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Microsoft Clarity

By Microsoft

4.5 out of 5 stars

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Microsoft Clarity Reviews & Product Details

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Microsoft Clarity Integrations

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Integration information sourced from real user reviews.

Microsoft Clarity Media

Microsoft Clarity Demo - Instant heatmaps
Generate automatically for all your pages. See where people click, what they ignore, and how far they scroll.
Microsoft Clarity Demo - Session Recordings
Watch how people use your site. Explore what's working, learn what needs to be improved, and test out new ideas.
Microsoft Clarity Demo - Powerful insights
Quickly discover where users get frustrated and turn these problems into opportunities.
Microsoft Clarity Demo - Google Analytics integration
Connect Google Analytics and Clarity to seamlessly integrate these two powerful platforms.
Microsoft Clarity Demo - Session Insights
GPT based session takeaways to save you time and be more productive with Session Replays.
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Microsoft Clarity Reviews (45)

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Reviews

Microsoft Clarity Reviews (45)

View 2 Video Reviews
4.5
45 reviews

Pros & Cons

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Andrés Felipe G.
AG
Data Strategis
Small-Business (50 or fewer emp.)
"Best heatmap tool of the market"
What do you like best about Microsoft Clarity?

I love how easy it is to get super clear insights on what people are doing on my site. The heatmaps show exactly where folks click or scroll, and the session replays make it feel like you’re right there watching. Plus, it’s totally free and simple to set up — honestly, it feels like a secret weapon for my website. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Honestly, not much to complain about. If I had to pick something, maybe the dashboard could load a bit faster sometimes. But for a free tool that gives this much info? I’m more than happy! Review collected by and hosted on G2.com.

Luca P.
LP
✅ CTO - Growth Marketer full stack #MarTech | ⚡️ SaaS Advisor
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Powerful behavior analytics"
What do you like best about Microsoft Clarity?

Microsoft Clarity is a behavior analytics tool that focuses on visualizing user interactions on websites through robust features like session replays, click heatmaps, and scroll tracking. One of the strongest elements is the fact that all functionality is offered without data limitations, and performance does not noticeably interfere with page load.

The session replays provide a clear and accurate view of how visitors interact with individual pages, including mouse movements, clicks, and scrolling patterns. This feature is well-structured and makes it easier to interpret behaviors compared to traditional event-based solutions. Heatmaps are automatically collected without requiring manual setup, and the interface organizes them neatly by page, device type, and traffic filter.

The filtering options within Clarity are another strong point. It supports segmenting traffic by device, user attributes such as country or browser, and even specific behavior triggers like “rage clicks” or “excessive scrolling.” Having these behavioral indicators natively integrated is impactful because it reduces manual analysis and highlights where usability issues may be occurring.

Integration with Google Analytics is also straightforward. By connecting the two, it becomes easier to move from aggregate quantitative data in Analytics to qualitative behavior insights in Clarity with little friction. In addition, the dashboard interface is clean, intuitive, and scales well across different site sizes.

Finally, there is a noticeable emphasis on data security and compliance. Clarity anonymizes user data, masks sensitive inputs like form fields, and adheres to GDPR requirements, which is critical when managing visitor session recordings at scale. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

One area where Clarity could be improved is in the reporting depth. While session replays and heatmaps are highly visual, the tool does not provide as much customizable reporting compared to other analytics platforms. It lacks advanced funnel visualization or complex path analysis, which would benefit larger projects where mapping user journeys is key.

Another limitation is that despite the integration with Google Analytics, third-party integrations beyond that are limited. For example, not having direct connectors with A/B testing platforms or CRM systems reduces flexibility for organizations that want to tie behavioral data into broader workflows. Review collected by and hosted on G2.com.

Navin k.
NK
Digital marketing
Enterprise (> 1000 emp.)
"Great tool to get the website insights"
What do you like best about Microsoft Clarity?

It gives us the customer journey in the website or landing page and where the customer is getting drop in the website. Where and all the customer is clicking and it will show real time issues on landing pages of customer journey. easy to use and integrate with any tool. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Its has limitation on data processing & reporting. Review collected by and hosted on G2.com.

Aashutosh K.
AK
Software Developer
Computer Software
Small-Business (50 or fewer emp.)
"Clarity Brings Clear Visibility into User Actions"
What do you like best about Microsoft Clarity?

I really like how Clarity shows me exactly how people use my website through screen recordings and heatmaps. It’s super easy to use, completely free, and doesn’t slow down my site. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Sometimes it’s hard to filter and find specific types of users or actions. Also, it doesn’t connect well with many other tools I use. Review collected by and hosted on G2.com.

DG
Website manager, Webmaster
Computer Software
Mid-Market (51-1000 emp.)
"Microsoft's free website analytics tool"
What do you like best about Microsoft Clarity?

1. Convenient and friendly interface with visual tools

2. Connection to Google Analytics

3. Screen recordings from the website Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

I have nothing to say in this section, I am satisfied. Review collected by and hosted on G2.com.

Abhishek M.
AM
Digital Marketing Consultant
Small-Business (50 or fewer emp.)
"Good and Free Heatmap Software"
What do you like best about Microsoft Clarity?

It's Free and does the job very well. Reliable and easy-to-use heatmap software can be used with Google Analytics and Tag Manager. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Not so advanced features, but no complaints since it's free. Review collected by and hosted on G2.com.

Ayush J.
AJ
Sr SEO ecommerce specialist
Mid-Market (51-1000 emp.)
"Free & effective tool for the visual analysis of the User interactions"
What do you like best about Microsoft Clarity?

This tool provides such accurate user interaction in the recording form, which also has more productive features like skipping the inactivity. Quick and easy navigation really helps you to get all the insights. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

Well, in rare case some recordings have technical issues where it's not possible to analyze the user interactions Review collected by and hosted on G2.com.

Marek d.
MD
User Experience Designer
Mid-Market (51-1000 emp.)
"Good tool with a lot of filter options + nice Chrome extension"
What do you like best about Microsoft Clarity?

Being able to add really specific filters for monitoring specific pages on website or elements on page. And it has a lot of good standard features Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

What I don't really like is the way Microsoft does their UI in general. It's kind of chaotic.

For example, the amount of filter options is impressive and really nice. But then they decided to displayed them sort of horizontally instead of vertically. But you could still scroll vertically to search for other filter categories. Review collected by and hosted on G2.com.

VA
Business Development Specialist
Small-Business (50 or fewer emp.)
"Easy to use"
What do you like best about Microsoft Clarity?

It is helpful for understanding your product better Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

There is some delays about the recordings. Review collected by and hosted on G2.com.

David V. K.
DK
Director of Growth Marketing
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Invaluable insights to understand website visitor behavior"
What do you like best about Microsoft Clarity?

I love that it's fully-featured and free. I can quickly see recordings of user activity on the site and observe behavior in ways that help me improve the user experience of any website. Review collected by and hosted on G2.com.

What do you dislike about Microsoft Clarity?

I cant think of anything to dislike, other than a few issues where the page scrolls to the top of the page on users' clicks occasionally. Review collected by and hosted on G2.com.

Pricing

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Microsoft Clarity Features
Conversion Opportunities
Side-By-Side Analysis
Mobile Device Analysis
Heat Maps
Session Replays
Monitoring
Click Tracking
Mouse Movement
Error and Bug Tracking
Data Analysis
Notes