--- title: Wati Reviews meta_title: 'Wati Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 514 reviews by the users' company size, role or industry to find out how Wati works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 514 scale: '5' date_modified: '2026-10-04' parent_category: name: Customer Service url: https://www.g2.com/categories/customer-service --- # Wati Reviews **Vendor:** Wati **Category:** [Conversational Support Software](https://www.g2.com/categories/conversational-support) **Average Rating:** 4.6/5.0 **Total Reviews:** 514 **AI Verified:** At least 10 G2 reviewers have confirmed using this product's AI features and functionality. ## About Wati Wati is an agentic customer engagement platform that transforms conversations into revenue across marketing, sales, and support. By uniting AI agents and human teams across WhatsApp, Instagram, RCS, voice, and web chat, Wati unlocks growth via meaningful interactions while the Wati AI Copilot supercharges your team's productivity. Trusted by over 16,000 customers across 190+ countries, Wati simplifies complex operations and business conversations with a unified inbox, no-code automation, and our intelligent AI layer, Astra. Proudly backed by Tiger Global, Sequoia Capital, DST Global, and Shopify, and recognised as a Premium Partner of Meta and Google. Wati, the Agentic Customer Engagement Platform for Revenue Growth. © Wati 2026. Clare.ai Limited. GDPR Compliant. ISO/IEC 27001 Certified. SOC 2 Compliant. ## Wati Pros & Cons Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews. **What users like:** - Users commend the **ease of use** of WATI, appreciating its intuitive design and comprehensive support for automation. (178 reviews) - Users appreciate the **effortless automation** of WATI, which enhances efficiency and communication across diverse industries. (117 reviews) - Users commend Wati for its **exceptional customer support** , highlighting the helpfulness and patience of the technical team. (89 reviews) - Users value WATI's **ease of use and powerful automation features** , making it ideal for startups and efficient communication. (88 reviews) - Users praise the **easy setup** of WATI, making integration with WhatsApp Business seamless for teams. (86 reviews) - Users value the **seamless integrations** of Wati, enhancing their WhatsApp communication and streamlining business processes. (77 reviews) - Easy Integrations (71 reviews) - Simple (70 reviews) - Time-saving (60 reviews) - User Interface (59 reviews) **What users dislike:** - Users note that WATI can become **expensive due to hidden charges** and high fees for frequent messaging. (61 reviews) - Users find the **cost burdensome** , particularly for smaller businesses and non-profit organizations struggling with pricing. (49 reviews) - Users desire more **missing features** like dark mode, immediate unblocking, AI capabilities, and internal notes for better functionality. (37 reviews) - Users highlight **pricing issues** that may hinder smaller businesses and non-profits from effectively utilizing Wati. (36 reviews) - Users experience **messaging issues** with Wati, including delivery failures and limitations from WhatsApp API restrictions. (31 reviews) - Users express frustration over the **poor customer support** of Wati, highlighting difficulties in reaching assistance and slow response times. (30 reviews) - Limited Features (27 reviews) - Chat Functionality (24 reviews) - Chat Functionality Issues (18 reviews) - Integration Issues (18 reviews) ## Wati Reviews ### 1. Best Tool For WhatsApp Automations **Rating:** 5.0/5.0 stars **Reviewed by:** Akshay S. | Paid Media Strategist, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 03, 2025 **What do you like best about Wati?** By far, the best WhatsApp automation tool that I've used. Very easy to create WhatsApp bots, sequences and also for sending WhatsApp marketing broadcasts. Also, pricing is way lower than other similar tools that I've previously used. Customer support is also very prompt. **What do you dislike about Wati?** Marketing broadcasts at times do not get delivered but that is more of a WhatsApp business API limitation. **What problems is Wati solving and how is that benefiting you?** Setting us WhatsApp business automations for lead generations through ads. ### 2. Very flexible and easy to work maintain communication among colleagues. **Rating:** 5.0/5.0 stars **Reviewed by:** Marc L. | Lead Web and Marketing Strategist, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** March 28, 2025 **What do you like best about Wati?** Very user-friendly. Integrating Wati into our custom software was very easy. We appreciated the comprehensive documentation on how to use Wati. The hot-to videos made really helped in getting to understand the message flow. Coupled with friendly support, Wati has become a daily part of our organizational operations. **What do you dislike about Wati?** The Credit Balance usage is a bit complicated to understand. **What problems is Wati solving and how is that benefiting you?** It allows for communication consistency. Admins can see what the and how the agents are communicating with the customers. Integration with our CRM makes it easy to notify and remind our customers. ### 3. Best for Whatsapp Chatbots flow. **Rating:** 5.0/5.0 stars **Reviewed by:** Yogesh P. | Chief Technology Officer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 04, 2025 **What do you like best about Wati?** Setting up chatbots is easy and flawless. Easy APIs for sending out messages. Quick support help We use it everyday. **What do you dislike about Wati?** I don't see much hurdles using Wati. We have good experience with Wati and support team as well so far. **What problems is Wati solving and how is that benefiting you?** Trigger instant notifications via API, Complex chatbot flow easily done with visual chatbot builder. ### 4. Best WhatsApp API Service Provider. **Rating:** 5.0/5.0 stars **Reviewed by:** Aadesh Kumar Jain V. | Financial Controller, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 04, 2023 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Wati?** 1. Ease of using the Google Sheet for broadcasting messages. 2. The super user friendly APP. 3. Super rich Features 4. Excellent Customer Support 5. We were able to implement the software and start using the product from day one. I am so happy to say that by using the broadcast feature for our College/School Admissions, we were able to reach the potential students directly and interact with them. The result, we had overall 12% increase in admissions in the current academic year. **What do you dislike about Wati?** We are so happy with what we are getting, still unable to use lots of features yet. Thank you Team WATI **What problems is Wati solving and how is that benefiting you?** Single number for 5 agents. Helping us to know the usage and response time of the agents in a single screen. ### 5. New Era of WhatsApp Messages Over Email **Rating:** 5.0/5.0 stars **Reviewed by:** Kirteeraj M. | CEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 28, 2025 **What do you like best about Wati?** It makes using WhatsApp broadcast, automation and company customer communication super easy, boosting the sales. **What do you dislike about Wati?** Creating bot it not that so easy, the instant chat reply bot with multiple options. **What problems is Wati solving and how is that benefiting you?** What is helping me remind my leads send demo automated follow up usually after three days five days and seven days then what is helping me to broadcast all of my existing customers about the update at the 5am club. ### 6. We've had a great experience using Wati **Rating:** 5.0/5.0 stars **Reviewed by:** Prasad P. | Ecommerce Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 15, 2024 **What do you like best about Wati?** We've had a great experience using Wati for our WhatsApp campaigns. what we liked: 1.The platform makes it incredibly easy to create campaigns quickly 2. offers a wide range of features, including automation bots and shared inbox management. 3.The WooCommerce integration worked out well fine without any intervention from wati team. unlike some other partners we tried earlier. 4. The messaging limit automatically increased without us having to inform the team. We primarily use Wati for broadcast messages and appreciate the detailed analytics it provides, which help us gauge the effectiveness of our campaigns. User management is straightforward, and the platform is entirely self-serve, eliminating any dependency on the Wati team. We've reached out for support, particularly for troubleshooting a feature like abandoned cart workflows, and it worked out after 2 sessions. Overall, Wati has been a reliable solution for our WhatsApp marketing needs **What do you dislike about Wati?** For the pro version we should shell out 6k vs 2.5k for growth version. Interested in the carousel feature of pro version but wish to see pay per additional features as well sometime in the future. **What problems is Wati solving and how is that benefiting you?** Quickly launching whatsapp campaign is made easy. Self serve features. ### 7. Budget and user-friendly WhatsApp API **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Events Services | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 27, 2025 **What do you like best about Wati?** The best part of the software is the variety of options available for running campaigns, especially the Re-try option to failed contacts, which is very needed as otherwise manually retrying is very time consuming. We have seen a good send ratio because of this option. Also creating campaigns are very easy and running broadcasting is few clicks. **What do you dislike about Wati?** The must have a dedicated on-call support rather keep everything to mail support. **What problems is Wati solving and how is that benefiting you?** I am able to reach large chunk of customers using WATI and also the Auto-retry feature to failed contacts is much beneficial. ### 8. WATI – The Perfect WhatsApp Solution for Agencies & Digital Creators **Rating:** 5.0/5.0 stars **Reviewed by:** Mayank M. | Founder, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 26, 2024 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Wati?** WATI has totally changed the game in how we connect with clients and their audiences. Thanks to awesome automation tools, customer service and broadcast messages are a breeze!

WATI's communication simplification is a game-changer for us as an agency. It saves us so much time while helping creators with their online presence.

The dashboard is user-friendly, particularly for non-technical users, and the integration with the WhatsApp Business API is seamless. **What do you dislike about Wati?** In my assessment, the campaign filters have some limitations. Currently, when I use a filter, it only focuses on users who match the filter during the time of scheduling a campaign.

It would be a remarkable feature if WATI could send messages to all relevant users based on the filter and dynamically apply the filter at the scheduled campaign time.

This upgrade would make targeting better and give us more options. **What problems is Wati solving and how is that benefiting you?** It might be difficult to coordinate and manage several talks with clients, teams, and potential customers.

WATI makes life easier by putting everything in one spot—whether it's automated onboarding messages, webinar reminders, or client follow-ups.

Guess what? Our WhatsApp interactions are booming, and clients are loving the templates and chatbot flows!

This has allowed us to improve our operations effortlessly and get faster results, all without making things more complicated. ### 9. It’s a pretty useful platform for whatsapp automation for our business! **Rating:** 4.5/5.0 stars **Reviewed by:** Ravi T. | Chief Product Officer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** December 31, 2024 **What do you like best about Wati?** It's easy to use interface makes it simple for creating campaigns. Template approvals are fast, videos upto 12MB are supported. Many Indian languages are supported. Analytics is provided for measuring the performance of the campaigns. **What do you dislike about Wati?** If you can add some features to convert the text to other Indian languages - it'll be great. Pricing has been increased a bit in the past few months - it'll be great if you can have some economical packages to support startups! **What problems is Wati solving and how is that benefiting you?** Helping businesses seamless manage communication with their customers. It benefits us immensely as most of our customers are from rural India and they don't use email much. So having a platform that can manage the WhatsApp conversations and marketing with our customers is really helpful. ### 10. A Game-Changer in WhatsApp Customer Communication-very helpful to generate trust of end customers **Rating:** 4.5/5.0 stars **Reviewed by:** Varun J. | Product Manager, Information Technology and Services, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 17, 2025 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Wati?** Wait service is outstanding and we get response on time from support team, our end customer is using Wati and they are very happy with Wati platform **What do you dislike about Wati?** Some time issues on template approval or meta confirmation **What problems is Wati solving and how is that benefiting you?** Enhanced Customer Engagement Seamless Integration User-Friendly Interface Intuitive Chatbot Builder Real-Time WhatsApp Integration All-in-One Communication Solution ### 11. Non-tech person can use this! **Rating:** 4.5/5.0 stars **Reviewed by:** pawan r. | marketing head, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 11, 2025 **What do you like best about Wati?** I really like this tool and use it for my brand due to its bulk shoot, reporting, and tagging system for each lead. The best part is that I can use this with my team and assign leads to manage from one platform. Best application to use, no need to have a desktop. **What do you dislike about Wati?** They don't have AI integration to integrate with OpenAI or ChatGPT to have an AI chatbot. The rest I feel is perfect. **What problems is Wati solving and how is that benefiting you?** It helps me to optimize and send my leads instant welcome messages and schedule or remind them about offers and even provide WhatsApp customer support. ### 12. Business Partner in Brazil **Rating:** 4.5/5.0 stars **Reviewed by:** Bruno V. | Product Owner, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **AI Translated:** This review has been translated from Portuguese using AI. **Reviewed Date:** May 15, 2025 **What do you like best about Wati?** Well-defined processes, quick hiring without startup barriers. **What do you dislike about Wati?** Lack of a technology partner program, preventing partners from becoming a Meta Tech Provider in partnership with a BSP (Wati) **What problems is Wati solving and how is that benefiting you?** Wati breaks down barriers to accessing advanced Meta resources, allowing my clients to have access to the official WhatsApp API and all its features. ### 13. Works well for our support and sales queries **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 10, 2025 **What do you like best about Wati?** Wati is a great tool to use, especially if your users prefer WhatsApp. Team inbox is the most important module of Wati. **What do you dislike about Wati?** Sometimes it is a bit slower, you have to refresh to see the new chats. **What problems is Wati solving and how is that benefiting you?** Our users prefer WhatsApp queries, which is good for us, instead of live chats or email support tickets. And, Wati Team inbox is just perfect for it. ### 14. Best Whatsapp Business App **Rating:** 5.0/5.0 stars **Reviewed by:** Hilel F. | Owner, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 10, 2025 **What do you like best about Wati?** What I love the most is how easy it is to create chatbots, having the mobile app, and how it has helped me sell thousands of dollars in services thanks to automation. It's a game-changing tool! **What do you dislike about Wati?** However, the mobile app still needs some improvements — I often have to close and reopen it constantly just to see conversations. **What problems is Wati solving and how is that benefiting you?** The speed at which a prospect is approached and sales are closed ### 15. WATI has been a fantastic tool for managing our customer interactions on WhatsApp **Rating:** 4.5/5.0 stars **Reviewed by:** Hardik M. | Senior Project Manager, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 10, 2025 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Wati?** The automation options are quite flexible and assist us in dealing with queries efficiently, thus enhancing the business cycle. We particularly appreciate the simplifying of template creation and the integrations with our systems that are already in place.

WATI chat is relatively simple to use, and their professionals are always on hand to assist with a different set up or debugging. In my opinion, looking to improve customer communication through WhatsApp, WATI will be a good choice! **What do you dislike about Wati?** Although it has great potential, WATI has some limitations to it. For example, the pricing structure may be a bit too high for small businesses. Finally, I believe the analytics facility can be made more detailed in order to be able to understand more about customers. **What problems is Wati solving and how is that benefiting you?** WATI is now allowing us to optimise customer interaction via WhatsApp and therefore we are able to respond to customer queries more promptly as well as be able to handle conversations better. The ability to automate with chatbots and quick replies, for example, has cut down on the manual work significantly making us saving time and increasing the happiness of our customers.

It also gives us the ability to send updates, timely messages and updates to our customers which also has improved our relationship with them. The use of WATI alongside our existing CRM has enabled us to create a smooth process in the organization increasing the efficiency and experience for the customers and the workers. ### 16. Most Reliable and Affordable product **Rating:** 4.5/5.0 stars **Reviewed by:** Gokul K. | Co-Founder, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 06, 2025 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Wati?** Broadcasting and chat flow is I can say its best part in wati **What do you dislike about Wati?** UI is need to be improved lot compare to all other competitors **What problems is Wati solving and how is that benefiting you?** Communication between customers and companies through whatsapp is the best thing, its solving customers communication gap ### 17. Excellent **Rating:** 5.0/5.0 stars **Reviewed by:** Aneel Kumar C. | Managing Director, Enterprise (> 1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 29, 2022 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Wati?** The integrations provided by WATI are superb and the team is constantly adding more integrations and features based on our requests. We're extremely satisfied... **What do you dislike about Wati?** Collecting image from user through BOT we need to integrate. **What problems is Wati solving and how is that benefiting you?** NICE Tool, especially WATI Integrates natively with several tools such as Google Sheets, HubSpot CRM, Zapier, Zoho CRM, Shopify &Woo Commerce. ### 18. Very good service **Rating:** 5.0/5.0 stars **Reviewed by:** Pietro C. | Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **AI Translated:** This review has been translated from English using AI. **Reviewed Date:** July 16, 2025 **What do you like best about Wati?** The possibility of making a lot of processes automatic **What do you dislike about Wati?** Sometimes it takes too long to refresh. **What problems is Wati solving and how is that benefiting you?** Reminder for appointments ### 19. Wati System **Rating:** 4.5/5.0 stars **Reviewed by:** Miguel M. | administrador, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **AI Translated:** This review has been translated from Portuguese using AI. **Reviewed Date:** August 15, 2025 **What do you like best about Wati?** Wati is a company that always seeks to innovate and bring solutions to the realm of business relationships via WhatsApp. I recommend it. **What do you dislike about Wati?** the maximum number of users, I wish it were 6 for free **What problems is Wati solving and how is that benefiting you?** helps in efficient communication with clients ### 20. Great way to talk to customer **Rating:** 5.0/5.0 stars **Reviewed by:** Manjunath K. | Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 02, 2025 **What do you like best about Wati?** It's easy to use and interact with customer, very good customer support too. **What do you dislike about Wati?** The Android app is bit slow. It takes 5 seconds to open **What problems is Wati solving and how is that benefiting you?** We can automate a lot of customer requests that we were doing manually using chatbots. ### 21. Wati Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Navdeep S. | Marketing Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 08, 2025 **What do you like best about Wati?** We are using wati for almost an year now, the good part of wati is that it handles all our queries through the automation bot that we have creates and embedded on our website. **What do you dislike about Wati?** Nothing as such, if there is any dislike that should be integration of wati with MAKE and i think that is currently under works and will be available soon. **What problems is Wati solving and how is that benefiting you?** Chatbots ### 22. Great tool for handling whatsapp communication in a company **Rating:** 4.5/5.0 stars **Reviewed by:** Alejandro S. | CEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** May 22, 2025 **What do you like best about Wati?** It is reliable, well structured and has a good interfase **What do you dislike about Wati?** The usage reports could be improved to have better statistics **What problems is Wati solving and how is that benefiting you?** It solves our need to communicate with customers using several agents and to have all the information in a centralized system ### 23. Wati is great for automating business WhatsApp **Rating:** 5.0/5.0 stars **Reviewed by:** Bob V. | Operationeel directeur, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 20, 2025 **What do you like best about Wati?** I've been using Wati for over a year now and it is a great tool to help me manage easy WhatsApp conversations and structure the workflow. The setup is easy and the support is good. We are doing over 100 WhatsApp conversations per day so the need for a tool like this was big. Currently implementing Wati in my other company as well. **What do you dislike about Wati?** Support is good, but sometimes it can be a bit rough to get directly in touch without their chatbot/email **What problems is Wati solving and how is that benefiting you?** easy chat flows ### 24. Easy to use, very intuitive **Rating:** 4.5/5.0 stars **Reviewed by:** Jorge A. | Data Analyst, AI Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** May 22, 2025 **What do you like best about Wati?** Easy to use, user friendly and very convenient for customer care roles. **What do you dislike about Wati?** Automations sometimes doesn’t work properly **What problems is Wati solving and how is that benefiting you?** Thank to Wati we can now send automated messages to all our customers and get all the data in one same place ### 25. Best platform for business whatsapp usage **Rating:** 4.0/5.0 stars **Reviewed by:** Abhinav G. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 14, 2025 **What do you like best about Wati?** Ease of using business whatsapp when you are not a techie. **What do you dislike about Wati?** Interface is slow and not very intuitive to use. **What problems is Wati solving and how is that benefiting you?** Sending message to our business customers ### 26. Amazing tool for sales and support teams **Rating:** 5.0/5.0 stars **Reviewed by:** Julio C. | CMO, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 30, 2025 **What do you like best about Wati?** It's easy to use. Also, has a very competitive price for the solution provided. **What do you dislike about Wati?** The Ux for finding WhatsApp templates is not easy enough for the operative user. **What problems is Wati solving and how is that benefiting you?** Wati is helping us to improve the communication with our users. It is helping us to attend users inquiries in a more agile and productive way. ### 27. I stumbled upon Wati looking for a whatsapp outbound solution and I've found it! **Rating:** 5.0/5.0 stars **Reviewed by:** Nicolas D. | Digital Marketing and Automation Specialist, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 11, 2025 **What do you like best about Wati?** Even if we are in italy and they are in India, support is very kind and they fixed a few issues for us. I am now their affiliate partner and reffering to other companies I work for. Great SaaS! **What do you dislike about Wati?** Barrier to entry on advanced options might be a deterrent for some, but they offer guidance paying a professional. **What problems is Wati solving and how is that benefiting you?** We can evaluate operators with analytics, our Whatsapp Business was being blocked by Meta as it wasn't using API and templates and automation has been super helpful. ### 28. Send bulk WhatsApp messages with better ROI **Rating:** 4.5/5.0 stars **Reviewed by:** Hafsal M. | Growth Strategist, E-Learning, Enterprise (> 1000 emp.) **Validated Reviewer:** Validated through Google One Tap using a business email account **Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review. **Reviewed Date:** July 03, 2025 **What do you like best about Wati?** Better price, user friendly dashboard, and perfect analytics to track the report **What do you dislike about Wati?** Not suitable for all sort of industries. Customer support is average. **What problems is Wati solving and how is that benefiting you?** We're having an android app. So, for those who're using iOS is not reachable to us doing in-app campaigns. So, we're depending on WhatsApp to reach such users. ### 29. WhatsApp Messaging Feature Stands Out, But Room for Improvement and to do lower the pricing **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Wholesale | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** November 07, 2025 **What do you like best about Wati?** Sending WhatsApp message by integrating with accounting system **What do you dislike about Wati?** High pricing discourage many clients to adopt Wati **What problems is Wati solving and how is that benefiting you?** Sending WhatsApp message by integrating with accounting system ### 30. Team Inbox function is very clean and easy to use **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 01, 2025 **What do you like best about Wati?** The Team Inbox function is both clean and easy to use **What do you dislike about Wati?** When I first created the account, there was lack of guidance on how to setup the account. It took a very long time to set everything up and to have it smooth running. **What problems is Wati solving and how is that benefiting you?** Mainly on the Customer Service role ### 31. WATI - The Perfect WhatsApp Solution **Rating:** 5.0/5.0 stars **Reviewed by:** Husain T. | Creative Director, Animation, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** December 11, 2024 **What do you like best about Wati?** 1. The platform makes it incredibly easy to use and campaigns quickly.

2. Offers a wide range of features, including automation bots.

3. The messaging limit automatically increased without us having to inform the team.

We primarily use Wati for broadcast messages and appreciate the detailed analytics it provides, which help us gauge the effectiveness of our campaigns. User management is straightforward, and the platform is entirely self-serve, eliminating any dependency on the Wati team.

Overall, Wati has been a reliable solution for our WhatsApp marketing needs **What do you dislike about Wati?** 1. Price is quite high.

2. Campaign filters have some limitations. **What problems is Wati solving and how is that benefiting you?** We are a tech agency, for my client we use transactional notification from our website ### 32. Amazing Customer Engagement Software **Rating:** 5.0/5.0 stars **Reviewed by:** Chandan K. | Marketing Head, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** February 09, 2025 **What do you like best about Wati?** It's very easy to use. It's very easy to implement. It's very feasible for customer support. I have been using this software since 2023. The customer support team are very supporting. It's very easy to integrate on website and other software. It has various number of features. It's very cost effective. **What do you dislike about Wati?** It could be more feasible as per the competitors. **What problems is Wati solving and how is that benefiting you?** It has made our business very productive because after integrating this customer engagement we are very happy to assist our customers. ### 33. It's a game changer, useful for nurture **Rating:** 5.0/5.0 stars **Reviewed by:** Rhythm S. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 07, 2025 **What do you like best about Wati?** WATI has completely transformed how Planet Smart City connects with our customers! It makes staying in touch with facility managers, community managers, and residents effortless through WhatsApp. The automation saves us a huge amount of time, while instant responses keep our leads engaged. Plus, the easy-to-use CTAs—like connecting with a rep—make starting conversations smoother than ever! **What do you dislike about Wati?** not a lot, broadcast analytics could be more advanced **What problems is Wati solving and how is that benefiting you?** It makes reaching out to customers easier, and very beneficial to push people further down the funnel ### 34. Great Products for Beginners **Rating:** 4.0/5.0 stars **Reviewed by:** Manish K. | Founder & CEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 18, 2024 **What do you like best about Wati?** Simple and easy to set up if you know what you're doing, demos are available to help you wherever you need and there's also live chat to help you when you get stuck. The product is simple and quite easy to use, basic templates and functionality exist and are quite easy to set up. I used WATI in my last company and now using it in my own company. Integration is smooth **What do you dislike about Wati?** Basic product and not a lot of customisation is available, it's primarily targetted at small or medium ventures and if you're a large firm, I would advice you to look elsewhere, but if your work only involves basic stuff even when you're a large venture, you can consider them. **What problems is Wati solving and how is that benefiting you?** Helped me reduce the spill-off in terms of the users who leave without a purchase, I'm able to connect with them, send bulk messages and also increase my conversion rate. ### 35. Great Platform for Multiple Projects, But Trigger Costs need to be looked at **Rating:** 4.0/5.0 stars **Reviewed by:** Marketing W. | Product Marketing Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** March 28, 2025 **What do you like best about Wati?** We love using WATI! It's a simple and efficient platform that helps us manage multiple chat and conversational supports smoothly. **What do you dislike about Wati?** the cost for triggers could be more affordable. **What problems is Wati solving and how is that benefiting you?** it easy to manage customer interactions, automate responses, and handle multiple projects . This benefits us by improving customer engagement, saving time with automation, and ensuring smooth communication ### 36. Streamlining Customer Communication **Rating:** 5.0/5.0 stars **Reviewed by:** Hassan Y. | IT Manager, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 09, 2024 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Wati?** WATI has been a game changer for our customer communication on WhatsApp! The multi-agent support feature allows our whole team to manage customer inquiries through one shared inbox, which is perfect for handling messages. We also love the automated workflows even when customers reach out after hours, they get an immediate response, so no one feels ignored. Plus, the broadcasting tool makes it super easy to send out promotions and updates to our entire customer base. It's been a huge help for our business. **What do you dislike about Wati?** WATI is great, but I think the costs can add up fast. The WhatsApp message fees and WATI's subscription fee get expensive if you send a lot of messages or use the broadcast feature a lot. If you rely on sending many messages, I think it can be a little pricey. **What problems is Wati solving and how is that benefiting you?** WATI is super helpful for using WhatsApp to talk to customers. You can have multiple people reply, automate messages, and send broadcasts, which makes everything smoother. I think it's a bit pricey for small businesses, but if WhatsApp is a big part of how you communicate, I believe it's worth it for the benefits. ### 37. Highly Recommend **Rating:** 5.0/5.0 stars **Reviewed by:** Dhruvi C. | Head of Digital Marketing, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 07, 2025 **What do you like best about Wati?** Very easy to setup and use. Customer support is really good and can easily be integrated with other platforms. **What do you dislike about Wati?** Getting a Blue tick is tricky. Looking forward to seeing it improved. **What problems is Wati solving and how is that benefiting you?** Customer support along with collecting leads. Generally live chat does not help with lead generation but wati solves both purposes. ### 38. Exceptional Start to Whatsapp for SMB by Wati **Rating:** 5.0/5.0 stars **Reviewed by:** Angad R. | Founder & CEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** April 15, 2025 **What do you like best about Wati?** Ease of use, quick setup, great customer support team, intuitive chatbot **What do you dislike about Wati?** High monthly platform cost, limited discounted price option **What problems is Wati solving and how is that benefiting you?** Customer engagement and introduction to service. Customer support and 24/7 support through Chatbot. Wati has been great tool to help a roud the clock service business. ### 39. The BEST Whatsapp API on the market **Rating:** 5.0/5.0 stars **Reviewed by:** Robert G. | Founder and CEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 05, 2025 **What do you like best about Wati?** I use a lot of different automation software so the great thing about wati is that I have a monitoring platform that is separate from my account. I can monitor all my WhatsApp conversations. My AI agent is having via wati, I can't do that with other API connections so it gives me the power to send automated follow-ups and interject in conversations when the bot doesn't know how to answer questions or right way. **What do you dislike about Wati?** nothing really. Its all good no complaints **What problems is Wati solving and how is that benefiting you?** I use wati to create AI agents then deploy them to businesses. ### 40. One of the best chatbot creation and flow in the market **Rating:** 5.0/5.0 stars **Reviewed by:** Prithvi M. | Digital Marketing Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 05, 2024 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Wati?** Best thing about Wati is the creation of work flows and easy to use interface in terms of template and integrations, have been using it for over an year now for multiple clients.
Pros -
1. Ease of setup, Wati is quite easy to setup and did not require any code even in its initial phase.
2. Creation of Template and chatbots - One of the KPI's of Wati is its user friendly interface. Creation of Template and its preview meanwhile on the backend creating a chatbot is very convenient and it does offer a lot of options to customise the flow of chatbots. **What do you dislike about Wati?** In terms of lead generation it is tough to get the analytics data on the dashboard. While exporting the users who have replied we can get their name and phone numbers but the replies are missing. **What problems is Wati solving and how is that benefiting you?** Implementation of chatbots and easy webhook to get the data instantaneously. Connecting the flow of data from Wati to Google Sheets has been hassle-free and data is complete as per customization and instantaneously updated. ### 41. Our star tool **Rating:** 5.0/5.0 stars **Reviewed by:** Sidney Elena J. | 50 dolares, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **AI Translated:** This review has been translated from Spanish; Castilian using AI. **Reviewed Date:** September 10, 2024 **What do you like best about Wati?** Wati has become our star tool. We are a company that provides cloud services and it is crucial for us to attend to our customers as quickly as possible. Thanks to the ease of use and implementation of Wati, we can maintain a constant connection with our customers, allowing us to offer them personalized attention. Additionally, the platform allows us to have several agents working simultaneously, which helps us support more customers at the same time. We use Wati daily in our company, as through this tool we can address the different requests and concerns of our customers, ensuring excellent after-sales service. **What do you dislike about Wati?** I would like the bot's responses to be saved in a Google Sheet, at no additional cost and with more information to further improve our customer service. **What problems is Wati solving and how is that benefiting you?** As a cloud service company, we offer our ERP system called DynamiaERP. Our clients often have questions about some processes or, at times, may experience errors in some functionality. Therefore, we use the Wati tool daily to address all requests that may arise and keep our clients satisfied. ### 42. Great user interface, great API, great service **Rating:** 4.5/5.0 stars **Reviewed by:** Ido K. | CTO, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 12, 2025 **What do you like best about Wati?** As an automator who uses multiple WhatsApp APIs and Omnichannels, Wati is the easiest to implement and teach. The UI is easy to understand and the chatbots builder is quite intuitive. Although it’s missing some features and sometimes loads slow, the development team are doing a great job and always keeping me on my toes for new updates **What do you dislike about Wati?** Slow loading time, template submission is a bit buggy, sometimes hard to teach people how to use the chat feature **What problems is Wati solving and how is that benefiting you?** Easy WhatsApp API service ### 43. Great service and good maintenance **Rating:** 5.0/5.0 stars **Reviewed by:** Ananya R. | Product manager, Enterprise (> 1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 30, 2025 **What do you like best about Wati?** Customer support and ease of accessibility is good and there is a lot of variety in the features **What do you dislike about Wati?** Nothing everything is exceptional service **What problems is Wati solving and how is that benefiting you?** Sending reminders and broadcasts to users and automatically adjusting the number formats ### 44. WATI for Startups **Rating:** 4.0/5.0 stars **Reviewed by:** Ramsha S. | Tech Lead, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 05, 2024 **What do you like best about Wati?** What I appreciate most about WATI is its ease of use and flexibility, especially for startups looking to build MVPs. Having used WATI since 2020 for chatbot development in education and AgriTech, I’ve found its ability to set up automation and workflows extremely helpful. One of the standout features is how easily team members can interact with their customers, enhancing overall communication and efficiency. The documentation is also quite comprehensive, making it easier to implement even advanced features. Additionally, WATI's ability to integrate with external tools like Google through direct integrations and interact via webhooks adds a significant level of customization. This capability allows businesses to build more dynamic, responsive systems without needing to rely on extensive coding knowledge. For startups and businesses that need fast, reliable tools to engage with their audience and optimize processes, WATI offers a strong, scalable solution. **What do you dislike about Wati?** One aspect of WATI that I find less ideal is the delayed release of updates, which can slow down its overall functionality. For example, Meta's Flow feature was released several months ago, but WATI users only gained access to it recently. This lag in implementing new tools and features can create challenges for businesses that are dependent on the latest technologies to stay competitive. Having to wait months for access to crucial features can limit the platform’s potential, especially for fast-growing startups that need to stay agile. While the core functionality of WATI is strong, it would benefit from more timely updates and better communication about when new features will be rolled out. Faster updates would significantly enhance the user experience and allow businesses to take full advantage of what WATI has to offer. **What problems is Wati solving and how is that benefiting you?** WATI has been instrumental in solving several key challenges for our startup - SmartU Krishi, which focuses on digitizing how farmers manage their financial records and access crucial agricultural information. Traditionally, farmers have relied on physical books to track their income and expenses, a process that is both cumbersome and prone to errors. By leveraging WATI's platform, we've transitioned this manual process to WhatsApp chatbots, allowing farmers to easily record and access their financial data digitally. This not only simplifies their record-keeping but also enhances accuracy and convenience. Beyond financial tracking, WATI enables us to offer additional services like "Krishi Clinic," where farmers can send queries directly via WhatsApp and receive expert advice from our team. Another feature, "Krishi Mahiti," allows farmers to receive the latest market rates (Mandis) directly on WhatsApp, ensuring they stay informed in real-time. We’ve also built a chatbot that helps farmers search for relevant government schemes. WATI’s easy-to-use platform has allowed us to develop and scale these solutions quickly, directly benefiting farmers by giving them tools that are both accessible and user-friendly. ### 45. We in Marmara spa have been using this app since 3 months, it's amazing 🔥🔥 **Rating:** 5.0/5.0 stars **Reviewed by:** Marmara S. | Administrator, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** April 10, 2025 **What do you like best about Wati?** I recommend using marketing campaigns and chat pots 👍🏻 **What do you dislike about Wati?** I guess nothing for now, but you have to give it some time when you make a huge bulk message campaigns like 100k notifications **What problems is Wati solving and how is that benefiting you?** reaching our customers at once is a goal for us ### 46. It’s simple & it works! **Rating:** 5.0/5.0 stars **Reviewed by:** Tawanda C. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 22, 2025 **What do you like best about Wati?** The platform is very startup friendly, easy to navigate and the customer support is very helpful and always available!

I also love the fact that they have a mobile app which makes it easy to manage on the go! **What do you dislike about Wati?** Sometimes refuses to receive payment via Visa or Mastercard. I have to use PayPal to pay for my subscription. **What problems is Wati solving and how is that benefiting you?** Smooth WhatsApp communication with a multi agent team. ### 47. Easy to Use WhatsApp automation Platform **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 23, 2025 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Wati?** Nothing much, it was like all other platforms but cost was high comparatively **What do you dislike about Wati?** More options to personalize and a better pricing should help **What problems is Wati solving and how is that benefiting you?** We wanted to establish a connection with the prospects once they submit a Free Trial form or Once they book a demo. We were using email as a channel later we thought of going multi channel and integrated WhatsApp to connect the gap in communication if they happen to miss out on emails. ### 48. WATI - Excels in Customer support and Constant Feature Upgradation **Rating:** 5.0/5.0 stars **Reviewed by:** neera p. | Founder, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 04, 2024 **What do you like best about Wati?** I am delighted to share my experience as a satisfied customer of WATI, the leading WhatsApp automation platform. From the moment I started using their services, I was impressed by their exceptional customer support. WATI has a team of dedicated experts who are always ready to assist and resolve any issues promptly. Their seamless customer support ensures that I receive quick responses to my queries, making my experience with their platform hassle-free. Furthermore, one aspect that sets WATI apart is their constant upgradation of services. They are committed to enhancing customer satisfaction by consistently improving their platform with new and innovative features. This demonstrates their dedication to staying ahead in the industry and providing the best possible solutions to their customers. With WATI, I have witnessed a significant boost in my business efficiency and communication with my customers. Their platform is user-friendly, making it simple for me to automate and streamline my WhatsApp interactions. In conclusion, WATI is a trustworthy and reliable WhatsApp automation platform that has exceeded my expectations. I highly recommend their services to anyone looking to integrate WhatsApp into their business operations for seamless customer support and constant upgradation of services. **What do you dislike about Wati?** Would love if the messages would not expire in 24 hrs **What problems is Wati solving and how is that benefiting you?** I run a Sales funnel where I offer a free webinar as a Lead Magnet. It becomes very important for me to add value and send reminders to my leads, so that they attend my free webinar, where I upsell my advanced programs. WATI helps in doing that and after using WATI, the Show-up rate in my Webinars has increased tremendously; I now get an average show-up rate of 50% as compared to an earlier show up rate of 20% in my webinars ### 49. Very intuitive and easy to use Tech product. Integrates with our CRM very well **Rating:** 5.0/5.0 stars **Reviewed by:** Abhra B. | CEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 05, 2025 **What do you like best about Wati?** The UI/UX. And the support. Amazing support staff **What do you dislike about Wati?** Meta verification. Meta verification is much more seamless with others **What problems is Wati solving and how is that benefiting you?** Marketing automation needs. Builds transparency with customers through effective commitments. ### 50. Good software for broadcasting message to client **Rating:** 4.5/5.0 stars **Reviewed by:** Shradha G. | Administrative, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 04, 2025 **What do you like best about Wati?** Template approval and authentication of delivery of WhatsApp message **What do you dislike about Wati?** Customer support of wati as not there in dashboard **What problems is Wati solving and how is that benefiting you?** Connection between client and company gap will be filled with weekly notification ## Wati Discussions - [How to include pictures as a button option?](https://www.g2.com/discussions/how-to-include-pictures-as-a-button-option) - 1 comment, 2 upvotes - [Can i send custom pdf by template by providing custom link tomy customer?](https://www.g2.com/discussions/can-i-send-custom-pdf-by-template-by-providing-custom-link-tomy-customer) - 2 comments, 2 upvotes - [What is the best way to generate leads with WATI, Can you please provide various case study?](https://www.g2.com/discussions/what-is-the-best-way-to-generate-leads-with-wati-can-you-please-provide-various-case-study) - 1 comment, 1 upvote - [Automation problem](https://www.g2.com/discussions/automation-problem) - 1 comment, 1 upvote - [Can we know from which website we recieved the chat on whatsapp](https://www.g2.com/discussions/can-we-know-from-which-website-we-recieved-the-chat-on-whatsapp) - 1 comment, 1 upvote - [View Wati pricing details and edition comparison](https://www.g2.com/products/wati/reviews?page=4§ion=pricing&secure%5Bexpires_at%5D=2026-10-04+22%3A35%3A12+-0500&secure%5Bsession_id%5D=0888bf13-f355-4be5-b4c7-67a82718f625&secure%5Btoken%5D=1e6beb91feb59e1e3b86258c268b2f1005b9593917df4eeeded937806a7e031a&format=llm_user) ## Wati Features **Additional Functionality** - Automated Responses - Chat/Messaging - Generative AI - Call Recording - Activity Dashboard - Sentiment Analysis - Communication Management - Real-Time Reporting - SMS Messaging - Interaction Tracking - Audio/Video Conferencing - Call Monitoring - Customizable Branding - Call Routing - Contact Management - Voice Mail - Multi-Language - Two-Way Audio & Video - Real-Time Updates - Chat Transcript - Reporting/Analytics - Live Chat - Caller ID - IVR - Real-Time Monitoring - SMS Marketing - File Sharing - Fax Management - API - AI Copilot - Chatbot - Mobile Access **Additional Functionality** - Tagging - Natural Language Processing - Data Extraction - Multi-Language - Predictive Analytics - Drag & Drop - Speech Recognition - Reporting/Analytics - Data Storage Management - Virtual Personal Assistant (VPA) - AI Copilot - Customer Segmentation - Collaboration Tools - Data Import/Export - Generative AI - For eCommerce - Role-Based Permissions - Customizable Branding - Search/Filter - Monitoring - Document Management - API - Data Visualization - Trend Analysis - Machine Learning - Access Controls/Permissions - Alerts/Escalation - Performance Metrics - Real-Time Data - Third-Party Integrations - Mobile App - Multiple Data Sources - For Sales Teams/Organizations - Sentiment Analysis - Activity Dashboard - Chatbot - Workflow Automation **Lead Facilitation** - Customer-facing Chatbot - Lead Qualification - Lead Follow-up - Meeting Scheduling **Functionality** - Ease Of Integration - API Call Speed - Unified Communications - Alerts/Notifications - Computer Telephony Integration - Multi-Channel Communication **Responses** - Customization - Control - Route To Human - Menu bars - Drip sequences **Conversational Platform** - Personalization - Omnichannel - Contextual Engagement - Proactive Engagement **Messaging Channels** - SMS Messaging - Voice Messaging - Two way messaging **WhatsApp Messaging - WhatsApp Marketing** - Transactional Messages - Bulk WhatsApp Messaging - Conversational Messaging - Personalization - Promotional Messages - Automated Replies **Customization - AI Agent Builders** - Natural Language Configuration - Tone Customization - Security Guardrails - API Security - Data Security - Authentication **Process** - Mentions - Tickets - Macros **Organization** - Opportunity and Pipeline Management - Data Entry - Integrations / APIs - Third-Party Integrations - Meeting Management - Calendar Management - Call Management - Document Management - Contact Management - Task Management - Lead Management - Content Management - Notes Management - Sales Activity Management - Email Management **Design** - Communications Strategy Development - Create Content - Personalization - Inbound Identification - Regulatory Compliance - Batch Communications - Multi-Channel Communication - On-Demand Communications - Interactive Content **Support** - Documentation - Community Support - Professional Support **Platform** - Live chat - Integrations - Branding - Analytics - Role-based access - Collection of information - Augmented Analytics - Proactive Chat **Support Automation** - Intelligent Routing - Seamless Escalation - Transcripts - Self-Serve Support **Administration** - Scheduling - Triggered Notifications - Segmentation - Integrations **WhatsApp Business Platform - WhatsApp Marketing** - Segmentation - API Integration - WhatsApp Commerce - Analytics **Functionality - AI Agent Builders** - Omni-channel Support - Agent Branding - Proactive Response Capabilities - Seamless Human Escalation - Multimedia Support - Multi-Modal Input Support **Channels** - Social - Live Chat - Phone - Text **Performance Analysis** - Coaching - Peformance Tracking - Email Tracking - Call Tracking **Generative AI** - AI Text Generation - Generative AI **Generative AI** - AI Text Generation - AI Text Summarization **Generative AI** - Generative AI **Data and Analytics - AI Agent Builders** - Analytics & Reporting - Contextual Awareness - Data Privacy Compliance **Additional Functionality** - Customer Surveys - Lead Qualification - Transcripts/Chat History - Language Detection - Pre-Configured Bot - Lead Capture - Code-free Development - Natural Language Processing - Multi-Language - For Sales/Marketing - Contextual Guidance - Automated Responses - Customer Support - Chatbot - Intent Recognition - Sentiment Analysis - Customer Experience Management - Query Suggestions - Transfers/Routing - AI Copilot - Canned Responses - AI/Machine Learning - Multi-Channel Communication - Automated Routing - Workflow Automation **Additional Functionality** - Chat/Messaging - Customer Database - Customizable Branding - Call Recording - Autoresponders - IVR - Email Management - Template Management - SMS Messaging - Surveys & Feedback - Content Management - Knowledge Base Management - Compliance Management - Multi-Language - Interaction Tracking - Third-Party Integrations - Social Media Integration - Workflow Management - Customer History - Activity Dashboard - AI Copilot - Video Support - CRM - Inbox Management - API - Alerts/Notifications - Feedback Management - Reporting & Statistics - Collaboration Tools - Activity Tracking **Insight** - Surveys **Sales Analysis** - ROI Forecasting - Sales Forecasting **Integration - AI Agent Builders** - Workflow Automation - API Usage - Platform Interoperability - CRM Data Integration - Third-Party Integrations **Additional Functionality** - Version Control - Scalability - Personalization - Data Extraction - Webhooks - API - Natural Language Processing - Fallback Handling - Drag & Drop - Multiple LLM Models - Built-in AI Assistant - Automated Testing - Data Governance - Collaboration Tools - Pre-built Templates - Agent Design Tools - Deep Learning - Model Training - Analytics - Single Sign On - Debugging - Deployment Management - Proactive Error Detection **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Agentic AI - AI Sales Assistant** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - AI/Machine Learning **Additional Functionality** - Email Response Control - Speech Recognition - Customer Engagement - Dashboard - Chat/Messaging - AI Writing Assistant - For Sales Teams/Organizations - Sales Automation - Alerts/Notifications - CRM - Predictive Analytics - Lead Scoring - Templates - Reminders - Email Templates - SMS Messaging - Personalization - Reporting/Analytics - Conversation Intelligence - Lead Engagement - Customer Database - AI Copilot - Omnichannel Outreach - Workflow Automation ## Top Wati Alternatives - [Gallabox](https://www.g2.com/products/gallabox/reviews) - 4.6/5.0 (164 reviews) - [respond.io](https://www.g2.com/products/respond-io/reviews) - 4.8/5.0 (530 reviews) - [SleekFlow](https://www.g2.com/products/sleekflow/reviews) - 4.6/5.0 (198 reviews)