What do you like best?
The reason we went with On24 was for the broadcasting feature, and how easy it was to set up an event. We host between 25 and 35 live trainings a year, but up to a few years ago they were only for those would could travel to our facility. Our goal was to open the experience to a much larger audience through video, and On24 was the best solution.
One of my biggest requirements when choosing a platform was the ease of use for our attendees. Between making it very easy to sign in, and how customizable the user dashboard is, I was able to ensure the best user experience for my audience, most of whom don't use a computer much.
We are now in our second year with the platform and it continues to get better. The On24 team has been very responsive when we had any concern.
What do you dislike?
Our two biggest issues with the system has been:
Freezing and buffering problems with our audience. When we first starting using they platform, On24 was flash based. They have made strides to move to HTML 5 and adaptive bit rates, but we still get complaints of the video freezing. Most of the time, a browser refresh fixes it. I have a feeling that a majority of the other problems stem from someone watching Netflix in the other room.
The second is the mobile phone experience. For a standard webinar it would be ok, but it is unusable for broadcast video. Since they cannot have the slide widget and the media player open at the same time, it makes it way too cumbersome to switch from video to slide to Q&A and back. Until they have an app like Citrix, I tell all my attendees to never use their phones.
Recommendations to others considering the product
Do the trial, and see if On24 can fit into your work flow. Find out the must haves and deal barkers from your stake holders and see if the On24 team can work within those perimeters.
What business problems are you solving with the product? What benefits have you realized?
The problem we had was reach. We could bring in all the best instructors in the world, but we could only impact the few we could cram into our training facility. Live interaction is very important to us, so that is what kept us from just recording them and posting them online. The community interaction is a must. Because of this, we knew we needed to utilize live video with interaction capabilities, but at the same time keep it simple enough that anyone could participate. How could we make them feel like they were in the room with us?
The biggest benefit we have seen is how quickly the HVAC industry has recognized us as a training leader. Most of the major manufactures are now looking to us to help them educate their clients.