Wati Features
Process (3)
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Mentions
Scours various channels for brand mentions to proactively seek reparative communications.
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Tickets
Creates and assigns support tickets, scheduling them in a timely manner.
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Macros
Allows administrators to create templated responses to frequently asked questions.
Channels (4)
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Social
Connects employees with customers through a social media solution.
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Live Chat
Ability to connect agents with customers through email.
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Phone
Connects employees with customers through a calling solution.
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Text
Ability to connect agents with customers through text message solution.
Insight (1)
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Surveys
Provides opportunity for customers to give feedback through a survey.
Lead Facilitation (4)
Customer-facing Chatbot
Offers a chatbot to initiate and carryout inital conversations with prospects and leads.
Lead Qualification
Automatically calculates which leads are the most likely to become a customer.
Lead Follow-up
Automatically contacts all leads.
Meeting Scheduling
Utilizes natural language processing to set up meetings.
Organization (15)
Opportunity and Pipeline Management
Manages sales opportunities through their full lifecycle from lead to order, tracking stages, values, and close probabilities across pipelines by individual rep, team, region, and company-wide
Data Entry
Automates the entry of collected data.
Integrations / APIs
Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc. with other software applications.
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Meeting Management
Manage the process of planning and scheduling meetings, including agenda creation
Calendar Management
Track and manage schedules and meetings via an integrated calendar
Call Management
Document Management
Store, manage, and track all electronic documents in a centralized location
Contact Management
Manage, organize, and store contact information
Task Management
Create, manage and track all task activities and progression
Lead Management
Store information about leads or contacts and track, manage and nurture them throughout the sales process
Content Management
Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
Notes Management
Allow users to create, edit, and sort multiple notes
Sales Activity Management
Define, track, and/or automate sales activities and sales processes
Email Management
Manage, store and organize emails within the system or via third-party apps
Performance Analysis (4)
Coaching
Provides real-time coaching to sales representatives.
Peformance Tracking
Tracks and analyzes sales representative performance.
Email Tracking
Track delivered, received, and opened emails
Call Tracking
Process to identify source of incoming calls, date, time, duration or caller type using a unique phone number
Sales Analysis (2)
ROI Forecasting
Measure return on investment and leverage data to predict profitability of future projects.
Sales Forecasting
Enables projection of sales revenue, based on historical sales data, analysis of market surveys and trends, and salespersons' estimates.
Design (9)
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Communications Strategy Development
Allows planning and deployment of an overall communications strategy.
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Create Content
Includes or integrates with content creation apps.
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Personalization
Outbound communications are segmented and personalized.
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Inbound Identification
Inbound contacts are identified and handled based on history.
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Regulatory Compliance
Software verifies compliance with GDPR, CAN-SPAM, and other legal requirements.
Batch Communications
Send messages, notifications, or documents to an entire customer base at the same time
Multi-Channel Communication
Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
On-Demand Communications
Generate personalized communications upon request to meet customer needs
Interactive Content
Allow the audience to interact or engage with the content
Functionality (6)
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Ease Of Integration
Empowers developers to intuitively integrate cloud communications functionality for their applications.
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API Call Speed
Grants high speed API calls for fast communications.
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Unified Communications
Consolidate and integrate communication tools as one platform or entity to enhance business communication and collaboration
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Computer Telephony Integration
Computer-telephony integration is the use of computers to manage telephone calls
Multi-Channel Communication
Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
Support (3)
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Documentation
Provides clear, effective documentation for API integrations.
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Community Support
Provides public user forums for support questions and help.
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Professional Support
Connects users with professional support teams to troubleshoot and finetune integrations.
Responses (5)
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Customization
Customize your chat workflows with rules and automations.
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Control
Control who the chatbot converses with (and when).
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Route To Human
Has the ability to connect interlocator with a human agent when the need arises.
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Menu bars
Can provide interlocators with menus, through which they can choose a relevant response.
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Drip sequences
Can send triggered sequence of automated messages sent on a predefined schedule in a targeted fashion.
Platform (8)
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Live chat
Provide tools for live chat on one's website.
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Integrations
Allows easy integrations with applications, such as messenger applications, APIs, and customer support tools.
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Branding
Has the ability to customize look and feel of chatbot to match` company branding.
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Analytics
Gives user the ability to analyze conversations with the chatbot and see its performance.
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Role-based access
Allows for varying access to chatbot and admin settings, depending on user, their role, etc.
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Collection of information
Can collect and store information from interlocators, such as email, phone number, etc.
Augmented Analytics
Analyze data and automatically generate insights using AI/ML technologies
Proactive Chat
Copy on the page or chat window encouraging the user to engage with the chat option
Conversational Platform (4)
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Personalization
Identifies the customer and personalizes interaction at every touchpoint.
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Omnichannel
Allows multiple related channels to interact at once to reduce transfers.
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Contextual Engagement
Prompts agents to engage customers based on contextual data, such as product usage or conversation history.
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Proactive Engagement
Provides features for sending outbound messages to engage customers through proactive support.
Support Automation (4)
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Intelligent Routing
Can route contacts to agents the customer has worked with before.
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Seamless Escalation
Provides features for escalating conversations to the appropriate agent.
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Transcripts
Maintains a transcript of conversations from all channels.
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Self-Serve Support
Enables customers to resolve queries or issues without the assistance of an agent.
Messaging Channels (3)
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SMS Messaging
Ability to send reminders via SMS messaging to a mobile device
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Voice Messaging
Ability to send reminders via voice messaging
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Two way messaging
Ability to support a two way messaging/conversation between customer and customer support agent
Administration (4)
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Scheduling
Ability to schedule push notifications at a specific date and time, or set an expiration for time-bound messages
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Triggered Notifications
Provides the ability to automate notifications based on user behavior
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Segmentation
Ability to segment audiences based on device type, location, demographics, customer behavior, etc.
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Integrations
Ability to integrate with other software that stores customer data to generate reminders (i.e. CRM software)
Generative AI (8)
AI Text Generation
Allows users to generate text based on a text prompt.
AI Text Summarization
Condenses long documents or text into a brief summary.
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
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AI Text Generation
Allows users to generate text based on a text prompt.
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
AI Text Generation
Allows users to generate text based on a text prompt.
AI Text Summarization
Condenses long documents or text into a brief summary.
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
WhatsApp Messaging - WhatsApp Marketing (6)
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Transactional Messages
Allows users to establish automated workflows and triggers to deliver transactional WhatsApp messages and notifications
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Bulk WhatsApp Messaging
Enables users to send mass WhatsApp marketing campaigns
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Conversational Messaging
Facilitates two-way WhatsApp messaging to encourage subscriber engagement and loyalty
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Personalization
Offers features for personalizing WhatsApp messages based on customer information or past behavior
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Promotional Messages
Allow users to share promotions with subscribers via WhatsApp
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Automated Replies
Provides automated WhatsApp message replies to recipients
WhatsApp Business Platform - WhatsApp Marketing (4)
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Segmentation
Deliver tailored promotions to specific audience segments
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API Integration
Facilitates the integration of WhatsApp messaging into existing business applications through WhatsApp Business API
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WhatsApp Commerce
Allow customers to browse, discover, research, purchase, and complete payment in real-time
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Analytics
Provides analytics on opt-ins, open and delivery rates, and click-throughs
Customization - AI Agent Builders (6)
Natural Language Configuration
Supports configuration using natural language instructions.
Tone Customization
Allows users to customize the tone of agent.
Security Guardrails
Enables definition of clear security guardrails for agent actions.
API Security
Protect APIs from threats using authentication, access control and encryption
Data Security
Protect sensitive data for digital privacy
Authentication
Verify the identity of users/devices to enable secure access
Functionality - AI Agent Builders (6)
Omni-channel Support
Provides support across web, mobile, messaging apps, and other channels.
Agent Branding
Allows customization of agent branding, including visual appearance and conversational style.
Proactive Response Capabilities
Equips agents with proactive response capabilities based on predefined triggers.
Seamless Human Escalation
Facilitates seamless escalation to human employees for complex issues.
Multimedia Support
Supports various file formats
Multi-Modal Input Support
Processing different types of input like text, voice, images etc.
Data and Analytics - AI Agent Builders (3)
Analytics & Reporting
Provides analytics and reporting on agent performance and interactions.
Contextual Awareness
Offers agents the ability to maintain contextual awareness across interactions.
Data Privacy Compliance
Ensures compliance with data privacy and governance requirements.
Integration - AI Agent Builders (5)
Workflow Automation
Automates workflows and actions based on agent responses.
API Usage
Allows the use of APIs for advanced agent configuration.
Platform Interoperability
Enables interoperability with multiple platforms for unified experiences.
CRM Data Integration
Allows integration with CRM data to ground agent responses in business context.
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Agentic AI - AI Sales Assistant (8)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
AI/Machine Learning
Software program that continuously adjusts its behavior based on observed data
Additional Functionality (134)
Email Response Control
Speech Recognition
Train your system to interpret and transcribe voice messages
Customer Engagement
Initiate interactions with customers by proactively starting conversations or providing informational content
Dashboard
Assembly of graphs and charts for visualizing and tracking statistics/metrics
Chat/Messaging
Communicate using direct chat or messages within the system
AI Writing Assistant
Generates and edits text using machine learning
For Sales Teams/Organizations
Caters to sales teams
Sales Automation
Automate processes to manage leads, contacts, opportunities and sales activities
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
CRM
Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
Predictive Analytics
Predict future data based on historical data sets
Lead Scoring
Score a lead based on quality or likelihood to buy/convert based on predetermined criteria
Templates
Sample files or documents that could be customized as needed or used as is
Reminders
Timed notification for any upcoming task, deadline, appointment, or activity
Email Templates
Pre-made examples and templates for emails
SMS Messaging
Send messages via SMS
Personalization
Adjust communications based on previous interactions or personal preferences
Reporting/Analytics
View and track pertinent metrics to find patterns and gain insights from data
Conversation Intelligence
Recording, transcription, and analysis of sales calls for the purpose of training and generating insights
Lead Engagement
Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels
Customer Database
A collection of customer information such as contact details, demographics, previous interactions, etc.
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Omnichannel Outreach
Using different methods or channels to connect with customers
Workflow Automation
Streamlining repetitive tasks and activities through automated and predefined workflows
Automated Responses
Automatic reply functionality for incoming messages
Chat/Messaging
Communicate using direct chat or messages within the system
Generative AI
Use AI to generate content in the form of text, images, videos, etc.
Call Recording
Record the audio of phone conversations for quality assurance purposes
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
Sentiment Analysis
Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral
Communication Management
Manage and track all internal and external communication conducted via calls, email, text, or chat
Real-Time Reporting
Active reporting of data and metrics
SMS Messaging
Send messages via SMS
Interaction Tracking
Track interaction history by documenting conversations for contacts
Audio/Video Conferencing
Audio/Video Conferencing
Call Monitoring
Listen to live phone conversations for the purpose of training and assessing agent performance
Customizable Branding
Add customized logos and colors to align with company branding
Call Routing
Sends voice calls to a specific queue based on predetermined criteria
Contact Management
Manage, organize, and store contact information
Voice Mail
Computer-based system that allows users to send and receive voice messages
Multi-Language
Manage and support multiple languages
Two-Way Audio & Video
Presenter can see and hear participants and vice versa
Real-Time Updates
Receive system updates as soon as any changes are made
Chat Transcript
Reporting/Analytics
View and track pertinent metrics to find patterns and gain insights from data
Live Chat
Ability to chat online in real time
Caller ID
Identify the number and contact information of a caller before answering the phone
IVR
Read and accept a combination of touch tone keypad selections and voice inputs and provide the appropriate prerecorded voice response
Real-Time Monitoring
Active monitoring of systems, applications, or networks
SMS Marketing
Send promotional campaigns or transactional messages via text messages
File Sharing
Public or private sharing of digital files such as documents, audio/video, images, and more
Fax Management
API
Application programming interface that allows for integration with other systems/databases
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Chatbot
AI-based platform which conducts a conversation via auditory or textual methods
Mobile Access
Access software remotely via mobile devices
Version Control
Track revisions and updates made to files and navigate between different versions
Scalability
Manage a growing amount of work to meet increased demand without compromising performance
Personalization
Adjust communications based on previous interactions or personal preferences
Data Extraction
Automatically retrieve and pull information from documents, websites, images, data sets, and other sources
Webhooks
Event-driven HTTP callback that automatically sends real-time data between applications
API
Application programming interface that allows for integration with other systems/databases
Natural Language Processing
Process and analyze human language in text or audio form
Fallback Handling
Automatically switching to secondary AI model(s) during failure or hallucinations
Drag & Drop
Assemble applications and processes by dragging over and arranging pre-built components
Multiple LLM Models
Ability to interact with various large language models, such as GPT-4, Claude 3, Gemini, Llama 3, and more
Built-in AI Assistant
Chatbot or AI assistant that answers queries and provides recommendations within an application
Automated Testing
Execution of software tests by leveraging automation tools
Data Governance
Collection of processes, policies, and standards to manage the storage & usability of enterprise data
Collaboration Tools
Provides a channel for team members to share media files, communicate, and work together
Pre-built Templates
Pre-defined templates within a library for common cases such as contracts, websites, emails, and more
Agent Design Tools
Designing how agent will communicate, take decisions and behave in different scenarios via flowcharts, scripts, or visual editors
Deep Learning
Artificial neural networks using multiple layers of processing are used to extract progressively higher level features from data.
Model Training
Process of testing an ML algorithm by feeding it training data to learn from
Analytics
Tools for the systematic analysis of various types of data or statistics
Single Sign On
Allow users to access multiple services after entering their login credentials once
Debugging
Detect and remove errors
Deployment Management
Manage the processes involved when making the application ready for use
Proactive Error Detection
Managing and resolving errors that occur during program execution to maintain stability
Customer Surveys
Tool to send questionnaires to customers to gauge feedback
Lead Qualification
Score a lead on their quality or likelihood to buy based on certain behaviors
Transcripts/Chat History
View messages sent by both parties during the chat conversation
Language Detection
Identify different languages
Pre-Configured Bot
Existing bot models for AI-based tools commonly used for auditory and textual conversation methods
Lead Capture
Automatically identify and save contact information of potential customers
Code-free Development
Assemble applications and bots from pre-made building blocks without having to write software code or knowing a programming language
Natural Language Processing
Process and analyze human language in text or audio form
Multi-Language
Manage and support multiple languages
For Sales/Marketing
Used as a promotional or demonstration tool in sales and marketing presentations
Contextual Guidance
Interprets what a user is doing based on context and helps guide them through the process.
Automated Responses
Automatic reply functionality for incoming messages
Customer Support
Provide online support for your customers through live chat or help desk functionality
Chatbot
AI-based platform which conducts a conversation via auditory or textual methods
Intent Recognition
Helps understand a user's intentions/actions
Sentiment Analysis
Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral
Customer Experience Management
Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.
Query Suggestions
See options for potential search queries within the system
Transfers/Routing
Transfer queries and organize messages between agents
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Canned Responses
Shortcuts for inputting frequently used messages
AI/Machine Learning
Software program that continuously adjusts its behavior based on observed data
Multi-Channel Communication
Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.
Automated Routing
Tickets are automatically assigned to specific agents based on predefined rules
Workflow Automation
Streamlining repetitive tasks and activities through automated and predefined workflows
Chat/Messaging
Communicate using direct chat or messages within the system
Customer Database
A collection of customer information such as contact details, demographics, previous interactions, etc.
Customizable Branding
Add customized logos and colors to align with company branding
Call Recording
Record the audio of phone conversations for quality assurance purposes
Autoresponders
Create and automatically send premade copy in response to customer messages
IVR
Read and accept a combination of touch tone keypad selections and voice inputs and provide the appropriate prerecorded voice response
Email Management
Manage, store and organize emails within the system or via third-party apps
Template Management
Create, save, and re-purpose templates for emails, forms, etc.
SMS Messaging
Send messages via SMS
Surveys & Feedback
Gauge satisfaction and receive information for improvement and success
Content Management
Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
Knowledge Base Management
Manage a repository of information that includes articles, FAQs, or tutorials used for self-service support
Compliance Management
Track and manage adherence to policies for any service, product, process, or supplier
Multi-Language
Manage and support multiple languages
Interaction Tracking
Track interaction history by documenting conversations for contacts
Third-Party Integrations
Set up connections to third-party platforms to improve business processes
Social Media Integration
Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
Workflow Management
Create, design and manage workflows for repetitive tasks
Customer History
Access previous interactions or concerns to maintain customer relationships
Activity Dashboard
Dashboard to view the status of ongoing processes, identify current incidents and track past activities
AI Copilot
A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users
Video Support
Supports various video file formats
CRM
Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
Inbox Management
Organize, prioritize, and manage incoming communications
API
Application programming interface that allows for integration with other systems/databases
Alerts/Notifications
Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
Feedback Management
Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service
Reporting & Statistics
Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
Collaboration Tools
Provides a channel for team members to share media files, communicate, and work together
Activity Tracking
Track and document all activities across devices, networks, and other systems


