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Microsoft Clarity Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Microsoft Clarity Integrations

(3)
Integration information sourced from real user reviews.

Microsoft Clarity Media

Microsoft Clarity Demo - Instant heatmaps
Generate automatically for all your pages. See where people click, what they ignore, and how far they scroll.
Microsoft Clarity Demo - Session Recordings
Watch how people use your site. Explore what's working, learn what needs to be improved, and test out new ideas.
Microsoft Clarity Demo - Powerful insights
Quickly discover where users get frustrated and turn these problems into opportunities.
Microsoft Clarity Demo - Google Analytics integration
Connect Google Analytics and Clarity to seamlessly integrate these two powerful platforms.
Microsoft Clarity Demo - Session Insights
GPT based session takeaways to save you time and be more productive with Session Replays.
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Microsoft Clarity Reviews (49)

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Reviews

Microsoft Clarity Reviews (49)

View 2 Video Reviews
4.5
49 reviews

Pros & Cons

Generated from real user reviews
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Samir M.
SM
Product Manager
Small-Business (50 or fewer emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Insightful UX Analysis, But Needs Event Support"
What do you like best about Microsoft Clarity?

I really value using Microsoft Clarity for watching session recordings. It's great that it saves all recordings for a long time, unlike other tools where I can’t keep recordings for more than 30 days. This long-term storage is super efficient for finding where users struggle and detecting UX issues. It allows me to analyze a user's entire journey, for instance, when a user churns, which helps me find qualitative product patterns. Also, the initial setup was super easy. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Sometimes the recordings are buggy and it does not support adding events. I wish it could ensure high-quality recordings, enable us to fire events, filter recordings by them, and also create funnels. Review collected by and hosted on G2.com.

David C.
DC
Digital Marketing Specialist
Small-Business (50 or fewer emp.)
"Easy-to-Use Insights Into How Users Interact With Our Webpages"
What do you like best about Microsoft Clarity?

I like understanding how users interact with the webpages and where specifically on the page I start new tests. Its rather easy to use and helps me understand how to make the user experience better. It is also very easy to implement on the website and I frequently use it every week, sometimes multiple times a day. It intergrates well inside my clients websites as well. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

I wish it could compare (measure and report) on previous periods, and also provide AI insights when comparing user behavior across different campaigns. Review collected by and hosted on G2.com.

Madhuri S.
MS
Self Employed
Small-Business (50 or fewer emp.)
"Essential for Understanding User Behavior"
What do you like best about Microsoft Clarity?

I use Microsoft Clarity to understand how users interact with my website. It helps me analyze session recordings, heatmaps, and user behavior so I can identify usability issues, improve page layouts, and optimize the user experience. It easily spots issues like dead clicks and confusing navigation, which helps me fix user experience problems faster. The session recordings and heatmaps give clear, visual insights into user behavior and the fact that it's free with no major limitations makes it even more valuable. The initial setup was very easy and it started collecting data almost right away. Overall, I find it easy to use, and it provides really valuable insights, making it a tool I'd confidently recommend to others. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

The only thing I would suggest for improvement is having more advanced filtering and comparison options in reports. Also, having more granular filtering options, like combining multiple user actions or traffic sources more easily, would be great. Review collected by and hosted on G2.com.

Andrés Felipe G.
AG
Data Strategis
Small-Business (50 or fewer emp.)
"Best heatmap tool of the market"
What do you like best about Microsoft Clarity?

I love how easy it is to get super clear insights on what people are doing on my site. The heatmaps show exactly where folks click or scroll, and the session replays make it feel like you’re right there watching. Plus, it’s totally free and simple to set up — honestly, it feels like a secret weapon for my website. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Honestly, not much to complain about. If I had to pick something, maybe the dashboard could load a bit faster sometimes. But for a free tool that gives this much info? I’m more than happy! Review collected by and hosted on G2.com.

Luca P.
LP
✅ CTO - Growth Marketer full stack #MarTech | ⚡️ SaaS Advisor
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Powerful behavior analytics"
What do you like best about Microsoft Clarity?

Microsoft Clarity is a behavior analytics tool that focuses on visualizing user interactions on websites through robust features like session replays, click heatmaps, and scroll tracking. One of the strongest elements is the fact that all functionality is offered without data limitations, and performance does not noticeably interfere with page load.

The session replays provide a clear and accurate view of how visitors interact with individual pages, including mouse movements, clicks, and scrolling patterns. This feature is well-structured and makes it easier to interpret behaviors compared to traditional event-based solutions. Heatmaps are automatically collected without requiring manual setup, and the interface organizes them neatly by page, device type, and traffic filter.

The filtering options within Clarity are another strong point. It supports segmenting traffic by device, user attributes such as country or browser, and even specific behavior triggers like “rage clicks” or “excessive scrolling.” Having these behavioral indicators natively integrated is impactful because it reduces manual analysis and highlights where usability issues may be occurring.

Integration with Google Analytics is also straightforward. By connecting the two, it becomes easier to move from aggregate quantitative data in Analytics to qualitative behavior insights in Clarity with little friction. In addition, the dashboard interface is clean, intuitive, and scales well across different site sizes.

Finally, there is a noticeable emphasis on data security and compliance. Clarity anonymizes user data, masks sensitive inputs like form fields, and adheres to GDPR requirements, which is critical when managing visitor session recordings at scale. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

One area where Clarity could be improved is in the reporting depth. While session replays and heatmaps are highly visual, the tool does not provide as much customizable reporting compared to other analytics platforms. It lacks advanced funnel visualization or complex path analysis, which would benefit larger projects where mapping user journeys is key.

Another limitation is that despite the integration with Google Analytics, third-party integrations beyond that are limited. For example, not having direct connectors with A/B testing platforms or CRM systems reduces flexibility for organizations that want to tie behavioral data into broader workflows. Review collected by and hosted on G2.com.

Adhithya P.
AP
Digital Marketer
Enterprise (> 1000 emp.)
"Clear Insights for Better UX Optimization"
What do you like best about Microsoft Clarity?

I like how Microsoft Clarity gives clear, visual insights into user behavior through heatmaps and session recordings. It helps quickly identify friction points, understand user intent, and optimize pages based on real interaction patterns. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

I don’t have major dislikes, but adding deeper segmentation options and more advanced filtering would make analysis even more precise. Review collected by and hosted on G2.com.

Navin k.
NK
Digital marketing
Enterprise (> 1000 emp.)
"Great tool to get the website insights"
What do you like best about Microsoft Clarity?

It gives us the customer journey in the website or landing page and where the customer is getting drop in the website. Where and all the customer is clicking and it will show real time issues on landing pages of customer journey. easy to use and integrate with any tool. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Its has limitation on data processing & reporting. Review collected by and hosted on G2.com.

Aashutosh K.
AK
Software Developer
Computer Software
Small-Business (50 or fewer emp.)
"Clarity Brings Clear Visibility into User Actions"
What do you like best about Microsoft Clarity?

I really like how Clarity shows me exactly how people use my website through screen recordings and heatmaps. It’s super easy to use, completely free, and doesn’t slow down my site. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Sometimes it’s hard to filter and find specific types of users or actions. Also, it doesn’t connect well with many other tools I use. Review collected by and hosted on G2.com.

DG
Website manager, Webmaster
Computer Software
Mid-Market (51-1000 emp.)
"Microsoft's free website analytics tool"
What do you like best about Microsoft Clarity?

1. Convenient and friendly interface with visual tools

2. Connection to Google Analytics

3. Screen recordings from the website Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

I have nothing to say in this section, I am satisfied. Review collected by and hosted on G2.com.

Abhishek M.
AM
Digital Marketing Consultant
Small-Business (50 or fewer emp.)
"Good and Free Heatmap Software"
What do you like best about Microsoft Clarity?

It's Free and does the job very well. Reliable and easy-to-use heatmap software can be used with Google Analytics and Tag Manager. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Not so advanced features, but no complaints since it's free. Review collected by and hosted on G2.com.

Pricing

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Microsoft Clarity Features
Conversion Opportunities
Side-By-Side Analysis
Mobile Device Analysis
Heat Maps
Session Replays
Monitoring
Click Tracking
Mouse Movement
Frustration Tracking
Error and Bug Tracking
Data Analysis
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Clarity
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