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Best Digital Analytics Tools - Page 2

Alanna Iwuh
A
Researched and written by Alanna Iwuh

Digital analytics software, also referred to as web analytics software, measures website engagement by tracking web traffic and visitors. Marketers, web developers, and analysts use digital analytics tools to report on the effectiveness of web experiences and to determine how visitors are interacting with their sites. By monitoring events such as page views, clicks, and conversions, businesses can distill web traffic data into meaningful insights. Digital analytics software gives organizations insights into customer behavior when encountering their brand’s website and allows reporting on online conversion, demographic, and content-interaction metrics.

Many solutions in this space offer additional analytical tools such as session replay software, heatmap tools, product analytics software, and A/B testing software to optimize the customer experience and provide a full story on the visitor’s journey. This software often integrates with digital advertising and other marketing systems to provide a view of customer journeys across advertising, search engines, and social media channels.

To qualify for inclusion in the Digital Analytics category, a product must:

Measure web traffic, including visits, sessions, unique visitors, user entry and exit pages, and behavioral funnels
Track any tagged digital event or conversion
Report on traffic over time and in real time
Segment traffic based on demographics, device, acquisition medium, geography, and cohort
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Best Digital Analytics Software At A Glance

Highest Performer:
Easiest to Use:
Top Trending:
Best Free Software:
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Easiest to Use:
Top Trending:
Best Free Software:

G2 takes pride in showing unbiased reviews on user satisfaction in our ratings and reports. We do not allow paid placements in any of our ratings, rankings, or reports. Learn about our scoring methodologies.

No filters applied
270 Listings in Digital Analytics Available
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    ConvertCart helps online businesses deliver outstanding experiences to customers throughout their journey—build lasting relations with them—and drive more revenue. 500+ brands across 35 countries, in

    Users
    No information available
    Industries
    • Retail
    • Health, Wellness and Fitness
    Market Segment
    • 86% Small-Business
    • 14% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • ConvertCart Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Conversion Optimization
    6
    Conversion Rate
    5
    Customer Support
    5
    Positive Experience
    5
    Customer Insights
    4
    Cons
    Slow Loading
    2
    Slow Performance
    2
    Complex Features
    1
    Difficult Learning
    1
    Expensive
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • ConvertCart features and usability ratings that predict user satisfaction
    9.0
    Sessions - Digital Analytics
    Average: 8.7
    9.3
    Engagement
    Average: 8.6
    9.3
    Trending
    Average: 8.4
    10.0
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    HQ Location
    Bengaluru, Karnataka
    Twitter
    @ConvertCart
    488 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    142 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

ConvertCart helps online businesses deliver outstanding experiences to customers throughout their journey—build lasting relations with them—and drive more revenue. 500+ brands across 35 countries, in

Users
No information available
Industries
  • Retail
  • Health, Wellness and Fitness
Market Segment
  • 86% Small-Business
  • 14% Mid-Market
ConvertCart Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Conversion Optimization
6
Conversion Rate
5
Customer Support
5
Positive Experience
5
Customer Insights
4
Cons
Slow Loading
2
Slow Performance
2
Complex Features
1
Difficult Learning
1
Expensive
1
ConvertCart features and usability ratings that predict user satisfaction
9.0
Sessions - Digital Analytics
Average: 8.7
9.3
Engagement
Average: 8.6
9.3
Trending
Average: 8.4
10.0
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
HQ Location
Bengaluru, Karnataka
Twitter
@ConvertCart
488 Twitter followers
LinkedIn® Page
www.linkedin.com
142 employees on LinkedIn®
(420)4.6 out of 5
View top Consulting Services for Google Tag Manager
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Free website and app tag management by Google. Marketers want tag management that’s simple, reliable, and integrates easily with existing systems. That’s what Google Tag Manager delivers. You’ll laun

    Users
    • Digital Marketing Manager
    • Digital Marketing Specialist
    Industries
    • Marketing and Advertising
    • Computer Software
    Market Segment
    • 54% Small-Business
    • 35% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Google Tag Manager Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    4
    Insights
    3
    Powerful Tools
    2
    Analytics
    1
    Capabilities
    1
    Cons
    Product Limitations
    2
    Difficult Learning
    1
    Error Management
    1
    Event Management
    1
    Frustration
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Google Tag Manager features and usability ratings that predict user satisfaction
    9.0
    Sessions - Digital Analytics
    Average: 8.7
    8.9
    Engagement
    Average: 8.6
    8.4
    Trending
    Average: 8.4
    8.1
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Google
    Year Founded
    1998
    HQ Location
    Mountain View, CA
    Twitter
    @google
    31,701,494 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    325,935 employees on LinkedIn®
    Ownership
    NASDAQ:GOOG
Product Description
How are these determined?Information
This description is provided by the seller.

Free website and app tag management by Google. Marketers want tag management that’s simple, reliable, and integrates easily with existing systems. That’s what Google Tag Manager delivers. You’ll laun

Users
  • Digital Marketing Manager
  • Digital Marketing Specialist
Industries
  • Marketing and Advertising
  • Computer Software
Market Segment
  • 54% Small-Business
  • 35% Mid-Market
Google Tag Manager Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
4
Insights
3
Powerful Tools
2
Analytics
1
Capabilities
1
Cons
Product Limitations
2
Difficult Learning
1
Error Management
1
Event Management
1
Frustration
1
Google Tag Manager features and usability ratings that predict user satisfaction
9.0
Sessions - Digital Analytics
Average: 8.7
8.9
Engagement
Average: 8.6
8.4
Trending
Average: 8.4
8.1
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
Google
Year Founded
1998
HQ Location
Mountain View, CA
Twitter
@google
31,701,494 Twitter followers
LinkedIn® Page
www.linkedin.com
325,935 employees on LinkedIn®
Ownership
NASDAQ:GOOG
G2 Advertising
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(301)4.8 out of 5
Optimized for quick response
4th Easiest To Use in Digital Analytics software
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Entry Level Price:€29.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dataslayer.ai is a super easy-to-use marketing data automation tool that takes the hassle out of managing your data. It connects with all the major platforms like Google Analytics, Google Ads, Meta, L

    Users
    • CEO
    • Marketing Manager
    Industries
    • Marketing and Advertising
    • Retail
    Market Segment
    • 63% Small-Business
    • 30% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dataslayer.ai Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    32
    Customer Support
    24
    Integrations
    20
    Connectors
    14
    Connectors Quantity
    13
    Cons
    Missing Features
    7
    Integration Issues
    6
    Lack of Information
    6
    Error Clarity
    5
    Error Handling
    5
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dataslayer.ai features and usability ratings that predict user satisfaction
    9.3
    Sessions - Digital Analytics
    Average: 8.7
    9.1
    Engagement
    Average: 8.6
    9.1
    Trending
    Average: 8.4
    9.3
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2007
    HQ Location
    Madrid, ES
    Twitter
    @Dataslayers
    239 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    15 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dataslayer.ai is a super easy-to-use marketing data automation tool that takes the hassle out of managing your data. It connects with all the major platforms like Google Analytics, Google Ads, Meta, L

Users
  • CEO
  • Marketing Manager
Industries
  • Marketing and Advertising
  • Retail
Market Segment
  • 63% Small-Business
  • 30% Mid-Market
Dataslayer.ai Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
32
Customer Support
24
Integrations
20
Connectors
14
Connectors Quantity
13
Cons
Missing Features
7
Integration Issues
6
Lack of Information
6
Error Clarity
5
Error Handling
5
Dataslayer.ai features and usability ratings that predict user satisfaction
9.3
Sessions - Digital Analytics
Average: 8.7
9.1
Engagement
Average: 8.6
9.1
Trending
Average: 8.4
9.3
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Company Website
Year Founded
2007
HQ Location
Madrid, ES
Twitter
@Dataslayers
239 Twitter followers
LinkedIn® Page
www.linkedin.com
15 employees on LinkedIn®
(271)4.8 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Silktide is an all-in-one platform for analyzing and improving websites. It combines tools for accessibility, content quality, marketing performance, legal compliance, and user behavior—making it easi

    Users
    • Web Developer
    Industries
    • Government Administration
    • Higher Education
    Market Segment
    • 44% Enterprise
    • 35% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • Silktide is a platform designed to track WCAG compliance and improve digital content, offering tools for accessibility evaluation, content quality checks, and website performance analysis.
    • Users frequently mention the ease of use, the detailed and actionable insights provided by the platform, and the excellent customer support, which includes prompt responses and knowledgeable assistance.
    • Users experienced some issues with the platform, such as the inability to mark issues as resolved without retesting the entire page, the occasional overzealous warnings about non-existent problems, and the lengthy time it takes for the platform to rescan and update scores after changes have been made.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Silktide Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    67
    Helpful
    51
    Accessibility
    49
    Customer Support
    48
    Features
    40
    Cons
    Complex Usability
    22
    Difficult Navigation
    14
    Missing Features
    12
    Limited Features
    10
    Navigation Difficulty
    10
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Silktide features and usability ratings that predict user satisfaction
    8.7
    Sessions - Digital Analytics
    Average: 8.7
    8.6
    Engagement
    Average: 8.6
    8.4
    Trending
    Average: 8.4
    9.7
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Silktide
    Company Website
    Year Founded
    2001
    HQ Location
    United Kingdom
    Twitter
    @silktide
    2,116 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    64 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Silktide is an all-in-one platform for analyzing and improving websites. It combines tools for accessibility, content quality, marketing performance, legal compliance, and user behavior—making it easi

Users
  • Web Developer
Industries
  • Government Administration
  • Higher Education
Market Segment
  • 44% Enterprise
  • 35% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • Silktide is a platform designed to track WCAG compliance and improve digital content, offering tools for accessibility evaluation, content quality checks, and website performance analysis.
  • Users frequently mention the ease of use, the detailed and actionable insights provided by the platform, and the excellent customer support, which includes prompt responses and knowledgeable assistance.
  • Users experienced some issues with the platform, such as the inability to mark issues as resolved without retesting the entire page, the occasional overzealous warnings about non-existent problems, and the lengthy time it takes for the platform to rescan and update scores after changes have been made.
Silktide Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
67
Helpful
51
Accessibility
49
Customer Support
48
Features
40
Cons
Complex Usability
22
Difficult Navigation
14
Missing Features
12
Limited Features
10
Navigation Difficulty
10
Silktide features and usability ratings that predict user satisfaction
8.7
Sessions - Digital Analytics
Average: 8.7
8.6
Engagement
Average: 8.6
8.4
Trending
Average: 8.4
9.7
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
Silktide
Company Website
Year Founded
2001
HQ Location
United Kingdom
Twitter
@silktide
2,116 Twitter followers
LinkedIn® Page
www.linkedin.com
64 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SAS Customer Intelligence 360 is a sophisticated Customer Engagement Platform designed to assist marketers in transforming insights into actionable strategies that foster seamless and personalized cus

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Banking
    Market Segment
    • 47% Mid-Market
    • 32% Enterprise
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SAS Customer Intelligence 360 Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    19
    Insights
    18
    Analytics
    14
    Features
    12
    Capabilities
    11
    Cons
    Learning Curve
    17
    Expensive
    13
    Integration Issues
    13
    Difficult Setup
    9
    Complexity
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SAS Customer Intelligence 360 features and usability ratings that predict user satisfaction
    8.9
    Sessions - Digital Analytics
    Average: 8.7
    8.8
    Engagement
    Average: 8.6
    8.3
    Trending
    Average: 8.4
    8.1
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    1976
    HQ Location
    Cary, NC
    Twitter
    @SASsoftware
    61,099 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    18,238 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SAS Customer Intelligence 360 is a sophisticated Customer Engagement Platform designed to assist marketers in transforming insights into actionable strategies that foster seamless and personalized cus

Users
No information available
Industries
  • Marketing and Advertising
  • Banking
Market Segment
  • 47% Mid-Market
  • 32% Enterprise
SAS Customer Intelligence 360 Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
19
Insights
18
Analytics
14
Features
12
Capabilities
11
Cons
Learning Curve
17
Expensive
13
Integration Issues
13
Difficult Setup
9
Complexity
8
SAS Customer Intelligence 360 features and usability ratings that predict user satisfaction
8.9
Sessions - Digital Analytics
Average: 8.7
8.8
Engagement
Average: 8.6
8.3
Trending
Average: 8.4
8.1
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Company Website
Year Founded
1976
HQ Location
Cary, NC
Twitter
@SASsoftware
61,099 Twitter followers
LinkedIn® Page
www.linkedin.com
18,238 employees on LinkedIn®
(552)4.3 out of 5
Optimized for quick response
View top Consulting Services for SAP Engagement Cloud (formerly SAP Emarsys)
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the

    Users
    • CRM Manager
    • Digital Marketing Manager
    Industries
    • Retail
    • Apparel & Fashion
    Market Segment
    • 51% Mid-Market
    • 21% Small-Business
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • SAP Emarsys is a marketing automation platform designed to facilitate the creation and management of personalized customer experiences across various channels, including email and SMS.
    • Users frequently mention the platform's robust automation capabilities, user-friendly interface, and comprehensive analytics as key benefits, along with its ability to streamline email campaign implementations and enhance efficiency in marketing operations.
    • Users mentioned challenges with the initial setup process, a steep learning curve for some advanced features, and occasional issues with customization and integration processes.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • SAP Engagement Cloud (formerly SAP Emarsys) Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    74
    Automation
    58
    Features
    57
    Personalization
    46
    Helpful
    45
    Cons
    Learning Curve
    41
    Missing Features
    41
    Difficult Learning
    33
    Not Intuitive
    32
    Complexity
    29
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • SAP Engagement Cloud (formerly SAP Emarsys) features and usability ratings that predict user satisfaction
    7.8
    Sessions - Digital Analytics
    Average: 8.7
    8.1
    Engagement
    Average: 8.6
    8.1
    Trending
    Average: 8.4
    8.5
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    SAP
    Company Website
    Year Founded
    1972
    HQ Location
    Walldorf
    Twitter
    @SAP
    297,340 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    138,451 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

SAP Engagement Cloud (formerly SAP Emarsys) helps organizations power unique engagement by connecting real-time customer insights with the operational signals that run the business. As part of the

Users
  • CRM Manager
  • Digital Marketing Manager
Industries
  • Retail
  • Apparel & Fashion
Market Segment
  • 51% Mid-Market
  • 21% Small-Business
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • SAP Emarsys is a marketing automation platform designed to facilitate the creation and management of personalized customer experiences across various channels, including email and SMS.
  • Users frequently mention the platform's robust automation capabilities, user-friendly interface, and comprehensive analytics as key benefits, along with its ability to streamline email campaign implementations and enhance efficiency in marketing operations.
  • Users mentioned challenges with the initial setup process, a steep learning curve for some advanced features, and occasional issues with customization and integration processes.
SAP Engagement Cloud (formerly SAP Emarsys) Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
74
Automation
58
Features
57
Personalization
46
Helpful
45
Cons
Learning Curve
41
Missing Features
41
Difficult Learning
33
Not Intuitive
32
Complexity
29
SAP Engagement Cloud (formerly SAP Emarsys) features and usability ratings that predict user satisfaction
7.8
Sessions - Digital Analytics
Average: 8.7
8.1
Engagement
Average: 8.6
8.1
Trending
Average: 8.4
8.5
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
SAP
Company Website
Year Founded
1972
HQ Location
Walldorf
Twitter
@SAP
297,340 Twitter followers
LinkedIn® Page
www.linkedin.com
138,451 employees on LinkedIn®
(110)4.6 out of 5
10th Easiest To Use in Digital Analytics software
Save to My Lists
Entry Level Price:Starting at $69.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Swydo’s easy-to-use reporting and monitoring platform retrieves data from multiple sources (Google Ads, Facebook, Google Analytics, and more (34+) ), helping marketers to create professional, customiz

    Users
    • Digital Marketing Manager
    • Director
    Industries
    • Marketing and Advertising
    Market Segment
    • 83% Small-Business
    • 11% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Swydo Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    40
    Customer Support
    25
    Time-saving
    24
    Helpful
    22
    Integrations
    22
    Cons
    Expensive
    8
    Limited Customization
    6
    Missing Features
    6
    Expensive Pricing
    3
    Integration Issues
    3
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Swydo features and usability ratings that predict user satisfaction
    9.2
    Sessions - Digital Analytics
    Average: 8.7
    9.1
    Engagement
    Average: 8.6
    8.3
    Trending
    Average: 8.4
    9.1
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Swydo
    Year Founded
    2013
    HQ Location
    Hilversum, NL
    Twitter
    @swydo
    1,364 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    24 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Swydo’s easy-to-use reporting and monitoring platform retrieves data from multiple sources (Google Ads, Facebook, Google Analytics, and more (34+) ), helping marketers to create professional, customiz

Users
  • Digital Marketing Manager
  • Director
Industries
  • Marketing and Advertising
Market Segment
  • 83% Small-Business
  • 11% Mid-Market
Swydo Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
40
Customer Support
25
Time-saving
24
Helpful
22
Integrations
22
Cons
Expensive
8
Limited Customization
6
Missing Features
6
Expensive Pricing
3
Integration Issues
3
Swydo features and usability ratings that predict user satisfaction
9.2
Sessions - Digital Analytics
Average: 8.7
9.1
Engagement
Average: 8.6
8.3
Trending
Average: 8.4
9.1
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
Swydo
Year Founded
2013
HQ Location
Hilversum, NL
Twitter
@swydo
1,364 Twitter followers
LinkedIn® Page
www.linkedin.com
24 employees on LinkedIn®
(73)4.7 out of 5
Optimized for quick response
Save to My Lists
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Dataroid is an AI-powered, enterprise-grade digital analytics and customer engagement platform that enables companies to measure, analyze, and optimize customer interactions and experiences across mul

    Users
    No information available
    Industries
    • Banking
    • Financial Services
    Market Segment
    • 63% Enterprise
    • 21% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Dataroid Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Customer Support
    9
    Ease of Use
    8
    Insights
    8
    Helpful
    7
    User Insights
    7
    Cons
    Limitations
    3
    Missing Features
    3
    Product Limitations
    3
    Complex Configuration
    1
    Complex Querying
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Dataroid features and usability ratings that predict user satisfaction
    9.6
    Sessions - Digital Analytics
    Average: 8.7
    9.4
    Engagement
    Average: 8.6
    9.2
    Trending
    Average: 8.4
    9.4
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Dataroid
    Company Website
    HQ Location
    Sariyer, TR
    Twitter
    @dataroid
    192 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    73 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Dataroid is an AI-powered, enterprise-grade digital analytics and customer engagement platform that enables companies to measure, analyze, and optimize customer interactions and experiences across mul

Users
No information available
Industries
  • Banking
  • Financial Services
Market Segment
  • 63% Enterprise
  • 21% Mid-Market
Dataroid Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Customer Support
9
Ease of Use
8
Insights
8
Helpful
7
User Insights
7
Cons
Limitations
3
Missing Features
3
Product Limitations
3
Complex Configuration
1
Complex Querying
1
Dataroid features and usability ratings that predict user satisfaction
9.6
Sessions - Digital Analytics
Average: 8.7
9.4
Engagement
Average: 8.6
9.2
Trending
Average: 8.4
9.4
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
Dataroid
Company Website
HQ Location
Sariyer, TR
Twitter
@dataroid
192 Twitter followers
LinkedIn® Page
www.linkedin.com
73 employees on LinkedIn®
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Conviva is a SaaS platform for digital experience and AI agent analytics and monitoring that connects real consumer interactions to real outcomes. Using full-census client-side telemetry and a patente

    Users
    No information available
    Industries
    • Broadcast Media
    • Entertainment
    Market Segment
    • 52% Enterprise
    • 44% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Conviva Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    35
    Insights
    32
    Analytics
    22
    Real-time Insights
    18
    Dashboard Customization
    14
    Cons
    Steep Learning Curve
    18
    Learning Curve
    16
    Not Intuitive
    11
    Dashboard Issues
    9
    Missing Features
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Conviva features and usability ratings that predict user satisfaction
    9.0
    Sessions - Digital Analytics
    Average: 8.7
    8.9
    Engagement
    Average: 8.6
    8.9
    Trending
    Average: 8.4
    8.6
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Conviva
    Company Website
    Year Founded
    2006
    HQ Location
    Foster City, CA
    Twitter
    @conviva
    12,751 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    565 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Conviva is a SaaS platform for digital experience and AI agent analytics and monitoring that connects real consumer interactions to real outcomes. Using full-census client-side telemetry and a patente

Users
No information available
Industries
  • Broadcast Media
  • Entertainment
Market Segment
  • 52% Enterprise
  • 44% Mid-Market
Conviva Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
35
Insights
32
Analytics
22
Real-time Insights
18
Dashboard Customization
14
Cons
Steep Learning Curve
18
Learning Curve
16
Not Intuitive
11
Dashboard Issues
9
Missing Features
8
Conviva features and usability ratings that predict user satisfaction
9.0
Sessions - Digital Analytics
Average: 8.7
8.9
Engagement
Average: 8.6
8.9
Trending
Average: 8.4
8.6
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
Conviva
Company Website
Year Founded
2006
HQ Location
Foster City, CA
Twitter
@conviva
12,751 Twitter followers
LinkedIn® Page
www.linkedin.com
565 employees on LinkedIn®
(432)4.6 out of 5
Optimized for quick response
View top Consulting Services for Siteimprove
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Siteimprove.ai is an agentic content intelligence platform that brings together accessibility, analytics, SEO, and content strategy into a single, continuous flow. In the era of AI, Siteimprove helps

    Users
    • Web Developer
    • Digital Marketing Specialist
    Industries
    • Higher Education
    • Education Management
    Market Segment
    • 48% Enterprise
    • 42% Mid-Market
    User Sentiment
    How are these determined?Information
    These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
    • SiteImprove is a comprehensive platform that provides analysis on websites and web applications for quality, SEO, and accessibility, and includes features such as automated testing, detailed analysis, and policy generation.
    • Reviewers frequently mention the user-friendly interface, the ability to easily identify and fix issues, the detailed reports, and the valuable support from the SiteImprove team, as well as the platform's ability to save time and effort by automating tasks.
    • Users reported a steep learning curve for new users, occasional navigation issues, limitations in scanning credentialed sites, and a lack of data granularity and customization options, as well as concerns about the cost, especially for smaller organizations.
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Siteimprove Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    31
    Helpful
    27
    Accessibility
    21
    User-Friendly
    20
    Insights
    16
    Cons
    Complex Usability
    16
    Difficult Navigation
    11
    Limited Features
    11
    Difficult Learning
    9
    Learning Curve
    8
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Siteimprove features and usability ratings that predict user satisfaction
    8.8
    Sessions - Digital Analytics
    Average: 8.7
    8.7
    Engagement
    Average: 8.6
    8.4
    Trending
    Average: 8.4
    9.4
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Company Website
    Year Founded
    2003
    HQ Location
    Copenhagen, Denmark
    Twitter
    @Siteimprove
    2,512 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    420 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Siteimprove.ai is an agentic content intelligence platform that brings together accessibility, analytics, SEO, and content strategy into a single, continuous flow. In the era of AI, Siteimprove helps

Users
  • Web Developer
  • Digital Marketing Specialist
Industries
  • Higher Education
  • Education Management
Market Segment
  • 48% Enterprise
  • 42% Mid-Market
User Sentiment
How are these determined?Information
These insights, currently in beta, are compiled from user reviews and grouped to display a high-level overview of the software.
  • SiteImprove is a comprehensive platform that provides analysis on websites and web applications for quality, SEO, and accessibility, and includes features such as automated testing, detailed analysis, and policy generation.
  • Reviewers frequently mention the user-friendly interface, the ability to easily identify and fix issues, the detailed reports, and the valuable support from the SiteImprove team, as well as the platform's ability to save time and effort by automating tasks.
  • Users reported a steep learning curve for new users, occasional navigation issues, limitations in scanning credentialed sites, and a lack of data granularity and customization options, as well as concerns about the cost, especially for smaller organizations.
Siteimprove Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
31
Helpful
27
Accessibility
21
User-Friendly
20
Insights
16
Cons
Complex Usability
16
Difficult Navigation
11
Limited Features
11
Difficult Learning
9
Learning Curve
8
Siteimprove features and usability ratings that predict user satisfaction
8.8
Sessions - Digital Analytics
Average: 8.7
8.7
Engagement
Average: 8.6
8.4
Trending
Average: 8.4
9.4
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Company Website
Year Founded
2003
HQ Location
Copenhagen, Denmark
Twitter
@Siteimprove
2,512 Twitter followers
LinkedIn® Page
www.linkedin.com
420 employees on LinkedIn®
(36)4.4 out of 5
14th Easiest To Use in Digital Analytics software
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    MonsterInsights is a Google Analytics plugin for WordPress, designed to simplify the integration and utilization of analytics on your website. With over 3 million active installations, it enables user

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 83% Small-Business
    • 8% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • MonsterInsights Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    3
    Insights
    2
    Customer Support
    1
    Easy Setup
    1
    Implementation Ease
    1
    Cons
    Expensive
    2
    Limited Features
    1
    Missing Features
    1
    Product Limitations
    1
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • MonsterInsights features and usability ratings that predict user satisfaction
    9.0
    Sessions - Digital Analytics
    Average: 8.7
    8.5
    Engagement
    Average: 8.6
    8.3
    Trending
    Average: 8.4
    9.2
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    HQ Location
    West Palm Beach, US
    Twitter
    @monsterinsights
    3,865 Twitter followers
    LinkedIn® Page
    ai.linkedin.com
    7 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

MonsterInsights is a Google Analytics plugin for WordPress, designed to simplify the integration and utilization of analytics on your website. With over 3 million active installations, it enables user

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 83% Small-Business
  • 8% Mid-Market
MonsterInsights Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
3
Insights
2
Customer Support
1
Easy Setup
1
Implementation Ease
1
Cons
Expensive
2
Limited Features
1
Missing Features
1
Product Limitations
1
MonsterInsights features and usability ratings that predict user satisfaction
9.0
Sessions - Digital Analytics
Average: 8.7
8.5
Engagement
Average: 8.6
8.3
Trending
Average: 8.4
9.2
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
HQ Location
West Palm Beach, US
Twitter
@monsterinsights
3,865 Twitter followers
LinkedIn® Page
ai.linkedin.com
7 employees on LinkedIn®
(179)4.2 out of 5
Optimized for quick response
View top Consulting Services for Quantcast Platform
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Quantcast is the AI-powered ad platform built for performance marketers. Leveraging nearly 20 years of expertise, our mission is to radically simplify open internet advertising. We harness AI and mach

    Users
    • Programmatic Manager
    Industries
    • Marketing and Advertising
    • Retail
    Market Segment
    • 41% Mid-Market
    • 32% Small-Business
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Quantcast Platform Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    54
    Insights
    36
    Campaign Management
    30
    Analytics
    27
    Helpful
    27
    Cons
    Limited Features
    18
    Missing Features
    17
    Poor Reporting
    13
    Reporting Issues
    13
    Reporting Limitations
    13
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Quantcast Platform features and usability ratings that predict user satisfaction
    8.2
    Sessions - Digital Analytics
    Average: 8.7
    7.9
    Engagement
    Average: 8.6
    7.9
    Trending
    Average: 8.4
    8.9
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Quantcast
    Company Website
    Year Founded
    2006
    HQ Location
    San Francisco, CA
    Twitter
    @Quantcast
    10,245 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    502 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Quantcast is the AI-powered ad platform built for performance marketers. Leveraging nearly 20 years of expertise, our mission is to radically simplify open internet advertising. We harness AI and mach

Users
  • Programmatic Manager
Industries
  • Marketing and Advertising
  • Retail
Market Segment
  • 41% Mid-Market
  • 32% Small-Business
Quantcast Platform Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
54
Insights
36
Campaign Management
30
Analytics
27
Helpful
27
Cons
Limited Features
18
Missing Features
17
Poor Reporting
13
Reporting Issues
13
Reporting Limitations
13
Quantcast Platform features and usability ratings that predict user satisfaction
8.2
Sessions - Digital Analytics
Average: 8.7
7.9
Engagement
Average: 8.6
7.9
Trending
Average: 8.4
8.9
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
Quantcast
Company Website
Year Founded
2006
HQ Location
San Francisco, CA
Twitter
@Quantcast
10,245 Twitter followers
LinkedIn® Page
www.linkedin.com
502 employees on LinkedIn®
Entry Level Price:Starting at $400.00
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Funnel is the leading marketing intelligence platform, designed to help marketers with reporting, measurement and data management. It integrates with over 500 data sources, ranging from social media,

    Users
    No information available
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 50% Small-Business
    • 45% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Funnel Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    6
    Integrations
    6
    Data Integration
    4
    Data Management
    4
    Easy Integrations
    3
    Cons
    Learning Curve
    4
    Missing Features
    3
    Expensive
    2
    Limited Connectors
    2
    Not Intuitive
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Funnel features and usability ratings that predict user satisfaction
    9.0
    Sessions - Digital Analytics
    Average: 8.7
    8.9
    Engagement
    Average: 8.6
    8.8
    Trending
    Average: 8.4
    9.1
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Funnel
    Company Website
    Year Founded
    2014
    HQ Location
    Stockholm, Sweden
    Twitter
    @funnel_io
    21 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    408 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Funnel is the leading marketing intelligence platform, designed to help marketers with reporting, measurement and data management. It integrates with over 500 data sources, ranging from social media,

Users
No information available
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 50% Small-Business
  • 45% Mid-Market
Funnel Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
6
Integrations
6
Data Integration
4
Data Management
4
Easy Integrations
3
Cons
Learning Curve
4
Missing Features
3
Expensive
2
Limited Connectors
2
Not Intuitive
2
Funnel features and usability ratings that predict user satisfaction
9.0
Sessions - Digital Analytics
Average: 8.7
8.9
Engagement
Average: 8.6
8.8
Trending
Average: 8.4
9.1
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
Funnel
Company Website
Year Founded
2014
HQ Location
Stockholm, Sweden
Twitter
@funnel_io
21 Twitter followers
LinkedIn® Page
www.linkedin.com
408 employees on LinkedIn®
(69)4.9 out of 5
2nd Easiest To Use in Digital Analytics software
Save to My Lists
Entry Level Price:Free
  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Detrics is an intuitive and the easiest to use data connector that eliminates the tedious work of reporting by eliminating all manual tasks in the process. By integrating seamlessly with major platfor

    Users
    • CEO
    Industries
    • Marketing and Advertising
    • Information Technology and Services
    Market Segment
    • 67% Small-Business
    • 25% Mid-Market
  • Pros and Cons
    Expand/Collapse Pros and Cons
  • Detrics Pros and Cons
    How are these determined?Information
    Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
    Pros
    Ease of Use
    35
    Time-saving
    33
    Features
    32
    Easy Integrations
    31
    Time-Saving
    30
    Cons
    Integration Issues
    5
    Limited Integrations
    3
    Compatibility Issues
    2
    Integration Difficulty
    2
    Limited Customization
    2
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Detrics features and usability ratings that predict user satisfaction
    9.6
    Sessions - Digital Analytics
    Average: 8.7
    9.6
    Engagement
    Average: 8.6
    9.6
    Trending
    Average: 8.4
    9.9
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Detrics
    Year Founded
    2022
    HQ Location
    Buenos Aires, AR
    LinkedIn® Page
    www.linkedin.com
    9 employees on LinkedIn®
Product Description
How are these determined?Information
This description is provided by the seller.

Detrics is an intuitive and the easiest to use data connector that eliminates the tedious work of reporting by eliminating all manual tasks in the process. By integrating seamlessly with major platfor

Users
  • CEO
Industries
  • Marketing and Advertising
  • Information Technology and Services
Market Segment
  • 67% Small-Business
  • 25% Mid-Market
Detrics Pros and Cons
How are these determined?Information
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.
Pros
Ease of Use
35
Time-saving
33
Features
32
Easy Integrations
31
Time-Saving
30
Cons
Integration Issues
5
Limited Integrations
3
Compatibility Issues
2
Integration Difficulty
2
Limited Customization
2
Detrics features and usability ratings that predict user satisfaction
9.6
Sessions - Digital Analytics
Average: 8.7
9.6
Engagement
Average: 8.6
9.6
Trending
Average: 8.4
9.9
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
Detrics
Year Founded
2022
HQ Location
Buenos Aires, AR
LinkedIn® Page
www.linkedin.com
9 employees on LinkedIn®
(29)4.3 out of 5
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  • Overview
    Expand/Collapse Overview
  • Product Description
    How are these determined?Information
    This description is provided by the seller.

    Oracle Infinity Behavioral Intelligence captures real-time digital behaviors and delivers actionable insights and intelligence to your applications, helping you engage your customers at the right mome

    Users
    No information available
    Industries
    • Marketing and Advertising
    Market Segment
    • 38% Small-Business
    • 34% Enterprise
  • User Satisfaction
    Expand/Collapse User Satisfaction
  • Oracle Infinity features and usability ratings that predict user satisfaction
    8.5
    Sessions - Digital Analytics
    Average: 8.7
    8.3
    Engagement
    Average: 8.6
    8.1
    Trending
    Average: 8.4
    9.0
    Has the product been a good partner in doing business?
    Average: 9.0
  • Seller Details
    Expand/Collapse Seller Details
  • Seller Details
    Seller
    Oracle
    Year Founded
    1977
    HQ Location
    Austin, TX
    Twitter
    @Oracle
    823,599 Twitter followers
    LinkedIn® Page
    www.linkedin.com
    198,071 employees on LinkedIn®
    Ownership
    NYSE:ORCL
Product Description
How are these determined?Information
This description is provided by the seller.

Oracle Infinity Behavioral Intelligence captures real-time digital behaviors and delivers actionable insights and intelligence to your applications, helping you engage your customers at the right mome

Users
No information available
Industries
  • Marketing and Advertising
Market Segment
  • 38% Small-Business
  • 34% Enterprise
Oracle Infinity features and usability ratings that predict user satisfaction
8.5
Sessions - Digital Analytics
Average: 8.7
8.3
Engagement
Average: 8.6
8.1
Trending
Average: 8.4
9.0
Has the product been a good partner in doing business?
Average: 9.0
Seller Details
Seller
Oracle
Year Founded
1977
HQ Location
Austin, TX
Twitter
@Oracle
823,599 Twitter followers
LinkedIn® Page
www.linkedin.com
198,071 employees on LinkedIn®
Ownership
NYSE:ORCL