broad targeting options, and time-saving tools like bulk editing, forecasting, and integrations. Reviewers also note that the platform can feel more accessible than some enterprise DSPs while still giving agencies enough depth to manage multiple clients, audiences, and placements without juggling as many separate vendor relationships. **Here are some of the top-rated products on G2:** - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-12626779) – helps small agencies manage multiple placements, audiences, and channels from one platform with strong rep support - [AdRoll](https://www.g2.com/products/adroll/reviews/adroll-review-12705227) – supports multi-client retargeting with sub-accounts, simple billing workflows, and easy banner campaign management - [Fluency](https://www.g2.com/products/fluency-fluency/reviews/fluency-review-12309625) – centralizes campaign reporting and client-level management for teams handling many accounts at once ### What most reliable display ad platforms based on reviews from digital marketing agencies? Based on G2 reviews, reliability in display ad platforms usually comes down to consistent campaign delivery, responsive support, and trustworthy reporting. According to verified users at agencies, StackAdapt is often described as dependable for campaign execution, pacing, and day-to-day account support. G2 reviewers also call out The Trade Desk for strong platform control, integrations, and stable cross-channel campaign management, though some note a steeper learning curve. Simpli.fi is mentioned for dependable geofencing and consistent performance, especially for localized campaigns, while agency reviewers also highlight strong communication from its support team. Across reviews, the most reliable options are typically the ones agencies say they can launch with confidently and optimize without constant platform friction. **Here are some of the top-rated products on G2:** - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-12324687) – valued by agencies for reliable launches, pacing oversight, and responsive account support - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews/the-trade-desk-review-12174421) – used for stable multichannel campaign execution with strong targeting and optimization controls - [Simpli.fi](https://www.g2.com/products/simpli-fi/reviews/simpli-fi-review-12756098) – noted for dependable geofencing, clear campaign management, and prompt team support ### What is the best display advertising platform for a marketing agency managing multiple clients on limited budgets? Based on G2 reviews, StackAdapt is the best fit for a marketing agency managing multiple clients on limited budgets. According to verified users, agencies value its ability to consolidate channels, simplify campaign launches, and provide support that reduces the need for extra internal headcount. G2 reviewers mention that it helps teams move quickly, manage audiences across campaigns, and monitor results from a single dashboard. Some reviewers note that premium inventory or managed-service tiers may not suit every small budget, but agency users still describe the platform as efficient and practical for maximizing available spend through strong support, streamlined workflows, and flexible campaign management across multiple client accounts. **Here are some of the top-rated products on G2:** - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-12322554) – helps agencies get campaigns live quickly with managed support that saves time for lean teams - [AdRoll](https://www.g2.com/products/adroll/reviews/adroll-review-9894806) – often described as budget-friendly for retargeting and easy creative changes across client accounts - [Quantcast Platform](https://www.g2.com/products/quantcast-platform/reviews/quantcast-platform-review-9634175) – reviewers say it can activate lower-spend clients quickly while still supporting campaign scale ### What display advertising software with the best creative production workflow for high-volume ad campaigns? Based on G2 reviews, the strongest creative production workflows for high-volume display campaigns are usually tied to template reuse, bulk variation management, and faster QA. According to verified users, Celtra is repeatedly praised for speeding production with drag-and-drop tools, campaign asset management, and the ability to support many formats from one workflow. G2 reviewers also mention Bannerflow and Zuuvi for helping teams create and update ads without heavy technical work, while Celtra reviewers especially emphasize its strength for large-scale, multi-format production. Reviewers note that these tools can reduce dependency on developers and make it easier to manage many creative versions, though some users still want better previews, reporting, or more intuitive project organization. **Here are some of the top-rated products on G2:** - [Celtra](https://www.g2.com/products/celtra/reviews/celtra-review-12268681) – supports scalable design operations with reusable templates, auto layout, and quick multi-market ad production - [Bannerflow](https://www.g2.com/products/bannerflow/reviews/bannerflow-review-11996157) – helps teams automate ad creation and publishing to reduce repetitive manual work - [Zuuvi](https://www.g2.com/products/zuuvi/reviews/zuuvi-review-11686936) – useful for producing large numbers of ad variants across markets while improving speed and consistency ### What display advertising platforms with the best budget pacing transparency and spend reporting accuracy? Based on G2 reviews, budget pacing transparency and spend visibility are strongest in platforms that make budgets easy to monitor without jumping between tools. According to verified users, Quantcast Platform is often praised for accurate daily pacing, accessible reporting, and a UI that makes campaign performance easier to understand. G2 reviewers also mention StackAdapt for dashboard transparency and visibility into campaign activity, while Fluency stands out for agencies that need centralized pacing, budget tracking, and alerts across many accounts. Reviewers do still mention occasional reporting limitations or slower advanced reports in some tools, but the most trusted options are the ones users describe as helping them stay on top of spend and quickly spot over- or under-pacing. ### What display ad tools with the best cross-channel reporting and ROAS attribution for agencies? Based on G2 reviews, agencies looking for stronger cross-channel reporting and attribution often prioritize visibility across formats, cleaner dashboards, and easier performance analysis. According to verified users, StackAdapt is frequently recognized for reporting across multiple channels, attribution support, and integrations that help agencies consolidate insights. G2 reviewers also mention illumin for customer journey visibility, cross-channel planning, and reporting that supports full-funnel measurement. Quantcast Platform is highlighted for audience insights and real-time reporting, while some agencies also note tools like Connect and Fluency for pulling results together in one place. Across reviews, the strongest options are the ones agencies say help them interpret cross-channel impact without relying on scattered reports from separate systems. ### What programmatic display advertising tools for in-house marketing teams with limited DSP experience? Based on G2 reviews, in-house teams with limited DSP experience tend to prefer platforms that combine ease of setup, intuitive workflows, and strong support. According to verified users, StackAdapt is often described as approachable even for newer users because of its clean interface, onboarding help, and accessible account teams. G2 reviewers also mention Quantcast Platform for straightforward setup, easy navigation, and responsive reps that help teams get campaigns live quickly. AdRoll is another common fit for simpler retargeting and display workflows, especially when teams want less technical complexity. Reviewers generally say the best tools for less experienced in-house teams are the ones that shorten the learning curve without taking away too much campaign visibility. ## How Many Display Advertising Software Products Does G2 Track? **Total Products under this Category:** 224 ### Category Stats (Jul 2026) - **Average Rating**: 4.23/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product**: RichAds (+6.47%) - Among all products in this category, RichAds recorded the largest rating increase compared to last month *Last updated: July 02, 2026* ## How Does G2 Rank Display Advertising Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 15,700+ Authentic Reviews - 224+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. --- **Sponsored** ### Adobe GenStudio for Performance Marketing Adobe GenStudio for Performance Marketing is a generative AI-first application, designed to help marketing teams scale content creation, enhance customer engagement, and efficiently measure campaign performance. With advanced generative AI capabilities and robust brand guardrails, companies can quickly produce on-brand content that delivers relevant, personalized experiences to their customers. GenStudio for Performance Marketers empowers teams to rapidly create and refine on-brand content at scale, harnessing cutting-edge generative AI technology. By utilizing enterprise-grade large language models (LLMs), teams can produce experiences that meet their unique brand guidelines, product offerings, and target personas. This transformative capability enables marketing teams to develop compelling, consistent content in minutes, accelerating workflows while ensuring every piece aligns seamlessly with their brand identity. With enterprise-grade brand checks, GenStudio for Performance Marketing ensures all generated content complies with brand guidelines, maintaining tone of voice and meeting channel-specific requirements. For an extra level of validation, GenStudio for Performance Marketing integrates with Adobe Workfront to embed review and approval workflows, allowing teams to verify brand compliance directly within the application before publishing. Teams can organize work around campaign strategy with GenStudio for Performance Marketings campaign management features. This enables teams to create and manage campaigns, generate aligned content, and centralize assets within a single view. The generative AI tools further streamline this process by optimizing both copy and asset generation for campaign alignment. Through native integrations with Adobe Experience Manager Assets and Adobe Express, finding and reusing on-brand campaign content becomes effortless. Teams can easily repurpose pre-approved content, creating new variations from existing approved assets in the built-in repository, and amplify the use of hero assets. Finally, elevate your marketing performance with actionable insights on creative and campaign performance. GenStudio for Performance Marketing provides a detailed insights view, enabling teams to identify high-performing content and optimize campaigns based on data. By analyzing top-performing asset attributes, marketing teams can replicate successful elements to strengthen future campaigns. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=277&secure%5Bchosen_at%5D=2026-07-02T18%3A56%3A55Z&secure%5Bdisplayable_resource_id%5D=277&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=277&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1397417&secure%5Bresource_id%5D=277&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdisplay-advertising%2Fmid-market&secure%5Btoken%5D=876e5f3fd39367fbc4525fd1df633454d75d4ff0035a1c0a1dd8560ccd4ba5e7&secure%5Burl%5D=https%3A%2F%2Fbusiness.adobe.com%2Fresources%2Fgenstudio-for-performance-marketing-free-trial.html%3Fsdid%3D5F1G85JG%26mv%3Daffiliate%26s_cid%3D701WQ00001mjI9XYAU%26s_iid%3D701WQ00001QhaITYAZ&secure%5Burl_type%5D=custom_url) --- ## What Are the Top-Rated Display Advertising Software Products in 2026? ### 1. [StackAdapt](https://www.g2.com/products/stackadapt/reviews) StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM. **Average Rating:** 4.7/5.0 **Total Reviews:** 863 **How Do G2 Users Rate StackAdapt?** - **Close Ecosystem API:** 8.7/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 8.5/10) - **Display Functionality:** 9.3/10 (Category avg: 8.4/10) - **Performance and Reliability:** 9.3/10 (Category avg: 8.3/10) **Who Is the Company Behind StackAdapt?** - **Seller:** [StackAdapt](https://www.g2.com/sellers/stackadapt) - **Company Website:** https://www.stackadapt.com - **Year Founded:** 2014 - **HQ Location:** Ontario - **Twitter:** @StackAdapt (2,579 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/5045143/ (1,751 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Digital Marketing Manager, Digital Strategist - **Top Industries:** Marketing and Advertising, Financial Services - **Company Size:** 63% Small-Business, 31% Mid-Market #### What Are StackAdapt's Pros and Cons? **Pros:** - Ease of Use (136 reviews) - Customer Support (129 reviews) - Team Helpfulness (111 reviews) - Helpful (95 reviews) - Features (88 reviews) **Cons:** - Reporting Limitations (32 reviews) - Poor Reporting (26 reviews) - Reporting Issues (26 reviews) - Limited Reporting (23 reviews) - Budget Management (21 reviews) ### What Do G2 Reviewers Say About StackAdapt? *AI-generated summary from verified user reviews* **Pros:** - Users find StackAdapt to be **exceptionally easy to use** , greatly simplifying advertising campaign management and client interactions. - Users praise StackAdapt for its **superb customer support** , always available and proactive in enhancing campaign performance. - Users appreciate the **exceptionally helpful team** at StackAdapt, enhancing their client interactions and overall campaign management. - Users appreciate StackAdapt's **helpful support team** and strategic insights that enhance their advertising efforts significantly. - Users praise StackAdapt for its **user-friendly interface and robust targeting options** , enhancing campaign management and optimization. **Cons:** - Users find the **reporting limitations** challenging, as organizing data can be time-consuming and complex with budget management. - Users express concerns about **poor reporting** due to limited API data and missing features in StackAdapt. - Users express concerns over **reporting issues** , citing excessive checkbox requirements and API limitations affecting detailed analytics. - Users find the **limited reporting** features cumbersome, especially with restricted API dimensions and unnecessary checkbox selections. - Users express frustration with **budget restrictions** limiting client migration to programmatic on StackAdapt. #### What Are Recent G2 Reviews of StackAdapt? **"[Amazing Onboarding, Intuitive UI, and Powerful Forecasting](https://www.g2.com/survey_responses/stackadapt-review-12629043)"** **Rating:** 5.0/5.0 stars *— Amanda B.* [Read full review](https://www.g2.com/survey_responses/stackadapt-review-12629043) --- **"[In-Depth Yet Easy to Use, with Incredible Performance and Support](https://www.g2.com/survey_responses/stackadapt-review-12627008)"** **Rating:** 5.0/5.0 stars *— Alex S.* [Read full review](https://www.g2.com/survey_responses/stackadapt-review-12627008) --- #### What Are G2 Users Discussing About StackAdapt? - [What is StackAdapt used for?](https://www.g2.com/discussions/what-is-stackadapt-used-for) - 1 comment ### 2. [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals. Targeted primarily at mid-sized businesses across various industries such as ecommerce, technology, financial services, and education, AdRoll caters to marketers seeking to enhance their advertising effectiveness. The platform is particularly beneficial for those looking to implement multi-channel advertising strategies, as it offers insights into audience behavior and cross-channel attribution. This functionality allows businesses to understand the customer journey better and optimize their marketing efforts accordingly. One of the standout features of AdRoll is its ability to deliver full-funnel performance. Marketers can create and manage campaigns that span multiple channels, ensuring that their messaging reaches potential customers at various touchpoints. Additionally, the platform provides valuable audience insights, helping users identify and target the right demographics effectively. For B2B teams, AdRoll's Account-Based Marketing (ABM) capabilities, previously known as RollWorks, enhance these features by enabling account-specific targeting and multi-touch campaigns, supported by real-time buyer intelligence. AdRoll's integration capabilities further distinguish it within the advertising software category. The platform seamlessly connects with various marketing tools and systems, allowing users to consolidate their advertising efforts in one place. This integration not only simplifies campaign management but also enhances data analysis, enabling marketers to make informed decisions based on comprehensive performance metrics. With nearly two decades of data backing its operations and a reputation for award-winning support, AdRoll equips marketing teams with the resources they need to advertise more intelligently, respond quickly to market changes, and achieve their objectives efficiently. **Average Rating:** 4.3/5.0 **Total Reviews:** 646 **How Do G2 Users Rate AdRoll ABM (Formerly RollWorks)?** - **Close Ecosystem API:** 7.4/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.5/10) - **Display Functionality:** 8.7/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.6/10 (Category avg: 8.3/10) **Who Is the Company Behind AdRoll ABM (Formerly RollWorks)?** - **Seller:** [NextRoll](https://www.g2.com/sellers/nextroll) - **Company Website:** https://www.nextroll.com/ - **Year Founded:** 2018 - **HQ Location:** San Francisco, California - **Twitter:** @NextRoll_Inc (274 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/adroll/people/ (175 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Digital Marketing Manager, Marketing Manager - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 58% Mid-Market, 27% Small-Business #### What Are AdRoll ABM (Formerly RollWorks)'s Pros and Cons? **Pros:** - Ease of Use (168 reviews) - Audience Targeting (105 reviews) - Targeting (102 reviews) - Intent Data (99 reviews) - Customer Support (91 reviews) **Cons:** - Learning Curve (66 reviews) - Missing Features (60 reviews) - Limited Features (45 reviews) - Campaign Issues (42 reviews) - Targeting Limitations (41 reviews) ### What Do G2 Reviewers Say About AdRoll ABM (Formerly RollWorks)? *AI-generated summary from verified user reviews* **Pros:** - Users find AdRoll ABM to be extremely **easy to use** , with excellent support making setup and integration seamless. - Users value the **precise audience targeting** of AdRoll ABM, enhancing engagement throughout customer journey stages. - Users value the **precise targeting** and comprehensive support from AdRoll ABM, enhancing their advertising effectiveness. - Users value the **powerful intent data** of AdRoll ABM for precise targeting and insightful account-level analytics. - Users value the **great customer support** from AdRoll, enhancing the onboarding experience and overall usability. **Cons:** - Users often experience a **steep learning curve** , making initial navigation of RollWorks challenging for newcomers. - Users find the **missing features** in AdRoll ABM limiting, as advanced functionalities may not adequately support their needs. - Users experience **limited features** in AdRoll ABM, particularly in segmentation options and native advertising capabilities. - Users experience **challenges with campaign tracking and lead generation** , leading to frustration with AdRoll ABM's effectiveness. - Users express frustration over **targeting limitations** , as they cannot target specific individuals and face increased costs. #### What Are Recent G2 Reviews of AdRoll ABM (Formerly RollWorks)? **"[Fantastic AdRoll Account Managers: Responsive, Insightful, and Business-Focused](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-12671350)"** **Rating:** 4.5/5.0 stars *— Austin V.* [Read full review](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-12671350) --- **"[User-Friendly List Building, Excellent Media Center, and Fast, Knowledgeable Support](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-12664248)"** **Rating:** 4.0/5.0 stars *— Melissa G.* [Read full review](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-12664248) --- #### What Are G2 Users Discussing About AdRoll ABM (Formerly RollWorks)? - [What is RollWorks Account-Based Platform used for?](https://www.g2.com/discussions/what-is-rollworks-account-based-platform-used-for) ### 3. [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) Facebook for Business is a comprehensive suite of tools and services designed to help businesses of all sizes establish a strong online presence, engage with their target audience, and drive growth through the Facebook platform. By leveraging Facebook's vast user base, businesses can create customized pages, run targeted advertising campaigns, and utilize various features to showcase their products and services effectively. Key Features and Functionality: - Business Pages: Create and manage dedicated pages to represent your brand, share updates, and interact with customers. - Advertising Tools: Develop and execute targeted ad campaigns using Facebook's advanced targeting options to reach specific demographics and interests. - Facebook Shops: Set up an online storefront directly on Facebook, allowing customers to browse and purchase products without leaving the platform. - Messenger Integration: Communicate with customers in real-time through Facebook Messenger, providing support and building relationships. - Analytics and Insights: Access detailed performance metrics to understand audience behavior and optimize marketing strategies. Primary Value and Solutions: Facebook for Business empowers companies to connect with a global audience, increase brand visibility, and drive sales through a user-friendly platform. It addresses common business challenges such as limited reach, customer engagement, and online sales by providing tools that facilitate targeted marketing, direct communication, and seamless e-commerce integration. By utilizing Facebook for Business, companies can effectively promote their offerings, engage with customers, and achieve their business objectives in a cost-effective manner. **Average Rating:** 4.2/5.0 **Total Reviews:** 1,392 **How Do G2 Users Rate Facebook for Business?** - **Close Ecosystem API:** 8.2/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 8.5/10) - **Display Functionality:** 8.7/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.4/10 (Category avg: 8.3/10) **Who Is the Company Behind Facebook for Business?** - **Seller:** [Meta Platforms, Inc](https://www.g2.com/sellers/meta-platforms-inc) - **Year Founded:** 2008 - **HQ Location:** Menlo Park, CA - **Twitter:** @Meta (9,891,711 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/meta/ (158,764 employees on LinkedIn®) - **Ownership:** NASDAQ: META **Who Uses This Product?** - **Who Uses This:** Owner, Marketing Manager - **Top Industries:** Marketing and Advertising, Retail - **Company Size:** 67% Small-Business, 26% Mid-Market #### What Are Facebook for Business's Pros and Cons? **Pros:** - Audience Targeting (28 reviews) - Ease of Use (26 reviews) - Advertising Management (24 reviews) - Campaign Management (22 reviews) - Features (22 reviews) **Cons:** - Ad Issues (19 reviews) - Poor Customer Support (15 reviews) - Ad Management Issues (14 reviews) - Poor Interface Design (14 reviews) - Limited Features (11 reviews) ### What Do G2 Reviewers Say About Facebook for Business? *AI-generated summary from verified user reviews* **Pros:** - Users value the **advanced audience targeting** features of Facebook for Business, enhancing their ability to connect with potential customers. - Users appreciate the **user-friendly interface** of Facebook for Business, simplifying management and enhancing audience engagement. - Users value the **powerful ad creation tools** of Facebook for Business, enhancing effective customer engagement and targeting. - Users appreciate the **seamless campaign management** of Facebook for Business, unifying all marketing efforts and insights. - Users value the **versatile features** of Facebook for Business, particularly for ad creation and post scheduling. **Cons:** - Users often face **ad issues** like double payments, limited creativity, and frequent changes that hinder usability and visibility. - Users struggle with **poor customer support** , finding it difficult to contact them for assistance with issues. - Users struggle with **ad management issues** due to automatic feature changes and difficulties in navigating advertising policies. - Users find Facebook for Business's **poor interface design** frustrating and unhelpful, hampering ad creation and user experience. - Users are frustrated with the **limited features** of Facebook for Business that hinder creativity and usability. #### What Are Recent G2 Reviews of Facebook for Business? **"[Cost-Effective and User-Friendly Advertising Solution](https://www.g2.com/survey_responses/facebook-for-business-review-12832788)"** **Rating:** 4.0/5.0 stars *— ADnan C.* [Read full review](https://www.g2.com/survey_responses/facebook-for-business-review-12832788) --- **"[Strong Targeting and High ROI with Smooth Meta Integrations](https://www.g2.com/survey_responses/facebook-for-business-review-12973164)"** **Rating:** 4.0/5.0 stars *— Mrudu P.* [Read full review](https://www.g2.com/survey_responses/facebook-for-business-review-12973164) --- #### What Are G2 Users Discussing About Facebook for Business? - [I'm unsure how to optimize ad targeting on Facebook for Business. Could someone provide some best practices?](https://www.g2.com/discussions/i-m-unsure-how-to-optimize-ad-targeting-on-facebook-for-business-could-someone-provide-some-best-practices) - 2 comments - [What is Facebook for Business used for?](https://www.g2.com/discussions/what-is-facebook-for-business-used-for) - 2 comments ### 4. [AdRoll](https://www.g2.com/products/adroll/reviews) AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This comprehensive solution provides users with powerful artificial intelligence capabilities, flexible campaign management tools, and seamless integrations, all aimed at converting clicks into customers. By offering a full-funnel performance approach, AdRoll empowers mid-sized businesses to streamline their marketing efforts and achieve measurable results across various channels. Targeting a diverse audience, AdRoll serves industries such as ecommerce, technology, financial services, and education. The platform is particularly beneficial for marketers who seek to enhance their advertising strategies through multi-channel advertising and audience insights. With its robust analytics and reporting features, users can gain a deeper understanding of their target demographics, enabling them to tailor their campaigns for maximum impact. This data-driven approach allows businesses to make informed decisions that drive engagement and conversion rates. One of the standout features of AdRoll is its ability to provide cross-channel attribution, which helps marketers track the effectiveness of their campaigns across different platforms. This means that users can see how their advertising efforts on social media, search engines, and display networks contribute to overall performance. Additionally, for B2B teams, AdRoll offers Account-Based Marketing (ABM) capabilities, allowing for account-specific targeting and multi-touch campaigns that cater to the unique needs of individual buyers. This level of precision ensures that marketing efforts are not only broad-reaching but also highly relevant to potential customers. AdRoll's nearly two decades of data and award-winning support further enhance its value proposition. The platform is designed to help marketing teams operate more efficiently, enabling them to advertise smarter and move faster in a competitive landscape. By consolidating various marketing functions into one platform, AdRoll allows users to manage their advertising strategies with greater ease, ultimately leading to improved outcomes and business growth. The combination of advanced technology, user-friendly tools, and comprehensive support makes AdRoll a valuable resource for marketers looking to optimize their advertising efforts and drive success. **Average Rating:** 4.1/5.0 **Total Reviews:** 755 **How Do G2 Users Rate AdRoll?** - **Close Ecosystem API:** 7.5/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.5/10) - **Display Functionality:** 8.3/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.1/10 (Category avg: 8.3/10) **Who Is the Company Behind AdRoll?** - **Seller:** [NextRoll](https://www.g2.com/sellers/nextroll) - **Company Website:** https://www.nextroll.com/ - **Year Founded:** 2018 - **HQ Location:** San Francisco, California - **Twitter:** @NextRoll_Inc (274 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/adroll/people/ (175 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Marketing Manager, Digital Marketing Manager - **Top Industries:** Marketing and Advertising, Computer Software - **Company Size:** 56% Small-Business, 35% Mid-Market #### What Are AdRoll's Pros and Cons? **Pros:** - Ease of Use (107 reviews) - Ad Management (68 reviews) - Campaign Management (67 reviews) - Easy Setup (56 reviews) - Customer Support (55 reviews) **Cons:** - Limited Features (25 reviews) - Campaign Management (22 reviews) - Reporting Limitations (21 reviews) - Expensive (19 reviews) - Poor Reporting (18 reviews) ### What Do G2 Reviewers Say About AdRoll? *AI-generated summary from verified user reviews* **Pros:** - Users find AdRoll to be **very straightforward** , making it easy for anyone to launch ad campaigns successfully. - Users appreciate the **seamless cross-channel retargeting** of AdRoll, enhancing engagement with high-intent users effortlessly. - Users value the **user-friendly campaign management** of AdRoll, enabling effective retargeting across multiple channels with ease. - Users find AdRoll's **easy setup** straightforward, enabling quick campaign launches and effective branding visibility. - Users praise the **excellent customer support** of AdRoll, appreciating quick and helpful responses from the dedicated team. **Cons:** - Users find **limited features** in AdRoll, especially regarding video b-roll integration and social media advertising support. - Users find **setup confusing** and dislike the charges for significant campaign edits, affecting user experience negatively. - Users find **reporting limitations** in AdRoll, as data can be overwhelming and lacks a simplified overview for quick insights. - Users find AdRoll to be **expensive** , especially with frequent charges for significant campaign edits and unclear reporting. - Users find **poor reporting** in AdRoll problematic, often overwhelmed by detailed data without a simple overview. #### What Are Recent G2 Reviews of AdRoll? **"[AI-Driven Marketing with Easy Setup](https://www.g2.com/survey_responses/adroll-review-12850546)"** **Rating:** 4.5/5.0 stars *— Sri Ganesh V.* [Read full review](https://www.g2.com/survey_responses/adroll-review-12850546) --- **"[Intuitive Interface and Straightforward Campaign Setup](https://www.g2.com/survey_responses/adroll-review-12697341)"** **Rating:** 5.0/5.0 stars *— Ghiselle L.* [Read full review](https://www.g2.com/survey_responses/adroll-review-12697341) --- #### What Are G2 Users Discussing About AdRoll? - [What is AdRoll used for?](https://www.g2.com/discussions/adroll-what-is-adroll-used-for) - 1 comment - [What is AdRoll used for?](https://www.g2.com/discussions/what-is-adroll-used-for) - 1 comment - [How do you remarket something on Google?](https://www.g2.com/discussions/how-do-you-remarket-something-on-google) - [How much does AdRoll cost?](https://www.g2.com/discussions/how-much-does-adroll-cost) - 1 comment - [How does AdRoll make money?](https://www.g2.com/discussions/how-does-adroll-make-money) - 1 comment ### 5. [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) The Trade Desk's self-service, cloud-based platform enables ad buyers to create, manage, optimize and measure advertising campaigns across ad formats and devices. Integrations with hundreds of global data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform. The Trade Desk's powerful technology offers advertisers unparalleled audience scale and reach, evaluating more than 13 million impressions and quadrillions of permutations across the open internet every single second. The platform's goals-based buying allows advertisers to set multiple KPIs, with transparency into performance and the ability to optimize campaigns in-flight. Advertisers on the platform can also leverage a robust data marketplace to inform and measure their ad campaigns against online and offline business results. Recognized for its innovation and agility, The Trade Desk is a leader in Connected TV and Retail Media, as well as emerging programmatic channels like audio, digital-out-of-home, and gaming. To help marketers understand the rapidly evolving and complex world of data-driven advertising, The Trade Desk also offers Edge Academy certification courses. Founded in 2009 in Ventura, California, The Trade Desk (Nasdaq: TTD) has more than 3,000 employees in dozens of offices across North America, Europe, and Asia Pacific. Clients include the biggest brands and largest advertising agencies in the world. The company's client retention rate has been above 95% for the past nine years, due to outstanding client service and superior technology. **Average Rating:** 4.4/5.0 **Total Reviews:** 170 **How Do G2 Users Rate The Trade Desk?** - **Close Ecosystem API:** 8.1/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.5/10) - **Display Functionality:** 8.8/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.4/10 (Category avg: 8.3/10) **Who Is the Company Behind The Trade Desk?** - **Seller:** [The Trade Desk](https://www.g2.com/sellers/the-trade-desk) - **Company Website:** https://www.thetradedesk.com - **Year Founded:** 2009 - **HQ Location:** Ventura, CA - **Twitter:** @TheTradeDesk (20,680 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/892001/ (4,738 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Account Manager - **Top Industries:** Marketing and Advertising, Retail - **Company Size:** 47% Mid-Market, 32% Small-Business #### What Are The Trade Desk's Pros and Cons? **Pros:** - Features (35 reviews) - Ease of Use (30 reviews) - Audience Targeting (26 reviews) - Customer Support (24 reviews) - Targeting (24 reviews) **Cons:** - Learning Curve (21 reviews) - Expensive (15 reviews) - Complexity (12 reviews) - Learning Difficulty (11 reviews) - Training Difficulty (11 reviews) ### What Do G2 Reviewers Say About The Trade Desk? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **advanced targeting options** and **responsive customer success teams** with The Trade Desk, enhancing their experience. - Users appreciate the **user-friendly interface** of The Trade Desk, making campaign management efficient and effective. - Users value the **advanced audience targeting** capabilities of The Trade Desk, enabling precise segmentation and real-time insights. - Users appreciate the **proactive and highly responsive customer support** from The Trade Desk, enhancing their overall experience. - Users value the **advanced targeting capabilities** of The Trade Desk, enhancing campaign optimization and data-driven decisions. **Cons:** - Users find the **steep learning curve** challenging, particularly due to complex features and options overwhelming for beginners. - Users find The Trade Desk to be **expensive** , with complicated pricing that can be challenging for smaller teams to navigate. - Users find the **complexity of reporting and constant updates** frustrating, complicating their overall experience with The Trade Desk. - Users face a **steep learning curve** with The Trade Desk, needing training to navigate its complex features effectively. - Users face a **steep learning curve** with The Trade Desk, making it challenging for newcomers and smaller teams. #### What Are Recent G2 Reviews of The Trade Desk? **"[More Control and Real-Time Campaign Adjustments with The Trade Desk](https://www.g2.com/survey_responses/the-trade-desk-review-12754603)"** **Rating:** 4.5/5.0 stars *— Nijat I.* [Read full review](https://www.g2.com/survey_responses/the-trade-desk-review-12754603) --- **"[Kokai’s AI Optimization and Intuitive UI Make The Trade Desk a Top DSP](https://www.g2.com/survey_responses/the-trade-desk-review-12893667)"** **Rating:** 4.0/5.0 stars *— sai v.* [Read full review](https://www.g2.com/survey_responses/the-trade-desk-review-12893667) --- #### What Are G2 Users Discussing About The Trade Desk? - [What is The Trade Desk business model?](https://www.g2.com/discussions/what-is-the-trade-desk-business-model) - [Does The Trade Desk use AI?](https://www.g2.com/discussions/does-the-trade-desk-use-ai) - [How is trade desk different from Google?](https://www.g2.com/discussions/how-is-trade-desk-different-from-google) - [What does The Trade Desk do?](https://www.g2.com/discussions/what-does-the-trade-desk-do) ### 6. [Amazon Display Ads](https://www.g2.com/products/amazon-amazon-display-ads/reviews) Use relevant audiences, customizable creatives, and actionable insights to deliver your message to the right customers—on Amazon sites, apps, devices, and third-party sites. **Average Rating:** 4.4/5.0 **Total Reviews:** 31 **How Do G2 Users Rate Amazon Display Ads?** - **Close Ecosystem API:** 7.9/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.5/10) - **Display Functionality:** 8.9/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.3/10 (Category avg: 8.3/10) **Who Is the Company Behind Amazon Display Ads?** - **Seller:** [Amazon](https://www.g2.com/sellers/amazon) - **Year Founded:** 1994 - **HQ Location:** Seattle, WA - **Twitter:** @amazon (5,898,422 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/1586/ (765,691 employees on LinkedIn®) - **Ownership:** AMZN **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Information Technology and Services - **Company Size:** 56% Small-Business, 34% Mid-Market #### What Are Amazon Display Ads's Pros and Cons? **Pros:** - Ease of Use (5 reviews) - Affordable (1 reviews) - Analytics (1 reviews) - Cost Saving (1 reviews) - Helpful (1 reviews) **Cons:** - Complexity (2 reviews) - Complexity Issues (2 reviews) - Expensive (2 reviews) - Complex Setup (1 reviews) - Dependency Issues (1 reviews) ### What Do G2 Reviewers Say About Amazon Display Ads? *AI-generated summary from verified user reviews* **Pros:** - Users find Amazon Display Ads to have **hassle-free usability** , enjoying its convenience and control over budget. - Users value the **affordable pricing** of Amazon Display Ads, enjoying a hassle-free advertising experience with great products. - Users appreciate the **user-friendly interface** of Amazon Display Ads, enabling custom KPI dashboards and real-time data insights. - Users value the **cost-saving benefits** of Amazon Display Ads, enjoying easy budget control and flexibility in options. - Users appreciate the **helpful advertising** of Amazon Display Ads, highlighting affordable products with excellent service. **Cons:** - Users find the **reporting interface complex** and the setup process overly complicated, hindering their advertising efforts. - Users find the **setup process complicated** , suggesting it could be simplified for a better experience. - Users find the **cost of bidding too high** , making it less appealing for e-commerce businesses. - Users find the **complex setup** process of Amazon Display Ads to be confusing and in need of simplification. - Users express concerns about the **dependency on Amazon's platform** , feeling limited in their selling options and flexibility. #### What Are Recent G2 Reviews of Amazon Display Ads? **"[Powerful Targeting, Closed-Loop Attribution, and Strong Retargeting](https://www.g2.com/survey_responses/amazon-display-ads-review-11743218)"** **Rating:** 4.0/5.0 stars *— Velmurugan P.* [Read full review](https://www.g2.com/survey_responses/amazon-display-ads-review-11743218) --- **"[Amazon advertising](https://www.g2.com/survey_responses/amazon-display-ads-review-10507434)"** **Rating:** 5.0/5.0 stars *— Alicia I.* [Read full review](https://www.g2.com/survey_responses/amazon-display-ads-review-10507434) --- #### What Are G2 Users Discussing About Amazon Display Ads? - [What is Sizmek used for?](https://www.g2.com/discussions/what-is-sizmek-used-for) - [What forms of advertising does Amazon use?](https://www.g2.com/discussions/what-forms-of-advertising-does-amazon-use) - [How do Amazon display ads work?](https://www.g2.com/discussions/how-do-amazon-display-ads-work) - [What are the features of display advertisement?](https://www.g2.com/discussions/what-are-the-features-of-display-advertisement) ### 7. [Influ2](https://www.g2.com/products/influ2/reviews) People make decisions, not accounts — bring your ABM to the contact level. Act on contact-level intent, reach named buyers with ads, and make the revenue impact clear. Inlflu2 is built for the messy reality of B2B sales: - Actionable contact-level intent. Spot the moment named buyers start exploring the topics that matter to you. - Ads for selected contacts. Target buyers across all major networks and know who you reached by name — even without web forms. - Clear revenue impact. See how each contact-level engagement lifts sales conversion rates and turns into revenue. **Average Rating:** 4.6/5.0 **Total Reviews:** 158 **How Do G2 Users Rate Influ2?** - **Close Ecosystem API:** 7.1/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.5/10) - **Display Functionality:** 8.7/10 (Category avg: 8.4/10) - **Performance and Reliability:** 9.0/10 (Category avg: 8.3/10) **Who Is the Company Behind Influ2?** - **Seller:** [Influ2](https://www.g2.com/sellers/influ2) - **Company Website:** https://www.influ2.com/ - **Year Founded:** 2017 - **HQ Location:** Sunnyvale, 1250 Borregas Avenue #44, CA 94089, USA - **Twitter:** @influ2_on (381 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/18119989/ (138 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Digital Marketing Manager, Marketing Manager - **Top Industries:** Computer Software, Information Technology and Services - **Company Size:** 65% Mid-Market, 18% Enterprise #### What Are Influ2's Pros and Cons? **Pros:** - Customer Support (23 reviews) - Audience Targeting (19 reviews) - Targeting (18 reviews) - Ease of Use (17 reviews) - Engagement (16 reviews) **Cons:** - Ad Issues (6 reviews) - Limited Reporting (4 reviews) - Ad Management Issues (3 reviews) - Complex Setup (3 reviews) - Ad Management (2 reviews) ### What Do G2 Reviewers Say About Influ2? *AI-generated summary from verified user reviews* **Pros:** - Users commend the **exceptional customer support** at Influ2, especially noting helpful guidance and timely assistance from the team. - Users highlight the **precise audience targeting** of Influ2, significantly improving engagement and effectiveness in ABM efforts. - Users value Influ2 for its **hyper-personalized targeting** , enhancing engagement with decision-makers and improving campaign precision. - Users find Influ2 to be **intuitive and easy to use** , streamlining onboarding and enhancing overall effectiveness for campaigns. - Users value the **precise targeting and engagement capabilities** of Influ2, enhancing their account-based marketing efforts significantly. **Cons:** - Users face **ad issues** such as insufficient ad group capacity and unclear metrics across multiple platforms. - Users find the **limited reporting** features of Influ2 make performance tracking and campaign planning challenging. - Users experience **ad management issues** such as limited ad group space and insufficient match rates, affecting user satisfaction. - Users find the **complex setup** of Influ2 challenging, though support during onboarding helps mitigate issues. - Users note the **limited ad group space** and desire for improved match rates in Influ2's ad management. #### What Are Recent G2 Reviews of Influ2? **"[Excellent for Tracking Marketing Traffic and Interested Leads](https://www.g2.com/survey_responses/influ2-review-12785652)"** **Rating:** 4.5/5.0 stars *— Prajwal E.* [Read full review](https://www.g2.com/survey_responses/influ2-review-12785652) --- **"[Essential CBM Tool with Smooth Onboarding](https://www.g2.com/survey_responses/influ2-review-12513408)"** **Rating:** 4.5/5.0 stars *— Jay A.* [Read full review](https://www.g2.com/survey_responses/influ2-review-12513408) --- #### What Are G2 Users Discussing About Influ2? - [What is Influ2 used for?](https://www.g2.com/discussions/what-is-influ2-used-for) ### 8. [FCC Ads Manager](https://www.g2.com/products/fcc-ads-manager/reviews) Flipkart Ads Manager is a powerful Retail Media Suite that brings all advertising formats and attribution capabilities under one product. The tool is a wholesome combination of all advertising functions including rich media display, native catalog ads & search keyword targeting ( PLA & PCA format). Combine this with the powerful attribution funnel and the advanced audience manager for display ads and you have the complete retail media solution that can help you grow ad revenues and conversions by 5X or more! **Average Rating:** 4.3/5.0 **Total Reviews:** 68 **How Do G2 Users Rate FCC Ads Manager?** - **Close Ecosystem API:** 7.6/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.5/10) - **Display Functionality:** 8.6/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.2/10 (Category avg: 8.3/10) **Who Is the Company Behind FCC Ads Manager?** - **Seller:** [Flipkart Commerce Cloud](https://www.g2.com/sellers/flipkart-commerce-cloud) - **Year Founded:** 2007 - **HQ Location:** Bangalore, IN - **Twitter:** @Flipkart (2,862,381 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/flipkart/ (91,898 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Apparel & Fashion - **Company Size:** 48% Small-Business, 45% Mid-Market #### What Are Recent G2 Reviews of FCC Ads Manager? **"[Ideal Interface for Ads](https://www.g2.com/survey_responses/fcc-ads-manager-review-8493433)"** **Rating:** 5.0/5.0 stars *— Devender K.* [Read full review](https://www.g2.com/survey_responses/fcc-ads-manager-review-8493433) --- **"[Top recommended Ads Manager for Ecommerce](https://www.g2.com/survey_responses/fcc-ads-manager-review-9628667)"** **Rating:** 5.0/5.0 stars *— Vinayak S.* [Read full review](https://www.g2.com/survey_responses/fcc-ads-manager-review-9628667) --- ### 9. [Quantcast Platform](https://www.g2.com/products/quantcast-platform/reviews) Quantcast is the AI-powered ad platform built for performance marketers. Leveraging nearly 20 years of expertise, our mission is to radically simplify open internet advertising. We harness AI and machine learning to deliver superior audience intelligence and drive exceptional campaign performance. With real-time audience intelligence and end-to-end omnichannel optimizations, Quantcast helps advertisers and agencies of all sizes understand audiences deeply, act faster, and turn ad spend into measurable growth. www.quantcast.com **Average Rating:** 4.2/5.0 **Total Reviews:** 186 **How Do G2 Users Rate Quantcast Platform?** - **Close Ecosystem API:** 7.1/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.5/10) - **Display Functionality:** 8.5/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.2/10 (Category avg: 8.3/10) **Who Is the Company Behind Quantcast Platform?** - **Seller:** [Quantcast](https://www.g2.com/sellers/quantcast) - **Company Website:** https://www.quantcast.com - **Year Founded:** 2006 - **HQ Location:** San Francisco, CA - **Twitter:** @Quantcast (10,210 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/60540/ (522 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Programmatic Manager - **Top Industries:** Marketing and Advertising, Gambling & Casinos - **Company Size:** 40% Mid-Market, 33% Small-Business #### What Are Quantcast Platform's Pros and Cons? **Pros:** - Ease of Use (58 reviews) - Insights (36 reviews) - Campaign Management (32 reviews) - Helpful (29 reviews) - Customer Support (28 reviews) **Cons:** - Missing Features (20 reviews) - Limited Features (18 reviews) - Poor Reporting (15 reviews) - Reporting Issues (15 reviews) - Reporting Limitations (15 reviews) ### What Do G2 Reviewers Say About Quantcast Platform? *AI-generated summary from verified user reviews* **Pros:** - Users value the **ease of use** of Quantcast Platform, enabling quick campaign setups and effortless insights access. - Users value the **easy-to-use insights** from Quantcast Platform, enabling quick campaign setups and effective optimizations. - Users value the **effortless campaign management** in Quantcast Platform, appreciating its speed, ease of use, and great support. - Users appreciate the **helpfulness of the AI Assistant** and excellent support, enhancing campaign planning and execution. - Users highlight the **excellent customer support** of Quantcast, ensuring quick responses and effective problem-solving assistance. **Cons:** - Users find the **lack of bulk editing functionality** to be a significant drawback, complicating changes for larger campaigns. - Users find the **limited features** of Quantcast frustrating, particularly regarding pixel implementation and audience tracking options. - Users find the **reporting features lacking** , noting the need for better transparency and more intuitive functionality. - Users find the **reporting features lacking** , suggesting the need for improved transparency and intuitiveness in the dashboard. - Users find the **reporting limitations** of Quantcast Platform frustrating, especially compared to competitors like TTD. #### What Are Recent G2 Reviews of Quantcast Platform? **"[Extremely Easy to Use, Powerful Audience Insights, and a Super Helpful AI Helper](https://www.g2.com/survey_responses/quantcast-platform-review-12847693)"** **Rating:** 5.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/quantcast-platform-review-12847693) --- **"[Effortless User Targeting with Quick Setup](https://www.g2.com/survey_responses/quantcast-platform-review-12718362)"** **Rating:** 4.5/5.0 stars *— Sherdil K.* [Read full review](https://www.g2.com/survey_responses/quantcast-platform-review-12718362) --- #### What Are G2 Users Discussing About Quantcast Platform? - [What is Quantcast Measure used for?](https://www.g2.com/discussions/what-is-quantcast-measure-used-for) - [Is Quantcast public?](https://www.g2.com/discussions/is-quantcast-public) - [How much does Quantcast cost?](https://www.g2.com/discussions/how-much-does-quantcast-cost) - [How does Quantcast work?](https://www.g2.com/discussions/how-does-quantcast-work) - 1 upvote ### 10. [Viant Technology](https://www.g2.com/products/viant-technology-llc-viant-technology/reviews) The Viant DSP is a self-service omnichannel demand-side platform solution that allows brands and agencies the ability to execute programmatic advertising campaigns across Connected TV, Linear TV, desktop, mobile, audio, in-game and digital out-of-home (DOOH) channels. Viant Technology® is a leading people-based advertising software company that enables ad buyers to plan, create, execute and measure their omnichannel digital advertising investments. The Viant DSP software provides exclusive access to Viant’s Identity Graph linking 115 million U.S. households to more than 1 billion connected devices and is combined with access to more than 280,000 audience attributes from more than 70 data partners. **Average Rating:** 4.2/5.0 **Total Reviews:** 310 **How Do G2 Users Rate Viant Technology?** - **Close Ecosystem API:** 7.5/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.5/10) - **Display Functionality:** 8.3/10 (Category avg: 8.4/10) - **Performance and Reliability:** 7.9/10 (Category avg: 8.3/10) **Who Is the Company Behind Viant Technology?** - **Seller:** [Viant Technology LLC](https://www.g2.com/sellers/viant-technology-llc) - **Company Website:** https://viantinc.com/ - **Year Founded:** 1999 - **HQ Location:** Irvine, California - **Twitter:** @viant_tech (2,996 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/viant-technology/ (453 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Programmatic Trader - **Top Industries:** Marketing and Advertising, Online Media - **Company Size:** 41% Mid-Market, 39% Small-Business #### What Are Viant Technology's Pros and Cons? **Pros:** - Customer Support (16 reviews) - Ease of Use (16 reviews) - Easy Setup (10 reviews) - Setup Ease (10 reviews) - Team Helpfulness (10 reviews) **Cons:** - Limited Reporting (5 reviews) - Reporting Limitations (5 reviews) - Complex Reporting (3 reviews) - Editing Difficulties (3 reviews) - Learning Curve (3 reviews) ### What Do G2 Reviewers Say About Viant Technology? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **fantastic customer support** from Viant Technology, ensuring quick responses to their queries. - Users value the **ease of use** of Viant Technology, appreciating its intuitive workflow and seamless campaign setup. - Users appreciate the **easy setup** of Viant Technology, making campaign management straightforward and efficient. - Users find the **setup ease** of Viant Technology invaluable for launching and managing campaigns efficiently. - Users commend the **responsive and knowledgeable support** from the Viant team, enhancing campaign performance and user experience. **Cons:** - Users face **limited reporting** , with a confusing UI and inadequate support documentation affecting usability and efficiency. - Users find the **reporting limitations** frustrating, citing unclear data and a steep learning curve for advanced features. - Users find the **complex reporting** system of Viant Technology confusing and the UI outdated and unintuitive. - Users face **editing difficulties** due to tedious bulk updates and a steep learning curve for advanced features. - Users face a **steep learning curve** with Viant Technology, making it challenging to navigate advanced features and optimize performance. #### What Are Recent G2 Reviews of Viant Technology? **"[Intuitive DSP with Stellar UI, Needs Better Planning Tools](https://www.g2.com/survey_responses/viant-technology-review-12679009)"** **Rating:** 4.5/5.0 stars *— Stephanie F.* [Read full review](https://www.g2.com/survey_responses/viant-technology-review-12679009) --- **"[Resourceful Multi-Channel Campaign Management with Reliable Targeting and Insights](https://www.g2.com/survey_responses/viant-technology-review-12952544)"** **Rating:** 4.5/5.0 stars *— Luciana S.* [Read full review](https://www.g2.com/survey_responses/viant-technology-review-12952544) --- #### What Are G2 Users Discussing About Viant Technology? - [What is Centro DSP?](https://www.g2.com/discussions/what-is-centro-dsp) - [Where is Adelphic located?](https://www.g2.com/discussions/where-is-adelphic-located) - [Is Adelphic a DSP?](https://www.g2.com/discussions/is-adelphic-a-dsp) - 2 comments - [What does Adelphic do?](https://www.g2.com/discussions/what-does-adelphic-do) ### 11. [Simpli.fi](https://www.g2.com/products/simpli-fi/reviews) Simpli.fi provides marketing technology, solutions, and workflow automation that help advertisers and agencies plan, activate, and measure highly targeted advertising campaigns. Our platform powers omnichannel campaigns across environments including CTV, native, mobile, display, and social. We specialize in helping organizations that operate across many locations, jurisdictions, or local markets—where location matters and incrementality counts—by uniting data, automation, and intelligence to drive measurable growth. Simpli.fi enables marketers to activate locally relevant messaging, measure real-world impact, and generate clear, actionable insights. Designed for multi-location brands, independent agencies, and political, advocacy, and public-affairs organizations, Simpli.fi delivers transparent performance with local precision at national scale. **Average Rating:** 4.5/5.0 **Total Reviews:** 153 **How Do G2 Users Rate Simpli.fi?** - **Close Ecosystem API:** 9.0/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.5/10) - **Display Functionality:** 8.9/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.7/10 (Category avg: 8.3/10) **Who Is the Company Behind Simpli.fi?** - **Seller:** [Simpli.fi](https://www.g2.com/sellers/simpli-fi) - **Company Website:** https://www.simpli.fi/ - **Year Founded:** 2010 - **HQ Location:** Fort Worth, TX - **Twitter:** @simpli_fi (1,808 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/801567/ (619 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Account Manager - **Top Industries:** Marketing and Advertising, Broadcast Media - **Company Size:** 56% Small-Business, 36% Mid-Market #### What Are Simpli.fi's Pros and Cons? **Pros:** - Customer Support (14 reviews) - Ease of Use (11 reviews) - Helpful (9 reviews) - Campaigns (7 reviews) - Team Helpfulness (7 reviews) **Cons:** - Dashboard Issues (4 reviews) - Expensive (4 reviews) - Campaign Management (3 reviews) - Complex Setup (3 reviews) - Extra Fees (3 reviews) ### What Do G2 Reviewers Say About Simpli.fi? *AI-generated summary from verified user reviews* **Pros:** - Users value the **exceptional customer support** from Simpli.fi, praising their availability and helpfulness throughout campaigns. - Users praise the **ease of use** of Simpli.fi, highlighting its intuitive features and user-friendly interface. - Users value the **helpful support team** at Simpli.fi, enhancing their experience with accessible assistance and expert guidance. - Users commend **hyperlocal targeting and seamless integration** of Simpli.fi, enhancing their campaign effectiveness across various platforms. - Users appreciate the **unparalleled support** from Simpli.fi, noting quick responses and valuable insights from their knowledgeable team. **Cons:** - Users often struggle with **dashboard issues** due to its complex UI and lack of user-friendliness. - Users find the **pricing of Simpli.fi to be expensive** , alongside challenges with its complex setup and learning curve. - Users find the **onboarding process confusing** and report issues with transparency and campaign management at Simpli.fi. - Users struggle with the **complex setup** of Simpli.fi, finding the interface and onboarding process unintuitive and challenging. - Users express frustration over **hidden fees** and a lack of transparency during onboarding, complicating their overall experience. #### What Are Recent G2 Reviews of Simpli.fi? **"[User-Friendly with Prompt Support](https://www.g2.com/survey_responses/simpli-fi-review-12756098)"** **Rating:** 4.0/5.0 stars *— Jacob D.* [Read full review](https://www.g2.com/survey_responses/simpli-fi-review-12756098) --- **"[Easy Campaign Creation and Responsive Support from Simpli.fi](https://www.g2.com/survey_responses/simpli-fi-review-11852332)"** **Rating:** 5.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/simpli-fi-review-11852332) --- #### What Are G2 Users Discussing About Simpli.fi? - [What is Simpli.fi used for?](https://www.g2.com/discussions/what-is-simpli-fi-used-for) - [What is Bidtellect used for?](https://www.g2.com/discussions/what-is-bidtellect-used-for) - [How much is Simplifi by Quicken?](https://www.g2.com/discussions/how-much-is-simplifi-by-quicken) - [Who owns Simpli fi?](https://www.g2.com/discussions/who-owns-simpli-fi) - 1 comment - [What is TAG Simpli fi?](https://www.g2.com/discussions/what-is-tag-simpli-fi) - 1 comment ### 12. [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews) Innovid is the leading omnichannel advertising platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences. At the core of Innovid is NIVO, powering AI agents and orchestration to activate, adapt, and optimize campaigns across the advertising lifecycle. As part of Mediaocean, Innovid is tied into Prisma, the industry’s core ad infrastructure for planning, buying, and billing, as well as Protected for verification, fraud detection, and brand safety. Visit www.innovid.com to learn more. **Average Rating:** 4.1/5.0 **Total Reviews:** 373 **How Do G2 Users Rate Innovid?** - **Close Ecosystem API:** 8.1/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.5/10) - **Display Functionality:** 8.9/10 (Category avg: 8.4/10) - **Performance and Reliability:** 7.8/10 (Category avg: 8.3/10) **Who Is the Company Behind Innovid?** - **Seller:** [Mediaocean](https://www.g2.com/sellers/mediaocean) - **Company Website:** https://www.mediaocean.com - **Year Founded:** 1967 - **HQ Location:** New York, NY - **Twitter:** @TeamMediaocean (9,812 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/20282/ (1,133 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Social Media Strategist, Social Media Coordinator - **Top Industries:** Marketing and Advertising, Online Media - **Company Size:** 43% Enterprise, 42% Mid-Market #### What Are Innovid's Pros and Cons? **Pros:** - Ease of Use (15 reviews) - User Interface (10 reviews) - Ad Management (8 reviews) - Campaign Management (8 reviews) - Efficiency (7 reviews) **Cons:** - Learning Curve (6 reviews) - Steep Learning Curve (5 reviews) - Time-Consuming (5 reviews) - Time-Consumption (5 reviews) - Campaign Management (4 reviews) ### What Do G2 Reviewers Say About Innovid? *AI-generated summary from verified user reviews* **Pros:** - Users praise the **intuitive interface** of Innovid, making campaign setup and asset management a breeze. - Users praise Innovid's **intuitive and user-friendly interface** , making campaign management straightforward and efficient. - Users highlight the **engaging and personalized video ads** of Innovid, enhancing brand recall and global outreach. - Users value Innovid's **flexibility and ease of use** in managing engaging and personalized video ad campaigns. - Users appreciate the **efficiency** of Innovid, facilitating engaging video ads across diverse platforms with seamless integration. **Cons:** - Users experience a **challenging learning curve** with Innovid, requiring significant time and effort to master the software. - Users find Innovid challenging due to its **steep learning curve** , making it difficult to master its advanced features. - Users experience a **time-consuming learning process** with Innovid due to complex features and slow support response times. - Users find the **time consumption** for learning and support on Innovid frustrating and negatively impacting their workflow. - Users find Innovid has **inefficient campaign management** , leading to delays in uploads and frustrating support during critical times. #### What Are Recent G2 Reviews of Innovid? **"[Reliable, Intuitive and Always improving with each update](https://www.g2.com/survey_responses/innovid-review-11786764)"** **Rating:** 5.0/5.0 stars *— vaishali .* [Read full review](https://www.g2.com/survey_responses/innovid-review-11786764) --- **"[Innovid Review from Adops Associate POV](https://www.g2.com/survey_responses/innovid-review-11782236)"** **Rating:** 4.5/5.0 stars *— Gandharva P.* [Read full review](https://www.g2.com/survey_responses/innovid-review-11782236) --- #### What Are G2 Users Discussing About Innovid? - [What is Flashtalking by Mediaocean used for?](https://www.g2.com/discussions/what-is-flashtalking-by-mediaocean-used-for) ### 13. [N.Rich](https://www.g2.com/products/n-rich/reviews) N.Rich is the Account-Based Go-to-UpMarket Platform best suited for fast-growing Scale Ups, SMBs, and companies. 👋🏻 It's been recognized in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms report and is the only provider Headquartered in Europe. Our platform provides Intent-based Programmatic Advertising, Intent Scoring, Intent Topics, and Dashboards that display the full Buyer Journey with Progression Analytics. Customers use N.Rich to reach their revenue goals by discovering, enriching, and engaging with buyers to reduce long sales cycles and increase ACV. N.Rich combines intent data, predictive analytics and strong advertising capabilities with an easy to use platform. **Average Rating:** 4.7/5.0 **Total Reviews:** 114 **How Do G2 Users Rate N.Rich?** - **Close Ecosystem API:** 7.5/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.5/10) - **Display Functionality:** 9.2/10 (Category avg: 8.4/10) - **Performance and Reliability:** 9.1/10 (Category avg: 8.3/10) **Who Is the Company Behind N.Rich?** - **Seller:** [N.Rich](https://www.g2.com/sellers/n-rich) - **Company Website:** https://nrich.io/ - **Year Founded:** 2015 - **HQ Location:** Helsinki, FI - **Twitter:** @NRICH_ABM (15 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/ndotrich/ (122 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Marketing Manager - **Top Industries:** Computer Software, Hospital & Health Care - **Company Size:** 53% Mid-Market, 33% Enterprise #### What Are N.Rich's Pros and Cons? **Pros:** - Ease of Use (20 reviews) - Customer Support (13 reviews) - Campaign Management (9 reviews) - Easy Setup (9 reviews) - Analytics (8 reviews) **Cons:** - Learning Curve (5 reviews) - Limited Reporting (5 reviews) - Difficult Learning (4 reviews) - Inadequate Reporting (4 reviews) - Insufficient Insights (4 reviews) ### What Do G2 Reviewers Say About N.Rich? *AI-generated summary from verified user reviews* **Pros:** - Users highlight the **ease of use** of N.Rich, enabling seamless campaign setup and effective user experience. - Users value the **unmatched customer support** from N.Rich, highlighting proactive communication and responsiveness to needs. - Users value the **excellent campaign management** of N.Rich, benefiting from detailed reports and dedicated support for optimization. - Users value the **easy setup** of N.Rich, allowing quick and effective campaign implementation and monitoring. - Users value the **detailed analytics** of N.Rich, enabling effective ABM strategies and precise targeting for better results. **Cons:** - Users face a **steep learning curve** initially, but support helps ease the onboarding challenges and complexities. - Users face challenges with **limited reporting** , as discrepancies in data and missing conversion metrics hinder effective analysis. - Users face a **difficult learning curve** with N.Rich, needing time and effort for effective setup and results. - Users experience **inadequate reporting** with discrepancies between dashboard and exported results, leading to confusion and frustration. - Users find the **insufficient insights** from N.Rich problematic, impacting campaign performance and data clarity. #### What Are Recent G2 Reviews of N.Rich? **"[The foundation of our ABM motion](https://www.g2.com/survey_responses/n-rich-review-12898014)"** **Rating:** 5.0/5.0 stars *— Chris C.* [Read full review](https://www.g2.com/survey_responses/n-rich-review-12898014) --- **"[N.Rich Supercharged Our ABM: Higher Pipeline, Smarter Spend, Clear Account Insights](https://www.g2.com/survey_responses/n-rich-review-12870191)"** **Rating:** 5.0/5.0 stars *— Verified User in Computer Software* [Read full review](https://www.g2.com/survey_responses/n-rich-review-12870191) --- #### What Are G2 Users Discussing About N.Rich? - [What does N.Rich do?](https://www.g2.com/discussions/n-rich-what-does-n-rich-do) - [What is the use of N.Rich?](https://www.g2.com/discussions/what-is-the-use-of-n-rich) - [What is N rich website?](https://www.g2.com/discussions/what-is-n-rich-website) - 1 comment - [What does n rich do?](https://www.g2.com/discussions/what-does-n-rich-do) - 1 comment ### 14. [LocaliQ](https://www.g2.com/products/localiq/reviews) LocaliQ is how businesses attract and retain ideal customers. The marketing platform helps businesses grow faster with a suite of AI lead management and digital agents, marketing automation, omnichannel campaign management, advanced reporting, and expert-led services. The technology allows customers to optimize ad spend in real-time across multiple channels, saving time and ensuring real results. Dash is LocaliQ’s AI-powered lead management SaaS solution designed to help businesses convert more leads into customers, faster and more efficiently. With automated lead scoring, follow-ups, and reporting, plus advanced AI agents and an included SMS conversational tool, Dash streamlines workflows, eliminates manual tasks, and helps to boost revenue for businesses of all sizes. Integrated with LocaliQ’s AI marketing platform, Dash enables businesses to enhance customer experiences, automate workflows, and save time to focus on growing their business. LocaliQ's products and services include: -AI Agents (Voice, SMS, and live chat) -Marketing Automation -Lead Management Software -Lead Scoring -Live Chat -SMS Marketing -Social Media Marketing -Cross-Channel Advertising -Paid Search Advertising -Marketing Analytics -Social Media Advertising -Display Advertising -Video Advertising -Targeted Email Marketing -Multi-Listings Management -SEO Tools -Websites & Landing Pages -Custom Promotions Gannett is now USA TODAY Co. In order to align all digital marketing solutions under a single brand identity, the ReachLocal, WordStream, and ThriveHive brands were consolidated under the LocaliQ name. **Average Rating:** 4.5/5.0 **Total Reviews:** 1,048 **How Do G2 Users Rate LocaliQ?** - **Close Ecosystem API:** 8.6/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.5/10) - **Display Functionality:** 9.0/10 (Category avg: 8.4/10) - **Performance and Reliability:** 9.1/10 (Category avg: 8.3/10) **Who Is the Company Behind LocaliQ?** - **Seller:** [USA TODAY Co.](https://www.g2.com/sellers/usa-today-co) - **Company Website:** https://www.gannett.com/ - **Year Founded:** 1906 - **HQ Location:** Gannett Co., Inc. 1675 Broadway, 23rd Floor New York, NY 10019 - **LinkedIn® Page:** https://www.linkedin.com/company/gannett/ (5,784 employees on LinkedIn®) - **Ownership:** NYSE: GCI **Who Uses This Product?** - **Who Uses This:** Owner, Marketing Manager - **Top Industries:** Marketing and Advertising, Computer Software - **Company Size:** 71% Small-Business, 25% Mid-Market #### What Are LocaliQ's Pros and Cons? **Pros:** - Customer Support (26 reviews) - Helpful (26 reviews) - Team Helpfulness (17 reviews) - Business Growth (15 reviews) - Ease of Use (15 reviews) **Cons:** - Expensive (7 reviews) - High Costs (6 reviews) - Limited Features (6 reviews) - Poor Customer Support (6 reviews) - Sales (6 reviews) ### What Do G2 Reviewers Say About LocaliQ? *AI-generated summary from verified user reviews* **Pros:** - Users value the **friendly and responsive customer support** of LocaliQ, enhancing their marketing strategies and success. - Users value the **great team communication** and effortless support, enhancing their marketing experience with LocaliQ. - Users value the **team's helpfulness and personalized support** from LocaliQ, enhancing their overall success and experience. - Users appreciate the **significant business growth** enabled by LocaliQ, leading to increased leads and enhanced online presence. - Users find LocaliQ's tools to be **easy to use** , simplifying audience targeting and campaign management effortlessly. **Cons:** - Users find LocaliQ **expensive** , especially for small businesses struggling to afford their services without going over budget. - Users find the **high costs** of LocaliQ unsustainable, especially when leads delivered do not justify the expense. - Users express frustration with **limited features** of LocaliQ, highlighting vague metrics and poor regional support. - Users highlight **poor customer support** that hampers effective communication and complicates their overall experience with LocaliQ. - Users express frustration over **sales overpromises** from LocaliQ, leading to disappointing results and unwanted renewals. #### What Are Recent G2 Reviews of LocaliQ? **"[LocaliQ Boosted Our Visibility with Targeted Marketing and Powerful Analytics](https://www.g2.com/survey_responses/localiq-review-12467228)"** **Rating:** 4.5/5.0 stars *— Prosper I.* [Read full review](https://www.g2.com/survey_responses/localiq-review-12467228) --- **"[Dependable Marketing Partner with Excellent Communication](https://www.g2.com/survey_responses/localiq-review-12899666)"** **Rating:** 5.0/5.0 stars *— Renferd K.* [Read full review](https://www.g2.com/survey_responses/localiq-review-12899666) --- #### What Are G2 Users Discussing About LocaliQ? - [What is WordStream used for?](https://www.g2.com/discussions/what-is-wordstream-used-for) - [What is ReachEdge used for?](https://www.g2.com/discussions/what-is-reachedge-used-for) - 1 comment - [What is LOCALiQ?](https://www.g2.com/discussions/what-is-localiq) - 1 comment, 1 upvote - [What happened to ThriveHive?](https://www.g2.com/discussions/what-happened-to-thrivehive) - 1 comment - [What does ThriveHive do?](https://www.g2.com/discussions/what-does-thrivehive-do) - 1 comment ### 15. [Bannerflow](https://www.g2.com/products/bannerflow/reviews) Bannerflow is the Creative Automation Platform that helps modern marketing teams produce high-performing content faster without sacrificing quality or brand consistency. We streamline creative workflows, automate repetitive production tasks, and infuse real-time data into the creative process, enabling teams to scale content intelligently and efficiently. With Bannerflow, marketers deliver more impactful, personalized, and on-brand creative across every channel, turning chaos into clarity and creativity into a true engine of growth. Bannerflow supports a wide range of digital ad formats, including Display, Social, Video, Mobile, CRM/onsite advertising, and even DOOH. Creating personalised (DCO) and channel-specific campaigns is also easily performed, resulting in higher engagement, greater impact, and increased ROI. **Average Rating:** 4.5/5.0 **Total Reviews:** 188 **How Do G2 Users Rate Bannerflow?** - **Close Ecosystem API:** 7.3/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.5/10) - **Display Functionality:** 8.9/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.4/10 (Category avg: 8.3/10) **Who Is the Company Behind Bannerflow?** - **Seller:** [Bannerflow](https://www.g2.com/sellers/bannerflow) - **Company Website:** https://www.bannerflow.com - **Year Founded:** 2010 - **HQ Location:** Stockholm - **Twitter:** @BannerFlow (610 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/bannerflow/ (159 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Graphic Designer - **Top Industries:** Gambling & Casinos, Marketing and Advertising - **Company Size:** 46% Mid-Market, 29% Enterprise #### What Are Bannerflow's Pros and Cons? **Pros:** - Collaboration (2 reviews) - Creative Freedom (2 reviews) - Customer Support (2 reviews) - Design Quality (2 reviews) - Efficiency (2 reviews) **Cons:** - Learning Curve (2 reviews) - Limited Features (2 reviews) - Training Difficulty (2 reviews) - Complexity (1 reviews) - Limited Customization (1 reviews) ### What Do G2 Reviewers Say About Bannerflow? *AI-generated summary from verified user reviews* **Pros:** - Users value the **outstanding collaboration capabilities** of Bannerflow, enhancing productivity through seamless teamwork and communication. - Users enjoy the **creative freedom** of Bannerflow, enabling the creation of professional and personalized ad banners seamlessly. - Users value the **strong customer support** from Bannerflow, highlighting its professionalism and efficiency in assistance. - Users value the **design quality** of Bannerflow, enabling the creation of professional and interactive banners effortlessly. - Users value the **efficiency** of Bannerflow, enhancing collaboration and streamlining workflows for improved productivity. **Cons:** - Users find the **learning curve steep** due to advanced features and limited templates, making customization difficult. - Users find the **limited features** of Bannerflow restrictive, making it challenging to create diverse designs easily. - Users find the **training difficulty** of Bannerflow challenging due to its advanced features and steep learning curve. - Users feel overwhelmed by the **complexity** of Bannerflow, finding design creation challenging and demanding new skills. - Users feel **highly restricted** by the limited templates available for customizing banners in Bannerflow. #### What Are Recent G2 Reviews of Bannerflow? **"[Perfect tool for managing the flexible needs and complexity of our brands](https://www.g2.com/survey_responses/bannerflow-review-12988052)"** **Rating:** 4.5/5.0 stars *— Michele V.* [Read full review](https://www.g2.com/survey_responses/bannerflow-review-12988052) --- **"[Effortless Ad Creation with Flexible Features](https://www.g2.com/survey_responses/bannerflow-review-12977299)"** **Rating:** 4.5/5.0 stars *— Marius M.* [Read full review](https://www.g2.com/survey_responses/bannerflow-review-12977299) --- #### What Are G2 Users Discussing About Bannerflow? - [What is Bannerflow used for?](https://www.g2.com/discussions/what-is-bannerflow-used-for) - [What is a DCO platform?](https://www.g2.com/discussions/what-is-a-dco-platform) - [What is a creative management platform?](https://www.g2.com/discussions/what-is-a-creative-management-platform) - 1 comment, 1 upvote - [How much does Bannerflow cost?](https://www.g2.com/discussions/how-much-does-bannerflow-cost) - 1 comment, 1 upvote - [What is Bannerflow?](https://www.g2.com/discussions/what-is-bannerflow) - 1 comment, 1 upvote ### 16. [Fluency](https://www.g2.com/products/fluency-fluency/reviews) Fluency is the first Digital Advertising Operating System (OS) that transforms paid media operations challenges into breakthrough outcomes by centralizing all major campaign execution workflows into a single solution. The AI-powered platform eliminates the most time and resource-intensive aspects of campaign execution, and automates campaigns across all major digital ad channels - including walled gardens and the open web. As a result, advertisers can activate, automate, and analyze any number of campaigns with unprecedented efficiency, working at a scale not previously achievable. Fluency powers nearly $3b in annual media spend. Its user base supports more than 250,000+ monthly campaigns for brands with 50,000+ locations. In 2025, the company ranked #1,278 on the Inc 5000, marking its third year in a row on the list. With a founding team that’s worked in online advertising since 1998, Fluency has certified partnerships with many major ad publishers and was named a finalist for the Technology Innovation in the 2024 Amazon Ads Partner Awards. **Average Rating:** 4.4/5.0 **Total Reviews:** 258 **How Do G2 Users Rate Fluency?** - **Close Ecosystem API:** 6.9/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.5/10) - **Display Functionality:** 6.7/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.3/10 (Category avg: 8.3/10) **Who Is the Company Behind Fluency?** - **Seller:** [Fluency](https://www.g2.com/sellers/fluency) - **Company Website:** https://www.fluency.inc/ - **Year Founded:** 2017 - **HQ Location:** Burlington, Vermont - **LinkedIn® Page:** https://www.linkedin.com/company/fluencyinc/ (142 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Social Media Analyst, Marketing Scientist - **Top Industries:** Marketing and Advertising, Automotive - **Company Size:** 53% Mid-Market, 27% Small-Business #### What Are Fluency's Pros and Cons? **Pros:** - Ease of Use (89 reviews) - Efficiency (61 reviews) - Budget Management (56 reviews) - Campaign Management (56 reviews) - Time-saving (53 reviews) **Cons:** - Learning Curve (38 reviews) - Software Bugs (28 reviews) - Steep Learning Curve (26 reviews) - Navigation Issues (22 reviews) - Error Issues (19 reviews) ### What Do G2 Reviewers Say About Fluency? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **ease of use** of Fluency, highlighting its intuitive dashboard and simple setup process. - Users value the **efficient centralized management** of Fluency, simplifying budget changes and campaign oversight to save time. - Users appreciate the **efficient budget management** of Fluency, which simplifies campaign oversight and prevents overspending. - Users value the **efficient campaign management** Fluency provides, streamlining processes and ensuring effective budget control. - Users value the **time-saving capabilities** of Fluency, allowing them to focus on optimizing campaigns instead of calculations. **Cons:** - Users find a **steep learning curve** with Fluency, as adapting to its layout and functions takes time and effort. - Users report persistent **software bugs** in Fluency, leading to frustrating experiences and unresolved notifications. - Users find the **steep learning curve** of Fluency challenging, especially without better onboarding and clearer documentation. - Users report **navigation issues** in Fluency, finding the UI messy and confusing with multiple sections to navigate. - Users face frequent **error issues** with Fluency, hindering performance and complicating campaign management due to automation delays. #### What Are Recent G2 Reviews of Fluency? **"[Fluency: Streamlined Campaign Management, Needs 24/7 Availability](https://www.g2.com/survey_responses/fluency-review-11857724)"** **Rating:** 5.0/5.0 stars *— Jacob V.* [Read full review](https://www.g2.com/survey_responses/fluency-review-11857724) --- **"[Intuitive, Automated Campaign Management with Outstanding Fluency Support](https://www.g2.com/survey_responses/fluency-review-12666596)"** **Rating:** 5.0/5.0 stars *— Kat T.* [Read full review](https://www.g2.com/survey_responses/fluency-review-12666596) --- ### 17. [Google Marketing Platform](https://www.g2.com/products/google-marketing-platform/reviews) Google's DoubleClick™ provides ad management and ad serving solutions to companies that buy, create, or sell digital advertising. The world's top marketers, publishers, ad networks, and agencies use DoubleClick platforms as the foundation for their digital marketing. With deep expertise in ad serving, media planning, search management, rich media, video, and mobile, DoubleClick platforms help customers execute digital media strategies more effectively. **Average Rating:** 4.1/5.0 **Total Reviews:** 278 **How Do G2 Users Rate Google Marketing Platform?** - **Close Ecosystem API:** 7.2/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 7.6/10 (Category avg: 8.5/10) - **Display Functionality:** 8.5/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.4/10 (Category avg: 8.3/10) **Who Is the Company Behind Google Marketing Platform?** - **Seller:** [Google](https://www.g2.com/sellers/google) - **Year Founded:** 1998 - **HQ Location:** Mountain View, CA - **Twitter:** @google (31,899,995 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/1441/ (341,888 employees on LinkedIn®) - **Ownership:** NASDAQ:GOOG **Who Uses This Product?** - **Who Uses This:** Account Manager - **Top Industries:** Marketing and Advertising, Internet - **Company Size:** 47% Mid-Market, 27% Enterprise #### What Are Google Marketing Platform's Pros and Cons? **Pros:** - Features (4 reviews) - Campaign Management (3 reviews) - Ease of Use (3 reviews) - Efficiency (3 reviews) - Performance Results (3 reviews) **Cons:** - Complexity (3 reviews) - Learning Curve (3 reviews) - Complex Setup (2 reviews) - Difficult Setup (2 reviews) - Expensive (2 reviews) ### What Do G2 Reviewers Say About Google Marketing Platform? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **unified integration** of Google Marketing Platform, simplifying campaign management and performance analysis. - Users value the **integrated campaign management** in Google Marketing Platform, making data-driven decisions and tracking performance effortless. - Users appreciate the **ease of use** of Google Marketing Platform, enjoying its seamless integration of data and tools. - Users value the **efficiency** of Google Marketing Platform, enjoying streamlined data management and smarter decision-making. - Users value the **integrated performance tracking** of Google Marketing Platform, simplifying data analysis and campaign management. **Cons:** - Users find the **steep learning curve** of Google Marketing Platform challenging, particularly for those new to analytics or ad tech. - Users find the **steep learning curve** of Google Marketing Platform challenging, especially for beginners and smaller teams. - Users find the **complex setup** of Google Marketing Platform challenging, particularly for those new to analytics and ad tech. - Users find the **difficult setup** of Google Marketing Platform challenging, especially for those new to analytics and ad tech. - Users find Google Marketing Platform **expensive** compared to alternatives, especially for smaller businesses with limited resources. #### What Are Recent G2 Reviews of Google Marketing Platform? **"[Essential suite for web marketing](https://www.g2.com/survey_responses/google-marketing-platform-review-11590167)"** **Rating:** 4.0/5.0 stars *— Michele C.* [Read full review](https://www.g2.com/survey_responses/google-marketing-platform-review-11590167) --- **"[Unified Marketing Insights with a Steep Learning Curve](https://www.g2.com/survey_responses/google-marketing-platform-review-12360402)"** **Rating:** 4.0/5.0 stars *— Rohit K.* [Read full review](https://www.g2.com/survey_responses/google-marketing-platform-review-12360402) --- #### What Are G2 Users Discussing About Google Marketing Platform? - [What is Google Marketing Platform used for?](https://www.g2.com/discussions/what-is-google-marketing-platform-used-for) ### 18. [Basis](https://www.g2.com/products/basis/reviews) Basis is everything you need to plan, buy, analyze and streamline your best-performing digital media campaigns. Basis is more than just streamlined media buying—Basis is a comprehensive and automated digital media platform. Using Basis means you can manage direct, programmatic, search & social through a single interface. With robust business intelligence, workflow automation, search & social integrations, and a top-rated DSP powered by artificial intelligence, it’s a platform you can run your entire digital business on top of. At the heart of Basis is our award-winning, omnichannel DSP built for speed and performance so your programmatic campaigns thrive. With optimizations supported by artificial intelligence, hyper-local targeting, an expansive PMP library, and easy to implement cross-device targeting - Basis was built to make you better. A 2021 AdExchanger Awards Best Education Program winner, our education and training curriculum enable teams to quickly improve their programmatic knowledge and skill sets. Robust fraud and brand protection prevent wasted investments and ensure confidence in your campaign performance. **Average Rating:** 4.5/5.0 **Total Reviews:** 263 **How Do G2 Users Rate Basis?** - **Close Ecosystem API:** 7.6/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.5/10) - **Display Functionality:** 9.0/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.6/10 (Category avg: 8.3/10) **Who Is the Company Behind Basis?** - **Seller:** [Basis Technologies](https://www.g2.com/sellers/basis-technologies) - **Year Founded:** 2001 - **HQ Location:** Chicago, IL - **Twitter:** @basisglobaltech (4,732 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/basis-technologies (1,469 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Digital Marketing Manager, Digital Media Planner - **Top Industries:** Marketing and Advertising, Newspapers - **Company Size:** 64% Small-Business, 28% Mid-Market #### What Are Basis's Pros and Cons? **Pros:** - Account Management (3 reviews) - Ease of Use (3 reviews) - Features (3 reviews) - Helpful (2 reviews) - Insights (2 reviews) **Cons:** - Poor Usability (3 reviews) - Complex User Interface (2 reviews) - Not User-Friendly (2 reviews) - Poor Reporting (2 reviews) - Reporting Issues (2 reviews) ### What Do G2 Reviewers Say About Basis? *AI-generated summary from verified user reviews* **Pros:** - Users value the **exceptional account management** at Basis, highlighting the proactive support and effective collaboration with their team. - Users find Basis to be **extremely easy to use** , benefiting from helpful support and seamless integrations. - Users value the **user-friendly interface** and **outstanding customer support** , enhancing their experience with Basis. - Users find the **helpful account reps** of Basis invaluable, enhancing their overall experience and support interactions. - Users highly value the **excellent reporting metrics and user-friendly UI** that streamline their experience and enhance productivity. **Cons:** - Users find Basis to have **poor usability** , citing complications in processing orders and a lack of user-friendliness. - Users find the **complex user interface** of Basis challenging, leading to inconveniences with report generation. - Users find Basis to be **not user-friendly** , citing complications in processing orders and overall navigation. - Users find the **poor reporting** feature inconvenient, though improvements are being addressed by the developers. - Users find the **reporting issues** inconvenient, though improvements are underway to enhance the experience. #### What Are Recent G2 Reviews of Basis? **"[Great tool, and fantastic team](https://www.g2.com/survey_responses/basis-review-10305690)"** **Rating:** 5.0/5.0 stars *— Jessica C.* [Read full review](https://www.g2.com/survey_responses/basis-review-10305690) --- **"[Effortless Integration and Support Make Basis Stand Out](https://www.g2.com/survey_responses/basis-review-12180293)"** **Rating:** 4.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/basis-review-12180293) --- ### 19. [illumin](https://www.g2.com/products/illumin-illumin/reviews) illumin is evolving the digital advertising landscape by empowering marketers to achieve transformative results through its customer-centric approach. Featuring a unified canvas built around the open web, illumin lets brands and agencies seamlessly plan, build, and execute campaigns across the entire marketing funnel, connecting programmatic channels, email, and social media within a single platform. Headquartered in Toronto, Canada, illumin serves clients across North America, Latin America, and Europe. For more information, visit illumin.com. **Average Rating:** 4.3/5.0 **Total Reviews:** 134 **How Do G2 Users Rate illumin?** - **Close Ecosystem API:** 7.4/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.5/10) - **Display Functionality:** 8.5/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.1/10 (Category avg: 8.3/10) **Who Is the Company Behind illumin?** - **Seller:** [illumin](https://www.g2.com/sellers/illumin) - **Company Website:** https://illumin.com/ - **Year Founded:** 2009 - **HQ Location:** Toronto, Canada - **Twitter:** @AcuityAds (174 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/acuity-ads-inc/ (239 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Automotive - **Company Size:** 54% Small-Business, 29% Mid-Market #### What Are illumin's Pros and Cons? **Pros:** - Ease of Use (23 reviews) - Features (21 reviews) - Campaign Management (17 reviews) - Customer Support (17 reviews) - Team Helpfulness (17 reviews) **Cons:** - Poor Reporting (9 reviews) - Learning Curve (8 reviews) - Limited Reporting (8 reviews) - Reporting Limitations (8 reviews) - Reporting Issues (7 reviews) ### What Do G2 Reviewers Say About illumin? *AI-generated summary from verified user reviews* **Pros:** - Users find illumin to have **intuitive ease of use** , allowing for seamless management of multiple ad campaigns. - Users value the **intuitive platform and exceptional customer support** of illumin, enhancing campaign management and delivery. - Users appreciate the **journey-based canvas** of illumin for its clarity and precision in campaign management. - Users highlight the **excellent customer support** of illumin, appreciating hands-on assistance and effective recommendations throughout their campaigns. - Users appreciate the **supportive team** of Illumin, always ready to assist with any issues for a smooth experience. **Cons:** - Users face issues with **poor reporting** , craving more flexibility and customization in their analysis and data filtering. - Users face a significant **learning curve** with illumin due to its distinct UI and complex campaign setup process. - Users express frustration with **limited reporting options** that hinder deeper analysis and customization capabilities. - Users note **reporting limitations** in Illumin, lacking advanced filters and forecasting tools for better audience analysis. - Users experience **limitations in reporting flexibility** , wishing for more customization options and streamlined data analysis. #### What Are Recent G2 Reviews of illumin? **"[Seamless Data Management, Simple Uploads, and Helpful AI Support](https://www.g2.com/survey_responses/illumin-review-12665331)"** **Rating:** 4.0/5.0 stars *— Taylor M.* [Read full review](https://www.g2.com/survey_responses/illumin-review-12665331) --- **"[Visual Illumination and Flexibility in Programmatic Advertising](https://www.g2.com/survey_responses/illumin-review-12664492)"** **Rating:** 4.0/5.0 stars *— Gastón B.* [Read full review](https://www.g2.com/survey_responses/illumin-review-12664492) --- ### 20. [Perpetua](https://www.g2.com/products/perpetua/reviews) Perpetua’s all-in-one retail media platform helps brands take ad performance to a new level. We give you the tools, automation and control you need to reach your full advertising potential across Amazon, Walmart, Instacart and more. **Average Rating:** 4.4/5.0 **Total Reviews:** 79 **How Do G2 Users Rate Perpetua?** - **Close Ecosystem API:** 0.0/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.5/10) - **Display Functionality:** 8.3/10 (Category avg: 8.4/10) - **Performance and Reliability:** 7.4/10 (Category avg: 8.3/10) **Who Is the Company Behind Perpetua?** - **Seller:** [Flywheel Digital](https://www.g2.com/sellers/flywheel-digital) - **Year Founded:** 2014 - **HQ Location:** Baltimore, MD - **LinkedIn® Page:** https://www.linkedin.com/company/flywheel-digital/ (2,052 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Health, Wellness and Fitness - **Company Size:** 76% Small-Business, 23% Mid-Market #### What Are Recent G2 Reviews of Perpetua? **"[Great app for PPC optimization](https://www.g2.com/survey_responses/perpetua-review-8296361)"** **Rating:** 4.5/5.0 stars *— Alexandre G.* [Read full review](https://www.g2.com/survey_responses/perpetua-review-8296361) --- **"[Continue to achieve my goals with Perptua](https://www.g2.com/survey_responses/perpetua-review-9308379)"** **Rating:** 5.0/5.0 stars *— Garett T.* [Read full review](https://www.g2.com/survey_responses/perpetua-review-9308379) --- #### What Are G2 Users Discussing About Perpetua? - [What is Perpetua used for?](https://www.g2.com/discussions/what-is-perpetua-used-for) ### 21. [Roku OneView (formerly Dataxu)](https://www.g2.com/products/roku-oneview-formerly-dataxu/reviews) A single platform for marketers and content owners to reach more cord-cutters of any platform and measure performance using TV identity data from the No. 1 TV streaming platform in the US to manage to advertise. Advertisers can manage their entire campaigns – including OTT, linear TV, omnichannel, and more – all in one place, and can reach four in five homes in America with OneView Ad Platform. **Average Rating:** 3.8/5.0 **Total Reviews:** 85 **How Do G2 Users Rate Roku OneView (formerly Dataxu)?** - **Close Ecosystem API:** 10.0/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.5/10) - **Display Functionality:** 8.0/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.0/10 (Category avg: 8.3/10) **Who Is the Company Behind Roku OneView (formerly Dataxu)?** - **Seller:** [Roku](https://www.g2.com/sellers/roku) - **Year Founded:** 2002 - **HQ Location:** San Jose, CA - **Twitter:** @Roku (247,565 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/50076/ (4,365 employees on LinkedIn®) - **Ownership:** NASDAQ:ROKU **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Hospital & Health Care - **Company Size:** 41% Mid-Market, 31% Small-Business #### What Are Recent G2 Reviews of Roku OneView (formerly Dataxu)? **"[Great platform for OTT buys](https://www.g2.com/survey_responses/roku-oneview-formerly-dataxu-review-1245930)"** **Rating:** 4.0/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/roku-oneview-formerly-dataxu-review-1245930) --- **"[AEG TV on Roku advertising](https://www.g2.com/survey_responses/roku-oneview-formerly-dataxu-review-7070634)"** **Rating:** 5.0/5.0 stars *— Monetia S.* [Read full review](https://www.g2.com/survey_responses/roku-oneview-formerly-dataxu-review-7070634) --- #### What Are G2 Users Discussing About Roku OneView (formerly Dataxu)? - [What is your experience with Roku OneView for programmatic advertising, and what improvements could be made?](https://www.g2.com/discussions/what-is-your-experience-with-roku-oneview-for-programmatic-advertising-and-what-improvements-could-be-made) - [What is Roku OneView (formerly Dataxu) used for?](https://www.g2.com/discussions/what-is-roku-oneview-formerly-dataxu-used-for) ### 22. [Celtra](https://www.g2.com/products/celtra/reviews) Celtra is an award-winning digital advertising creative platform that helps brands, agencies, and media organizations produce, adapt, and activate advertising creative at scale. The platform is designed for enterprise teams that manage high volumes of digital advertising across multiple channels, formats, and markets. Celtra supports creative operations by bringing together intelligent production, scalable personalization, and seamless activation workflows, allowing organizations to treat creative as a consistent and controllable driver of advertising performance. Celtra is commonly used in environments where creative complexity is high and speed, governance, and performance are critical. Teams rely on the platform to manage the creation and adaptation of ads, coordinate collaboration across internal and external stakeholders, and ensure creative assets meet media and platform requirements before launch. Automation and AI-driven processes help reduce manual effort, support faster turnaround times and help teams apply data insights to optimize creative and maximize campaign performance. The platform serves a broad range of use cases, including large-scale campaign execution, creative versioning and localization, dynamic and personalized advertising, and the development and delivery of premium rich media and video ad experiences. By aligning creative workflows with activation requirements, Celtra helps reduce friction between creative and media teams and improves operational efficiency across the advertising lifecycle. Celtra is used globally by more than 400 enterprise-level customers and supports the production of over 5 million creative assets annually, serving more than 120 billion ad impressions each year. The platform integrates with over 100 demand-side and supply-side platforms, enabling teams to operate within existing media ecosystems. Organizations such as Spotify, adidas, Unilever, Hearst, Bloomberg, CNN, and NBCUniversal use Celtra to manage creative operations at scale. **Average Rating:** 4.4/5.0 **Total Reviews:** 365 **How Do G2 Users Rate Celtra?** - **Close Ecosystem API:** 8.1/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.5/10) - **Display Functionality:** 8.7/10 (Category avg: 8.4/10) - **Performance and Reliability:** 8.7/10 (Category avg: 8.3/10) **Who Is the Company Behind Celtra?** - **Seller:** [Celtra](https://www.g2.com/sellers/celtra) - **Company Website:** https://www.celtra.com - **Year Founded:** 2006 - **HQ Location:** Massachusetts - **Twitter:** @celtra (4,349 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/372671/ (208 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Account Manager, Designer - **Top Industries:** Marketing and Advertising, Publishing - **Company Size:** 46% Mid-Market, 31% Small-Business #### What Are Celtra's Pros and Cons? **Pros:** - Efficiency Improvement (4 reviews) - Collaboration (3 reviews) - Creativity (3 reviews) - Design Quality (3 reviews) - Ease of Use (3 reviews) **Cons:** - Functionality Limitations (3 reviews) - Limited Features (3 reviews) - Complexity (2 reviews) - Complex Setup (2 reviews) - Difficult Setup (2 reviews) ### What Do G2 Reviewers Say About Celtra? *AI-generated summary from verified user reviews* **Pros:** - Users value the **efficiency improvements** from Celtra's master template feature, reducing manual workload and enhancing collaboration. - Users value the **efficient cross-collaboration** features in Celtra, enhancing teamwork and speeding up project execution. - Users appreciate the **creativity and flexibility** of Celtra, enabling quick, high-quality design variations effortlessly. - Users value the **high-quality design capabilities** of Celtra, enabling efficient creation of varied, professional-looking assets quickly. - Users greatly value the **ease of use** of Celtra, streamlining design processes and enhancing collaboration with stakeholders. **Cons:** - Users find **functionality limitations** in Celtra, including project management issues and complex template setups, impacting overall efficiency. - Users note the **limited features** for smaller projects, making Celtra feel overly complex for simple tasks. - Users find the **complexity in setting up templates** challenging, making the initial experience less user-friendly. - Users report a **complex setup** process that can be overwhelming, especially for smaller projects and teams. - Users find the **difficult setup** of Celtra overwhelming, especially for smaller projects or agencies. #### What Are Recent G2 Reviews of Celtra? **"[Fast, Intuitive Automation Platform with Great Support and AI Ad Performance Insights](https://www.g2.com/survey_responses/celtra-review-12982449)"** **Rating:** 5.0/5.0 stars *— Verified User in Design* [Read full review](https://www.g2.com/survey_responses/celtra-review-12982449) --- **"[Celtra Makes Complex Campaigns Easy with Efficient Asset Management](https://www.g2.com/survey_responses/celtra-review-12978264)"** **Rating:** 5.0/5.0 stars *— Dunia S.* [Read full review](https://www.g2.com/survey_responses/celtra-review-12978264) --- #### What Are G2 Users Discussing About Celtra? - [What is Celtra used for?](https://www.g2.com/discussions/what-is-celtra-used-for) - 1 comment ### 23. [Sharethrough](https://www.g2.com/products/sharethrough/reviews) Sharethrough is an omnichannel supply side platform underpinned by advanced RTB tech and enhanced ad experiences that are proprietary to Sharethrough. Sharethrough aims to bring human-centric technology to programmatic advertising with the goal of creating a sustainable advertising ecosystem for journalists, content creators, and app developers. **Average Rating:** 4.5/5.0 **Total Reviews:** 85 **How Do G2 Users Rate Sharethrough?** - **Close Ecosystem API:** 7.4/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.5/10) - **Display Functionality:** 8.8/10 (Category avg: 8.4/10) - **Performance and Reliability:** 7.7/10 (Category avg: 8.3/10) **Who Is the Company Behind Sharethrough?** - **Seller:** [Sharethrough](https://www.g2.com/sellers/sharethrough) - **Year Founded:** 2008 - **HQ Location:** Montreal, Quebec - **Twitter:** @sharethrough (5,075 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/638984/ (44 employees on LinkedIn®) **Who Uses This Product?** - **Top Industries:** Marketing and Advertising, Entertainment - **Company Size:** 44% Mid-Market, 28% Small-Business #### What Are Recent G2 Reviews of Sharethrough? **"[Phenomenal sales team with a great structure.](https://www.g2.com/survey_responses/sharethrough-review-8021815)"** **Rating:** 4.5/5.0 stars *— Verified User in Marketing and Advertising* [Read full review](https://www.g2.com/survey_responses/sharethrough-review-8021815) --- **"[Success in innovating for food/dining client with dynamic captioned videos](https://www.g2.com/survey_responses/sharethrough-review-8022870)"** **Rating:** 5.0/5.0 stars *— Zachary J.* [Read full review](https://www.g2.com/survey_responses/sharethrough-review-8022870) --- #### What Are G2 Users Discussing About Sharethrough? - [What are the benefits and challenges of using Sharethrough for programmatic advertising?](https://www.g2.com/discussions/what-are-the-benefits-and-challenges-of-using-sharethrough-for-programmatic-advertising) - [Who owns sharethrough?](https://www.g2.com/discussions/who-owns-sharethrough) - [What is BTLR sharethrough?](https://www.g2.com/discussions/what-is-btlr-sharethrough) - [Is Sharethrough a DSP?](https://www.g2.com/discussions/is-sharethrough-a-dsp) - [What does sharethrough do?](https://www.g2.com/discussions/what-does-sharethrough-do) ### 24. [Brave](https://www.g2.com/products/brave/reviews) Brave Software’s fast, privacy-oriented browser, combined with its blockchain-based digital advertising platform, is reinventing the Web for users, publishers and advertisers. Users get a private, speedier Web experience with much longer battery life, publishers increase their revenue share, and advertisers achieve better conversion. Users can opt into privacy-respecting ads that reward them with a frequent flyer-like token they can redeem or use to tip or contribute to publishers and other content creators. The Brave solution is a win-win for everyone who has a stake in the open Web and who is weary of giving up privacy and revenue to the ad-tech intermediaries. Brave currently has over 50 million monthly active users and 20 million daily active users. Brave Software was co-founded by Brendan Eich, creator of JavaScript and co-founder of Mozilla (Firefox), and Brian Bondy, formerly of Khan Academy and Mozilla. **Average Rating:** 4.6/5.0 **Total Reviews:** 528 **How Do G2 Users Rate Brave?** - **Close Ecosystem API:** 8.8/10 (Category avg: 7.9/10) - **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.5/10) - **Display Functionality:** 9.4/10 (Category avg: 8.4/10) - **Performance and Reliability:** 9.3/10 (Category avg: 8.3/10) **Who Is the Company Behind Brave?** - **Seller:** [Brave](https://www.g2.com/sellers/brave) - **Year Founded:** 2015 - **HQ Location:** San Francisco, California - **Twitter:** @brave (417,539 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/7929354/ (335 employees on LinkedIn®) **Who Uses This Product?** - **Who Uses This:** Software Engineer, Information Technology Support Specialist - **Top Industries:** Information Technology and Services, Computer Software - **Company Size:** 58% Small-Business, 29% Mid-Market #### What Are Brave's Pros and Cons? **Pros:** - Ad Blocking (15 reviews) - Privacy (8 reviews) - Brave Rewards (6 reviews) - Speed (6 reviews) - Ease of Use (5 reviews) **Cons:** - Ad Complaints (3 reviews) - Limited Extensions (3 reviews) - Slow Performance (3 reviews) - Ad Issues (2 reviews) - Feature Issues (2 reviews) ### What Do G2 Reviewers Say About Brave? *AI-generated summary from verified user reviews* **Pros:** - Users appreciate the **automatic blocking of trackers and intrusive ads** , leading to faster and cleaner browsing experiences. - Users appreciate Brave's **strong focus on privacy** , automatically blocking trackers and ads for a cleaner browsing experience. - Users love the **unique Brave Rewards system** , enhancing their browsing experience while supporting privacy and ad-free content. - Users love the **impressive speed** of Brave, which enhances their browsing experience and ensures efficiency online. - Users appreciate the **ease of use** of Brave, with its fast setup and intuitive interface. **Cons:** - Users report **ad complaints** due to certain websites malfunctioning and the complexities of the rewards system. - Users face **limited extensions** with Brave, which can restrict functionality compared to more comprehensive browsers like Chrome. - Users experience **slow performance** with Brave, facing high RAM usage and lag during multitasking and streaming. - Users report **ad issues** with Brave, often needing to adjust settings for certain websites to function properly. - Users often face **feature overload** with Brave, leading to confusion and difficulties in navigating the browser effectively. #### What Are Recent G2 Reviews of Brave? **"[Finally a browser that doesn't feel like it's spying on you.](https://www.g2.com/survey_responses/brave-review-12970336)"** **Rating:** 5.0/5.0 stars *— Ansh B.* [Read full review](https://www.g2.com/survey_responses/brave-review-12970336) --- **"[Brave’s Built-In Privacy and Ad Blocking Make Browsing Faster and Cleaner](https://www.g2.com/survey_responses/brave-review-12951470)"** **Rating:** 5.0/5.0 stars *— Ravindra N.* [Read full review](https://www.g2.com/survey_responses/brave-review-12951470) --- ### 25. [Criteo Commerce Growth](https://www.g2.com/products/criteo-commerce-growth/reviews) Criteo Commerce Growth is an AI-powered performance marketing platform that helps brands and agencies find new customers, engage high-intent shoppers, and maximize revenue across web, social, video, and CTV. Built on the world’s largest commerce dataset, it predicts what shoppers will buy next and dynamically optimizes every stage of the shopper journey—from audience targeting and predictive bidding to product recommendations and dynamic creative optimization. With seamless cross-channel activation, deep commerce insights, and transparent measurement, Commerce Growth helps marketers drive smarter ad spend, broader reach, and stronger performance—all in one unified platform. **Average Rating:** 3.8/5.0 **Total Reviews:** 218 **How Do G2 Users Rate Criteo Commerce Growth?** - **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.5/10) - **Display Functionality:** 8.2/10 (Category avg: 8.4/10) - **Performance and Reliability:** 7.9/10 (Category avg: 8.3/10) **Who Is the Company Behind Criteo Commerce Growth?** - **Seller:** [Criteo](https://www.g2.com/sellers/criteo) - **HQ Location:** Paris, France - **Twitter:** @criteo (18,673 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/37209/ (3,912 employees on LinkedIn®) - **Ownership:** NASDAQ:CRTO - **Total Revenue (USD mm):** $2,072 **Who Uses This Product?** - **Who Uses This:** Digital Marketing Manager, Marketing Manager - **Top Industries:** Retail, Marketing and Advertising - **Company Size:** 48% Mid-Market, 41% Small-Business #### What Are Recent G2 Reviews of Criteo Commerce Growth? **"[Effective Ad Placement with Room for Cost Improvement](https://www.g2.com/survey_responses/criteo-commerce-growth-review-12918287)"** **Rating:** 4.5/5.0 stars *— Prahlad K.* [Read full review](https://www.g2.com/survey_responses/criteo-commerce-growth-review-12918287) --- **"[Scalable, Efficient, and User-Friendly for Retail Expansion](https://www.g2.com/survey_responses/criteo-commerce-growth-review-12430831)"** **Rating:** 4.5/5.0 stars *— Ritik S.* [Read full review](https://www.g2.com/survey_responses/criteo-commerce-growth-review-12430831) --- #### What Are G2 Users Discussing About Criteo Commerce Growth? - [How do I set up dynamic retargeting on Facebook?](https://www.g2.com/discussions/how-do-i-set-up-dynamic-retargeting-on-facebook) - [What is dynamic retargeting on Facebook?](https://www.g2.com/discussions/what-is-dynamic-retargeting-on-facebook) - [What is Criteo used for?](https://www.g2.com/discussions/what-is-criteo-used-for) - [What is Criteo retargeting?](https://www.g2.com/discussions/what-is-criteo-retargeting) ## What Is Display Advertising Software? [Digital Advertising Tech](https://www.g2.com/categories/digital-advertising-tech) ## What Software Categories Are Similar to Display Advertising Software? - [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising) - [Video Advertising Software](https://www.g2.com/categories/video-advertising) - [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising)