# Best Display Advertising Software for Medium-Sized Businesses

## How Many Display Advertising Software Products Does G2 Track?

**Total Products under this Category:** 226

### Category Stats (Aug 2026)

- **Average Rating:** 4.24/5 (↑0.01 vs Jul 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Realize (+22.98%) - Among all products in this category, Realize recorded the largest rating increase compared to last month

_Last updated: August 04, 2026_

## How Does G2 Rank Display Advertising Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 14,500+ Authentic Reviews
- 226+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Display Advertising Software
 ![G2 Grid® for Display Advertising Software plotting products by satisfaction and market presence](https://www.g2.com/categories/display-advertising/grids.png?focus%5B%5D=5910&focus%5B%5D=54066&focus%5B%5D=3026&focus%5B%5D=5405&focus%5B%5D=4907&focus%5B%5D=4315&focus%5B%5D=129043&focus%5B%5D=74625)

Highlighted products: StackAdapt, AdRoll ABM (Formerly RollWorks), AdRoll, Facebook for Business, The Trade Desk, Realize, Fluency, and Amazon Display Ads.

Underlying data: [Grid® JSON](https://www.g2.com/categories/display-advertising/grids.json?focus%5B%5D=stackadapt&focus%5B%5D=adroll-abm-formerly-rollworks&focus%5B%5D=adroll&focus%5B%5D=facebook-for-business&focus%5B%5D=the-trade-desk&focus%5B%5D=taboola-realize&focus%5B%5D=fluency-fluency&focus%5B%5D=amazon-amazon-display-ads&segment=mid-market)

**Sponsored**

### Adobe GenStudio for Performance Marketing

Adobe GenStudio for Performance Marketing is a generative AI-first application, designed to help marketing teams scale content creation, enhance customer engagement, and efficiently measure campaign performance. With advanced generative AI capabilities and robust brand guardrails, companies can quickly produce on-brand content that delivers relevant, personalized experiences to their customers. GenStudio for Performance Marketers empowers teams to rapidly create and refine on-brand content at scale, harnessing cutting-edge generative AI technology. By utilizing enterprise-grade large language models (LLMs), teams can produce experiences that meet their unique brand guidelines, product offerings, and target personas. This transformative capability enables marketing teams to develop compelling, consistent content in minutes, accelerating workflows while ensuring every piece aligns seamlessly with their brand identity. With enterprise-grade brand checks, GenStudio for Performance Marketing ensures all generated content complies with brand guidelines, maintaining tone of voice and meeting channel-specific requirements. For an extra level of validation, GenStudio for Performance Marketing integrates with Adobe Workfront to embed review and approval workflows, allowing teams to verify brand compliance directly within the application before publishing. Teams can organize work around campaign strategy with GenStudio for Performance Marketings campaign management features. This enables teams to create and manage campaigns, generate aligned content, and centralize assets within a single view. The generative AI tools further streamline this process by optimizing both copy and asset generation for campaign alignment. Through native integrations with Adobe Experience Manager Assets and Adobe Express, finding and reusing on-brand campaign content becomes effortless. Teams can easily repurpose pre-approved content, creating new variations from existing approved assets in the built-in repository, and amplify the use of hero assets. Finally, elevate your marketing performance with actionable insights on creative and campaign performance. GenStudio for Performance Marketing provides a detailed insights view, enabling teams to identify high-performing content and optimize campaigns based on data. By analyzing top-performing asset attributes, marketing teams can replicate successful elements to strengthen future campaigns.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=277&secure%5Bchosen_at%5D=2026-08-15T17%3A17%3A29Z&secure%5Bdisplayable_resource_id%5D=277&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=277&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1397417&secure%5Bresource_id%5D=277&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fdisplay-advertising%2Fmid-market&secure%5Btoken%5D=44b6931b3947446cfce475183bd3a5c8233c8836b890d9a7269a9eac2fe5c4e7&secure%5Burl%5D=https%3A%2F%2Fbusiness.adobe.com%2Fresources%2Fgenstudio-for-performance-marketing-free-trial.html%3Fsdid%3D5F1G85JG%26mv%3Daffiliate%26s_cid%3D701WQ00001mjI9XYAU%26s_iid%3D701WQ00001QhaITYAZ&secure%5Burl_type%5D=custom_url)

### [StackAdapt](https://www.g2.com/products/stackadapt/reviews)

StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM.

**Average Rating:** 4.7/5.0

**Total Reviews:** 889

#### How Do G2 Users Rate StackAdapt?

- **Close Ecosystem API:** 8.7/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.8/10 (Category avg: 8.6/10)
- **Display Functionality:** 9.3/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 9.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind StackAdapt?

- **Seller:** [StackAdapt](https://www.g2.com/sellers/stackadapt)
- **Company Website:** www.stackadapt.com
- **Year Founded:** 2014
- **HQ Location:** Ontario
- **Twitter:** @StackAdapt  
2,579 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=741a873152cac8cbf5ad9845ab50fb5f25bbb0bd3e62d97fa7e045eab9cedc2b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F5045143%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,807 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Manager, Digital Strategist
- **Top Industries:** Marketing and Advertising, Financial Services
- **Company Size:** 62% Small, 32% Medium

#### What Do G2 Reviewers Say About StackAdapt?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend StackAdapt for its **ease of use** , allowing seamless campaign setup and efficient management.
- Users commend StackAdapt's **superior customer support** , highlighting proactive assistance and innovative strategies for effective campaign management.
- Users praise the **exceptionally helpful team** at StackAdapt, enhancing campaign management and client interactions through strategic insights.
- Users appreciate the **exceptional support** from StackAdapt's team, enhancing their advertising campaigns and client interactions effectively.
- Users value the **user-friendly interface** and powerful targeting options of StackAdapt for efficient ad campaign management.

##### Cons

- Users find the **reporting limitations** of StackAdapt challenging, requiring custom pulls and complicating budget management.
- Users find the **reporting process cumbersome** , often needing support for custom data pulls and complex organization.
- Users find the **budget management** process complex and the billing limits frustrating for effective financial planning.
- Users find **limited reporting capabilities** in StackAdapt, often requiring custom support pulls for straightforward data access.
- Users find that **reporting can be convoluted** , requiring support for custom pulls and extra effort to organize data.

#### What Are Recent G2 Reviews of StackAdapt?

**["Driving Performance with Confidence"](https://www.g2.com/survey_responses/stackadapt-review-13186802)**

**Rating:** 5.0/5.0 stars

_— Isabelle L._

[Read full review](https://www.g2.com/survey_responses/stackadapt-review-13186802)

**["Easy Campaign Setup with Dependable Results—even for Niche Targeting"](https://www.g2.com/survey_responses/stackadapt-review-13220747)**

**Rating:** 4.0/5.0 stars

_— Andrew L._

[Read full review](https://www.g2.com/survey_responses/stackadapt-review-13220747)

#### What Are G2 Users Discussing About StackAdapt?

- [What is StackAdapt used for?](https://www.g2.com/discussions/what-is-stackadapt-used-for) - 1 comment

### [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews)

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This software solution provides a comprehensive suite of tools that empower mid-sized businesses to transform intricate marketing challenges into clear strategies that drive customer engagement and conversion. By leveraging advanced artificial intelligence, AdRoll streamlines the advertising process, enabling users to focus on achieving their business goals. Targeted primarily at mid-sized businesses across various industries such as ecommerce, technology, financial services, and education, AdRoll caters to marketers seeking to enhance their advertising effectiveness. The platform is particularly beneficial for those looking to implement multi-channel advertising strategies, as it offers insights into audience behavior and cross-channel attribution. This functionality allows businesses to understand the customer journey better and optimize their marketing efforts accordingly. One of the standout features of AdRoll is its ability to deliver full-funnel performance. Marketers can create and manage campaigns that span multiple channels, ensuring that their messaging reaches potential customers at various touchpoints. Additionally, the platform provides valuable audience insights, helping users identify and target the right demographics effectively. For B2B teams, AdRoll's Account-Based Marketing (ABM) capabilities, previously known as RollWorks, enhance these features by enabling account-specific targeting and multi-touch campaigns, supported by real-time buyer intelligence. AdRoll's integration capabilities further distinguish it within the advertising software category. The platform seamlessly connects with various marketing tools and systems, allowing users to consolidate their advertising efforts in one place. This integration not only simplifies campaign management but also enhances data analysis, enabling marketers to make informed decisions based on comprehensive performance metrics. With nearly two decades of data backing its operations and a reputation for award-winning support, AdRoll equips marketing teams with the resources they need to advertise more intelligently, respond quickly to market changes, and achieve their objectives efficiently.

**Average Rating:** 4.3/5.0

**Total Reviews:** 653

#### How Do G2 Users Rate AdRoll ABM (Formerly RollWorks)?

- **Close Ecosystem API:** 7.4/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.7/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.6/10 (Category avg: 8.3/10)

#### Who Is the Company Behind AdRoll ABM (Formerly RollWorks)?

- **Seller:** [NextRoll](https://www.g2.com/sellers/nextroll)
- **Company Website:** www.nextroll.com
- **Year Founded:** 2018
- **HQ Location:** San Francisco, California
- **Twitter:** @NextRoll\_Inc  
274 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c91af1596b406565ab4d6a82b1ade3ec6931d1b4b81bcfd38acdb015ab14e35e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadroll%2Fpeople%2F&secure%5Burl_type%5D=linkedin_company_website)  
175 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Manager, Marketing Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 58% Medium, 28% Small

#### What Do G2 Reviewers Say About AdRoll ABM (Formerly RollWorks)?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of AdRoll ABM, highlighting its simple setup and excellent customer support.
- Users value the **precise audience targeting** of AdRoll ABM, enhancing engagement and guiding prospects through their journey.
- Users value the **precise targeting ability** of AdRoll ABM, enhancing their advertising effectiveness across multiple channels.
- Users value the **insightful intent data** from AdRoll ABM, enhancing targeting and ROI tracking across campaigns.
- Users appreciate the **great customer support** from AdRoll, facilitating a smooth onboarding and integration process.

##### Cons

- Users find the **steep learning curve** of AdRoll ABM challenging, especially with its complex campaign management terminology.
- Users express concern over **missing features** , such as limited advertising options and inadequate reporting tools for effective use.
- Users note the **limited features** of AdRoll ABM, particularly in filters and native advertising options for segmentation.
- Users express frustration over **campaign issues** with AdRoll ABM, citing difficulties tracking leads and inconsistent reporting.
- Users are frustrated with the **targeting limitations** of AdRoll ABM, making it hard to reach specific leads effectively.

#### What Are Recent G2 Reviews of AdRoll ABM (Formerly RollWorks)?

**["A Valuable Platform for Account-Based Marketing and Display Advertising"](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13132710)**

**Rating:** 5.0/5.0 stars

_— Sandra T._

[Read full review](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13132710)

**["Quick to Launch ABM with Clean HubSpot Integration and Actionable ICP Insights"](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13139001)**

**Rating:** 5.0/5.0 stars

_— Rob Y._

[Read full review](https://www.g2.com/survey_responses/adroll-abm-formerly-rollworks-review-13139001)

#### What Are G2 Users Discussing About AdRoll ABM (Formerly RollWorks)?

- [What is RollWorks Account-Based Platform used for?](https://www.g2.com/discussions/what-is-rollworks-account-based-platform-used-for)

### [AdRoll](https://www.g2.com/products/adroll/reviews)

AdRoll is a connected advertising platform designed to assist growth-oriented marketers in navigating the complexities of digital advertising. This comprehensive solution provides users with powerful artificial intelligence capabilities, flexible campaign management tools, and seamless integrations, all aimed at converting clicks into customers. By offering a full-funnel performance approach, AdRoll empowers mid-sized businesses to streamline their marketing efforts and achieve measurable results across various channels. Targeting a diverse audience, AdRoll serves industries such as ecommerce, technology, financial services, and education. The platform is particularly beneficial for marketers who seek to enhance their advertising strategies through multi-channel advertising and audience insights. With its robust analytics and reporting features, users can gain a deeper understanding of their target demographics, enabling them to tailor their campaigns for maximum impact. This data-driven approach allows businesses to make informed decisions that drive engagement and conversion rates. One of the standout features of AdRoll is its ability to provide cross-channel attribution, which helps marketers track the effectiveness of their campaigns across different platforms. This means that users can see how their advertising efforts on social media, search engines, and display networks contribute to overall performance. Additionally, for B2B teams, AdRoll offers Account-Based Marketing (ABM) capabilities, allowing for account-specific targeting and multi-touch campaigns that cater to the unique needs of individual buyers. This level of precision ensures that marketing efforts are not only broad-reaching but also highly relevant to potential customers. AdRoll's nearly two decades of data and award-winning support further enhance its value proposition. The platform is designed to help marketing teams operate more efficiently, enabling them to advertise smarter and move faster in a competitive landscape. By consolidating various marketing functions into one platform, AdRoll allows users to manage their advertising strategies with greater ease, ultimately leading to improved outcomes and business growth. The combination of advanced technology, user-friendly tools, and comprehensive support makes AdRoll a valuable resource for marketers looking to optimize their advertising efforts and drive success.

**Average Rating:** 4.1/5.0

**Total Reviews:** 765

#### How Do G2 Users Rate AdRoll?

- **Close Ecosystem API:** 7.5/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.1/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.3/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.1/10 (Category avg: 8.3/10)

#### Who Is the Company Behind AdRoll?

- **Seller:** [NextRoll](https://www.g2.com/sellers/nextroll)
- **Company Website:** www.nextroll.com
- **Year Founded:** 2018
- **HQ Location:** San Francisco, California
- **Twitter:** @NextRoll\_Inc  
274 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c91af1596b406565ab4d6a82b1ade3ec6931d1b4b81bcfd38acdb015ab14e35e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fadroll%2Fpeople%2F&secure%5Burl_type%5D=linkedin_company_website)  
175 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Digital Marketing Manager
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 56% Small, 35% Medium

#### What Do G2 Reviewers Say About AdRoll?

_AI-generated summary from verified user reviews_

##### Pros

- Users find **AdRoll's ease of use** exceptional, making it accessible for beginners in digital marketing.
- Users value the **ease of multi-channel retargeting** with AdRoll, appreciating its user-friendly setup and clear reporting.
- Users value the **user-friendly campaign management** of AdRoll, appreciating its accessibility and effectiveness across multiple channels.
- Users appreciate the **easy setup** of AdRoll, enabling quick launch and payment method integration.
- Users highlight the **responsive customer support** of AdRoll, providing timely assistance and enhancing platform usability.

##### Cons

- Users find the **limited features** of AdRoll restrict their control and precision in targeted advertising campaigns.
- Users find the **campaign setup confusing** and wish for improved management tools and targeting accuracy in AdRoll.
- Users find **reporting limitations** in AdRoll frustrating, lacking flexibility and customization for their needs.
- Users find AdRoll's pricing to be **expensive** , particularly challenging for smaller businesses with limited budgets.
- Users find the **difficult reporting** on conversions and brand awareness metrics frustrating and in need of improvement.

#### What Are Recent G2 Reviews of AdRoll?

**["Effortless Campaign Launch with Powerful Retargeting"](https://www.g2.com/survey_responses/adroll-review-13128954)**

**Rating:** 4.0/5.0 stars

_— Raad S._

[Read full review](https://www.g2.com/survey_responses/adroll-review-13128954)

**["Fast Setup and Effective Retargeting That Drives Conversions"](https://www.g2.com/survey_responses/adroll-review-13138681)**

**Rating:** 4.0/5.0 stars

_— Muhammed Kawsar A._

[Read full review](https://www.g2.com/survey_responses/adroll-review-13138681)

#### What Are G2 Users Discussing About AdRoll?

- [What is AdRoll used for?](https://www.g2.com/discussions/adroll-what-is-adroll-used-for) - 1 comment
- [What is AdRoll used for?](https://www.g2.com/discussions/what-is-adroll-used-for) - 1 comment
- [How do you remarket something on Google?](https://www.g2.com/discussions/how-do-you-remarket-something-on-google)
- [How much does AdRoll cost?](https://www.g2.com/discussions/how-much-does-adroll-cost) - 1 comment
- [How does AdRoll make money?](https://www.g2.com/discussions/how-does-adroll-make-money) - 1 comment

### [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews)

Facebook for Business is a comprehensive suite of tools and services designed to help businesses of all sizes establish a strong online presence, engage with their target audience, and drive growth through the Facebook platform. By leveraging Facebook's vast user base, businesses can create customized pages, run targeted advertising campaigns, and utilize various features to showcase their products and services effectively. Key Features and Functionality: - Business Pages: Create and manage dedicated pages to represent your brand, share updates, and interact with customers. - Advertising Tools: Develop and execute targeted ad campaigns using Facebook's advanced targeting options to reach specific demographics and interests. - Facebook Shops: Set up an online storefront directly on Facebook, allowing customers to browse and purchase products without leaving the platform. - Messenger Integration: Communicate with customers in real-time through Facebook Messenger, providing support and building relationships. - Analytics and Insights: Access detailed performance metrics to understand audience behavior and optimize marketing strategies. Primary Value and Solutions: Facebook for Business empowers companies to connect with a global audience, increase brand visibility, and drive sales through a user-friendly platform. It addresses common business challenges such as limited reach, customer engagement, and online sales by providing tools that facilitate targeted marketing, direct communication, and seamless e-commerce integration. By utilizing Facebook for Business, companies can effectively promote their offerings, engage with customers, and achieve their business objectives in a cost-effective manner.

**Average Rating:** 4.2/5.0

**Total Reviews:** 1,393

#### How Do G2 Users Rate Facebook for Business?

- **Close Ecosystem API:** 8.2/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 7.8/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.7/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Facebook for Business?

- **Seller:** [Meta Platforms, Inc](https://www.g2.com/sellers/meta-platforms-inc)
- **Year Founded:** 2008
- **HQ Location:** Menlo Park, CA
- **Twitter:** @Meta  
9,891,711 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8ddd5ae494d43c8871a4a073a634fa2f05131a85b5f7f4df13a9fc1cffa0ec84&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmeta%2F&secure%5Burl_type%5D=linkedin_company_website)  
158,764 employees on LinkedIn®
- **Ownership:** NASDAQ: META

#### Who Uses This Product?

- **Who Uses This:** Owner, Marketing Manager
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 67% Small, 26% Medium

#### What Do G2 Reviewers Say About Facebook for Business?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **exceptional audience targeting** of Facebook for Business, achieving greater reach and engagement effortlessly.
- Users find Facebook for Business incredibly **user-friendly** , simplifying navigation and enhancing audience engagement for their businesses.
- Users appreciate the **global advertising capabilities** of Facebook for Business, enhancing their reach and client attraction.
- Users value the **wide audience reach** of Facebook for Business, significantly boosting visibility and customer engagement.
- Users appreciate the **global advertising capabilities** of Facebook for Business, effectively reaching wider audiences with ease.

##### Cons

- Users struggle with **ad issues** , facing frequent bans and the need for ads to generate engagement.
- Users find the **poor customer support** of Facebook for Business frustrating, complicating issue resolution and client satisfaction.
- Users often face **ad management issues** with Facebook for Business, including automatic feature toggles and policy compliance challenges.
- Users find the **complex ad interface** frustrating, hindering effective campaign management and overall user experience.
- Users complain about **limited features** in Facebook for Business, hindering creativity and flexibility in ad management.

#### What Are Recent G2 Reviews of Facebook for Business?

**["Easy-to-Use Hub for Managing Multiple FB Pages"](https://www.g2.com/survey_responses/facebook-for-business-review-13240654)**

**Rating:** 4.5/5.0 stars

_— Sohail A._

[Read full review](https://www.g2.com/survey_responses/facebook-for-business-review-13240654)

**["Strong Targeting and High ROI with Smooth Meta Integrations"](https://www.g2.com/survey_responses/facebook-for-business-review-12973164)**

**Rating:** 4.0/5.0 stars

_— Mrudu P._

[Read full review](https://www.g2.com/survey_responses/facebook-for-business-review-12973164)

#### What Are G2 Users Discussing About Facebook for Business?

- [I'm unsure how to optimize ad targeting on Facebook for Business. Could someone provide some best practices?](https://www.g2.com/discussions/i-m-unsure-how-to-optimize-ad-targeting-on-facebook-for-business-could-someone-provide-some-best-practices) - 2 comments
- [What is Facebook for Business used for?](https://www.g2.com/discussions/what-is-facebook-for-business-used-for) - 2 comments

### [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews)

The Trade Desk's self-service, cloud-based platform enables ad buyers to create, manage, optimize and measure advertising campaigns across ad formats and devices. Integrations with hundreds of global data, inventory, and publisher partners ensure maximum reach and decisioning capabilities, and enterprise APIs enable custom development on top of the platform. The Trade Desk's powerful technology offers advertisers unparalleled audience scale and reach, evaluating more than 13 million impressions and quadrillions of permutations across the open internet every single second. The platform's goals-based buying allows advertisers to set multiple KPIs, with transparency into performance and the ability to optimize campaigns in-flight. Advertisers on the platform can also leverage a robust data marketplace to inform and measure their ad campaigns against online and offline business results. Recognized for its innovation and agility, The Trade Desk is a leader in Connected TV and Retail Media, as well as emerging programmatic channels like audio, digital-out-of-home, and gaming. To help marketers understand the rapidly evolving and complex world of data-driven advertising, The Trade Desk also offers Edge Academy certification courses. Founded in 2009 in Ventura, California, The Trade Desk (Nasdaq: TTD) has more than 3,000 employees in dozens of offices across North America, Europe, and Asia Pacific. Clients include the biggest brands and largest advertising agencies in the world. The company's client retention rate has been above 95% for the past nine years, due to outstanding client service and superior technology.

**Average Rating:** 4.4/5.0

**Total Reviews:** 178

#### How Do G2 Users Rate The Trade Desk?

- **Close Ecosystem API:** 8.0/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.8/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind The Trade Desk?

- **Seller:** [The Trade Desk](https://www.g2.com/sellers/the-trade-desk)
- **Company Website:** www.thetradedesk.com
- **Year Founded:** 2009
- **HQ Location:** Ventura, CA
- **Twitter:** @TheTradeDesk  
20,680 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c7a5a4baf579f55f94cda11b2020530981d45310d5c5a9d6ebfc30018dd6651c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F892001%2F&secure%5Burl_type%5D=linkedin_company_website)  
4,738 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Account Manager
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 43% Medium, 30% Small

#### What Do G2 Reviewers Say About The Trade Desk?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **data-driven approach and transparency** of The Trade Desk for effective programmatic campaign management.
- Users admire the **ease of use** of The Trade Desk, enhancing decision-making with its intuitive setup and streamlined processes.
- Users appreciate the **advanced audience targeting** capabilities of The Trade Desk, enhancing campaign performance across diverse demographics.
- Users appreciate the **advanced targeting options** of The Trade Desk, enhancing their campaign performance and audience reach.
- Users value the **effortless campaign management** of The Trade Desk, enhancing efficiency and boosting ROI with user-friendly tools.

##### Cons

- Users find the **steep learning curve** of The Trade Desk challenging, especially for newcomers to programmatic advertising.
- Users find the **high cost and minimum spend** a barrier, especially for smaller campaigns and beginners.
- Users find the **steep learning curve** of The Trade Desk challenging, especially for those new to the platform.
- Users find the **complex setup** and steep learning curve challenging, particularly for smaller teams and campaigns.
- Users find the **difficult setup** challenging, especially for new users needing extensive training and support to succeed.

#### What Are Recent G2 Reviews of The Trade Desk?

**["More Control and Real-Time Campaign Adjustments with The Trade Desk"](https://www.g2.com/survey_responses/the-trade-desk-review-12754603)**

**Rating:** 4.5/5.0 stars

_— Nijat I._

[Read full review](https://www.g2.com/survey_responses/the-trade-desk-review-12754603)

**["Kokai’s AI Optimization and Intuitive UI Make The Trade Desk a Top DSP"](https://www.g2.com/survey_responses/the-trade-desk-review-12893667)**

**Rating:** 4.0/5.0 stars

_— sai v._

[Read full review](https://www.g2.com/survey_responses/the-trade-desk-review-12893667)

#### What Are G2 Users Discussing About The Trade Desk?

- [What is The Trade Desk business model?](https://www.g2.com/discussions/what-is-the-trade-desk-business-model)
- [Does The Trade Desk use AI?](https://www.g2.com/discussions/does-the-trade-desk-use-ai)
- [How is trade desk different from Google?](https://www.g2.com/discussions/how-is-trade-desk-different-from-google)
- [What does The Trade Desk do?](https://www.g2.com/discussions/what-does-the-trade-desk-do)

### [Realize](https://www.g2.com/products/taboola-realize/reviews)

Realize is a sophisticated performance advertising solution designed to help businesses scale their businesses using the Open Web. This platform serves as a high-volume performance engine that addresses the diminishing returns often encountered in traditional search and social advertising channels. By leveraging a unique combination of data signals and specialized algorithms, Realize connects advertisers with a vast audience, facilitating significant visibility and engagement across a diverse network of publishers and original equipment manufacturers (OEMs), to drive engagement and conversions. Targeted at businesses seeking to drive performance outcomes, Realize simplifies the complexities of the digital landscape. The platform reaches over 600 million daily active users through direct publisher integrations, allowing advertisers to tap into a broad audience base. Unlike manual advertising approaches, Realize prioritizes measurable results by using proprietary data to ensure that ads are displayed to the most relevant, high-intent audiences. This precision not only drives quality traffic - and user engagement - to advertisers’ online properties but also drives conversions to maximize return on investment for advertisers. Realize's effectiveness is built on several core capabilities that distinguish it within the performance advertising category. Automated bidding and optimization strategies utilize real-time signals to drive conversions while maintaining optimal scale and performance. Additionally, predictive matchmaking capabilities enhance campaigns from the first dollar spent by predicting the users most likely to take action. The platform also offers dynamic creative solutions, where AI-powered tools generate original creative assets and optimize variants to align with both platform content policies and recommendations, as well as advertiser objectives. Another key feature of Realize is its advanced spend protection, which employs optimization algorithms to minimize wasted expenditure by automatically directing budgets toward higher-performing supply in real time. This ensures that every advertising dollar is spent effectively. Furthermore, Realize provides comprehensive reporting and transparency through real-time analytics and customizable scheduled reports, granting users clear visibility into campaign performance, user engagement and the properties where adverts have been served. The suite of tracking tools, including codeless conversion setup, empowers businesses to monitor performance and make informed, data-driven decisions with ease. What sets Realize apart is its performance-linked model, where advertisers pay on a CPC basis, ensuring campaigns deliver true value. The platform supports a diverse range of ad formats, including native, display, carousel, motion, and vertical video. This holistic approach not only drives audience growth but also fosters revenue generation within trusted, brand-safe environments, making Realize a compelling choice for businesses aiming to enhance their digital advertising efforts.

**Average Rating:** 3.7/5.0

**Total Reviews:** 67

#### How Do G2 Users Rate Realize?

- **Close Ecosystem API:** 10.0/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.2/10 (Category avg: 8.6/10)
- **Display Functionality:** 10.0/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.7/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Realize?

- **Seller:** [Taboola](https://www.g2.com/sellers/taboola)
- **Company Website:** Taboola.com
- **Year Founded:** 2007
- **HQ Location:** New York, NY
- **Twitter:** @taboola  
11,236 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=131964ade61e45f8235bc1e2cda0ab19960e072589215ae999666f2be8637e0c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ftaboola%2F&secure%5Burl_type%5D=linkedin_company_website)  
2,027 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 57% Small, 33% Medium

#### What Do G2 Reviewers Say About Realize?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of generating ads** with AI-generated headlines, simplifying their advertising efforts significantly.
- Users find Taboola to be an excellent option for **affordable high-volume traffic** , enhancing their online reach effectively.
- Users value the **AI writing assistance** for effortlessly generating impactful ads and creative headlines.
- Users find **high volume traffic** through Taboola to be an effective and cost-efficient solution for their needs.
- Users value how **Taboola effectively captures more leads** , enhancing their business promotion efforts significantly.

##### Cons

- Users report a **bug issue** that causes lead discrepancies, complicating lead counting and tracking effectiveness.
- Users report **data inaccuracy** , leading to challenges in accurately counting leads and tracking performance.
- Users face **inaccuracy in lead counting** due to discrepancies, causing challenges in managing their leads effectively.
- Users report significant **integration problems** with Realize, citing poor navigation and unresponsive customer support as major issues.
- Users express frustration over the **lack of innovation** in Realize, making campaign setup difficult and customer support ineffective.

#### What Are Recent G2 Reviews of Realize?

**["A Great, Less Competitive Traffic Source for Advertising"](https://www.g2.com/survey_responses/realize-review-13188123)**

**Rating:** 5.0/5.0 stars

_— Sugar S._

[Read full review](https://www.g2.com/survey_responses/realize-review-13188123)

**["A True Third Channel Beyond Google & Meta, with Strong Conversion Optimisation"](https://www.g2.com/survey_responses/realize-review-13120539)**

**Rating:** 4.0/5.0 stars

_— Verified User in Marketing and Advertising_

[Read full review](https://www.g2.com/survey_responses/realize-review-13120539)

#### What Are G2 Users Discussing About Realize?

- [Is Taboola a good advertising platform?](https://www.g2.com/discussions/is-taboola-a-good-advertising-platform) - 1 comment
- [How is Taboola different from Google ads?](https://www.g2.com/discussions/how-is-taboola-different-from-google-ads) - 1 comment
- [What makes Taboola unique?](https://www.g2.com/discussions/what-makes-taboola-unique)
- [What is Taboola good for?](https://www.g2.com/discussions/what-is-taboola-good-for)

### [Fluency](https://www.g2.com/products/fluency-fluency/reviews)

Fluency is the Agentic Advertising Operating System (OS) that enables agencies and in-house teams to put AI to work to automate paid media execution across every major channel. The platform centralizes campaign creation, budget management, reporting and compliance into a single system, so advertisers can scale their operations and reliably run campaigns with the same precision every time. With AI governance across every paid channel, including the walled gardens and the open web, Fluency manages more than $3 billion in annual ad spend. This includes more than 250,000 monthly campaigns for 150 agencies across more than 50,000 locations. The company raised a $40 million Series A in 2025 and ranked No. 1,278 on the Inc. 5000 in 2025, its third consecutive year on the list. With a founding team that has worked in online advertising since 1998, Fluency holds certified partnerships with major ad publishers and was named a finalist for Technology Innovation in the 2024 Amazon Ads Partner Awards.

**Average Rating:** 4.3/5.0

**Total Reviews:** 304

#### How Do G2 Users Rate Fluency?

- **Close Ecosystem API:** 6.9/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.6/10)
- **Display Functionality:** 6.8/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Fluency?

- **Seller:** [Fluency](https://www.g2.com/sellers/fluency)
- **Company Website:** www.fluency.inc
- **Year Founded:** 2017
- **HQ Location:** Burlington, Vermont
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7446832b2a462a9fcfd67d871d34cccc290944a987ed5f718bbdb677b3e0d880&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Ffluencyinc%2F&secure%5Burl_type%5D=linkedin_company_website)  
142 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, Social Media Analyst
- **Top Industries:** Marketing and Advertising, Automotive
- **Company Size:** 53% Medium, 24% Small

#### What Do G2 Reviewers Say About Fluency?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Fluency, finding its dashboard and setup process very intuitive.
- Users value the **efficiency** of Fluency, enjoying streamlined management and significant time savings on campaign tasks.
- Users appreciate the **efficient budget management** in Fluency, streamlining campaign controls and ensuring effective ad spend allocation.
- Users value the **efficiency of Fluency's centralized campaign management** , streamlining processes and enhancing budget control across platforms.
- Users appreciate the **time-saving features** of Fluency, allowing them to focus on performance instead of tedious tasks.

##### Cons

- Users note a **learning curve** with Fluency, complicating navigation and task execution compared to more familiar platforms.
- Users report **software bugs** in Fluency that lead to frustration, delays, and issues with notifications and saving changes.
- Users find the **steep learning curve** of Fluency challenging, particularly without clear documentation and onboarding support.
- Users experience **navigation issues** in Fluency, finding it confusing to manage campaigns and switch assets efficiently.
- Users report persistent **error issues** in Fluency, with inadequate support and frustrating changes complicating their experience.

#### What Are Recent G2 Reviews of Fluency?

**["Automation-Driven Efficiency with Some Bugs"](https://www.g2.com/survey_responses/fluency-review-10495784)**

**Rating:** 4.5/5.0 stars

_— James M._

[Read full review](https://www.g2.com/survey_responses/fluency-review-10495784)

**["Comprehensive Reporting and Attribution That Drives Actionable Insights"](https://www.g2.com/survey_responses/fluency-review-13087220)**

**Rating:** 4.0/5.0 stars

_— Mackenzie B._

[Read full review](https://www.g2.com/survey_responses/fluency-review-13087220)

### [Amazon Display Ads](https://www.g2.com/products/amazon-amazon-display-ads/reviews)

Use relevant audiences, customizable creatives, and actionable insights to deliver your message to the right customers—on Amazon sites, apps, devices, and third-party sites.

**Average Rating:** 4.4/5.0

**Total Reviews:** 31

#### How Do G2 Users Rate Amazon Display Ads?

- **Close Ecosystem API:** 7.9/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.5/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.9/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Amazon Display Ads?

- **Seller:** [Amazon](https://www.g2.com/sellers/amazon)
- **Year Founded:** 1994
- **HQ Location:** Seattle, WA
- **Twitter:** @amazon  
5,898,422 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3c055ba2a1f3c1541b6e4d9a5f943579bd59ec9e85a0d4123f3c647d14324a5c&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1586%2F&secure%5Burl_type%5D=linkedin_company_website)  
765,691 employees on LinkedIn®
- **Ownership:** AMZN

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 56% Small, 34% Medium

#### What Do G2 Reviewers Say About Amazon Display Ads?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **hassle-free usability** of Amazon Display Ads, enjoying effective budget control and product recommendations.
- Users love the **affordability** of Amazon Display Ads, appreciating the access to a wide range of budget-friendly products.
- Users love the **easy-to-use interface** of Amazon Display Ads, enabling customizable KPI dashboards and data slicing.
- Users value the **cost-saving features** of Amazon Display Ads, appreciating the flexibility in budget management.
- Users value the **excellent service** of Amazon Display Ads, appreciating its hassle-free experience and diverse affordable products.

##### Cons

- Users find **reporting interface complexity** and setup difficulties challenging, impacting their overall experience with Amazon Display Ads.
- Users find the **setup process overly complicated** , suggesting that it needs simplification for better usability.
- Users find the **cost structures expensive** and the setup process complicated, hindering a smooth advertising experience.
- Users find the **setup process complicated** , expressing a desire for a more streamlined and simplified experience.
- Users face challenges with the **dependency on the Amazon platform** , limiting their advertising flexibility and control.

#### What Are Recent G2 Reviews of Amazon Display Ads?

**["Powerful Targeting, Closed-Loop Attribution, and Strong Retargeting"](https://www.g2.com/survey_responses/amazon-display-ads-review-11743218)**

**Rating:** 4.0/5.0 stars

_— Velmurugan P._

[Read full review](https://www.g2.com/survey_responses/amazon-display-ads-review-11743218)

**["Amazon advertising"](https://www.g2.com/survey_responses/amazon-display-ads-review-10507434)**

**Rating:** 5.0/5.0 stars

_— Alicia I._

[Read full review](https://www.g2.com/survey_responses/amazon-display-ads-review-10507434)

#### What Are G2 Users Discussing About Amazon Display Ads?

- [What is Sizmek used for?](https://www.g2.com/discussions/what-is-sizmek-used-for)
- [What forms of advertising does Amazon use?](https://www.g2.com/discussions/what-forms-of-advertising-does-amazon-use)
- [How do Amazon display ads work?](https://www.g2.com/discussions/how-do-amazon-display-ads-work)
- [What are the features of display advertisement?](https://www.g2.com/discussions/what-are-the-features-of-display-advertisement)

### [Influ2](https://www.g2.com/products/influ2/reviews)

People make decisions, not accounts — bring your ABM to the contact level. Act on contact-level intent, reach named buyers with ads, and make the revenue impact clear. Inlflu2 is built for the messy reality of B2B sales: - Actionable contact-level intent. Spot the moment named buyers start exploring the topics that matter to you. - Ads for selected contacts. Target buyers across all major networks and know who you reached by name — even without web forms. - Clear revenue impact. See how each contact-level engagement lifts sales conversion rates and turns into revenue.

**Average Rating:** 4.6/5.0

**Total Reviews:** 158

#### How Do G2 Users Rate Influ2?

- **Close Ecosystem API:** 7.1/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.7/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.7/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 9.0/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Influ2?

- **Seller:** [Influ2](https://www.g2.com/sellers/influ2)
- **Company Website:** www.influ2.com
- **Year Founded:** 2017
- **HQ Location:** Sunnyvale, 1250 Borregas Avenue #44, CA 94089, USA
- **Twitter:** @influ2\_on  
381 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=047517497f8a25e7a8d36f355d3daef9d994265dabe9356a72c55c2e5a863549&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F18119989%2F&secure%5Burl_type%5D=linkedin_company_website)  
137 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Digital Marketing Manager, Marketing Manager
- **Top Industries:** Computer Software, Information Technology and Services
- **Company Size:** 65% Medium, 18% Large

#### What Do G2 Reviewers Say About Influ2?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **responsive customer support** of Influ2, which enhances their campaign creation and analysis experience.
- Users value Influ2 for its **hyper-personalized targeting** , enhancing engagement with key decision-makers and improving campaign effectiveness.
- Users commend the **ease of use** of Influ2, highlighting its intuitive interface and seamless onboarding process.
- Users praise Influ2 for its **personalized audience targeting** , enhancing ABM campaigns through precise decision-maker engagement.
- Users value the **hyper-personalized engagement** of Influ2, enhancing targeting and effectiveness in reaching key decision-makers.

##### Cons

- Users find the **ad approval process confusing** and face challenges benchmarking performance across different platforms.
- Users find the **limited reporting** structure of Influ2 insufficient, hindering campaign planning and performance tracking.
- Users find the **complex setup** of Influ2 time-consuming, but appreciate the support during onboarding and implementation.
- Users find the **limited ad group space** and match rate issues reduce overall efficiency and effectiveness of Influ2.
- Users face **ad management issues** due to limited ad group numbers and inadequate match rate insights.

#### What Are Recent G2 Reviews of Influ2?

**["Excellent for Tracking Marketing Traffic and Interested Leads"](https://www.g2.com/survey_responses/influ2-review-12785652)**

**Rating:** 4.5/5.0 stars

_— Prajwal E._

[Read full review](https://www.g2.com/survey_responses/influ2-review-12785652)

**["Essential CBM Tool with Smooth Onboarding"](https://www.g2.com/survey_responses/influ2-review-12513408)**

**Rating:** 4.5/5.0 stars

_— Jay A._

[Read full review](https://www.g2.com/survey_responses/influ2-review-12513408)

#### What Are G2 Users Discussing About Influ2?

- [What is Influ2 used for?](https://www.g2.com/discussions/what-is-influ2-used-for)

### [FCC Ads Manager](https://www.g2.com/products/fcc-ads-manager/reviews)

Flipkart Ads Manager is a powerful Retail Media Suite that brings all advertising formats and attribution capabilities under one product. The tool is a wholesome combination of all advertising functions including rich media display, native catalog ads & search keyword targeting ( PLA & PCA format). Combine this with the powerful attribution funnel and the advanced audience manager for display ads and you have the complete retail media solution that can help you grow ad revenues and conversions by 5X or more!

**Average Rating:** 4.3/5.0

**Total Reviews:** 68

#### How Do G2 Users Rate FCC Ads Manager?

- **Close Ecosystem API:** 7.6/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.6/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.2/10 (Category avg: 8.3/10)

#### Who Is the Company Behind FCC Ads Manager?

- **Seller:** [Flipkart Commerce Cloud](https://www.g2.com/sellers/flipkart-commerce-cloud)
- **Year Founded:** 2007
- **HQ Location:** Bangalore, IN
- **Twitter:** @Flipkart  
2,862,381 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9665fcff2281a55fd22d44de447c07ec0583176282fa55656dfc275a494af0ff&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fflipkart%2F&secure%5Burl_type%5D=linkedin_company_website)  
95,817 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Apparel & Fashion
- **Company Size:** 48% Small, 45% Medium

#### What Are Recent G2 Reviews of FCC Ads Manager?

**["Ideal Interface for Ads"](https://www.g2.com/survey_responses/fcc-ads-manager-review-8493433)**

**Rating:** 5.0/5.0 stars

_— Devender K._

[Read full review](https://www.g2.com/survey_responses/fcc-ads-manager-review-8493433)

**["Top recommended Ads Manager for Ecommerce"](https://www.g2.com/survey_responses/fcc-ads-manager-review-9628667)**

**Rating:** 5.0/5.0 stars

_— Vinayak S._

[Read full review](https://www.g2.com/survey_responses/fcc-ads-manager-review-9628667)

### [Quantcast Platform](https://www.g2.com/products/quantcast-platform/reviews)

Quantcast is the AI-powered ad platform built for performance marketers. Leveraging nearly 20 years of expertise, our mission is to radically simplify open internet advertising. We harness AI and machine learning to deliver superior audience intelligence and drive exceptional campaign performance. With real-time audience intelligence and end-to-end omnichannel optimizations, Quantcast helps advertisers and agencies of all sizes understand audiences deeply, act faster, and turn ad spend into measurable growth. www.quantcast.com

**Average Rating:** 4.2/5.0

**Total Reviews:** 188

#### How Do G2 Users Rate Quantcast Platform?

- **Close Ecosystem API:** 7.1/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.5/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.2/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Quantcast Platform?

- **Seller:** [Quantcast](https://www.g2.com/sellers/quantcast)
- **Company Website:** www.quantcast.com
- **Year Founded:** 2006
- **HQ Location:** San Francisco, CA
- **Twitter:** @Quantcast  
10,210 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=dd9468cc8f1c503873d7758b8af9c07aeef604dc4098770767df0c9f42bc257e&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F60540%2F&secure%5Burl_type%5D=linkedin_company_website)  
533 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Programmatic Manager
- **Top Industries:** Marketing and Advertising, Retail
- **Company Size:** 40% Medium, 33% Small

#### What Do G2 Reviewers Say About Quantcast Platform?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Quantcast Platform, enabling quick report creation and streamlined campaign management.
- Users appreciate the **valuable insights** from Quantcast Platform, making it easy to optimize and manage campaigns effectively.
- Users appreciate the **ease of use** in setting up campaigns on the Quantcast Platform, enhancing their overall experience.
- Users appreciate the **user-friendly interface** of the Quantcast Platform, enabling quick setup and easy campaign management.
- Users appreciate the **ease of campaign management** in Quantcast, finding reporting and optimization remarkably user-friendly.

##### Cons

- Users express frustration with the **limited features** of Quantcast Platform, particularly in campaign duplication and bulk editing.
- Users identify the **missing features** in Quantcast Platform, such as bulk editing and improved reporting for efficiency.
- Users face issues with **poor reporting** , including broken scheduled reports and limited visibility on conversion data.
- Users experience **issues with reporting and API connections** , leading to delays and limited visibility on conversion data.
- Users experience **reporting limitations** with Quantcast Platform, finding automated summaries inadequate and manual processes frustratingly slow.

#### What Are Recent G2 Reviews of Quantcast Platform?

**["Actionable Affinity Insights That Speed Up Audience Buy-In and Social Performance"](https://www.g2.com/survey_responses/quantcast-platform-review-13124138)**

**Rating:** 5.0/5.0 stars

_— Michelle M._

[Read full review](https://www.g2.com/survey_responses/quantcast-platform-review-13124138)

**["CPA Improvement Across Our Funnel with Quantcast"](https://www.g2.com/survey_responses/quantcast-platform-review-13178867)**

**Rating:** 4.5/5.0 stars

_— Alex J._

[Read full review](https://www.g2.com/survey_responses/quantcast-platform-review-13178867)

#### What Are G2 Users Discussing About Quantcast Platform?

- [What is Quantcast Measure used for?](https://www.g2.com/discussions/what-is-quantcast-measure-used-for)
- [Is Quantcast public?](https://www.g2.com/discussions/is-quantcast-public)
- [How much does Quantcast cost?](https://www.g2.com/discussions/how-much-does-quantcast-cost)
- [How does Quantcast work?](https://www.g2.com/discussions/how-does-quantcast-work) - 1 upvote

### [Viant Technology](https://www.g2.com/products/viant-technology-llc-viant-technology/reviews)

The Viant DSP is a self-service omnichannel demand-side platform solution that allows brands and agencies the ability to execute programmatic advertising campaigns across Connected TV, Linear TV, desktop, mobile, audio, in-game and digital out-of-home (DOOH) channels. Viant Technology® is a leading people-based advertising software company that enables ad buyers to plan, create, execute and measure their omnichannel digital advertising investments. The Viant DSP software provides exclusive access to Viant’s Identity Graph linking 115 million U.S. households to more than 1 billion connected devices and is combined with access to more than 280,000 audience attributes from more than 70 data partners.

**Average Rating:** 4.2/5.0

**Total Reviews:** 310

#### How Do G2 Users Rate Viant Technology?

- **Close Ecosystem API:** 7.5/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.0/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.3/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.9/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Viant Technology?

- **Seller:** [Viant Technology LLC](https://www.g2.com/sellers/viant-technology-llc)
- **Company Website:** viantinc.com
- **Year Founded:** 1999
- **HQ Location:** Irvine, California
- **Twitter:** @viant\_tech  
2,996 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ee65369ae2d20a4042b3b5ebcaead4dbaff07ee37deafd1e4d6e687e0f920ba7&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fviant-technology%2F&secure%5Burl_type%5D=linkedin_company_website)  
453 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Programmatic Trader
- **Top Industries:** Marketing and Advertising, Online Media
- **Company Size:** 41% Medium, 39% Small

#### What Do G2 Reviewers Say About Viant Technology?

_AI-generated summary from verified user reviews_

##### Pros

- Users commend the **quick and helpful customer support** of Viant Technology, enhancing their overall experience with the platform.
- Users find Viant Technology to have **exceptional ease of use** , facilitating straightforward campaign management and real-time updates.
- Users value the **easy setup** of Viant Technology, enabling quick campaign launches and smooth navigation throughout the platform.
- Users appreciate the **setup ease** of Viant Technology, enjoying seamless navigation and reliable customer support.
- Users praise the **quick and helpful support team** at Viant, enhancing their overall experience with the platform.

##### Cons

- Users find the **limited reporting** capabilities frustrating, lacking essential KPIs and clear insights compared to other platforms.
- Users find **reporting limitations** frustrating, particularly lacking KPI visibility and challenging data exports on a daily basis.
- Users find the **complex reporting** features of Viant Technology cumbersome, with a steep learning curve and unclear metrics.
- Users experience **editing difficulties** such as lack of bulk editing and a steep learning curve for advanced features.
- Users find the **learning curve steep** , particularly with navigation and understanding advanced features of Viant Technology.

#### What Are Recent G2 Reviews of Viant Technology?

**["Intuitive DSP with Stellar UI, Needs Better Planning Tools"](https://www.g2.com/survey_responses/viant-technology-review-12679009)**

**Rating:** 4.5/5.0 stars

_— Stephanie F._

[Read full review](https://www.g2.com/survey_responses/viant-technology-review-12679009)

**["Resourceful Multi-Channel Campaign Management with Reliable Targeting and Insights"](https://www.g2.com/survey_responses/viant-technology-review-12952544)**

**Rating:** 4.5/5.0 stars

_— Luciana S._

[Read full review](https://www.g2.com/survey_responses/viant-technology-review-12952544)

#### What Are G2 Users Discussing About Viant Technology?

- [What is Centro DSP?](https://www.g2.com/discussions/what-is-centro-dsp)
- [Where is Adelphic located?](https://www.g2.com/discussions/where-is-adelphic-located)
- [Is Adelphic a DSP?](https://www.g2.com/discussions/is-adelphic-a-dsp) - 2 comments
- [What does Adelphic do?](https://www.g2.com/discussions/what-does-adelphic-do)

### [Bannerflow](https://www.g2.com/products/bannerflow/reviews)

Bannerflow is the Creative Automation Platform that helps modern marketing teams produce high-performing content faster without sacrificing quality or brand consistency. We streamline creative workflows, automate repetitive production tasks, and infuse real-time data into the creative process, enabling teams to scale content intelligently and efficiently. With Bannerflow, marketers deliver more impactful, personalized, and on-brand creative across every channel, turning chaos into clarity and creativity into a true engine of growth. Bannerflow supports a wide range of digital ad formats, including Display, Social, Video, Mobile, CRM/onsite advertising, and even DOOH. Creating personalised (DCO) and channel-specific campaigns is also easily performed, resulting in higher engagement, greater impact, and increased ROI.

**Average Rating:** 4.5/5.0

**Total Reviews:** 191

#### How Do G2 Users Rate Bannerflow?

- **Close Ecosystem API:** 7.3/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.3/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.9/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 8.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Bannerflow?

- **Seller:** [Bannerflow](https://www.g2.com/sellers/bannerflow)
- **Company Website:** www.bannerflow.com
- **Year Founded:** 2010
- **HQ Location:** Stockholm
- **Twitter:** @BannerFlow  
610 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=95fbff26f97c12ccdea8601b61bd01ebeab51f63c70fbb1bbbfb3eedd9e07a28&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbannerflow%2F&secure%5Burl_type%5D=linkedin_company_website)  
153 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Graphic Designer
- **Top Industries:** Gambling & Casinos, Marketing and Advertising
- **Company Size:** 46% Medium, 30% Large

#### What Do G2 Reviewers Say About Bannerflow?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **strong collaboration capabilities** of Bannerflow, enhancing teamwork and streamlining workflows effectively.
- Users appreciate the **creative freedom** offered by Bannerflow, enabling the creation of personalized and professional banners effortlessly.
- Users value the **efficient customer support** of Bannerflow, consistently providing professional and knowledgeable assistance.
- Users praise the **design quality** of Bannerflow, enabling the creation of professional and interactive banners effortlessly.
- Users value the **efficiency** of Bannerflow, facilitating streamlined workflows and enhanced productivity through effective collaboration.

##### Cons

- Users find the **learning curve challenging** , as advanced features require significant skills and time to master.
- Users find the **limited features** of Bannerflow restrict their creativity and prolong the learning process.
- Users find the **training difficulty** of Bannerflow high due to advanced features and limited templates, requiring significant skill development.
- Users find the **complexity** of Bannerflow overwhelming, making it challenging to learn and create campaigns effectively.
- Users feel **highly restricted** by the limited customization options available for banners in Bannerflow.

#### What Are Recent G2 Reviews of Bannerflow?

**["Perfect tool for managing the flexible needs and complexity of our brands"](https://www.g2.com/survey_responses/bannerflow-review-12988052)**

**Rating:** 4.5/5.0 stars

_— Michele V._

[Read full review](https://www.g2.com/survey_responses/bannerflow-review-12988052)

**["Bannerflow Makes Scaling and Versioning Creative Across Markets Effortless"](https://www.g2.com/survey_responses/bannerflow-review-13095235)**

**Rating:** 5.0/5.0 stars

_— Verified User in Leisure, Travel & Tourism_

[Read full review](https://www.g2.com/survey_responses/bannerflow-review-13095235)

#### What Are G2 Users Discussing About Bannerflow?

- [What is Bannerflow used for?](https://www.g2.com/discussions/what-is-bannerflow-used-for)
- [What is a DCO platform?](https://www.g2.com/discussions/what-is-a-dco-platform)
- [What is a creative management platform?](https://www.g2.com/discussions/what-is-a-creative-management-platform) - 1 comment, 1 upvote
- [How much does Bannerflow cost?](https://www.g2.com/discussions/how-much-does-bannerflow-cost) - 1 comment, 1 upvote
- [What is Bannerflow?](https://www.g2.com/discussions/what-is-bannerflow) - 1 comment, 1 upvote

### [N.Rich](https://www.g2.com/products/n-rich/reviews)

N.Rich is the Account-Based Go-to-UpMarket Platform best suited for fast-growing Scale Ups, SMBs, and companies. 👋🏻 It's been recognized in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms report and is the only provider Headquartered in Europe. Our platform provides Intent-based Programmatic Advertising, Intent Scoring, Intent Topics, and Dashboards that display the full Buyer Journey with Progression Analytics. Customers use N.Rich to reach their revenue goals by discovering, enriching, and engaging with buyers to reduce long sales cycles and increase ACV. N.Rich combines intent data, predictive analytics and strong advertising capabilities with an easy to use platform.

**Average Rating:** 4.7/5.0

**Total Reviews:** 114

#### How Do G2 Users Rate N.Rich?

- **Close Ecosystem API:** 7.5/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 9.5/10 (Category avg: 8.6/10)
- **Display Functionality:** 9.2/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 9.1/10 (Category avg: 8.3/10)

#### Who Is the Company Behind N.Rich?

- **Seller:** [N.Rich](https://www.g2.com/sellers/n-rich)
- **Company Website:** nrich.io
- **Year Founded:** 2015
- **HQ Location:** Helsinki, FI
- **Twitter:** @NRICH\_ABM  
15 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f54bf9598d6ba6110d4a4c51d931c5116106f6752ea9c8b1058cb89b35ec6217&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fndotrich%2F&secure%5Burl_type%5D=linkedin_company_website)  
122 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager
- **Top Industries:** Computer Software, Hospital & Health Care
- **Company Size:** 53% Medium, 33% Large

#### What Do G2 Reviewers Say About N.Rich?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of N.Rich, allowing for effortless campaign setup and user-friendly interface.
- Users value the **unmatched customer support** from N.Rich, noting responsive and proactive communication throughout their journey.
- Users appreciate the **detailed campaign management** of N.Rich, which enhances efficiency and strategic decision-making.
- Users commend the **easy setup** of N.Rich, enabling quick campaign implementation and swift results delivery.
- Users value the **detailed analytics** of N.Rich, enabling faster, data-driven decision-making for effective ABM strategies.

##### Cons

- Users face a challenging **learning curve** with N.Rich's features, though support helps ease the onboarding process.
- Users experience **limited reporting** capabilities, leading to confusion with discrepancies and missing data in analytics.
- Users find a **difficult learning curve** with N.Rich initially, but support helps ease the onboarding process.
- Users report **inadequate reporting** issues with discrepancies between dashboards and exports, making data interpretation confusing.
- Users identify **insufficient insights** from N.Rich, highlighting a lack of valuable media and placement performance data.

#### What Are Recent G2 Reviews of N.Rich?

**["The foundation of our ABM motion"](https://www.g2.com/survey_responses/n-rich-review-12898014)**

**Rating:** 5.0/5.0 stars

_— Chris C._

[Read full review](https://www.g2.com/survey_responses/n-rich-review-12898014)

**["N.Rich Supercharged Our ABM: Higher Pipeline, Smarter Spend, Clear Account Insights"](https://www.g2.com/survey_responses/n-rich-review-12870191)**

**Rating:** 5.0/5.0 stars

_— Verified User in Computer Software_

[Read full review](https://www.g2.com/survey_responses/n-rich-review-12870191)

#### What Are G2 Users Discussing About N.Rich?

- [What does N.Rich do?](https://www.g2.com/discussions/n-rich-what-does-n-rich-do)
- [What is the use of N.Rich?](https://www.g2.com/discussions/what-is-the-use-of-n-rich)
- [What is N rich website?](https://www.g2.com/discussions/what-is-n-rich-website) - 1 comment
- [What does n rich do?](https://www.g2.com/discussions/what-does-n-rich-do) - 1 comment

### [Innovid](https://www.g2.com/products/mediaocean-innovid/reviews)

Innovid is the leading omnichannel advertising platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences. At the core of Innovid is NIVO, powering AI agents and orchestration to activate, adapt, and optimize campaigns across the advertising lifecycle. As part of Mediaocean, Innovid is tied into Prisma, the industry’s core ad infrastructure for planning, buying, and billing, as well as Protected for verification, fraud detection, and brand safety. Visit www.innovid.com to learn more.

**Average Rating:** 4.1/5.0

**Total Reviews:** 373

#### How Do G2 Users Rate Innovid?

- **Close Ecosystem API:** 8.1/10 (Category avg: 7.9/10)
- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.6/10)
- **Display Functionality:** 8.9/10 (Category avg: 8.5/10)
- **Performance and Reliability:** 7.8/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Innovid?

- **Seller:** [Mediaocean](https://www.g2.com/sellers/mediaocean)
- **Company Website:** www.mediaocean.com
- **Year Founded:** 1967
- **HQ Location:** New York, NY
- **Twitter:** @TeamMediaocean  
9,812 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=97a6f733add8969111bc06fd4f2af75f9a1050fa1f1d5add0fd301f0cb4fecb9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F20282%2F&secure%5Burl_type%5D=linkedin_company_website)  
1,157 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Social Media Strategist, Social Media Coordinator
- **Top Industries:** Marketing and Advertising, Online Media
- **Company Size:** 43% Large, 42% Medium

#### What Do G2 Reviewers Say About Innovid?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Innovid, enjoying its intuitive UI and streamlined management of ad campaigns.
- Users appreciate the **intuitive and user-friendly interface** of Innovid, enabling quick campaign setup and smooth navigation.
- Users appreciate the **intuitive campaign management** of Innovid, enabling effortless and organized ad campaign execution across multiple platforms.
- Users praise the **intuitive interface** of Innovid, enhancing ease of campaign management and effectiveness across screens.
- Users love the **intuitive interface** of Innovid, praising its ease of use and seamless integration for campaigns.

##### Cons

- Users experience a **high learning curve** with Innovid due to complex setup and unclear functionalities.
- Users face a **steep learning curve** with Innovid, struggling to grasp fundamentals and navigate complex reporting efficiently.
- Users find Innovid **time-consuming** due to a steep learning curve and slow response times for support requests.
- Users find Innovid to be **time-consuming** , with delays in support, reporting, and a steep learning curve.
- Users find Innovid's **inefficient uploading process** frustrating, impacting campaign effectiveness and increasing management challenges.

#### What Are Recent G2 Reviews of Innovid?

**["Reliable, Intuitive and Always improving with each update"](https://www.g2.com/survey_responses/innovid-review-11786764)**

**Rating:** 5.0/5.0 stars

_— vaishali ._

[Read full review](https://www.g2.com/survey_responses/innovid-review-11786764)

**["Innovid Review from Adops Associate POV"](https://www.g2.com/survey_responses/innovid-review-11782236)**

**Rating:** 4.5/5.0 stars

_— Gandharva P._

[Read full review](https://www.g2.com/survey_responses/innovid-review-11782236)

#### What Are G2 Users Discussing About Innovid?

- [What is Flashtalking by Mediaocean used for?](https://www.g2.com/discussions/what-is-flashtalking-by-mediaocean-used-for)

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