Mobly
Mobly is a B2B event technology platform built to help go-to-market teams actually get value out of in-person events. Events create some of the most meaningful moments in the buyer journey, but the data that comes out of them is often messy, delayed, or incomplete. Leads get stuck in spreadsheets, follow-up loses context, and what should be high-intent conversations turn into generic outreach. Mobly exists to fix that. With Mobly, teams can capture lead information on-site using a mobile app designed for real event conditions. That includes scanning badges, business cards, and other attendee identifiers, even when Wi-Fi is spotty or nonexistent. From there, leads are enriched through a hybrid process that combines automation with human verification, helping ensure the data is accurate and ready to use. Mobly integrates with existing CRM and marketing automation systems so leads flow directly into the tools teams already rely on. Event conversations are tied back to specific events, enriched with context, and made available for fast, relevant follow-up. No manual uploads. No post-event scramble. The platform is built for event and field marketers, demand generation teams, and revenue operations leaders who need consistency, speed, and trust in their event data. Mobly works across conferences, trade shows, field events, and hosted experiences, making it easy to standardize how in-person engagement is captured and measured. At the end of the day, Mobly treats in-person interactions like the high-quality signals they are. Less cleanup. Better follow-up. More value from every conversation that happens face to face.
Average Rating: 4.8/5.0
Total Reviews: 108
How Do G2 Users Rate Mobly?
- Has the product been a good partner in doing business?: 9.9/10 (Category avg: 9.1/10)
- Data: 8.7/10 (Category avg: 8.6/10)
- Identification: 8.7/10 (Category avg: 8.6/10)
- Performance: 9.1/10 (Category avg: 8.8/10)
Who Is the Company Behind Mobly?
- Seller: Mobly
- Company Website:
- Year Founded: 2023
- HQ Location: Lehi, UT
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LinkedIn® Page: www.linkedin.com
40 employees on LinkedIn®
Who Uses This Product?
- Top Industries: Computer Software, Information Technology and Services
- Company Size: 51% Medium, 40% Small
What Do G2 Reviewers Say About Mobly?
AI-generated summary from verified user reviews
Pros
- Users highlight the ease of use of Mobly, making it simple to upload and consolidate leads effectively.
- Users benefit from the real-time CRM integration of Mobly, enhancing lead management and follow-up efficiency.
- Users highlight the amazing customer support from Mobly, with quick responses to questions and issues.
- Users praise the easy setup of Mobly, allowing quick integration and efficient event management using personal devices.
- Users find Mobly to be very time-saving and intuitive, significantly enhancing lead management and event follow-up efficiency.
Cons
- Users experience lead management issues with Mobly, needing to verify and enhance leads before exporting them.
- Users experience slow performance with Mobly, affecting lead turnaround and complicating data enrichment processes.
- Users experience data management issues with disappearing contacts in Mobly, creating confusion between the app and CRM.
- Users experience delayed responses when enriching leads, requiring more time than initially expected to complete tasks.
- Users find the inefficient processes of Mobly hinder their workflow and require additional note-taking efforts.
What Are Recent G2 Reviews of Mobly?
"Effortless Lead Capture at Conferences—Mobly Just Works"
Rating: 5.0/5.0 stars
— Bobby W.
"Idiot-proof lead capture at events - No more falling through the cracks"
Rating: 4.5/5.0 stars
— Matt F.
