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Heat Maps reviews by real, verified users. Find unbiased ratings on user satisfaction, features, and price based on the most reviews available anywhere.

Best Heat Maps Software

    Heat maps and in-page analytic software report on how web visitors behave when interacting within a singular web page on a website. Marketers and web developers use heat maps and in-page analytics to visualize where on a web page visitors click, hover, and scroll. Heat maps visually represent the recorded clicks and mouse movements of the website visitor, and create in-page data for marketers and UI/UX designers to analyze. This information shows how well or poorly the page’s design draws the viewer’s attention and where designs can be improved, increasing engagement and conversion.

    Heat maps and in-page analytics systems are deployed on top of existing web development infrastructure and web content management systems, and they often integrate with digital analytics and other conversion optimization systems such as A/B testing tools.

    To qualify for inclusion in the Heat Maps and In-Page Analytics category, a product must:

    Create or overlay heat maps of or onto screenshots of existing webpages
    Track, monitor, and/or record number of clicks on specific elements or areas of a web page
    Collect data on a per-page or individual user sessions basis
    Offer report filtration via specific behaviors or visitor demographic

    Top 10 Heat Maps Software

    • Hotjar
    • Smartlook
    • Mouseflow
    • FullStory
    • Quantum Metric
    • Crazy Egg
    • Contentsquare
    • Instapage
    • Zoho PageSense
    • Decibel

    Compare Heat Maps Software

    G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.
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    (193)4.3 out of 5
    Entry Level Price:FREE

    Hotjar's Behavior Analytics software makes it easy to go beyond traditional web analytics and understand what users are really doing on your site. - Better understand user behavior - Make the right changes - Improve UX & improve conversions

    (636)4.7 out of 5
    Optimized for quick response

    Smartlook is a qualitative analytics solution for websites and mobile apps helping over 280,000 businesses of all sizes and industries answer the "whys" behind their users' actions. Eliminate the guesswork and discover real, actionable reasons. With a unique feature set, Smartlook finally gives you a way to understand user behavior at the micro level. Always-on visitor recordings show you what every last visitor does on your website or app, while automatic event tracking lets you know how (and

    (105)4.7 out of 5
    Entry Level Price:$0 (free)

    Mouseflow is a behavior analytics platform used by more than 165.000 digital marketing, UX, Product, Startups and Enterprise clients to optimize their website experiences. With Mouseflow, you can: • Find out what happens between your visitors' clicks through watching video recordings of their sessions. • Build 6 types of heatmaps for all your pages automatically to understand what is getting their attention. • Set up funnels to watch where and why your visitors drop. • Use form analytics to imp

    (114)4.5 out of 5
    Optimized for quick response

    FullStory’s digital experience platform empowers businesses to continuously improve the digital customer experience across sites and apps. At the core of FullStory’s platform is a powerful analytics engine that connects digital interactions to the metrics that matter most to businesses. FullStory proactively surfaces top opportunities to optimize digital experience, enabling teams to understand issues, prioritize fixes, remediate bugs, and measure the impact of those changes. With FullStor

    (74)4.6 out of 5

    With a quick deployment, our platform starts to ingest and visualize everything your customers experience on web, native app, and kiosk. The impact of every customer interaction is automatically quantified, every customer session can be replayed, and most importantly, all your teams can work from a single version of truth. That’s why the biggest brands have taken the Quantum leap, such as Alaska Airlines, lululemon, Lenovo, and Western Union. Looking to learn more about the session replay space

    (94)4.2 out of 5
    Entry Level Price:$29 /month

    Since 2005, Crazy Egg has helped hundreds of thousands of website owners pay attention to every website visitor, so they can get the most out of every website visit. With access to 5 different types of heatmaps, a visitor recordings/session replay tool, A/B testing, AND surveys, you have the complete package to transform your business by improving your user experience.

    (24)4.7 out of 5

    ContentSquare is a digital experience analytics and optimization platform that helps businesses understand how and why users are interacting with their app, mobile and web sites. We compute billions of touch and mouse movements, and transform this knowledge into profitable actions that increase engagement, reduce operational costs and maximize conversion rates. Using behavioral data, artificial intelligence and big data to provide automatic recommendations, ContentSquare empowers every member

    (256)4.3 out of 5
    Optimized for quick response
    Entry Level Price:$199 per month

    Instapage is the leader in post-click automation and helps digital advertisers create more relevant and impactful advertising by unifying the post-click stage of the advertising funnel. With Instapage, marketers can maximize conversions by creating, personalizing, and optimizing post-click landing pages at scale, and automatically connecting ads with relevant post-click pages. With over two million landing pages at an average conversion rate of over 16%, Instapage is helping leading brands acro

    (20)4.1 out of 5
    Entry Level Price:$29 10,000 visitors/month

    Zoho PageSense is a conversion optimization and personalization platform, designed to boost website conversions and revenue by tracking the visitor journey. The platform combines the power of web analytics, A/B testing, and personalization to help you make informed business decisions. See how many visitors come to your website, understand their behavior, and offer them a personalized website experience—all of this without having to juggle between multiple apps. With PageSense, you can Track k

    (30)4.4 out of 5

    Every day, millions of dollars are lost due to poor experiences on websites and apps – and businesses are often in the dark about what’s causing them. Decibel’s digital experience platform is built specifically to identify these poor experiences and provide enterprise businesses like Lego, Adidas, and Sony the insights they need to optimize them. Decibel’s platform is driven by the Digital Experience Score (DXS®), a unique new metric for measuring experiences online. Powered by machine lea

    (18)4.3 out of 5

    Do you know why your visitors don't convert? Lucky Orange will help you answer the question of why 99% of visitors that visit your site never turn into customers. It's one of those tools that will have you wondering how you ever lived without it. Visitor recordings, live chat, heat maps, form analytics, polls, and more.

    (21)4.5 out of 5
    Entry Level Price:0$ 2 000 pages

    To achieve the maximum level of conversion, you need to analyze a whole bunch of important statistics. It’s necessary to know traffic sources, scroll depth, understand which website elements users click the most often, and monitor usability. Based on this information you can develop an action plan to increase conversion. Plerdy is designed to automatically collect all data that can show how to grow conversion. Users get access to a click heatmap and SEO alerts. With this tool, you can also creat

    (28)4.4 out of 5
    Entry Level Price:$0 Forever

    Hitsteps Analytics is a powerful real time visitor management and live chat tool. It allows you to view your visitors stream and follow each visitors to know more about each pages they see. It allow you to engage with your visitors using live chat tool. You'll be provided with detailed information about each visitor such as geolocation, their first visit on your site, referer to your site, their browser, OS and device and much more! Advantages over Google analytics includes but not limited to De

    (19)4.8 out of 5
    Entry Level Price:free 1000 visits recordings

    The first ever UX Automation tool to quickly improve conversion, turn frustrated users into happy customers and build significant market advantage thanks to pre-analysing UX and finding the behavioural patterns. - Experience Metrics (user’s behaviour patterns) - Business goals tracking - Conversion waterfalls - Entire visits recording - Heatmaps - Smart alerts

    Acoustic Experience Analytics (Tealeaf) helps organizations understand customer behavior across a digital touchpoints, improve website conversions, and optimize the customer experience. Leveraging a unique combination of session replay, heatmaps, behavioral analytics, and AI-powered anomaly detection, leading brands use Acoustic Experience Analytics go beyond traditional web analytics to learn why certain behavior takes place, quickly diagnose issues, and receive actionable insights on how to

    (46)4.2 out of 5
    Entry Level Price:$0 0 Custom Custom

    VWO Insights combines session recordings, heatmaps, on-page surveys, and more to diagnose problem areas in your visitors’ experiences. So you can fix what's broken. And make the good stuff even better.

    (12)4.7 out of 5

    EyeQuant is a predictive artificial intelligence that visually highlights what people see, where they look first and how much of their attention is captured by specific elements of your design.

    (14)3.9 out of 5

    Clicktale was acquired by Contentsquare in 2019. For more information, go to Clicktale transforms enterprises into experience-centric organizations and helps them achieve wins and savings worth hundreds of millions of dollars. The company’s digital customer experience platform and services provide insights to optimize visitor engagement, improve KPIs, and delight customers. To best connect with customers in the digital world, brands need to understand

    (19)3.4 out of 5

    UserZoom automates UX research for scale and speed, delivering the UX insights businesses need to improve their digital user experiences and impact the bottom line. Our combination of software, services and participant sourcing solutions allows businesses to test, benchmark and measure the UX of any digital product at any development stage and on any device, and get the complete story behind their user experience. UserZoom's all-in-one solution allows any enterprise business to scale their UX

    (95)3.3 out of 5

    Acoustic Analytics (formerly Customer Experience Analytics) helps you make smarter, faster marketing and CX decisions based on insights into customers across touchpoints and channels. Only Acoustic gives you clarity into end-to-end journeys and their effectiveness while also giving you the ability to visualize the actual customer experience on your digital channels. This macro to micro view gives you both the what and the why behind your performance. The end result? The insight you need to optim

    (8)4.8 out of 5
    Entry Level Price:$299 0 users MONTH

    Capturly is a full-scale online analytics for online businesses. Capturly is focusing on the main driving forces: conversion and retention.

    (8)4.2 out of 5

    SessionCam is a software that provides advanced session replay, heat-mapping and conversion funnel technology to enables user to optimize their on-line user experience and significantly increase conversion rates.

    (7)4.4 out of 5
    Entry Level Price:$0 0 NA NA

    Reactflow highlights visual and logical reasons why your visitors are not turning into customers and ensure a seamless sales funnel to gain faster ROI. Reactflow playback your customer's activity recordings as a video, Compile Heatmaps, Funnel Analytics, Bugs, Console Logs and provide feedbacks which helps you to understand customer's pain points, solve them and produce outstanding flows.

    (8)4.1 out of 5

    Yandex.Metrica is a powerful web analytics system combining advanced reporting tools with heat maps and session replay. Get a comprehensive understanding of your audience using Online-to-Offline connection and Cross-device data. Drive business growth applying easy-to-use attribution models, watching intuitive dashboard or customizing reports and segments. Filter out spam, control bot traffic and see details on ad blocker usage out-of-the-box. For those, who love hardcore analysis, we are providi

    (4)4.9 out of 5
    Entry Level Price:$0 per month Paid Annually

    Browsee - Stop Guessing 🤦‍♀️, Start Acting 💪 ✔ AI Tags on sessions - With 5% of sessions, understand 100% of user issues ✔ Page Story - Get actionable insights to improve your landing pages ✔ User Board - Identify users to analyze engagement and understand their problems. Get direct session URLs in your chat tools! ✔ Add Your Own Graphs - Quick analytics for Clicks, Pages, Segments, and Referrals. ✔ Create Funnels and Segments on User Actions - No code required ✔ Limited Recordings for Safety an

    (3)4.5 out of 5

    NotifyVisitors is an engagement and retention application that provides a cross-device customer involvement for various business sectors using mediums such as Web Push & Push Notification, Progressive Web App, In-App & Web Banners, and Surveys. It uses precise analytics to communicate with the right customers with real-time engagement.

    (2)5.0 out of 5
    Entry Level Price:$16/month

    Howuku is an all-in-one experience optimization platform to help website visually understand incoming traffic and visitors behavior via heatmap and feedback.

    (2)3.5 out of 5

    HumCommerce is a company working on simplifying complex E-commerce insights into easy & actionable reports

    (23)4.2 out of 5
    Entry Level Price:$79 per month

    Session recording tool. Inspectlet helps companies understand their website visitors' intentions with smarter web analytics.

    (2)3.3 out of 5
    Entry Level Price:$79 per month

    The Ptengine app helps marketers and webmasters turn more visits into conversions. By "conversions" we mean sales, leads, email subscribers, social shares--whatever goals people have for a website. It's part of a growing movement for websites. Since getting traffic is harder and more expensive than ever, our users are focusing on getting more out of the traffic they already have.

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    Check out the G2 Grid® for the top Heat Maps Software products. G2 scores products and sellers based on reviews gathered from our user community, as well as data aggregated from online sources and social networks. Together, these scores are mapped on our proprietary G2 Grid®, which you can use to compare products, streamline the buying process, and quickly identify the best products based on the experiences of your peers.
    High Performers
    Acoustic Experience Analytics (Tealeaf)
    Crazy Egg
    Hitsteps Web Analytics
    Lucky Orange
    Zoho PageSense
    Quantum Metric
    VWO Insights
    Market Presence