Vidyard is an AI-powered video platform built for modern revenue teams to personalize buyer engagement at scale. It helps sales, marketing, and customer success teams create, automate, and deliver personalized video messages across the entire customer journey without adding manual work or headcount.
In a world of crowded inboxes and declining response rates, Vidyard turns key revenue moments into meaningful, human interactions. From prospecting and meeting follow-ups to onboarding and renewals, teams use Vidyard to engage buyers more effectively, build trust faster, and keep deals moving forward.
Unlike traditional video tools, Vidyard goes beyond recording. With automation, CRM-native workflows, and AI-generated video, teams can trigger personalized videos based on real buyer actions such as booking a meeting, downloading content, or reaching a deal stage. This ensures every touchpoint feels timely, relevant, and personal.
Vidyard also makes it easy to get started with AI-powered video by creating your own AI Avatar for free. With a single recording, users can generate personalized, on-brand videos without needing to record every message manually. AI Avatars help revenue teams save time, stay consistent, and scale personalized video across prospecting, follow-ups, onboarding, and customer communications, while still delivering a human, face-to-face experience.
Key capabilities include:
• Video messaging and hosting: Record, host, and share personal video messages across email, LinkedIn, and the web, with secure playback and branded viewing experiences.
• AI Avatars and personalized video: Create realistic, on-brand videos using your own AI Avatar, allowing you to record once and reuse personalized messages at scale.
• Video Agent (AI automation): Automatically generate and send personalized videos in response to buyer actions across your CRM, sales engagement, or marketing automation tools.
• Campaigns and bulk personalization: Launch proven video plays for prospecting, nurturing, onboarding, and renewals using dynamic variables.
• Video analytics and buyer intent signals: Track views, engagement, and drop-off, with activity logged directly into your CRM to prioritize follow-up.
• Native integrations: Connect seamlessly with HubSpot, Salesforce, Salesloft, Marketo, Zapier, and more.
With Vidyard, revenue teams can:
• Break through crowded inboxes with personalized video outreach that drives higher reply rates and more meetings booked
• Prioritize high-intent buyers using real engagement data
• Reduce no-shows and stalled deals with timely, automated follow-ups
• Build trust and relationships with multiple stakeholders even without live meetings
• Scale best-performing behavior across the entire team
Vidyard is trusted by thousands of B2B revenue teams to turn video into a repeatable, measurable growth lever that helps sellers engage more buyers, close deals faster, and drive revenue more efficiently.
Average Rating: 4.5/5.0
Total Reviews: 793
How Do G2 Users Rate Vidyard?
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Has the product been a good partner in doing business?: 9.3/10 (Category avg: 9.1/10)
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Playlists: 8.5/10 (Category avg: 8.6/10)
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Permissions: 8.5/10 (Category avg: 8.7/10)
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Annotations: 8.4/10 (Category avg: 8.4/10)
Who Is the Company Behind Vidyard?
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Seller: Vidyard
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Company Website:
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Year Founded: 2011
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HQ Location: Kitchener, Ontario
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Twitter: @vidyard
11,784 Twitter followers
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LinkedIn® Page: www.linkedin.com
154 employees on LinkedIn®
Who Uses This Product?
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Who Uses This: Account Executive, Customer Success Manager
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Top Industries: Computer Software, Marketing and Advertising
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Company Size: 44% Medium, 35% Small
What Do G2 Reviewers Say About Vidyard?
AI-generated summary from verified user reviews
Pros
- Users benefit from the ease of use of Vidyard, enabling quick video uploads and intuitive viewer engagement tracking.
- Users love the easy sharing capabilities of Vidyard, enhancing personalized outreach and client connections effectively.
- Users value Vidyard's engagement analytics and ease of use, enhancing video management and personalized outreach effectively.
- Users value the personalization capability of Vidyard, enhancing client relationships and personal branding through customized video messages.
- Users value the effective communication tools in Vidyard, enhancing personal connections through video messages and customized content.
Cons
- Users find the limited features of Vidyard make complex editing and mobile use frustratingly inadequate.
- Users express frustration with the limited editing capabilities of Vidyard, hindering their ability to create professional content.
- Users find editing options limited, requiring external tools for detailed adjustments before sharing their videos.
- Users often face video limitations with Vidyard, impacting usability and engagement during presentations and email interactions.
- Users find the difficult editing options in Vidyard frustrating, often resorting to other tools for better results.
What Are G2 Users Discussing About Vidyard?
