I like the ability to folder, automatically create SRT files, look at more advanced analytics, and the accessibility checker. These are features we need in our use case (customer education partnering with marketing.) In particular, SRT files with a low error rate meant we could stop passing files between us. Our LMS requires a file upload, and this solution really saves us time.
I love Wistia! It’s so much easier than our previous Vidyard solution, and it makes uploading, editing, and recording videos really straightforward. I also love how flexible the channels are—I can create different channels for different uses.
For example, we have a channel for Malbek Studios that lives on our website and keeps everything organized by content type. Each of those also has LLM-friendly embeds that we can place on product pages. I also like that I can use a channel to create a one-off environment just for analysts or other customers.
We also use it for podcasts, and the recorder is great—it does exactly what we need it to do. We have the ability to do webinars as well. I have not explored much into the webinar features yet, but I definitely plan to in the new year. We’ve moved off of Zoom to take advantage of that. Also, and you think about analytics you get really in depth analytics and heat mapping. I also really like that if you add UTMs to videos, you can track performance also integrate with HubSpot directly in terms of forms and things like that. Overall awesome and good value for the price.
Wistia is the video platform for business. Record, edit, host, and share your videos and webinars, then see how people watch, all in Wistia. More than 440,000 customers use Wistia to explain, sell, and teach with video.